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Full text of "San Francisco News Letter (July-Dec. 1915)"

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SATURDAY, JULY 3, 1915 



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West Coast — San Francisco Life 

INSURANCE COMPANY 



OFFICERS 

President Thos. L. Miller 

Vice-Presidents 
Francis V. Keesling Julian Sonntag 
E. D. Roberts I. A. Ewing 

Victor Etienne, Jr. 
Secretary Gorden Thomson 

Treasurer B. W. Ford 

Actuary Geo. H. Beaudry 

Medical Directors 
W. R. Cluness, Jr. M. O. Austin 

Attorneys 
Francis V. Keesling 

Frank P. Deering 

Executive Committee 
John A. Koster George U. Hind 
Victor Etienne, Jr. G. D. Clark 

G. A. Moore A. J. Merle 

Finance Committee 

C. O. G. Miller Victor Etienne, Jr. 

W. P. Reis 



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OFFICES 



Directors 
Thos. L. Miller, Frank P. Deering 




W. P. Reis 
Geo. Allen Moore 
L. P. Behrens 
Julian Sonntag 

E. J. Holt 
M. J. Brandenstein 
T. C. Tognazzinni 
A. J. Merle 
Victor Etienne, Jr. 

F. V. Keesling 

G. W. Parsons 
W. O. Randolph 
Judge B. F. Bledsoe 
Alfred Seale 
Gorden Thomson 



Kirkham Wright 

V. J. A. Rey 

S. F. Earl 

George U. Hind 

R. C. Bliss 

Chas. C. Moore 

C. O. G. Mult 

I. A. Ewing 

A. W. Scott, Jr. 

E. D. Roberts 

James C. Kays 

Joseph Martin 

G. D. Clark 

H. T. Harper 

J. M. Etienne 



John A. Koster 



The West Coast Life Building 

Pine and Leidesdorff Streets San Francisco, California 



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ATLAS 



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EUROPE 



Detail Maps of Each Country 



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HE World, showing Colonial Possessions; General 
M ip of Europe, Great Britain and Adjacent Coun- 
tries, Netherlands, Belgium and Luxemburg, Den- 
mark, Schleswig-Holstein, Norway and Sweden, 
Russia, German Empire, Austria-Hungary, Switzerland, 
Northern France, Southern France, Spain and Portugal, 
Italy, Balkan States; also Portraits and Brief Biography 
of each ruler. 

This valuable work, with subscription for the OVER- 
LAND MONTHLY for one year, $1.25. Good until 
August 1st. 

OVERLAND MONTHLY 



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21 SUTTER STREET 

SAN FRANCISCO 



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HIGH CLASS PRINTING 



We have just added another new 
M I E H L E PRINTING PRESS 
to our equipment and are prepared 
to execute orders for all kinds of 
printing. Our facilities for high- 
class printing and COLOR WORK 
are unexcelled. Estimates gladly 
furnished : : : : 



SAN FRANCISCO NEWS LETTER 
Tel. Kearney 3594 21 Sutter Street 



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SCHOOLS AND COLLEGES 



H 



ITCHCOCK 
MILITARY 

ACADEM 

THIRTY-EIGHTH YEAR 



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Located one mil,, from San Rafael in the healthiest part of beautiful Marin 
County. School fully accredited. Highest rank accorded by fj. S. War Dept. 
High morals and strut attention demanded. Special attention to Physical 
Culture and Athletics. Expert andi xperlenced instructors. Separal 
foreach pupil. Juniors in separate ImildiiiK. Thirty-eighth year bei 
August. Write for catalog. 

ADDRESS 

President Hitchcock Military Academy 

SAN RAFAEL, CALIFORNIA 



The Beringer Conservatory of Music 

926 Pierce Street, near McAllister 
PHONE FILLMORE 840 SAN FRANCISCO 

Directors: Joseph Beringer (Concert Pianist) 
Mme. Jos. Beringer (Concert Contralto) 

Thorough education in Pianoforte Playing and Singing. 
Special departments for beginners, amateurs and 
professionals. Pupils prepared for the operatic and 
concert stage. Opportunities given to advanced piano 
and vocal students to join the well known Beringer 
Musical Club for public appearances. 



California Conservatory of Music 

Offers Instructions and Training in All Branches of 
MUSIC, ELOCUTION. DRAMATIC ART. DANCING 
Private Lessons in All Branches to Suit the Con- 
venience of the Pupil 

Studios and Recital Hall 

1509 Gough Street, near Sutter San Francisco, Cal. 

Oakland Branch— Pacific Building— 16th and Jefferson Streets 



MISS HAMLIN'S SCHOOL 
FOR GIRLS 



2230 PACIFIC AVENUE 
2117) 



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BROADWAY 



SAN FRANCISCO, CAL. 



Boarding and Day Pupils. "Accredited" by all accredit- 
ing institutions, both in California and in Eastern States. 
Fall Term Begins August 23d 

TELEPHONE WEST 546 



A. W. BEST 



ALICE BEST 



BEST'S ART SCHOOL 



1625 CALIFORNIA STREET 



Life Classes 
Day and Night 



Illustrating 

Sketching 

Painting 



Newly and Elegantly Appointed Namman Baths 

Under thu personal supervision of 
GEORGE D. GILLESPIE, D. C. 

Turkish. Russian, Medicated Baths, Massage, Expert Chiropodist, Department 
of Scalp Treatment, Facial Massage, Hair Dressing, Electricity in all its 
modalities. 

ALMA HOTEL BUILDING 335 STOCKTON STREET 

Next Door to Hutel Plaza Phone Garfield 2120 



Novelties for "Welcoming" and 
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Flowers Delivered to Any Part of 
the World 



SEND YOUR HOSTESS A DISTINCTIVE BOX OF FLOWERS 

FROM JOSEPH'S FLORISTS 
GRANT AVENUE, NEAR SUTTER STREET 




taUUUuJ July K>. I*M 

TEH 

Devoted to the Leading Interests of California and the Pacific Coast. 





Vol. xc 



San Francisco, Cal., Saturday, July 3, 1915 



No. 1 



The SAN FRANCISCO NEWS LETTER AND CALIFORNIA ADVER- 
TISER is printed and published every Satui-day by the Proprietor, Fred- 
erick Marriott. 21 Sutter street. San Francisco. Cal. Tel. Kearny 3594 
Entered at San Francisco. Cal., Post-office as second-class mail matter. 

Chicago Office — Geo. Hische, 1310 "Westminster, "Westminster Building, 
Chicago. 

London Office — George Street & Co., 30 Cornhill, E. C, England. 

Matter intended for publication in the current number of the SAN 
FRANCISCO NEWS LETTER AND CALIFORNIA ADVERTISER should 
be sent to the office not later than 5 p. m. Wednesday. 

Subscription Rates (including postage) — 1 year, $4.00; 6 months. $2.25; 
Foreign — 1 year. $6.00; 6 months, $3.25. 



Annapolis seems to be not so much a naval school as a 

training place for amateur burglars. 

President Wilson is taking a vacation. After suffering 

such a long infliction of Bryanitis, one needs a rest. 

John Level has been sent to San Quentin for murder. 

Anyway, he can't deny that his trial was on the level. 

The Germans are kept so busy defeating the Russians 

that they don't seem to be finding time to do anything else. 

The doctors in convention here, instead of settling any- 
thing, have put new angles on the old problems and opened up 
a lot of new ones. 

The genuine optimist is one who can battle against our 

summer winds and still remember that they are good for the 
health of the city. 

The recent session of the late unlamented legislature 

cost the State $326,978, says the official report. Too high a 
price for a vaudeville show. 

Dozens of women are writing to the papers in favor of 

adopting the Chinese style of dress. Safe bet that there are no 
fat women among the writers. 

Bill Bryan is to have a military escort when he is re- 
ceived in San Francisco. He doesn't like it — but he'll stand a 
lot rather than miss a lecture fee. 

The croakers who were predicting that the Exposition 

would not be a success are horribly disappointed over the an- 
nouncement that it is making money. 

A yellow dog could beat Slaton for Governor of Georgia 

now; but his name will be an honored one when the dogs that 
are baying at him have been forgotten. 

Kissing should be stopped, because it causes the spread 

of pyorrhea, says a physician, who declares also that pyorrhea 
cannot be cured. Neither can kissing, Doc. 

Redwood City pastor has resigned because his congre- 
gation could not pay him enough to support his family. Some 
church members put a low price on salvation. 

Billy Sunday will be here in August. If you have an 

idea that this is a decent town, that there are any good people 
in it, or that we are on any path save that which leads straight 
to Hell, prepare to have your mind violently changed. Even if 
Billy should find that we are a pretty good lot, he can make 
more sensation and cash by saving that we are rotten. 



Furuseth and La Follette had a law passed for the regu- 
lation of American shipping — and the result soon will be that 
there will be no American shipping to regulate. 

Baked beans are declared to be a cure for the hook- 
worm. But hustling for the beans takes more energy than the 
hookworm victim possesses. So what's the use? 

His Highness, Jagatjit Singh Badahur Maharajah Raja- 

a-Rajagan of Kapurthala, is among us. Welcome, stranger — 
but pardon us if we call you Jim or Bill for short. 

■ Oakland man has sued rich widow for $50,000 for breach 

of promise. She says she broke the engagement because he 
wouldn't work, and she was tired of being worked. 

Under the honor system at Joliet penitentiary the war- 
den's wife was killed by one of the honor prisoners, and her 
body burned. The horror system, it should be called. 

Eastern delegates to the real estate convention in Los 

Angeles advocated more honesty and less misrepresentation in 
realty transactions. That's what we'd call lack of tact. 

The enterprising individuals who thought they were re- 
cruiting men here for the Allies' army are likely to find out 
that they were merely recruiting candidates for Federal prisons. 

The weather man has issued a bulletin informing us 

that May was an extraordinarily wet month. Huh — you're 
away behind with the news : we knew that when it was hap- 
pening. 

Fillmore street people complain that they are charged 

far more for electricity than are downtown people. Bad enough 
to have to live along Fillmore street, let alone having to pay 
extra for it. 

The war is good for two classes of vultures — those who 

fatten their carcasses by feasting on the dead, and those who 
fatten their purses by furnishing the powder and guns that add 
to the dead. 

The churches are advertising extensively in the local 

dailies in order to draw Sunday crowds. It's money thrown 
away unless they offer some bargains — cut-prices to Heaven or 
a new style in harps. 

A bull escaped from the cattle pens at the Exposition 

the other day and ran wild through the avenues and palaces. 
Statistics show that 123.456 uttered a perfectly original remark 
about tying the animal outside. 

New York woman finds it impossible to live on her in- 
come of $25,000 a year, and has asked the court for permission 
to dip into her trust fund. So don't complain — remember that 
the poor rich have their troubles, too. 

"If San Francisco should stop cleaning her streets she 

would be visited by an epidemic," is the opinion of one of the 
doctors in convention here. Thank you, sir, for saying that the 
city cleans its streets — we hadn't noticed it. 

30 



EDITORIAL COMMENT 



New Tone in the Air 
Over Neutral Rights. 



From the new tone of the German 
press it is obvious that another and 
more moderate course is being 
steered in the diplomatic differences 
between that country and this. The new spirit began to ex- 
press itsef shortly after President Wilson's last note was re- 
ceived at Berlin. As the press of Germany, especially under 
war conditions, is held tightly in the grip of Prussia, no un- 
derground information is needed to reveal the source of the 
influence which has brought about these more temperate, and 
at times conciliatory, com- 
ments in the press there. Sev- 
eral former big fire-eating edi- 
tors are now suggesting that 
perhaps it would be advisable 
to adopt some sort of adjust- 
ment of submarine warfare 
that would be more in har- 
mony with the demands of 
America for safeguarding neu- 
tral rights. This may or may 
not be a homeopathic method 
of educating German readers 
with the idea. There is cer- 
tainly a more conciliatory note 
in the air there that is ex- 
pressing itself in editorials. 
The recent changes of diplo- 
matic messages between the 
two powers seems to have, as 
it were, awakened certain dip- 
lomatic influences in Germany 
to a deeper and more detailed 
study of what might ensue if 
severance of diplomatic rela- 
tions arose with the two coun- 
tries. Though this country's 
present arms footing is insignificant as compared with those of 
the two contestant parties now in *he field, the potential influ- 
ence of Uncle Sam, financially and economically, would cut an 
enormous figure if thrown to either side. Should America give 
such support, even if Uncle Sam never fired a shot, the gov- 
ernment securities of the negatived side would slump in value, 
and that side would likely experience unexpected difficulties in 
raising sufficient funds to prolong this dragging war of attrition. 
Germany is taking no chances in this bitter conflict, and is likely 
to take measures accordingly. 

Women have taken advantage of 
the offices of the Panama-Pacific 
Exposition to hold a gathering here 
for the purpose of threshing out 
material on which to pin additional hopes to promote perma- 
nent peace on earth. Their recent experience at the Hague has 
not daunted them with the Sisyphus character of their labor. 
Hope, persistency and altruistic motives spring eternal in 
womankind, and occasionally a lack of perspective humor. This 
gathering of conferees will be the flower and blossom of the best 
known lecturers, writers and publicists of this country. There 
is also the prospect of a comparatively large attendance from 
neutral countries of Europe, and perhaps a sprinkling from the 
nations involved in war. The basic principle of the gathering 
is : "In time of war prepare for peace — in time of peace prepare 
for its continuance." The conferees declare that it is not their 
primary purpose to stop the present war; that question will be 




A GOOD LITTI.K BOY 



left with the leaders on both sides of the struggle. The call 
for this conference has been issued to consider what women 
can and must do to put an end to all wars; in short, to make 
the present war the last one to disgrace civilization. They 
realize that women can accomplish this purpose only by the 
education of public opinion. They contend that women can re- 
vise the definitions and restate the obligations of patriotism, 
which has hitherto included the inculcation of the meanest 
vices; that women, the mothers and the teachers of the public 
schools, are the ones who teach narrow patriotism. They claim 

that such wholesale murder is 
more criminal than unpre- 
meditated murder, and pro- 
claim that it is the business of 
women to lend aid to the inter- 
nationalization of the human 
heart. Co-operative Interna- 
tionalism is their slogan. Ac- 
cordingly, the gathering at the 
Exposition July 4-7 will stand 
for three new organized ex- 
pressions of world conscious- 
international parliament; a 
world judiciary or interna- 
tional court, and a world po- 
lice or international army. A 
proposal will be made to de- 
vise a means for reorganizing 
international relationships on 
a peace basis, with no human 
slaughter as a final resort in 
case of differences. No com- 
promise will be made with 
war. This convention of these 
conferees at the Exposition 
will prove interesting from 
more than one point of view. 



IN A TOUGH NEIGHBORHOOD. 

— Kfrby in the Ni^w York Wnrltl. 



Americanization Day. 
To Cement Patriotism 



Women's Convention 
Here to Stop Wars. 



Naturalized citizens and immigrants 
are to be given a house warming, a 
general pat on the back and wel- 
come by the rest of us who kicked 
out the Indians and prepared hearthstones for the stream of 
foreigners now percolating through the country seeking more 
liberty and the Almighty Dollar. The idea is to foster a spirit 
of patriotism and loyalty in the hearts of the newcomers re- 
garding the land of their adoption, and to get the taste of 
Europe and its wars out of their mouths. The movement is 
nation wide, this week, July 4th having been selected for 
Americanization Day. Some thirty years ago such a movement 
would not have attracted much attention, for in that and pre- 
ceding periods the foreigners in this country, even some of 
those that had taken out citizens' papers, displayed the sad 
habit of parading the streets, during the national holidays of the 
countries of their birth, proudly carrying the respective flags 
of their birth. It was not an agreeable or a pleasant sight to 
native Americans. The Spanish war, and the present diplo- 
matic differences between the United States and several of the 
belligerents of Europe, has solidified into better shape the 
patriotism of the more recent descendants of foreigners in this 
country, as well as those who have no hankering to return to 
Europe and fight for the country of their birth. In order to 
develop a spirit of livelier patriotism for this country among 
the new arrivals, special programmes have been arranged in 
all the States of the Union suitable for the immigrants within 



July 3, 1915 



and California Advertiser 



their borders. These States are all co-operating with the 
National Americanization Day committee. In California, the 
Commission of Immigration and Housing is arranging for the 
observance of Americanization Day on the Fourth of July in 
every town. Special invitations have been addressed to immi- 
grants in these localities to be present and take part in the ex- 
ercises. Individual American flags, "The Star Spangled Ban- 
ner," "Pledges of Allegiance," the "Declaration of Independ- 
ence," and addresses on patriotism will naturally be plentifully 
in evidence. Los Angeles has set aside four big high schools 
to house the indoor celebration, and San Francisco is expected 
to do at least as much. As a get-together movement, it should 
be productive of good results; but till such gatherings are un- 
necessary will the United States have reached their destination 
politically. 



RUNNYMEADE AS 

A Factor in War 



In the thickest of this dark Euro- 
pean war, the 700th anniversary of 
the signing of England's great 
Magna Charta passed with a bare 
comment. In the eyes of the modern world that important 
document has always been regarded as the instrument that gave 
civic freedom to the common people. Its principles, inculcated 
into the English minds that followed, prepared the way for 
the Revolution of 1776, and found ready instruments to estab- 
lish this present government on the broad democratic lines that 
led directly to political success. Runnymeade handcuffed ar- 
bitrary power, and since King John's time, thanks to the re- 
straint and efficient clauses framed by the demanding and in- 
sistent nobles and common people, there has been no set-back 
of consequence in the path to personal freedom that was opened 
at Runnymeade on that eventful day, seven hundred years ago. 
Divine right was claimed for several centuries, but the wise 
men of that generation knew that it was only a question of 
time when the claim of divine right to rule should die out with 
other worn out ideas that prevailed in the Dark Ages. On the 
principles of political and individual liberty wrested from the 
King at Runnymeade have been founded laws and institutions 
never dreamed of by that group of stern and insistent revolu- 
tionists. On these principles England developed along practi- 
cally continuous lines, and so escaped the horrors of the French 
Revolution. The common people in many of the arbitrarily 
ruled nations of the world have been quick to absorb these 
principles, and have utilized them to gain more personal free- 
dom. The spirit engendered at Runnymeade is more active 
than ever to-day, and the end of the present war will witness its 
strenuous efforts to confine more strongly the powers of rulers 
to plunge a nation into war. 

3B- 
The News Letter has never believed 
"Loosen Up." in the dastardly job of hammering 

Big Business simply because it is 
Big Business; for despite all the mouthings of pollies of the 
Jitney Johnson calibre this paper is firmly of the opinion that 
only through large aggregations of capital has it been possible 
to develop this country. But it has a piece of advice to offer 
the men who control Big Business, and that is, to use a vulgar 
phrase, "loosen up." There are fears abroad that "times are 
going to be worse before they are better, and that Big Business, 
to show its power and its detestation of the present adminis- 
tration, will tighten up the money market so that more men will 
be looking for jobs." 

This may or may not be the case. But when men in large 
mortgage houses and bond establishments make this assertion, 
it is time to speak. If the coterie of Hebrew manipulators of 
money in New York think that a policy of coercion will win 
support for the Republican party, they may be mistaken again. 



We all feel we have been punished sufficiently by the Big 
Monied Powers. Rancor and undying hatred against all cor- 
porations will be bred all the more steadily unless this policy of 
retrenchment is abandoned and a more liberal one substituted. 
Men can no longer be driven nowadays, and each man thrown 
out of a job becomes a socialist. He sees evidences of pros- 
perity. He sees that the rich men and women of the earth are 
not suffering from a lack of luxuries. He sees store windows 
piled with costly jewelry, rich vestments, expensive furniture, 
and he and his unhappy wife argue that there must be purchas- 
ers for these articles, or else they would not be displayed. The 
News Letter does not pretend to be the Guiding Star to pros- 
perity, for it is, unhappily for itself, not a Progressive like Mr. 
Jitney Johnson, nor Mr. Chester Rowell, nor Mr. E. T. Earle, 
who have absorbed all knowledge of here, of above, and par- 
ticularly of below, but the News Letter does think that it would 
be better for Big Business to give the lie to those who are en- 
gaged in the hideous task of promulgating the theory that 
times are going to be worse before they are better, so that a 
Republican victory at the National election next year may be 
insured. If this policy is followed, the outcome will be ex- 
actly the opposite, and Wilson will be re-elected. 

3B- 

The limelight filtered more strongly, 
Shaping Up the City's this week, on the lineup of the start- 
Political Grab Bag. ers in the primary preliminary to 

the municipal election this Novem- 
ber. P. H. McCarthy, Andrew Gallagher and Eugene Schmitz 
will battle it out in the primaries to determine which one shall 
head the Labor ticket at the election. McCarthy and Gallagher 
have solid units and organization in the wings of labor, which 
they respectively represent politically, the Building Trades 
Council and the Labor Council. Schmitz has no well defined 
organization of this kind as a nucleus for his expected cohorts, 
but he claims a general following from labor's ranks, voters 
who were heartily and steadfastly with him in the days when 
he was elected to the mayoralty every time he ran. This week, 
for the first time, the friends of Mayor Rolph came out with 
more frankness, and made known the fact that Rolph would run 
as "the choice of the business men of San Francisco." Behind 
Rolph is a strong political club of Mission residents and a tri- 
umverate of managers, of which Attorney Eustace Cullinan is 
not the least. Cullinan is head of the firm of lawyers that han- 
dles the probate business of the Public Administrator, and the 
firm of lawyers that is backing Schmitz will give battle for this 
very lucrative business as well as other rich side spoils that go 
to the winner of the Civic trenches. On the side lines of the 
contest, Sheriff Eggers and Senator Tom Finn will again tussle 
viciously for the shrievalty. The office is worth $8,000 a year, 
besides all the valuable plums that go with it. Local political 
tradition shows that contestants for those offices have spent 
$40,000 in campaigning to capture the position. With "trough- 
feeders" willing to hazard so much money to capture an office 
of this kind for four years, taxpayers can look over their rising 
tax bills and easily figure out who it is that pays the piper. Bear 
also in mind that the sheriff's office is primarily a county office 
and under our present city government has about as little use- 
fulness under the city's present charter as a fifth wheel to a 
cart. The police system of the city could handle the business 
almost as handily as the specially employed service men. A 
strict and honest investigation of the pay rolls, it is said, would 
rouse the ire of the most indifferent of taxpayers. All sorts of 
the usual political flimflam games will be perpetrated again this 
fall to perpetuate the old line of office holding political para- 
sites in office. Again the taxpayer has the opportunity to rid 
himself of these old-time incubus if he and his kind will unite to 
nominate tried business men and vote for them. 



San Francisco News Letter 



July 3, 1915 




Under ordinary circumstances the revolution in Mexico 

would have been regarded long ago as a joke and tackled with 
a determined hand. The psychical inclination of the world just 
now is "let 'em fight it out ; it's in their system and must come 
out." The Balkans and Mexico developed this fighting fever 
first, and both are working into stages of recovery. Several 
Balkan nations have had every inducement to get back into the 
conflict, but have steadfastly dodged the invitation, indicating 
that their systems have been greatly purged of the fightlust. 
Mexico has shot up everything within her borders to the starv- 
ing point. Huerta and Carranza have such shadow followings 
left that Huerta was about to eat up both their forces with sev- 
eral hundred adventurers gathered along the border when Uncle 
Sam intervened, this week, and arrested Huerta and his fight- 
ing leader, Orozco. Both are now out on bonds of $15,000 and 
$7,500 respectively. When El Grand Capitan, or any revolu- 
tionist fired with revoluting firewater, gets into the police courts 
under such conditions the revolution business is being made 
ready for the scrap-heap, and fails to attract even the adven- 
turers along the border who fight for a dollar a day and grub. 
The slogans and patriotic impulses that upheld the early reb- 
els have petered out, and the time is ripe to reorganize the 
country under a settled and constructive government. The ex- 
haustion of the war fever in Mexico and the Balkans is a sign 
that recovery from the present national ailment is in the air, 
despite the fact that several of the belligerent nations of Europe 
have the war virus so heavily in their systems. 

New York and Rhode Island have just taken commend- 
able stands on a question in which California should follow, an 
act to make unlawful the affixing of commercial advertisements 
on trees and fences along the public highways. If the title of 
the property is in a private owner, his consent must be obtained 
in writing. Violations of this new law is punishable by a fine 
ranging from $5 to $25, or by imprisonment for ten days, or 
both. The effect will be to make this character of advertising 
more expensive, and thereby curb the manifest madness of one 
kind of commercial advertiser to make his line of goods the cen- 
ter of the most picturesque scenes along the route. Only hog- 
advertisers deface the scenic property of the public domain. 
Property owners there are who will fall from grace for a fist- 
ful of dollars; they advertise only their own greed thereby. 
This movement to clean our most beautiful scenic routes from 
this hideous character of defacement should be adopted 
promptly by California. Of all the States of the Union she is 
unquestionably the banner strip of the most beautiful and most 
varied natural scenery to be found on the continent, and every 
effort should be made to promote and preserve these attractions 
to the fullest extent. 

"Ring around the rosey, wherever we go, we're bound 

to find our faces in a penny poppy show." That child's rhyme 
seems to be the unconscious proclivity of dear old Pop Bryan 
just now. Whew! but won't he snort and upbraid the Fates for 
rubbing it in most unkindly when he discovers on his arrival 
here that the invitation to address a mass meeting of the 
American Independence Union is, despite its name, a pro-Ger- 
man organization whose main efforts in the war are centered in 
sending telegrams of protest against shipments of arms and 
ammunition from this country to the Allies. Bryan has one 
source of rebuke up his sleeve — a Chatauqua lecture. 



It passes the wit and understanding of the average man 

to fathom the brains of the tribe of Judge Shallow that disgrace 
the bench of this country. God has evidently created them for 
the benefit of the pettifoggers that practice in their courts, else 
what is the excuse for the being of either? Defining 'twixt 
tweedledum and tweedledee and splitting the fine hairs of the 
law is as nothing to the up-to-date way in which those pin- 
headed lexicons of verbiage spill their ideas over a case and 
crack an electron into seventy times seven parts. The arch 
representative of the modern lawyer tribe shot across the legal 
firmament this week in Brooklyn, New York. He was defend- 
ing a tourist agency in a suit brought by a woman who had 
paid for a certain trip which she could not take because of the 
war. The arrant nincompoop of the law immediately assailed 
the woman on the witness stand with an objection to her un- 
supported statement that there was a war in Europe. How did 
she know there was a war? Had she seen any of the battles? 
Or was her story made merely on hearsay, and hence inadmiss- 
able? The court allowed this pettifogger to tie up the case in 
an imbecile mess, and it might have lain there till the Supreme 
Court of Doomsday passed on it had not the attorney for the 
woman had a gleam of intelligence. He sent to the State De- 
partment at Washington, and was furnished documentary evi- 
dence from the authorities that an armed conflict was underway 
in Europe. No wonder intelligent foreign nations laugh at the 
inconsistencies of American law. 

Fashion runs the world these days of close intercom- 
munication, and just now revolution is the fashion the world 
over. The last touch of Nature making all the world kin was 
when the somnolent old China awoke from her lethargy and 
declared that she would enter the tango dance of the nations 
as a republic. She cut her queue, borrowed a bunch of money, 
adopted slang and the Caucasian dress, took to fighting, and is 
the fashion as a nation so long as she is in the"revoluting" 
game. Revolution is in the air we breathe these days, socially, 
mentally, physically, in fashions and every other old way. That 
is the reason nobody is paying any particular attention to 
Mexico and her fever in arms. This situation throughout the 
world is a huge satire on man's theories of government. At his 
best he is a mere puppet playing with ideas too big for him, 
and at certain periods his toys, like Shelley's Falkenstein, get 
the better of their maker and the devil's to pay for awhile. 

California is not the only yap fool State to stand for its 



home flock of scamp legislative politicians perambulating off on 
a merry-merry time to the International Exposition after voting 
ample funds from the State treasury for their expenses. Massa- 
chusetts taxpayers are now chewing their own rage over the 
fact that a like combination in their own Legislature is now 
bent on a similar expedition, backed by the funds filched as 
usual from the public treasury. The disease is catching 
wherever the voters are neglectful of the public welfare and 
the use of their ballots. Connecticut legislators are said to 
carry the belt in this character of treasury looting under 
abetting loop-hole laws. Not till the zany wing of the public 
wakes from its indifference to its own political welfare will 
these thousand and one trickeries of these parasite politicos 
gorging themselves at the public expense be flung headlong to 
perdition, where they belong. 

Two Eastern farmers have been robbed of many thou- 
sands by a group of Los Angeles "wire tappers," who pretended 
to take them in on a plot to swindle the pool rooms. Now the 
farmers call their tempters rascals. They are, sure — successful 
ones; the farmers are merely unsuccessful ones. 

Divorce applicant complains that his six-foot wife calls 

him a shrimp. Can't blame him for crabbing. 



July 3, 1915 



and California Advertiser 



oisonous 



iases in 



Warf 



are 



The earliest use of deleterious gases in siege warfare is re- 
corded in the history of the Peloponnesian wars from 431 to 
404 B. C. During this struggle between the Athenians and 
Spartans and their respective allies, the cities of Platea and 
Delium were besieged. Wood saturated with pitch and sulphur 
was set on fire and burnt under the walls of these cities, in or- 
der to generate choking and poisonous fumes, which would 
stupify the defenders and render the task of the attacking 
forces less difficult. Another form of the same method of 
attack used about this date was to fill a cauldron with molten 
pitch, sulphur and burning charcoal, and to blow the fumes 
with the aid of a primitive form of bellows and air-blast, over 
the defenders' lines. 

Greek-fire, about which much was heard in the wars of the 
middle ages, was a liquid, the composition of which is now un- 
known, that was squirted through the air, and was used for set- 
ting fire to the buildings or places attacked. It was employed 
chiefly in sea-fights in order to set fire to the ships of the 
enemy, and it was used by the Byzantine Greeks at the sieges 
of Constantinople in the years 1261 and 1412. 

The application by the Germans of poisonous gases to trench 
warfare is described by Sir John French in his report, dated 
May 3d. He asserts that "the gases employed have been 
ejected from pipes laid in the trenches, and also produced by 
the explosion of shells especially manufactured for the purpose. 
The German troops, who attacked under cover of these gases, 
were provided with specially designed respirators, which were 
issued in sealed pattern covers. This all points to long and 
methodical preparation on a large scale. The effect of this 
poison is not merely disabling or even painlessly fatal, as sug- 
gested in the German press. Those of its victims who do not 
succumb on the field, and who can be brought into the hospital, 
suffer acutely, and a large proportion of cases die a painful 
and lingering death. Those who survive are in little better 
case, as the injury to their lungs appears to be of a permanent 
character, and reduces them to a condition which points to their 
being invalids for life. These effects must be well known to 
the German scientists who devised this new weapon, and to the 
military authorities who have sanctioned its use." 

The following description of the effects is given by a British 
officer, who describes the effects of the poison gases upon the 
men who survived them, and were carried into the hospital : 
"When we got to the hospital, we had no difficulty in finding 
out in which ward the men were, as the noise of the poor devils 
trying to get breath was sufficient to direct us. We were met 
by a doctor belonging to our division, who took us into the 
ward. There were about twenty of the worst cases in the ward 
on mattresses, all more or less in a sitting position propped up 
against the walls. Their faces, arms and hands were of a shiny 
gray-black color, with mouths open and lead-glazed eyes, all 
swaying slightly backward and forward trying to get their 
breath. It was the most appalling sight, all these poor black 
faces, struggling, struggling for life." 

A deposition by Captain Bertram of the Eighth Canadian 
Battalion states that : "On Thursday, April 22d, he was in a 
support trench, about 600 yards from the German lines, when 
he saw first of all a white smoke rising from the German 
trenches to a height of about three feet. Then in front of the 
white smoke appeared a greenish cloud, which drifted along the 
ground to our trenches, not rising more than about 7 feet from 
the ground, when it reached our first trenches. Men in these 
trenches were obliged to leave, and a number of them were 
killed by the effects of the gas." 

The last description indicates that the gases used in this 
attack were a mixture of sulphurous acid and chlorine. The 
former is a dense white gas and the latter is green — both gases 
are heavier than air and would therefore creep along the ground 
— and they can be generated cheaply, in large quantities in the 
trenches, by comparatively simple means. Both gases are as- 
phyxiating when breathed even in a dilute state — and when in- 
haled without much air dilution they would produce the effects 
upon the lungs that have been already described. As regards 
the methods of generating these gases, the sulphurous acid gas 
was probably made in the trenches by the simple expedient of 



throwing sulphur into open braziers containing charcoal or coke 
fires, while the chlorine was very probably brought to the 
trenches compressed under 5 atmospheres (or 76 pounds) into 
liquid form, in large steel cylinders similar to those used for 
compressed oxygen and hydrogen gases. Having brought a 
sufficient number of the cylinders of compressed chlorine to 
the trenches, it is merely necessary to insert a delivery pipe 
through the outer wall or parapet of the trench, to connect this 
to the cylinder, and then to wait for a favoring wind before 
turning on the gas tap and allowing the gas to escape from the 
cylinder under its own pressure. 

Considering now the means of defense against sulphurous 
acid and chlorine gas, one must note first that neither gas is 
poisonous in the sense that carbon monoxide gas is poisonous, 
— that is, neither gas forms a poisonous compound with the 
corpuscles of the blood. The gases are poisonous in the sense 
that they produced death by asphyxiation or by producing irri- 
tation and inflammation of the bronchial tubes and lung tissues, 
and if these gases are well diluted with air before they are in- 
haled, their permanent poisonous effect is greatly reduced. 

The only practicable method of meeting these gas attacks, 
apart from the use of respirators charged with absorbing chemi- 
cals, such as bicarbonate of soda and similar alkaline salts, 
would appear to be that of creating a counter air current, which 
would either roll the gases back, or would lift the clouds of 
poisonous vapor as it drifted clear over the trenches of the 
Allies. It might be possible with the aid of the army engineers 
to adapt the engines and propellers of aeroplanes for this work, 
or to arrange for gasoline operated air pumps to be stationed at 
certain points in the lines most subject to these gas attacks. 
These attacks, it must be noted, are only delivered when a light 
breeze favors the German design. In a strong wind the gases 
would be dispersed and carried over the Allies' lines of trenches 
too quickly to effect much harm. A slight counter air current 
ought to suffice, therefore, to deflect the direction of the gas 
cloud as it slowly drifts over the ground between the two lines 
of trenches, and even if only certain selected portions of the 
allied trenches could be kept free from the gases in this way, 
they would serve to act as a rendezvous for the men engaged 
in the defense. 



The elaborate grand ball given last Thursday evening, 

July 1st, at the Inside Inn, on the Exposition grounds, in honor 
of the directors of the Panama-Pacific Exposition, was the 
greatest success in that line of capital social events that have 
occurred since the inception of the big Fair. Nothing was 
spared by the management to make the background of the beau- 
tiful gowns of the ladies as attractive as possible. Since the 
opening of the Inside Inn it has been the Mecca of all social 
events of this character, and guests that register there are cer- 
tain to enjoy the best view of the social life on the Exposition 
grounds as it passes in panoramic view according to the events 
scheduled from day to day. Among the big banquets given 
there during the week was that of the San Francisco Bodies 
No. 1 Ancient and Accepted Scottish Rite. Covers were set 
for 350 guests. As usual, the tables and extensive dining room 
was beautifully decorated. 




From 



MACKIE & CO. 
ISLAY. SCOTLAND 



Never in Bulk 

Charles Meinecke &. Co. 



4«I>T1 PUIfM OUT 



314 SACRAMENTO ST., S. W. 



San Francisco News Letter 



July 3, 1915 




The Burlingame set did not rise to the opportunities of en- 
tertaining Their Highnesses, the Maharajah and the Maharanee 
of Kapurthala, until the Indian ruler and his fourth wife had 
so filled up their calendar that the margin was not wide enough 
for the inscription of any more engagements. Here was a 
chance for Blingum the Blessed, but also the Blase, and the 
chance went a-glimmering into the limbo of lost opportunities 
whilst Blingum played at the same old game in the same old 
way. 

Now the leaders of the smart set are wondering why they did 
not realize that here was a real thriller, a novelty that flashes 
across the social horizon but once in a decade, and then with- 
out all the glittering appendages which this novelty presented 
to the jadea. Came an Indian Prince this way some years ago, 
an olive skinned chap with suave manners and an English ac- 
cent as broad as Oxford can make it, and a retinue as long as 
the dignity of a Prince of India demands. Burlingame enter- 
tained him, and the Prince earned his passage by being "alto- 
gether different" in spite of his English education and Parisian 
sojournings. 

Mrs. Fred McNear, I'm sure it was, who introduced him to 
the younger set at a Sunday morning picnic breakfast in the 
woods, and the Prince praised the piping hot reed birds, and 
the scenery, and paid such pretty compliments to one of the 
girls that the others filled up their lockers with ammunition 
to fire at her for many a day, and insisted on addressing her as 
"Fatima, the Favorite Wife," or some sobriquet equally harem- 
esque. However, the Prince went on his dazzling way with his 
English accent intact, even if his heart was dented by the Cali- 
fornia damsel, who was engaged, it transpired, to a less pic- 
turesque person, who had plenty of gilt-edged securities and a 
sound Anglo-Saxon ancestry, with monogomous traditions, even 
if he did sound the letter "a" with the narrow nasal twang of 
the American. 

For many a day the glamour of this Prince made joyous the 
tea-table chatter, so it is all the more surprising that society 
failed to get the most out of the visit of the Maharajah of Ka- 
purthala and his fascinating Spanish wife. Said a Burlingame 
matron, in explanation, that the wife presented a complication 
that puzzled society, and by the time society thought of dis- 
carding the puzzle as a mere "fiddle-sticks," it was too late. 

The fact that the Maharajah had a wife in his retinue, and 
the avowed declaration that she was one of four, and had been 
a famous Spanish dancer before being added to his household, 
which means before being presented with a palace of her own 
on his estates, made some of the conservatives pause before 
offering hospitality, and by the time those more familiar with 
the Paris and London code about entertaining a couple of this 
sort had made their influence felt, it was too late. Only a few 
of the social elect had the stimulating pleasure of meeting this 
royal couple with traditions so remote from ours and manners 
and apparel so like the rest of the smart worlds that it made 
one wonder whether any one has read very far in Life's "infinite 
book of secrecy." 

At one of the supper dances at the St. Francis Hotel the Ma- 
haranee danced a tango with Parisian variations which we have 
not seen out here, and her handsome young partner in the dance 
was the eldest son of the Maharajah. A Bohemian clubman who 
was presented to the Maharanee complimented her on her dan- 
cing, and commented on the grace of her partner. 

The beautiful lady smiled sweetly and said : "Yes, he dances 
divinely, and I am so glad his father brought him along on 
this trip — his mother had no special ability in the dance, but 
he certainly has a genius for it." 

"She spoke of the rival wife," said the clubman, later, to his 
fellows, "with a matter-of-fact air and the poise that an Ameri- 
can woman might show in speaking of an aunt or something 
like that. Jove! How do those Indian princes put it over?" 

But a very discriminating woman with an uncanny gift at 
catching the light and shade of the picture, told me that the 
Maharanee did not fail to observe that every one was sizing 



her up every moment of the time and looking for some outward 
show of her inner feelings about polygamous households, and 
that she was too good an actress to give the slightest hint that 
she knew of the interest she was exciting. One of the dow- 
agers in society, who is famous for her embarrassing interroga- 
tions, bluntly asked "Her Highness" whether she minded being 
"one of many," and the lady answered: "There is a great differ- 
ence, of course, in our country: there we have the dignity and 
responsibility of marriage on the part of the men. Here you 
poor American women never seem to know who is the mistress 
of your husband, nor indeed how many he may have!" Which 
gave the dowager, and indeed all the other ladies, pause! 

© © S 

There is much interest in the arrival of Mrs. 0. H. P. Bel- 
mont in San Francisco in September, and already the chate- 
laines of Burlingame are beginning to bid for her as a house 
guest. "If you don't want to march under the 'Votes for Wo- 
men' banner, keep away from her, for she will surely convert 
you," was the advice of Mrs. W. K. Vanderbilt, Jr., when out 
here; she ought to know, for her mother-in-law has not only 
converted her, but her sister, Mrs. Theresa Fair Oelrichs. To be 
sure, Mrs. Belmont does not regard them as very strong brands 
ignited for the burning, for they have neither of them conse- 
crated themselves to the cause like the Duchess of Marlborough 
and Mrs. Belmont, but at least they inscribe their names on the 
roster of the believers. Mrs. Oelrichs even went so far last 
year, when the suffrage convention met at Newport, as to put up 
a lot of the delegates at her home, and there foregathered under 
her roof women in the labor and suffrage movements, women 
whose lives and beliefs were not spun from the same golden 
tapestry which Life has woven around women like Mrs. Oel- 
richs. It must have been an amazing experience for the hostess 
and her guests. 

Mrs. Belmont, like Mrs. Vanderbilt, will undoubtedly refuse 
all invitations to be a house guest, although she will doubtless 
not let suffrage amputate all social engagements from her calen- 
dar. But she comes out here for the convention of women 
voters, which meets here in September, and she will make that 
her first interest. Incidentally her presence is bound to make 
local society take more interest in the event than it would other- 
wise display. 

© © © 

The Jacklings are arranging to take another party of friends 
to Alaska in their yacht, the "Cypress." The storm gods 
played havoc with some of their plans on the last venture, al- 
though the Mountford Wilsons, the Moffitts and others who ac- 
companied them refused to have their enthusiasm dampened, 
and did not bring back the wringing-wet impressions which the 
weather man was slinging around in proper cubist style, so that 
at Juneau it was impossible to tell whether it was a young hur- 
ricane descending the channel, or Taku glacier doing the 
Balboa. 

Colonel Jackling's mine is located at Juneau, and the incle- 
ment weather prevented some of the side trips planned for the 
party. The weather is not usually so unkindly there, and the 
August itinerary will include these. The six days' trip on the 
yacht, going and coming down the Inside Passage, were days 
filled with thrilling delight in the magnificent scenery along the 
way and the luxuries and pastimes of the yacht. 



Walter Skillen and son, well known in Pasadena, are guests 
at the Inside Inn on the Exposition grounds. 

j) f 5' 

Dr. Brainard and Dr. and Mrs. R. Smith, all of Pasadena, are 
enjoying themselves at the Inside Inn while "doing" the Ex- 
position. 




July 3, 1915 



and California Advertiser 



Within the Gates of the Exposition 

One cannot be said to be correctly attired, cap-a-pie, when 
his head is adorned by a high hat and his feet in torn socks. 
Yet that same predicament befell an energetic member of the 
Exposition famed "silk hat brigade" on Druid's Day last week, 
and somewhat marred the complete success of the event. The 
member of the "brigade" detailed to receive the Druids and 
guide them to their proper destination on the grounds, donned 
his official high hat and started for the Van Ness avenue en- 
trance to the grounds. He wore low shoes. At almost the last 
moment some one called his attention to the fact that one of 
his socks had a big hole in it. Horrible! A silk hat and a 
torn sock! The great official leaped into a jitney and bade its 
driver proceed at top speed to his home. A new pair of socks 
was obtained, and the return commenced, but there was a 
blockade, and the official was late. The Druids, meanwhile, 
had arrived and knew not where to go or what to do. They say, 
though, that Ed. Rainey, secretary to Mayor Rolph, divined 
that something was wrong, took things into his own hands, and 
saved the day — one of his activities being a line-up of Druids 
officers at the bar of the Inside Inn to delay them until the miss- 
ing official could arrive. 

* * * 

Our very stringent pure food laws have estopped the mis- 
labeling of wines. For instance, American champagne must be 
labeled "champagne type;" the word "type" must follow the 
descriptive name if the wine did not come from the region in- 
dicated in its name. The Portuguese exhibit in the Palace of 
Food Products at the Exposition contains a fine display of gen- 
uine port wines, the real "vinho di Oporto." Now the Portu- 
guese officials and exhibitors are said to be protesting against 
the use of the word "port" as a designation of certain California 
wines. They claim that, to be called "port" a wine must be 
made in Portugal, and they are demanding that their native 
wine shall have the same protection as champagne and certain 
brands of beers. They say that the word "type" must follow 

the "port." 

* * * 

A great Exposition like the Panama-Pacific seems to be to 
crooks what molasses is to flies. They gather at it from all 
parts of the world, but principally from the United States. 
Thievery has been rampant for some time. Various kinds of 
schemes for swindling are being practiced widely. The great 
reductions in the number of the Exposition guards have not 
helped the situation at all. This week, three lads were held 
up and robbed right on the Marina in broad daylight. Things 
are "lifted" not only from exhibit palaces, but from foreign 
pavilions and State buildings. A noted detective firm has been 

employed to free the Exposition from these crooks. 

* * * 

The Exposition is covering the city's billboards with a huge 
poster advertising Fourth of July celebrations. One of them 
bears in huge letters, the following: "3 Days Continuous Fun 

and Frolic. William Jennings Bryan." 

* * * 

All the world admires the plucky Belgians, who still are in 
the field, striving to recover their despoiled territory. Their 
pluck goes in other directions, and we find them actively par- 
ticipating in the Panama-Pacific International Exposition, in 
spite of the great war. The Belgian section was opened to the 
public last Wednesday with appropriate ceremonies. A lunch- 
eon was given in the Administration building by the Belgian 
commissioners, and the Belgian section, which occupies a part 
of the French pavilion, was placed before the eyes of the aston- 
ished visitors. Astonished is not too strong a word, for the 
excellence of the display war-torn Belgium has presented is 
wonderful. The paintings, which adorn the walls of the rooms, 
are splendid works of art, by the best Flemish painters. A 
huge model, showing the fine harbor of Antwerp, with all of its 
facilities for shipping, should be an instructive sight for our 
Board of State Harbor Commissioners. Belgian products of 
various kinds are included in the exhibit, which delights the 
eyes at the same time that it arouses emotions of admiration 

for a heroic people. 

* » * 

More than one hundred people from New York State are now 
registering daily at the New York State building. Of those who 



visit the Exposition, not all go to the New York building, and 
of those who go not all register. It is safe to say that there are 
more than 300 new arrivals at the Exposition every day from 
the bmpire State, and the numbers are increasing steadily. 

THE BALLAD OF THE "EASTERN CROWN." 
I've sailed in 'ookers plenty since first I went to sea, 
An' sail or steam, an' good or bad, was all alike to me- 
There's some 'ave tried to starve me. an' some 'ave tried to 

drown . . . 
But I never met the equal o' the Eastern Crown. 

'Er funnel's like a chimney, 'er sides is like a tub; 

An' pay is middlin' scanty, an' likewise so is grub; 

She's 'ard to beat for steerin' bad, she's 'ard to beat for grime 

An' rollm' is 'er 'obby— oh, she's rollin' all the time! 

Rollin' down to Singapore — rollin' up to Maine — 
Rollin' round to Puget Sound, an' then 'ome again! 
A long roll, an' a short roll, an' a roll in between — 
An' the crew cursin' rosy when she ships it green ! 

We sailed for Philadelphia, New York, an' Montreal, 
Dischargin' general cargo at our various ports o' call; 
We knocked about a year or so 'tween Callao an' Nome, 
An' then to Portland, Oregon, to load wi' deals for 'ome'. 

She's met with accidents a few (which is 'er usual way) ; 
She scraped the bowsprit off a barque in San Francisco Bay; 
She's shed propeller blades an' plates wherever she 'as been' . . 
An' last she's fouled 'er bloomin' screw on a German submarine. 

Rollin' in the sunshine — rollin' in the rain — 
Rollin' up the Channel — an' we're 'ome again ! 
A long roll, an' a short roll, an' a roll in between — 
An' the crew cursin' rosy when she ships it green! 

As on the 'igh an' draughty bridge I stood my wheel one day, 
"If we should sight a submarine" (I 'eard the old man say), 
"I'd do as Admirals retired an' other folks 'ave said, 
I'd run the old Red Duster up an' ring 'Full speed ahead!' 

I'd sink before I'd 'eave 'er to or 'aul my colors down: 
By gosh, they'll catch a Tartar if they catch the Eastern Crown. 
I've thought it out both 'igh an' low, an' this seems best to me — 
Pursoo a zig-zag course" (he says) "an' see what I shall see!" 

Rollin' through the Doldrums — rollin' in the foam — 
Rollin' by the Fastnet — an' we're nearly 'ome! 
A long roll, an' a short roll, an' a roll in between — 
An' the crew cursin' rosy when she ships it green! 

'E said it an' 'e meant it, an' 'e acted as 'e said, 

When sure enough we sighted one abeam o' Lizard 'Ead; 

You should 'ave 'eard the engines grunt — you should 'ave seen 

'er roll. 
She was beatin' all 'er records as they shoveled on the coal . . 

They missed 'er by a spittin' length — 'er rollin' served 'er well; 
But it served 'er better after, as you're goin' to 'ear me tell : 
For she some'ow rolled 'erself atop o' the bloomin' submarine, 
An' the oil upon the waters was the last of it we seen. 

Rollin' up to London Town (an' down by the bo- 
Rollin' 'ome to Surrey Docks — ain't we 'eroes now? 
A long roll, an' a short roll, an' a roll in between — 
An' the crew cursin' rosy when she ships it green! 

— C. Fox Smith. 



"Don't you think every girl ought to be able to cook?" 

"I think every girl ought to be able to talk intelligently on the 
subject, anyhow," said the society lady addressed. — Louisville 
Courier-Journal. 



Mrs. Brown (to Mrs. Jones, who has been to see a son 

off in a troop ship) — Well, I'm sure they'll be starting soon, 
tor both funnels are smoking; and, you see, my dear, they could 
not want both funnels just for lunch." — Punch. 



San Francisco News Letter 



July 3, 1915 




PL/EASTJRD'S WAND 



"We obey no wand but Pleasure's." — Tom Moore. 




mmm 



Nazimova at Her Best. 

Little else matters this week at the Orpheum be- 
sides Nazimova. She stands out as the biggest fea- 
ture of the bill, presenting Marion Wentworth's one- 
act story, "War Brides." I read the little play some 
time ago, but did not gather the faintest idea from a 
casual reading that this wonderful actress would be 
able to make the story so gripping and pulsating. 
The play presents the horrors of war from the wo- 
man's side. Nazimova makes her role big and vital 
and throbbing. She realizes the injustice of it all. 
Her Joan is a woman who suffers for her sex. Her 
husband is taken away from her to go to war. He 
is killed, anc. she is a prospective mother. She sees 
her sisters thrown into the arms of soldiers about to 
go to war, and the order is for them to marry before 
they go to fight. It is all so raw, so crude and alto- 
gether repugnant that the spirit of Joan rises in re- 
bellion. It unhinges her mind, and she wavers on 
the border of insanity. Her tragic death to escape it 
all is but a fitting end to an environment where cir- 
cumstances and conditions make of the women, as 
Joan states, "breeding machines." Nazimova cries 
out against it with all her womanly instincts. In 
Nazimova's impersonation, she simply allows her 
feelings to carry her away. It is emotionalism such 
as our stage has rarely seen in the past decade. Our 
vaudeville stage has never witnessed any greater 
acting than this. She literally sweeps you along with 
her on the wave of tempestuous and soul-stirring 
emotions, which appear to rack her frame, almost, it 
would seem, beyond the powers of human endur- 
ance. It shows the dominant spirit and the compell- 
ing art of the true artist. I noted David Warfield 
drinking in every word with avidity, and he was not 
ashamed of his tears either. Few actresses now liv- 
ing could enact this role with the overwhelming 
power of wonderful expression and tremendous force 
as does this little Russian actress. The play is a 
vivid lesson, and brings home with stunning force 
the futility of war, at least from the view point of the 
woman. It is a great performance, which at this 
particular time carries a lesson which is human, and 
above all things else logical and natural. The bal- 
ance of the program is in many cases far above the 
average. Of special interest is Mercedes, the chap 
who goes down among the audience and asks you to name the 
piece you want his blindfolded lady assistant on the stage to 
play for you, and no sooner do you tell him in a subdued whis- 
per, and you have requested the lady in audible tones to play 
it, when she executes the correct selection without hesi- 
tation or wait. It is very mystifying. The gentleman in the 
act claims it is transference of thought, a kind of wireless men- 
tal telegraphy. The chimpanzee, who does almost everything 
human but talk, is back again. His act goes big. The houses 
are crowded to capacity. 

* * * 
Great Vaudeville at Pantages. 

_ Headline honors are divided between Arizona Joe's rough- 
riders and Ed. Armstrong's movie stars. With the assistance 
of three lively bronchos and a set of ropes, some expert rough- 
riders and a rope-thrower give us an idea of "pastimes of the 
plains." The principals of Arizona Joe's act are first-class in 
their different specialties. They are Miss Adele Von Ohl, late 
of the 101 Ranch, Art Boden, sensational roper, and Broncho 
Bob, bucking horse-rider. Any lover of horses will appreciate 
Kiddo, Skiddo and Wampus. Ed. Armstrong, formerly of the 
Essanay Film Company, plays the part of director in an act of 
special appeal to motion picture fans. The impersonations are 
of such favorites as Mary Pickford, Maurice Costello, Blanche 
Sweet, Ford Sterling, Fay Tichner, Fatty Arbuckle and that 




Yvette Rugel, next week at the Orpheum. 

most popular comedian of the films, Charlie Chaplin, who seems 
to have stepped directly from the screen into this act. These 
imitators not only "imitate," but offer song and dance spec- 
ialties not associated with their originals. 

An added attraction, "When Caesar C's Her," carries out the 
comedy suggested by the title. Costumes and scenery are 
appropriately ancient in design; the characters, however, are 
neither mummified nor otherwise artificially preserved, and their 



PAUL L SNUTSEL 



ART GALLERY 



Paul L. Snutsel, (Art Expert) 

Of London, Paris, Brussels and New York 
Invites Inspection of 

His Choice Collection of Paintings 

Expert and Appraiser 
Private Galleries Catalogued and Valued 

RUSS BUILDING, MAIN ROTUNDA 

MONTGOMERY AND BUSH STREETS 



July 3, 1915 



and California Advertiser 



^^^EJ W /■■Pal ^^K^B flfl 



Seen? /rom "TAe Tro/an Women" at Festival Hall. 

modern slang would not be recognized in Egyptian hierogly- 
phics. Miss Venita Gould entertained us for fifteen delightful 
minutes in the roles of various stage stars. Except for George 
M. Cohan, her characters were those not too frequently at- 
tempted nor often so well done. Miss Gould has a charming 
personality, and we would like to see her soon again. 

A specialty feature of the bill is the Riano trio in their acro- 
batic novelty, "A September Morn in Africa." Dainty Edna 
Northlane, with Jack Ward, give impromptu song and dance 
numbers. A Keystone comedy, in which Charlie Chaplin ap- 
pears, completes the program. 

Paul Gerson. 
* * * 

The Living Venus in the Zone. 

The Living Venus is continuing to be the attraction of the 
Zone, and the sensational climax, in which the disrobed figure 
of Miss Idah Christy appears as Venus, is the talk of the Fair. 
The show is staged by Mrs. Perine, who had charge of the New 
York Hippodrome costume and lighting effects for many years. 
Mrs. Perine put on the society living pictures at the St. Francis 
a number of years ago, and is well and favorably known here 
by the smart set and by theatre-goers generally. The girls, it. 
their bare-legged dances are as graceful and natural as the 
Greek woodland nymphs of mythology. Theirs is the perfec- 
tion of art which conceals art, and they appear to enjoy the per- 
formance as much as the spectators, which is saying a good 

deal. 

» » • 

ADVANCE ANNOUNCEMENTS. 

"Outcast" Continues a Hit at the Columbia. — Elsie Ferguson, 
who is now in the second week of her brilliantly successful en- 
gagement at the Columbia Theatre, will continue to present 
Hubert Henry Davies' play, "Outcast," for the third and last 
week, commencing Monday night. July 5th. It has been a long 
time since local theatre-goers have had an opportunity to see 
such a talented actress as Miss Ferguson, and so engrossing 
and well written a drama as the vehicle in which Charles Froh- 
man and Klaw & Erlanger have presented her. 

A simple, straightforward study of a man and his mis- 
tress: In a nutshell that is the story of "Outcast," and Miss 
Ferguson, in the role of Miriam, is giving San Francisco some 
of the finest acting seen here in years. It is a happy combina- 
tion that has contributed to the star's triumph in this play, for 
despite her altogether admirable work, the dramatic is entitle 
to more than the usual amount of credit in this instance. Cha 
Cherry and Marguerite Leslie are cast to superb advantage in 
this play. Matinees are given Wednesdays and Saturdays. The 



Wednesday matinees are played at special prices ranging from 
50 cents to $1.50. 

* * * 

Big New Bill at the Orpheum Next Week.— One of the 
greatest sensations in the history of the American stage is 
now being achieved by the famous emotional actress, Nazi- 
mova, in the role of Joan in Marion Craig Wentworth's one-act 
drama, "War Brides," at the Orpheum. Next week will posi- 
tively be the last of this great tragic genius. Johnny Dooley 
and Yvette Rugel, late stars of "The House Warmers," will 
blend comedy with song. Miss Rugel is the smallest prima 
donna on the vaudeville stage, but is possessed of a voice of 
extraordinary volume, range and sweetness. Florence Lorraine 
and Edgar Dudley will present the one-act comedy by Joseph 
A. Mitchell entitled "The Way to a Man's Heart," in which they 
will be supported by a capable company. Prince Lai Mon Kim, 
the noted Chinese tenor who created quite a furore on the oc- 
casion of his previous visit here, will be heard in a repertoire 
which ranges from Grand Opera to ballad. Lucy Gillett, who 
styles herself "The Lady from Delf," dresses in quaint Dutch 
costume; she appears in a picturesque Delf room, where she 
juggles the various articles of furniture, including cooking uten- 
sils, table wares, furniture and linen. Renee Florigny, who for 
years has been famous in the European capitals as one of the 
most accomplished and popular of pianists, will be heard in an 
all-round program. With this program, Joe Cook, the "One 
Man Vaudeville Show," and Little Nap, the most wonderful 
chimpanzee in the world, will conclude their engagements. 

* * * 

Actors' Equity Association. — The Actors' Equity Association, 
Francis Wilson president, and Henry Miller vice-president, will 
hold their first convention of actors at the Civic Auditorium, on 
invitation of the Exposition Committee, July 9th. There will 
be a program of speaking, and other features will be announced 




Sarah Padden, at Pontages, commencing Sunday afternoon. 



10 



San Francisco News Letter 



July 3, 1915 



later. On July 8th there will be a reception from 2 to 5 p. m., to 
which all actors are invited to come. Howard Kyle, correspond- 
ing secretary of the organization, and Francis Wilson, are now 
on their way here. 

* * * 

"Tanagra," a Novel Theatrical Attraction. — One of the most 
novel entertainments ever presented here will be "Tanagra," 
in the Italian Room of the St. Francis Hotel, from Monday 
till Friday, inclusive, of next week, the hours being from two 
to six o'clock in the afternoon, and from eight till eleven in the 
evening. "Tanagra" was originally the name of a Grecian 
dancer; and small statuettes, found in Italian and Grecian 
tombs, have been given the same title. The present Tanagra, 
however, is a living human being, but appearing to be only of 
the size of the ancient statuette. Professor Salle, of Paris, 
invented for scientific research, a device which furnishes a 
wonderful transformation. Through the instrumentality of La 
Loie Fuller, Tanagra, a miniature theatre, has been brought 
here, showing human beings, less than a foot tall, who dance, 
walk, talk, laugh and comport themselves exactly as people 
of normal size. Tanagra will be exhibited for the benefit of the 
charity which Mme. de Page represented in this country. The 
productions will be under the personal direction of Miss Fuller. 
The entertainment will be under the patronage of the following : 
Miss Edith Beronio, Miss Lena Blanding, Mrs. W. M. Bowers 
Brown, Mr. and Mrs. Wm. H. Crocker, Mrs. Edith B. Colman, 
Mr. and Mrs. Francis Carolan, Mons. F. Drion, Mr. and Mrs. 
Francis H. Davis, Mrs. C. L. Darling, Mrs. Harriett De Witt 
Kittle, Mr. and Mrs. E. L. Eyre, Miss Julia George, Mrs. J. D. 
Grant, Mr. Jean Guiffrey, Archbishop Hanna, Mons. Emil 
Hovelaque, Mrs. H. C. Hoover, Mr. Samuel Hill, Mr. and Mrs. 
G. A. Hawkins, Mrs. Vernon Kellogg, Mrs. Philip Home Lans- 
dale, Mr. and Mrs. Jerome D. Lanfield, Mr. and Mrs. James Pot- 
ter Mangham, Mr. and Mrs. E. J. McCutcheon, Mrs. Elmer 
Martin, Mr. and Mrs. James Otis, Mrs. Willis Polk, Mr. and 
Mrs. Harry Payot, Dr. and Mrs. Stanley Stillman, Mr. and Mrs. 
Harry M. Sherman, Judge and Mrs. M. C. Sloss, Mr. and Mrs. 
James Ellis Tucker, and Mr. and Mrs. C. Vassardakis. No re- 
served seats; 50 cents for adults and 25 cents for children. 

* * * 

"The Trojan Women" at Festival Hall. — Next Thursday and 
Friday evenings, at half-past eight, the Chicago Little Theatre 
Company will bring the production of Euripides' great play, 
"The Trojan Women," to Festival Hall. San Franciscans will 
have a chance to see for the first time the new stage craft that 
so much has been written about during the past few years. In 
Europe the exponents of the new movement in the theatre are 
Max Reinhardt and Gordon Craig, and the directors of the fam- 
ous Sea Gull Theatre in Moscow. Since the initial performance 
at the Blackstone Theatre in Chicago, "The Trojan Women" 
has been witnessed by scores of thousands of people in vari- 
ous parts of the Eastern and mid-Eastern States. Meredith 
Nicholson, the well known author of "The House of a Thou- 
sand Candles," "The Port of Missing Men," and other suc- 
cessful works, has written of the production as follows : " 'The 
Trojan Women' is one of the most beautiful things ever shown 
on the American stage. The setting, the lighting, the grouping, 
were all wonderfully effective. No one interested in the thea- 
tre and its possibilities would miss it." "The Trojan Women" 
was presented to an invited audience at Festival Hall recently, 
and created a profound impression. Seats may be obtained at 
the Exposition box office, 343 Powell street. 
* # * 

Four More Dances by La Loie Fuller. — La Loie Fuller and 
her company of artists will give another delightful entertain- 
ment at Festival Hall, this Saturday evening, at half-past eight, 
with other dances this month on the afternoons of the 11th and 
31st, and on the evening of the 28th. In order to give the 
masses an opportunity of seeing the wonderful spectacles with 
which Miss Fuller is giving, she and the Exposition authorities 
have decided to set apart two thousand excellent seats for the 
small price of fifty and seventy-five cents, while box seats will 
be two dollars each. Such wondrous revelations in lighting 
effects have never been staged before, and they come as an 
exquisite supplement to D'Arcy Ryan's wonderful scheme by 
which the Exposition grounds are lighted. The dancing girls 
brought direct from Paris are the perfection of grace and aban- 
don. They will again be seen in the dazzling "Dance of the 




La Loie Fuller, who will appear again at Festival Hall with 
Her Remarkable Company. 

Great Black Opal," the spectacular "Thousand and One 
Nights," the mysterious "Sirenes" and the witching "Night on 
Mont Chauve." The Exposition Orchestra of eighty picked 
musicians will furnish the music. Georges George will conduct 
the dancing numbers, and Richard Hageman will lead the 
entr'acte music. Reserved seats may be obtained at the Ex- 
position box office, 343 Powell street. 

* * * 

Strong Playlet at Pantages. — Sarah Padden, a legitimate star, 
with her own players from the United Stock Company of New 
York City, will be the feature act at the Pantages, commencing 
Sunday, in a dramatic tale of department store life entitled 
"The Little Shepard of Bargain Row." Miss Padden enacts 
the role of a young woman born of a lowly station in life, who 
rises to a position of wealth and affluence in the mercantile 
world. The situations of the piece carry a beautiful vein of 
philosophy and imparts sound advice to girls who are anxious 
to advance in their work. "The Little Shepherd of Bargain 
Row" has been one of the real successes of the season on the 
Pantages circuit this season. Friend and Downing, two men 
comedians with Hebrew dialect, are the big laughing hit of the 
new bill. They have recently returned from a two years' en- 
gagement in the London music halls, where they scored a tri- 
umph. All of their jokes and songs are new and are written 
by the comedians. Dorothy Vaughn now calls herself the 
"sweet singer of sweet songs," and has an offering that is ex- 
clusive and popular. West and Van Siclen present an instru- 
mental act entitled "In the Rose Bower," with solos on the 
'cello, French horns and bugles. The Ishiwaka Brothers are 
exceptionally clever contortionists and hand balancers. Another 
comedy number will be shown by the Randow Trio, and the 
Espanozos, Spanish dancers, with comedy pictures, complete 
the bill. 

* * * 

Matinee of Music. — The soloist to appear at the next Matinee 
of Music which will take place at Kohler & Chase Hall next 
Saturday afternoon, July 3d, will be Miss Kate Loewinsky, 
violinist. This exceedingly gifted young musician has appeared 
frequently in public, particularly with the Minetti Orchestra, 
both as soloist and ensemble player. She is an advanced artist 
pupil of Giulio Minetti, under whose supervision she has rap- 
idly forged ahead. Miss Loewinsky will be accompanied by 
G. Vargas on the Knabe Player Piano. This exceedingly gifted 
musician will also contribute several instrumental solo numbers 
to the program. 



July 3, 1915 



and California Advertiser 



11 



Successful Song Recital of Miss Latham. 

The audience gathered at the St. Francis Hotel to hear the 
song recital of Miss Elizabeth Latham expressed unstinted ap- 
proval of her work. The young Californian is very popular 
here in social circles, and the encomiums she has already won 
in her profession, despite her youth, is a matter of great pride 
with them. They regard her present success as merely a fore- 
runner of the fame that will come to her with the full develop- 
ment of her voice and accompanying powers. The pure lyric 
qualities of her voice aptly fitted the charming selections given, 
and her sympathetic interpretations were rendered with fidelity 
and warmth of character. In these selections she gave a broad 
view of her versatility of vocalization as well as nice discrimi- 
nating judgment. Perhaps Campbell-Tipton's "A Spirit 
Flower" afforded her the best opportunity to express the lighter 
emotional qualities with which she is gifted, and also some 
sparkling high notes. The phrasing and keen sympathy ex- 
pressed in the old English ballads certainly deserved all the 
encores bestowed so enthusiastically upon them. This was 
Miss Latham's first flight here in song since she went East to 
study the upper graces of her art. Her friends are elated with 
the result so far attained. 



NEWSPAPER MEN TO HAVE DAY AT FAIR. 

One of the biggest July celebrations at the Panama-Pacific 
Exposition will be "Newspapermen's Day," Saturday, July 
24th. On this date the active newspapermen of San Francisco 
will join forces with their brother workers throughout Califor- 
nia, and offer a program of events that for novelty and sensa- 
tional features promises to stand out as one of the most ambi- 
tious undertakings since the opening of the Fair. The events 
will include, in addition to a down-town parade at 10 a. m., ath- 
letic sports, Olympian games, aquatic races, music, pageantry, 
baseball, a vaudeville program to be given by the "Pals," San 
Francisco's social and theatrical club; a gigantic sham battle 
between United States sailors and marines and troops on shore, 
and a Joy Zone Carnival at night, in which many prominent 
national characters will be burlesqued and satirized for the 
amusement of the tired business men. "Hearty revelry and 
wholesome fun" is to be the slogan on "Newspapermen's Day. 



HAUNTED. 



Have you a garden where you walk and see 

The golden flowers of Spring 

Crown the new greenery 

With newer blossoming? 
A garden all green growth and witchery. 

And does the purple evening come for you 

Slow star by slow white star, 

Trailing its robe of dew. 

With not a sound to mar 
The peace, save bird-calls falling faint and few? 

Ah, well, I have no garden for my feet 

To tread! The walls of stone 

Press on the bitter street 

Where I drift by, alone. 
Dreading the wolf's glare in the eyes I meet. 

And yet, have you not sometimes turned your head, 
Just bending to a rose, 
Thinking you heard the tread 
And stir of one who goes 
Down old remembered paths — but now is dead? 

— Hildegarde Hawthorne in Harper's Magazine. 



"What are you studying now?" asked Mrs. Jobson. "We 

have taken up the subject of molecules," answered her son. "I 
hope you will be very attentive, and practice constantly," said 
the mother ; "I tried to get your father to wear one, but he could 
not keep it in his eye." — Ansu 

Art Editor — I'm afraid that your work is too comic for 

general illustrating. Artist — I suppose that means I will have 
to spend the rest of my life doing comic supplements. Art Edi- 
tor — Not necessarily. You might design women's fashions. — 
Life. 



A young man who last June received his diploma has 

been looking around successively for a position, for employ- 
ment, and for a job. Entering an office, he asked to see the 
manager, and while waiting he said to the office boy: "Do you 
suppose there is any opening here for a college graduate?" 
"Well, dere will be," was the reply, "if de boss don't raise me 
salary to t'ree dollars a week by termorrer night." — Christian 
Register. 



"Well," she inquired, "what can I do for you? Do you 

want employment?" "Lady," replied the tramp, "you mean 
well, but you can't make work sound any more inviting by us- 
ing words of three syllables." — Ladies' Home Journal. 



The Living Venus on the Zone 

Not a Picture, But a 

Singing, Dancing and Dramatic Performance 
of Great Beauty 

Pretty Girls in Barefoot Dances 

Sensational Climax Showing the Most Beautifully Fcimed Wcman 

in the World Admission 10 Cents 



Pantages' Theatre 



Market Street Opposite Mason 



A WONDERFUL 8 ACT SHOW 
VATDEYILLE DERUT (IK THE LEGITIMATE ACTRESS. SARAH PADDEN. 
AND HER PLAYERS FROM THE UNITED STOCK CO., presenting the 

up-to-the-minute episod to-dai— "THE LITTLE SHEPBEBU Or BARGAIN 

Row." RETURN ENGAGEMENTOF THOSE GREAT POMEMAN.S FRIEND 
and DOWNING, Alter a Two Years London Music Hall Engng. nu-nt. 
NEXT WEEK-THE NAKED TRUTH GIRL. 



St. Francis Hotel 



T A N A G R A 
A Real LIVING, DANCING 111 MAN BEING, ONLY IS inches HIGH 
will Exhibit Hera II for the Benefit of the 

DE PAGE FUND 

9T. Francis hotel ( Italian R n) 

July 6, 6, 7. 1 i 2 to G and from B to 11. 

Miii ii. .:'■•_ N<> reserved - 



Festival Halt 



PANAMA PACIFIC 1 VI I r.VVI IONA1, 
EXPOSITION QROl NHS 



Thursday and Frldi 

Tli.. World 

"THE TROJAN WOMEN" 

i LITTLE THE M RE COMPANY 
THE ARTISTIC SENSATION OF THE DAY I 

Morning. 
.Inly ■"•. 



Festival Hall 



PANAMA-PACIFIC INTERNA! II 

I NDS 



THIS SATURDAY. EVENING < lulr II, W and 31. 

LA LOIE FULLER 

HER FAMOI 
bj Hi. EXPOSITION ORCHESTRA 

. anil ' 



Columbia Theatre 



n and <i<-nr> 

■ 

I ■ft'titiK PlftJ i, 



Begin r v 

■ 

ELSIE FERGUSON 
It. the Intense, Human Play 

-OUTCAST" 
n?o Ca»t an-l i 



Orpkeum 



O'Fftm Stockton and Powell 

MATINEE 



Week beginning THIS SUNDAY 

EVERY : 

Lrm 

N AZI M O V A 
in 

A WONDIRFUL NEW SHOW 

bra I 

GOURAUD'S Gives that pearly white Com- 
ORIENTAL plexion so much desired by 

CREAM the Women of Fashion. 

AT DRUGGISTS AND DEPARTMENT STORES. 



12 



San Francisco News Letter 



July 3, 1915 



Exclusive Amateur Sports 



arranged to do all in its power to encourage the old spirit of 
racing here. 



By Walton Farrar. 

Two marvelous swimmers will be seen in spectacular races 
and events at Palm Beach, in Alameda, on the 3d, 4th and 5th 
of July. Dick and Jim Eve, the junior champions of Australia, 
will perform on these dates, and their ability in the water is 
remarkable. 

These young submarines are the sons of Mr. and Mrs. Sydney 
Eve. Their father probably has taught more champions the art 
of swimming than any other man, and Mrs. Fred Eve was the 
teacher of Annette Kellerman now known around the world. 

With Fred Cavill, the Eve family have come to America, and 
will give exhibitions of high diving, swimming and feature 
aquatic stunts throughout the season at Palm Beach. In the 
new cement open air tank will be seen the world champions in 
the near future, and Sid Cavill, coach of the Olympic Club, and 
uncle of Fred Cavill, has arranged for many famous swimmers 
to perform ac Palm Beach. 

Jim and Dick Eve, although still under fourteen years of age, 
hold the junior championship of the Antipodes. Jim, when un- 
der 7 years of age, swam the mile in 30 minutes. This is re- 
markable time. Young Alan Eve, a mere baby, will give some 

high dives and comedy stunts off the springboard. 
* * * 

Horse racing is coming back, and will be heralded by many 
fans who made the recent light harness meet such a splendid 
success by lending their loyal support. 

Some of California's most influential men have interested 
themselves to the point that they have arranged to revive rac- 
ing in a definite form, and begin the breeding of thorough- 
breds in the Golden State. 

A society was organized last week with this object in view, 
and the Golden Gate Thoroughbred Association, with Charles 
W. Clark as president and James C. Nealon as secretary, has 




Dick Eve (left) and Jim Eve {right) junior champion swim- 
mers of Australia, who will perform at Palm Beach, Alameda, 
on Fourth of July. 



In the early part of August, representatives from the Eastern 
colleges will be seen flooding the local golf links. From Yale, 
Harvard and Pennsylvania the Scottish pastime devotees will 
journey here, and after some time in practice on Western 
courses will be prepared to enter the Exposition intercollegiate 
tourneys. 

* * * 

Next Monday will be the date on which special sulky events 
have been set, and many of the horses entered in the recent 
light harness races at the Exposition will again be seen on the 
track at the Fair. To celebrate the Fourth of July, this matinee 
is to be held, and many entries have been filed with the San 
Francisco-California Driving Club. 

On the same day,, the Alameda Butchers' Exchange has ar- 
ranged a meet for Pleasanton. Lena Lee, Sleepy Dick, Grand 
W. and many of the other local pacers will be entered. 



Danny Claire, a prisoner at the Federal penitentiary at 

Fort Leavenworth, has a good sense of humor. When the Terre 
Haute election crooks arrived at the prison, heading the group 
was Donn Roberts, mayor of Terre Haute. Convicts at work 
in the prison yard paused to look curiously at the string of new 
prisoners coming in. Among them was Danny Claire, former 
baseball player. The convicts have baseball teams, and once 
in a while they have a game. Danny is pitcher. When he saw 
the prisoners coming in he asked : "Who is that smooth-faced 
fellow in the lead?" When told that it was Mayor Roberts, 
Danny said: "Well, I'm glad the Mayor is here. He can pitch 
the first ball when we have our games." — Kansas City Star. 



"Are you looking for work?" asked the fanner, eagerly. 

"Yep," replied Plodding Pete; "what kind of work have you got 
on hand?" "Almost any kind you want." "Well, you ought to 
be ashamed of yourself, leavin' so much work undone laying 
around. I ain't going to hire out to no sich shiftless man as 
you." — Washington Star. 



The Crocker National 
Bank of San Francisco 

Condition at Close of Business June 23, 1915 



RESOURCES 
Loans and Discounts 
U. S. Bonds 

Olher Bonds and Securities 

Capital Stock in Federal Reserve Bank of San Francisco 
Customers' Liability under Letters of Credit 
Cash and Sight Exchange 



$15,027,914.58 

2.O3O.OOO.0O 

1,232.899.42 

120,000.00 

335.619.45 

11,467,712.09 

$30,214,145.54 



LIABILITIES 



Capital 

Surplus and Undivided Profits 

Circulation 

Letters of Credit 

Deposits 



$2,000,000.00 

3,112.797.97 

1,960,000.00 

387.996.82 

22,753,350.75 

$30,214,145.54 



OFFICERS 
Wm. H. Crocker, President 



Chas. E.Green, Vice-President 
Jas. J. Pagan Vice-President 
W. Gregg, Jr , Cashier 

J. B. McCargar, Assist. Cashier 
G. W. Ebner, Assistant Cashier 
B. D. Dean. Assistant Cashier 



J. M. Masten, Assist. Cashier 
John Clausen, 

Manager Foreign Dept. 
J. Suckermann, 
Assist. Manager Foreign Dept. 
G. Feris Baldwin Auditor 



BOARD OF DIRECTORS 



Wm. H. Crocker 
CharlesT. Crocker 
Frank G. Drum 



Jas. J. Fagan 
Chas. E. Green 
W. Gregg, Jr. 



A. F. Morrison 

Henry T. Scott 
George W. Scott 



July 3, 1915 



and California Advertiser 



13 



The Background of the War Zone 



The repeated rumors that the German battleships have been 
out in the North Sea, that a column of such ships has been 
sighted by trading vessels, and that the sound of firing of heavy 
batteries has been heard, are possibly correct. Because of the 
submarine menace, the British blockade is not a close blockade 
off Wilhelmshaven and the mouth of the Elbe — it does not need 
to be. The German battleships at Wilhelmshaven require tar- 
get practice, and it is possible for them to go out into the North 
Sea for this purpose. The German Zeppelins would be able 
to tell them when the coast was sufficiently clear for such ex- 



Evidently the Italian government has laid to heart the lessons 
of the German invasion of Belgium and France, at least so far 
as the question of heavy artillery is concerned. The present 
operations in the mountain passes leading into Italy from Aus- 
tria are mainly artillery engagements for the destruction of 
carefully prepared permanent fortifications, and the capture 
of the passes by the Italian troops. Italy has prepared for this 
very kind of warfare, and she is undoubtedly well equipped 
with just the kind of howitzers needed for the reduction of the 
fortresses. Notable among these is a very effective 12-inch 
howitzer, a new piece which has given great satisfaction to the 
Italian government. That effective work is being done is shown 
by the remarkable ease with which the forts crowning the moun- 
tain tops and guarding the passes have been battered into help- 
lessness and taken by the Italian troops. The Italians have ever 
been skilled engineers, and not for nothing have they learned 
the lesson of Liege, Namur, Maubeuge and other permanent 

fortifications reduced by the Germans early in the war. 

* * * 

It is estimated by men acquainted with the situation in Pitts- 
burg that at least $30,000,000 in orders for war material is 
without takers at present in this country. The basis of pros- 
perity thus indicated is tragic, but the tragedy is not of 

America's making. 

* * * 

According to an English writer in the American Magazine 
for July, Lord Kitchener has secretly raised an army four times 
larger than the number admitted in official despatches. Instead 
of 1,000,000 he is said to have 4,000,000 ready for service in 
Europe. It is explained that the British War Secretary "com- 
mandeered the services of the press to assist him to carry out 
the great bluff." "The campaign of silence," says the writer, 
"was conducted on strictly scientific lines. The newspaper edi- 
tors were first warned that any indiscretion would mean a court- 
martial, under the defense of the realm act, on charges 'of hav- 
ing spread reports likely to interfere with the success of his 
majesty's forces.' " This story, now published, may be per- 
fectly true. It is just possible that Kitchener has performed the 
military miracle of concealing three million men during their 
training, equipment and transportation to the Continent, but it 

is highly improbable. 

* * » 

Even on land Britain is taking by no means a small part in 
the war, as the losses announced last week by Mr. Asquith 
show. The total comes to 258,009 men to May 31st, and as 
the British did not get into serious action till August 23d, this 
means an average of 920 casualties a day. In May the losses 
in France and Belgium alone were 3,600 officers and 23,346 
men, or not quite 800 a day, and at the Dardanelles there was 
also heavy fighting, with minor losses in either fields. Last 
week the losses in France and Belgium came to 900 officers 
and 20,000 men, or nearly 3,000 a day, and the rate at this sea- 
son is more likely to increase than to diminish. Considering 
with how small an army Britain began, this shows quite as vig- 
orous an effort as the figures recently compiled by Prussia, 
showing the loss of 1,383,000 men, which would make the total 
German losses somewhat over 2,000,000. The French losses 
have not been published, but with the strong offensive now be- 
ing pressed on a wider front than the British, they must be very 
heavy, probably several times that of the British contingent. 
In the Napoleonic wars the losses of men in Europe, by Leroy 
Beaulieu's estimate, were 2.100.000 men; if the present war 
continues, the loss of life will be very much greater. Better 
medical care does not offset the greater number of casualties. 



The theory that Germany is so confident of success as not 
to care how many enemies may be made leaves one very im- 
portant thing out of the account. It may be that Germany's 
frontiers are invulnerable, but it can hardly be that her re- 
sources are inexhaustible. Even on the economic side great 
confidence has been expressed, but it must be considered that 
this confidence is based on the fact that the war is much more 
expensive for the allies than for Germany, which prepared 
thriftily in advance, while the allies have to buy at war prices. 
That this affects the economic problem very materially is ob- 
vious. But it is also obvious that paying fancy prices does not 
destroy wealth ; it merely transfers money to other hands. If 
British contractors, for example, are growing rich by squeezing 
the government, it is still open to the government, when the 
country realizes the emergency, to squeeze the contractors. But 
the case is different with money spent abroad in neutral coun- 
tries; high prices paid there are really a subtraction from the 
resources of the allies. Unless, that is, Germany should by her 
acts bring them within the area of war ; in that case this waste, 
too, would be recovered, and the drain of war prices from the 
allied countries would be checked. It is not to be supposed 
that Germany wishes the money which the allies are spending 
abroad to be added to their resources once more. 



The high favor in which the Candy Dances at Techau 

Tavern are held has induced the management to arrange for 
two of these dances each evening, one before and one after the 
theatre. The ladies who receive souvenir boxs of Foster & 
Orear's fine confectionery at the dinner hour dance are par- 
ticularly enthusiastic, as it enables them to take to the theatre 
a box of candy which has no superior. A delightful feature of 
the Tavern is the air of refinement and respectability which is 
always in evidence, and which makes this cafe a favorite place 
for family parties, while the brightness and sparkle of the en- 
tertainment is equally appealing to the Bohemian element. 



FOR SALE 

ROSS, MARIN COUNTY 

Unusual opportunity in Ross. Eight rooms, beautiful home, and 
three cottages completely furnished, with piano, on two and one- 
half acres, natural forest, live springs on property. 500 ft. on 
boulevard; only $8,000; terms. See owner on property. Will sub- 
divide. Inquire LANG REALTY CO.. San Anselmo. Cal. 



LD LJ A CnrtT DESIGNER AND 
. D. r~i/\>J 1 EL. ILLUSTRATOR 

15 Years with Shreoe & Company 

(Reference by Permistion) 

Illustrations for all Commercial Purposes 
STUDIO— 1411 6th Avenue Phone Sunset 1225 



NEW PARISIAN FRENCH LAUNDRY 

Mme. C. La FON 

First Class Work at Reasonable Prices 

Laces and Lace Curtains a Specialty 

Club. Restaurant and Hotel Service 

991 OAK STREET 

SAN FRANCISCO 



Phone Park 4962 



PILLSBURY'S PICTURES, mc 
VIEWS OF CALIFORNIA 

KODAK finishing done by EXPERTS. We will send 
for your films. 



219 POWELL STREET 



Phone Kearny 3841 



Tel. Kearny 1461 



Private Exchange Connecting all Warehouses 



SAN FRANCISCO WAREHOUSE CO. 

Warehousemen Forwarding Agents Distributors Public Weighers 

Spur Track Connection with all Railroads 

Main Office— 62S-W7 Third St.. San Francisco, Cal. 



14 



San Francisco News Letter 



July 3, 1915 



- . ■:-.■- ■;.-. 
■ ■- — -- 







- :--■- I '--■ . ' :' " - ■ " -■ 



ENGAGEMENTS 

CURTIS-MOORE.— Notes received in this city recently told of the en- 
gagement of Miss Neva Curtis of Sacramento and Robert Claxton 
Moore of Chicago. 

HASKINS-TOBIN. — An engagement, the announcement of which will 
cause a ripple of pleasurable surprise in society, is that of Miss Ruth 
Haskins, daughter of Mrs. Charles Waldo Haskins of New York, and 
Cyril Tobin, The wedding, the date of which has not been announced, 
will take place in New York. 

WEDDINGS. 

ADAIR-KINGSBURY.— Miss Florine Adair, daughter of Dr. and Mis. C H. 
Adair, formerly of Fresno, became the wife of Dr. B. C. Kingsbury 
Wednesday night at the St. Francis. They will reside there tempor- 
arily, leavii , r in August for their honeymoon. 

BETLL-TOGNETTI.— The marriage of Miss Mae Kathryn Bell and Ambrose 
Joseph Tognetti took place Wednesday afternoon at St. Josi 
Catholic Church. Miss Margaret Bell and Joseph L. Driscoll, the latter 
of Watsonville, were the attendants, and Father Ryan read the ritual. 

CABRERA-O'CONNOR.— A marriage that will be of interest to a wide 
circle of friends took place Wednesday morning in the Catholic Church 
at Menlo Park, when Miss Gabrielle I labrera became the bride of 
G rover O'Connor. Only relatives witnessed the ceremony, which was 
performed by Rev. Jerome B. Hannigan. 

FARMER-SMILEY. — Miss Delphine Farmer and Spencer N. Smiley were 
married on June 15th. at the home of the bride's parents. Mr. and 
Mrs. Henry E. Farmer, on Eleventh avenue. The Rev. Father I 
O'Ryan officiated. Mr. and Mis Smiley have gone to Northern Cali- 
fornia on their honeymoon. 

GASTON-HOWARD.— Miss Ruth Gaston, daughter of Mr. and Mrs. Wil- 
liam Gaston of Boston, was married Saturday to John Kenneth How- 
ard, son of Mr. and Mrs. William 11. Howard of San Mateo. The wed- 
ding took place at four in the afternoon at Trinity Church, Boston, 
with a large and ultra-fashionable assembly of society present. 

SlM-FFol'LKES. — The marriage of Mrs. Irene Traynor Sim and Dr. 
Bruce Ffoulkes was solemnized at 11 o'clock Wednesday morning 
in the First Presbyterian Church. Dr. Wm. K. Guthrie officiating. 

SPALDING-BODE. — Miss Helen Sevier Spalding, daughter of Mr. and 
Mrs. Edward Irwin Spalding of Honolulu, was married at noon on 
Monday, to Ensign Howard Douglas Bode of the U. S. S. South 
Dakota. Mr. Spalding is one of the leading bankers of the Hawaiian 
Islands, and the family is equally well known here. Miss Spalding, 
who is a grandniece of the late William G. Irwin, visited here last 
year for several months, the family residing at the Palace Hotel. 

YAIL-CARRUTHERS. — Miss Nan Vail and Charles Carruthers were mar- 
ried in Trinity Church Monday afternoon, only the relatives and a 
very few intimate friends being present. 

TEAS. 

BROWNELL. — One of the pleasurable affairs of Tuesday afternoon was 
the tea given by Mrs. Edward Erie Brownell at her attractive 

on Broadway. It was in the nature of a farewell to Mrs. J. M - 

Slemmons. 

KEIRAN.— Miss Marjorie Brooke, the fiancee of Dr. Ernest Ey tinge, was 
the complimented ^uest at a bridge tea given "Wednesday afternoon 
by Mre. Richard Keiran, at her home on Mare Island. 

HEARST. — Mrs. Phoebe Hearst was hostess at a tea Wednesday afternoon 
in the room of the Woman's Board in the California building, follow- 
ing the unveiling of the Pioneer Mother monument. 

SHEA.— Mrs. James Shea was hostess at a dinner dance at her I in 

Octavia street recently, having a score or more guests in honor of 
Miss Jean Reed, the sister of Mrs. James Rolph. Jr. 

WRI< 1HT. — Miss Helen Wright gave a tea at her home in Sacramento 

street Wednesday aften n, this being in the nature of a farewell. 

as Miss Wright is leaving soon for u tmtry, i" be away all summer. 

LUNCHEON. 
BAKER. — Mi s:s Dorothy Baker had a few Of her friends to share the 
Of an informal luncheon at the Town and Country Club 

'lie-: npliment to Mrs. Albert Hickman and Miss Helen 

Foss of Boston. 
BALDWIN.— Miss Alice Delamar of Now York, who is Visiting Miss Mai y 

Louise Baldwin at her home on Pacific avenue, was the guest >i I 

at a luncheon given Wednesday afternoon by Miss Baldwin. 
BERNIO. — Miss Ada Sassoli was entertained informally at luncheon Fri- 
day afternoon by Miss Eda Bernio at the Town and Country Club. 
CLIFTON. — Mrs. Horace B. Clifton entertained informally at a charming 

luncheon party Tuesday. 
CROOKS. — A dozen guests enjoyed the hospitality of Mrs. J. J. Crooks at 

Luncheon \Wdnesday. The affair took place at the Marin County Golf 

and Country Club in San Rafael. 
GOODRICH. — Mrs. Chauncey Goodrich was hostess at a very pretty 

luncheon at her home in Broadway, entertaining in honor of Mrs. 

Albert Hickman, Miss Helen Fnss and Mrs. Stonegrave of Boston. 
GRAY. — Sweet peas and California ferns formed an exquisite decoration 

for the luncheon given Tuesday afternoon by Mrs. Charles A Gray, 

hostess of the Oregon building. It was planned in honor of Mesdi is 

Thomas B. Kay and Robert I,. Nourse, 
IRWIN. — Mrs. William G. Irwin was hostess Wednesday at a luncheon 

in honor of Mrs. Spreckels. Mrs. Irwin's luncheon was according to 

[lie hostess' well known fondness for the French decorative ideals. 





LAMAR. — The National Exposition Commission, represented by Judge 
William Bailey Lamar, entertained the commissioners from Honduras 
and their friends at a luncheon at the Fairmont Wednesday-. 

LEE. — Mr. and Mrs. Cuylcr Lee were hosts at an elaborate luncheon Sun- 
day afternoon at their home in Burlingame. The guests were seated 
at small tables, half a dozen at each, and more than fifty shared in 
the pleasure of this affair. 

STEELE. — Mrs. Rufus Steele has been entertaining in a charming manner 
for a number of visiting college girls who are here for the Exposition. 
On Friday, Mrs. Steele gave a luncheon downtown. 

TL'BBS. — Mrs. William B. Tubbs was hostess at an informal luncheon 
Monday afternoon at her home on Jackson street. Her guests were 
asked in honor of Miss Cornelia Marshall and Miss Eliza Tompkins of 
New York. 

DINNERS. 

BRYANT. — Captain ami Mrs. A, M. Bryant gave a dinner party recently 
to celebrate the birthday of Colonel George K. McGunnegle. 

HEWITT.— The New York State building was the scene of a pretty dinner 
Sunday evening when Mr. and Mrs. Dixwell Hewitt entertained. The 
complimented guests were Mr. and Mrs. J. M. Laselle. 

LAMAR. — To celebrate the eleventh anniversary of their wedding, Judge 
and Mrs. William Bailey Lamar gave a dinner party in the New York 
building Monday evening, having sixty of their friends as guests, and 
later on a hundred or more joined them for the dance in the ballroom. 
The dinner was in honor of President and Mrs. Charles C. Moore. 

Me L\ TOSH. — Mr. and Mrs. George Lent were the complimented guests 
at an informal dinner, Over which Mr. and Mrs. Charles K. Mcintosh 

presided, Sunday evening:, at their home in Redwood. 

SPRECKELS.— Mr. and Mrs. Rudolph Spreckels were host and hostess 
Tuesday evening at an elaborate dinner which they gave at their home 
on Pacific avenue. The affair waa in honor of Mr. and Mrs. C. Au- 
gustus Spreckels, Mr. and Mrs. Hubert Vos and Mr. and Mrs. Spencer 
Eddy. 

TONNINGSEN, — Mrs. John Tonningsen gave a dinner and dance in the 
Rose Room of Uie Hotel St. FranrLs Monday evening', on the occasion 

of her birthday anniversary. 

RECEPTIONS. 
GREEN. — Mr. and Mrs. Charles Henry Green have sent out invitations for 

a reception on Friday evening, July 10th, at the New York pavilion, 

in celebration of the twenty-fifth anniversary of their man 
NANCE. — Major and Mrs. Clarence Nance entertained a number 

friends at an informal reception Sunday In honor of Captain and Mrs. 

E. W. Crockett, who are here from the Philippines on a visit. 

HOUSE PARTIES. 

BEAVER. — Mrs. Frederick Hope Beaver will entertain a number of young 
people at a house party over the Fourth of July at her home at In- 
verness. 

HEYNEMANN. — A coterie of friends will enjoy the hospitality ••f Mis. 
Manfred Heynemann at a bouse party over the week-end at her home 
in Belvedere. 

DANSANT. 
KATES. — Mrs. Frances Kates was one of several hostesses at the Pre- 
sidio dansant Wednesday, entertaining; some friends in honor of Cap- 
tain and Mrs. George P. White, who are here from Washington. 

ARRIVALS. 

ADAMS.— Mr. and Mrs. Robert Adams and Miss Edith Adams have re- 
turned from a two weeks' visit in Southern I lallfornla, where they 
spent most <<i their time at Coronado and San I 'iego. 

CAROLAN. — Mrs. James Carolan and Miss Emily Carolan have returned 
to their home in Jackson street after a visit of several weeks in the 
East with relatives and friends. 

COURTNEY.— William O. Courtney, a New York financier, arrived here 
Sunday from the East, and is at the St. Francis, accompanied by Mrs. 

Courtney. 

DAVIDSON. — D. Davidson, capitalist of Sioux City, la., is at the Bellevue 
with Mrs. Davidson and their children. 

DOBEL. — G. Dobel and Leslie Dobel, who represent a typewriter factory 
at Sydney, where they also control important oil Interests, are at the 
Plaza. 

FULLER. — Charles II. Fuller, pioneer builder of the advertising agency 
business, and for many years president of the Fullei Advertising Com- 
pany in Chicago, is with Mrs. Fuller at the Hotel St. Fi 

GUIFFEY. — Jean Guiffey from Paris and F. C. Thomas from Australia 
were among Tuesday's arrivals at the Fairmont. 

I1ASKINS. — Miss Noel Haskins haa arrived from New York, and is the 
guest of Miss Leslie Miller at her home on Pacific avenue. 

HEfWITT. — Dixwell Hewitt has returned from Vancouver, where he en- 
joyed a brief visit last week. 

HOOPER. — Mr. and Mrs. John J. Hooper arrived here Sunday from New 
York. They are accompanied by their two daughters, and are at 
the St. Francis. 

LOOMIS. — F. J. Loomis and party arrived here Sunday from Pasad tia 
having come by automobile. The... are sta ing tfl the oift. 

. ■< 1 1 :-■ ,\\— j. a. Ejtobson; ma-i 1 1 1 '. u -\ ut] ei of m i n neso i ;i , and B. Clover, at- 
torney of Woodland, are at the Manx. 



July 3, 1915 



San Francisco News Letter 



15 



WARD. — The Misses Kuth and 11a Ward, who for the last month have 

i in Honolulu, arrived home on Tuesday. 
WORNALI* — State Senator T. J. Womall of Kansas Cil 

Stewart with Airs. Wornall. He Eg presfdenl of the Flrsl Ni al 

Bank of K 
UIF.GELMAX. — Mis;-- Mabel Rlegelman, prima donna soprano of tl 

eago Grand Opera Company, has returned to her home in this city 
q delightful work spent with the E. J. Lawlora at their a 

home on the Hadden Road. She will remain In Califori lurin 

summer. 
SMITH. — u. s. Senator Mark A. Smith of Arizona arrived Tuesday at the 

St. Francis with his niece. Miss Arties Smith of Cynthiana, Ky., ami 

her mother. Mrs. El, B. Smith. 
STEVEN'S— F. W. Stevens, a broker from New York, arrived at the 

Clift Hotel Tuesday with Mrs. Stevens. 

DEPARTURES 

DAVIS. — Mrs. William Thornwall Davis left yesterday for San Anselmo, 
where she will visit Mrs. Stanley Vail for a few days. 

DEMING. — Mr. and Mrs. Henry S. Deming and their daughters. Mrs. Gar- 
diner Pond and Miss Dorothy Deming, left Tuesday for their summer 
home at Santa Cruz. 

JONES. — Mrs. M. P. Jones has decided to pass the summer in Del Monte 
instead of ill Ross, as has been her usual custom, and left Thursday 
for that place. 

COOL,. — Dr. I.u Ella Cool will spend a few weeks at her bungalow, "Casa 
Esperanza," Camp Meeker. Miss Daisy White of Alameda will be her 
guest during July. 

CLARK. — Governor George W. Clarke of Iowa left the St. Francis Tues- 
day to begin his homeward trip. 

MANNING. — Dr. Guy Manning, accompanied by his daughter. Miss Doro- 
thy Manning, and Horace Darton, left Monday for Yosemite, where 
they will en.ioy a two weeks' stay. 

PAYNE. — Mrs. Herbert Payne, Miss Amy Brewer and Miss Ethel Crocker 
hay,- gone on a motor trip to the Yosemite Valley. 

VAN FLEET. — Miss Julia Van Fleet left this week for her country 1 

at Inverness, where she will entertain a group of the younger set over 
the Fourth. 

INTIMATIONS. 

AGGELER. — Miss Adele Aggeler of Los Angeles, daughter <>L" an attorney 
ami popular in the younger set of that city, is visiting her aunt. Mrs. 
Eugene McCoy, 80 Liberty street. 

BASSETT. — Lieutenant and Mrs. Prentiss Bassett ami their little daugh- 
ter will sail for Panama soon, to reside Hear I'm He- nexl two years. 

BRAINARD. — Dr. H. G. Brainard ami Dr. Stephen S well known phy- 
sicians of Pasadena, are guests at tin othl I 
guests at the Inside Inn are Mr. and Mrs. Oscar Allyn of Kalamazoo, 
Michigan. 

MINES. — Lieutenant and Mrs. Charles llim injoying B Visit in Yo- 
semite Valley, and will not return !■> Port Wlnfleld Si out ten 
days. 

GORDON. — Alex Gordon of 'he Railroad Coi ;slon al Sa< ramenl 

the Argonaut. 

HOWARD. — Mr. and Mrs, George Howard ami tin 
Henry, will leave shortly for Santa Barbars I 

FCARMANY. — Colonel alnd Mrs. Lincoln Karmany will 

party of friends over tie' week- nd at I land. 

KAY. — Stat.- Treasurer and Mra H - B. Kay ol 

titer. Miss Marjorii rs feu daya 

gon building. 

MADDOX. — Mrs. Virginia Km,\ M&ddox and her son. Knox Maddox, are 
t visit of somi i '.-I Monte. 

OELRIC11S. — Mrs. lleiliim Oelrlehs. who was in > 

spring, will arrive next Monday for another \i 

ai tin- St. Francis. 
PARTRIDGE. — Bishop and Mis. Sldm 

week from the East 

RISES.— Colonel and Mrs Thomas It. s , nt.it rl« of friends 

,1 ,, house partj ovei the week-snd at th-ii beautiful countn 
Napa, 

ill Mr. and Mrs. Herbert Schmidt retai 
their honeymoon in San DlegO. and I I their 

horn. ; nd Pilnioi, 

Charles s. si ttelpatlng the arrival of friends 

from Chicago and St. Louis for part of the n li 
the fall wl 
resld 

:.o is dividing her time 1,,-tw 

Fairmont Hotel and her own hands 



Anxious Mother — It was after nine o'clock when Clara 

came down to breakfast this morning, and the poor girl didn't 
look well at all. Her system needs toning up. What do you 
think of iron? Father — Good idea. Anxious Mother — What 
kind of iron had she better take ? Father — She had better take 
a flat-iron. — New York Sun. 



THE HOUSE OF DREAMS. 

To-night I am going to move away 

Into the house of my dreams, 
For I'm sick of this stuffy apartment life 

But I can't get away, so it seems. 

So I'll start to-night in the twilight 

To move to my home in the air — 
Perhaps you would like to go with me — 

It stands in a valley so fair. 

It's a long way off from the highway, 

It's hidden from passers-by, 
But once you have found it you're welcome 

In the land where our dreams never die. 

There's a little white gate that you enter, 
Ere you walk up the path to the door 

There's a garden with lilies and roses, 
And pansies and pinks by the score. 

There are mignonette, violets and jonquils, 
There's heliotrope, too, with the rest, 

There are marigolds — poppies, sweet-william, 
And an oak where the little birds nest. 

There's wisteria over the windows, 

A baby-rose climbs o'er the door, 
The house is 'most hidden by nature, 

And life there is never a bore. 

And when you've crossed over the threshold, 

And entered my home in the air, 
I'll take you at once to my parlor 

And show you my treasures so rare. 

There's a fireplace with real wood logs burning, 
There are chairs that are cosy and soft, 

There are cushions, a sofa and tea-things 
And a table I found in the loft. 

There are photographs, pictures and knick-knacks, 

I gathered in far foreign lands, 
(They really are stored in a warehouse 

In a case bound with stout iron bands.) 

And best of all there are books by the score, 

Old friends that are tried and true, 
For there's plenty of room in my dear house of dreams 

For the old books as well as the new. 

But now that the twilight rias died in the West, 
And the streets of the city are bright, 

I'll come back again to my "three-rooms-and-bath," 
I'll reach out and turn on the light. 

But to-morrow evening at twilight 

To the house of my dreams I will go, 

For I know that no matter what troubles 
That home is a solace for woe. 

No matter what cares may oppress me, 

If I fail in Life's struggle — or win, 
I can always move to my dream house 

Far from the city's coarse din. 

Dear little home in the twilight land, 

Beautiful flowers of the air. 
You're only a child of my fancy — 

Only a dream — but how fair! 

— Lilian M. Castle. 



Cautious Doctor — Excuse me for bringing you my bill; 

but you know how difficult it is to get money out of any one's 
heirs. — Boston Transcript. 



Furnished Home in Alameda to Rent. — The house 

consists of seven rooms, completely furnished; two bath 
rooms; a lovely garden and a garage. The most desirable 
place to be found in Alameda. A show place on the bay. 
The rental is $100 per month, and the property may be 
seen by appointment only. Any one interested, telephone 
Kearny 3594. 



Fashion's Fads and Frills 



Porch frocks and cretonnes are the present proteges of 
Fashion. The first comes as a natural sequence to the veranda 
habit, but the latter descends without reason or forewarning — 
an overnight invasion. The very mode of their entry bespeaks 
their duration. It is not difficult to predict that the fad of the 
porch frock is destined to last to the third or the fourth season ; 
in fact, as long as porches themselves endure ; but the craze of 
cretonne, volatile as it is, is a whirlwind fancy. 

Both are American ideas. With the handicap of Paris tem- 
porarily removed, the American designer has awakened to new 
activities, and, as ever, centers his attention on the practical, 
salable side of dress. It is a season of simplicity and conser- 
vatism. The one-piece 
frock, which has long flour- 
ished under the "Made in 
America" label, finds a new 
channel. Women to-day 
think quickly and act 
quickly. There is no hesi- 
tation, they like the idea of 
the porch frock, of having 
a costume that fits in with 
the swinging hammocks, 
grass, rugs, and wicker fur- 
niture on the broad veran- 
das of their homes. 

Life on this side of the 
Atlantic grows more meth- 
odical. As distinct a style 
as motor togs and sports 
clothes, porch frocks are 
primarily built for comfort 
and coolness. The necks 
are low, either Dutch fash- 
ion or V-shaped, the 
sleeves short and the mater- 
ial sheer. Rose mulls, fig- 
ured crepes, white lawn and 
striped and coin-dotted 
voiles predominate. An at- 
tractive pink mull is pic- 
tured on this page with the 
new tucked skirt and yoke 
blouse. The convertible 
collar and turn-back cuff of 
black and white striped 
mull give a character to 
the dress, which is note- 
worthy in all of these new 
designs. Generally speak- 
ing, the styles are plain, the 

©M0C4LL | * , * , 

A Porch Frock of Mull and fl emaculateness of the ma- 
Child's Playtime Dress 4 f lal be ! n g * e pnncipal 
of Cretonne. charm of . *e_ frock How- 

ever, variety is not lacking 
in designs. There are V-necks with the collars that can be 
worn high or turn low as fancy dictates; the round neck with 
broad Quaker and Puritan collars of white Swiss, and the new, 
buttoned in the back styles, which have the square Dutch neck 
finished with a bias band of the same or contrasting material, 
or a bit of embroidery. 

Fancy belts are often used with these dresses. They are 
made of white kid strapped with black patent leather, trimmed 
with a large buckle and sometimes in the military models, 
brass buttons are added. 

The surprising thing about these frocks is that they are, one 
and all, inexpensive. Mulls, voiles and crepes are .offered for 
five dollars and less. This fact alor:e does much to account for 
their popularity. At least, it has been a factor in their favor 
this season, when every one and his brother are preaching 
economy. These light frocks, washable and cool, serve their 
purpose and serve it well. This we must concede to the Ameri- 
can designer. 

Cretonnes are far more startling. It's a long jump from 
sofa-pillows to smocks; smocks bridged over the space to hats, 
and thus opened the way to neckwear, skirts and children's 
dresses. This furniture covering, with its quaint wall paper 




patterns, broad stripes and checks, seems to have fairly be- 
witched the town. Last year the fad was chintz interior deco- 
ration, and this season it is chintz dresses. Indeed, at the 
beach and mountain resorts you are conspicuous for the lack of 
it. Hats, coats, collars, bags and children's dresses are fash- 
ioned of this fabric. The designs of the material, always in 
gay colors, range from wild flowers and butterflies to conven- 
tional roses and stiff bouquets. One of the large stores is fea- 
turing a combination of this material and mull. The cretonne 
is printed with lattice work, flower pots and flowers, and this 
is used for the skirt, Quaker collar, cuffs and brim of a sun- 
bonnet, while the mull is employed in the waist and gathered 

back of the hat. 

The cretonne is especi- 
ally summery and youthful. 
It is shown everywhere in 
vacation clothes for misses 
and children. The misses' 
dresses are jumper effects 
and the children's, slips 
and regular garden smocks. 
Even little boys' rompers 
are shown in the chintz, 
and certainly the flowers 
are prettier than the dull 
linens and chambrays of 
past seasons. 

In the millinery field the 
material plays even a more 
important role than in 
dresses. Here, there are 
sports and playtime labels. 
The cretonne is made in 
trim sailor shapes that are 
par excellence in hatdom. 
These are worn both with 
suits and one-piece dresses. 
The figures in the material 
give an elaborate effect. 
But little extra ornamenta- 
tion is needed. A pleated 
rosette at the side, or a 
plain colored binding, this 
and no more is the trim- 
ming. 

In view of all these 
things, it is rot surprising 
that the season has been 
called one of "Portrait 
Fashions." Certainly, noth- 
ing could be more pictur- 
. „. . „ . „ ... esque than the cretonnes. 

Lat °ut C re1on " e Combined Yet , like the porch frocks, 
with Mull in a Dress for the th are si licit ni . 

Garden or the Shore. fied It would seem ^ 

stability steadies the whole mode. Nothing is bizarre or ex- 
treme. These are left to Paris when she shall once again take 
up the question of clothes in earnest. At present, we are satis- 
fied with the altogether wholesome and womanly styles that 
the American designer gives us, and tremble to think that the 
small waists of the Catherine de Medici period or the tight 
sheath skirts may again be thrust upon us. 

PASO RO BLES _ HOT~S PR I N "GS 

EFFECTIVE MINERAL WATERS, SULPHUR AND NATURAL HOT 

PEAT MUD BATHS 

Splendid Golf Links. Dancing every evening. Four trains daily en 
Southern Pacific line, with stopover privilege. Thirty-day round-trip 
rate for fare and a third. Summerhotel rates In effect. The halfway 
stopping place for motorists touring the coast line highway. 




Caswell's Coffee 

"CONTINUED SATISFACTION 
IS ITS UNIFORM ATTRACTION" 

530-534 Folsom Street s JZ"Z,s-, 



July 3, 1915 



and California Advertiser 



17 




Literary California. 

When Mrs. Ella Sterling Mighels, then Ella Sterling Cum- 
mins, issued the "Story of the Files," in 1893, under the aus- 
pices of the California Columbian Exposition Commission, the 
exigencies of space and time prevented Mrs. Mighels from giv- 
ing as broad a survey of California letters as she wished. From 
that time, nearly 23 years ago, Mrs. Mighels has been working 
steadily upon her scrap books, notes and files. She has always 
had in mind the project of presenting a broad survey of Liter- 
ary California, but not until the opening of the Panama-Pacific 
International Exposition was this hope in any measure to be 
fulfilled. 

This work, pronounced by Mr. George Hamlin Fitch as be- 
ing perhaps the most important literary achievement of any 
Californian for Literary California, will be dedicated to the 
Native Sons and Daughters of California, by permission ac- 
corded from those organizations through Hon. John F. Davis 
and Mrs. Margaret G. Hill, their respective Grand Presidents. 

The title selected for the book is "Literary California;" por- 
traits, together with extracts in prose and poetry of California 
writers; John J. Newbegin of San Francisco, publisher. 

Present plans contemplate three different editions. The first 
issue, limited to 26 copies, lettered from A to Z, to be known as 
the Patrons' Edition; 74 copies, from number 27 to 100, num- 
bered and signed, will be known as the Contributors' Edition, 
no copies to be sold to other than those whose work appears in 
this compilation, or to the relatives of those whose work ap- 
pears in "Literary Califrnia." Two thousand four hundred 
copies of the "California Edition" will be issued for public 
sale. 



A Million Dollar Climate. 

"Under the inflation of capital values, in the financing of 
combinations," says Dr. John Franklin Crowell of the Wall 
Street Journal, "a large part of the capitalization stands for 
some of the most uncertain qualities and conditions in com- 
mercial and industrial experience. A Hawaiian sugar combina- 
tion capitalized its property four-fold, including 'climate' at 
more than $1,000,000, or twenty-five per cent of the total. Yet 
this is the thing with which the stock market occupies itself in 
trading, and the general public is supposed to buy or sell as 
of actual value." The history and the uses and abuses of the 
trusts and their relation to competition, are very intelligently 
discussed in Dr. Crowell's new work, "Trusts and Competi- 
tion," just issued by A. C. McClurg & Co. 



"The Book of Thrifts." 

"The Book of Thrifts" author, Mr. T. D. MacGregor, has been 
long employed by the American Bankers' Association to conduct 
a systematic campaign of popular education on the importance 
of saving from income. He has likewise served hundreds of 
banks in their efforts to increase the thrift of their communities, 
through his "Talks on Thrift," prepared for savings banks pro- 
paganda of savings, and published locally in many newspapers. 
This new book from his pen is brimming with "Poor Richard" 
common-sense, and meets a prime need of Twentieth Century 
conditions. 

Published by Funk & Wagnalls, New York. 



Creating Health. 

Give to the new cells which are constantly being created in 
your body the impress of health and poise and fearlessness and 
power. Don't stamp them with fear and doubt impulses. Your 
habits of mind, the thought habits that persist in your mind, im- 
part their impulse to the cells of your body. The nervous sys- 
tem reacts to thought, and in this way wrong thought habits 
ultimately create in-harmony or dis-ease. — William E. Towne 
in July Nautilus. 



"The Little Man and Other Satires." 

The following review from the Boston Advertiser is consid- 
ered by Charles Scribner's Sons, publishers, the best received 
for the past month : 

John Galsworthy has established for himself — or the public 
has established for him — a peculiar niche. Yet "niche" is not 
quite the word, for we think of a niche as a place where we 
set something up — or away — and either forget it or dust it, 
according to our time and temperament. No one ever has to 
dust Galsworthy, and we are not allowed to forget him. 

The present volume, containing two playlets, several satirical 
sketches, and some "studies in extravagance," presents Gals- 
worthy in a comparatively light mood for the most part, and he 
waves his pen gayly enough. He has a deftness of touch, a 
whimsical humor tinctured with something sharper than humor. 

"The Little Man and Other Satires," by John Galsworthy. 
$1.30 net. Published by Charles Scribner's Sons, New York. 



Wedding Presents. — The choicest variety to select from at 
Marsh's, who is now permanently located at Post and Powell 
streets. 



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Breakfast-7 to 11— Fifty Cents 
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Table d'Hote Dinners One Dollar 

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Los Angeles 



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San Jose 



Sacramento 



San Francisco 



18 



San Francisco News Letter 



July 3, 1915 



THE AUTOMOBILE 



By R. R. l'Hom.medieu 

The following bulletin has been issued by the California 
State Automobile Association (touring bureau), dated July 1st: 

Altamont Pass Closed. Patterson Pass routing, see Pacific 
Highway. 

Coast Route South — Leave San Francisco via Market, Valen- 
cia and Mission Road to Colma. thence over Highway to San 
Mateo and Santa Clara. Dirt road to San Jose. From San 
Jose via State Highway to Morgan Hill, Gilroy and Sargent. 
Construction between Sargent and San Juan dry and passable. 
Construction may be avoided by leaving highway at Gilroy, 
turning easterly to San Felipe, thence south to Hollister and 
west to San Juan, or via Bolsa road direct from Gilroy to Hol- 
lister and thence to San Juan. Thence over new San Juan Grade 
to Salinas. Salinas to Soledad good, with exception of slight 
detour at Chular on account of highway construction, thence 
via Jolon Grade to Bradley (construction on San Ardo road) 
in good condition. Wooden bridge over Salinas river does away 
with fording. San San Louis Obispo County line to 1.5 miles 
north of Paso Robles completed highway, thence over fair dirt 
road to Atascadero, rough for 3 miles, thence State Highway to 
San Luis Obispo, except short distance on Cuesta Grade, in 
good condition. San Luis Obispo to Pismo Beach and Arroyo 
Grande highway completed, thence to Nipomo. Rough from 
Nipomo to River, fine from River through Santa Maria and 
Foxen Canyon to Los Olivos. Rough from Los Olivos to foot 
of San Marcos Pass, but being improved, to Santa Barbara. 
Santa Barbara via Rincon Road to Ventura, thence good dirt 
road to El Rio, and via Conejo Grade to Los Angeles. Santa 
Barbara to Los Angeles all completed highway, except 16 miles 
good dirt road. 

Valley Route South — Leave Oakland via Foothill Boulevard 
to Hayward, turn to Dublin Canyon boulevard, to Livermore, 
thence over Patterson Pass to Tracy, Banta, Manteca, Modesto, 
Merced, thence over Madera, Fresno and Kingsburg. Road 
from Kingsburg to River torn up for construction. In Kings- 
burg take road marked "Lindsay, Exeter, Porterville," east and 
south to Visalia; or leave highway one mile south of Fowler, 
turn east to Reedley, Dinuba, Orosi and south to Visalia, via 
Association's signs, thence to Tulare, Tipton, Pixley, Delano, 
over dirt road, and State Highway from Delano to Bakersfield. 
Thence on to Edison, White Wolf Grade, Tehachapi Pass, Oak 
Creek road to Willow Springs, Elizabeth Lake, Bouquet Can- 
yon to Saugus and Los Angeles. Tejon Passable and in fair 
condition. 

Pacific Highway — Leave Oakland via Broadway to 12th 
street; turn right and continue on 12th to 23d avenue; turn left 
to Foothill Boulevard; thence on boulevard to the Dublin Can- 
yon Boulevard ; turn left and continue on paved road to Dublin 
and Livermore. Leave Livermore via East street to end of road 
3 miles; turn north one mile to second cross-roads; turn east 
and continue on Patterson Pass to 1.4 miles beyond Midway; 
turn north 2.8 miles to State Highway, 7 miles west of Tracy. 
Continue on State Highway to Stockton and Sacramento. From 
Sacramento, completed State Highway to Roseville and Lin- 
coln, thence over 9 miles dirt road to Wheatland, thence over 
highway to Marysville. Leave Marysville via Central House 
road to Oroville and Chico, good, or from Marysville to Yuba 
City, Gridley, Biggs, Nelson to Chico, fair. (Short stretch of 
construction.) Turn west at Chico to Hamilton City, good; or 
Orland, dusty, and over Highway to Corning and good road to 
Red Bluff and Redding. North of Redding, Kennett Ferry run- 
ning, road passable to Dunsmuir (rough between Lamoine and 
Castella.) Dunsmuir to Yreka, good. Over Siskiyou Moun- 
tains improving daily. Road through Oregon to Seattle and 
Vancouver, fair. Entire route from San Francisco to Portland, 
Seattle and Vancouver reported in better condition than for the 
past seven years. Montague or Ager to Klamath Falls, good ; to 
Crater Lake, not open. 

Sausalito North— Road through Sausalito in fair condition, 
with exception short detour in town, about three-quarters of a 
mile rough. Tiburon boat 10 a. m. daily. Sausalito special 
auto boats 1 :30 p. m. Saturday; 6:30 and 8 a. m. Sunday. Re- 
turning, special Sunday boats 6:30, 7:45 and 9:20 p. m. Sausa- 



lito to Petaluma, fair; construction in North Petaluma necessi- 
tates detour. Turn right off Main street in Petaluma at sign 
"Sonoma and Napa," continue east to third road from north; 
turn north to Penns Grove, thence to Santa Rosa. (Detour fair 
to rough.) Santa Rosa to Healdsburg, State Highway. Healds- 
burg to Cloverdale good, to McCray's. From McCray's short 
stretch of construction. This may be avoided by turning right 
at McCray's, taking Canyon Road to Hopland or Ukiah. Ukiah 
to Willits, highway. (Ukiah to Mendocino and Ft. Bragg, 
good.) Willits north via Laytonville, Harris, Dyerville to 
Eureka fair. Rough stretch between Laytonville and Cum- 
mings. Eureka to Crescent City, fair and to Grants Pass good. 
From Grants Pass north, see Pacific Highway route. 

Best Route to Lake County — Turn right at McCray's, going 
up the Canyon to Pieta, at sign "Highland Springs and Lake 
County," and continue over to Bartlett Springs, via Bartlett 
Landing, good. Bartlett Springs to Williams via Leesville, very 
good. 

Route North from Vallejo to Lake County Points in good 
condition. 

Route north from Vallejo via Fairfield, Winters, Madison, 
Blacks, Dunnigan, Arbuckle, Williams, Willows, Corning, Red 
Bluff and Redding — Vallejo to Napa Junction, Jameson Canyon 
to Fairfield, thence via cut-off west of Vacaville to Winters 
(Winters to Davis fair. Davis to Sacramento impassable.) 
Madison, Blacks, Dunnigan, two miles, then east to Highway 
along railroad track to Arbuckle. ( Eight miles construction 
north of Arbuckle), west 2 miles, then north to Williams, fair; 
thence to Norman. Turn west at Norman 3 miles, then turn 
north 12 miles, turn east 3 miles and north one mile to Willows, 
thence to Orland in fair condition. State Highway from Or- 
land to Corning, and good road to Red Bluff and Redding. North 
of Redding, see Pacific Highway. 

Feather River Route — Via Pacific Highway to Stockton, Sac- 
ramento, Roseville, Lincoln, Wheatland, Marysville. All high- 
way except Patterson Pass and nine miles between Lincoln and 
Wheatland. From Marysville via D street to Oroville, thence 
via Bidwell Bar, Berry Creek, Mountain House, Merrimac, 
Buck's Ranch to Quincy, Blairsden, Mohawk and Clio, in good 
condition. Returning via Mohawk to Clio, Sattley, Sierraville, 
Truckee, thence via Lake Tahoe to Sacramento, in good con- 
dition. 

Yosemite Valley, all roads passable and in fair condition — 
Big Oak Flat road from Stockton; Coulterville road from Mo- 
desto or Merced; Wawona road from Merced or Madera; 
Coarse Gold road from Fresno. 

Lake Tahoe — Leaving Oakland via Foothill Boulevard to 
Hayward; turn to Dublin Boulevard to Livermore; Patterson 
Pass to Tracy; State Highway to Stockton and Sacramento. 
From Sacramento, highway to Roseville road, thence good dirt 
road to Auburn, Colfax, Emigrant Gap to Truckee and Tahoe 
Tavern. Road around Emerald Bay to Tallac good. Placer- 
ville road preferable for return on account of grades. From 
State line to Placerville in good condition. Placerville to 
Shingle Springs, State Highway; turn north at Shingle Springs 
to Green Valley road, turn left to Rescue P. O., thence to Green 
Valley and Folsom and highway to Sacramento. 

Santa Cru: — All routes passable. San Mateo to Half moon 
Bay, via San Gregoria, rough to Pescadero; fair to Santa Cruz; 
Soquel road under construction, but passable. Big Basin road 
in good condition. 

* » * 
Resta's Wonderful Record 

The order of the finish with elapsed time and average speed 
per hour is as follows. 

Miles 

Driver Car Time Per Hour 

1— Resta, Peugeot 5 :07 :26 97.6 

2— Porporato, Sunbeam 5 :10 :50 96 :S 

3— Rickenbacker, Maxwell 5:14:2 95:8 

4— Cooper, Stutz 5:15:59 94:09 

5— Grant, Sunbeam 5:18:11 94 :28 

6— Anderson, Stutz 5:19:0 94:04 

7— Alley, Duesenberg 5:26:4 91:7 

8— Chevrolet, Delage 5:27:15 91:6 

9— Burman, Peugeot 5:28:55 91:2 

10— J. Cooper, Sebring 5 :32 :10 90 :3 



July 3, 1915 



and California Advertiser 



19 



All competitive speedway automobile records of the world 
from 50 miles to 500 were shattered last Saturday in the first 
Chicago 500 mile derby. They were not only beaten by Dario 
Resta, who won with a French car and captured more than 
$20,000 in prize money, but by nine other drivers who finished 
in the money. The previous record made by Ralph DePalma, 
at Indianapolis recently, was at the rate of 89.84 miles per 
hour. Resta averaged 97.6 over the same distance, and J. 
Cooper, who finished tenth, bettered the DePalma mark by av- 
eraging 90:3 miles. The result, according to experts, estab- 
lishes the new wooden track as the fastest in the United States, 
if not in the world. 

It was announced that, despite threatening weather, early in 
the day, 80,000 persons witnessed the spectacle. The perform- 
ance of the veteran, Harry Grant, in driving the entire race 
without a stop excited almost as much enthusiasm as the bril- 
liant victory of Resta. 

Resta was favorite at the start and led most of the way, 
closely pressed at all times. He visited the pit only three times. 
"I held back a bit for the first 125 miles, but after that I let 
her out, and, barring accident, I felt sure of winning," said 
Resta. 

When the race was over he wiped the oil from his face, shook 
hands with Mayor Thompson and disappeared to get some rest. 

Porporato had more tire trouble than his compatriot, or he 
might have landed the race. He started out with the idea that 
an average of ninety-seven miles would win, and held that 
pace with little variation for 200 miles, when he saw that more 
speed was necessary. Thereafter it was neck and neck between 
the two, with Rickenbacker and Grant always threatening. A 
remarkable feature of the race was its freedom from injuries to 
drivers or spectators. 

The speed of the board track is said to have been shown in 
its effect on the men engaged in timing the race. The cars 
flashed over the wire so fast that the clerks were unable to keep 
track of them. They floundered on the first lap, and the race 
was all but over before the number of cars had decreased 
enough for them to catch with the electric recorder. Thus the 
spectators during most of the race were in ignorance of the rela- 
tive positions of the contestants. 

Earl Cooper, the California boy, averaged 104 miles for the 
first hundred miles. This is a world's record. 

The following is a comparison between the Indianapolis and 
Chicago records: 

Indianapolis 
Leader Car Time Average 

100— Resta (Peugeot) lh. 9m. 35s. 88.8 

200— DePalma (Mercedes) 2h. 14m. 39s. 89.22 

300— DePalma (Mercedes) 3h. 19m. 32s. 90.21 

400— DePalma (Mercedes) 4h. 27m. 17s. 89.89 

500— DePalma (Mercedes) 5h. 33m. 55s. 89.84 

Chicago 

Leader Car Time Average 

100— Cooper (Stutz) lh. 4m. 4s. 104. 

200— Resta (Peugeot) 2h. 4m. 40s. 97.8 

300— Resta (Peugeot) 3h. 5m. 45s. 98. 

400— Resta (Peugeot) 4h. 4m. 49s. 98.03 

500— Resta (Peugeot) 5h. 7m. 6s. 97.6 

* * * 

Phoenix Races 

There may be a renewal of the Phoenix road race after all 
this fall. Word comes from the Arizona capital that the race 
enthusiasm, which seemed to have gone dry with the rest of the 
State, has been dampened up a bit. The State Fair Commis- 
sion has guaranteed a $5,000 purse for the Arizona grand prize 
to be run on the fair grounds track. This event is scheduled at 
150 miles, or three times as long as those formerly held as the 
main attraction of Motor Day. Such a purse naturally would 
attract many of the track stars, although several of the drivers 
who specialize in the dirt track events are now under the ban 
of the A. A. A. And George Purdy Bullard, former Attorney- 
General and a constant booster for the motor sport in Arizona, 
has been appointed to take charge of the races. That is where 
the Phoenix road race comes in. Bullard, who has been called 
"Father of the Phoenix race," is in hopes of having a three-ring 
road race circus this fall. There would be races from Los An- 
geles and El Paso as before, and a new one from Prescott. What 



would insure a world-beater of a race this year would be a lib- ■ 
eral purse. And $5,000 for a track race indicates Phoenix 
seems willing to make it worth while. 

Keep Off New Roads 

Motorists must keep off the soft portions of the State high- 
ways now under construction. 

According to a report to the California State Association from 
the State highway commission, there are some motorists who 
are evading the detour signs and send their cars over the newly 
paved portions of the road. 

That this is working a hardship on the contractors who are 
doing the construction work as well as hindering the completion 
of those roads, is the information given out recently by the 
Auto Club. 

In many places only short detours are necessary, and here 
the motorist, rather than turn off, has in some instances taken 
down the bars and continued on over the fresh concrete. Actual 
damage has been done in this way. 

* * * 

Want a Slogan 

The New York Lubricating Oil Company are desirous of ob- 
taining a good slogan for Monogram Oil, and have started a 
contest. The rules of the contest can be found in our adver- 
tising columns. 

* * * 

Try the Service 

When in doubt as to where to place your car in a garage for 
the night, or regularly, try Dow & Green's garage on Taylor 
street, between O'Farrell and Geary. It is centrally located, 
and has the most complete service system in San Francisco. 
Try it once, and you will then know what service means. 



STATEMENT OF THE CONDITIONS OF THE 

BANK OF ITALY 

SAVINGS COMMERCIAL 

Member— Associate! oiks o! Ban Francisco 

The 8an Francisc it tearing House Association 

JUNE 30, 1915 

RESOURCES 
First Mo te $7,283,515.20 

l ' 1,546 

Banking Premise I ' >e- 

posil Vaults 'ii. i Mi 



100.165.41 
Other i 

CASH 2.776 



LIABILITIES 

Capital Paid Up 

Surplus and Undivided Profits 

Divider 

■ if Credit 

DEPOSITS 

Jl!>,il*„ 

STATE OF CALIFORNIA 
CITY .\NI> COUNTT OF SAN FRANCIS 

,\ r OIANNINI and A PEDRINI, bel 
sworn 

I said A Pedrlnl iljr. the 

therel own knowledge and belief. 

A. P. OIANNINI 
A. PE11RINI 

The Story of Our Growth 

As Shown by a Comparative Statement of Our Assets 



1>K l MHI R >l IH5 »I.MIJS«.W 

I9«r. *; 

llli 1 MI1FK 31. I to; *2MIM7M 

DECEMBER 31. 1008 ------ 12, 574, 004 90 

DECEMBER »1. 19 9 $8,817,217 70 

DECEMBER 31. 1910 - - - 86,539.861. 47 

DECEMBER 31, 1911 - - - $8,379,347.02 
DECEMBER 31 1912 - - $11,228,814.56 
DECEMBER 81. 1913 - - $15,882,911.61 

DECEMBER 31. 1914 - SI 8,030,40 1.59 
June 30, 1915 - - $19,080,264.20 

NUMBER OF DEPOSITORS 53.946 

Savings deposits made on or before July 10. 1915, 
will earn Interest from July 1st, 1915. 



20 



San Francisco News Letter 



July 3. 1915 



MoJoRoL 

"It suits because it doesn't soot 

If you want to prolong the life of your engine 
If you want to eliminate smoke and carbon 
If you want to reduce your oil expense 

Use MoToRoL 

Hughson & Merton, Inc. 

530 Golden Gate Avenue 

San Francisco, Cat. 

$ioo.°° REWARD $10 ° 00 

For Best Slogan Submitted Before Sept. 15th on 

Monogram Oils and Greases 

1st Prize $25.00 2nd Prize $15.00 And 16 Other Prizes 

NEW YORK LUBRICATING OIL CO. 

516 SECOND STREET SAN FRANCISCO, CAL. 



KELLY'S SHOP 

San Francisco's Best Overhauling Shop 
Does ait kinds of 

Auto Repairing and 
Auto Machine Work 

GET OUR PRICES FIRST— Estimates Given Free 

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PHONE PROSPECT 4300 



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Give Satisfactory Results When Given Proper Attention 

We specialize on electrical equipment, storage bat- 
teries, etc., and guarantee satisfaction. 

GUARANTEE BATTERY COMPANY 

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639 Van Ness Ave., S. F. Phone Franklin 2772 



AUTOISTS 






WITHOUT 
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>E LIKE AN ORDINARY TOWEL 



FOR SALE SOON 



TIRES VULCANIZING 

TOM H. ELKINGTON 

Long Mileage Tires and Second-Hand Tires 
Ererything Needed for the Bus 

1135 VAN NESS AVE.— Near Geary Phone PROSPECT 1566 



Races at Tacoma 

To-morrow and Monday are the dates set for the northwest's 
greatest racing event. At Tacoma, at the Montamara Festo 
speedway races, cash awards of nearly $11,000 will be distrib- 
uted to the lucky winners. 

Tacoma has gathered together this year the best drivers of 
the country to take part in the two day race event. The pro- 
gram for to-morrow is : Gates open at noon. At 2 p. m. the 
Montamarathon trophy, a 250 mile event, will be staged. Mon- 
day at 10 a. m. the Inter-City Century, non-stock 100 mile event 
will be run, and at 1 p. m. the Golden Potlatch, 200 miles, free 
for all. 

Among the headliners who have already made a niche for 
themselves in the history of automobile racing is Barney Old- 
field. No less a star than the veteran Oldfield is "Speed King" 
Bob Burman, who has won his title by his unprecedented per- 
formances upon the dirt track. 

Another record holder, and one who will be a contender 
all the time, is Eddie Pullen, who will drive the sensational 
Mercer No. 4, with which he astonished the motor world at 
Corona, Cal., last Thanksgiving day. 

For consistency, stamina and speed, no one of the drivers 
entered this year has anything on Earl Cooper, the veteran pilot 
of the Stutz. 

Dave Lewis, another Stutz pilot, has been in Tacoma for the 
last two months, and is thoroughly familiar with the new speed- 
way. Besides the above mentioned, the Tacoma list already in- 
cludes the following: 

Guy E. Ruckstell, in a Mercer; Harry Reynolds, in a Mar- 
mon; Frank Elliott, in a Gordon Special; George Hill, in a 
Stutz; Jim Parsons, in Parsons' Special; Ernest Schneider, 
in Schneider's Special; Ben Hendricks, in the "Great Big 
Baked Potato" Special; Billy Carlson, in a Maxwell; Joe 
Thomas, in a Mercer; H. D. Stratton, in a Mercer; Ray Lentz, 
in a Romano; and T. F. Barsby, in a Velie. 



Saved by a Tree 

A serious catastrophe was averted by the merest chance re- 
cently when the heavy touring car of H. Bonnetti turned com- 
pletely off the embankment of the Almaden road, only to lodge 
a few feet below against the trunk of a tree, where it remained 
suspended over a 500 foot drop. 

Bonnetti was taking some friends home from his ranch on 
the upper Almaden road shortly before 7 o'clock. The accident 
occurred early on the trip to Morgan Hill, when another 
machine suddenly hove into view, directly ahead. A head-on 
collision or a plunge over the steep embankment was the only 
two alternatives, and Bonnetti chose the latter. Fortunately, as 
the machine went over the edge it landed side-on to the only 
tree in the neighborhood. The occupants of the Bonnetti 
machine were thrown out, but only two received injuries. 



Another New Dulck 

The Howard Auto Co., Pacific Coast distributors of Buick 
cars, have just received a sample of another of the new 1916 
models. This latest arrival is the six 55 seven-passenger. The 
six 55 is the largest car Buick will build this season, and the 
big factory at Flint, Michigan, has certainly turned out a car 
that it may well be proud of. This new Buick will compare 
favorably with any car made, not only in the matter of con- 
struction, but in appearance and finish as well. The same 
valve-in-head motor that has made Buicks famous is retained. 
The wheel base remains the same as last season — 130 inches. 
The body lines are greatly improved, however, as is the ar- 
rangement of the two extra seats in the tonneau. These seats, 
when not in use, fold into the tonneau floor, and are completely 
hidden from view. The car is then a big, luxurious five-pas- 
senger. 



Goodyear Record 

Again, the Goodyear Tire and Rubber Company has set the 
pace in tire construction. Recently the company set a new 
world's record, producing 14,394 auto tire casings and over 
13.000 inner tubes in its Akron factory, and 1,053 in the Cana- 
dian factory — a grand total of 15,447. 



July 3, 1915 



and California Advertiser 



21 



Contest Board of the American Automobile Association 

At a recent meeting of the Contest Board the following ac- 
tion was taken: For promotion of unsanctioned exhibitions at 
Detroit, Michigan, May 30th and 31st, Bay City, Michigan, June 
6th, Milwaukee, Wis., June 13th, and Peoria, 111., June 15th, 
Messrs. E. A. Moross and J. Alex Sloan were disqualified and 
suspended until June 1, 1918. 

For participation in the unsanctioned meeting at York, Penn- 
sylvania, on May 31st, several drivers and cars were disqualified 
and suspended until June 1, 1916. The suspension to July 1, 
1916, of E. T. Gilliard, Charles Lambright and J. P. Oden, in- 
flicted for participation in the unsanctioned meeting at York in 
July last, was extended to January 1, 1917. For participation 
in the unsanctioned meeting at Coffeyville, Kansas, on May 5th, 
M. J. Mains, Jr., registered driver, was disqualified and sus- 
pended to June 1, 1916. For participation in the unsanctioned 
track meet at Santa Ana, Cal., March 21st, Henry Ellis and 
Neff Morrison were disqualified and suspended to April 1, 1916. 

Upon satisfactory compliance with the provisions of Rule 78 
the following Official Records were allowed and accepted : 

One Mile Circular Dirt Track Records — Distance, 10 miles, 
time 8:16.40, driver Burman, car Peugeot, place Bakersfield, 
Cal., date January 3, 1915. 

Distance 15 miles, time 12 :23.20, driver Burman, car Peugeot, 
place Bakersfield, Cal., date January 3, 1915. 

Distance 20 miles, time 16:25.60, driver Burman, car Peugeot, 
place Bakersfield, Cal., date January 3, 1915. 

Distance 25 miles, time 20 :28.80, driver Burman, car Peugeot, 
place Bakersfield, Cal., date January 3, 1915. 

Distance 50 miles, time 40:57.80, driver Burman, car Peu- 
geot, place Bakersfield, Cal., date January 3, 1915. 

The following additions and amendments to the Contest Rules 
were adopted : 

Rule 7 — Racing cars, registration and nomenclature — All rac- 
ing cars must be registered annually with the Contest Board at 
its main office in New York, which registration shall expire on 
December 31st of each year. Registration blanks may be ob- 
tained from the Contest Board or from its official representa- 
tives, and must be filled out and signed by the owner. In event 
of sale or transfer of a car the Contest Board must be immedi- 
ately advised. The penalty for false registration shall be dis- 
qualification of the owner and car at the discretion of the Con- 
test Board. Identification plates will be furnished each car reg- 
istered, which plate must be attached to the dash or cowl of 
the car. This plate will bear the name under which the car is 
registered, A. A. A. registry number, date of registry, number 
of cylinders, cubic inches piston displacement, wheelbase and 
manufacturer's motor and chassis numbers. The fee for such 
registration shall be $2. All racing cars shall be designated in 
the official program and in all advertising as "special." 

Rule 32 — Combination of driver and car — An entry shall con- 
sist of a combination of driver and car. No car of different 
manufacture shall be substituted after date of closing of entries 
except where elimination trials are run, in which case no car 
substitution shall be made after the elimination trials have been 
completed. No change of driver shall be permitted after date 
of closing of entries except with the consent of the referee. 

Rule 33 — Crew — In hill climbs and exhibition trials against 
time, mechanician may be carried. In all road races and in 
beach, speedway and dirt track races 100 miles or more, or in 
practice therefor, the crew of a car must consist of a driver and 
mechanician seated side by side. 

Rule 37a. — Cars of Same Make — Not more than three cars 
of any one make may be entered in any one speed event as a 
factory or team entry. On speedways more than one mile in 
length and in road races two additional cars of the same make 
shall be permitted to be entered by individuals having no con- 
nection with a factory or team, and such additional entries must 
be accompanied by sworn statements of the owners and entrants 
that they are bona fide private entries and have no connection 
of any character with the manufacturer or his selling organiza- 
tions whose name they bear, or with a racing team maintained 
by such manufacturer or his agents. 

Rule 226a. — Handicap Races — All handicaps shall be com- 
puted by the referee or some one appointed by him, and shall 
be in the form of a time allowance based on a car's perform- 
ance either in practice or competition on the day of the handi- 
cap event. No handicap event may be run on any day's pro- 
gram until the cars entered therein have competed in at least 
one previous event on the same day. No handicap event on a 



track one mile or more in length may be run for a greater dis- 
tance than ten miles. No handicap event on a track less than 
one mile in length may be run for a greater distance than five 
miles. 

It was the sense of the meeting that Rule 7 be put into effect 
as quickly as possible, and that all cars registered during the 
balance of 1915 shall carry such registration to December 31, 
1916. It was also ordered that the definition of "Automobile! 
Motor Car or Car" on page 4 of the Rules booklet be changed 
to read "A vehicle of four wheels ..." 



Tips to Automobi lists 

(CUT THIS OUT.) 
The Newi Letter recommends the following garages, hotels and supply 
houses. Tourists will do well to cut this list out and keep It as a guide: 

PALO ALTO.— LARKIN'S CaFIS— just opened. The only strictly flvst- 
class cafe on the Wishbone Route devoted to the patronage of automobile 
owners and their families. Corner of University avenue and The Circle. 

SAN JOSE.-LAMOLLB GRILL,, 36-38 North First street. The best 
French dinner in California, 75 cents, or a la carte. Automobile parties 
given particular attention. 

PALO ALTO.— PALO ALTO GARAGE, 443 Emmerson St., Tel., P. A. 
333. Auto livery at al) hours. Tires and sundries in stock. Gasoline, oil. 
repairing, lathework, vulcanizing. Open day and night. 



AUTOMOBILES AND TOURISTS' BAGGAGE 

INSURED AGAINST 

Fire, Theft and Transportation 

While anywhere in United States, Canada and Europe 



/ETNA INSURANCE CO. 



OF HARTFORD 
PACIFIC BRANCH — 301 California Street 

Telephone Sutter 3010 



San Francisco 



We Make a Specialty of Repairing Auto lamps, Radiators and Fenders at Short Notice 

PHONE MARKET 751 




Mmiiifu. itutan ..! LAMPS. LANTERNS. REFLECTORS of all Description 
METAL SPINNING 



WHERE SERVICE MEANS SERVICE 

M & H GARAGE 

81Q-R15 Fl I IS ST Between Polk and 
013-000 LLL1J Ol. Van Ness Avenue 

WHERE THE PRIVATE OWNER FEELS AT HOME 



SmiEJHEHIllIffll 



FREE FROM CARBON 

BERNARD I. BILL 



543 GOLDEN GATE AVE. 



SAN FRANCISCO, CAL. 



Hoover Auxiliary Spring & Shock Absorber 

Full factory equioment on all Packards, Oldsmobiles, Coles- 
Thomas and seven others. Absolutely perfect. Full set of A— 
$14 to $18. Under compression by heavy loads, rough roads 
or bumps. Under all conditions rides as easy as on asphalt. 
Impossible to break springs. No competition. 

HOOVER SPRING COMPANY 

617 TURK STREET SAN FRANCISCO 



CLASS A" GARAGE, use. 

Strictly Fire Proof Buildinfc 

STORAGE SUPPLIES REPAIRS 

BEST SERVICE ASSURED 

735751 POST STREET SAN FRANCISCO 

TELEPHONE PROSPECT 2280 



22 



San Francisco News Letter 



July 3, 1915 



FIRE AND MARINE. 

SYNOPSIS OF THE ANNUAL STATEMENT OF THE COLUM 
NATIONAL FIRE INSURANCE COMPANY OF DETROIT in the 
of Michigan, on the 31st day of December, 1914, made to the Insu 
Commissioner of the State of California, pursuant to law: 
CAPITAL 

Amount of capital paid up % 9G2, 

income; 

Total premiums received 212. 

Total interest and rents 54. 

Surplus derived from sale of increased capital stock 94, 

Income from all other sources 1 



BIAN 
State 
ranee 






S 394,264.41 

DISBURSEMENTS 

Net amount paid policyholders for losses i 

Commissions, salaries and agency expenses paid 113 

Rents and miscellaneous office expenses 21,889.64 

Underwriter boards, tariff associations, fire department and 

salvage corps, etc 2,174.75 

Inspections and surveys 

Taxes and fees 12,770.29 

All other disbursements 10,962.61 

Total disbursements % 241,490.46 

ASSETS 
LEDGER 

Mortgage and collateral loans % 391,6 

Book value of bonds and stocks ' > 

Cash in office and banks 78,527.87 

Agents' balances 51 

Other ledger assets 22,543.00 

Total ledger assets }1,427,120.11 

NON-LEDGEP. 

Total interest and rents due or accrued $ 22.433.G9 

Other non-ledger assets 107.43 



Gross assets 

Deduct assets not admitted 



721 29 
13,279.71 



Total admitted assets $1,436,441.58 

LIABILITIES 

Net amount of unpaid losses and claims ? 

Total unearned premiums on outstanding risks ITT 

All other liabilities 

Total liabilities (except capital) 

JOHN G. EWING, President. 

w. w. WEI. SI 1. Si ' !■ 
J. F. MAGEE. General Agent. 314 California Street. 

MISCELLANEOLTS 
SYNOPSIS OF THE ANNUAL STATEMENT OF COMMONWEALTH 
BONDING & CASUALTY INSURANCE COMPANY, of Phoenix, in the 
State of Arizona, on till if December, 1914, made to the Insur- 

ance Commissioner of the State of California, pursuant to law: 
CAPITAL 

Amount of capital paid-up $300,000.00 

INCOME. 

Total net premiums 34 

Policy fees 1,965.00 

Total gross interest and rents IT [76 15 

From all other sources 7,9 

Total income {373,573.68 

DISBURSEMENTS 

Total net amount paid for losses $117,546.95 

Investigation and adjustment of claims 9,392.70 

Policy fees retained by agents 1,965.00 

Commissions or brokerage T 

Salaries and fees of oincers, directors, trustees and home office 

employees 30,56 

Rents 2,380.86 

Taxes, licenses and fees 2,172.16 

All other disbursements 32,120.39 



Total disbursements $266 

ASSETS 

Book value of real estate - H 040.60 

Mortgage and collateral ' s 520,349.64 

Book value of bonds and sii"k; 

Cash in company's office and banks 34,618.75 

Premiums in course of collection 119,302.66 

Agents debit balances ::. 171.7s 

Furniture and fixtures 



Ledger upsets (750,219.04 

NON-LB1 iGER ASSETS— 

Interest ami rent dui led $ 77.7h7.7t 1 

Market value oz real estate over ! k value ir,.::n7 ::7 



'IT ,t:il gross assets $ S 1 ; 

assets not admitted 223 



Total admitted assets 

LIABILITIES 
Net unpaid claims, i -kmen's compensate 

rid workmen's compensa tii 61 
Estimated expenses of Investig Ldjustment of claims 1,125.00 

Total unearned premiums on unexpired risks n 

lissions and brokerage due or to become due 25 

AH other liabilities 39,73 T 



Total liabilities (except capital) 

BACON SATTN1 
B. F. ALLEN, .IK 
Offices — 314 Kohl Building. San Frani 

» 
IT'S SAFE— SWIFT— SURE— TO TRAVEL ON THE 

Oakland Antioch & Eastern Railway 

Electric Service to and from Water Gate of EXPOSITION 
GROUNDS and SACRAMENTO. Chico, Oroville, Marysvllle 
Woodland, Dixon and other Sacramento Valley Points. 

Reduced Round Trip Rates— From All Points— Every Day 
During The Exposition. 



TICKET OFFICE 
Key Route Ferry 
in San Francisco 

Kearny 2339 




TICKET OFFICE 

Fortieth and Shafter 

Avenue 

in Oakland 

Piedmont 870 



INSURANCE 

The Pacific Casualty and Surety Association has been or- 
ganized and constitution and by-laws adopted. S. F. Norwood, 
of the London & Lancashire Guarantee and Accident, was 
elected president; Walter A. Chowen, of the Frankfort General, 
vice-president, and C. S. Preston, secretary and treasurer. The 
membership will include all representatives of companies writ- 
ing casualty, surety, plate glass or burgary lines controlling 
territory west of Denver. The objects of the Association as 
previously announced by the Daily Field, are to promote good 
will and harmony among the members and to encourage general 
co-operation in all matters of mutual benefit. 

Notices will be immediately sent out to all such representa- 
tives, the large majority of which have already signified their 
intention to become members. In cases where representatives 
report direct to Eastern offices a provision of the constitution 
entitles such representatives to an associate membership. 

Instead of a board of directors, a standing committee in each 
State or territory will be subject at any time to the call of any 
two members for the discussion of any subject that may be 
presented for the benefit of the association. 

* * * 

A decision of interest to companies writing employers' lia- 
bility insurance has been made by the Industrial Accident Com- 
mission of California to the effect that where a policy of insur- 
ance issued by an insurance carrier to an employer purports to 
insure the latter against all liability arising under the Work- 
men's Compensation Act, whether for injuries to employees or 
for injuries to employees of subcontractors, and where no limi- 
tation of liability is set out in said policy in large type, as pre- 
scribed in section 35 of the act, such policy of insurance pro- 
tects the employer against accidents to employees of subcon- 
tractors, even though a statement be contained in the schedule 
of estimated pay roll of the employer, to the effect that no work 
was being done at the time the policy was taken out, by sub- 
contract. 

* * * 

The effort to adopt a credit rule that will compel remittance 
from agents and brokers within sixty days from date of policies 
which has occupied the chief position of interest during the 
past three meetings of the Casualty Underwriters' Association 
of California has come to naught, owing to opposition which has 
come from the home office management of several offices 
whose local representatives are members of the Association and 
other companies not officiating. Those in a position to know 
are now of the opinion that it will be impossible to adopt such 

a rule, and the effort for the present will be abandoned. 

* * * 

The County Mutual Fire of Philadelphia has been licensed 
to write business in California by Insurance Commissioner 
Phelps, and will be operated on the Pacific Coast under the 
management of A. T. Bailey in connection with the New Hamp- 
shire. The County Mutual has an honorable record of eighty- 
five years, and is now owned by the New Hampshire, the last 
outstanding five shares of its stock having been recently pur- 
chased from a stockholder who had owned them since the or- 
ganization of the company. 

* * * 

Joy Lichtenstein, manager of the Hartford Accident and In- 
demnity Company's Pacific Department, went to Los Angelese 
this week to meet Vice-President and General Manager Norman 
B. Moray, and will return with that gentleman to-morrow. Mr. 
Moray will make a thorough inspection of Coast conditions be- 
fore returning to Hartford. While here the heads of the differ- 
ent departments will meet him at an informal dinner on the 

evening of July 1st. 

* * * 

The loss on the Selby home at Menlo, destroyed by fire on 
Thursday night is estimated to be close onto $40,000. The 
volunteer fire department of Menlo is composed mostly of mil- 
lionaires. Among those who fought the Selby fire were James 
F. Flood, Perry Eyre, Edward Eyre, W. H. Taylor, J. B. Coryell 

and Fred McNear. 

* ■■:■■ » 

Merchants and property owners of Adin, Modoc County, are 
already making plans for the rebuilding of the town which 
was wiped out by fire on June 21st. Eleven business houses • 
were burned, and the loss was about $38,000. 



July 3, 1915 



and California Advertiser 



23 



The marriage is announced of Kenneth Street of San Fran- 
cisco and Miss Tryphasa Black of Daneson, Ga. Miss Black is 
the daughter of Mr. and Mrs. W. W. Black. She is famous 
throughout the South as a beauty, and her father is a million- 
aire planter. Mr. Street is cashier for Smith, Thomas & 
Thomas, general agents in California of the Northwestern 
Mutual Life. 

* * * 

The friends of Oscar Dornin, cashier for the Board of Fire 
Underwriters of the Pacific, who recently underwent a success- 
ful amputation of his left arm in an effort to become purged of 
a cancerous growth, and who was reported to be in a fair way 
to recovery, will be pained to learn that the right arm has now 
become similarly affected, and that little hope is entertained of 

a permanent cure. 

* * * 

There have been more than fifty days spent in the trial of 
the case for damages brought by Lloyd & Spengler against the 
Pacific Surety Company for breach of the general agency con- 
tract which the former concern held for the Pacific Coast States, 
and the end is not yet. This week the judge will hold night 
sessions in the hope of finishing before the holidays. 

* * * 

The city trustees of Martinez have instructed the city engi- 
neer to prepare plans and specifications for a water distributing 
system and the erection of a large reservoir west of the city. 
The board will submit the project to the voters within the next 
few months in the form of a bond issue for from $40,000 to 

$50,000. 

* * * 

Abe White, who is being held in Texas awaiting extradition 
on a warrant charging him with defrauding the Sacramento 
Bank out of $2,475, as the man who organized the National 
Safety Fireproof Products Company. He made an effort to 
secure a contract for fireproofing the Panama-Pacific Interna- 
tional Exposition buildings, but failed. 

* ♦ * 

The upholding by the State Supreme Court of the San Fran- 
cisco jitney ordinance, passed by the board of supervisors, will 
require registration of all such passenger machines and a $10,- 
000 bond. The decision held that the ordinance was purely 
regulatory, was not discriminatory or unreasonable, and that 
the city had the right to require a security from the drivers. 



Fire and Automobile Insurance 

Ample Facilities for Handling Large Lines 

PACIFIC COAST DEPARTMENT 

Williamaburgh City Fire Insurance Company Oiganized 1853 

Merchants Fire Assurance Corporation Organized 1910 

United States Fire Insurance Company Organized 1824 

New Brunswick Fire Insurance Company Organized 1826 

North River Insurance Company Organized 1822 

WM. W. ALVERSON, MANAGER 

374 Pine Street, San Francisco, California 

SPECIAL AGENTS 

R. R. ROPER, San Francisco A. M. LOVELACE, Portland 

T. J. KELEHER, Los Angeles W. T. BOOTH, Spokane 



SECURITY AND SERVICE 

That's What You Get When You 

Bond Your Employees 

With 

Pacific Coast Casualty Company 

Of San Francisco, Cal. 
A California Insurance Company 

$250,000.00 on Deposit with State Treasurer as a Guarantee to Policy Holders 
Agents in Every California City 



1863 



1915 



FIFTY-SECOND ANNIVERSARY 

Fireman's Fund Insurance Co. 

Capital $1,500,000 Assets, $10,000,000 

FIRE MARINE AUTOMOBILE 

California and Sansome Streets, San Francisco, California. 

The Connecticut Fire Ins. Co. 

OF HARTFORD 

CHARTERED 1850 



B. A. Sifford, who has been doing field work for the Califor- 
nia in the Pacific Northwest during the past five years, has been 
transferred to California. Ralph H. McCurdy has been engaged 
as special agent to succeed Sifford in his old field. McCurdy 
has been a local agent at Medford, Ore. 

* * » 

E. D. Wood, who for a number of years has been an execu- 
tive special agent for McCargar, Bales and Lively, branch 
office managers of the Aetna Life and Accident at Portland, 
Ore., has joined the Aetna's San Francisco office, and will spe- 
cialize particularly in fidelity and surety lines. 

* * * 

Willard Done, special counsel for the National Association of 
Fire Underwriters, has been compelled to cancel his agreement 
to lecture before the Washington University, owing to press of 
business in connection with his publicity program. 

* • * 

The National Surety as bondsman, and the New World Life 
of Spokane as principal, have brought suit to recover $1,700 
alleged to have been collected by John E. Finney, a former gen- 
eral agent for the company at Chicago. 

* * • 

O. W. Erlewine, former city superintendent of schools at 
Sacramento, Cal., is now agent of the Continental Casualty in 
that city. W. Greenleaf has been secured by the Seattle 
agency to represent the company at Kent, Wash. 

* * * 

An examination of the Bankers' International Life of Den- 
ver was recently completed for the States of Colorado and Wy- 
oming. The work was done by Paul L. Woolston, a consulting 

actuary of Denver. 

* * * 

Members of the Los Angeles Life Underwriters Association 
will hold a picnic at Verdugo Park on July 10th. There will be 
a baseball game and other amusement features. 



PACIFIC DEPARTMENT 

The Insurance Exchange, San Francisco 

Benjamin J. Smith, Manager 

West Coast -San Francisco Life Insurance Company 

Pine and Leideidorff Sts. San Francisco, California 

Thomas L. Miller, President 

A strong, well managed Institution; organized under the rigid In- 
laws of California. Its policy forms are clear and explicit, and define and 
guard the Interests of policy-holders as do those of no other company. 
Ask any agent, or write the company for sample of policy forms. 



THOS. ALDENHOVEN 



J. C. ALDENHOVEN 



The Sign of a Good Sign 

ACME SIGN CO. 

540 Washington Slreet, San Francisco Phone Douglas 1 144 

Ami remember if we don't paint your 



W. i\ Fenntmore 



A- R Fennlmore 




WW 

181 Post Street 
2508 Mission St. 

1221 Broadway. Oakland 



San Francisco 



Double Vision Glasses 

Used in Submarines 
double 

iCftls ar.> 

ng worn 1>j the 

r-German 
- in their 

Mut and 

■ 
I 

made 
■ v are manufar- 



their 



24 



San Francisco News Letter 



July 3, 1915 



FINANCIAL 



The local security market, this 
Securities Quiet week, developed the usual apathy 

Over the Holidays. which marks the regular July 4th 

holiday adjournment of the Stock 
and Bond Exchanges, local and Eastern. Local sugars were 
the exception here, and continued to maintain that inherent 
strength which has a substantial basis in the sugar situation of 
the world. During the week, First National Bank and Alaska 
Salmon stocks were ex-dividend at $6.50 and 75 cents respec- 
tively. As indicative of improving conditions in the security 
market, E. H. Rollins & Sons announce the sale of nearly the 
entire issue of the $3,000,000 Northwestern Electric Company's 
6's. Metal stocks continue strong in the Eastern exchanges, 
due to war's demands. Of late, more than the average amount 
of American securities have been returned to this country 
from abroad by patriotic investors who believe in putting their 
investment into the war bonds of their own countries. This 
liquidation is having little effect on values in the New York 
security market, as exchange is so extraordinarily large in favor 
of the United States, owing to the tremendous balance due for 
war materials and foodstuffs shipped to the belligerents. 



Max I. Koshland, prominent in the investment and brok- 
erage business and a leading member of the San Francisco 
Stock and Bond Exchange, has just moved into new quarters, 
Suite 12, in the lobby of the Mills Building, the heart of the 
city's investment and brokerage zone. The offices have been 
elaborately finished in hardwoods, and no expense has been 
spared to make the furnishings and office conveniences, records 
and sources of information for patrons the readiest and most 
complete to be had. These new offices are an ornament to the 
list of first class solid stock and bond firms of the West. Like 
all the best conservative investment firms of this country, under 
no circumstances will the house speculate on its own account. 
The firm is engaged in a strictly brokerage business, the buy- 
ing and selling of the best investment securities for patrons. 



It has been announced that the deposits of Western 

Pacific bonds have reached nearly $35,000,000, of which $7,- 
000,000 represent Pacific Coast holdings deposited with the 
First Federal Trust Company. Although the time limit expired 
last Saturday, the depositaries are still taking bonds. The time 
has been indefinitely extended, which means that it can be ter- 
minated without notice. Application to list the receipts of the 
Equitable Trust Company has been made to the New York 
Stock Exchange, and it is assumed that no further bonds will be 
accepted after the receipts have been added to the list. 



The assessment on West Sacramento stock, $2.50 per 

share, was delinquent this week. Assessment was paid on about 
20,000 shares out of about 42,000 shares outstanding. Mem- 
bers of the Sloss family are reported to have defaulted on their 
stock. 



The Railroad Commission has specifically approved the 

plan for the rehabilitation of the Midway Gas Company and 
the taking over of the Northern Exploration Company and some 
lines of the Southern California Gas Company by the Midway. 



Barker — Did you tell him that he lied? Gordon — Not 

in so many words. Barker — How, then? Gordon — I told him 
he ought to be sending out 'wireless' news for the Kaiser. — Tit- 
Bits. 



Monocled Caller (making conversation) — Last year, y' 

know, I came across a most extraordinary book all about — er — 
things — don't remember the title — can't recall the author's name 
but— aw — perhaps you've read it? — Life. 



BRUSHES 



623 Sacramento Street, between 
Kearny and Montgomery Streets. 
With full line of brushes. Brooms and Feather Dusters, on hand 
and made to order. Janitor supplies of all kinds. Ladders. Buck- 
ets, Chamois. Metal Polish and Cleaning Powders. Hardware. 
Wood and Willow Ware. 

Call, write or telephone Keary 57S7 
WM. BUCHANAN 



REMOVAL NOTICE 



Max I. Koshland begs to announce that he has removed his 
offices to MILLS BUILDING. SUITE 12 (ground floor) on 

July 1st, 1915. Specializing STOCKS, BONDS, INVEST- 
MENT SECURITIES. Member of San Francisco Stock and 
Bond Exchange. 



DIVIDEND NOTICE. 
Bank of Italy 
For the half year ending June 30. 1915, a dividend lias been declared at 
the rate of four (4) per cent per annum on all savings deposits, payable on 
and after Thursday, July 1. 1916. Dividends not called for are added to 
and bear the same rate of interest as the principal from July 1, 1915. 
Money deposited on or before July 10. 1915, will earn interest from Julv 
1. 1915. 

L. SCATENA, President A. FBDBINX, Cashier. 
Office — Southeast corner Montgomery and Ciay streets. Market Street 
Branch— Junction Market, Turk and Mason streets. 

DIVIDEND NOTICE. 
The German Savings and Loan Society. 
(The German Bank) 
For the half year ending June 80, 1915, a dividend has ben declared <t 
"ir H> per cent per annum on all deposits, payable on and 
after Thursday. July l. 1916, Dividends not called for are added to the 
aeposlt account and earn dividends from Julv 1. 1915. 

GEORGE TOL'RXY. Manager. 
Office — 526 California Street Mission Branch — Corner Mission and 21st 

Richmond District Branch— Corner Clement street and 7th ave. 
Flalght street Branch— Corner Hafght and Belvedere Streets. 

DIVIDEND NOTICE. 

Italian-American Bank. 

For the half year ending June 10 n declared at 

■ pei rent pei annun on all savings deposits, payable 

on and after Thursday, July i, 1915. Dividends noi called for win be 

1 1 Hi- s:i r n.- rate of Interest I Fuly 1, 

l'Mo. Money deposited on or b l<u Jul. 1". 1'j15. will earn interest from 
July 1. 1915. 

A SBARBORO, President 
Office — Southeast corner Montgomery and Sacramento streets. 

DIVIDEND NOTICE. 
Mutual Savings Bank of San Francisco 
For iii" half year ending June BO, 1916, a dividend has been flei 
■ i ! of four (4) per cent per annum on all sa> able on 

and after Thursday. July l. 1916. Dividends not called for are added to 
and bear the same rat.- of interest as the principal from July 1. 

C. B. HOBS' 'N i 

'Ml.' ~-7i i; Market street. Opposite Third. 

DIVIDEND NOTICE. 

French-American Bank of Savings. 

(Savings Department) 

For the half yea ling rune 30, L916, a dividend has been declared 

at the rate of four i ■ ■ all deposits, payable on and 

after Thursday, July 1, I'M Di called foi an 

bear the same rat- of inti from Julv l, 1916, 

A LEGALLET 
- -ins Sutter Street, San Fran> 

DIVIDEND NOTICE. 
Humboldt Savings Bank. 
For the half year ending June 30, 1915, a dividend ha ared at 

the rate of tour . -i i per cent per annum on all savings <i able on 

and after Thursday, July 1, 1916. Dividends not called foi i 
and bear the same rate ol interest as the principal from July 1, r.us. 

11. C. KLEVESAHL, Cashier. 

: Market Street near Fourth. 

DIVIDEND NOTICE. 
Union Trust Company of San Francisco. 
For the half yeai e 80, I! I5 ( o dtvldi nd has bi en dei I 

the rate of four (4) pei ci 
on and after Thursday, July 1, 1916. Dlvldi addi I 

Lo and beai thi sami nten the principal from Ju 

H. VAX LUVBN, Cashier. 
Office— Junction of Market* street Granl arrell street 



You Will Look Younger Aiyjg 



n/v, 




Your personal appearance will be greatly im- -ss^ 
proved If you wear Mayerle's new invisible Bifocals "^ 
— the new near and far glasses. No disfiguring 
seams, a beautiful and perfect lens in every detaii 
and highly recommended for strained and weak eyes, poor sight. 
Itchy, watery, inflamed, gluey eyes, floating spots, crusty or 
granulated eyelids, cross eyes, astigmatism, headache, dizziness. 
children's eyes and complicated cases of eye defects. Two gold 
medals and diploma of honor awarded at California Industry Expo- 
sition, also at Mechanics' Fair October. 1913. to 
GEORGE MAYERLE 
Graduate German Expert Optician 
Established 20 years. 960 Market street, opposite Empress Theatre, 
San Francisco. 

Mayerle's Eyewater, at Druggists', 50c; by mall, 65c. 




Ask your 
Dealer for 

Goodyear 

"Hippo" 

Hose 

GOODYEAR RUBBER COMPANY 
R. H. PEASE. President 589-591-593 Market St. 



Guaranteed to 

stand 700 lbs. 

Pressure 

TRY IT AND 
BE CONVINCED 

Sin Francisco 



AUSTRALIA and NEW ZEALAND 



BANK OF 
NEW SOUTH WALES 



( ESTABLISHED 1817) 

$17,500,000.00 

- 12,500,000.00 

- 17,500,000.00 

$47,500000.00 
$254,228,600.00 
J. RUSSELL FRENCH, General Manager 

SJ7 BRANCHES and AGENCIES in tho Australian States. New Zealand, 
Fiji. Papua. I New Guinea), and London. The Bank transacts everj 
description of Australian Banking Business. Wool and other Produce 
Credits Arranged. 

Head office: London Office: 

GEORGE STREET. SYDNEY 29 THREAD-NEEDLE STREET. E. C. 



Baid up Capital 

Reserve Fund - 

Resen e Liability of 
Proprietors 

Aggregate Assets 
31st March 1914 




The Anglo & London Paris National Bank 

SAN FRANCISCO 




Paid-Up Capitol *4,0l'0,li00 
Surplus and Undivided 

Profits .1.600.000 

Total Resources |4O,OO0,0O0 

OFFICERS: 
SI0. GBEENEBAL'M 

Chairmnn of the B-xird 
HERBERT FLEISHHAlKKR President 
WASHINGTON DODGE Vice-President 



ii 



J. FRIE.DLANDER 
C. F, HUNT 
C. R. PARKER 
WM. H. HIGH 
H. CHOYNSKI 
0. R. BURD1CK 
G. F. HERR 



Vice-President 
Vico-Presidont 
Cashier 
Assistant Cashier 
Assistant Cashier 
Assistant Cashier 
Assistant Cashier 



. W, LILIENTHAL. J 
. L. LANGERMAN 



Assistant Caihier 
Secretary 



THE CANADIAN BANK 
OF COMMERCE 



MAD OmCI. TORONTO 

1IR EDMUND WALKER O.V.O..LL.D..D C.L. 

President 

\LEXANDER LAIRD Geoeral Manager 

IOHN A1RD AMiitint Geaeral Manner 



ESTARLISHED IM7 
Paid-up Capital $15,000,000 

Reserve Fund 13,500,000 

Agjregate Resource 245.000.000 



London Office, 2 Lombard Street, E. C. 
New York Office, 16 Exchange Place 

Branches in all parts of Canada, including Yukon Territory 
and at Seattle, Wash., Portland, Ore., and Mexico City 

All Kinds of Commercial Banking Transacted 

SAN FRANCISCO BRANCH -450 CALIFORNIA STREET 
Bruce Heathcote, Manager 



The German Savings & Loan Society 



Savings 



Commercial 



(The German Bank) 
Incorporated 1868 
526 CALIFORNIA ST., SAN FRANCISCO, CAL. 

Meoabor of tbc Aaaociated Saving* Baaka of Saa Fraaciieo 
The Following Branches for RECEIPT AND PAYMENT OF DEPOSITS ONLY: 

MISSION BRANCH S. E. Corner Mission and 21st Streets 

RICHMOND DISTRICT BRANCH S, W. Cor, Clement and 7th Ave. 

HAIGHT STREET BRANCH S. W. Cor. Haight and Belvedere 

DECEMBER 31st, 1914 

Assets $ 58,584,596.93 

Deposits 55,676,513.19 

Capital actually paid up in Cash 1,000,000.00 

Reserve and Contingent Funds 1,908,083.74 

Employees' Pension Fund 188,521.05 

Number of Depositors 66,442 

OFFICE HOURS: 10 o'clock A.M. to 3 o'clock P. M..eiceol Salurdara lo 12 o'clock M.aod 
Saturday evening! from 6 o'clock P. M. 10 8 o'clock P. M. for receipt of aeponti oolv 
For the 6 months ending December 31st. 1914. a 
dividend to depositors of 4% per annum was declared. 



Mountain Springs Water 

"BOTTLED ONLY AT THE SPRINGS" 

MARIN MOUNTAIN SPRINGS WATER CO 

Springs. Wlldwood Glen, Marin County 
Office: 95 Market Street Phona: Sutter 4382 



,,■„:. n. 1 ;, !! -.-. ! . 




The New 
Poodle Dog 

Hotel and Restaurant 

At Corner 

Polk and Post 

STREETS 

San Francisco 

Phone: 

Franklin 2960 




MAISON DOREE 

151-157 ELLIS STREET 

TRY OUR 

50c 4-COURSE QUICK LUNCHEON-With Claret, or Glass of 
Beer, Tea or Coffee, from 11 a. m. to 2 p. m. Our $1.00 
Dinners are. Positively The Best in Town. 



Hotel and Restaurant 
Phone Douglas 1040 

47 GLASGOW STREET 

SPECIAL 



O'Farrell and Larkln 
Streets 



BLANCO'S 

PHONE FRANKLIN 9 

No visitor should leave the city without see 

ing the finest cafe in America 



J. Bergez 



C. Mailttebuau 



BERGEZ-FRANK'S 

Old POODLE DOG Co. 

HOTEL AND RESTAURANT 
MUMC AND ENTERTAINMENT EVERY EVENING 

415-421 Bush St.. San Francisco (Above Kearnjr) Enhance. Douglai 2411 



MINERVA CAFE 

71 1 FOLSOM STREET Phone Douglas 5387 

NATIONAL GREEK COOKING 

Greek Wines ami Llq — service. Private 

Talili-9 for BuQuets. Private Entrance from Ritch PtTeet, 

Music Every Evening and Saturday Dancing 



City Index and Purchasers' Guide 

CHIROPODISTS. 
Dr. R. T. Leaner, Surgeon Chiropodist, formerly of 6 Geary street; 
removes corns entirely whole — painless — without knife. Bunions and In- 
growing nails cured by a special and painless treatment. 212-214 West- 
t Link Bldg.. 830 Market St. Tel. Kearny 3578. 

NOTARY PUBLIC. 
Martin Aronsohn, Notary Public and Pension Attorney. All legal 
papem drawn up accurately. 217 Montgomery St.. above Bush. San Fran- 
:>. Cal. Phone Douglas 601. 

ATTORNEYS- AT- LAW 
Samuel M. Shortridge, Attorney-at-L-aw. Chronicle Building. San Fran- 
cisco. Tel. Douglas 2176. 

Marcus Lome Samuels, Attorney-at-Law. Pacific Building. Market St.. 
nt Fourth. San Francisco. Cal. Tel. Douglas 304. 

Gourauds Oriental Beauty Leave* 

A dafnty little booklet ot exquisitely perfumed powdered leaves to 
carry in the purse. A handy article for all occasions to quickly Im- 
rrove the complexion. Sent for 10 cents in stamps or coin. F. T. Hop- 
kins, 37 Great Jones St.. N. Y. 




POWDER 

Absolutely Pure 

Made from 

Grape Cream of Tartar 

NO ALUM 



Every parent should demonstrate to the children at 
home, the necessity of demanding at all times, a 
pure, certified, pasteurized drink like 

SPARKLING 

PINELLA 

made from Clark's pure Hawaiian Pineapple Juice, 
refined cane sugar and Shasta Water from Shasta 
Springs. 

No preservatives. No artificial coloring. Quenches 
thirst, doesn't create it. 

Ask your dealer. 

Shasta Water Company 



San Francisco's Newest Hotel 

HOTEL PLAZA 

Facing the PLAZA of 
UNION SQUARE 

400 ROOMS 

American and European Plan 



The Hotel Plaza is in the center of 
the city's shopping and theatre 
district. 

The hotel is convenient to mainline 
cars to all depots and docks — eight 
minutes' ride to the Exposition by car 
passing the door. 



Managing Proprietor, JOHN G. BARKER 
Assistant Manager, ROBT. J. ROBINSON 



Y 



OSEMITE 



By Day or Night 



$23.00 



FROM SAN FRANCISCO 
DAILY 



FRIDAYS and 
SATURDAYS 



$20.00 

3 Months Return Limit IS Days Return Limit 

Includes Auto-Stage from El Portal 
to hotels and camps in center of Park 

Auto-Stage from Yosemite to Wawona and Mari- 
posa Big Tree Grove and return, $15.00 extra. 

Above all, See Yosemite 

— Its domes and cliffs, its flowered 
meadows, its glorious waterfalls 



Two Daily Trains 

FROM FERRY STATION 

9: 20A. If.-rCafe-Observation Car 
ii:in 1*. M .—Pullman open for occu* 
pancy at Oakland Pier at '.»:(Xi P. M. 



A Third Train on 
Saturdays 

7:20 A. tl.— Lunch ai Uarced 
Dinner in Yosemite 



SOUHERN PACIFIC 



bUMl*M4 Juty $C. fU* 




®8l5> 




TEH 



Devoted to the Leading Interests of California and the Pacific Coast. 




Vol. xc 



San Francisco, Cal., Saturday, July 10, 1915 



No. 2 



The SAN FRANCISCO NEWS LETTER AND CALIFORNIA ADVER- 
TISER is printed and published every Saturday by the Proprietor, Fred- 
erick Marriott, 21 Sutter street, San Francisco, Cal. Tel. Kearny 3594 
Entered at San Francisco, Cal., Post-offlce as second-class mail matter. 

Chicago Office— Geo. Hische, 1310 Westminster, Westminster Building, 
Chicago. 

London Office — George Street & Co., 30 Cornhill, E. C. England. 

Matter intended for publication in the current number of the SAN 
FRANCISCO NEWS LETTER AND CALIFORNIA ADVERTISER should 
be sent to the office not later than 5 p. m. Wednesday. 

Subscription Rates (including postage) — 1 year, $4.00; 6 months, $2.25; 
Foreign — 1 year, $6.00; 6 months, $3.25. 

The authors in convention at the Exposition rolled 

enough logs to start a sawmill. 

Aunty Daniels should slap those cribbing Annapolis 

midshipmen right on the wrist. 

Diaz, the dead lion, is a mighty figure beside the living 

jackals that have succeeded him. 

The Liberty Bell isn't any more cracked than are some 

of the people who are having hysterics over it. 

- — —June has gone on record as a banner month in this city 
for the stork. But doesn't October get any credit? 

A government report says that the supply of food fish is 

falling off. But the sucker crop continues to be large. 

Exploding bombs in the United States Capitol is a form 

of diversion that fortunately appeals to only a few people. 

The English bath tub murderer, who killed three wives, 

is to have his neck stretched. Lucky he hasn't three necks. 

Alabama's new prohibition law has gone into effect, and 

moonshiners and blind-piggers are preparing to do a thriving 
business. 

Los Angeles schools won a medal at the Exposition. If 

there were only a cafeteria competition, the Southern city would 
be in line for another prize. 

Doctor lecturing in Berkeley declares that women dress 

to arouse admiration of men. Does he imagine for an instant 
that he has made a discovery? 

The municipal campaign is near at hand, and aspirants 

for office are trying to think up some new and different brand 
of oratoriacl pap to hand out to the voters. 

Alfalfa is declared by the doctors to be good for the blues 

and conducive to health. The smokers of certain brands of 
cheap tobacco should be a merry, husky lot. 

Widow in Visalia shook hands with her husband's slayer 

in court and gave him fifty cents to buy tobacco in jail. Stingy 
thing! Murder ought to bring a higher price than that. 

Four girls, inmates of the Girls' Training School in Ala- 
meda, escaped, and with pick-handles as weapons, resisted ar- 
rest for more than an hour. It is very evidently a training 
school. 



"Near-beer" has been ordered out of the Western army 

posts. Now the soldier will have to go to town, and there he 
will fill up gloriously on real beer and stronger waters. 

Georgia legislators are not to be allowed to enter the 



legislative halls in an intoxicated condition. Bet a dollar they 
could not be more ridiculous drunk than California legislators 
are sober. 

Nephew of Andrew Carnegie took out naturalization 

papers here the other day, but said he wasn't parading his re- 
lationship. Afraid, maybe, that somebody would ask him for 
a library. 

A Polish editor in New York has been arrested for send- 
ing abusive letters to President Wilson. Silly fellow. Why 
didn't he merely publish them in his paper — more publicity and 
less jail. 

It is said of Billy Sunday that he acquired his ability 

as an exhorter through clowning it on the baseball diamond. 
Well, he merely shifted his base of operations, and is now 
clowning it in the pulpit. 

Huerta was arrested as a prospective revolutionist, 

while it is more than probable that he was merely trying to 
make his way to Mexico City to see if there was anything left 
in that famous wine cellar. 

One of the advertisements for the Exposition Fourth of 



July celebration contained the following: "A 300 ring circus. 
Don't forget Bryan." The man who wrote that had either a 
rare sense of humor or none at all. 

The Chinese commissioners who came to this country 

to learn business methods are taking the tango and the fox-trot 
back with them. That's along the line of their errand here, 
considering that dancing is the chief business of several mil- 
lion Americans. 

It has cost Loren Coburn, of Pescadero, a quarter of a 

million in lawyers' fees to be declared competent. Paradoxi- 
cally enough, if he hadn't had considerably more than a quar- 
ter of a million, nobody would have taken the trouble to try to 
have him declared incompetent. 

Censors who have inspected the bathing suits worn at 

the Portland bathing resorts along the Willamette River re- 
ported that the women's costumes were all right, as a rule, but 
that the men's were horrid. Well, men are horrid things any- 
way — so what could one expect? 

That Union Labor is to select a candidate for Mayor 

seems to cause no surprise. Yet if the Catholics or Methodists, 
or the Masons or Odd Fellows, or the clothing merchants of the 
town, or any other organization or society, did the same thing, 
there would be a cry of class politics. The public is a com- 
plaisant and apathetic aggregation. 



San Francisco News Letter 



July 10, 1915 



EDITORIAL COMMENT 



Battering Down a 
Shyster Stronghold. 



The notorious Thaw trial and its 
eternal aftermath has drawn the at- 
tention of the country to the bane 
of our courts, "the law's delay." 
California has long been an advertisement in this particular, 
the shame of conscientious attorneys and the worry of her 
thinking citizens. For decades the State was the disgraceful 
and lax tool of astute political shysters who manipulate the 
State Legislature to perpetuate their grip in fashioning the law 
of practice to suit their own selfish ends. Conditions came to 
such a disgraceful pass that the Commonwealth Club, 
in its usual vigorous and 



effective manner, took up 
the matter at the last ses- 
sion of the Legislature and 
introduced several import- 
ant amendments to elimi- 
nate the delays and motions 
for a new trial. The pre- 
liminary investigations of 
the committee showed that 
under the current proceed- 
ure from 160 to 1,436 days 
are consumed in each of 
the above noted steps in 
litigation. In co-operation 
with the California Bar As- 
sociation and the San 
Francisco Bar Association, 
the Commonwealth Club 
prepared amendments to 
lessen these delays. They 
were passed by the Gov- 
ernor, and will go into ef- 
fect August 7th. The sal- 
ient features of these 
amendments are : notice of 
intention to move for a new 
trial must be given within 




10 days after the notice of entry of judgment, or within 10 days 
after jury verdict, no extension can be obtained by order of 
stipulation; motions for new trials, errors of law and the like 
must be made on the minutes of the court; and no re-trial can be 
had on a bill of exceptions; the disposition of the motion has 
precedence over all other matters, except cases actually on trial, 
and the power of the court to pass on the motion expires within 
three months after the verdict of the jury, etc. ; a motion not de- 
termined stands denied; appeals from orders granting or deny- 
ing motions for a new trial, except in the case of granting a 
new trial in a jury case when a matter of right, are abolished; 
lime for taking appeals from the Superior Court is cut from 
six months to sixty days from the entry of judgment or order, 
with the single exception that the time of appeal does not ex- 
pire until thirty days after the determination in the trial court 
of the motion for a new trial. It is to be hoped that these new 
amendments will bring about drastic improvements on the old- 
time slipshod go-as-you-please methods that have prevailed. 
At any rate, they are an entering wedge to break down the in- 
tolerable system of the past, and the Commonwealth Club can 
do no better work just now than continue to batter down the 
old time processes constructed by the shyster clique of legisla- 
tors when they manipulated the State laws for their own pur- 
pose and profit. 



The results of the recent big Pan- 
Chief Results of the American convention at Washington 
Pan-American Congress, are now being digested by the in- 
terested business and financial in- 
terests of North and South America. Summarized they are 
somewhat as follows: The Latin-American countries are inter- 
ested in attracting capital for investment in order that their 
business relation with other countries may be increased. This 
country demonstrated that it had an ample supply for all needs. 
This capital would be furnished largely in the form of machin- 
ery and other manufactured products of the United States. 

Transportation was a sub- 
ject of prime importance 
for promoting travel and 
trade. Five routes of fre- 
quent sailing were selected 
— to the east coast, the 
north coast, the west coast 
of South America, to the 
West Indies and the coasts 
of Central America. The 
pay of mails should be in- 
creased to defray any 
shortage that may arise 
through an insufficient pas- 
senger and freight trade 
during the early stages of 
the campaign. It is feared 
that the new seaman's bill 
will greatly hamper Ameri- 
can ships in this particular. 
The proposition most likely 
to materialize in early re- 
sults is that of securing 
greater uniformity in com- 
mercial law, and for estab- 
lishing a system of com- 
mercial arbitration. A 
committee has been ap- 
pointed to work out the details, and the appointment 
of a joint high commission has been recommended. Secretary 
of State Bryan informally suggested that the United States 
Government might lend its credit to the South American Gov- 
ernments by issuing its own bonds bearing, for example, three 
per cent interest, in exchange for bonds bearing, say, four per 
cent issued by any given country, the difference in interest to 
be applied to the amortization of the loan, the credit thus 
raised to be used upon approved projects for developing the 
resources of the borrowing country. This proposal is regarded 
as going directly to the chief needs of these southern countries. 
The European conflict has demonstrated a determined impulse 
on the part of growing and ambitious nations to expand, and 
has thereby strengthened the Monroe Doctrine among the coun- 
tries represented at the Pan-American conference. More than 
ever is the feeling expressed that it is undesirable that the 
American continents should be regarded as a possible field for 
the extension of European sovereignties. Therefore the United 
States is more interested in protecting the independance of the 
South American Republics and developing their strength, as 
well as the most intimate relations with them. The results of 
the conference were considered so good that plans are sug- 
gested for promoting future gatherings of like representatives. 
The results have been stimulating in America, where the trade 



TORPEDOING THE REMNANT. 

— Cesare in the New York Sun. 



July 10, 1915 



and California Advertiser 



Alameda May Adopt 
Cistern Water Plan 



channels are free, open and quickly sense what is going on in 
the business world, but in a large part of South America commu- 
nication is tardy, and business forms lag. For this reason it is 
suggested that some form of special stimulation is needful to 
awaken the business elements in those quarters to the new ideas 
in trade between this country and the southern republics. 

3Sr 
Thirty years ago the News Letter 
advocated a salt water cistern sys- 
tem for the protection of Alameda 
against fire. Residents of the 
sparsely settled sections of that day shrugged their shoulders. 
Fires of consequence and extent had never threatened the half- 
mile wide strip of land bordered by water, and they slept on 
chance. The destruction of the extensive business district in 
San Francisco by the great fire of 1906 opened the eyes of 
the residents of Alameda to the desperate hazards they were 
taking, and they immediately got busy with the water company 
to supply an adequate amount of water with the proper sized 
mains and hydrants to cope with any threatening conflagration. 
That old time system is now somewhat outgrown. The city lies 
ideally to utilize the cistern system suggested years ago to the 
City Council. At high tide the waters of the bay wash well 
up on the beach that rims the point of land. The cisterns 
should be built at the foot of the streets opening on the bay. 
Then at high tide, with a little practical engineering, the salt 
water could readily be made to flow into such cisterns and 
stored against the time of need. Hoses of proper length could 
be stretched from these supply cisterns, and by the use of the 
ready pumping fire engines the salt water could be conveyed in 
any required direction and over comparatively long distances. 
It is hard to conceive a cheaper and more efficacious system 
than this method, which finds its simplicity at hand in the ideal 
situation of Alameda, stretching on low-lying land extending 
into the bay. Just now the City Council is in communication 
with the People's Water Company, asking for certain improve- 
ments in the matter of more fire hydrants and larger distribut- 
ing mains for fire protection purposes. Should the People's 
Water Company table the request for a time, the City Council 
undoubtedly will take up this proposed salt water plan of hav- 
ing cisterns at the foot of all streets running to the bay. 

W 

The much discussed Seaman's 
More Holes Found in bill, backed so strongly in Con- 
The New Seaman's Bill, gress by the leaders of united 

labor, and which goes into effect 
this fall, must be causing some disquietude to the administra- 
tion, as President Wilson has recently called on the Department 
of Justice to carefully review its clauses. Now comes the in- 
formation that at the time the bill was passed by Congress the 
President was considering a veto on the ground that it violated 
over twenty treaties between the United States and foreign 
countries. The discussions on transportation at the recent Pan- 
American Congress in Washington developed the pertinent fact 
that most of the representatives regarded several clauses of the 
bill of great detriment in the attempt to build up trade between 
the two America in ships flying the American flag. On the 
Pacific side of the continents such trade has been practically 
knocked on the head by the clause which demands that at least 
75 per cent of the crew shall speak the language of the com- 
manding officer. This means, as the union labor leaders in- 
tended, that Oriental labor should be barred in numbers from 
American vessels, and that the higher priced white union labor 
should command the situation. It follows that the higher over- 
head charges on the American vessels is placed in competition 
with the much more cheaply run Japanese vessels, to the for- 
mer's steady loss. This is the reason the Pacific Mail Steam- 



Porfirio Diaz 
And His Work. 



ship Company, the pioneer line on the coast, and one of the 
most successful American deep sea transportation companies on 
the Pacific, is considering plans to withdraw its service. Notice 
also appeared this week that the great Hill steamer, Minnesota, 
from Seattle to Oriental ports, would haul down the American 
flag, hoist the British flag, and make Vancouver her future 
shipping headquarters. The new Seaman's bill has practically 
driven the vessels of these big steamer lines from the Pacific, 
except the two subsidized ships of the Oceanic line on the Aus- 
tralian run. Like changes are expected to develop on the At- 
lantic side of the continent, but not of such sweeping character 
as the shipping field there, at this early stage, does not at pres- 
ent show such keen competition on the part of the Orientals, 
especially Japan. Experts agree that if the law is enforced this 
fall, as it now stands, the great bulk of American commerce 
will be transported in vessels owned by Orientals. The only 
American-manned vessels that will be able to enter this new 
competition will be the few ships carrying the needful offset in 
adequately subsidized mail contracts. To the American master 
only one field is clear of the handicap of Oriental competition 
as imposed by this new Seaman's bill, and that is the coastwise 
trade, already a virtual monopoly. From a general survey of 
the situation at this juncture, it is difficult to see how either 
the shipping masters or the American sailors themselves will be 
benefited by this bill, for if its clauses expunge American ves- 
sels from the seas, as shippers claim, where are the awaiting 
seamen going to find opportunities for berths and pay? 

38T 
The passing of Porfirio Diaz, ex- 
president of Mexico, at Paris, marks 
the last of a group of organizers re- 
markable for their period and their 
constructive work in nation building, Bismarck, Cavour, Li 
Hung Chang and Diaz. Mexico lies prostrate to-day, trampled 
helpless by insurrectos, but given half a chance, the elements 
of properly constituted government will arise from the debris, 
relics of the thirty years in which Diaz virtually reigned. Like 
Bismarck, Diaz could only materialize his purpose by means 
of the mailed fist. He was a mixture of Spanish-Indian, and 
profoundly understood the many breeds that compose the people 
from Yucatan to Chihuahua. His experience under General 
Santa Ana in the contest to oust the French under Maximilian, 
and in the internecine wars to capture the presidency of the Re- 
public, furnished him with a rare and well-rounded experience 
in the military and political life of that uncertain and romantic 
period. Diaz might have acted like young Napoleon at the 
time the latter seized the office of First Consul, but Diaz, about 
the same age, had a streak of loyalty, and he waited ten years 
till his old commander, Juarez, died, and the presidency be- 
came the tribute of the strongest hand. That ten years of wait- 
ing must have furnished the hardest period of self-restraint in 
the indomitably active life of Diaz. He became president in 
1877, and the most prosperous period of modern Mexico began. 
He has been called the exploiter of Mexico and the princely 
disburser of prodigal gifts to the national leaders that sup- 
ported him. In a measure that is true, as it is true that to suc- 
cess in high places comes rich rewards; at the same time it 
must not be forgotten that he lifted a prostrate land, most of 
them Indians, to a recognized position of stability and char- 
acter among the nations. Perhaps his greatest work was the 
establishment of peace and the fostering of the development 
of the resources of Mexico with foreign capital. He put his 
life into Mexico, as did Bismarck, Cavour and Li Hung Chang 
in their respective countries, and enough of it will be found 
there implanted in the heart of Mexican patriots who, with a 
little assistance from this country, will be able to recover stable 
government from the present chaos. 



San Francisco News Letter 



July 10, 1915 




Some men are born courageous, some acquire nerve and 

some have craftiness thrust upon them by reason of associa- 
tion with the better dressed sex. Walter Rauschenbusch is 
mentally and morally fitted to be a field marshal in the German 
army and wear a baker's dozen of iron crosses, but Fate, who 
knows a trick or two in selecting unknown heroes to carry out 
Destiny's decree, has made him an ordinary professor of church 
history in a Rochester theological seminary. The professor is 
here to speak un the women's movement to save society. He 
declares that women are not better than men, but are good in 
different ways, and he calls attention to the time, money, labor 
and worry expended to make women more attractive. He 
claims that they enter the parasitic life very much more quickly 
than men; and asserts that they foster society as an offset to 
politics played by men. There was a time when family re- 
straints, religion and the customs of sex used to hold way- 
ward impulses in restraint; these restraints have been greatly 
weakened, he declares, so the younger sex these days follow 
desire, go the limit and prod temptation to come and tempt 
them. They accentuate the suggestions of sex; if men did the 
same thing "it would be disgusting." In all this kind of sex 
prevalence he sees a slowly moving landslide of morality, and 
this unusual freedom becomes of symptomatic value indicative 
of the present movement called emancipation of woman. This 
is exemplified in the younger sex in contrast with the old rela- 
tions of wifehood and motherhood, and all the inherited in- 
stincts and traditions of centuries. The professor hazards the 
guess that the transition will come out all right, but he warns 
that the inevitable concomitant evils must be resisted and over- 
come. The professor has no encouraging word for mere man 
sitting on the edge of this seething volcano. As usual, he'll 
probably get the core of the apple as the classical Adam usually 
does in emancipating the sex in the fashionable way demanded. 

A general suggestion is going the rounds that the tax- 
payers have a special day of their own at the Exposition 
grounds. Great idea! This extensive gathering will represent 
probably the greatest assemblage of boobs, mutts, yokels, 
asses, yaps, dolts and !ow-brows that were ever rounded up 
outside of a non-partisan convention. Tax-eating politicians 
from the Civic Center and from Sacramento will naturally ride 
through the broad avenues and grace the scene in the private 
motor cars furnished by the happy, yappy taxpayers and 
charge up the cost of the show in the next budget. Dynamite 
is not strong enough to wake up the torpid, Rip Van Winkle 
taxpayers to the folly and extravagance of the present rotten 
and politically archaic form of raising and expending local 
taxes. Every rate-payer should read a copy of the pamphlet, 
"The Problem of the Taxes in San Francisco," just issued by 
the California Tax Association, showing the present stupid 
waste and inefficiency in transacting the business of the city. 
It illustrates in practical cases the easy way in which the tax- 
payers are being gouged annually by a class of scheming politi- 
cians who have built up a system whereby they fatten on a large 
amount of the tribute the taxpayer turns into the city treasury. 

Secretary of the Interior Franklin Lane has missed the 

chance of becoming Secretary of State, and thereby entering the 
international limelight. By a freak of fortune his missteps to 
desired political offices have usually landed him in happier 
berths. In this instance it may be the United States Supreme 
Court. 



It is a sign of the times and of the condition of politics 

in this country that the national conventions to be held next 
year will go to the city that will offer the biggest inducement in 
money bonus. It is supposed, of course, that this fund will be 
used in defraying the expenses of the convention and any bal- 
ance furnish the nucleus of a campaign fund. St. Louis and 
Chicago are already battling for the prize. St. Louis frankly 
admits that the selection will rest on the size of the certified 
check that will accompany the invitation. In 1912, Baltimore 
shouldered St. Louis out of the coveted prize by raising the 
tatter's $75,000 bid to $100,000. Time was when geography, 
politics and other considerations cut an influence with commit- 
tees, but in these newer days of war, pestilence and politics the 
amount of cash in the war chest is the prime desideratum. Most 
of this "war fund" goes into the "expense" accounts of the 
silver-tongued phonograph bipeds that bellow canned oratory, 
and to other everlasting leeches on the party's payroll who grow 
fat on party politics. It is generally recognized that Wilson 
will be renominated, so public interest is naturally more inter- 
ested in the complexion of the Republican convention, and the 
largest bonus will accordingly be hung up by the contesting 
cities to capture that gathering. The candidates in the several 
camps of the Republican party, as well as the dark horses, are 
now lying in the twilight sleep, and no seer or political prophet 
has assurance or gall enough to hazard a guess regarding the 
successful nominee. Men who discover big issues developing 
in the politics of the country become its aggressive and suc- 
cessful leaders, and inspire the people with their cause. From 
the appearance of the Republican party these days it looks 
very much as if it lacked both leaders and issues. Even Hearst 
refuses to meddle with it. 

John P. Morgan is to be congratulated on his escape from 

more serious wounds at the hand of the crank Holt, or Erich 
Muenter as he is claimed to be. Wealthy men and those hold- 
ing influential positions of power will always be in the line- 
targets for weak-minded or obsessed semi-fanatics. Caesar, 
King Henry of Navarre and Lincoln stand conspicuous in this 
respect. America is likely to make many sacrifices in this re- 
spect till her social and political problems are settled satisfac- 
torily; these problems are coming more lively and in increasing 
numbers since her fertile free-lands have been filled. The in- 
habitants are now just beginning to rub elbows and find more 
difficulty in earning a livelihood. Cranks are the throttle valves 
of embittered partisans in society seeking relief; the measures 
they take are, of course, wrong and lead to no practical remedy. 
No murderous crank ever produced from the blood of his victim 
the results he sought. Morgan will continue to handle the war 
contracts of the British Government in this country at 2 per 
cent; their amount so far is said to be nearly $500,000,000, and 
Holt paid the penalty in jail by taking his own wayward 
life. Alas! after all we are frail creatures, but most of 
us would take chances with the general run of the Holt breed 
of obsessed cranks, provided we could get a whack at those 
British contracts of the size and percentage handled by Morgan. 

When is a noodle not a noodle? is the warning cry raised 

this week at Washington. The warning has nothing to do with 
the biped noodle who is a noodle ipso factor. The pure food 
experts guarding the nation have discovered that advertised 
noodles are not what they seem : they lack the accompanying 
egg, which furnishes the "pep," as it were, to the pure nutri- 
ment fed noodle. Yellow paint is being substituted in place of 
the egg, and is winding a long yellow streak through the stom- 
achs of the nation. It is patent that Bryan has a stomach full 
of undigested yellow painted noodles — he is willing to stake 
the future of the nation on peace at any price. Is this a German 
spy trick to inject a yellow streak into Uncle Sam ? 



July 10, 1915 



and California Advertiser 



« E\ 



Even Though " 



It was an October afternoon; the air was soft and the sun 
shone, but in the falling leaves and dying flowers there was al- 
ready the hint of oncoming winter. There was a stillness in 
the air, broken only by the shouts of the merry golfers in the 
distance. 

The girl and the man wandered farther and farther away, 
and they listened to the birds that sang in the trees, and he 
told her more of his childhood days in a far-off country town; 
of the years since, his struggle against the poverty that was his 
inheritance; of his plans, of the future, and its great promise. 
And woven through it all she was ever present, in the earlier 
years the dream girl, and later the dream come true — the won- 
der-woman who stood to him for all truth and beautiful purity 
in womanhood. 

So long he had urged his love and need of her, and waited 
impatiently for the surrender! To-day the magic of the hour 
had come over her, or she had changed. Her face seemed to 
have caught the glow of the Western sky, where the sun now 
set, and from her eyes all hardness had gone, and they were 
soft, and her lips were set in lines less firm than usual. They 
seemed so far apart from all other things until the gay laughter 
of the returning players disturbed their solitude, and then she 
said that it must be late. So they went slowly back through 
the dusk, away from the trees and the birds and the quiet, to 
the light and life and gaiety of the house. 

At dinner, Jeanne was silent; the flush had left her face, and 
she was pale; the dark circles beneath her eyes were deeper, 
and she said she was tired. But long after she bade the others 
good-night, she sat by her window, gazing out into the night 
with great, unseeing eyes, until the tears came, and she cried 
out in her agony: "I can't live up to his ideals. I just can't — 
I can't. It is so hard!" And then she cried more, until, in the 
dull gray hours of the morning she fell into a troubled sleep. 

The next day their house party broke up, and she returned to 
town and the busy days in her studio. Striving to forget voice 
and eyes and influence, she plunged into her work with all the 
will power she could summon; and the winter passed, as win- 
ters do. 

It was spring when they met again, for he had been away. 
He came to her on a day in April, in the halflight between day 
and dark, as she sat dreaming before an open fire. 

The day had been a trying one; she had been possessed of an 
unnamed something that left her restless, irritable and utterly 
unfit for anything. She had tried in vain to concentrate her 
mind on her unfinished work, so, donning a habit, she had rid- 
den far into the country, but she could not rid herself of the 
phantom that pursued her. Everywhere she had hints of the 
man whose memory she strove to banish. In the perfume of 
the woods, in the whisper of the stirring leaves, were memories 
of hours with him, until she could bear no more, and she re- 
turned to town. Late in the afternoon some people had dropped 
in for tea, and now they were gone, and she watched the flames 
with eyes opened wide, eyes in which blazed a vision of what 
may lie hidden in the soul ; a vision of hunger and thirst that 
begs ceaselessly for rest. Her head was thrown back in a way 
that emphasized the exquisite line of her chin and throat, and 
the leaping flames caught the gold in the mass of soft bronze 
hair piled high on her head, and tossed it about, now leaving 
it to darkness, then bringing it back to dazzle the eyes of the 
man who watched. 

He entered, unannounced, and the unexpectedness of his ap- 
pearance put her fluttering pulses at his mercy. His joyous 
greeting, the eager blaze of his eyes, robbed her of all control 
of her defenses. Throbbing with excitement, with joy, she 
made no effort to evade him as he drew her into his arms and 
kissed her on eyes and throat and lips until she cried out: "Not 
again, I beg you. It is not best. Oh, please let me go!" 
Blinded with tears, she turned her head and then raised her 
eyes to his. 

"It is useless. Even though I do love you — I can't marry 
you! You are cruel to make it so hard for me. Oh " 

Again he crushed his lips to hers in a deep, clinging embrace 
that left her dazed and trembling in his arms. 

"You do love me. and love cannot be ignored. You will marry 
me; you are mine." 

"I do not love you. I cannot marry you! I " 



The dull red mantled his face, and he dropped his arms from 
about her. "My poverty, my " 

"No, no; I love you for all that — you are grand, noble! It is 
my sin.^ Hush ! Let me tell you before my courage goes — it is 
something you cannot forgive. Turn away your face; please 
don't look at me. Long ago, before I knew you, I loved an- 
other man, madly, passionately, and I — I gave him all a woman 
can give a man. He possessed me; and I loved him beyond all 
thought of evil in our love. It did not seem wrong until I knew 
you, and now you cannot — I am not worthy " 

She could not look at the man standing there before her; she 
buried her face in the pillows of her chair, listening for his re- 
treating footsteps. If he would only go so she could cry out 
in her agony. 

There was no sound in the room save the crackling of the 
logs in the fireplace as they fell apart, and the flames leaped 
upward. From far down the street came the sweet tones of the 
bells as they chimed out clearly the Evensong. 

In a moment, which seemed an eternity to the woman, the 
man was by her side, on his knees, whispering: "Jeanne, 
Jeanne!" 

She made no sign. 

"Jeanne, darling," he repeated, lifting the flushed face, and 
looking into the eyes full of shame and confusion; then crept 
closely to her, putting his arm about her and drew her head 
down to his shoulder. 

— Lillian R. Shaw. 



LAST FLIGHTS BY ART SMITH. 

Among the farewell flights to be given by Art Smith, the boy 
aviator now appearing at the Panama-Pacific Exposition, will 
be on "Newspapermen's Day," Saturday, July 24th. The popu- 
lar young birdman will make two special flights on this day, 
one at 3 p. m. and a spectacular night flight at 9 p. m. On the 
first flight, Smith will feature a burlesque dive from his aero- 
plane into the San Francisco Bay, the diver to be a prominent 
newspaper man of California. The second exhibition will be 
one of the most remarkable achievements thus far attempted 
by the little aviator, and will include, in addition to his comet- 
like stream of flame and smoke, the writing of the word "Press" 
in letters of fire across the sky. 

At 11 p. m. the newspaper men will entertain Art Smith at 
a farewell reception and dance in the Toyland ballroom on the 
Joy Zone. 



Those sticklers over meals who feel most comfortable 

amid inviting surroundings, with impeccable service at hand, 
a variety of viands temptingly cooked by an accomplished chef, 
will be unable to find a more attractive place than the famous 
old Vienna Cafe on the south side of O'Farrell street near 
Powell. Restaurants come and restaurants go in the course 
of time and fashions, but the Old Vienna Cafe, by strictly ad- 
hering to its pioneer principle of "serving the best to be had," 
has outlived all its early competitors, and continues among the 
famous leading dining establishments of San Francisco. Man- 
ager Galindo is always at hand to provide a menu that will 
arouse the most languid palate. Prices moderate. 





CHAMPAGNE 






PIPER-HEIDSIECK 






Anc n . e M°. n HEIDSIECK fondee en 1785 
KUNKELMANN&C?Succ r - s 

REIMS 

Charles Meinecke & Co. 

t.t.r. P.e.nc CO..T 314 SACRAMENTO ST.. S. F 





San Francisco News Letter 



July 10, 1915 




Mrs. Malcolm Whitman and Mrs. Will Taylor, Jr., not only 
acted as first aid to the injured at the Exposition the other day, 
but they likewise acted as a tonic on the friends who were with 
them, and created enough excitement to start the most apathetic 
nerve jingling. 

It all came about in this way : Mrs. Whitman never was very 
adept at playing "follow the leader." She is a real and regular 
Pathfinder, and does not wait for any one else to blaze a trail 
through the underbrush. Mrs. Will Taylor is of the same cali- 
bre, so it was altogether natural that these two should, by all 
the laws of grsvity, co-ordinated to the laws of their being, be- 
come separated from the rest of their party and arrive at the 
Court of the Universe twenty minutes ahead of scheduled time. 
Mrs. Whitman's roving eye fell upon an elderly woman sway- 
ing like a frail leaf in the breeze, and with a "Quick, Edna, 
catch her," to Mrs. Taylor, they managed to support the wo- 
man to a bench. 

They both had their vanity cases, with all the paraphernalia 
necessary to repair a complexion, redeem a headache, or fur- 
nish a nice little smoke. But naturally neither of these young 
Burlingame matrons was provided with a restorative for a 
jaded heart. But they showed much more natural ability than 
the majority of romantic young women who would like to go 
to the front to nurse some wounded hero who squares up to a 
novelist's idea of a bullet-ridden soldier. Mrs. Whitman opened 
the old lady's collar, whilst Mrs. Taylor wet a dainty handker- 
chief in a spouting fountain, and in a moment they had revived 
the lady. With equal promptitude they managed to somehow 
get hold of a man with an electric chair, and Presto! the lady 
was on her way to the Scott street exit, accompanied by two 
of the "sweetest young ladies it was ever my good fortune to 
meet." 

Mrs. Will Taylor said: "You know, the nice, appreciative 
dear kept calling us 'Miss.' Of course that doesn't mean so 
much to Jennie, but ponder on what it means to me!" 

Meantime the rest of the party had been stalking the Court 
of the Universe and scurrying off in all directions, only to scam- 
per back with news that "Edna and Jennie" had probably been 
overcome by wanderlust, and would not appear until the next 
full moon. Then appeared a man in the Blingum set, who had 
met a reporter on a paper and said reporter had, on the score 
of college days together at Stanford, button-holed him and 
asked whether he knew where, when and how Mrs. Malcolm 
Whitman had fainted, and to what hospital the ambulance had 
taken her. Which shows in what reliable and speedy fashion 
news filters through a few moments. 

Imagine the consternation in the party. Of course no one 
doubted the story, and all were about to separate for telephone 
and automobile or airship, or whatever and wherever the trail 
led. But just at that very moment the two rosy, smiling young 
matrons appeared and gave the authentic and biographical ver- 
sion of the incident. 

© © © 

There were many and highly illustrated accounts of the 
sports and pastimes at the country clubs during the Fourth of 
July holidays, but nowhere did I read an account of the bridge 
mania which somehow swept the peninsula. Bridge has never 
lost its fascination for the smart set, but there are times when 
its popularity is in the trough. Not so the last week end. If 
tongue were given to the Burlingame, the Beresford, even the 
walls of the Menlo Park Club, what a Babel would go up from 
those who hold that gambling is one of the black sins! 

Of course, society went in for sports, with golf beating all 
the other athletic diversions 2 up and 1 to play. And there 
were luncheons and informal tea tippling and dinner with fox- 
trotting afterwards, and all the other diversions that fill in the 
chinks of the week-ends at country clubs. But every one does 
not go in for the athletic sports, and even those who do golf and 
swim like to now and then double a no-trump bid. One swal- 
low cannot officially make a summer, but one spirited bridge 
game has been known to bring out a whole flock of the green- 



covered tables, and start every one playing. At the Burlingame 
Club last Saturday afternoon, four young matrons played a 
nice friendly sociable little game, which netted over $100 for 
one young matron — the highest stakes that have set the gossips 
a-galloping in many a day. Perhaps one reasons there has 
been so much talk about this game is because the young matron 
who won seems to have a bad case of gambling fever, and the 
conservatives blame her for speeding up the others to such 
high stakes. 

In the morning this same young woman, who does not play 
match games of golf, followed the game and bet on her favor- 
ites, pocketing $20 as a result of her sagacious choice. 

The men spent some time at the bridge tables, too, but all 
the spectacular games seem to have been staged with women, 
not mixed quartettes nor just a masculine foursome in the spot- 
light. At the Beresford Club, which is the smart Jewish coun- 
try club, four young women played a game which is still mak- 
ing the mentors of the younger set shake their heads. Just how 
much money changed hands I do not know, but the luckiest 
winner nonchalently remarked that she was going to spend hers 
"on a platinum wrist watch set with diamonds." 

Which, in any coinage, is "Some Money." 
ffl © © 

The Will Crockers had an exciting week-end, beginning with 
a tea for the Maharajah and Maharanee of Kajurthala and 
ending with an automobile accident, in which their daughter 
Helen was painfully, but not severely, injured. 

Mrs. Crocker is a hostess with an appreciation of the un- 
usual and the picturesque. She has no love for the right little, 
tight little inhibitions of provincial society. Men and women of 
distinction who have been born to, or have, achieved the aris- 
tocracy of brains, always find the Crocker doors swinging 
wider welcome for them than any other doors set on hinges of 
California gold. Mrs. Crocker would rather preside over a 
salon than the smart set. 

The Maharajah and his consort (to be technical, fourth con- 
sort) are picturesque enough to delight society anywhere, but 
Blingum, somehow, had an attack of conservatism on their 
arrival, and did not like the Greeks "come bearing gifts." It 
remained for Mrs. Crocker to take the initiative and give a tea 
in their honor. On Sunday, Mrs. Norman Mack presided at a 
luncheon for them at the Burlingame Country Club, and after 
luncheon Mrs. Mack, Miss Mack and the Maharajah, his wife 
and son motored over to New Place, where tea was served in 
the garden. 

Royalty from India made obeisance to the royal splendor of 
this country home and never have the conservatories and gar- 
dens of the Crocker home aroused more enthusiasm. Now that 
Mrs. Crocker has pointed the way, watch for a stampede of 
Blingumites bearing aloft formal and informal invitations. 

I am told that Miss Helen Crocker, the young daughter of 
the household, whose car met with an accident while she was 
driving friends to the station, says that she does not so much 
mind the injury to her car or herself, but what irritates her is 
to "have that woman in the other machine say that 'it was all 
my fault!' " 



If you favor war, dig a trench in your back yard, fill it 

half full of water, crawl into it, and stay there for a day or two 
without anything to eat, get a lunatic to shoot at you with a 
brace of revolvers and a machine gun, and you will have some- 
thing just as good, and you will save your country a great deal 
of expense." — Appeal to Reason. 



PAUL L SNUTSEL 



ART GALLERY 



Paul L. Snutsel, (Art Expert) 

Of London, Paris, Brussels and New York 
Invites Inspection of 

His Choice Collection of Paintings 

Expert and Appraiser 
Private Galleries Catalogued and Valued 

RUSS BUILDING, MAIN ROTUNDA 

MONTGOMERY AND BUSH STREETS 



July 10, 1915 



and California Advertiser 



Within the Gates of the Exposition 

William Jennings Bryan is one of those whom Abraham Lin- 
coln evidently had in mind when he said "you can fool some 
of the people all the time," for the "Doc" surely gathered some 
crowd at the Exposition this week. People visit him as they 
visit any other curiosity. But we must admit that he is con- 
sistent in his oddities. For instance, he side-stepped the mili- 
tary parade. He would have no martial escort to the forum of 
his peace talk. Instead of joining in the big parade, he drove 
in quietly in an automobile filled with members of the Exposi- 
tion "silk hat brigade." His advent was not noisy, even if his 
peace propaganda is. He entered the grounds without even 
the music of a military band. He was, in a way of speaking, 

a side show all to himself. 

* * * 

It is a wonder that more people who visit the Exposition 
have not discovered the fact that gastronomic delights are to 
be found elsewhere than in the Zone restaurants. Most of the 
State and some of the foreign pavilions have little cafes of 
their own, where delicious luncheons may be served. In the 
case of some of the foreign pavilions, dishes odd to the aver- 
age American are to be found. The Japanese tea garden is 
pretty well known, but less known is, for example, the Nor- 
wegian pavilion's cafe. Here, for a very small price, may be 
had some delicious eatables peculiar to Norway, and some 
Norwegian beer that tastes really like good old "brown Octo- 
ber ale." Some of these good things of the Netherlands are so 
tasty that they almost stimulate the appetite, rather than 
satisfy it. Various State buildings, like those of New York and 
Oregon, likewise have attractive cafes, where the jaded visitor 

may find genuine refreshments. 

• • • 

There will be a genuine "Navy week" hereabouts next month 
when Rear-Admiral Fullam's practice squadron from Annapolis 
arrives. The vessels composing the squadron, the battleships 
Missouri, Ohio and Wisconsin, will bring with them, in addition 
to officers and crew, the brigade of midshipmen from the U. S. 
Naval academy and the middies, which, it is promised and ex- 
pected, will prove a picturesque attraction to the Exposition. 
The vessels will be anchored off the Marina, and their people 
will be given every opportunity to visit the grounds. It is ex- 
pected that Admiral Fullam will arrange with President Moore 
for a review or parade of the brigade, which rivals West Point 
in the accuracy of its drills. There will be at least two balls for 
the squadron. One, to be given under the auspices of the Navy 
Relief Society, will be held in the Auditorium, at the Civic 
Center, on the night of August 9th. This will be a subscription 
affair. The other, a grand naval ball, to be held in the Califor- 
nia building August 10th, will be invitational. This will be the 
first time that the Naval Academy practice squadron has ever 

made its summer cruise in the Pacific Ocean. 

• • • 

Real newspaper men and women — by that I mean people who 
really furnish the material for newspapers of consequence — 
have had much entertainment this week over the so-called inter- 
national press congress at the Exposition. It is true that a few 
newspaper people attended it. There was a man from Persia, 
one from Colombia, one claiming to represent the Danish press. 
Yet there were actually some who had at one time in their lives 
"covered" a fire, or a political convention, or perhaps "done 
police" on a metropolitan daily. Most of the delegates, how- 
ever, were "journalists." One of them habitually wore a high 
hat. He was a foreigner. One of the biggest organizations 
represented was the "American Association of Teachers of 
Journalism." They say that the members of the staffs of the 
local newspapers having bureaus in the Press building waxed 
fat from jollity during the Congress. The "hick press" shone 

as it never shone before. 

* * * 

There be frosty days in some spots of the Zone just now. 
Wails of distress are heard in some quarters over the allege .: 
tight-waddedness of the Exposition visitors, but the v 
do not evoke any vast sympathy. The truth of the matter is 
that some sure-thing exploiters from the East came out 
counting on picking up some easy money from the Ru' 
the wild and woolly West, and when they sprung thei- 
bricks here they discovered, to their astonishment, that we 



Westerners knew a gold brick as well as they did. The really 
meritorious concessions on the Zone are doing extremely well, 
as they should. The poor ones are getting nothing else than 
their deserts. 

* * * 

They have not yet put a dog in the exhibit of the California 
1-isn and Game Commission in the Palace of Food products 
I he exhibit, the principal feature of which is a typical hunter's 
camp, is so correct m every other way that it is a delight to the 
real hunter to view. Even the cigarette papers, and the bacon 
and flap-jacks, and the dead buck, and the box of cartridges 
and the chopped firewood are there. But no dog! There must 
be sufficient mortality at the pound to furnish the State Com- 
mission with the real thing. 

* * * 

If you visit the wonderful exhibit at the French pavilion of 
the Parisian modistes, be mighty careful not to make any 
sketches or take any notes of the beautiful creations there It 
is against the law of the French modistes. Their displays are 
to be admired, not copied. The other day a reporter, a woman 
of a big daily paper, visited the show for the purpose of giving 
it a write-up, and was taking a few rough notes, when a guard, 
or a gendarme, or a commissaire, or a concierge, or something 
of that sort, immediately ordered her from the building. Of 
course she did not really need the notes— they were merely a 
convenience, and she could readily have written up the whole 
thing from memory. On account of her eviction she did not 
write it up at all. 



"NERO" TO BE GIVEN IN THE GREEK THEATRE. 

The Musical and Dramatic Committee of the University of 
California has arranged with the Players' Club for the presen- 
tation of Stephen Phillip's "Nero" in the Greek Theatre on the 
evening of July 27th. The play was produced by the English 
Club of the University in 1910, and was found to be so well 
adapted to the Greek Theatre stage that the committee invited 
the Players' Club to present it again, that the many visitors from 
the East and the great number of students in the Summer Ses- 
sion might have an opportunity of seeing a dramatic master- 
piece in the world famous theatre. The Players' Club promises 
a lavish production of the piece, which is receiving the personal 
direction of Mr. Reginald Travers. The cast has been care- 
fully selected, and contains such names as Mr. Dion Holm, Miss 
Lurita Stone, Mrs. Pearl King Tanner, Mr. William Rainey and 
Mr.^ Francis P. Buckley in the leading roles. Miss Virginia 
Whitehead is training a group of girl dancers for the banquet 
scene, while the University Summer Session orchestra will fur- 
nish the incidental music. Advance orders are being received 
for reserved seats by the Musical and Dramatic Committee. 



Visitors from the East and the Pacific Coast States are 

constantly exclaiming their appreciation of the many captivat- 
ing features and comforting conveniences of the Inside Inn on 
the Exposition grounds as a place to be intimatetly acquainted 
with the real life, spirit and meaning of the big international 
exhibition. The idea is a new one, and one of the biggest suc- 
cesses on the grounds. As a hotel proper, the big caravansary 
ranks with the best class hotels in the city in appointments, 
cuisine, service and reasonable rates. It is easily the ac- 
knowledged headquarters and background of the social life, 
practically all the prominent society dances and dinners of con- 
sequence being given there, as well as the leading banquets 
which punctuate the program of events developing day by day. 
Any visitor who neglects to see ind enter into this inner social 
life of the Exposition misses one of its most interesting and in- 
timate features. 




&N»NKKK*»^*aaKKKaK9NK*NMC*SM*a»KKC**aC^v<vU.^^^ 



San Francisco News Letter 



July 10, 1915 





PL/EASURD'S WAND 

"We obey no wand but Pleasure's." — Tom Moore. 

Nazimova Continues a Big Hit at Orpheum. 

Nazimova holds the center of the stage for another 
week with her magnificent portrayal of Joan in "War 
Brides." Witnessing the little play for a second time 
but strengthened my first impression — that this great 
actress during her thirty minutes on the stage is do- 
ing the most effective work of her career. It is a 
role which I imagine is in keeping with her high 
strung and intensely emotional nature. Nazimova 
possesses that divine spark which belongs to the 
true genius, the fire that burns only at the altar of 
the truly great. To miss seeing this great actress in 
her tremendous performance is to miss the best piece 
of emotional acting done in this city for years and 
years. Seats are virtually at a premium. There are 
several new faces en the bill this week. Lucy Gil- 
lett starts proceedings with a clever act in which this 
demure and plump lady does some very creditable 
juggling, a couple of her stunts being as difficult as 
any done by the sterner sex. Her act is refined and 
clever. Prince Lai Mon Kim, the Chinese tenor, is 
back again with a new repertoire of songs. This 
chap knows how to use his voice, and he has judg- 
ment enough never to force it. Ballads seem to be 
his chief stock in trade. Kim's hit is large sized, and 
his popularity undoubted. Renee Florigny, a French 
pianist, entertains with a clever exhibition. Her exe- 
cution is well nigh faultless, and she appears to 
have a deep and sincere appreciation of everything 
which she plays. Florence Lorraine has a clever act 
entitled "The Way to a Man's Heart." Miss Lor- 
raine shows herself in two distinct characters, her 
eccentric Swedish servant girl being a real scream, 
and as clever as anything of the kind I have seen 
for some time. Her transition but shows that the 
lady has real versatility. She is ably assisted by 
Edgar Dudley. The act secures the laughs. Johnny 
Dooley, new to these shores, exhibits a great deal of 
unction as a knockabout type of comedian. He has 
an excellent foil in Yvette Rugel. They register a 
big hit. That wonderful chimpanzee remains for 
another week. For animal intelligence we have 
never seen anything to approach it. The whole thing 
is done in a comedy spirit, and the audience enjoy it 
all hugely. Joe Cook, in his clever one-man vaude- 
ville stunt, amuses for another week. Cook is clever 
and has a natural method with him which the peo- 
ple out in front like very much. The Orpheum is certainly 
"turning 'em away" these days, and this patronage is deserved. 

Paul Gerson. 
* * * 

Pantages Scores Big Hit. 

The "extra" introduction of the Lombardi Opera Com- 
pany quintette into the bill produced this week, contributes 
a very distinctive, high-class tone which the big audi- 
ences greatly appreciated. Their selections in artistic solos and 
ensembles of popular operatic airs roused intense appreciation 
and enthusiasm. It provided a fine contribution of the best to 
be had here in grand opera, and at the same time made the 
jaded vaudeville patron sit up and take notice that Pantages is 
ever on the alert to provide its patrons with the best to be had. 
Sarah Padden and her competent company scored a hit in "The 
Little Shepherd of Bargain Row," a playlet that brings out the 
courageous heart and helping hand of a tireless little worker 
that "raised herself from a scrub woman" to lose her "inde- 
pendence" and become the wife of the head of a jewelry firm. 
Miss Padden is practically the whole show, and carries off her 
part with an unction, spirit and devotedness that appeals to 
every woman, all of which is reflected in her repeated curtain 
calls. Friend and Downing, who have reached here after two 
years of vaudevillianisms abroad, with their chatter, keep the 
laughs popping like a string of Chinese fire crackers. Ishi- 




Miss Kitty Gordon, who will appear in "Alma's Return," Next 
Week at the Orpheum. 

kawa Brothers are clean-cut and muscular in their acrobatic 
feats, and contribute several wonderful novelties. So do the 
Rando Trio, with excellent comedy element added. A musical 



Fashion's 
Requirements 

Gives that pearly 
white complexion 
so much desired 
by the Women of 
Fashion. 

Gouraud's 

Oriental Cream 

We will send a complexion 
chamois and book of Powder 

1 leaves for 15c. to cover cost 
of mailing and wrapping. 

At Druggists and Department Stores 

PERD. T. HOPKINS & SON 

37 Groat Junes SI. New York Clly 







July 10, 1915 



and California Advertiser 



- ~ 




number on brasses, with captivating imitations, are furnished 
by West and Van Sicklen, who are masters in their line. Los 
Espanozos, attired in wonderfully gorgeous colored Spanish at- 
tire, glide captivatingly through three spectacular and char- 
acteristic dances, the latter being a bull fight whirl, rarely in- 





Miss Kathryn Stair, 
one of the beauties of 
the Living Venus. Miss 
Stair has been in dra- 
matic work with Flor- 
ence Roberts at the Al- 
ii and also on the 
Orpheum circuit. She is 
a tennis expert, swim- 
mer and athlete, and in 
as charming and ing< 
ous as she is lovely. 




spiriting through the adept playing of the castanets and the 
buoyancy and enthusiasms of the animated dancers. Dorothy 
Vaughn puts over a number of comedy songs in a manner 
characteristically her own, and recalls some of the art of that 
acting-singer of other days, May Irwin. 

"The Living Venus" in the Zone. 

The Living Venus continues to be a leading attraction in the 
Zone, and is a favorite resort for the members of the Bohemian 
Club, who roost in the Owl's Nest above the theatre, and also 
the smart set belonging to the Pagoda Club. Ned Greenway 



Pears 9 

Most soaps clog 
the skin pores by 
the fats and free 
alkali in their com 
position. 

Pears' is quickly 
rinsed ofT, leaves 
the pores open and 
the skin soft and 



cool. 



Established in 1789. 



10 



San Francisco News Letter 



July 10, 1915 



holds the record for attendance, having been present at six 
consecutive performances. This is indeed praise from Sir 
Hubert, as Ned is an authority on girl shows. One of the 
greatest compliments that Miss Idah Christy, who plays the 
title role, receives is the incredulity of the spectators as to the 
reality of her figure in the climax; it is so perfect that it is 
thought to be a picture. The piece is staged by Miss Perine, 
who had charge of the costumes and lighting effects at the New 
York Hippodrome for many years, and put on the society living 
pictures at the St. Francis a number of years ago. 

* * * 

ADVANCE ANNOUNCEMENTS 

Kitty Gordon at the Orpheum. — At the Orpheum next week 
Miss Kitty Gordon, the distinguished star, will appear in the 
act de luxe by Jack Lait, author of "Help Wanted," entitled 
"Alma's Return." She will be supported by Mr. Harrison Hun- 
ter. Miss Gordon achieved great success on the English stage 
before she came to this country, where she appeared in "The 
Girl from Kay's," "The Duchess of Danzig" and "Veronique." 
Among her other starring vehicles have been "Alma, Where Do 
You Live?" "The Enchantress" and "Pretty Mrs. Smith." Miss 
Gordon is the daughter of the late Lieutenant Colonel Blades, 
R. A., and the wife of the Hon. H. W. Horsley-Beresford, who 
has only just returned to England to serve his country in the 
present crisis. She is considered one of the most beautiful 
women in the world. Ruby Norton and Sammy Lee, who for 
two years were featured with Madame Trentini, will contribute 
novelty songs and dances. The Four Melodious Chaps, Curtis, 
Armstrong, Rhoades and Curtis, possess voices that harmonize 
perfectly. Britt Wood who, on account of his characterization, 
is frequently referred to as "The Boob," furnishes one of the 
best acts in vaudeville. Dooley and Rugel, Prince Lai Mon 
Kim, the noted Chinese tenor, and Lucy Gillett will also be 
included in this splendid bill. A special added attraction will 
be Jack Wilson, assisted by Franklyn Batie, in "An Impromptu 
Revue." He is one of the best of vaudevillians, and his ap- 
pearance is always the signal for an ovation. 

* * * 

Columbia Theatre. — There will be no performances at the 
Columbia Theatre during the week commencing with Monday, 
July 12th. The announcement that Mrs. Patrick Campbell will 
present a new play by G. Bernard Shaw at the Columbia Thea- 
tre, commencing with Monday night, the 19th, is of more than 
passing importance to things theatrical. G. Bernard Shaw and 
Mrs. Patrick Campbell are names to conjure with. "Pygma- 
lion," the latest effort from the pen of the gifted Irish-English- 
man, has been called a romance. It is in five acts, and tells the 
story of a flower girl, Eliza Doolittle, a product of the London 
streets that Dickens loved to immortalize, who is discovered by 
a man of scientific temperament. As Pygmalion, the sculptor 
moulded Galatea, Henry Higgins moulds the cockney flower 
girl, to the manners, graces and outward appearances of a 
duchess. In doing it, however, he ignores the fact that he has 
awakened in her a soul. She falls in love with him, and the ap- 
peal of the play is in her romance. Seats go on sale Thursday. 
Mail orders are now received. 

* » * 

Kohler & Chase Hall. — Another soloist of distinction has 
been engaged for the weekly Matinee of Music which will be 
given under the auspices of Kohler & Chase next Saturday af- 
ternoon, July 10th. The artist will be Mme. Gustin-Ferrier, the 
well-known French operatic soprano, who appeared here fre- 
quently as a member of the Paris Opera Company, and also in 
concert. She possesses a brilliant voice of fine timbre, and she 
sings with that finesse and artistic conscientiousness which is 
such a fine characteristic of the French vocalists. Her selec- 
tions have been taken from both the operatic and concert reper- 
toire. The instrumental part of the program will be in the ex- 
cellent care of G. Vargas, a finished musician. He will play on 
the Knabe Player Piano, and will again demonstrate that the 
player piano can be displayed in an exceptionally artistic man- 
ner. The entire program will be one of the most enjoyable of 
the season, and the large audience that will attend will have 
every cause to be gratified. 

* » • 

Matinee Dance by La Loie Fuller. — "The Mistress of Light," 
La Loie Fuller, with her company of wonderful girl dancers, 
will give her first matinee performance at Festival Hall this 



Sunday afternoon at 2 :30 p. m. Miss Fuller's delightful enter- 
tainments have become one of the recognized features of the 
Exposition. Her dancers, over a score of English girls who 
have been with Miss Fuller for five years, occupy a place pecu- 
liarly their own, and do their work with a spontaneity of natu- 
ral dancers. All of the favorite dances of the night perform- 
ance will be given, including that riot in color, "The Birth of 
the Great Black Opal," the mysterious "Sirens." the splendid 
"Thousand and One Nights," and the uncanny and fearsome 
"Night on Mont Chauve." The accompanying dance and entr'- 
acte music, played by the eighty artists of the Exposition Or- 
chestra, is a feature in itself. Seats may be obtained at the 
Exposition box office, 343 Powell street, and Miss Fuller's final 
performances for the month will be given Wednesday evening, 
the 28th, and Saturday afternoon, the 31st. 



Big Attraction at Pantages. — Margaret Edwards, the perfect 
girl, who achieved worlds of publicity through her posing in the 
undraped as "The Naked Truth Girl" in the sensational film, 
"The Hypocrites," is the big drawing card at the Pantages on 
Sunday. Miss Edwards is unquestionably one of the most 
talked of girls in the world to-day. She is just seventeen years 
of age, is five feet two inches tall, has never worn a corset, and 
has been proclaimed by artists who should know as the "perfect 
specimen of girlhood." In her vaudeville offering Miss Ed- 
wards gives an explanatory exemplification of physical culture, 
after which she goes through a routine of posing and graceful 
Grecian dances. The six Kirksmith sisters furnish an enter- 
tainment of high class music. Their act is styled "An Offering 
to the Muses." Five of the Lambardi singers were placed "ex- 
tra" on the present program, and so great is the success of the 
quintette that the management has arranged to hold them over 
one more week. Next week they will render a condensed ver- 
sion of Gounod's immortal opera, "Faust," with Lambardi in 
his favorite and best role of "Mephistopheles;" Ingar sings 
"Faust," Renis "Martha," Shennti "Marguerite," and Gallazi 
"Valentine.' The other acts will be Halley and Noble, the 
three Weber sisters, acrobats; the Flying Fishers, "Three Aerial 
Men;" the "Passing Revue Trio," and "Laughing Gas," a 
screamingly funny Chaplin "movie." 



The Living Venus on the Zone 

Not a Picture, But a 

Singing, Dancing and Dramatic Performance 
of Great Beauty 

Pretty Girls in Barefoot Dances 

Sensational Climax Showing the Most Beautifully Formed Woman 

in the World Admission 10 Cents 



Orpheum 



O'Farrell Street 



Bet. Stockton and Powell 
Phone Douglas 70 



Week beginning THIS SUNDAY AFTERNOON. MATINEE 
EVERY DAY. 

VAUDEVILLE PAR EXCELLENCE 
Miss KITTY GORDON The Distinguished Star supported by Mr. B 
Iluni-r & Co. In lack Lalt'B act de luxe " Alma 'f RUBY NORTON 

,t SAMMY LEE in Novelty a Mai.-. 

■, Son ■■ .. i Dll r. 'i Qua IRITT 

DOOLEY .v RUOEL; PRINCE LAI MON KIM: LUCY GILI/1 
Aildfj.l '. ICK WILSON assisted by Franklyn Bat 

promptu Re 1 u 

Evening Prices, 10c. 25c, 50c, 75c Box seats, SI- MaUnee prices 
pt Sundays and holidays), io._\. 2fic. see. p] 



Festival Had 



PANAH INTERNATIONAL 

EXPOSITION GROUNDS 



SUNDAY AFTERNOON at 2:80 and Julj 28 a 

LA LOIE FULLER 
And Her 
WONDERFUL DANCING GIRLS 
Assisted by the EXPOSITION ORCHESTRA of so. 
Prices — 50c, 75c and *1. Box a ITS at 60c and ' 

at 843 PoweU SI 

Pantages' Theatre ««>»« « r «" p***"* *»>>* 

ANNOUNCEMENT EXTRAORDINARY 1 

MARGARET EDWARDS "THE PERI I "The 

Hypocrites Hie SensaUon i . 

r. KIRKSMITH SISTERS In Vaudeville's Classlesi Id sica act, "AN 
OFFERING TO THE MU8ES:" Retained Popular Demi iMBARDl 

SINGJNG five I Late Stars <>i" the Lambardi '■rami i>i»-ra Co.) In a con- 
densed version of " FA i .- 1 . 
A SENSATIONAL EIGHT ACT BILL. 



July 10, 1915 



and California Advertiser 



11 



PIER II 

Standing cut on the pier-head, 

Sweeping the luminous gray, 
Close-wrapped o'er the whispering waters, 

I hear the start of the day — 
The shrill command of the whistles, 

Where the sun-shot steam cloud gleams, 
And the patient girders tremble 

To the rumble and clank of the teams. 

Not Ostia's sea-whipped triremes 

Brought Rome more wondrous store. 

The toll of the deep-sea argosies 
Piled high on Forty-four. 

Cases of Orange Pekoe, 

And jute bales white and raw; 
One for my lady's table, 

One for the prison's maw. 
Product of field and jungle 

And desert, with odors that cling, 
From Asia's oldest countries; 

Oh, weird are the songs they sing! 

The busy ships of Carthage, 
They swept the ocean floor; 

But Dido knew not half the wealth 
That goes through Forty-four! 

Cases of silken cargo 

To the waiting freight trains whirled. 
(What regret e'er held right of way 

To speed o'er half the world?) 
Oh, you, who prate of "lost Romance, 

Who but the dead past prize — 
Go seek the bay, and humbly pray 

That God shall give you eyes. 

The fleets of Tyre and Sidon, 
They cruised the wide sea o'er; 

But Hiram dreamed what you may knoiv 
In the shed of Forty-four! 

And ever the doors wide opened, 

Rimmed in the flare of day, 
Show in a gleaming vista 

The pageant of The Bay — 
Cruiser and tramp and liner 

And sea-browned barkentine, 
The ocean brothers side by side 

With the toiling tugs between. 

Ever changing, yet changeless, 
At rest on the sunset shore. 

God send a singer Of olden time 
To sing of Forty-four! 

— Llewellyn B. Perk. 



NEW MANAGER FOR HOTEL DEL MONTE. 
The management of the famous Hotel Del Monte, near Mon- 
terey, has made an unusually excellent choice in selecting Carl 
S. Stanley to succeed H. R. Warner, who has managed the bis; 
hotel and the Pacific Grove Hotel for the past ten years. Mana- 
ger Stanley assumed his duties this week. Though in his early 
thirties, Mr. Stanley is already regarded as one of the most suc- 
cessful hotel men in the West. He has been an ambitious spirit 
in inside hotel life for the past fifteen years. He began as a 
bell boy at the Van Nuys Hotel, Los Angeles, reached the chief 
clerkship, and later took the same position at Long Beach and 
at the Hotel Virginia, where he was shortly appointed manager, 
and remained six years. In 1914 he took the management of 
the new Hotel Benson for a year, and then assumed charge of 
the Hotel Clark, Stockton. He is now in charge of Hotel Del 
Monte, on the judgment of S. F. B. Morse, manager of the 
Pacific Improvement Company, which owns the big hotel and 
other properties. Del Monte is practically booked full for the 
next four months, and is assured of an unusually successful 



AN IDEAL OUTING TRIP. 

The summit of Mt. Diablo is now accessible to tourists and 
residents of Central California at the expense of a minimum of 
time and effort. The Oakland, Antioch & Eastern Railway is 
operating two trains daily to and from the base of the moun- 
tain, there connecting with an automobile stage line that pro- 
ceeds over a broad new highway to the very top. The view from 
this point extends over the lesser peaks of the Coast Range as 
far out as the Farallones, southward to Mt. Hamilton, and over 
a vast expanse of the Sacramento and San Joaquin valleys. All 
along the route are separate panoramas that have no equal in 
this part of California. The railway schedule permits visitors 
to leave San Francisco at 8 a. m. and return by 5 :35 p. m. An 
afternoon trip starts from the Key Route ferry at 1:00 p. m„ 
passengers reaching the summit at 4 p. m., and returning to San 
Francisco at 7 :50 p. m. The automobile trip to the summit has 
been easily accomplished by scores of automobiles since the 
highway was completed. 



BISMARCK'S QUESTIONS. 

Bismarck had a mystical faith and a profound sense of re- 
sponsibility to God. Once, as Busch, his biographer, tells us, 
Bismarck burst out with the question: "Why should I serve 
these Hohenzollerns ? My ancestry is as good as theirs." Then 
he gave the answer himself : It was because the Hohenzollerns 
were called of God to rule the Prussian State. 

Busch has given us another significant outburst of Bismark. 
The old statesman was at his country seat at Varzin. One 
night he sat before an open fire meditating aloud and in des- 
pondent vein about his own career. He had seen his country 
involved in three great wars. In them eighty thousand men had 
gone to their death. True, as a result Germany has been united. 
But had he made the Germans happy? Had happiness come 
io himself or to his family from all this dire slaughter and mis- 
ery? Then he declared the conviction which quieted his con- 
science and gave him peace: "But I have settled all that with 
God." 

Everything, Bismarck believed, had to be settled with God, 
and because this was true, neither aggressive nor preventive 
war could be justified. The issues of war were in God's hands, 
they were to man's wisdom uncertain, and, in consequence, the 
only war that could be defended was the war forced upon a 
ration by an aggressive assailant. 



Furnished Home in Alameda to Rent. — The house 

consists of seven rooms, completely furnished; two bath 
rooms; a lovely garden and a garage. The most desirable 
place to be found in Alameda. A show place on the bay. 
The rental is $100 per month, and the property may be 
seen by appointment only. Any one interested, telephone 
Kearny 3594. 



Novelties for "Welcoming" and 
"Bon Voyage" Packages 



Flowers Delivered to Any Part of 
the World 



SEND YOUR HOSTESS A DISTINCTIVE BOX OF FLOWERS 

FROM JOSEPH'S FLORISTS 
GRANT AVENUE, NEAR SUTTER STREET 



FOR SALE 

ROSS. MARIN COUNTY 

Unusual opportunity in Ross- Eight rooms, beautiful home, and 
three cottages completely furnished, with piano, on two and one- 
half acres, natural forest, live springs on property. 500 ft. on 
boulevard; only $8,000; terms. See owner on property. Will sub- 
divide. Inquire LANG REALTY CO., San Anselmo. Cal. 



Mountain Springs Water 

"BOTTLED ONLY AT THE SPRINGS" 

MARIN MOUNTAIN SPRINGS WATER CO. 

Springs. Wildwood Glen. Marin County 
Office: 95 Market Street Phone: Sutter 4382 



12 



San Francisco News Letter 



July 10, 1915 



The Background of the War Zone 



It is perhaps somewhat significant that two of the most noted 
critics, Hilaire Belloc for the Allies, and Major Moraht, the ex- 
pert of the Berliner Tageblatt, have announced almost simul- 
taneously that "the turning point of the war is at hand." This 
prophecy from two such divergent points seems to be based 
upon the somewhat mysterious operations now taking place 
north of Arras, in French Flanders. It is regarded as curious 
that the two critics should agree on such a point at a moment 
when the fighting on the French front seems to the uninitiated 
to be so uneventful and the world is watching the triumphant 
march of the German-Austrian forces towards Warsaw. Both 
these critics regard the quiet action now showing itself in the 
Arras-Armentieres sector as being of decisive importance in the 
"turning point" of the war. Belloc says : "It does not mean vic- 
tory, but that the enemy will be getting further away from an 
inconclusive peace. If this push succeeds it will be shown by 
the Germans either shortening their lines, or they will hang on 
too long and it will break. Alternatively the drive may not 
succeed, and the test will be that after the expenditure of this 
mass of accumulated ammunition and after an appalling cas- 
ualty list the German line still remains unbroken. In this latter 
alternative our decision to continue must remain. It will be a 
very critical turning point in the war. If the German line has 
to retire, then you have the war not ended, but decided." 
Major Moraht regards this action as the initiative of Kitchener's 
famous announcement "beginning the war in May." He says: 
"Both England and France have massed men and ammunition 
for the event. We expect this drive and have every confidence 
that the concentrated forces will not be able to drive us out of 
Flanders. Even the giving up of points along an extended 
front is not a catastrophe. The decision that awaits is whether 
we are stronger in defense or the enemy stronger in attack." 
The famous "Labyrinth" which was captured by the Allies lies 
in this region : it contains in an area of some two square miles 
a perfect maze of trenches over fifteen miles long in the ag- 
gregate. 

* * * 

A "neutral correspondent" who is writing a series of articles 
for the Times deals at length with Germany's internal credit 
system and how it is upheld. That this structure of paper still 
stands is due to the belief that Germany's enemies will pay. In 
other words, the German sword is pledged to redeem German 
paper. Its failure means financial catastrophe. The correspond- 
ent goes on to say : "The great test of the German system came 
with the outbreak of war. At first, public confidence in the 
banks was severely shaken. The run on the banks, the with- 
drawal of hundreds of millions of marks and the frantic reali- 
zation of securities revealed the danger that threatened the 
whole structure of credit. Not until the German armies had 
advanced through Belgium into France did confidence begin to 
return. Even then doubt and caution ruled where credit had 
formerly been freely given. At last the authorities devised 
means of meeting the situation and of adapting industrial and 
commercial life to the new conditions. The war credit bank 
has been constituted to promote public welfare; its maximum 
dividend is fixed at 4 per cent. After the war, surplus profits 
are to go to the relaiives of men who have fallen in the field. 
War credit banks of this kind now exist in most of the Federal 
States. Their principal function is to provide the public with 
personal credit. They grant loans upon notes of hand endorsed 

by two or more ether persons." 

* * * 

The Army and Navy Journal uses sarcastic quotation points 
for "the terrible loss of life" in the present war, and calls for 
"another viewpoint than that of hysteria." Its viewpoint seems 
to be that the firing line is almost as safe as an organ recital. 
We ought to consider how many of those engaged would die 
from natural causes if there were no fighting. "The idea seems 
to be that if men are not fighting in a war they will live for- 
ever." Let us consider that "in the United States one in every 
seven in injured annually." With 14,000,000 casualties a year 
in peace for the United States, as compared with about 7,000,- 
000 estimated for ten months of the war, why should we be 
horrified by the losses of Europe? The loss of life in war de- 
creases as weapons are improved, and "current reports of cas- 
ualties are greatly exaggerated, judged by percentages." But 



the world does not judge by percentages; it judges by totals, 
and the total, already enormous, will far surpass all precedents 
if the war is fought to a finish. The only percentage worth 
considering is the percentage of the total population of Europe 
which suffers death or injury. 



Russian generalship has traditionally been accused of rash- 
ness in strategy and half-heartedness in pressing the attack. 
On general occasions during the present war recklessness in 
advancing into a dangerous position has been shown, as for ex- 
ample last summer in the Mazurian lake region, and more re- 
cently in the Carpathians. Nor has this boldness been accom- 
panied by the fiery energy needed for success. Yet for com- 
pensation generalship of a high order has been shown in extri- 
cating the army from difficult positions, and that the line ap- 
parently is still intact is the most important element in the news 
from Galicia. If the fighting power of the army can be kept, 
the yielding of ground matters little for the ultimate result. 



The New i 
Poodle Dog 


& 


Hotel and Restaurant 


^as^ 


At Corner 

Polk and Post 

STREETS ^ 

San Francisco ^^-^ 


2? 


Phone: T^iSr* ^-S 
Franklin 2960 ^ 


-//v »~-T J***/ 



MAISON DOREE 



Hotel and Restaurant 
Phone Douglas 1040 

151-157 ELLIS STREET 47 GLASGOW STREET 

TRY OUR SPECIAL 

SOc 4-COURSE QUICK LUNCH EON-With Claret, or Glass of 
Beer, Tea or Coffee, from 11 a. m. to 2 p. m. Our $1.00 
Dinners are. Positively The Best in Town. 



BLANCO'S OFarr i^ Larkln 

PHONE FRANKLIN 9 
No visitor should leave the city without see- 
ing the finest cafe in America 



J. B Poo J. Bergtz C. Mailhebuau C. Lalanoe L. Coutard 

BERGEZ-FRANK'S 

Old POODLE DOG Co. 

HOTEL AND RESTAURANT 

MUSIC AND ENTERTAINMENT EVERY EVrMNG 

415-421 Bush Si.. San Francisco (Above Kearny) Exchange. DooBlaB 2411 



MINERVA CAFE 

■71 1 FOLSOM STREET Phone Douglas 5387 

NATIONAL GREEK COOKING 

3roeH Wines ami Liquors Our Specialty. FIRST CLASS sekvice. Private 
Tables fur Banquets. Private Entrance from Ritch etreet. 

Music Every Evening and Saturday Dancing 



PILLSBURY'S PICTURES, inc 
VIEWS OF CALIFORNIA 



KODAK finishing done by EXPERTS, 
for your films. 



We will send 



219 POWELL STREET 



Phone Kearny 8841 



July 10, 1915 



and California Advertiser 



13 



Exclusive Amateur Sports 



By Walton Farrar. 

Racing at the Exposition on the Fourth proved popular in 
spite of the fact that a drizzling rain made the bleachers not 
the most agreeable place to view the trotters. Adolph Ottinger 
was the star horseman of the light harness events, winning with 
both his trotter and pacer. Agnes Carter captured the trotter 
honors, and Dick W. made a walk-away with the victory of the 
pacers. 

This week's meet was a straggler between the last big series 
of races, and the next season is to be held in August. For this 
reason the real fans were not as intensely interested as usual, 
as the favorites were not on the track, and only a few of the 
fast horses were back. 

Little Bernice worked hard, and her owner will give her a 
much needed rest. She will probably not be hitched to a sulky 
again until the big month of races in August. 

The 12:12 pace en Independence Day was won by W. J. K., 
who defeated Bradmount, an old rival. A new racer was Rose 
O, which was brought out by Jimmy Ryan. Interest was only 
renewed by this matinee sulky event, and when the big season 
opens, the fans will have been warmed up to a full appreciation 
of racing again. 

* * * 

Golf must have occupied most of the holiday time of the link 
devotees, judging from the number of tournaments and the large 
number of entrees in each. Almost every available course 
about the bay was a brilliant scene of some tourney, and the 
familiar names to golfing enthusiasts will be seen among the 
lists of winners. Although many of the local cracks are away 
playing for home honors in other tournaments, there were many 
experts on the links over the Fourth, and many who were not 
experts, as was shown by their cards. 

On the Menlo links, impromptu matches proved most inter- 
esting to the devotees, and incidentally showed the constant 
ability of the players. Dr. James Eaves won in the finals from 
Faxon Atherton, which brings to our notice the fact that Dr. 
Eaves has been scoring quite a few wins lately. 

In the first match he defeated Samuel Hopkins, 6 up and 5 
to play, and Faxon Atherton won in the other match from Ray 
Wilcox, 1 up at the nineteenth hole. Then it was left to Dr. 
Eaves to carry out his winning streak and capture the tourna- 
ment. 

The feature of the Beresford games was the keen rivalry and 
close competition between the players. Max L. Rosenberg won 
the Beresford Golf trophy for capturing the finals, and Alvin 
Heyman came second, being beaten only in the last round. 

Although in inclement weather, the Presidio links are the 
most unfavorable to golfers, on account of their accessibility 
to fog and winds, this course was the scene of the largest of 
the holiday tourneys. 

Over fifty players entered in informal matches, and a new 
expert was developed. J. M. Kilgariff took the trophy that was 
offered for the winner of the thirty-six hole test, match play 
against par. 

F. W. Von Schrader and Dr. C. J. Stephens made a close 
fight, which resulted in a tie. Stephens is a real golf enthusi- 
ast, and with his intense interest in the game, will make a crack 
golfer before long. 

The Claremont links claimed many over the three days, and 
a tournament of two-ball foursomes came to a conclusion with 
Bruce Heathcote and C. R. Parker winners of the first flight 
match from Dr. Charles S. Ford and V. S. Hardy. In the sec- 
ond flight Kenneth Monteagle and R. S. Rose won from B. G. 
McDougle and C. N. Dillman. 

The Burlingame links, with Robin Hayne as star, the Lin- 
coln course with W. R. Selkirk capturing the Radke trophy, and 
the Marin County Golf and Country Club matches, concludes 
the list of golfing events over the Fourth of July. 

* * * 

Now that the National tennis meet is approaching and is to 
be held in this city, the came is fast springing into prominence. 
Clarence Griffin and William Johnston of this city this week 
emanated victors in the tournament for the Pacific Coast cham- 
pionship, played on the courts at Long Beach. These two 



players will play in finals for the right to meet Maurice Mc- 
Loughlin and possibly Thomas Bunday. 

A sensation occurred in the Eastern women's matches of ten- 
nis when Miss Bjurstedt of Norway defeated Mrs. G. W. 
Wightman of Boston. Mrs. Wightman was formerly Miss 
Hazel Hotchkiss, and was considered infallible in the tennis 
world. Her successful competitor has been in this country now 
for several months, and has improved steadily. It is thought 
that the difference of American courts made her playing below 
average at first, but now that she has come into her own, all 
American contenders are beginning to fear her ability. 

Alameda's new bathing resort, Palm Beach, is attracting 
many thousands of pleasure seekers who enjoy the fine sand 
and cool surf for swimming. The tank, which is the finest open 
air cement swimming tank in the West, is the scene of many 
competitions of world-wide importance. Champions from Ha- 
waii and the Antipodes have scheduled their races for the Palm 
Beach tank, and it is expected that some thrilling exhibitions 
of high and fancy diving will also be held in the near future. 



The professional dancing which has been such a popular 

feature at Techau Tavern is about to be eclipsed by a new de- 
parture, to commence next Monday evening and continue until 
further notice. No less than six expert toe dancers, headed by 
the star of the Ruth St. Denis Company, Miss Van Derhoff, will 
appear in classic dances on the new maple dance floor in the 
center of the main cafe — not on a stage. This is an innovation 
never before offered at a cafe, and this ballet of pretty, grace- 
ful girls is sure to create a furore among lovers of fine dancing. 
Besides the ensemble work, there will be classic solo dances 
by members of the ballet. It is safe to say that nothing finer 
in this line has been seen in San Francisco, with the exception, 
perhaps, of the Pavlowa dances. In keeping with its policy, 
which has made the Tavern the really first class family cafe 
of San Francisco, the program will be as refined as it is bril- 
liant. 



PALM BEACH 

"THE CONEY ISLAND OF THE WEST" 
Webster Street Station — Alameda 



ENJOY A PLUNGE IN THE COOL SURF 
LARGE CEMENT TANK FINE SANDY BEACH 



Big Program Every Saturday and Sunday— Eve Brothers, Junior 
Champions of Australia, in Swimming Races and Fancy Spring- 
Board Diving— Fred Cavill in the "Dive Through Flames"— Other 
Acts Direct From the Vaudeville Stage. 



DANCING AMUSEMENTS CONCESSIONS 



City Index and Purchasers' Guide 

CHIROPODISTS. 
Dr. R. T. Leaner, Surgeon Chiropodist, formerly of 6 Geary street; 
removes corns entirely whole — painless — without knife. Bunions and in- 
growing nails cured by a special and painless treatment. 212-214 West- 
bank Bldg.. 830 Market St. Tel. Kearny 3578. 

NOTARY PUBLIC. 
Martin Aronsohn, Notary Public and Pension Attorney. All legal 
papers drawn up accurately. 217 Montgomery St., above Bush. San Fran- 
cisco. Cal. Phone Douglas 601. 

ATTORNEYS- AT- LAW 
Samuel M. Shortrldge, Attorney-at-Law. Chronicle Building, San Fran- 
cisco. Tel. Douglas 2176. 

Mircui Lome Samuels, Attomey-at-Law. Pacific Building. Market St.. 
nt Fourth. San Francisco. Cal. Tel. Douglas 304. 



You Will Look Younger 



Your personal appearance will be greatly im- - 
proved If vou wear Mayerle's new invisible Rif orals -^..-- ^^^ ^^ 
—the new near and far glasses. No disfiguring "tWBSSS&S 
seams, a beautiful and perfect lens In every detail ^TVW^^-t 

and highly recommended for strained and weak eyes, poor sight, 
tchy, watery, Inflamed, gluey eyes, floating spots, crusty or 
granulated eyelids, cross eyes, astigmatism, headache, dizziness, 
children's eves and complicated cases of eve defects. Two gold 
medals and diploma of honor awarded at California Industry Expo- 
sition, also at Mechanics' Fair October. 1913. to 
GEORGE MAYERLE 
Graduate German Expert Optician 
Established 20 years. 960 Market street, opposite Empress Theatre, 
San Francisco. 

Mayerle's Eyewater, at Druggists. 50c: by mail. 65c. 



14 



San Francisco News Letter 



July 10, 1915 





• .' H i i ii i 







ENGAGEMENTS 

FREUND-EEHREND. — Mr. and Mrs. William Freund announce the en- 
gagement of their daughter, Rosalie, to Elias Behrend. 

MARKOWITZ-BARD.— Mr. and Mrs. M. Markowitz an noun ■ 

thai of their daughter. Miss Eunice Estelle Markowitz. to Louis L. 
Bard of Los Angeles. They will be at home Sunday afternoon al 
residence, 1919 Ellis street. 

WEDDINGS. 

GASTON-HOWARD. — Californians are interested in details of the wed- 
ding in Boston on June 26th of Miss Ruth Gaston to John Kenneth 
Howard of San Mateo. It was one of the smartest weddings 
spring, both the bride and bridegroom being popular among b 
coterie of friends. After the ceremony at the Gaston hon 
tion was held ; n a specially constructed bower overlooking the Charli - 
River. The bride was escorted to the altar by nine of her friends. 

WATT-CARY. — Seldom is society treated to so delightful a surprise as in 
the announcment of the marriage of Miss Jane Watt and Ensign 
Robert Cary. U. S. X., Which, scheduled for the late fall, took place 
quietly Tuesday afternoon. Tin- marriage was solemnized in Grace 
Cathedral Chapel at 5 o'clock. Ensign and Mrs. Cary are passing t 1m i r 
honeymoon in the southern part of the State, and will return in about 
a fortnight. 

GARDEN PARTIES 

HOPKINS.— The E. W. Hopkins home at Menlo will he thi 

garden fete on July 17th, the afternoon being a benefit f< 
Ladies' Guild of Trinity Episcopal Church. 

LUNCHEON. 
CAROLAN. — This afternoon Mr. and Mis. Francis Carolan will give a 

luncheon to the Southerners. A garden party will follow. Both 

will he at Beaulieu. down the peninsula. 
COLEMAN. — Miss Carol Coleman presided over a prettily appoint" .] 

eon Monday afternoon at the Burlingame Country Club. 

tainment was in honor of the hostess's birthday. 
LATJMAN. — Mrs. Philip G. Lauman was hostess Tuesday at a luncheon 

for Mrs. Pendleton. 
SPERRY. — Mrs. George Sperry entertained the members of the New Era 

League at a luncheon party at her home near Woodslde on Tuesday. 
WALLER. — Miss Evelyn Waller was hostess at a luncr n Wedl 

having a few of her friends at her home informally to meel her house 

guest. Miss Marie Poudessan of New York. 

DINNERS. 

ALEXANDER. — Mr. and Mrs. Charles B. Alexander of New Sork warn 
entertained informally at luncheon at tin- New York pavilion on 
Monday by Mr. and Mrs. Norman E. Ms 

BENNETT, — Colonel and Mrs. Joseph Pendleton were the guests of honor 
at a dinner presided over by Captain and Mrs. William Bennett Wed- 
nesday evening at their quarters at Man- Island. 

". — Mr. and Mrs. William B. B. Bourn gave a delightful dinner at 
Sky Farm, Burlingame. Tuesday night in honor of Mr. and Mrs. Chad. 
B. Alexander of New York. 

BROOKS. — Paymaster and Mrs. Jonathan Brooks and Miss Marion Brooks 
gave a dinner at their horn- at Mare Island Thursday night in ; 
of Colonel and Mrs. Joseph H. Pendleton of San Diego. 

COFFIN.— The home of Miss Sara Coffin in San Rafael was the setting 
for a prettily appointed dinner Friday evening. Eight guests ■ 
her hospitality, having been asked in compliment to Miss Corona Wil- 
liams and Berrien Anderson, whose engagement was an noun 
few weeks ago. 

DE YOUNG. — Judge and Mrs. Elbert H. Gary were the guests of honor 
at a dinner Wednesday night at which Mr. and Mrs. M. M. 
also entertained a number of visitors of note. 

DUTTON. — Mr. and Mrs. Henry Foster Dutton entertained at dinner Sun- 
day evening at the Burlingame Club in honor of Mr. and Mrs, I 
Jackling. 

FREER.— Miss Mary Freer entertained a few friends informally at a 
dinner at her home at Belvedere Monday evening'. Afterwai 
party attended the dance given at the Motor Boat Club I] 

IIICGIXS".— Mr. and Mrs. A. H. Hlgglns entertained at a dinner at the 
Claremont Country Club in honor of Mrs. Mjalcoln Young, wife of 
Major Young of Fort Hancock. 

HOLT. — Mr. and Mrs. Griggs Holt were hosts at an elaborate dinnei 
nesday evening at one of the downtown restaurants. Tl 
guest was J. P. Jefferson of Pennsylvania. 

HOI -ION. — Captain and Mrs. Victor Houston were hosts at a 
Saturday evening aboard the U, S. S. St. Louis. 

JACKLING. — Mr. and Mrs. Daniel C. Jackling entertained a large number 
of friends Monday evening at an elaborate dinner on board their 
the Cyprus, anchored off the Exposition. After dinner the partj 
several hours on the Zone. 

LEE. — Lieutenant Robert Lee entertained a coterie of friends at dinner 
on board the U. S. S. Raleigh Sunday evening. 

MARTIN.— Mrs. Eleanor Martin gave a dinner party in honor of Mr. and 
Mrs. Sprague. Mr. and Mrs. Pool and others of her friends on Tu< 
night at her home on Broadway. 

RQTH. — Mr. and Mrs. William Roth were hosts at dinner Monday ■■■. 
motoring with their guests to Pebble Beach Lodge for this affair. 



SPRECKELS.— The Maharajah of Kakurthala and tin* Maharanee were 
the guests of honor at a dinner party which Mr. nd Mrs. A. B. 
Spreckels gave Wednesday night at their home. 

STEWART.— Cam ille Salnt-Saens was the guest of George W. Stewart, 
director of music at the Exposition, at a dinner at Old Faithful Inn. 
Monday night 

WALES— Major and Mrs. Philip Wales presided over a beautifully ap- 
pointed dinn-.r Sunday evening at their home at Menlo Park. It was 

lebration of their wedding anniversary. 

WHITTON. — Miss Katherine Whitton. daughter of Mr. and Mrs. Frederick 

Whitton of Berk. the guest of honor at a dinner given Sunday 

night by Mr. and Mis. Joseph R, Kathrens at Old Faithful Inn. Miss 
Whitton has just returned from Vassar. 

HOUSE PARTIES. 

GRANT.— Mrs. Joseph D Grant will give a house party this week-end at 
her ranch near Mt. Hamilton, The affair will be in honor or her 
daughter, Miss Josephine Crant. 

McCORMICK.— Mr. and Mrs. Charles R. McCormick, who are enjoying 

the summer months in Palo Alto, -ntertaincd a group of friends at a 
house party over the Fourth. 

ARRIVALS. 

CROCKER.— William 11. Crocker arrived Thursday from the East to 
spend the summer with Ids parents. Mr. and Mrs. William H. Crocker, 
at their home, New Place, In Burlingane-. 

I 'CNN. —A. M. I Mini., of Loa Angeles, with Mrs. Dunn and their three 
sons and Vardeman Bailey, form a party which motored up from the 
southern city Monday and registered at the Palace. 

HOLBROuK- Mr. and Mrs. Charles HolbrOOk, Jr.. have r. -turned from the 
southern part of the State, where they have been sojourning for the 
last three months. 

LIVINGSTON.— Mrs. Rose Rich Livingston, sister of David Geary and 
A. J. Rich, who has resided in New York for the past ten years, ar- 
rived in San Francisco on the Finland to remain during tin- summer 
with her brothers at their residence, 2134 Van Ness avenue. 

MARSHALL. — Mrs. Bradford Marshall and In i daughters, the Misses Bar- 
bara and Virginia Marshall, have come from Washington, D. C, to 
; the summer with Dr. and Mrs. Samuel E. Simmons. 

POST.— Mrs. William Post of New Xotk lias come out t«> visit the Ex- 
position, and is a guest at tin- Fairmont Hotel, 

SCHWERIN.— Mrs. R. P. Schwertn, Miss Arabella Schwerln and Miss 
Gertrude Hopkins hav«_- returned from Hotel Del Monte, where they 
spent the holidays. 

VAN PIIINNEY.— Mr. and Mrs. Van Phinney motored down from their 
home in Sacramento and will spend several days In town, vlsltlni 
Exposition. They are guei Hotel Cort. 

WALLACE.— Colonel and Mrs. Hamilton Stone Wallace. Mr. and Mrs. 
Robert Oxnard and Ml I larding returned recently from an 

outing of several days in the Feather River country. 

WELLS. — Mr. Buckley Wells and his two daughl ed from 

Denver, and will ral weeks here. They are staying al the 

Hotel St. Francis. 

WHITTON.— Miss Katherine Whitton. daughter of Mr. and Mrs. Fredi rli h 
Whitton of Berkeley, has just returned home from Vassar. 

WILDER.— Mrs. Garrett Wilder has come Up from Honolulu, and is visit- 
ing friends in Oakland. She contemplates being her< roi several 
months. 

DEPARTURES 

a sold her house on Gough Btreet, and has 
■■ to Burlingame, where sin- wil Idi permanently. 

MOFFITT.— Dr. and Mrs. Herbert C Moffltt and their two children lefl 
Saturday for their beautiful home on the shores of Lake Tahoe. 

POPE.— Mr. and Mrs. George Pope and their three children 

Wednesday to B where they will spend several months at 

their country place. 

POTTER.— Mrs. Ashton Potter and her little daughter, Marie Louise 
Potter, left Tuesday for Aspen, Colo., where, as usual, they will oc- 
cupy their country home for the summer months. 

ROCHE.— Maurice Burke Roche, who has been visiting Mr. and Mrs. 
William H. Crocker at Burlingame, lefl Friday for his home In New 

York. 

INTIMATIONS. 

BUCKINGHAM.— Mrs. Charles Buckingham and her little daughter have 
returned from Marysville. Thej will spend several weeks with Mr. 

and Mrs. Arthur Page at their home In Belvedere. 
BRA VERM AX. — Mrs. S. L. Braver man and Miss Florence I ll B \ ' -mi an. 

who have been at Coronado, an- at Santa Barbara, and will be home 
in a few days. 

ESMOND.— Mr. and Mrs. John Wilson Esmond have rented an all 

home at ROSS Valley, which they are occupying during the summer 
and autumn months. 

BVERETT. — Mrs. Reginald W. Everett gave an interesting Oriental party 
niy at her home at Presidio terrace. She entertained about thirty 
of her friends in honor of Mr. and Mis. Rodger P. Woboen of Balti- 
more. Shortly after midnight bh4 party mad.- a tour of the CI 
section. 



July 10, 1915 



San F 



an rrancisco 



N 



ews 



Lett 



er 



15 



lay Parr, wl ■ a Croi ker, Jr., last year, 

when he returned from Yale, Is now vli rid Mrs. William 11. 

ker at their home In Burllngs 
FBNNIMOFU I Imore are the guests of ] »r, 

: i the Met Jloud i ■■ 
inty. 
FIEL.1 '■ I by & parts " j " friends, haa ar 

In hei private car. Thej will be In San Fran- 
parl of nex I pi eek, 
Mr. and Mrs. Thomas U Greaves, who have been living In 

Southern Califori opened their home In Mill Valley for the 

summer. 
HOVELiAQUE. — Mr, and Mrs. Smile Hovelaque passed the week-end at 

Burllngame, and were guests of Mr. and Mtrs, William 11. Crocker at 

Nevi i 
HOOVER.— Mrs. Herbert Hoover and .Miss Daisy Polk, who were to have 

arrived from Europe a fortnight ago, are expected to-day. 
HOWETLI* — Mr. and Mrs. James Howell have leased an attractive apart- 
ment at 2300 Van Ness avenue, where they will reside during the 

summer and autumn. 
KAUMANY. —Colonel and Mrs. Lincoln Karmany are looking forward to 

the visit of Representative and Mrs. Champ Clark, who will soon be 

here. They are lifelong friends. 
KARMANY.— Thursday. Colonel and Mrs. Lincoln Karmany entertained 

infO] n i, illy for Colonel and Mrs. Pendleton, some of their friends 

joining them for that day at the Exposition. 
LAWSON. — Mr. and Mrs. John Lawson and their two tiny daughters are 

visiting Mrs. Lawson's parents, Mr. and Mrs. Charles Parmalee Eells, 

in San Rafael. The Eells recently established themselves there for 

the summer. 
LEVY. — Mrs. William Levy and Miss Lucille Levy are visiting at Coro- 

nado, returning here within a fortnight. 
MARK HAM, — Edwin Markham, the poet, was the guest of honor at a 

reception given on Friday night at the Oregon building by the Oregon 

Society of this city. 
M EYERSTEIN. — Mrs. C. V. Meyers tein and her daughter. Miss Inez 

Marion Meyerstein. are having a delightful time at the Tahoe Tavern. 

where they plan to pass the remainder of the summer. 
MICHELS. — Mr. and Mrs. Leopold Michels have joined friends at Tahoe 
Tavern, and on returning will go to Del Monte, being away most of the 

summer. 
NICKEL. — Misses Beatrice Nickel and Gertrude Hopkins are planning- to 

leave the last of August for Santa Barbara, where they will visit Miss 

Beatrice Miller. 
PRATT. — Mrs. Henry C. Pratt will be the guest of Mrs. Maxwell Murray 

at Fort Mason during the month of July. 
SCOTT. -Hugh Scott of St. Louis spent the week-end In Burlingame as 

the guest of Montford S. Wilson, Jr., with whom la 1 attended rale, 
SELBY, — Mr. and Mrs. Benjamin P. Selby are visiting the latter's parents, 

Mr. and Mrs. Julius C. Reis, 
TIM LOW.— Mrs. William 9. Timlow and Miss Emily Tim low Ore here 

from Philadelphia visiting the James Carolan family. 

waterman,— Mrs. Douglas Waterman will arrive next week rrom 

Havana, where she has been living For ■■ e time. She win join her 

mother, Mrs. William J. Dutton, a1 the Fairmont Hotel. 

WATSON.— Aaron Watson, an editorial write] of the London Times and b 
n Idely known ne^ in, Is a guest at the Inside tan al the 
Exposition. Watson is here to attend the tnternatl .1 Presi Congres 



SCHOOLS AND COLLEGES 



PHILOSOPHY OF THE TALMUD. 

Religion maketh man. 
A lie has not a leg to stand upon. 
One loose cord leesens many. 

Thy friend has a friend. Thy friend's friend, a friend. 
Be discreet. 

Experience is the mirror of the mind. 
Do not live near a pious fool. 

Where two men quarrel, he who is first silent is the better 
man. 

Hear sixty advisers, but be guided by your own convictions. 

Arrogance is a kingdom without a crown. 

Misery and remorse are the children of revenge. 

The eternal is the advocate cf the poor. 

The proud are pettish and the pettish are foolish. 

Attend no auction if thou hast no money. 

The tears of true penitence are never shed in vain. 

The voice of the people is the voice of God. 

Prayer without devotion is like a body without life. 



"My word, Jacob," said Steinberg, "that is a beautiful 

diamond you have in your pin. How much did it cost?" "I 
paid $1,000," replied Jacob. "One thousand dollars! Good 
gracious!" exclaimed Steinberg. "Vy, I did not know you ver 
vorth so much money." "Veil, you see," exclaimed Jacob, "ven 
der old man died he left $1,000 for a stone to be erected to his 
memory, and dis is der stone." — Kansas City Star. 



4ing Presents. — The choicest variety to select from at 
Marsh's, who is now permanently located at Post and Powell 

streets. 



H 



ITCHCOCK 
MILITARY 

ACADEM 

THIRTY-EIGHTH YEAR 



Y 



Located one mile from San Rafaelin the hoalthiest pa tulMarin 

' Scl I fully accredited. Bighi ded by U. 8. War Dent 

IIi^ii morals and strict attentj [cmanded ition to Physical 

Culture and Athletics, Expert and experienced Enstrui ate 

for each pupil. Juniors in separate building. Thirty-eighth year b 
august. Write for catalog. 

ADDRESS 

President Hitchcock Military Academy 

SAN RAFAEL, CALIFORNIA 



The Beringer Conservatory of Music 

926 Pierce Street, near McAllister 
PHONE FILLMORE 840 SAN FRANCISCO 

Directors: Joseph Beringer (Concert Pianist) 
Mme. Jos. Beringer (Concert Contralto) 

Thorough education in Pianoforte Playing and Singing. 
Special departments for beginners, amateurs and 
professionals. Pupils prepared for the operatic and 
concert stage. Opportunities given to advanced piano 
and vocal students to join the well known Beringer 
Musical Club for public appearances. 



MISS HAMLIN'S SCHOOL 
FOR GIRLS 

2230 PACIFIC AVENUE 

2123 BROADWAY SAN FRANCISCO, CAL. 

Boarding and Day Pupils. "Accredited" by all accredit- 
ing institutions, both in California -and in Eastern States. 
Fall Term Begins August 23d 

TELEPHONE WEST 546 



California Conservatory of Music 

Offers Instrnri loni 

UUSIi i [C ABT. DANCING 

Private Lessons in All Branches to suit the Con- 
lence oi the Pupil 

Studios and Recital Hall 

1509 Cough Street, near Sutter San Francisco, Cal. 

Oakland Branch -Pacific Building— -16th and Jefferson Streets 



A. W. BEST 



ALICE BEST 



BEST'S ART SCHOOL 



1625 CALIFORNIA STREET 



Life Classes 
Day and Night 



Illustrating 

Sketching 

Painting 



Miss Harker'S School California 

Boarding and Day School for Girls. Certificate admits 
to Stanford, University of California, Vassar, Smith 
and Mills. Intermediate and primary departments. 
Great attention given to Music, Arts and Crafts. Home 
Economics. Special nurse for younger children. 
Ninth year. Catalogue upon application. 



Newly and Elegantly Appointed Hamman Baths 

■ 
GEORGE D. GILLESPIE, D. C. 

Turkish. Russian. Medicated Baths, Massage. Expert Chiropodist. Department 
of Scalp Treatment. Facial Massage. Hair Dressing. Electricity in all its 
modalities. 

ALMA HOTEL BUILDING 335 STOCKTON STREET 

Nazi I 



Fashion's Fads and Frills 



This is a season of many surprises. Each day sees a new 
fashion detail evolved — if it is only a cuff or the caprice of 
a hem. Style proceeds in a never-ceasing evolution, each fancy 
suggesting yet another, which is straightway put before the 
public. Fixed seasons for changes of fashion are entirely dis- 
regarded, and, here in the midsummer, we find such features as 
Quaker collars, gauntlet cuffs and uneven skirts completely 
upsetting the equilibrium of established styles. 

The soft, low collars come as a benediction after the up-to- 
the ears stocks. The swift reverse of the style from one ex- 
treme to the other is more than a mere whim of Fashion. Wo- 
men, by their grudging homage to the high collar, were, as 

ever, the wedge that forced 
the mode. Indeed, the 
American woman has been 
so humored by past fash- 
ions, it is not surprising 
that she refuses to be mar- 
tyred to the stock. The 
broad Quaker and deep 
pointed Puritan of Swiss, 
and the lesser collars that 
grow out of these two, are 
far more likely styles for 
the warm weather. 

If you intend being really 
well dressed, wear one of 
these and look to your 
collar. "Gauntlet" is the 
cuffs as well as your 
live wire at present — the 
last word in cuffs. There 
is no need to describe the 
style, the name implies its 
sleeve-protecting appear- 
ance. To-day this is the 
extreme; to-morrow, when 
its newness is rubbed off 
by wearing, it will join the 
ranks of the regular sum- 
mer fashion, along with the 
organdy and Swiss turn- 
back cuffs that match the 
Quaker and Puritan collars 
and the sheer inner sleeves 
that show below the "Cas- 
tle" sleeves of taffeta. 

Skirts mark the diver- 
gence of the mode. These 
defy all known rules of 
Fashion, and dip and hike; 
in fact, do everything ex- 
cept what is expected of 
them. Open front over- 
skirts are longer than the 
foundations they are worn 
with, and fly back in the 
wind to show bright inside facings. Full dress skirts have 
bound, cavalier slashes around the lower edges, and even tail- 
ored skirts show deep points front and back. 

Fashion is doing all kinds of queer things these days, such 
as putting organdy where taffeta belongs and taffeta where you 
naturally expect organdy. This is just what has happened in 
one of the new summer frocks, where the soft, rolling collar, 
pointed vest and inner sleeves are made of the organdy to 
match the voluminous ruffled skirt and the coatee, cut with a 
peplum and held in at the waist, is made of dark blue taffeta. 
The style is really a crinoline, but no one would ever accuse 
the silk coatee and cotton skirt of being a carry-over from last 
season. 

Despite the present popularity of plain, dark blue and black 

taffeta, there is a growing tendency toward printed silks 

checker-board patterns, sprinkled with roses, wiggly stripes 
and broad bars, prominent in black on white or gold back- 
grounds. 

The warm weather brings an enormous showing of cottons, 




■^y«v^.%^^« 



A Striped Voile Dress with 

Quaker Collar, Gauntlet Cuffs 

and Uneven Lower Edge 



too. They come with ecru and white grounds printed with large 
dots, formed of flowers, or embroidered with coin dots and 
bars in salmon pink, blue and buff. These and lawns duplicate 
the silks in patterns, all tending toward a stiffness and fixity 
of design. Japanese crepes go ever farther than the silks and 
now show love scenes — Oriental figures in Oriental gardens, 
printed in black, giving a wierd look to the full skirts of the 
summer dresses. 

The newest hats, for eccentricity's sake purely, are made of 
silk or even velvet. These come in sailor shapes, with crowns 
lower and brims wider than in the early season. The blue taf- 
feta is combined effectively with white kid and the black vel- 
vet with white straw or __^ _ 

white flowers. However, 
the fad of winter hats in 
summer-time is not taking 
to the extent that it did last 
summer, when black velvet 
in July was unanimous. 
The outdoor girl sticks to 
the leghorn and open-work 
"riksha" hat, although, af- 
ter one coat of "tatooed" 
tan, she has learned to face 
the brim of the latter. In 
direct contrast with the do- 
mestic silks and velvets, 
Paris introduces midsum- 
mer hats of white crepe de 
Chine, made in large sailor 
shapes, to wear with the 
light summer dresses. 

Fashions equalize them- 
themselves — as hats and 
dresses grow frivolous, foot 
wear returns to safe and 
sane black patent leather. 
This is shown in the most 
expensive long vamp 
pumps, with curved heels 
and large square Colonial 
buckles or broad instep 
straps. A very dark navy 
blue leather is featured in 
a smart tipless, side laced 
tie, but this is worn only 
with a blue suit or dress. It 
is even rumored that heels 
will relinquish their curve 
by fall — if not in all shoes, 
at least in street footwear. 

Nothing endures long in 
these days. A woman never 
wants the same thing twice, 
not even a shoe, a hat or a 
glove of the same design as 
her neighbor bought last week. It must be just as smart, but 
different. Such movements as "The Dress That Won't Go Out 
of Date" instigated by the Polimuriel cult does not act as a 
check, but are merely incentives that urge the designers to re- 
newed efforts. 

pascTrobles hot springs 

EFFECTIVE MINERAL WATERS. SULPHUR AND NATURAL HOT 

PEAT MUD BATHS 

Splendid Golf Links. Dancing every evening. Four trains daily on 
Southern Pacific line, with stopover privilege. Thirty-day round-trip 
rate for fare and a third. Summer hotel rates in effect. The halfway 
stopping place for mote rists touring the coast line highway. 




.', L-L 

The Crinoline Influence Again 
Apparent in a New Model with 
taffeta coatee and organdy skirt. 



Caswell's Coffee 

"CONTINUED SATISFACTION 
IS ITS UNIFORM ATTRACTION" 

530-534 Folsom Street sm%i 



July 10, 1915 



and California Advertiser 



17 




A Far Country. 

Much of the matter that enters into the making of Winston 
Churchill's new novel aims at increasing the stock of public 
righteousness to-day, but its writing does not synchronize with 
the political and business conditions inspiring it. For Mr. 
Churchill is dealing with that period of trust-building in the 
'90's which left behind it the trails of crooked financing and 
legislating which the "muckrakers" have since explored with 
such avidity and thoroughness. But this is not, properly con- 
sidered, a "muckraking" novel, in spite of the fact that it cov- 
ers, in a general way, the ground scrutinized by the magazine 
investigator. The character of the story is indicated in its 
opening words: "My name is Hugh Paret: I am a corporation 
lawyer" And thus is launched the autobiography of the man 
who shows a group of big financiers and promoters how to 
evade the law throughout the years that witnessed the most 
remarkable period of business transition the country has ever 
seen. Paret is a self-centered young man whose god is worldly 
success. 

After graduating from Harvard, he is taken up by a corpora- 
tion lawyer, a pioneer among the omniscient legal type which 
became so conspicuous in trust building days. Being free from 
moral scruples, Paret makes rapid progress, and in a few years 
is the counselor of a big steel manufacturer and a group of 
capitalists. His work in obtaining legislation favorable to his 
employers gives Mr. Churchill opportunity to reveal his knowl- 
edge of law-making in the interest of privilege, and to describe 
ironically enough the solemn buncombe connected with the 
putting through of legislative schemes inimical to the people 
as a whole. 

Paret becomes the intermediary between the capitalists and 
Jason, the city boss. He directs successful fights against re- 
form movements; becomes something of a politician and accu- 
mulates wealth. In the meantime he marries a young woman 
of fine character, who soon discovers that he is running after 
false gods. He neglects her and his children, and eventually 
there is a tacit separation. 

Making Paret his medium, Mr. Churchill draws an absorbing 
picture of misdirected energy. For from denouncing the ac- 
tivities of these men, he recognizes their innate ability for 
leadership, which, under our free and easy interpretation of 
democratic government, finds outlet in the course described. 
Elaboration of this doctrine comes from the lips of Krebs, a 
young reformer, who may be said to represent the reverse of 
the picture embodied in Paret. This, briefly, is that the new 
world dawning, with a new education and new viewpoint, is 
nothing but religion made practical. 

That Paret abandons his nefarious career, is reconciled to 
his family and determines to make reparation by teaching his 
children to think straight and avoid the pitfalls into which he 
had fallen is an agreeable climax. One cannot but wish, how- 
ever, that he were less a mechanism and more a man. But 
there are many other characters more plausibly depicted. Mr. 
Churchill looks hopefully to the future and endows his book 
with a glow of optimism. 

Price, $1.50. Published by Macmillan Company, New York. 

• • • 

Roland G. Usher, though he writes of history, has been en- 
joying the vogue of a continuous best seller. Before one book 
falls out of the list he gets out another to carry on the — for him 
— good work. Last year his "Pan-Germanism" put him on the 
list, and kept him there until early this spring, when his "Pan- 
Americanism" also took a place on the list which it has held 
since publication. Published by the Century Company, New- 
York. 

* * * 

Gertrude Atherton is hard at work on her next book. "Cali- 
fornia: An Intimate History," was published only a few months 
ago by Harper & Brothers, New York. 



An article in the July Scribner on "The Aeroplane in War- 
tare," by Charles L. Freeston, has all the interest of romance, 
but every detail is fact based upon months of observation and 
special study. It gives the most complete information about 
the part aeroplanes are playing in the present war. There are 
stones of the exploits of daring aviators. 



"I engaged the rooms for my holiday," he said, "because 

the landlady wrote me that they overlooked a superb garden of 
200 acres, richly adorned with statuary, where I was at liberty 
10 promenade." "Well?" Jones inquired. "It was a cemetery," 
he said bitterly. — New York. 



PALACE HOTEL 

SAN FRANCISCO 

WITH ITS FAMOUS COURT 

THE FAIRMONT 

WITH ITS BEAUTIFUL TERRACES 

Under Management of 

PALACE HOTEL COMPANY 




TABLE D'HOTE 
Breakfast— 7 to 11— Fifty Cents 
Luncheon— 12 to 2— Seventy- Five Cents 
Dinner— 6 to 8— $1.25 
Also a (a Carte Service 

Supper Dance In the Rose Room every evening, except Sunday 
from nine o'clock. 



HOTEL OAKLAND 

Direct Ferry to Exposition 
EUROPEAN PLAN 

Special Luncheons 50 Cents 

Table d'Hote Dinners One Dollar 

Victor Reiter, Manager 



HOTEL SHATTUCK 

FIREPROOF 

BERKELEY, CALIFORNIA 

Thirty-five Minutes From San Francisco 

$3.00 per day American Plin $1.50 per day European Pla 



Los Angeles 



Pasadena 



Oakland 




PHOTOGRAPHS 

41 QRANT AVENUE 



San Jose 



Sacramento 



San Francisco 



LD I I A CTC DESIGNER AND 
. D. iiAj 1 L ILLUSTRATOR 

15 Years with Sbreve & Company 

(Refcreiw by Prrmbwoa) 

Illustrations for all Commercial Purposes 
STUDIO- 141 I 6th Avenue Phone Sunset 1225 



18 



San Francisco News Letter 



July 10, 1915 




Safety — So Jack is engaged, is he? And is Fanny the 

bride-to-be?" First — No; she is the tried-to-be. — University of 
Nebraska Awgwan. 

Merchant (to applicant for job) — Sorry, but I only em- 
ploy married men. Applicant — Do you happen to have a daugh- 
ter, sir? — Boston Transcript. 

Owens — My landlord has ordered me out because I can- 
not pay my rent. Bowens — Glad I met you. So has mine. Let's 
change quarters. — Boston Transcript. 

"Oh, say, who was here to see you last night?" "Only 

Myrtle, father." "Well, tell Myrtle that she left her pipe on 
the piano." — University of Nebraska Awgwan. 

"Blinks says that when he was young he was the ar- 
chitect of his own fortune." "Didn't they have any building in- 
spectors in those days?" — Philadelphia Public Ledger. 

Geraldine — I don't believe that you fully trust me. Gerald — 
What makes you think so? Geraldine — You never write me 
love letters like they read in court. — The Club-Fellow. 

The Boss — Anybody call while I was out ? Office Boy — 

No, sir. Boss — Gee! Then I'll have to go out again. I told 
Browne to call to-day and get his money. — Toledo Blade. 

Old Lady (to nephew on leave from the front) — Good- 
bye, my dear boy, and try and find time to send a postcard to 
let me know you are safely back in the trenches." — Punch. 

Madge — So you feel better since you gave up dancing 

and devoted yourself to Red Cross work? Marjorie — Indeed I 
do, dear. I've had my name in the paper nine times. — Puck. 

"I want a pair of pants for my sick husband," exclaimed 

the woman. "What size ?" asked the clerk. "I don't know, but 
I think he wears a 14 1 4 collar." — Philadelphia Public Ledger. 

"Your daughter's very fond of music, isn't she?" "Yes, 

indeed. It's no trouble for her to practice on the piano when I 
need some one to help me with the dishes." — Detroit Free 
Press. 

"As nearly as I can make out," said the supercilious per- 
son, "he is what they call a literary hack." "No," replied Mr. 
Penwiggle, "he is not even a hack. He's a jitney." — Washing- 
ton Star. 

Gibbs — So you went after the job? I thought you be- 
lieved that the office should seek the man? Dibbs — I do; but 
this is a fat job, and I thought it might get winded before it 
reached me. 

"Pa, doesnt precipitation mean the same as settling?" 

"It does in chemistry, my son; but in business you'll find that 
many persons in settling don't show any precipitation at all." — 
Boston Globe. 

"I understand, Cuddyhump, that your wife is convales- 
cent?" said kindly Mrs. White. "No, ma'am, Ah'm glad to 
say she ain't. Stid o' dat, she's gittin' bettah ev'ry day." — Bir- 
mingham Age-Herald. 

First Mormon— What's the matter with Bueber? He's 

cutting out his old friends. Second Mormon — How so? First 
Mormon — Why, he never asks me to drop in and see him mar- 
ried any more. — Life. 

— — "I suppose you want all the friends you can get." "Yes," 
replied Senator Sorghum; "only I cant help wishing a whole 
lot of them would be as assertive before election as they are 
afterward." — Washington Star. 

Mrs. Strongmind (about to start with the picnic party) — 

Let me see — here are the wraps, here's the lunch basket, here's 
the opera glass, and here's the bundle of umbrellas. I think 
we've got everything, and yet— children, we haven't forgotten 
anything, have we? Husband and Father (standing meekly at 
the horses' heads) — Shall I get in? — Exchange. 



IN WAR-TIME. 

(An American Homeward Bound) 
Further and further we leave the scene 

Of war — and of England's care : 
I try to keep my mind serene — 

But my heart stays there; 

For a distant song of pain and wrong 

My spirit doth deep confuse, 
And I sit all day on the deck, and long — 

And long for news! 

I seem to see them in battle-line — 

Heroes with hearts of gold, 
But of their victory a sign 

The Fates withhold; 

And the hours too tardy-footed pass, 
The voiceless hush grows dense 
Mid the imaginings, alas! 
That feed suspense. 

Oh, might I lie on the wind, or fly 

In the wilful sea-bird's track, 
Would I hurry on, with a homesick cry — 

Or hasten back? 

— Florence Earle Coates. 



TO MY COUNTRY. 

One told me he had heard it whispered: "Lo 
The hour has come when Europe, desperate 
With sudden war and terrible swift hate, 

Rocks like a reed beneath the mighty blow. 

Therefore shall we, in this, her time of woe, 
Profit and prosper, since her ships of State 
Go down in darkness. Kind, thrice kind is Fate, 

Leaving our land secure, our grain to grow!" 

America ! They blaspheme and they lie 

Who say these are the voices of your sons ! 

In this foul night, when nations sink and die, 
No thought is there save for the fallen ones 
Who, underneath the ruins of old thrones, 

Suffer and bleed, and tell the world good-bye! 

— Charles Hanson Towne. 



SAM WAS THERE. 



On Wednesday evening there was a reception to the visiting 
journalists at the Exposition. Sam Davis, who is about as well 
known as most any of them, strolled into the reception room and 
got into the select enclosure before the velvet ropes were put 
up. Presently a man in elaborate full-dress accosted Mr. Davis 
with the information that he would not be allowed to remain in- 
side the select enclosure unless he was in full evening dress. 
Mr. Davis thanked the man for the information and remarked 
as he shook his hand : 

"I will go right down town and rent a dress suit. Would you 
mind telling me where you rented yours?" 



A BIG ASSESSMENT. 



One of the biggest assessments ever levied in this country 
has just been assessed by the Missouri Pacific Railroad. The 
stockholders will be called on to pay $50 per share, a total of 
$40,000,000. The stock is now selling on the market at $5 per 
share. Every effort to resusitate it financially has failed, and 
this drastic measure has been taken to save the holdings if pos- 
sible. Like all the Gould railroads it was heavily over-capi- 
talized, and the recent depression in railroad earnings made 
the assessment imperative in order to meet obligations. The 
road is on a system with the Rio Grande and Western Pacific. 



Aunt Ethel — Well, Beatrice, were you very brave at the 

dentist's? Beatrice — Yes, auntie, I was. Aunt Ethel — Then, 
there's the half-crown I promised you. And now tell me what 
he did to you. Beatrice — He pulled out two of Willie's teeth. 
— Punch. 



July 10, 1915 



and California Advertiser 



19 



THE AUTOMOBILE 



By R. R. l'Hommedieu 

ANOTHER BAREFOOT BOY. 
Curses on thee, little man, 
Barefoot boy with cheek of tan, 
Who stands by and whistles tunes 
While I dress my tires' wounds. 
You stand by and grin and smirk 
While I push and pump and jerk. 
And I hope that some day you, 
Ere your game of life is through 
Will accumulate enough 
Of the long and greenish stuff 
That you may secure and run 
Motor wagons "iust for fun," 
And some day I hope you hear 
With a great and growing fear 
Awful, ripping, swishing sound 
That will bring you with a bound 
Standing in the dust. And I 
Hope I may be driving by, 
And I will then, on the level, 
Laugh like you, you little devil. 

— The Motorist. 

* * # 

The roads throughout the State are assuming fine condition. 
The California State Automobile Association, through its tour- 
ing bureau, reports that the only change in the Coast route is 
that "Gaviota Pass is reported in better condition than San 
Marcos, and not dangerous." 

The roads out of Sausalito are now passable; while on the 
Lake County route, after leaving McCray's, one should take the 
Squaw Rock road to Highland Springs and Lakeport, thence 
to Bartlett Springs and the resorts of Lake County. 

On the Placerville route, one now goes direct to Green Valley, 
Folsom and on to Sacramento. 

The road from Klamath Falls on the Pacific Highway to Cra- 
ter Lake is now open and in good condition. The route by way 
of Medford to the lake is also good. 

The Trinity Highway from Eureka to Red Bluff and Redding 
is in good condition, but takes an experienced driver to make 
the trip. 

The Markleville road to Lake Tahoe via the Calaveras trees 
through Woodfords is good. 

Pinnacles can now be visited by motor car by going via San 
Jose, Gilroy, Bolsa, Hollister, to Cook's. Inquire at the Post- 

Office at Cook's for routing. 

* * * 

May Regulate Auto '5uies 

The San Joaquin Valley Motor Transportation Company, con- 
sisting of the operators of thirty automobiles that run from 
Stockton to various cities and resorts, objects to the proposed 
ordinance before the Tide-Stanislaus County supervisors. At 
a meeting of the auto association held recently an assessment of 
$5 was made on each machine owner to meet expenses necessary 
in appearing before the Stanislaus supervisors next Tuesday. 
Attorney Eicke will represent the auto men. 

The auto people allege that the proposed tax of 8 per cent 
of the gross income, together with a liability bond of $5,000, 
a cash bond of $250 a year and a special tax of $7 a year for 
every seat in a machine will eliminate every stage line in opera- 
tion. It is probable that the the San Joaquin County super- 
visors also will be asked to regulate the auto 'buses. 

* * * 

Care the Watchword 

Care is the watchword of Dow & Green's garage on Taylor 
street between O'Farrell and Geary. Care of the car in ser- 
vice, handling and watchfulness while it is housed there. Proper 
care means proper service to its fullest extent. It is upon this 
that Dow & Green's garage has built its reputation. 

* * * 

A Novel Wrench 

A novel wrench that will hold a nut of almost any size is 
of a single piece of steel, the handle being split so that th 
are sprung together as a strain is applied. 



Pacific Racing Association 

To make a classification among racing drivers in order to pre- 
vent repetitions of a situation where champion drivers of the 
racing game were compelled to compete with totally inexperi- 
enced men. To organize and control "Class B" racing, giving 
"B" drivers experience in Class "B" races, so that when gradu- 
ated into the "big league" of the race game they will be drivers 
of credit and hard-earned experience. 

These, in short, are the aims of the recently organized Pacific 
Racing Association, concerning which there has been consider- 
able speculation in automobile circles. Quietly the organiza- 
tion has been completed, over forty drivers signed up, and ten- 
tative plans made for powerful affiliation which may make the 
new association one to be reckoned with in this day of tangled 
racing affairs. 

The drivers who participated in the Redondo and Tropico 
races, out of which the Pacific Association has grown, while 
technically professionals, really are racing for the sport alone. 
All have other occupations, and few of them have any other 
ideas concerning their racing. When these boys have gone 
through the "bush league" class of racing and can take part 
in really big events, they will be racing as sportsmen, and may 
be the means of helping the game on to a higher plane than that 
on which it now rests. 

A fighter has to graduate from the "prelim" class before 
he can go up against the champions of his game. A baseball 
player has to get his schooling in the bushes. Why not a rac- 
ing driver, it is asked. 

Waldo Throop is chairman of the executive board of the 

Pacific Association; Eyre Powell is manager. Others on the 

board are Z. J. Farmer, secretary; P. T. Hanna, H. Hartz, Paul 

Mahoney, Ben Goodrich and Henry Polles. Executive offices 

are at 219 Lissner building. 

* * * 

A New Map 

For the benefit of auto tourists to the San Francisco fair, 
business men of Bend have just issued a handy little map show- 
ing the auto roads from Portland to the California city. Both 
the Willamette and the Central Oregon routes are shown, con- 
nections being indicated by way of The Dalles, the McKenzie 
Pass and the Crater Lake road. The map has been prepared 
by an engineer, who has consulted all available sources of in- 
formation in the compilation, and as a result has produced a 
road guide both accurate and convenient. 

In drawing the map all confusing detail has been omitted, 
but well known points of interest are shown, such as Lava Butte 
and the ice cave in the vicinity of Bend, and, further south, 
Crater Lake and the volcano, Mount Lassen. Albert and Sum- 
mer Lakes, which have been so much in the public eye in con- 
nection with the State's lease to Jason Moore, are also shown. 

To get the map into the hands of tourists nearly all the busi- 
ness houses have had it printed on the backs of their letter- 
heads, and dozens of them are going out from town by every 

mail. 

* • * 

San Mateo County Has a Kick 

San Mateo County complains bitterly of bad faith on the 
part of the State Highway Commission. More than a year ago 
the county supervisors bought State highway bonds for $100,- 
000 on the understanding that this money was to be applied on 
construction of six miles of road between Beresford and Red- 
wood City, which would complete the State system so far as 
San Mateo County is concerned. But up to date no construc- 
tion work has been done on this missing link, and as the six 
miles in question are covered by a common gravel road the 
damage done by motor car traffic on a single Sunday is esti- 
mated at $500. On a recent Sunday 12,331 automobiles passed 

over this road. 

* * * 

Jits In Bakersfleld 

Jitney 'buses will be operated in Bakersfield by the street 
car corporation if recommendations of a citizens' mass meeting 
are followed. The car company is asked to run jitneys to the 
outlying districts, granting transfers between the street cars 
and the 'buses, and making the jitneys serve as a suburban ex- 
tension of the street car service. The plan is being considered 
by the traction companies. According to its manager, the local 
street car company has lost 60 per cent of its business through 
jitney competition. 



20 



San Francisco News Letter 



July 10, 1915 



THE FRANKLIN SIX 

Pleasing lines, luxurious riding qualities, ease of control, eco- 
nomical in use of gasoline, lubricating oil and tires, safety, reliability 
and lasting qualities. 

These features are all predominant in tbe Franklin car. 




Call and investigate the Six-Thirty at our salesrooms. 



JOHN F. M C LAIN COMPANY 



2841 BROADWAY 
Phone Oakland 2508 
OAKLAND. CAL. 



1635-1645 CALIFORNIA ST. 

Phone Franklin S910 

SAN FRANCISCO. CAL. 



MoJoRoL 

"It suits because itdoesnt soot" 

If you want to prolong the life of your engine 
If you want to eliminate smoke and carbon 
If you want to reduce your oil expense 

Use M0T0R0L 

Hughson & Merton, Inc. 

530 Golden Gate Avenue 

San Francisco, Cat. 



KELLY'S SHOP 

San Francisco's Best Overhauling Shop 
Does all kinds of 

Auto Repairing and 
Auto Machine Work 

GET OUR PRICES FIRST— Estimates Given Free 

ser^cV station VAN NESS 6l POST 

PHONE PROSPECT 4300 



AUTOMOBILE STARTING 
and LIGHTING SYSTEMS 

Give Satisfactory Results When Given Proper Attention 

We specialize on electrical equipment, storage bat- 
teries, etc., and guarantee satisfaction. 

GUARANTEE BATTERY COMPANY 

BRAND & CUSHMAN 
639 Van Ness Ave., S. F. Phone Franklin 2772 



TIRES VULCANIZING 

TOM H. ELKINGTON 

Long Mileage Tires and Second-Hand Tires 
ETerything Needed for the Bus 

1135 VAN NESS AVE.— Near Geary Phone PROSPECT 1566 



May Improve Highway In San Juan 

The question of paving those streets that constitute El Cam- 
ino Real within the corporate limits of San Juan will be sub- 
mitted to the residents of the town at a bond election. George 
W. Jean, district attorney, has been retained by the board of 
trustees as their legal adviser. The preliminary steps will be 
taken at once, and it is expected if the bonds carry to have 
the paving done before winter. A $6,000 bond issue is contem- 
plated. Last winter the portion of the State highway inside 
the city limits was almost impassable for several months owing 
to the mud holes. 

* * * 

Repair Roads and Save Life 

A verdict recommending that the State Highway Commission 
immediately take steps to repair deep ruts alongside of the 
paved portion of the highway west of Santa Clara was returned 
by a Coroner's jury recently at the inquest into the death of 
Costontino Baldassini, a prominent Cupertino orchardist, who 
was killed in an automobile accident. Several witnesses testi- 
fied that the wreck was caused by the wheels of Baldassini's 
machine catching in these ruts as he tried to turn back on the 
pavement. The verdict of the jury was that the orchardist 
died as a result of "a broken neck caused by the accidental 
turning over of his automobile, due to ruts alongside of the 
paved portion of the State Highway. We recommend that the 
State Highway Commission cause all such ruts to be immedi- 
ately repaired." 

* * * 

San Fra-iclsco County Second 

San Francisco County is second among those of the State 
in number of automobile and motorcycles and gross receipts 
for registrations up to May 31, 1915, according to the official 
statement of H. A. French, superintendent of the State motor 
vehicle department. The total collections of the department up 
to May 31st were $1,793,679.25 for the State, and of this sum 
San Francisco automobile owners contributed $217,614 and 

Alameda County $126,881.25. 

* * * 

To Be, As It Were 

"To bee or not to bee," that is the question that confronted 
Dr. T. L. Dardis of Stockton as he drove through the southern 
portion of the city in his automobile recently. Whether it is 
better to be behind and be beset by bees, or being not brave 
enough to battle, to break the brakes, burn up the broad high- 
way and escape. The doctor had some sweet stuff in a box 
that appealed to a swarm of bees passing near his machine, and 
the bees adopted the box, the auto, and the doctor, and came 
with him down town, where the whole party was a center of 
attraction for a large crowd that assembled in front of the 

Hotel Clark. The bees were peaceable and nobody was stung. 

* * * 

Good Roads In Mendocino County 

"The roads throughout Mendocino County are now in fine 
shape," says W. H. Krause, San Francisco salesmanager of 
J. W. Leavitt & Company. "It is strange that the motorist of 
San Francisco does not spend more time in this section of the 
State. For variety of scenery it will compare favorably with 
any other part of California. 

"From the sportsman's point of view, it is a paradise. There 
is fishing and hunting to suit all kinds of followers of out-door 
life. The streams have not been fished out nor the woods 
cleaned of game. 

"Taking the main road from Ukiah north, one can turn off 
at the road running to Mendocino, Willits, Sherwood and Lay- 
tonville towards the coast, or at Capella, Willits, Sherwood and 
Laytonville, turning eastward for fine hunting and fishing. Be- 
sides, this section of the country is noted for the many good 
places where the motorist may stop for the night or longer. 

"A pleasant tour just now is to take the main highway to 
Ukiah, thence north to Laytonville, thence easterly to Covelo, 
thence south to Willits by way of Hearst. 

"From Willits one comes back to Capella, thence over to 
Blue Lakes, Laurel Dell and Upper Lake. From the latter 
place one can tour to Bartlett Lodge, Bartlett Springs, Stanton, 
Leesville, Venato, Williams, Arbuckle, thence up to Sycamore 
and to Marysville. From Marysville one can work down to 
Auburn, there taking the State highway and on to Lake Tahoe. 
From Lake Tahoe one can come home by way of Placerville, 
which will make a splendid one week vacation tour." 



July 10, 1915 



and California Advertiser 



21 



Takes Heo Line 

The most important move in the automobile industry at pres- 
ent comes with the announcement that Earl C. Anthony, Inc., 
will handle the Reo car in California. 

In speaking of the announcement, Leon T. Shettler, of the 
Company, says : "The public has been wondering for some 
weeks past what line we were going to handle this year. It has 
been the mystery of the local automobile row. Our name has 
been connected with many makes, all of which had to be de- 
nied until this week for the reason we ourselves were unde- 
cided just what we would take on. 

"Considering the favorable reputation that we have estab- 
lished for handling only the highest grade of cars, we were 
slow in deciding, for we recognized the fact that we must have 
the best, or none at all. 

"We had any number of cars offered to us, but after look- 
ing all of them over, selected the Reo on its reputation. We 
recognized that it is one of the most economical to run for the 
owner, which spells success and satisfaction." 

Where to Get Fish 

The motorist who enjoys good fishing can find it at Big Mea- 
dows, according to Henry D. McCoy, of Chanslor & Lyon Com- 
pany. To reach the fishing grounds, one has to travel the State 
Highway to Oroville, thence on to Quincy, Greenville and 
Prattsville to the fishing grounds. The roads all the way are 
in splendid condition, and the fishing is just at its height in the 
mountain streams at the present time. Besides, there is good 
sport to be had in the many lakes in the neighborhood. For 
the week that McCoy and party spent in this neighborhood 
they were able to each day easily catch the limit as prescribed 
by law. The trout ran up to 3]' 2 and 4 pounds. The fishing 
was so good that the small ones were thrown back so that they 
could take the limit of big ones. The fishing in Cold Lake, 
above Blairsden, is exceptionally fine this season. Accommo- 
dations are more than good on every hand. 

* * * 
Roads Good Fr^m the North 

"One could not ask for better roads as a whole from Port- 
land to San Francisco than are to be found at the present time," 
says J. E. Christie, who has just toured down in a Chevrolet. 

"Our home is in Goldendale. and we shipped our car to Port- 
land, leaving there on last Thursday a week ago. When we 
started out we were warned that it would be better to ship all 
the way to San Francisco, as some portions of the road were 
impassable. 

"We found the roads to be anything but bad. They were 
good, and in most cases more than fine, especially in Califor- 
nia. We never had to go into our low gear, even on the steepest 
grades. 

"We came by way of Grants Pass, Medford, Ashland, Red- 
ding, and on down to San Francisco. We took our time, camp- 
ing for most of the time along the roads, as the weather was 
most delightful, and it was much pleasanter than sleeping in 
hotels." 

The party consisted of Mr. and Mrs. Christie and W. T. 

Hamilton. 

* * « 

Concentrate on Stearns Line 

A. G. Sommerville, general manager of the Argonaut Motor 
Company, has just announced that the company has secured 
ihe agency for the Stearns-Knight cars for the coming year. 
In speaking of the closing of the contract, Sommerville says: 
"We have just closed for the Stearns-Knight cars for another 
year. We were undecided whether we would handle the line 
or not, but the factory, which has always held up to a high 
standard, is bringing out the most advanced model ever seen 
in the old time line. We are going to make a specialty of 
this line in our territory." 



TOST LIKE AN ORDINARY TOWEL 



AUTOISTS 

SHOULD NEVER BE 

WITHOUT 
THEM 



FOR SALE SOON 



$100- REWARD $100 ° 

For Best Slogan Submitted Before Sept. 15th on 

Monogram Oils and Greases 



lit Prize $25.00 



2nd Prize $15.00 



And 16 Other Prizea 



NEW YORK LUBRICATING OIL CO. 

516 SECOND STREET SAN FRANCISCO, CAL. 



Tips to Automobi lists 

(CUT THI8 OUT.) 
The News Letter recommends the following garages, hotels and supply 
houses. Tourists will do well to cut this list out and keep It as a guide: 

PALO ALTO.— LARKIN'S CAFE— just opened. The only strictly flrst- 
clasa cafe on the Wishbone Route devoted to the patronage of automobile 
owners and their families. Corner of University avenue and The Circle. 

SAN JOSE.— LAMOLLB GRILL, 36-38 North First street. The best 
French dinner in California, 75 cents, or a la carte. Automobile parties 
given particular attention. 

PALO ALTO.— PALO ALTO GARAGE, 443 Emmerson St., Tel., P. A. 
333. Auto livery at all hours. Tires and sundries in stock. Gasoline, oil, 
repairing, lathework, vulcanizing. Open day and night. 



AUTOMOBILES AND TOURISTS' BAGGAGE 

INSURED AGAINST 

Fire, Theft and Transportation 

While anywhere In United States, Canada and Europe 



/ETNA INSURANCE CO. 



OF HARTFORD 
P \C1FIC BRANCH — 301 California Street 

Telephone Sutter 3010 



San Francisco 



We Make a Specialty of Repairing Auto Lamps, Radiators and Fenders at Short Notice 

PHONE MARKET 751 




Manufactururs of LAMPS. LANTERNS. REFLECTORS of all De- 
METAL SPINNING 



WHERE SERVICE MEANS SERVICE 

M & H GARAGE 

ftlQ ait: PI I IC CT Between Polk and 
013-000 LLLIJ Jl. Van Ness Avenue 

WHERE THE PRIVATE OWNER FEELS AT HOME 



iEBiraaiEnramE 



FREE FROM CARIJtXNT 

BERNARD I. BILL 



543 GOLDEN GATE AVE. 



SAN FRANCISCO, CAL. 



Hoover Auxiliary Spring & Shock Absorber 

Full factory equipment on all Packards, Oldsmobiles, Coles. 
Thomas and seven others. Absolutely perfect. Full set of 4— 
$14 to $18. Under compression by heavy loads, rough roads 
or bumps. Under all conditions rides as easy as on asphalt. 
Impossible to break springs. No competition. 

HOOVER SPRING COMPANY 

617 TURK STREET SAN FRANCISCO 



CLASS A" GARAGE, ore. 

Strictly Fire Proof Building 

STORAGE SUPPLIES REPAIRS 

BEST SERVICE ASSURED 
735-751 POST STREET SAN FRANCISCO 

TELEPHONE PROSPECT 2280 



22 



San Francisco News Letter 



July 10, 1915 



MISCELLANEOUS 

SYNOPSIS OF THE ANNUAL STATEMENT OF COMMONWEALTH 
BONDING & CASUALTY INSURANCE COMPANY, of Phoenix, In the 
State of Arizona, on the 31st day of December, 1914, made to the Insur- 
ance Commissioner of the State of California, pursuant to law: 
CAPITAL, 

Amount of capital paid-up $300,000.00 

INCOME. 

Total net premiums 34 

Policy fees 1.965.00 

Total gross interest ant! rents IS 

From all other sources 7,922.21 

Total income $373,573.58 

DISBURSEMENTS 

Total net amount paid for losses $111 

Investigation and adjustment of claims 

Policy fees retained by agents 

Commissions or brokerage 70,748.33 

Salaries and fees of oiflcers, directors, trustees and home office 

employees 30.565.85 

Rents . . /. 

Taxes, licenses and fees 

All other disbursements 32, 120.39 

Total disbursements |266,892.12 

ASSETS 

Book value of real estate $ 14.040.50 

Mortgage and collateral loans 520 349.6 

Book value of bonds and stocks 55.000.00 

Cash in company's office and banks :M.filv75 

Premiums in course of collection 119,302.66 

Agents debit balances HZJ'jSi 

Furniture and fixtures 3,835.71 

Ledger assets $750,219.04 

NOX-LETXJER ASSETS— 

Interest and rent due or accrued ? f7.707.78 

Market value of real estate over book value I 1 

Total gross assets 

Deduct assets not admitted 223,362.0J 

Total admitted assets ?620. 872.08 

LIABILITIES 
Net unpaid claJms, except liability and workmen's compensate 
Special reserve for unpaid liability and workmen's compensatl 
Estimated expenses of investigation and adjustment of claims 1.125.00 

Total unearned premiums on unexpired risks 113 

Commissions and brokerage due or to become due 25. 1*03.80 

All other liabilities 

Total liabilities (except capital) 

BACON" SAUNDERS, President. 
B. F. ALLEN. JR.. Seen 
Offices— 314 Kohl Building. San Francisco. 



INSURANCE 



TRAIN AND 


AUTO TRIPS 


TALLAC (LakeTahoe)AND RETURN $20 


Leave San Francisco 

Key Route Ferry ^ 
7:20 A. M. W 

Observation Car \m 
Electric Train to ^^ 
Sacramento ^ 
Thence by Auto 


^^^^ Mountain House 

H«k Mt. Diablo 
#%^^ And Return $2.E0 
VR\ \ Summit 
U^m 1 'Mt. Diablo 
^S^^J And Return $4. 00 

^■^^^^r See the wonderful 
ta^^^ view from top of 
Mt. Diablo 


Oakland Antioch & Eastern Railway 

SAN FRANCISCO DEPOT- KEY ROUTE FERRY 



NEW PARISIAN FRENCH LAUNDRY 

Mme. C. La FON 

First Class Work at Reasonable Prices 

Laces and Lace Curtains a Specialty 

Club. Restaurant and Hotel Service 

991 OAK STREET 
SAN FRANCISCO 



Phone Park 4962 



BRUSHES 



623 Sacramento Street, between 
Kearny and Montgomery Streets. 
With full line of brushes. Brooms and Feather Dusters, on hand 
and made to order. Janitor supplies of all kinds. Ladders. Buck- 
ets, Chamois. Metal Polish and Cleaning Powders. Hardware. 
Wood and Willow Ware. 

Call, write or telephone Keary 5787 
WM. BUCHANAN 



Ask your 
Dealer for 

Goodyear 

"Hippo" 

Hose 

GOODYEAR RUBBER COMPANY 
R. H. PEASE. President 589-591-593 Market St. 




The best and 

strongest 

Garden Hose 

Guaranteed (o 

st>rnd7U0lbs. 

Pressure 

TRY IT AND 
BE CONVINCED 



Tel. Kearny 1461 Private Exchange Connecting all Warehouses 

SAN FRANCISCO WAREHOUSE CO. 

Warehousemen Forwarding Agents Distributors Public Weighers 

Spur Track Connection with all Railroads 

Main Office — 525-647 Third St., San Francisco, Cal. 



Writing to Julian Sonntag, second vice-president of the West 
Coast-San Francisco Life, C. W. Blackburn, secretary and treas- 
urer of the American Life Convention, says that he is sure that 
the attendance will be double the number who have announced 
their intention to be present at Del Monte, a list of which was 
recently published by the Daily Field, numbering twenty. Mr. 
Blackburn says that he will be very much disappointed if but 
twenty companies, members of the Convention, are to partici- 
pate in the opening exercises of the World's Insurance Con- 
gress. The new mortality tables are being featured as a very 
special and acute discussion in which all of the preliminary 
term companies are vitally interested, and as the time ap- 
proaches for the annual meeting it is believed that the interest 
in this one subject will induce quite a number to attend the 
meeting who would otherwise consider it too far away and in- 
volving too much expense. Mr. Sonntag, as chairman of the 
committee of arrangements, has suggested that all golf enthusi- 
asts, members of the convention, shall assemble at Del Monte 
for a contest game on the 27th and 28th, two days in advance 
of the convention, and this suggestion has been received with 
enthusiasm. Two cups will be cut up by the companies, and it 
is likely that the hotel people will offer another, which will 
lend additional interest to the tournament. As an indication of 
this interest, Secretary Abels, of the Franklin Life, has ar- 
ranged to take his golf sticks out to the links a week ahead 
of the dates fixed for the tournament for the purpose of famil- 
iarizing himself with the ground. A good round score of the 
presidents of the American Life Convention are genuine golf 

cranks. 

* * * 

The managers, assistant managers, special agents and other 
employees of the Hartford Accident and Indemnity, and the 
Hartford Fire, to the number of about forty were gathered to- 
gether in the dining room of the University Club last Wednes- 
day night, the occasion being a greeting to Vice-President Nor- 
man B. Moray, who was brought up from Los Angeles by the 
manager, Joy Lichtenstein, who met him at that point of his 
journey from the East and accompanied him to San Francisco. 
The occasion was a sort of a family conclave, none but repre- 
sentatives of the companies being present. The dinner was 
excellent, and everybody was happy. Mr. Moray will remain 
in San Francisco for several days taking in the fair and looking 

over the insurance situation. 

* * * 

Five persons killed and three hundred and twenty-five in- 
jured as the result of accidents on the United Railroad's lines in 
San Francisco is the information gleaned from the quarterly 
report of the company made public this week. The cause of 
the four deaths is given as "stepped in front of moving cars." 
The majority of those injured either "alighted from a moving 
car" or "jumped from a moving car," or "boarded a moving 
car." A large proportion of those who were crippled got in the 

way of the car, and were thrown down or run over. 

* * * 

Governor Ferguson of Texas has refused to hold Abraham 
White for extradition on the charge of having uttered a ficti- 
tious check, and having once been in jeopardy there he will 
remain a free man so long as he remains within the boundaries 
of that State. White operated in San Francisco as the pro- 
moter of a fire-proof solution used in fire-proofing wooden 
buildings. He attempted to sell his preparation to the Expo- 
sition people, and is said to have defrauded San Francisco out 

of various sums of money. 

* * * 

Several of the larger offices on the street specializing in grow- 
ing grain insurance claim that in consequence of numerous losses 
to date that all chance of profit from this particular line of 
business has already been wiped out. It is asserted that few 
if any companies will make a profit from this line as a result 
of their experience during the present season. Losses in grow- 
ing grain throughout the San Joaquin Valley have been particu- 
larly persistent and heavy. 

* • • 

Harry W. Lobb, until recently manager of the American 
Surety's Pacific Coast Department, is in the Hawaiian Islands 
looking after the compensation business of the Hartford Acci- 
dent and Indemnity Company. 



July 10, 1915 



and California Advertiser 



23 



From an authoritative source it is learned that it is extremely 
doubtful that the Century Insurance Company will establish a 
department on the Pacific Coast. It is reported to be the inten- 
tion of the Century to largely curtail its lines all over the 
United States, and it is known that the amount of business ap- 
portioned to the territory west of the Rockies is less than $40,- 
000 per annum. A representative from the home office will 
leave for the coast almost immediately, and it is likely that 
agencies in the larger cities will be established to report direct 

to the United States management. 

* * * 

The celebrated case of Lloyd, Spengler & Lloyd against the 
Pacific Surety Company to recover $150,000 damages for breach 
of a general agency contract, came to a termination, so far as 
actual trial is concerned, this week. Briefs are to be prepared 
by each side, and on October 4th the court will listen to oral ar- 
guments or oratory as the lawyers determine. The case was 
on trial fifty-six days. The court has been sitting until ten 

o'clock every night this week in order to conclude the trial. 

* * * 

A new motion picture wonder has just reached the United 
State Government's exhibit at the P. P. I. E. It shows the for- 
est fire which burned to the very edge of the town of Sisson, 
Cal., last year, as well as the fire which, originating in town a 
few days after the forest fire had been fought out, spread from 
house to house until nineteen buildings had been consumed. 
This film and others of activities on the national forests are be- 
ing shown and lectured upon daily in the Government theatre, 

Palace of Liberal Arts. 

* * * 

Corporation Commissioner Carnahan recently sent notices to 
those corporations which have secured the right to sell stocks or 
shares, requiring them to make reports of their business affairs 
to his department semi-annually. The report blanks also have 
been sent to the corporations, and these, when filled, will be 

investigated by the department. 

* * * 

R. O. Mills, general agent in Northern California for the Con- 
necticut Mutual Life, is visiting the home office at Hartford and 
will be absent until the latter part of July. He will visit differ- 
ent points of interest before returning, and is scheduled to de- 
liver an address before the Chicago Life Underwriters' Asso- 
ciation. 

The Los Angeles agency of the Hartford Fire, formerly with 
Wheeler Brothers and Pierce, and the Hartford Accident and 
Indemnity Company, formerly with M. T. Whitaker & Co., were 
this week formally transferred to the insurance department of 

the Wright-Callender-Andrews Company. 

* * * 

Copies of the paper entitled "Measure of Damages," read 
before the last annual meeting of the Fire Underwriters' Asso- 
ciation of the Pacific, and ordered printed, are now ready for 
distribution, and can be had by application to Calvert Meade, 
secretary of the association. 

* * » 

Damage of $10,500 was done by the fire at Sultana where the 
fruit packing plants of the Stewart Fruit Company and Griffin 
& Skelly were destroyed. The Wonder Airdome at Turlock, 
which was burned on the 29th, involving a loss of $4,000, car- 
ried no insurance. 

* * * 

Companies writing parcel post insurance are the Aetna, Com- 
mercial Union, Automobile, Columbia, Federal, St. Paul Fire 
and Marine, Queen, Providence Washington, Home, Hartford 

Fire, Hartford Accident and Indemnity, and Fireman's Fund. 

* • • 

Los Angeles' two-platoon system goes into effect next month. 
Under the new system there will be a ten hour day and 14 hour 
night shift. The new system will cost the city about $80,000 

per year more than the old. 

* * * 

William Dutton has returned from an extended tour of the 
Eastern States and Cuba. 



"Does your husband ever lie to you?" "Never." "How 

do you know ?" "He tells me that I do not look a day older 
than I did when he married me, and if he doesn't lie about that. 
I don't think he would about less important matters." — H< 
Post. 



Fire and Automobile Insurance 

Ample Facilities for Handling Large Lines 

PACIFIC COAST DEPARTMENT 

Williamsburgh City Fire Insurance Company Organized 1853 

Merchants Fire Assurance Corporation Organized 1910 

United States Fire Insurance Company Organized 1824 

New Brunswick Fire Insurance Company Organized 1826 

North River Insurance Company Organized 1822 

WM. W. ALVERSON, MANAGER 

374 Pine Street, San Francisco, California 

SPECIAL AGENTS 



R. R. ROPER, San Francisco 
T. J. KELEHER, Lo» Angeles 



A. M. LOVELACE, Portland 
W. T. BOOTH, Spokane 



SECURITY AND SERVICE 

That's What You Get When You 

Bond Your Employees 

Willi 

Pacific Coast Casualty Company 

Of San Francisco, Cal. 
A California Insurance Company 

$250,000.00 on Deposit with State Treasurer as a Guarantee to Policy Holders 
Agents in Every California City 



1863 



1915 



FIFTY-SECOND ANNIVERSARY 

Fireman's Fund Insurance Co. 

Capital $1,500,000 Assets, $10,000,000 

FIRE MARINE AUTOMOBILE 

California and Sansome Streets, San Francisco, California. 

The Connecticut Fire Ins. Co. 

OF HARTFORD 

CHARTERED 1850 



PACIFIC DEPARTMENT 

The Insurance Exchange, San Francisco 

Benjamin J. Smith, Manager 

West Coast— San Francisco Life Insurance Company 

Pine and Leidesdorff Sts. San Francisco, California 

Thomas L. Miller, President 

A strong, well managed Institution; organized under the rigid Insurance 
laws of California, Its policy forms are clear and explicit, and define and 
miard the Interests of policy-holders as do those of no other company. 
Ask any agent, or write the company for sample, of policy forms. 

The Home Insurance Company 



Organized 1853 



Cash Capital. J6.000.000 



Insurance on personal effects of tourists and temporary sojourners any- 
where In United States. Canada and Mexico. Insurance against loss by 
fire. Automobile Insurance. Indemnity for loss of rental Income by fire. 
II. L. ROFF. General Agent. J. J. SHEAHAN, Asst General Agent. 

333 California Street. 



W. t\ Fcnn'more 



R Fenmmore 




181 Post Street \ ^ Frmdxo 

2508 Mission St. 1 

1221 Broadway. Oakland 



Double Vision Glasses 
Used at Front 

Many oflicvr:* and 
are now wearing the I 
ented 
fooaU. T 
are ma I 

of clear ophthalmic k- 
combine both rending and dis- 
tance glass*-* in one lei 
can look rtff at a digtai 

• 



Bifocal- 



24 



San Francisco News Letter 



July 10, 1915 



FINANCIAL 



Security Markets 
Open Buoyant. 



The New York Stock Exchange 
opened up after the holiday adjourn- 
ment this week under normal con- 
ditions. All signs of nervousness 
disappeared under the report that Morgan was rapidly recover- 
ing. Another optimistic sign was the decision of the Federal 
Court exonerating the Realty Company from any violation of 
the laws governing its relations with its coal subsidiaries. War 
specialties showed an inclination to rise, especially the metals, 
led by steel. 

Rails lacked buoyancy. Bonds had a stronger tone, indicative 
of confidence. Locally the sugars continued to fill the fore- 
ground. The Koloa Company has declared a regular monthly 
dividend of $1 per share till further notice, the first since 1912; 
Kekaha has declared an extra dividend of $1 per share, mak- 
ing $2 month'y; the McBryde Sugar Company has increased the 
estimate of its crop by 1,000 tons, an increase in profit of ap- 
proximately $50,000. Up to June 30th the bondholders' com- 
mittee of Western Pacific had received $35,549,100 bonds on 
deposit. 



Confidence in the future is steadily 
Confidence Increasing, increasing and is being greatly 

stimulated by the decision in the 
steel corporation and other similar cases, but it has not yet 
reached the point where the public will absorb new issues of 
railroad stocks. And confidence to that degree is essential to 
a genuine revival of business. The railroads which need 
money most have for the most part exhausted their borrowing 
power until it is reinforced by increased stock capital behind 
the issues. Until recently, according to a statement by the 
president of one of our large systems, the railroads have been 
accustomed to buy one-third of our steel and iron products, and 
one-fourth of our timber products, besides prodigious quanti- 
ties of other commodities. They are buying now only what 
they cannot help buying. If our railroads were making their 
normal purchases in addition to the war orders which some of 
our industries are receiving, the resulting activity would ex- 
ceed anything which our country has hitherto known. Never- 
theless, the country, partly by economies, and partly by the 
prosperity of some industries, is saving a great deal of money 
which is accumulating in the financial centers, awaiting the 
complete return of confidence. The sale of war material gives 
employment to many thousands who would otherwise be idle, 
but is not making good our loss of exports of ordinary manu- 
factures which the war has cut off. There is, however, increas- 
ing activity in domestic trade, especially in the metal industries, 
but in most of the industries which minister to the daily needs 
of the people there is still evidence of great economy among 
consumers. 



The national banks of San Francisco show an unusual 

amount of cash on hand, according to the reports in answer to 
the call of the Comptroller of the Treasury, June 23d. The ra- 
tio between the deposits and cash shows an average of 44.1 per 
cent, the margins being 39.1 with Seaboard and 52.1 with the 
Wells Fargo-Nevada National. The total resources of the nine 
national banks is $236,780,138. The loans range from $1,201,- 
195 for the Seaboard National to $31,866,255 for the Bank of 
California. This all-round showing for the local national shows 
an extraordinarily strong cash position for this season of the 
year. 



The chances are that Frank B. Anderson will be ap- 
pointed to go to London in an attempt to recover the $8,000,000 
of General Petroleum bonds which were taken by the British 



REMOVAL NOTICE 

Max I. Kosflland begs to announce that he has removed his 
offices to MILLS BUILDING, SUITE 12 (ground floor) on 
July 1st, 1915. Specializing STOCKS, BONDS, INVEST- 
MENT SECURITIES. Member of San Francisco Stock and 
Bond Exchange. 



Syndicate, General Petroleum Company, Ltd., of London, and 
on which the latter raised $2,000,000. A maximum expense of 
$5 a bond for the service has been allowed, but as it is impos- 
sible to foresee what the cost may be of possible suits in Eng- 
land and elsewhere, the interim certificate holders must obligate 
themselves to pay the aloquot proportion of such expense as 
may be incurred for them. No cash need be paid when de- 
positing the securities. 



AUSTRALIA and NEW ZEALAND 



BANK OF 
NEW SOUTH WALES 



(ESTABLISHED 1S11) 



Paid up Capital 
Reserve Fund - 

Reserve Liability <>f 

Proprietors 

Aggregate Assets 

31st March lull 




$17,500,000.00 
- 12,500,000.00 
• 17,500,000.00 

$47,500 000.00 
$254,228,600.00 



J. RUSSELL FRENCH, General Manager 

317 BRANCHES and AGENCIES in the Australian States, New Zealand. 
Fiji. Papua. < New Guinea), and London. The Rank transacts every 
description of Australian Banking Business. Wool and other Produce 
Credits Arranged. 

Head Office: London Office: 

GEORGE STREET. SYDNEY 29 THREADNEEDLE STREET. E. C. 



The Anglo & London Paris National Bank 

SAN FRANCISCO 




1 


r-.M.i-r,, Capital $4,000,000 
Surplus and Undivided 

ProRU * 1.600, 000 
Total Resource* 940.000.000 


OFFICERS: 


- 


Shi i;i?EENEBAL\M 
Chni 


mm. of the Board 


f~ 


HERBERT FLEI.SHHA1 KV R President 




WASHINGTON DODGE Vice-Presideut 




J. FRIkDLlNDER 


Vice-i'rtMidenl 




C. F HUNT 


\ir.-Fv [dent 




C. R PARKER 


< ashior 




WM. H HIGH 


AntiiBiaiii Caabier 




H CBOTRSEI 


Ainintatit Cnsriirr 


.'-- 


0. B BURDICK 


Assistant dwliicr 


■ 


Q F. RERR 


AsuiiUnt CUhlOT 


I 


k .1 W LMJENTIUL, 


Jr 
Assistant CailnoT 




■ A. L. LANGERMAN 


Secretary 



THE CANADIAN BANK 
OF COMMERCE 



HEAD OFTICE, TORONTO 

SIR EDMUND WALKER 0.Y.0..LL.D..D.C.L. 

President 

ALEXANDER LAIRD General Mauser 

JOHN AIRD Asaistaot Geaeral Miniecr 



ESTABLISHED IM7 
Paid-up Capital $15,000,000 

Reserve Fund 13.500.000 

Aggregate Resource 245.000.000 



London Office, 2 Lombard Street, E. C. 
New York Office, 16 Exchange Place 

Branches in all parts of Canada, including Yukon Territory 
and at Seattle, Wash., Portland, Ore., and Mexico City 

All Kinds of Commercial Banking Transacted 

SAN FRANCISCO BRANCH— 450 CALIFORNIA STREET 
Bruce Heathcote, Manager 



The German Savings & Loan Society 

Savings (The German Bank) Commercial 

Incorporated 1868 

526 CALIFORNIA ST, SAN FRANCISCO, CAL. 

Member of the Associated SariofS Banks •[ Saa Fraaciaco 
The Following Branches for RECEIPT AND PAYMENT OF DEPOSITS ONLY: 

MISSION BRANCH S. E. Corner Mission and 21st Streets 

RICHMOND DISTRICT BRANCH S. W. Cor, Clement and 7th Ave. 

HAI6HT STREET BRANCH S. W. Cor. Haignt and Belvedere 

JUNE 30th, 1915 

Assets $ 60,321,343.04 

Deposits 57,362,899.35 

Capital actually paid up in Cash 1,000,000.00 

Reserve and Contingent Funds 1,958,443.69 

Employees' Pension Fund 199,164.12 

Number of Depositors 66,965 

OFFICE HOURS: 10 o'clock A. M. lo 3 o'clock P. M . except Saturday! lo 12 o'clock M. and 
Saturday evenings from 6 o'clock P. M. lo 8 o'clock P. H. for receipt of deposits only 
Forthe 6 months ending June 30th, 1915, a 
dividend to depositors of 4% per annum was declared. 




r.l.MlA.d July (O. tU» 




Devoted to the Leading Interests of California and the Pacific Coast. 




Vol. xc 



San Francisco, Cal., Saturday, July 17, 1915 



No. 3 



The SAN FRANCISCO NEWS LETTER AND CALIFORNIA ADVER- 
TISER is printed and published every Saturday by the Proprietor, Fred- 
erick Marriott. 21 Sutter street. San Francisco. Cal. Tel. Kearny 3594 
Entered at San Francisco, Cal., Post-office as second-class mail matter. 

Chicago Office — Geo. Hische, 1310 Westminster, "Westminster Building, 
Chicago. 

London Office — George Street & Co., 30 Cornhill, E. C. England. 

Matter intended for publication in the current number of the SAN 
FRANCISCO NEWS LETTER AND CALIFORNIA ADVERTISER should 
be sent to the office not later than & p. m. Wednesday. 

Subscription Rates (including postage) — 1 year, 14.00; 6 months, $2.26; 
Foreign — 1 year, {6.00; 6 months. $3.25. 



Diplomatic notes are like the brook — they run on for- 
ever. 

Haven't been run over by a jitney yet? Pooh! You're 

nobody! 

Waitress wins millionaire by spilling soup on him. But 

let her try that trick a year from now! 

It begins to look as though the Exposition is to break 

all records for attendance and profits as well as for beauty. 

Dr. Howard Russell, noted prohibitionist, has started to 

drive a water-wagon across the United States. Hope he chokes ! 

"Young people are to-morrow's hope," says a Baptist 

preacher. Yes, and a lot of them think they are White Hopes. 

Evelyn Thaw may be trying to live down and forget her 

past; but she hasn't forgotten how to get right into the center 
of the spotlight. 

Insanity is dangerous, so is dynamite. And a combina- 
tion of the two, as demonstrated by Holt, makes one feel sort 
of insecure and shivery. 

England, in order to preserve its meat supply, has put 

restrictions on the slaughter of young stock. The slaughter of 
young men goes grimly on. 

"Women should think before they vote," says a suffra- 
gist. They can't be expected to, however, when men have 
never set them an example. 

Question: What is a municipal railway system? An- 
swer: One that wants everything in sight and isn't willing to 
let the other fellow have anything. 

Complaint is made that holdup men lurk behind the huge 

billboards of the city. Considering what a holdup the bill- 
boards are, that is really appropriate. 

The men who were indicted for trying to join the Allies 

can console themselves with the reflection that they are safer 
under indictment here than under fire there. 

The agitation for a recall against Judge Sturtevant is not 

because he disregarded the law, but because he went contrary 
to the wishes of a considerable number of cranks. 

A high school principal, objecting to wine being used at 

a teachers' banquet, as revealed by a photograph, said that 
they should at least have hidden the bottles under the table. 
This advocacy of hypocrisy is not at all surprising to any one 
who has made a study of the prohibition tribe. 



Jane Addams declares that soldiers in the European 

armies have to be "doped" with liquor before they will fight. 
It would be ungallant to say that Miss Addams is very, very 
silly. 

Guards at San Quentin have had the color of their uni- 



forms changed because visitors took them for convicts. They 
refused to believe that the joke was not on them, but on the 
visitors. 

Yuan Shi Kai says he would not accept the throne of 

China if it were offered him. Yet he needn't be afraid that it 
would go begging. Caesars are as rare in China as they were 
in Rome. 

At the recent election of the International Sunshine 

Society the ballot box was stuffed. The sunshine must have 
been switched off for a moment and the horrid deed done under 
cover of darkness. 

Election is near. Police judges want votes. Jitney 

drivers' association has many members. Therefore jitney 
drivers who run over citizens get light penalties. Hurrah for 
our political system ! 

German breweries have been ordered to cut their output 

down forty per cent on account of the shortage in barley. 
American dealers will be kept busier than ever pasting German 
labels on domestic products. 

If the judge that tries your case doesn't interpret the 

law as you think it should be interpreted, get another judge. 
You, as a private citizen, might not be able to do it — but with 
the city government back of you it is easy. 

Kansas City marshall resigned because he had nothing 

to do and was ashamed to draw his salary. We have city em- 
ployees who draw their salaries with promptitude and gusto, 
but would be as ashamed to be caught working. 

A leper who turned up in Fresno from Los Angeles said 

that the Los Angeles County authorities gave him $10 and told 
him to "beat it." Improbable tale. Los Angeles isn't letting 
anybody get away if there is any chance to hold him. 

-A startled statistician unloads the information that what 

is paid for chewing gum in the United States every year would 
build three battleships. Never mind, old chap. Just reflect 
that you don't have to chew it all, and quit your worrying. 

Bryan names Wealth, Fashion, Fame, Comfort, Intellec- 
tuality, Travel, Chance, Passion, Drink, as the nine false gods. 
It is probably because he did not wish to drag himself into the 
discussion that he failed to include an Indiscreet and Babbling 
Tongue in the list. 

"Tourists Robbed in Yellowstone," says headline. Then 

as the reader is reflecting "That happens to them everywhere," 
he looks further and finds that bandits instead of hotels com- 
mitted the robbery. Tourists are fair game for the one that 
sees them first. 



EDITORIAL COMMENT 



i 



N A. 



jar 




WHAT BUSINESS HAVE WE IN THIS PIED PIPER'S PROCESSION? 

— Darling In the Dcs Moines Register and Leader 



1 



By far the rankest and most men- 
Discraceful Attempt to acing action in law ever taken in 
Recall Judge Sturtevant. this city was that perpetrated by 

the administration in shifting the 
case of the United Railroads Company against the municipality 
from the court of Judge Sturtevant to that of Judge Seawell 
because the judgment of Judge Sturtevant had gone against 
the city. The act had no excuse ; it imposes a disgraceful and 
a threatening precedent of deliberate wrong-doing by the ad- 
ministration. Its character harks back to the turbulent political 
days when the notorious "hounds" of the early '50's sometimes 
in emergencies ventured on such methods to trim justice to suit 
their evil purposes. Nothing so rank was ventured even in the 
most tempestuous and desperate days of the graft prosecution. 
It was an attack on a man who was conscientiously endeavor- 
ing to perform his duty to the city and to himself as a judge. 
The threats to recall him were in line with the contemptible 
assaults made upon him by a yellow press intently keen to 
conceal the fact that by monopolizing the disputed outer tracks 
on lower Market street certain lines of the Municipal Railroads 
are enabled to blanket the United Railroads Company out of 
considerable receipts from Exposition traffic. Should the ul- 
timate decision of the courts go against the city, as is indicated 
by Judge Sturtevant's decision, the Municipal car lines will 
be shown to be a losing proposition, and the shouted claims of 
the yellow press that these city-owned lines are making large 
profits will show losses instead. The studied abuse of these 
papers in attacking Judge Sturtevant and demanding his recall 
exposed their virulent character. If Judge Sturtevant is wrong 
in his opinion the appellant courts will speedily set the matter 
right. In addition, the United Railroads Company has of- 
fered a bond of approximately $100,000 to protect the interests 
of the city. The action and attitude of the representatives of 
the administration since the action was transferred to Judge 
Seawell's department, Judge Troutt sitting in Judge Seawell's 
absence, indicates rather pointedly that they are somewhat un- 
certain of their future course of action. They seem to have 
maneuvered themselves into a pocket. None of the local judges 
care to stand for the "goat" in the present disgraceful situation, 
and with reason. The judge who accepts this yellow billet of 
the administration will be expected to render a judgment in the 
case contrary to the one recorded by Judge Sturtevant, thereby 
placing himself in the stultifying position where he would be 
regarded as having taken orders to give a certain decision be- 



Judge Gary Forecasts 
Early Close of War. 



fore he had examined the facts and arguments in the case. The 
judges in the San Francisco departments have shown an active 
disposition to dodge this opportunity to get the y«llow lime- 
light, and now the administration is seeking a substitute 
among the country judges; that is one of the reasons of the 
present hitch in the proceedings. There may be a black sheep 
somewhere in the State that may accept the disgraceful job, 
but the chances are strong that no judge on the bench will care 
or dare to sit in the case and venture a decision contrary to that 
given by Judge Sturtevant. Unwittingly, the representatives of 
the administration have strengthened Judge Sturtevant in his 
position, and now they are finding some difficulty themselves 
in getting out of the disgraceful hole they digged to trap a 
man who did his duty. 

SB- 
Judge Elbert H. Gary, chairman of 
the board of directors of the U. S. 
Steel Corporation, the biggest busi- 
ness organization in the world, is, 
by virtue of his position and character, in perhaps the closest 
touch of any citizen in this country with the vital events that 
are now developing among the belligerents in the war zone of 
Europe. His sources of information through the foreign agents 
of U. S. Steel are largely extended and verified by a clearing 
house understanding with the other big American corporations 
now selling munitions of war and foodstuffs abroad. These 
American sellers have a common bond of union and understand- 
ing in the collection of their bills abroad and the gold position 
of the debtor nations. Naturally they are keenly alive to the 
question of the likely duration of the present war. In his ad- 
dress before the Commercial Club of San Francisco, Judge 
Gary predicted that we are approaching the end of the war; 
it may not be immediate, but will be much sooner than antici- 
pated by many, including some of those who are the most ac- 
tive participants. The appalling and daily increasing losses of 
the belligerents cannot be long endured by any of them. 

Already there are signs of coming peace. There is substan- 
tial proof that all of the countries involved deeply regret that 
the war was ever started. They are really, though not ad- 
mittedly, surprised that it has been prolonged to this date. They 
are nearing exhaustion and are sick at heart. At no distant 
day we shall see peace, honorable and lasting, secured through- 
out the world. This result will be brought about by the masses 
of the people; they did not precipitate the war, but they will 



July 17, 1915 



and California Advertiser 



end it, and they will insist upon the adoption of measures to 
prevent its recurrence. Judge Gary expresses confidently that 
throughout our own land we are to have industrial peace and 
greater prosperity than ever. Success in business has again 
become popular, and with peace will come a remarkable era 
of prosperity to this country. 

38T 
One of the most important of the 
Benefits of Big Road many gatherings that will assemble 
Congress to California, for discussions at the Panama-Paci- 
fic Exposition will be the thousands 
of representative road building experts from Canada, North 
and South America at the Pan-American Road Congress which 
will be held at San Francisco, September 13-17. This notable 
assemblage will mark the largest and most important good 
roads meeting ever held in the world. Special interest in it 
will be taken by the American associations, working along the 
same lines. The gathering is of unusual importance to Cali- 
fornia both on account of the event being held within the State, 
thereby affording a golden opportunity for local good roads 
workers personally to acquire all the information and technical 
ideas concerning good roads generally and the enormous advan- 
tages that will be offered by the best exports of the world to 
criticise and suggest improvements if possible on the work of 
this character already accomplished here. In addition, it will 
be a world-wide advertisement for the State in displaying her 
wonderful and varied scenic and other attractions, and placing 
California more conspicuously on the world's map as a tourist's 
paradise for motoring the year round. Though this congress is 
nearly three months away, the Governors of the Pacific Coast 
States have already appointed personal representatives; so 
have the Mayors of a dozen large cities. Many great bodies, 
like the American Banker Association, the American Bar As- 
sociation and other organizations interested in the development 
of good roads and the national highways, have been invited to 
send delegates. The Western States are also showing a keen 
and lively interest. Among these participants will be the Tri- 
State Good Roads Association, composing Washington, Oregon 
and California, and two national organizations, the American 
Road Builders' Association and the American Highway Asso- 
ciation. So far the plans developed show that it will bring 
delegates from practically every State in the Union and from 
Canada and the South American Republics. As the greatest of 
the panoramic scenic view States of the Union, California is 
in a position to acquire rich benefits from this gathering. 

W 
Seek as it may, the new Seaman's 
Big Reproof Given shipping bill, recently passed by 

New Seaman's Bill. Congress, to take effect this fall, has 
been unable to gain converts or 
backing in the business ranks of the country. In fact, the 
hardest slam it has received to date was given recently in the 
shape of an overwhelming majority against it in the recent 
referendum of the chamber of commerce of the United States. 
Whether government ownership and control were direct or were 
masked by a majority stock ownership in a shipping corporation 
the scheme arouses and will continue to arouse violent oppo- 
sition in the business community familiar with shipping prob- 
lems. It is significant that the chambers of commerce in their 
recent referendum indorsed direct ship subsidies by a smaller 
majority than they condemned the government ownership 
scheme. In a measure this is explained by the fact that the 
Republican West has never yet consented to support the as- 
sumption by the United States Treasury of the financial losses 
likely to be incurred by private shipowners in the foreign trade. 
A grave situation accordingly confronts our deep sea carrier 
lines in foreign trade. The local Dollar Line, formerly so pros- 



perous in the Oriental trade, has sold two of its vessels to 
Shanghai ship-owners rather than face the impositions set forth 
in the new Seaman's bill. Hill has also disposed of one of his 
biggest Asiatic freighters, and has given notice that he will 
move the headquarters of the company to Vancouver and place 
them under the British flag. The Pacific Mail S. S. Company 
has given notice that it will be obliged to withdraw its vessels 
from their present run, as it will be unable under the new law 
to meet the competition of the cheaper coolie manned crews 
carried by the competing Japanese owned liners. On both sea- 
boards of the country there is a strong movement on foot to 
have the new law repealed, but the labor unions seem powerful 
enough to encourage the administration at Washington to with- 
stand the appeal. Some revision on lines where the bill con- 
flicts with foreign treaties may be had, but ship owners will 
not see the dawning light of promise till modifications are made 
in the restrictive "crew" clause. Government ownership of 
freighting lines to foreign ports is being offered as a substi- 
tute in the situation, but that suggestion does not fulfill the re- 
quirements of a great national marine in which this country is 
so much in need at this vital juncture in world commerce. 

38r 

Wherever General Huerta is, there 
General Huerta as a centers plots and Machiavelian 
Disguised Pacificator. practices to recover the dictatorship 

of Mexico for the purpose of ex- 
p!oiting that prostrated land and people. It is a rich prize for 
any enterprising and hustling conquistador in these days of 
narrowing fields of territorial acquisition. A couple of decades 
ago a lusty filibuster or revoluto could readily gather a bunch 
of followers in almost any of the South or Central American 
republics, shoot his way to the occupation of a presidential 
chair, and raise an abundant war fund by the sale of conces- 
sions, which in many cases was later transferred to Madrid or 
Paris, or some American city, to cushion a life of ease and 
luxury. Since those palmy days in the southern republics, the 
proletariat, save in Mexico, have learned the technicalities in 
the game of establishing stable governments, and for the past 
thirty years they have practically had no revolutions there. 
The present chaotic condition in Mexico will certainly deeply 
impress the best elements there of the imperative necessities 
of a substantial form of government. General Huerta is un- 
doubtedly a man of unusually strong character as a soldier, and 
he possesses a deep understanding of the mixed peoples of the 
northern and southern States; but having conquered a country, 
he lacks that power which in Diaz amounted to genius, the 
capacity to put the nation en its feet, commercially and finan- 
cially, with a seat at the table of the nations. In this hour of 
her national despair Mexico needs a constructive statesman. 
Huerta's recent shameless violation of the neutrality laws of 
the United States expresses the character of the man. He is 
undoubtedly backed by exiled pacificos, and perhaps by some 
American interests who regard him as a catspaw in getting cer- 
tain concession chestnuts out of the fire. It is unfortunate that 
just now Mexico offers such a great gamble to this class of ad- 
venturers. With funds at hand from such quarters, Huerta, 
good soldier that he is, could unquestionably recruit a powerful 
army along the border and in the northern States of Mexico 
to successfully oppose the several drifting wings of the consti- 
tutionalists. Huerta. in his disguise of a pacificator, will never 
bring about the peace that abideth. This fact has been demon- 
strated, and therein lies the reason why President Wilson will 
have naught of him. The murder of Madero is only one of 
numerous acts charged against him. To be truly successful, 
the genesis of the new government of Mexico should have its 
being in the Mexican people, fostered, if necessary, by the 
Administration at Washington. 



San Francisco News Letter 



July 17, 1915 




As was expected, Andy Gallagher captured the backing 

of the Union Labor County Committee in the contest with P. 
H. McCarthy and Eugene Schmitz. Of the 83 votes cast, Gal- 
lagher received 32, Schmitz 29 and McCarthy 22. McCarthy, 
under the agreement, has withdrawn from the race. A vote 
taken to decide between Gallagher and Schmitz resulted in the 
former winning by 46 to 35, both votes indicating remarkable 
strength behind Schmitz, which has been claimed all along by 
his enthusiastic supporters. Gallagher will be accordingly the 
official candidate of the labor party for Mayor, and Schmitz 
will contest the issue with him in the primary, according to his 
followers. His slogan is the wide-open town and the good old 
times. Gallagher is a politician to be reckoned with, and has 
the counsel and support of many political nobs of like calibre 
in the "know." If he overlooks anything it is because it is 
obsolete and ought to be used in the trenches of his opponents. 
As a supervisor he has neglected nothing to make himself 
thoroughly acquainted with Mayor Rolph's position and ammu- 
nition supplies that will be used in the effort to capture a re- 
nomination. Rolph has coquetted for the support of labor 
thioughout his administration. He expects to get his real sup- 
port from the mass of voters outside labor ranks. The likeli- 
hood is that Gallagher and his aides will maneuvre to divide 
this mass by having agents nominate dummy candidates on 
rival party tickets. The bosses of some of these parties are 
not above entering into such a combination when they see an 
opportunity to get a grip somewhere on the public crib. And 
as usual the gullible and the lethargic taxpayers will either 
browse at home, too disinterested to vote, or be led by the ho- 
cus-pocus politicians to waste their vote — and the taxpayers 
united are the stronger in the contest. 

In a recent address before a New York audience, Miss 

Jane Addams declared that the soldiers on both sides of the 
belligerents were doped up on liquor to incite them with the 
necessary spirit to make the desperate bayonet charges. The 
Germans get beer, the English rum and the French absinthe. 
She also stated that a young man, returned from the war, had 
told her that he always fired his gun so as not to hit any one, 
and that he knew hundreds of men in the trenches who were 
doing the same thing. Jane Addams is a dandy reporter for 
the Peace party, and is apparently endeavoring to do as good 
work in stirring up the ill-feeling, spleen and rancor of the con- 
tending belligerents in as cheerful, persistent and incisive way 
as her rival war correspondent critics of the other sex. It is 
indeed painful to grin over Miss Addams unsupported state- 
ments as delivered by her in Carnegie Hall and at the same 
time cushion one's feelings against the comments of the patriots 
in the trenches when they hear of these extraordinary, foolish 
statements. It is comforting, however, to know that these re- 
marks originated in the caput of the chairman of the skirted 
delegates who gathered at the Hague several months ago to 
draft peace suggestions for the nations at war. To a French- 
man, a German or a patriot of any of the other nationalities en- 
gaged these "doped up" charges will be considered unthink- 
able, very much as the proposed peace suggestions were that 
found their only nesting place in a waste paper basket. 

Willis Polk, architect, invited sixty leading citizens to 

attend a meeting to consider choosing a good man for Mayor. 
Ten attended. And the other fifty will be among the loudly 
denunciatory kind if our next Mayor isn't just to their liking. 



With an increase in population of a round half million 

in the last five years, New York claims to have outstripped 
the population of London proper and to have won the 
blue ribbon representing the largest city in the world. Stay, 
stay, Father Knickerbocker, and pent your impetuous, ardent 
pride for one brief moment. Hast heard the last night reel 
message from sleepless Los Angeles? That bee-hive burg yes- 
ter-eve incorporated in its lusty limits the San Bernardino des- 
ert and Catalina Island with all its fish hatcheries of teeming 
population. Before to-day's sun sets it will have annexed 
Mexico and all the latest insurrecto burying grounds therein, 
every defuncto being eligible under the new directory rules to 
a place therein. If you disincline to believe this, New York, 
wire Los Angeles at our charge, and verify details. Do this 
quickly, for Los Angeles is already dickering to extend its 
southern borders to the Canal Zone, where it proposes to make 
use of the army and navy forces of Uncle Sam to prevent any 
resident leaving from that angle of the city without a permit 
signed by the Mayor. 'Fess up that you are beaten, New York — - 
acknowledge the corn. No city on earth can beat Los Angeles 
in claiming. It's the great "Iclaim." 

Gertrude Atherton and Charles F. Lummis have enrolled 

themselves, by the work they recently displayed at the Exposi- 
tion, by proxy, as critics worth while, and a grateful nation 
should pension them to motor occasionally through the literary 
highways and byways to batter the rank, pestiferous, nonsense 
running impulsively through certain errotic and other schools 
that the plumbing laws of the country have overlooked. Both 
of them must have a highly instinctive sense, for they for- 
warded their papers to the congress of journalists to be read. 
Both papers scored a great hit when excerpts were published in 
the public press. Both excoriated certain brands of writers of 
"near literature," writers that would rather be smart than right, 
authors writing with one eye on the check upheld by the editor 
as a caution to act as Pandar worth while — there was nothing 
left in reply for the "literary" diseased except the crematory. 
The "dehumanized, superific and ephemeral" relics of what was 
left of these lucubrations were worthily and heartily canonized 
in damnation. 

By the way, has anybody heard the usually strident 

voice of Jack Neylan piping anywhere in the political wilderness 
since that great drug traffic investigation was punctured so 
deftly and successfully by Collector of Internal Revenue Scott? 
This is certainly the first recorded period in five years in which 
the active head of the State administration has lost his voice 
and his nerve, and what is most remarkable, both at the same 
time. This condition corroborates an old time political suspi- 
cion that Neylan's voice and nerve are indissolubly welded to- 
gether, and might be dubbed the owner's goat. Any political 
opponent who can net one, ipso facto, or by gum! captures the 
other for the whistling. Scott handled his end of the affair with 
an aplomb that would have carried Bryan into the international 
limelight had he copied it in the Lusitania affair. Neylan is at 
the springs, or whatever new place it is these days that new 
nerves are restored at schedule rates. 

"Seven rooms and a bath for his excellency, the Mayor," 

is the official announcement that Mayor Rolph and his personal 
staff will move into the new quarters of the Mayor in the new 
Civic Center, September 1st, next. Does the bath indicate cold 
feet, or, according to a local sibyl, the advent of the Labor 
party into the executive suite next January, followed by a 
wholesale washing of the feet of the invaders ? Coming events 
usually forecast feet first in politics, and the piper is playing a 
very mixed reel just now. Anyhow, the bath will really know 
who the Mayor is, or has been, better than any one else now 
engaged in the forecasting line. 



July 17, 1915 



and California Advertiser 



An Arraignment of Germany 



By Rudyard Kipling 

The German has spent quite as much energy in the last 
forty-five years preparing for war as we have in convincing 
ourselves that wars should not be prepared for. He has< 
started this war with a magnificent equipment which took him 
time and heavy taxation to get together. That equipment we 
have had to face for the last ten months. The Germans went 
into this war with a mind which had been carefully trained out 
of the idea of every moral sense or obligation — private, public 
or international. He does not recognize the existence of any 
law, least of all those he has subscribed to himself, in making 
war against combatants or non-combatants, men, women and 
children. 

He has done from his own point of view very well indeed. 
All mankind bears witness to-day that there is no crime, no 
cruelty, no abomination that the mind of man can conceive 
which the German has not perpetrated, is not perpetrating, and 
will not perpetrate if he is allowed to go on. These horrors and 
perversions were not invented by him on the spur of the mo- 
ment. They were arranged beforehand — the outlines are laid 
down in the German War-book. 

They are part of the system in which Germany has been 
scientifically trained. It is the essence of that system to make 
such a hell of the countries where her armies set foot that any 
terms she may offer will seem like Heaven to the people whose 
bodies she has defiled and whose minds she has broken of set 
purpose and intention. 

In the face of these facts it is folly for any fit man to waste 
one minute in talking about what he would do if our system of 
recruiting were changed, or to wait on, as some men are wait- 
ing, in the hope of compulsion being introduced. We shall not 
be saved by argument. We shall most certainly not be saved 
by hanging on to our private jobs and businesses. Our own 
strength and our own will alone can save us. If these fail, the 
alternative for us is robbery, rape of the women, starvation, as 
a prelude to slavery. N«r need we expect any miracle to save 
us. So long as an unbroken Germany exists, so long will life 
on this planet be intolerable not only for us and for our Allies, 
but for all humanity, and humanity knows it. At present six 
European nations are bearing the burden of the war. There is 
a fringe of shivering neutrals almost under the German guns 
who look out of their front doors and see, as they were meant to 
see, what has been done to Belgium, the German-guaranteed 
neutral. 

But however the world pretends to divide itself, there are only 
two divisions in the world to-day — human beings and Germans. 
And the German knows it. Human beings have long ago sick- 
ened of him and everything connected with him, of all he does, 
says, thinks, or believes. From the ends of the earth to the 
ends of the earth they desire nothing more greatly than that 
this unclean thing should be thrust out from the membership 
and the memory of the nations. 

The German's answer to the world's loathing is: T am strong. 
I kill. I shall go on killing by all means in my power till I have 
imposed my will on all human beings." He gives no choice. He 
leaves no middle way. He has reduced civilization and all that 
civilization means to the simple question of kill or be killed. 
Up to the present, as far as we can find out, Germany has suf- 
fered some three million casualties. She can suffer another 
three million, and, for aught we know, another three million af- 
ter that. We have no reason to believe that she will break up 
suddenly and dramatically as a few people still expect. Why 
should she? 

She took two generations to prepare herself in every detail 
and through every fibre of her national being for this war. She 
is playing for the highest stakes in the world — the dominion 
of the world. It seems to me that she must either win or bleed 
to death almost where her lines run to-day. Therefore we and 
our Allies must continue to pass our children through fire to 
Moloch until Moloch perish. This, as I see it, is where we 
stand and where Germany stands. 

Turn your mind for a moment to the idea of a conquering 
Germany. You need not go far to see what it would mean to 
us. In Belgium at this hour several million Belgians are making 



war material or fortifications for their conquerors. They are 
given enough food to support life as the German thinks it 
should be supported. 

By the way, I believe the United States of America supplies 
a large part of that food. In return, they are compelled to 
work at the point of the bayonet. If they object, they are shot. 
Their factories, their houses, and their public buildings have 
long ago been gutted, and everything in them that was valuable 
or useful has been packed up and sent into Germany. They 
have no more property and no more rights than cattle ; and they 
cannot lift a hand to protect the honor of their women. And 
less than a year ago they were one of the most civilized and 
prosperous of the nations of the earth. There has been nothing 
like the horror of their fate in all history, and this system is in 
full working order within fifty miles of the English coast. 

Where I live I can hear the guns that are trying to extend it. 
The same system exists in such parts of France and Poland as 
are in German hands. But whatever has been dealt out to Bel- 
gium, France and Poland will be England's fate tenfold if we 
fail to subdue the Germans. That we shall be broken, plun- 
dered, robbed and enslaved like Belgium will be but the first 
part of the matter. There are special reasons in the German 
mind why we should be morally and mentally shamed and dis- 
honored beyond any other people — why we should be degraded 
till those who survive may scarcely dare to look each other in 
the face. Be perfectly sure, therefore, that if Germany is vic- 
torious every refinement of outrage which is within the compass 
of the German imagination will be inflicted on us in every 
aspect of our lives. 

Over and above this, no pledge we can offer, no guarantee we 
can give, will be accepted by Germany as binding. She has 
broken her own most solemn oaths, pledges and obligations, and 
by the very fact of her existence she is bound to trust nothing 
and to recognize nothing except immediate superior force, 
backed by illimitable cruelty. 

So, you see, there are no terms possible. Realize, too, if the 
Allies are beaten, there will be no spot on the globe where a 
soul can escape from the domination of this enemy of mankind. 
There has been childish talk that the Western Hemisphere 
would offer a refuge from oppression. Put that thought from 
your mind. If the Allies were defeated, Germany would not 
need to send a single battleship over the Atlantic. She would 
issue an order and it would be obeyed. Civilization would be 
bankrupt and the Western world would be taken over with the 
rest of the wreckage by Germany the Receiver. So, you see, 
there is no retreat possible. There are no terms and no retreat 
in this war. It must go forward, and with those men of Eng- 
land who are eligible for service, but who have not yet offered 
themselves, the decision of the war rests. 



Dock Hocks, our enterprising blacksmith, who cuts hair 

on Saturdays, is preparing to open his spring and summer bar- 
ber business, and will go to Tickville to buy the calico for the 
long apron that goes around the neck of the customer. He used 
a skirt to fit down over the patrons last season, but some of 
them objected to it, as they want to have their hands free for 
protection while the work is going on. — Hogwallow Kentuckian. 



AM 




STRAIGHT 

ourbor\ 



Charles Meinecke & Co. 

».i«t. P. one MM 314 SACRAMENTO ST.. %. W. 



San Francisco News Letter 



July 17, 1915 




An interesting social problem that has developed during the 
Exposition is no nearer solution now than it was when the 
leaders in Exposition festivities were first confronted with this 
novel situation. No amount of tact, carefully edited publicity, 
innuendo, insinuendo or anything else that has been coined for 
the occasion has accomplished the purpose. 

Consider the ball at the Palace Hotel the other night for the 
Governor of Virginia and the Virginia Blues, the gallant and 
gay young company of F. F. V.'s who accompanied him to these 
shores. The committee in charge of the ball was peopled with 
men and women accustomed to the best social usage, and in ad- 
dition schooled in some of the curious manifestations that have 
recently de\ eloped here. They sent out a thousand invitations 
and received about five hundred responses. 

They realized that the ordinary method of calculation could 
not be applied, and therefore they got out a made-to-order 
measuring stick, and figured that about eight hundred people 
would attend. People have been very careless about acknow- 
ledging invitations to Exposition functions, and so many un- 
invited people have floated into uncharted seas that were 
crowded with unbidden craft that it was decided to take no 
chances and to prepare for three hundred more than responded, 
and so accomplish smooth sailing. 

At all the affairs given by the States and nations partici- 
pating in the Exposition there has been the curious misunder- 
standing that it was not necessary to receive an engraved in- 
vitation in order to be "among those present." People who 
read a notice in the society column of a proposed function evi- 
dently consider it as a special reminder that their presence is 
wanted, and they arrive in numbers that make the caterer's 
repast look like mere samples and drive the hosts to distrac- 
tion. But the managers of the ball for the Virginians were not 
to be caught on the horns of this dilemma. They visualized the 
cumulative effect of all the society notices of the event, and 
they saw that it would take no miracle to turn five hundred into 
eight hundred. They ordered a buffet supper that would be 
ample for the increased throng, and they stood in line early in 
the evening and extended the warm, cordial welcome befitting 
a function for the men and women from one of the best-loved 
States in all the Union. They kept right on smiling even when 
the ball room and the adjacent rooms were crowded with a 
mass of people that never could have been squeezed under the 
thousand mark. Some of them went right on smiling and re- 
ceiving, which was their job, whilst others went out to the doors 
to see why the attendants were letting in some two thousand 
guests. They were as hopeless as the attendants. What can 
one do when a dozen happy looking people come in on one card 
— humiliate them by turning them back? Not under the cir- 
cumstances. What about the queer looking ones who present 
cards that one is perfectly sure have fallen into their hands 
by the indirect method ? Investigate them, and find that though 
they look queer, every yard of the salvage is marked "F. F. V." 
What about the brazen ones who came in without any pretense 
of handing the man at the door a card ? Perhaps they are not 
brazen at all, but just distinguished visitors in the city who, be- 
lieving the affair public, are taking advantage of the far-famed, 
far-flung hospitality of this city by the Golden Gate. 

The only thing to do is to realize that there are comedies in 
real life entitled "You Never Can Tell," which make George 
Bernard Shaw's comedy of that name show a thin strain of 
humor. 

So the ladies who went on the scouting expedition decided 
that the only thing to do was to do nothing at all. (Of course, 
the men on the committee were all 'good scouts,' too, but this is 
the sort of thing that even a Southerner always passes up to the 
ladies, God bless 'em.) 

It was a lovely ball, and the Virginians took it as a tribute 
and an earnest of the fine feeling toward them that about a 
thousand more people came than were expected. The gallant 
Blues did rot mind doing gymnastic stunts to keep their fair 
partners from being trampled upon; and the Governor of Vir- 



ginia beamed the nicest kind of beams on every one, which had 
nothing in common with the wintry political smiles of some men 
in public life; and somehow, some one connected with the 
hotel watered the punch so that it would go round and taste 
good to the end, and from some frigid zone underneath the 
ballroom they dug up enough icecream to supplement the origi- 
nal order for the buffet, and so every one was happy, even if 
crossing the ballroom floor was a more perilous adventure than 
negotiating Market street in the full tide of the jitney traffic. 
© © © 
Even the hosts at the dinner parties for Exposition guests 
are confronted with a new phenomenon which no previous 
social experience parallels. Every one is familiar with the type 
of unbidden guest pushing a way into some big affair like a 
wedding, tea or ball. But as the ball to the Virginians illus- 
trates, even these big affairs bring out unbidden guests of an 
original calibre, people who do not understand the code of the 
Exposition affairs, but are by no means made of the same stuff 
as the professional unbidden guest. 

Still more difficult to handle are the visitors who complicate 
dinner-giving these days. For example, the New York Com- 
missioners gave an elaborate dinner party for Judge and Mrs. 
Elbert Gary the other night in the New York State building. A 
party of New Yorkers staying at the Fairmont Hotel read pre- 
liminary notices of the affair and wrote that they knew the 
Garys would be glad to attend, and would send a check for the 
reservations if the secretary would kindly notify them of the 
amount. The lady commissioner into whose hands the request 
fell was obliged to write a courteous note, informing them that 
it was a private dinner party, not a subscription affair. "I 
felt very uncomfortable about it," she said, "and was inclined 
to invite them as guests, for they are really important New 
York people, but it was too late to make any change in the 
number of dinner guests, so the best I could do was to invite 
them in for the reception and dance after dinner. 

"Some requests are disposed of with much more comfort 
than this particular case. For example, the request I had 
from a woman whom I had met only once that I invite her two 
daughters to the dinner, and by 'further helping them socially, 
reap a financial profit which she would be glad to discuss with 
me!' " 

© © © 

A New York society weekly comments tearfully on the fact 
that Mrs. Lily Oelrichs Martin returns to New York with the 
beggarly allowance of $1,500 a month standing between her 
and her small son — and starvation. The writer, after several 
black-bordered, tear-damp reflections, grows slightly optimistic 
and holds out the cheerful thought that with the rise of her 
Western securities and the help of her wealthy Eastern rela- 
tives she may be able to avoid the wolf and the proverbial 
door-mat. 

There is no doubt that $1,500 a month does not make a noise 
like affluence in New York — nor in any other big city, for the 
matter of that — these days of speeded-up luxuries. On the 
other hand, a woman with one child and such an allowance need 
not exactly be an object of pity anywhere. The Martin estate 
has vast land holdings in Oregon, which are only now being 
developed, and her income will be increased when the Oregon 
holdings are productive. Meantime, the beautiful young widow 
must brave the perils of Gotham society on a meagre $18,000 a 
year, which might be a good salary for some young Captain 
of Industry, but evidently will not strew many flowers along the 
satin-shod way of the "idle rich." However, Mrs. Eleanor 



PAUL L SNUTSEL 



ART GALLERY 



Paul L. Snutsel, (Art Expert) 

Of London, Paris, Brussels and New York 
Invites Inspection of 

His Choice Collection of Paintings 

Expert and Appraiser 
Private Galleries Catalogued and Valued 

RUSS BUILDING, MAIN ROTUNDA 

MONTGOMERY AND BUSH STREETS 



July 17, 1915 



and California Advertiser 



Martin is very generous, and now and then may be counted on 
to bestow a little extra pin-money on the beautiful, "beggared" 
Lily. 

© © gi 

A number of the young society girls are going in for the 
unique musical accomplishment, considered a masculine pre- 
rogative, and poetically bracketed for all time with that most 
ignoble pursuit of the ill-advised hen — crowing! But in spite 
of the noble and classic warning that "whistling girls and crow- 
ing hens always come to some bad ends," the adventurous mai- 
dens of to-day are pursing up their lips and essaying the trills 
that would do more than keep up a small boy's courage. 

Mrs. Downey Harvey will undoubtedly still wear the laurel 
wreath for whistlers, in spite of this present enthusiasm in the 
younger set. Mrs. Harvey whistles with that amazing skill 
which would mean big box-office receipts were she to cast in 
her talent on the vaudeville circuit. Nobody has ever been able 
to induce her to whistle in public, even the demands of society 
benefits failing to bring one light note from behind the bushel 
where she keeps her talent. But she does impromptu drawing- 
room stunts very often, to the delight and amazement of those 
who have never heard such whistling off the stage. 



Within the Gates of the Exposition 

For what is the Panama-Pacific Exposition in mourning? It 
must be in mourning for something, or somebody, for most of 
its flags, standards and pavilions generally are at half-mast, or 
nearly so. In the Army and Navy such carelessness is con- 
sidered a crime. Most of the Exposition banners sag from one 
to several feet below the head of the staff. Is there no one 
whose duty it is to have a look at this sort of thing once in a 
while at least? Each flag should be triced up taut to its staff 
head. The present condition will be a standing joke as an ex- 
hibit of lubberliness to our friends of the Navy, who are help- 
ing the Exposition so much. 

* * * 

Overheard on the Exposition grounds the other day : 

"I hear there is going to be an excursion to the battleship 
Oregon to-day." 

"Yes; quite a crowd going aboard every day." 

"Isn't she very old? Is she safe?" 

"Well, she is about twenty-two years old, but she certainly 
looks strong." 

"Why, what we'll do is to go to her, and if she seems safe 
we'll go aboard. You can't take any chances with these ex- 
cursion boats. Many lives were lost on the 'General Armstrong' 

in New York a few years ago, you remember?" 

* * * 

Nevada did herself proud at Nevada day. Not only was 
the crowd large in quantity, but it was strong in quality. Never 
was seen on the Exposition grounds a finer collection of lovely 
young Nevadan girls. As a popular San Francisco clubman — 
a connoisseur — said : "These sagebrush henlets are certainly 
some poultry." But there were other notables besides the girls. 
There were aged men and women who pioneered in the sage- 
brush State two generations ago. Many of these veterans were 
active participants in the rush of the early Comstock days, 
when fortunes were made in a jiffy by the hardy, the daring 
and the plucky. Men were there who had worked with hand 
and pick in their youth, in the wilderness, when even San Fran- 
cisco had scarce emerged from the mining camp stage. How 
picturesque must have been the thoughts that passed through 
the minds of those white bearded, rugged men and their wives 

as they contemplated the scene about them at the Exposition! 

* * * 

On exhibits throughout the various palaces are signs "Sold," 
meaning sold for delivery after the end of the Exposition per- 
iod. People, not only in San Francisco, but from elsewhere, 
have found some choice things here with which to adorn their 
homes or put to practical use. But the selling of rare articles 
has not been confined to the exhibit palaces. The buyers have 
spread to the foreign pavilions and the State buildings, where 
they have made some splendid finds. Prominent San Francis- 
cans have picked up many valuable articles of furniture and of 
ornament, also of great permanent interest, in some of the State 
buildings. In the buildings, for example, of States like Mas- 



sachusetts and of Virginia, have been purchased specimens of 
genuine old Colonial furniture. Imitations of this have been 
spread broadcast for years, but those to be found at the Expo- 
sition are the real thing, vouched for by the State commis- 
sioners. The same truth applies to articles in practically all the 
puildings._ They have the stamp of verity. Philippine articles 
in the_ Philippine buildings really came from the Philippines- 
those in the Hawaiian building really from Hawaii; those from 
the Siamese pavilion really from Siam. And so it goes. The 
Exposition is a godsend for lovers of the antique, the strange 
and the reminiscent. 

* * * 

Next week promises to be the gayest socially in the history 
of the Exposition. In addition to the reception and ball to be 
given this (Saturday) evening to those who escorted the Lib- 
erty Bell from Philadelphia, there will be three big balls next 
week, and a luncheon every day, beginning Tuesday. The re- 
ceptions and balls will be given Monday evening to Governor 
Capper of Kansas; Wednesday to Governor Walsh of Massa- 
chusetts; and Friday to Governors Fitzsimmons of Illinois and 
Spry of Utah. Luncheons will be given in the Administration 
building on Monday to Governor Capper; on Tuesday to Gov- 
ernor Walsh; on Wednesday to the West Virginia representa- 
tives; on Thursday to Colonel Theodore Roosevelt; on Friday 
to Governor Fitzsimmons ; and on Saturday to Governor Spry. 
In additin to these big Exposition affairs there will be a suc- 
cession of lesser ones at various State and foreign pavilions, 
including another to be given by General del Castillo, of Cuba.' 

* * * 

The Exposition period is now half over, and the influx of 
visitors from the East is well underway and increasing in vol- 
ume. Noticeable, too, is the fact that money is being spent on 
the Zone with more liberality than at first. The attendance ex- 
ceeds the early estimates. Estimaters of the attendance, a year 
ago, thought that 15,000,000 would be about the number of ad- 
missions for the whole period, but, with the period half over, 
more than 8,000,000 have passed through the gates. And in 
the autumn, when the farmers have garnered the cash from 
the sale of their crops, the average daily admissions will surely 
be larger than during the first few months. Besides, practically 
all the big attractions in the Live Stock department — which is 
the main drawing card of visitors at all expositions — will be 
during the autumn months. A growing feeling of optimism is 
observable among Exposition officials. 

This week the popular Inside Inn, the only hotel on the 

Exposition grounds, will be the background of a large number 
of social and official events that have been specially carded, 
and guests there will be afforded numbers of opportunities to 
see intimately that social life on the grounds that is one of the 
most interesting features of the big Fair. It goes without say- 
ing that practically every important visiting personage in Amer- 
ica or from abroad passes through the lobby of the Inside Inn 
sometime during his or her stay on the grounds. Superior hotel 
service, special luncheons, a dining menu that meets every re- 
quirement, dancing and a most enjoyable background contribute 
a distinct surrounding to its many attractions. 



Jules is generally regarded as one of the very best 

caterers in this city, famous the world round for its rarely excel- 
lent dining places. Jules Restaurant in the Monadnock Building, 
Market street near Third, is the gathering place of those seeking 
an unsurpassable chef and the most tempting of the season's 
viands served irreproachably. Just now Jules is making a 
specialty of a rarely excellent 50 cent luncheon. Try it and 
you will become a steady patron. 




PL„ •_ • _. vears before it was offered as a 
rnysicians bomwtieBy* Medicine. Murine is Still 

Compounded by Our Physicians and guaranteed by them 
as a reliable relief for Eyes that Need Care. Try it in your 
Eyes, in Baby's Eyes — No Smarting— Just Eye Comfort. 

Bay Murine of your Drueeitt— accept no Substitute. 
and if interested write for Book of the Eye FREE 

^_J Murine Eye Remedy Company, Chicago ^ 



San Francisco News Letter 



July 10, 1915 



PLEASURES WAND 




"We obey no wand but Pleasure's." — Tom Moore 
Many Star Features at Pantages. 

There is an ideal bill for the large following of this 
very popular house. Every number has class. The 
fair sex predominate on the various numbers. The 
opening act is the Three Weber Sisters, who go about 
their stunts as if they thoroughly enjoyed everything. 
Their feats are out of the ordinary, and their success 
is undoubted. Fisher, Schaffer and Rockway are a 
clever trio who ping and dance well, and give several 
impersonations very unusual. They are remarkably 
clever entertainers. They are closely followed by the 
Six Kirksmith Sisters, who play with much finish and 
technique on various instruments. They have a beauti- 
ful setting and costumes. All their work is refined 
and lends distinction to the entire program. An act 
showing "class" is that of Margaret Edwards, the fam- 
ous "perfect girl," who shows her charms to an admir- 
ing audience, and also convinces them that she is a 
most attractive dancer. Her numbers are well executed 
and with a certain abandon which fits in well with the 
nature of the girl, who has become strong and beautiful 
without resorting to many of the conventions of the or- 
dinary girl. An operatic tabloid version of "Faust" is 
sung with no little success by five members of the late 
Lambardi grand opera company. This vocal offering 
is given with unusual energy and vocal fire. It does 
not make any difference with these artists what the 
calibre of their audiences may be, they always give 
their best efforts to anything they do. Their act is a 
star feature of the bill. 

The Flying Fishers combine comedy with their acro- 
batic stunts. Jim Halley and Jess Noble are two capi- 
tal entertainers who realize what the people in front 
like, and they give it to them in large doses. The mov- 
ing pictures are always a big feature. One is always 

assured of something good at Pantages. 
* * * 

Orpheum Bill Makes Big Hit. 

Towards the latter part of the show Monday evening 
there was a veritable riot. The demonstration lasted 
about half an hour. This unusual state of things was 
brought about principally by one person, Jack Wilson. 
His impromptu review of the numbers which preceded 
him created the outburst. He followed the statuesque 
English beauty, Kitty Gordon, and the way he poked 
fun at almost everything she did simply stirred up a 
riot of laughter. It is by all odds the best thing of the 
kind I have ever seen. Even Miss Gordon joined in the spirit 
of the fun and obligingly came out during Wilson's act and 
helped things along. When she did emerge from the wings, 
everybody out in front was really frightened. Miss Gordon's 
look betokened no good. We all thought that Wilson was going 
to receive an awful grilling for the liberties he had been tak- 
ing with her act. In a few moments we found out differently. 
Then the fun grew faster and more furious. Jack Wilson cer- 
tainly registered the biggest kind of a comedy hit which won 
the house. Wilson pokes fun at almost everybody on the pro- 
gram, and he does it all in a manner thoroughly enjoyable. 
Franklyn Batie, who is his assistant in the act, is an excellent 
foil, and has a splendid baritone voice which he shows off to 
advantage. Wilson should be sentenced for life to play on the 
Orpheum Circuit. 

Miss Gordon has an act wherein she is able to wear some 
stunning gowns and show that famous back; some of her neg- 
ligee effects are creations of the kind which makes everybody 
sit up and take notice. Jack Lait wrote the plot of the little 
play, which is called "Alma's Return." Miss Gordon is a wel- 
come addition to the Orpheum Circuit, and if she will only man- 
age to remain on the same bill with Jack Wilson, we shall con- 
sider this as the sum total of our vaudeville happiness. After 
the Wilson act, a lady in front of me burst out spontaneously, 
saying: "My, but this is a great show." She echoed what the 
entire house thought. Prince Kim, the Chinese tenor, remains 





Mrs. Patrick Campbell in Bernard Shaw's "Pygmalion," at 
Columbia Theatre beginning Monday night, July 19th. 

another week with a new repertoire of songs. Florence Lor- 
raine also remains over, presenting with her partner, Edgar 
Dudley, their funny mixture of fun entitled "The Way to a 
Man's Heart." Then there is the youngster, Britt Wood, who, 
with his mouth harmonica, repeats the large success he made 
on a previous visit. Ruby Norton and Sammy Lee have an 
offering of songs and dances. They score easily. Johnny 
Dooley and Yvette Rugel are of the unusual kind, and their 
fun making is clean and wholesome. Lucy Gillett's clever jug- 
gling is fully appreciated and goes big. It is a wonderful bill, 
and this fact is evident by the packed houses. 

Paul Gerson. 
* * * 

The star features of the Festival Hall affairs at the Exposi- 
tion have all been handled with the usual success that marks 
the work of "Phil" Hastings, regarded as the dean of the local 
theatrical publicity men. Hastings won his envied position 
through long and varied experience in exploiting practically 
every kind of amusement that has passed this way. He is brim- 
ful of statistics, stage lore, and the standing and drawing points 
of practically all the players, operatic and concert artists, lec- 
turers and platform people in the country. He knows all the 
men in the managerial game, and is familiar with their points 



July 17, 1915 



and California Advertiser 




Marion Morgan's classic dancers, in a repertoire of Egyptian, Greek and Roman dances next week at the Orpheum. 



of view and what they want. His success as a publicity man 
centers in a psychic sense which enables him to instinctively 
apprehend the vital points in the various kinds of amusements 
that will attract not only the attention but the inclination of the 
reading public when set forth in the columns of the newspapers. 
His wide and strong friendships in the amusement world is the 
best evidence of his standing and character. 

* * * 

ADVANCE ANNOUNCEMENTS. 

Columbia Theatre. — Mrs. Patrick Campbell, the noted Eng- 
lish actress, last seen in San Francisco about eight years ago, 
will return to this city the week of July 19th, in George Bernard 
Shaw's latest comedy, "Pygmalion," in which she made the 
most decisive success of a remarkably brilliant career. The 
much-discussed play in which Mrs. Campbell essays the role 
of a poor London flower girl, shows a transformation from rags 
and cockney slang by the slow process of physical and mental 
culture tc be passed off in six months' time as a veritable 
duchess at a swell garden party. Mr. Shaw calls his play a 
romance; perhaps this is another of his stage jokes, because 
the dialogue is distinctly surcharged with satire on social dis- 
tinctions, and, on this account solely, is likely to be enjoyed by 
the regular patrons of the Columbia Theatre. 

During Mrs. Campbell's engagement, special-priced matinees 
will be given on Wednesdays and Saturdays. 

• * * 

Classic Dancing at the Orpheum. — The Orpheum bill next 
week will be headed by Marion Morgan's Classic Dancers, 
consisting of six handsome, graceful and symmetrical girls, 
who have distinguished themselves, and until recently danced 
in support of Lydia Lopokova. They will present a suite of five 
different dances of four different parts, set to the music of 
Rubenstein, Schubert and other noted composers. The dances 
they appear in are Egyptian, Greek, Arabian and Roman. The 
Misses Campbell introduce what they are pleased to term a 
Southern drawing room specialty called "At Home," in which 
they sing delightfully and play the piano and banjo with con- 
summate skill. Bert Melrose, the famous international clown, 
will present a ludicrous act in which he, to all appearances, 
manifests a reckless disregard of life and limb. He is a re- 
markable acrobat, whose crowning effort is his famous Melrose 
fall. The Four Melodious Chaps, Curtis, Armstrong. Rhoades 
and Curtiss, possess voices that harmonize perfectly. Ruby 
Norton and Sammy Lee will furnish new songs and dances, and 
Britt Wood, the "juvenile Jester," will continue to amuse with 



his whimsical remarks and mouth organ solos. It will also be 
the last week of Kitty Gordon, supported by Harrison Hunter 
in "Alma's Return," and Jack Wilson, in his Impromptu Revue, 
in which he has the aid of Franklyn Batie. 




Emma Lucy Gates, soprano soloist with Mormon Tabernacle 
Choir at Festival Hall next week. 



10 



San Francisco News Letter 



July 17, 1915 





IHIII 


^^^^H 

1^. "^i^ 


Miss Idah Christy, 
who has the title role 
of the Living Venus 
Show in the Zone. 
Miss Christy's figure 
is pronounced by ex- 
perts to be the most 
beautiful in the world, 
and she is a favorite 
model for artists and 
photographers. The 
best compliment she 
receives is from spec- 
tators of the perform- 
ance, many of whom 
do not believe that 
she can be real, but is 
a painting, so perfect 
is her form. This is 
her first appearance 
on the stage. 




3 









out the world, notably selections from "Lohengrin" and "Gia- 
conda." He will be supported by a company of chosen prin- 
cipals, as well as by a chorus of 200 voices hidden away in the 
colonnades of the Fine Arts Palace. Other singers and instru- 
mentalists will occupy seats in gaily decorated gondolas float- 
ing in the waters of the Fine Arts lagoon. 

The "Venetian Night Carnival," which will begin at 8 p. m., 
is but one of a dozen or more elaborate features on the night of 
"Newspapermen's Day," and will be free to all Exposition visi- 
tors. Venetians, Hawaiians and Indians will act as gondoliers 
for the occasion, with giant searchlights playing upon the waters 

during the entire program. 

* * * 

"Nero" to be Given. — The Players' Club of this city is to 
present Stephen Phillips' "Nero" in the Greek Theatre, Uni- 
versity of California, on Tuesday evening, July 27th. Special 
attention has been paid to the selection of the cast, and every 
advantage will be taken for spectacular effects. Particularly in 
the climax, the burning cf Rome, a novel lighting scheme has 
been devised which will surprise the audience. Lurita Stone, 
who has been selected for the difficult role of Poppaea, has 
played many parts on the Greek Theatre stage with the English 
Club of the University. Pearl King Tanner, a prominent society 
leader of Claremont, is cast for Agrippina, Nero's mother, a 
part for which she is admirably fitted. Dion Holm will be seen 
as Nero. Tigellinus, the scheming councillor, has been en- 
trusted to William Rainey. An orchestra of fifty pieces will 
render the incidental music, and a chorus of forty voices will 
be heard. An Egyptian dance, led by Virginia Whitehead, a 

pupil of Pavlowa, will be featured. 

* * * 

Big Tabernacle Choir Coming. — The Mormon Tabernacle 
Choir will give four concerts at Festival Hall at the Exposition 
next week, on the evenings of Wednesday, Thursday and Fri- 
day, at half-past eight, and on Saturday afternoon at half-past 
two. Over two hundred members of the Mormon church form 
the remarkable choir, under the direction of Professor Joseph 
Ballantyne, a choral conductor who has won national fame 



Venus Again Wins the Pri:e. 

As a result of the competition among the concessionaires in 

the Independence Day parade, the Living Venus was awarded 

the first place, and received as a trophy a large silver cup. The 

young lady 'who represented the show in the wheel chair was 

Miss Jeanne Hague, who does the swinging act in front of the 

theatre before the performance. As Miss Hague could be 

tucked away out of sight in a man's-size pocket, some question 

arose as to her eligibility to compete, owing to her age. Miss 

Lolita Perine, the producer of the show, assured the committee, 

however, that the cradle was not being robbed, and that her 

tiny representative was not subject to the operation of the 

child labor laws. 

* * * 

Popular Matinee of Music. — At the regular weekly matinee of 
music which will be given under the auspices of Kohler & Chase 
Saturday afternoon, July 17th, one of the most successful of our 
resident artists will be Jack Edward Hillman, baritone. His 
smooth, pleasing baritone, coupled with his artistic taste and 
poetic sentiment, has been the feature on many programs of 
late. His own recital was one of the leading local events of 
the last season. As usual, the instrumental portion of the pro- 
gram is in the excellent care of G. Vargas. He will play the 
accompaniments, and also a series of pianistic works on the 
Knabe Player Piano. These contributions to the afternoon's 
offerings have also been chosen with care, and it is always in- 
teresting to note with how much fidelity to artistic principles 
Mr. Vargas has cultivated the use of the player piano. 

Constantino to be Star Soloist on "Newspaper Day." — Senor 
Florencio Constantino, the noted Spanish tenor and late star 
of the Boston Grand Opera Company and the Metropolitan 
Grand Opera Company, will be the featured soloist at a "Vene- 
tian Night Carnival" to be given at the Panama-Pacific Expo- 
sition as one of the big events in the celebration of "News- 
papermen's Day," Saturday, July 24th. Constantino will be 
heard in several of the arias that have won him fame through- 




George H. Primrose, the veteran minstrel, at Pantages. 



July 17, 1915 



and California Adverti 



SCI 



11 



through his development of the organization. To bring the 
Utah singers to California, $20,000 have been contributed by 
the people of that State, President Joseph H. Smith and his 
counselors deciding that the Mormon Church would give $2,500 
to the fund. The choir will have as soloists Miss Lucy Gates, 
prima donna soprano of the Royal Opera, Berlin and Cassel ; 
Prof. John J. McClellan, organist of the great Mormon Taber- 
nacle in Salt Lake City; Leon Hoffmeister, baritone of New 
York and Boston; and Samuel F. Whitaker, organist of the 
Ogden Tabernacle, in addition to the various quartets, double 
quartets and other musical subdivisions of the great chorus. 
The instrumental portion of the programs will be furnished by 
the Exposition orchestra of eighty musicians. The prices will 

be popular. Seats may be obtained at 343 Powell street. 

* * * 

Big War Play at Pantages. — "Across the Border," one of 
Holbrook Blinn's most tragic thrillers, will be the big special 
feature on the new bill at the Pantages on Sunday. The war 
sketch deals with a plea for peace, and was written by Beulah 
Dix expressly for Blinn and his players. "Across the Bor- 
der" tells of the desperate struggle of a little band of soldiers 
who are sheltered in a hut close to the enemy's lines. For days 
the men have been without food, and the young Lieutenant in 
command ventures forth and is shot. During his delirium he 
sees victims of the war, ravished maidens and widowed 
mothers, who plead with the young soldier to return to earth 
and stop the terrible conflict. "Across the Border" is in four 
scenes and carries a cast of fourteen speaking parts. Milton 
Stallard, one of the best known stage directors on the coast, will 
produce the sketch. George H. Primrose, the "grand old vet- 
eran of minstrelsy," is another headliner with his troupe of 
burnt-cork artists. Cecilia Rhoda and George Crampton will 
offer a beautiful singing act, "Between the Reels." Miss Rhoda 
will be remembered as the prima donna with the old Tivoli 
company, and also sang leads with the Princess Theatre pro- 
ductions right after the fire in 1906. Other acts on the bill will 
be the Thrates Sisters and Holliday; Arline, the Gypsy violin- 
iste; the Four Ice Monarchs, who dance on real ice; and Chap- 
lin movies will round out the bill. 



A reduction in passenger rales to the summit of Mt. 

Diablo has been announced by the Oakland, Antioch & Eastern 
Railway, and will remain in effect until September 30th. Tick- 
ets for the round trip from San Francisco or Oakland will be 
sold for $3, and a return limit privilege of ten days will be 
granted. The railway company has also announced a special 
excursion rate of $1.50 from San Francisco or Oakland to its 
terminal at Diablo, the station at the base of the mountain. 
This is for the benefit of the campers and members of the Mt. 
Diablo Park Club. The return limit on these tickets is also ten 
days. During the past week the new highway to the summit 
has been oiled and rendered dustless. Scores of automobiles 
are making the run to the top each day. 



To visit San Francisco without seeing A. Andrews' Dia- 
mond Palace would be like visiting the city and not seeing the 
Exposition. It is a leading feature of San Francisco, a marvel 
of beauty and unique decoration. To be appreciated it must 
be seen. Visitors and residents are cordially invited. Estab- 
lished 1850. Open 8 a. m. to 6 p. m. 50 Kearny street, near 
Market street. 



Furnished Home in Alameda to Rent. — The house 

consists of seven rooms, completely furnished; two bath 
rooms; a lovely garden and a garage. The most desirable 
place to be found in Alameda. A show place on the bay. 
The rental is $100 per month, and the property may be 
seen by appointment only. Any one interested, telephone 
Kearny 3594. 



Pantages' Iheatre 



Nothing in the way of cafe entertainment could exceed 

in attractiveness the ballet ensemble at Techau Tavern. Viewed 
at close range, on the dance floor in the center of the main 
cafe, and not on a stage, the beauty and grace of this charming 
group of dancers was a marvel of terpsichorean art. Six ex- 
pert toe dancers, led by Miss Van Derhoff, late star of the Ruth 
St. Denis Company, were seen each evening this week in classic _j 
ensemble dances interspersed with solo dances by individual £ P-StWal lJ.aH 
members of the ballet. The audience each evening has been 
enthusiastic over this new departure in cafe entertainment, 
and none the less so because the Tavern policy of refined pro- 
grams was strictly adhered to. It is this invariable policy 
which makes the Tavern the leading family cafe of San Fran- 
cisco. 



The 


Living 

Not 


Venus on 

a Picture, But a 


the 


Zone 


Singing, Dancing and Dramatic 
of Great Beauty 


Performance 


Pretty Girls in Barefoot Dances 

Sensational Climax Showing the Most Beautifully Foimed Woman 

in the World Admission 10 Cents 



Market Street Opposite Mason 



A VAUDEVILLE REVELATION 
Milton Slnlhir.l presents HOLBROOK BLINN'S TRAGIC WAR THBILLEB 
" ACROSS tin BORDER." Four smniiir: Scenes — Cast oi 'JO: The Grand 
ran of Minstrelsy. GEORGE II. PRIMROSE AM' Ills MINSTRELB: 

CECELIA RHODA VND GEORGE CRAMPTON, Two Comic ratic Stars In 

■•BETWEEN Mil REE] ILL STAR PANTAGES FEATURES. 

PANAMA-PACIFIC INTERN VI i 
EXPOSITION GROUNDS 
.1 FBI. EVENINGS ;n 6:80 And Saturday 



\f\ I WED., THURS. 



A QUICK DIAGNOSIS. 

A youthful physician had been summoned as a witness in a 
case which depended on technical evidence, and opposing coun- 
sel in cross-examination, asked several sarcastic questions about 
the knowledge and skill of so young a doctor. 

"Are you," he asked, "entirely familiar with the symptoms 
of concussion of the brain?" 

"Yes." 

"Then I should like to ask your opinion of a hypothetical 
case. Were my learned friend, Mr. Bangs, and myself to bang 
our heads together, should we get concussion of the brain? 
Would we?" 

"Mr. Banks might."— Pittsburg Chronicle-Telegraph. 



lie- Ffl 
MORMON TABERNACLE CHOIR 
Utah 

IVhltakerr, ' 
soj,< lis i John 

linn. Organist. Assisted bj the EXPOSITION ORCH1 

owell St. 

I he Leading Plaj i 
[NO MONDAY NIGHT. JULY 1'.'. MATINEES WEDNE8DA1 
s 1TURDAY8; No Sand ty F 

MRS. PATRICK CAMPBELL 
In Bvrnnril Shaw's Romance 

" PYGMALION '• 

xMI'BKI.I. will HOT IPPBAR IJf OAKLAND 



Columbia Theatre 



Urplieum 



"Begorra," remarked Private Skids, as he put his head 

above the trench and a bullet whizzed past, "it's aisy to onder- 
stand that the more a man looks 'round in this war the less he's 
likely to see!" — Puck. 

"Managers say the grand-opera stars.are more tractable 

in vaudeville." "Well, even a grand opera star can see the in- 
congruity of being jealous of a performing chimpanzee or a 
trained seal." — Judg 



O'Farre'.l Street Bet. Stockton and Powell 

Week beginning THIS SUNDAY AFTERNOON. MATINEE 
EVERY DAY. 

VAUDEVILLE AT ITS BEST 

M IRION MOB 

I "is 

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50c. Phone 



COURAUD'S Gives that delicately clear and refined 
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CREAM Keeps away skin troubles. 

AT DRUGGISTS AND DEPARTMENT STORES 



12 



San Francisco News Letter 



July 17, 1915 



The Background of the War Zone 



According to one authority the peculiar atrocity of this con- 
flict is that by means of organization, wealth and credit superior 
to anything known in the past, the great Continental States 
have been able to force into the field and lead or drive into the 
shell and poisonous gas zone all or nearly all the men of mili- 
tary age. This is the greatest marvel and horror of all the other 

marvels and horrors ; for it comprehends and includes them all. 

* * * 

Among the incongruities of the present war the one reported 
from British headquarters in France is not the most singular. 
The men in the British trenches have taken up gardening dur- 
ing their periods of relief from the front, and small plots of 
primroses and daffodils are growing, in some instances not 
more than 200 yards from the firing line of the enemy. Even 
more extraordinary, however, is the case of a German Land- 
sturmer, who has set up a little shop in his dugout, where he 
follows his peaceful occupation of watchmaker, repairing the 
timepieces oi his comrades and even keeping a little stock of 

watches on sale, "cheap and guaranteed for twenty years." 

* * * 

A certain amount of corroboration is given by Mr. Asquith's 
speech in the House of Commons to the theory that the coali- 
tion government was forced upon England by the demand of 
Italy. The fact that Mr. Asquith changed his mind on the sub- 
ject quite suddenly just before Italy took the decisive step gives 
some circumstantial evidence. To Italy, about to break with 
its old partners and to seek a new and presumably lasting al- 
liance, it was important to have the pact signed by both the 
great political parties in England, so that it could not be at the 
mercy of a general election. This natural desire may very well 

have just turned the scale. 

* * * 

Mrs. Morris Goldstein has returned to her home after nearly 
a year spent in the European war zone. She had many thrill- 
ing experiences in Austria and Germany. For many months 
her whereabouts was unknown to relatives in Pittsfield. A fam- 
ily reunion has been held, and to those present Mrs. Goldstein 
told of her experiences. While in Europe she lost 80 pounds 
in weight, and her parents and 14 members of the family have 
been lost, either killed or missing. At times Mrs. Goldstein 
went for days with nothing to eat but bread crusts. Most of 
the time she was in Austria, but was also in Germany for a 
time. She saw troops nearly every day, and on several occa- 
sions bullets from Russian guns fell near her, at times whizzing 
past her head. In a small town in Galicia, where Mrs. Gold- 
stein was stopping, the whole populace was driven out of their 
homes by soldiers and the town wns ransacked and set on fire. 
On this occasion Mrs. Goldstein walked 16 miles before reach- 
ing a place of safety. 

* » * 

The general public seems to have failed to grasp the tre- 
mendous significance of the appearance and successful work of 
submarines in the operations at the Dardanelles. On the Allied 
side the brilliant feat of a British submarine in penetrating to 
the Sea of Marmora has jeopardized the Turkish lines of com- 
munication by sea, several transports having been sunk already. 
If communications by land have been interrupted and rendered 
impossible at the neck of the Isthmus of Gallipoli by the flank- 
ing fire of Allied warships, the Turkish army is liable to be cut 
off from its base. On the side of the allied French and Eng- 
lish troops the situation is even more dangerous; for the land 
forces on the western end of Gallipoli Peninsula must be de- 
pendent for ammunition and many other indispensable supplies 
upon free communication with the transports and supply ships. 
These forces also are dependent largely for their success upon 

the co-operation of heavy gunfire from the warships. 

* * * 

The Board of Trade returns go to prove that the dread of a 
shortage of foodstuffs in Great Britain in the event of a war 
of magnitude was unfounded. In fact the food imports for the 
month of April show big increases. Thus in April, 1914, in 
round figures, the food imports were valued at $308,000,000, 
whereas for the same month in 1915 they totaled $368,000,000, 
an increase of $60,000,000. Exports in the corresponding 
months showed a decrease of $38,000,000. For four months 
the imports showed an increase of $110,000,000 and the ex- 



ports a decrease of $280,000,000. The increase in imports of 
grain and flower for April were about $20,000,000. Imports of 
meat, including animals for food, increased over $7,000,000; 
raw materials and articles unmanufactured increased about 
$30,000,000. Here we have another object lesson in the value 
of the command of the sea. 



The general estimate is that one soldier in eight is killed as 
relates to total casualties in the trenches. Of these the officers 
killed make one-third. 



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Illustrations for all Commercial Purposes 
STUDIO- I 411 6th Avenue Phone Sunset 1225 



July 17, 1915 



and California Advertiser 



13 



Exclusive Amateur Sports 



By Walton Farrar. 

Tennis and Swimming Vie for Honors. 

With the National Tennis Tournament now in progress on 
ihe courts of the California Lawn Tennis Club, having the 
best racquet wielders in the United States as performers, and 
the coming of the champion swimmers both from the Islands 
of the Pacific and the Eastern States, local amateur athletics 
must stand aside this week and watch the celebrities as they 
perform before the eyes of the world. 

There is no doubt but that records will be smashed, as the 
cream of players both in the tennis world and Neptune's realm 
are here in real earnest, intending to take back to their homes 
trophies inscribed with their names, and also the "Panama- 
Pacific Exposition." 

The Exposition has offered many trophies, and these will be 
the goals of the competitors. The tennis battles will be staged 
at the courts of the California Lawn Tennis Club, there being 
no available courts on the Fair grounds. 

Swimming will be held in the big tank at Sutro baths. This 
decision by the board of athletic directors of the Exposition 
has eliminated difficulties with the so-called Eastern "hot- 
house swimmers," who refused to participate when the meets 
were first talked of being held in the open air. These swim- 
mers from the Eastern States, and particularly Illinois, failed 
to take into consideration that California weather and the 
weather on the shores of Lake Michigan vary in temperature. 
Californians are great swimmers, and the bay region of San 
Francisco Bay is the center of the sport. Easterners swim 
in enclosed tanks, and although the open air is much preferred 
by the local competitors, they have unanimously condescended 
to swim in the Sutro tank, acting in the spirit of true sports- 
manship, that of attempting in every way to please the visiting 
swimmers. 

Duke Kahanamoku, the champion swimmer of Hawaii, with 
his string of marvels are here, and will delight the aquatic fans 
with a treat of real racing. 

The tennis wonders include Mel Long, Murray McLoughlin, 
Washburn, Johnny Strachn, Curtis, Gardner, Williams and 
others. Church and Mathey, two more of the players in the 
national tournament, have been picked as favorites by many, 
and Johnny Strachn, the local boy, will have a large following 

in all his matches. 

* * * 

Duke Kahanamoku Here to Swim. 

The personnel of swimmers now in San Francisco would 
startle any one, even the best man in aquatic sports. Duke 
Kahanamoku, who spends most of his time in his home, Ha- 
waii, where the weather permits swimming all the year round, 
is a natural swimmer. He makes great speed in the dashes, 
his specialty being 50 and 100 yards. 

In spite of the fact that the Duke holds the championship, an 
Eastern expert claims that he will not be able to figure in one 
race against the wonders that will be placed against him. 

Great Interest has been shown in the stroke the Duke uses. 
It seems that he is original in its use. In all speed swimming 
as little use as possible should be made of the legs. This fact 
is acknowledged by all American swimmers. However, many 
find it impossible to swim entirely without the use of their 
legs, and kick directly up and down. The Duke does not do this, 
and in order to keep his feet from dragging, makes a peculiar 
twist of the ankle, somewhat after the fashion of sculling a 

boat. 

* * * 

Horse Races Start in Nevada. 

Racing in Nevada is under way to-day, and will continue for 
over a month. The horsemen expect the game to boom in the 
sagebrush metropolis, Reno, and many fine thoroughbreds will 
be seen on the track. This season will trim each pony into the 
finest shape, and will prepare them for the season to be held 
here on the Exposition track next month. 

Jake Holtman is one of many race track officials and follow- 
ers who has come to this district to follow the horses and as- 
sist in starting the ponies. He was a famous starter in the old 
Emeryville days, and has been requested by the Pacific Coast 



Thoroughbred Breeders Association to act as presiding steward 
at the Exposition events, after he has finished with that posi- 
tion in Nevada. 



The British accuse Dr. Dernberg of being "subtle." He 

must have told them he was, or the British wouldn't know it. 
And it would be like a German who was being subtle to an- 
nounce it. — New York Evening Sun. 



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THIRTY-EIGHTH YEAR 



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SAN RAFAEL, CALIFORNIA 



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14 



San Francisco News Letter 



July 17, 1915 




soam 



Vti:&lil$i- 



ENGAGEMENTS 

HTJGHSON-NERNEY. — Mr. and Mrs. William Hughson announce the en- 
gagement of their daughter, Miss Helen Hughson. and Stephen 
Sheridan Nerney, son of Captain and Mrs. Thomas A. Nerney. The 
wedding will take place at the bride's home on Clay street, and will 
probably he an event of October. 

WELLS-THEI.LER.-I.M'. and Mrs. A. W. Wells, of Liak.-rsh.-ld, announce 
the engagement of their daughter, Miss Ley la Wells, to Hut ton 
Theller, son of the late Samuel L. Theller of San Francisco. Both 
families are identified with pioneer life in this State. 

WEDDING ANNOUNCEMENTS. 
HENRY-ATESECKE. — Miss Robena Henry and Frank Atesecke of 
Buenos Aires will be married during the first part of August at Uh- 
home of Mr, and Mrs. Neville Castle. They leave for Argentina im- 
mediately after the wedding. 

SALLEE-FITZGERALD.— Miss Mildred Sallee and Timothy Fitzgerald 
will be marred on Monday at the home of the bride's Bister, Mrs. 
Vere Ellin wood. Only the relatives and a very few family friends 
Will be present. 

WEDDINGS. 

CLARY-BURNSTDE. — Miss Aubrey Clary, daughter of Commissioner J. 
C. Clary of Arkansas, became the wife of Ohmer C. Burnslde, sei n - 
tary of the commission on Tuesday. The ceremony was solemn zed 
in the Fitzgerald Memorial Methodist Church, South, In thi 
noon. The Rev. J. A. B. Fry, pastor ol the church, officiated. 

CLOSE-THOMAS.— Miss Loraine Close Of Washington and William F. 
Thomas were married on Tuesday evening at the Maryland building. 
The Rev. Charles F. Aked of the Congregational Church, officiated. 
The only witnesses at Miss Clary's wedding were Mrs. J. A. B. Fry, 
John Hinamon of the Arkansas commission. Dr. C. L. Agee, Senator 
John P. Logan of Arkansas. 

LITTLE-WARREN.™ Miss Mildred Little and Harry O. Warren wen- 
married Wednesday morning at the home of Mr. and Mrs. William 
H. Little in Scott street. The Rev. Frederick Clampett read the 
ritual of tnarriagi . 

O'BRIEN- TAYLOR,— Miss Nita O'Brien was married to Stanley S. Taylor 
Wednesday morning at the home of her parents. Judge and Mrs. .1. 
P. O'Brien, at San Anselmo. Mr. Taylor will take his bride to Hono- 
lulu, where they will reside. 

SPAULDING-BODE.— A beautiful wedding took place in Honolulu, T. H., 
June 29th, when Miss Helen Spalding, youngest daughter of Mr ai I 
Mrs. E. I. Spalding, became t ; bride of Lieutenant Howard Douglas 
Bode, U. S. N. He is son of Judge and Mrs. August H. Bode of 
Cincinnati. Ohio. The ceremony was performed by BiBhop Restarick. 
They will make their home at Long Beach, Cal., where Lieutenant 
Bode has been ordered for duty early in August. 

HOUSE PARTIES. 
REES. — Colonel and Mrs. Thomas H. Rees have been giving a eei 

week-end house parties at their home in Napa County, having dif- 
ferent groups of their friends to enjoy their delightful home with 
them. 
SESNON. — Mr. and Mrs. William T. Sesnon entertained a number of 
their friends at a house party at their country home near Santa Cruz 
over the week-end. 

LUNCHEON. 

AMES. — Judge and Mrs. Elbert H. Gary were made the guests of honor 
at another luncheon party on Saturday afternoon, when they were en- 
tertained by Mr. and Mrs. Frank H. Ames at their home in San 
Mateo. 

ANGELLOTTI.— In honor of her kinsman. Governor Stuart of Virginia. 

Chief Justice and Mrs. Angellottl wave a luncheon at the E ■ >n1 

Hotel Sunday. 

DODGE. — Miss Marie Poudessan, a charming New York giri, who is visit- 
ing in this city, was the honored guest at an elaborate luncheon, at 
which Mrs. Washington Dodge was hostess on Thursday afternoon. 

GLENN.— Mrs. Minerva Gl< e daughters, the .Miss..- Helen, 

Laura and Carmellta Glenn, gav mcheon recentlj ai the 

Cecil in honor of Mrs. Wlllian Gr Hitchcock of Burllngame. 

MAI LEV.— The Franclsca Club was the setting Wednesday for a hand- 
somely appointed luncheon. Mrs. Thomas Halley, a charming 
from Portland. Ore., was the hostess. 

MARYE. — In honor of Judge and Mrs. Klbr-rt II. Gary, who are being 
feted during their short Visit here. Mrs. George T. Mary.-, wife 

Ambassador to Russia, entertained some of her friends at a luncheon 
at her home in Burllngame recently. 

MILLER. — Mrs. H. M. A. Miller gave an elaborate luncheon at the Fian- 
cisca Club recently, when she entertained twelve charming girl friends 
of her daughter. Miss Flora Miller. The affair was in honor of Miss 
Margaret Scheld of Sacrament'.. 

PIERCE. — Mrs. John F. Keator was the guest of honor at an elaborate 
luncheon over which Misses Fran, and Mabel Pierce presided recently. 

WAR] -.—Misses Dorothy and Jean Ward asked a group of girls to accept 
their hospitality at luncheon on Wednesday. 

WOMEN'S BOARD P. P. I. E.— The Women's Board of the Expo 
entertained Friday at a luncheon in its rooms in the Calif a 
lug in compliment to Mis. Percy v. Pennybacker, i esident 

of the Federation of Women's Clubs, and again to-day in how 
Mrs. Champ Clark, wife of the Speaker of the House of Repn 
tatives. 




WOOD.— Dr. Arthur T. Hadley. president of rale University, and Mrs. 

Hadley were guests Tuesday at a luncheon given In the tea i 01 

the California building by Mr. and Mrs. J, R, Wood. 

DINNERS. 

DIBBLE.— Mr. and Mrs. Arthur Geisser of New York, who are visiting 
the latter's parents, Mr. and Mrs. George a. Moore, In i 
were the. guests of honor at a dinner presided ovei by Mr. and Mrs. 
('liver Dibble recently at their home on Steiner street, 

PKETZ. — Mr. and Mrs. Paul Fretz, the for r ■ of the naval con- 
structors at Mare Island, entertained Thursdaj of theii 
at a dinner, taking their guests to the dance at the sail loft later. 

GARY.— Judge and Mrs. Elbert M. Gary wen- guests of honor at B 
given Tuesday evening by the New Voik con, mission. i 
building at the Exposition. 

GIBBS.— The home ol Mrs George W. Gibbs on Jackson street was the 
s ene of a prettily appointed dinner 8 ilng, when Colonel 

Thompson was the guest of honor. 

HEARST.— Mrs. Phoebe Hearst entertained Frlda; evening at a dinnei 

'hu at the Fairmont Hotel, rhe honored guests were Mr, and 

William Randolph Hearst rived recently from New Fork. 

JONES.— Lieutenant and Mrs. Vera Purnell, who have just return* 

their honeymoon, were the guests of honor at a dinner given by Lieu- 
tenant and Mrs. .Junius Jones recently at their quarters at Foil 
field Scott. 

LONG.— Captain and Mrs. Edwin Long were hosts at a small dinner 

ntly, preci ling the hop at the Presidio. The dinnei took pli 

in their attractive Quarters In Fort Scott. 
MARTIN.— Judge and Mrs. Elbert n. Gray were complimented through 

the hospitality ol .Mrs. Eleanor Martin, who gav.* a hands 

party In their honor. 
MOOT EAGLE.— Mr. and Mrs. Louis F. Monteagle 

day night at their home on Pacili , of Mr. and Mis. 

I'h. dps. who have come out from New York to visit the Exposition 
OHLANDT.— In honor of the birthday of Nlchol; ) O and Mr. 

and Mrs. <ddan.it presided at an elaborate dinner u 

at their home on steiner street. 

PHBLAN. — MiSS Mary Phelan gav- a dinner recently at her home I 

fornia street She entertained a number ol frl. 

at the Palaee Motel. 
SCOTT.— Mr. and Mrs, Henry T. Scotl will fflVl a large dinner party in 

Burllngame to-night in honor of Mrs. George T, Marye, 
TAYLOR.— Mr. and Un i ol New York will 

■is of honor at a dinner which Mr. and Mrs, William Hinckley 

Taylor will give on nexl Moi 

bay. 

TUBES. — Mr. and Mrs. William B. Tubb at a dinm 

on Saturday night, taking their guests to the I 

in honor of Governor Henry Carter Stuart and the Richmond B] 

TEAS. 

CAMERER, — Mrs. Clyde Camerei wa hostess at & tea g 

ternoon in honor of her mother-in-law, .Mrs E. Camerer, who 

guest ..I l >i\ a nd Mrs. t *ain i 

MEALY.- Mis. M. J. Healy gave a farewell tea al the Sorosls Club on 

Monday, having many of her friends In for the afternoon. Mr, and 
Mrs Healy an [paving soon for their future home In Ki i 

MILLIARD.— Miss Mai ion j; ke, the Ranee. r, Ernest Ey tinge vll] 

be tl test at an i labors te tea to be given Wed 

noon. July 21st, by Mis. Robl m Milliard. 
MUSICALES. 

CASSERLY— Mrs. Jack Casserly entertained u \ 

boring friends at an informal musical e at her home at San ■.!, i. i 

this week. 
PIPER.— Miss Constance Piper of Portland, Ore., daughter of Edgar H. 

Piper, was the guest of honor at an Infoi .awing 

room of the Oregon building recently. 

RECEPTIONS. 

CLARK.— Speaker of the House and .Mrs, Champ Oarfc were the guests 
of honor at a reception given al th< Texas building at the Exj 
Thursday afternoon, The women of tin Jefferson Davis Chapl 
the Daughters r »f the Confederacy were th< hostesses, and 
assembly of Southern people, as well . denl friends, were 

entertained. 

VIRGINIA s< iCIETY OF CALIFORNIA.— The ballroom at tin 

presented a very festive appearance Saturday evening, when, In honor 
..i Governor Henry Carter Stuart of Virginia and the Richmond Blues, 

the Virginia Society of (..'a: l.-rtained al an dahorati n 

cepl i"" 

DANCES 

KEBLER. — Miss Alice ECeeler, the daughter of Mr. and Mis. stair Keeler 

..I San Rafael, has issu.-d iitv i I a l\< -lis tO a da;.. wniny. July 

to be given at the Mai in Counti y CI 0. 

BRIDGE PARTIES. 

GRAU. — Mrs. Otto Grau, who is entertaining Miss Suzanne Mill i ol 
New V'.i k. gave a bi Idj her honoi 

having a dozen or so of her fi Ii n 

ARRIVALS. 

BRITE. — Mrs. Britc and I - r daugl I 

i i and will spend the summer in I :• ■:■■. der< ai th< guesti I 

and Mis. Arthur Page at tie ir country I 



July 17, 1915 



San Francisco News Letter 



15 



i... in Clark arrived Saturday from Los Angeles, and has 
i his parents, Mr. and Mis. Warren Dearborn Clark, al 

home mi S.ui Ral 

GROOS, -Mr. aini Mrs >os, Jr., who have beer ■ . ■ 

arrived home at the Keystone on Friday. 
HAINES, Dr. Byron W. H ,. [ e d with his daughti 

ters from the East, have returned <>n the s. s. Matsonla to Belvedere, 
: llghtful sojourn In Honolulu. 
HAMMOND.- .Mis. Richard 11 m 1 returned S laj from the Bast 

and has joined hei parents, Mr. and -Mrs. J. P. Langhorne, at their 
in Pacific avenue. 
POLK.— Miss Daisy Polk, who returned from Europe a few days ago. is 

visiting at the home of Mr, and Airs. Willis Polk. 2135 Sac lam. Mi, 

street. Miss Folk will remain In California for some time. 
RTJCKER. — Miss Edith Rucker lias returned from Del Monte, where she 
entry enjoyed a visit of several days as the guest of Mr. and Mrs. 

Maurice Sullivan. 
SPRECKELS. — Mrs. Rudolph Sprockets and Mrs. Hubert Vos have re- 
turned from Lake Tuhoe, where they have been spending the past 

ten days. 
WOODSON. — Mrs. Emmet L. Woodson of New York City arrived last 

Saturday for a visit of several months with her daughter, Mrs. Dent 

Hayes Robert of 1SD9 California street. 
DEPARTURES 
BARFF.— Mrs. Charles Stewart Burn*, who has been at the Clift Hotel 

for several weeks, sailed a few days ago for China. 
GAGE. — Mrs. A. M. Gage and her mother. Mrs. Norton of Los Angeles. 

who have been visiting here, have returned to their home in the 

South. 
GRANT. — Mr. and Mrs. Grant, Misses Josephine and Edith Grant left the 

latter part of this week for a motor trip to Oregon. 
HARVEY. — Mrs. Downey Harvey has gone up to Mendocino County to 

visit her son-in-law and daughter, Mr. and Mrs. Oscar Cooper, on 

their ranch. 
JUDGE. — Mr. and Mis. Frank Judge, who have been visiting Mr. and 

Mrs. Daniel C. Jaekling at the Hotel St. Francis, have returned to 

their home in Salt Lake. 



" ' :Ti [BRS o arrived in San Fran- 

1,1 ! ' 'Mi' rheo Rel hi i >li h n 

0B1 ' laptaln and Mrs u llllam n 1 obin ill . rob il 

and :.: ,,i K. Cravens and Captain and Mis. Samuel A. 

ami .Miss Susie Siiinkr. have gone to Napa for the mldsun 
INTIMATIONS. 

BERTHEAU.— Miss Jeannette Bertheau passed I i, em lelvi 

deiv, when she was a guest at the home of Mi, and Mrs. Pierre 

-M v ' 

EDGES, a cordial welcome is being extended to Major and Mis Benja 
min Edger and .Mrs. A. 10. Tiuby. who are visiting Mrs. i i. P, Down 
ing. the mother of Mesdames Edger and Truby, al her home In 

street. 

JOHNSON.— Gordon Johnson, who was the guest of Mr. and Mrs. Wm. 

il. Crocker al Burlingame over the Fourth, is now visiting Mr. and 

Mrs. George I >. Boyd in San Rafael. 
LANSDALE.— Mrs, Philip Lansdale lias returned from a visit of ten 

days with Mr. and Mrs. Joseph D. Grant at their ranch on Mount 

Hamilton. 
NICHOLS.— Bishop and Mrs. William Ford Nichols are enjoying a fort- 
night's visit in the Yosemite Valley. 
RAMSDELL. — Mrs. Leland Stanford Ramsdell is entertaining Messrs. 

Donald and Kenneth Alford of New York, who are visiting Francis 

Davis, Jr., at the Ramsdell home in Burlingame. 
RATHBONE.— Mrs. Gerald Rathbone is passing a month at Idlewild. the 

beautiful country homo of Mr. and Mrs. C. Frederick Kohl at Lake 

Tahoe. 
WHEELER. — Colonel Theodore Roosevelt will be the guest for several 

days of Dr. and Mrs. Benjamin Ide Wheeler, at Berkeley. Dr. and 

Mrs. Wheeler have recently been visiting the Charles Stetson Wheeler 

family at their country place on the McCloud river. 



Dr. Byron Haines, Dentist, has resumed practice at his office in Gunsl 
Building, S. W. corner Geary and Powell streets. 



The Palmer Shop 



California certainly possesses that mystical power which 
attracts adventurous spirits, both ideal and material, as did 
Cathay and those fabled countries and cities that have led the 
venturesome of mankind from times antedating the Phoeni- 
cians. Perhaps that is the reason that the State has been the 
harboring place of all kinds of ideas since Fra Junipero Serra 
and his Franciscan brethren adventured from Mexico to intro- 
duce the Old World to the New. The rush of the Argonauts of 
'49 in search of the Golden Fleece certainly sowed the State 
with the most resourceful, ingenious and determined body of 
men that ever entered a new land to build a new empire. Ever 
since those historical days, California has been developing in 
an intense degree those capable characters gestating original 
ideas. 

This is the reason for the shops with new ideas that are 
springing up throughout the State, and for the Palmer Shop at 
1345 Sutter street. It was started with an original idea, and 
this idea has been gradually hammered out in metals and other 
materials that are now entering largely into the furnishings 
and background of the many fine, distinctive homes in the 
State. Miss Palmer engendered the idea years ago when, in 
her idle hours, she sought amusement in playing with pieces 
of copper, brass, iron, aluminum and other metals just to see 
what fantastic curios could be conjured from them. By and 
by it dawned upon her that study and experience would prove 
a magician's wand to transform these very ordinary metal 
surfaces into new and attractive art shapes that would appeal 
to all lovers of distinctive household surroundings. So she 
went to Europe, and for several years studied the art and craft 
of the cleverest and most original artisans in metals. Then 
she returned to San Francisco. Like shoals of other ingenious 
people with a growing idea and eager to exploit it, she struck 
the usual reef that ultimately looms large as Gibraltar to those 
with inadequate capital. By dint of persistent and determined 
effort, the idea gradually developed into success, based on a 
co-partnership with those who entered the shop as workers. 
That course is somewhat familiar now, but it was a rarity in 
those clouded days when Miss Palmer discovered that short- 
cut to a business footing for her idea. Since then the Shop has 
flourished, perhaps not so richly as the famed bay tree, but 
on a satisfactory and substantial basis. All the workers are 
stockholders ; each has his or her own line of work, done in the 
spirit of "all for one and one for all." Miss Palmer is the gen- 
eral manager, but like the others, she is part of the unit. Ap- 



plicants are taken on a month's trial; if they show any signs 
of natural aptitude they are placed on a living wage, and gradu- 
ally develop into full-fledged workers at full pay. This phase 
of the work strikes a note of the new industrialism, and touches 
most interestingly on the border lines of business life that are 
opening to women, and also the capitalizing of labor. The main 
line of wares produced by the establishment is original de- 
signs in electric fixtures to meet the harmonizing requirements 
of the wall coloring and other furnishings in the rooms. These 
designs are made in copper, brass, iron, silver, aluminum and 
other materials to add utility and attractiveness to the picture. 
Combinations are made with mica and brass gauze specially 
treated, on which tapestry designs are painted. These are 
very effective under the indirect electric lighting. Wall and 
hand fixtures of like materials are generally used for the dress- 
ing rooms. Usually the first step is to view the rooms in which 
the family lives and get samples of the wall paper and hang- 
ings. Then the Palmer Shop designs such lamps, brackets, 
stands, fireplaces and other useful adornments as are consid- 
ered necessary to bring out the values of the room in a new 
and rounded harmony. Efficiency is an important element, as 
was illustrated in the case of the Grand Opera House at Fresno, 
where the Palmer Shop installed only one electric fixture with 
three lamps, but placed it exactly in the right spot where its 
indirect lighting proved ample. In this instance the Palmer 
Shop, through its unique management, was enabled to meet the 
price of its competitors, and installed its original designed hand- 
made wares instead of the stereotyped machine-made articles 
offered by the others. So it is evident that the Idea that is the 
vitalizing spirit of the Palmer Shop has reached a point in com- 
mercial development where at last it can compete on an equal 
price footing with machine-made products, a change of great 
significance. It means the dawning of a period of bigger and 
broader expression in beautifying surroundings in the home and 
the every-day life of the ordinary individual and of com- 
munities. 



A gallant Tommy, having received from England an 

anonymous gift of socks, entered them at once, for he was about 
to undertake a heavy march. He was soon prey to the most 
excruciating agony, and when, a mere cripple, he drew off his 
footgear at the end of a terrible day, he discovered inside the 
toe of the sock what had once been a piece of stiff writing- 
paper, now reduced to pulp, and on it appeared in bold, femi- 
nine hand the almost illegible benediction : "God bless the 
wearer of this pair of socks!" — Punch. 



Fashion's Fads and Frills 



Transparent hats and furs, velvet head gear and low necks — 
these are some of the things in the summer fashions that men 
question, and even a few women come up to and shy at, as the 
thermometer soars skyward. The little maiden with her "riki- 
sha" hat goes serenely on ; the girl with the white fox furs hugs 
them more closely, and the wearer of the velvet hat sedately 
raises a parasol. Such matters are beyond the comprehen- 
sion of mere man or the woman who was brought up to view 
clothes for comfort. 

Their very oddity is the lure that makes them popular. What 
matters a coat of tan if the hat is woven with holes to dupli- 
cate the head-dress of the man that pulls the jinrikisha in 

Japan? Even the woman 
who is conservative with 
her dress and suit, casts 
wisdom to the winds above 
the shoulder line. What 
lies above bespeaks the true 
woman who, in her heart of 
hearts, loves the fantasies 
of fashion. The demure 
Quaker and saucy "Chin- 
Chin" collars, the flappy 
hat and stiff-brimmed sai- 
lor, even the plug hat of 
silk beaver fringe that Mrs. 
Vernon Castle made famous 
at the races, appeal to those 
of us who like something 
"different." 

The mode breathes ro- 
mance, and romance is 
what fashion thrives on. 
Every hat and every collar 
awakens a memory or tells 
a new tale. It is interest- 
ing to note that the Quaker 
collar has its origin in the 
collar of a man's costume. 
How scandalized the 
shades of the old time Qua- 
ker and Puritan must be to 
see their collars made in 
frivolous organdy, Swiss 
and cretonne! Jabots and 
frills come from another 
period, when French cour- 
tiers wore furbelows. In 
modern times, Sara Bern- 
hardt gives her famous 
youth giving frill to the 
high collar; while the flar- 
ing half collars that are 
still shown on dresses and 
waists harp back to a por- 
trait or Shelley. Nor is the 
mode without humor; "Chin-Chin" collars, aimed at a giddy 
masquerade costume, have gone far of the mark and appear on 
coats. 

Past modes are drawn on for hats, too. In an exclusive shop, 
just off the Avenue, one of the girls of the younger set ordered 
a garden hat the other day of white chip, with a pyramid of 
pink roses — the exact duplicate of the hat her great-great- 
grandmother wore when she tripped across the lawns at the 
Capitol. All these garden hats of leghorn and Milan recall 
Colonial days. Even the "rikisha," imported in spirit from 
Japan, smacks of this style when trimmed with roses, the black 
vanished cord of which it is made contrasting with the light 
frocks. 

Broadly speaking, the hats of the season are divided into 
four classes; these portrait-fashion garden hats, stiff-brimmed 
sailors that bespeak the past or the present, according to the 
materials and trimmings; the sports hats, borrowed from the 
four comers of the globe, and last, but not least, the cocky tur- 
bans, which show the martial note in millinery. 

The stiff brimmed sailors are a chapter in themselves. Al- 




A Sports Hat of Blue Taffeta, the 
Woven " 'Rikisha" and Silk Sai- 
lor; the "Chin-Chin," the jabot 
and the Puritan Collar. 



ready, the straws are on the wane. Chiffon brims we have tired 
of, and so the attention naturally turns to sailors of blue taffeta, 
black velvet and cretonne. "America," the white, leather faced, 
blue taffeta, is a worthy emblem to the country from which it 
takes its name. White beaded wings for trimming bring to 
mind the speed of Mercury; and the glory of ancient Rome lies 
in other bead trimming for other taffeta hats. 

Black velvets, shiny and plushy as cat's fur, are embroidered 
with fleecy white wool, as wintry as possible to shock the sun 
of summer. Birds and animals in the wool crawl over the 
crowns, and the brims are invariably finished in old-fashioned 
quilt-stitch, varied in length to make a design. 

With white linen and cre- 
tonne costumes, "Mistress 
Mary" cretonne hats make 
a smart finish. These need 
no trimming, the bright col- 
ors being gay enough for 
any summer landscape, 
whether mountains, country 
or shore. 

Sports hats come from 
odd nooks and corners. The 
latest, a dark blue taffeta, 
is decidedly Chinese in as- 
pect. It has a sloping brim 
with a soft edge an inch 
wide that flaps down and 
shades the face, dented on 
one side with heavy balls 
suspended from the ends of 
a cord tied around the 
crown. Scotland contrib- 
uted the tarn, and there is 
a soft hat made completely 
of narrow bias strips of silk 
that is finding favor under 
a "Made in America" label. 

Those of the turbans that 
are smart are military; tip- 
ped fearlessly to one side, 
with sides of velvet and 
crowns of silk. Indeed, so 
simple and so smart are 
these hats they baffle de- 
scription. 

At the present time, hats 
come under these four 
classes, black and white 
prevailing, dark blue being 
the exception that proves 
the rule. Later, when suits 
grow darker, no doubt, hats 
will gain in brilliance. Al- 
ready in Paris there is a 
trend in this direction. 
From the "City of Modes" 
we receive such messages as : "Occasionally, a very brilliant 
spot of color will be noticed in the hat, currant-colored hats or 
hats of the new blue de l'etoile being worn with the tailored 
suits of biege, white, dark navy blue or brown;" that "The 
Italian military 'bersigliere' is being worn with its flowing 
cocks' plumes at the side;" and again, "The suits of tan are 
usually trimmed with wide shawl collars of white wool or faille 
silk, and are topped by tiny white hats or by broad-brimmed 
sailors made of soft white crepe de Chine." 




A Garden Hat of White Chip, the 
Military Turban and Sports Hat 
of Bias Silk Strips, with the Flar- 
ing, the Standing and the 
Quaker Collar. 



-Saplee — What is this Blue Bird we hear so much about? 

Snapleigh — The Dove of Peace. — Judge. 



PASO ROBLES HOT SPRINGS 

EFFECTIVE MINERAL WATERS. SULPKUR AND NATURAL HOT 

PEAT MUD BATHS 

Splendid Golf Links. Dancing * very evening. Four trains dally en 
Southern Pacific line, with stop over privilege. Thirty-day rouno-trip 
rate for fare and a third. Summer hctel rates in effect. The halfway 
stopping place for motorists touring the coast line highway. 



July 17, 1915 



and California Advertiser 



17 



OBITUARY. 



Frederick Sharon Dies at Palace. 

Frederick W. Sharon, son of the famous banker, mining mag- 
nate and Senator, who made millions in the Comstock lode and 
was builder of the famous Palace Hotel here, after a brave 
struggle died Wednesday from a recurrence of a complicated 
heart and chest affliction, a malady that threatened him criti- 
cally about a year ago. Other complications are reported to 
have intervened. At his bedside were his wife, Senator Francis 
G. Newlands and Mrs. Newlands, Dr. Harry Tevis, William E. 
Sharon, Dr. Julian Waller, Dr. F. Zumwalt and two servants 
who had been with the family for years. Three physicians had 
been in attendance since Mr. Sharon was stricken on the night 
of June 30th. Mr. Sharon was 56 years old, but had never 
given much attention to the strengthening of his physique. Mrs. 
Sharon is a member of the Tevis family, her father being a pio- 
neer who amassed great wealth. The Sharon estate is very ex- 
tensive and has been incorporated. The late Col. Kirkpatrick, 
who was manager of the Palace and the Fairmont Hotels, was 
also general manager of the Sharon Estate Company. The 
family enjoys one of the most beautiful and extensive es- 
tates among the many handsome show places at Menlo 
Park. 



IN THE TRENCHES. 

As I lay in the trenches 

Under the Hunter's Moon, 

My mind ran to the lenches 
Cut in a Wiltshire down. 

I saw their long black shadows, 
The beeches in the lane, 

The gray church in the meadows 
And my white cottage plain. 

Thinks I, the down lies dreaming 
Under that hot moon's eye, 

Which sees the shells fly screaming 
And men and horses die. 

And what makes she, I wonder 
Of the horror and the blood, 

And v/hat's her luck, to sunder 
The evil from the good? 

'Twas more than I could compass, 

For how was I to think 
With such infernal rumpus 

In such a blasted stink? 



Passing of Colonel Blethen. 

Colonel A. J. Blethen, for twenty years editor and publisher 
of the Seattle Times, passed away at his home in Seattle, this 
week, at the age of 58, following a complication of maladies. 
His health began to break a year ago, but he continued to at- 
tend to his regular duties on the Times till his family awoke 
to the seriousness of his condition and prevailed upon him to 
take a vacation trip through California and the South, and to 
New York. The rest failed to 'recuperate him, and about two 
months ago he took to his bed. He was born at Knox, Me., 
December 27, 1846, and was a graduate of Wesleyan Seminary 
and Bowdoin College. He began life as a school teacher, 
studied law and practiced in Portland, Me., until 1880. Then 
he moved to Kansas City and purchased an interest in the 
Kansas City Journal, which he managed for four years. Then 
he went to Minneapolis, and purchased interests in the Daily 
Tribune and the Journal. Later he concentrated his energies 
in the Tribune and branched out into banking. The panic of 
1893 swept away his fortune. On a visit to Seattle in 1896 he 
saw opportunities in the Evening Times, which was in financial 
straits. He bought the paper, and with his two sons made it an 
extraordinary success. His military title was obtained through 
service on a Governor's staff. He left an estate considerably 
over $1,000,000, as he recently refused the latter figure for 
the Times, and is known to have large real estate and invest- 
ment holdings. He is survived by two sons: Joseph, business 
manager of the Times; Clarence, managing editor; two daugh- 
ters, Mrs. Thomas Mesdag and Mrs. Gilbert L. Duffy, a 
widow, all residents of Seattle. 



Demise of Henry Lachman. 

Henry Lachman, one of the founders of the wine industry 
of the State, and 55 years of age, died at Mount Zion Hospital 
somewhat unexpectedly, as he had been enjoying good health. 
His father, Samuel Lachman, was an organizer of the Califor- 
nia Wine Association, and his two sons helped him in the en- 
terprise. He ranked so high among wine connoisseurs that he 
was frequently engaged by expositions to serve as judge. 
France decorated him for his knowledge and made him a mem- 
ber of the international jury at the big Exposition there. He 
was very active in the Tourists' Association, the Oakland Com- 
mercial Club, the California Landmark League and the Good 
Roads movement. His estate, "Palmdale," at Mission San 
Jose, is one of the show places in that beautiful section. His 
mother, who is eighty-five years of age, still survives him. 
She makes her home at "Palmdale." 

A number of prominent men. many of them connected with 
the many and extensive enterprises in which he had been en- 
gaged for many years, acted as pall bearers at the deceased's 
funeral. 



But here's a thought to tally 

With t'other. That moon sees 

A shrouded German valley 

With woods and ghostly trees. 

And maybe there's a river 
As we have got at home 

With poplar-trees aquiver 

And clots of whirling foam. 

And over there some fellow, 

A German and a foe, 
Whose gills are turning yellow 
As sure as mine are so, 

Watches that riding glory 

Apparel'd in her gold, 
And craves to hear the story 
Her frozen lips enfold. 

And if he sees as clearly 
As I do where her shine 

Must fall, he longs as dearly. 
With heart as full as mine. 



-Maurice Hewlett. 



PILLSBURY'S PICTURES, inc 
VIEWS OF CALIFORNIA 



KODAK finishing done by EXPERTS, 
for your films. 



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SEND YOUR HOSTESS A DISTINCTIVE BOX OF FLOWERS 

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530-534 Folsom Street 



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18 



San Francisco News Letter 



July 17, 1915 




Holland: An Historical Essay. 

This is an historical essay by H. A. van Coenen Torchiana. 
The author is a member of the San Francisco bar, Consul-Gen- 
eral of the Netherlands on the Pacific Coast, and Resident Com- 
missioner-General to the Panama-Pacific International Exposi- 
tion. Mr. Torchiana is an able and convincing writer. More- 
over, he is a student and a patriot. The combination of these 
three things has resulted in a book pregnant with clear, concise 
statements regarding the debt of the United States to Holland 
for her political, civic and religious liberty. After his inter- 
esting introduction, he takes up the following arguments: 
"Some reasons why there is confusion of thought as to the ori- 
gin of American institutions;" "Comparison between the politi- 
cal institutions of England and the United States, and the 
United States and the Netherlands;" "Dutch influence on civi- 
lization, European and American;" "The debt of the United 
States to the Netherlands;" "Holland's attitude during the 
birth of the American Republic." 

Holland's burden to-day in housing and feeding Belgian 
refugees to the extent of one-tenth her own population places 
her in a humanitarian light. Her big-heartedness and merciful 
generosity, her cheerful sacrificing of her own comfort that 
others may be cared for — these are things which will go down 
in history and insure the Netherlands the lasting respect and 
gratitude of all nations. Mr. Torchiana in this book has done 
r.oble work to enlighten those of our own country who have 
heretofore not given our Dutch motherland due credit. 

The volume is handsomely illustrated with reproductions of 
portraits, historic scenes and views of the Netherlands building 
at the Panama-Pacific International Exposition. Paul Elder 
& Company have given to the book their usual individual touch. 
Bound in green hand-made Fabrian boards, with uniform end 
papers and jacket, with initials and decorations by Herman 
Rosse, the little volume is handsomely characteristic of the 
house which publishes it and of the country of which it treats. 
Price $1.25 net. 

• • • 
The Liberry Teacher. 

"Teacher! I want a liberry called 'Bride of Lemon Hill!' de- 
manded a small citizen just there. 'The school teacher she says 
I must have it!' 

"Phyllis thought hard. But she had to search the pinned-up 
list of required reading for schools for three solid minutes be- 
fore she bestowed 'The Bride of Lammermoor' on a thirteen- 
year-old daughter of Hungary. 

" 'This is it, isn't it, honey?' she asked with the flashing 
smile for which her children, among other things, adored her. 

" 'Yes, ma'am; thank you, teacher!" said the thirteen-year- 
old, gratefully; and went off to a corner where she sat till clos- 
ing time entranced over her own happy choice, 'The Adven- 
tures of Peter Rabbit,' with colored pictures dotting it satisfac- 
torily. The Liberry Teacher knew that it was her duty to go 
over and hypnotise the child into reading something which 
would lead more directly to Browning and Strindberg. But she 
didn't. 

" 'Poor little wop!' she thought unacademically. 'Let her be 
happy in her own way!' " 

(From Margaret Widdemer's "The Rose Garden Husband," 
J. B. Lippincott Co.) 

* * * 

The Art and Ethics of Dress. 

Eva Olney Farnsworth, the author, takes an extremely sensi- 
ble viewpoint in regard to women's apparel, and has written a 
book that every woman should read. It contains a common- 
sense discussion of clothing beginning with the fitness, then 
taking up the beauty and finally closing with the ethics of 
dress. Throughout there are strong arguments against "freak" 
styles, and a plea for a return to sane garments, through which 



latter better health may be obtained. There are many valuable 
suggestions regarding style, in connection with individuality, 
a point which every thinking woman should stop to consider. 

Some years ago, under the inspiration of a class of intelli- 
gent women, Mrs. Farnsworth undertook to solve the problem of 
underclothing for women; to find or design undergarments that 
would allow freedom while giving the necessary support and 
avoiding the slovenly, bulky aspect so objectionable to those 
who care for personal appearance. Her successful solution is 
set forth in the Patricia Garment, which she ultimately de- 
signed and in the delightful volume here announced. 

The purpose of "The Art and Ethics in Dress" is, in short, to 
offer a basis for criticism and to assist in creating a demand for 
rational clothing; combining beauty and good taste with health- 
ful methods. This book is exceedingly attractive, being printed 
from Caslon Old Style type on toned antique Flat Rock paper, 
and bound in full hand-made Italian Lombardia boards, with 
uniform end paper? and jacket. The illustrations are charm- 
ingly done by Audley B. Wells. 

Published by Paul Elder & Company, San Francisco. Price 

$1.00 net. 

* * * 

The Treasure of Hidden Valley. 

The plot starts in a quest for a lost mine, but this issue gradu- 
ally becomes of subsidiary importance to the intensely human 
story that gradually unfolds itself and brings into action the 
varying contending passions which are well handled by Willis 
George Emerson, who will be remembered as the author of 
"Buell Hampton" and "The Builders." Typical scenes of 
Western life furnish the background of the plot. Among the 
scenes and incidents are a frontier day celebration with its stir- 
ring bull-dogging and broncho-busting episodes, deer hunting 
and river fishing among the hills, stage driving and snow 
sledding, a fight between cowboys and sheepmen, a fiercely 
partisan political gathering, a clearing out of boodling mine 
directors of a great smelting plant, treasure seeking in the 
rugged fastnesses of the high Sierras, and a great snowslide 
that thunders down the mountains and leaves in its wake both 
sorrow and retribution. And all these varied happenings are 
skillfully woven into a love story of interest and dramatic 
power. 

Price $1.25 net. Published by Forbes & Co., Chicago. 

* * * 

Art Lovers' Guide to the Exposition. 

The volume is primarily a guide to be used on the grounds. 
A carefully thought out system of running page-headings, sub- 
headings and catch titles makes it possible to turn instantly to 
the explanation of any statue, painting or building. A com- 
plete index is also added. This quick reference feature is the 
thing that most strikingly distinguishes the Art Lovers' Guide 
from other published books on the Exposition art. The volume 
is small enough to slip into the pocket. Sheldon Cheney, the 
author, is an art critic of recognized standing. Not only has 
he served as art critic for San Francisco papers, but has con- 
tributed many articles to Eastern and Western magazines. 

Price 50 cents. Published at the Sign of the Berkeley Oak, 

Berkeley. 

* * * 

First Fall Publications. 

Harper & Brothers announce that they will begin activities 
for the Fall season a little earlier this year than heretofore. 
Their first publications will be new holiday editions of books 
grouped together in sets for the first time. The first publica- 
tion will be within two weeks and will comprise the Toby 
Tyler books in a boxed set. The books will be "Toby Tyler, 
or Ten Weeks with a Circus," "Mrs. Stubbs's Brother" and 

"Old Ben." 

* * * 

Book of The Thin Red Line. 

Perhaps the first book for boys inspired by the European war 
has been written by an already famous author, and is announced 
by the Longmans for immediate publication. Sir Henry New- 
bolt, the author, is well-known in this country for his "Admirals 
All," and, more recently, "The Book of the Blue Sea," and the 
present volume elaborately illustrated with eight colored plates 
and many other illustrations in black and white, relates the 
adventures of six boys in the American Civil War, The Penin- 
sular War, Waterloo and in North and South America. 



July 17, 1915 



and California Advertiser 



19 



THE AUTOMOBILE 



By R. R. l'Hommedieu 

The following changes in the main routes of the State for this 
week have been announced by the California State Automobile 
Association : 

Coast Route South — New highway between Sargent and San 
Juan open about July 20th; this leaves only a detour where 
bridge is being built over San Benito River. Bridge will not 
be completed for two months. Detour over Bolsa road direct 
from Gilroy to Hollister, and thence to San Juan. New San 
Juan Grade to Salinas concrete surface being laid, but is pass- 
able. Rough from Nipomo to river; fine from river to Santa 
Maria. From Santa Maria, highway completed to one-quarter 
mile east of Orcutt; turn left and follow to cross roads north of 
oil well, turn left onto old telephone road, and continue to pave- 
ment two miles north of Los Alamos, thence to Los Olivos over 
good dirt road. 

Valley Route South — Leave Oakland via Foothill Boulevard 
to Hayward, turn to Dublin Canyon boulevard, to Livermore 
city limits. Follow Association's signs from here to Green- 
ville, thence over Patterson Pass to Highway seven miles west 
of Tracy. Leave highway one mile south of Fowler, turn east 
to Reedley, Dinuba, Orosi and south to Visalia, via Association's 
signs, thence to Exeter, Lindsay, Porterville, Ducor, Richgrove, 
turn west to Delano and over highway to Bakersfield. Bouquet 
Canyon to Saugus and highway to Los Angeles. Tejon Pass 
impassable. 

Pacific Highway — Leave Oakland via Broadway to 12th 
street; turn right and continue on 12th to 23d avenue; turn left 
to Foothill boulevard; thence on boulevard to the Dublin Can- 
yon boulevard; turn left and continue on paved road to Dublin 
and Livermore city limits. Follow Association's signs to 
Greenville, thence over Patterson Pass to highway seven miles 
west of Tracy. From Sacramento completed State highway to 
Roseville and Lincoln, thence over nine miles dirt road to 
Wheatland, thence over highway to Marysville. 

Sausalito North — Healdsburg to Cloverdale, McCray's and 
Hopland good. From Hopland to Ukiah main road very poor, 
under construction. Turn right at Hopland and take inside road 
to Ukiah; in good condition Willits north via Laytonville, Har- 
ris, Dyerville to Eureka fair, or from Harris to Blocksburg and 
Bridgeville, thence to Eureka, considered better. Rough stretch 
between Laytonville and Cummings. Eureka to Crescent City, 
fair, and to Grant's Pass good. From Grant's Pass north see 
Pacific Highway route. 

Route north from Vallejo to Lake County points in good 
condition. 

Route North from Vallejo — Vallejo to Napa Junction, Jame- 
son Canyon to Fairfield under construction, one rough detour, 
thence via cut-off west of Vacaville to Winters (Winters to 
Davis fair. Davis to Sacramento passable.) 

Yosemite Valley — All roads passable, in fair condition. Big 
Oak Flat road from Stockton, Coulterville road from Modesto or 
Merced ; Wawona road from Merced or Madera ; river road from 
Madera via Coarse Gold and Fresno Flats and road from Fresno 

to Coarse Gold. 

• • • 

MOTOR CARS AT THE EXPOSITION. 
Little seems to be known of the fine motor exhibition to be 
seen out at the "Big Fair." From the standpoint of class it is 
of the "first water." The buyer who wishes to see motor cars 
of standard make can find them in the Transportation building 
out at the Exposition. 

Jeffery Armoured Car Is Here 

Among the attractions this week is the armoured car that has 
just arrived from the Thomas B. Jeffery Company's factory. 
It has been placed on one of the Jeffery four-wheel drive truck. 
and is also so built that it can be driven either forward or 
backward, doing away with the necessity of turning around. 

Pierce \rrow New Models Display 

The Pierce Arrow Sales Company has a most interesting dis- 
play. This company shows for the first time two new models 
in the Pierce Arrow line. One is the "38" h. p. coupe, which 
seats three in a row and an extra emergency seat. The car is 



finished in Thistle Green, and is most advanced in design. The 
other model is an inside drive Sedan-Brougham. This car fills 
the demand for an enclosed touring car. Besides, the company 
is displaying a "48" seven-passenger touring car, an extra 
seven-passenger touring body, and a "38" stripped chassis. 

Overland Shows Pleasure Cars 

The Willy-Overland factory, through its coast distributers, 
J. W. Leavitt & Company, are displaying at the Exposition a 
six-cylinder Overland, a model "83" five-passenger touring car 
which has caused a sensation this year, and a model "80." 
Several other Overland cars, new models of this year, will soon 
arrive. 

* * * 

Advance Announcements Criticized 

Whether or not the practice of announcing new automobile 
models in the middle of the selling season will continue, or the 
date advanced until fall or the New York automobile period, 
is a question being given serious consideration at this time by 
a number of the large automobile manufacturers and a com- 
mittee appointed by the National Automobile Chamber of 
Commerce. 

The announcement by the King Motor Car Company of De- 
troit that they will make no change in their product or price in 
mid-season does not come as a surprise, but its future on the 
industry is being closely watched. The National Automobile 
Chamber of Commerce has appointed a committee to investi- 
gate the question of mid-season announcements. Manufac- 
turers realize that to make announcements just when automo- 
bile purchasers are about to place their orders is a problem 
worthy of serious investigation. 

Dealers generally seem to favor getting away from mid- 
season announcements. A number of automobile purchasers 
have gone on record as being in favor of seeing new models in 
the early spring rather than just at the time the buying public 
is about to purchase. 

Vice-President and General Manager F. A. Vollbrecht, of the 
King Motor Car Company, is emphatically opposed to mid- 
season announcements. He sums up his objections as follows : 
"The automobile has arrived. The experimental stage has 
passed. It would be to the advantage of the manufacturer to 
make his announcement in October, November or January 1st. 
He would be able to run his factory during the winter period 
turning out demonstrating cars. The manufacturer could get 
the pulse of the country on his product when he made his an- 
nouncements in the fall." 

* * * 

New Substitute for Gasoline 

A scientist in Hull, Quebec, claims to have found a substi- 
tute for gasoline called charbo-oil. At a test before several 
officials of the public works department recently two table- 
spoonfuls of the liquid, mixed with two quarts of water, proved 
sufficient to run a two and three-quarters horsepower engine 
one and one-half hours without stoppage. The discoverer, 
Gideon Charbonneau, asserts he will be able to manufacture 
the liquid in any quantity at four cents per gallon. The liquid 
does not give off any smoke. 

» * * 

Tax for Good Roads 

A direct tax of 25 cents upon the $100 valuation upon all 
property in Contra Costa County may be levied this year, and 
continuing for a period of four years, to build a permanent 
paved highway from the Alameda County tunnel through 
Lafayette, Walnut Creek, Concord, Pittsburg and Antioch to 

Byron. 

• * * 

Treated Right 

"That garage treats you right" is the endorsement that every 
garage owner hopes to have said about his place. Already this 
"hall mark" of approval has been placed on Dow & Green's 
garage, of Taylor street between O'Farrell and Geary. It is 
for this reason that one finds the cars of the experienced owner 
housed there. 

• * « 

One Argument 

"Is your car a good one." "Discriminating people choose 
them," said the glib salesman. "More of our cars are stolen 
than any other make." — Exchange. 



20 



San Francisco News Letter 



July 17, 1915 



Oh, You Expensive Dear! 

When Superintendent of the Motor Vehicle Department H. 
A. French puts out the 1916 motor vehicle licenses, made per- 
manent under the law passed by the last legislature, a grizzly 
bear, such as graces the great seal of the State of California, 
will be part of the design. The section of the plate bearing 
the date of registration will be in the form of a bear. The new 
plates will be three inches shorter and one inch narrower and 
will be in blue and white. The bear will be on both front and 
back plates. 

New Use for Autos 

The possibilities of the motor car seem almost unlimited. 
The latest comes in an official report which shows how it in- 
creases efficiency. The report states that over 150,000 trout, 
more than half the total number produced in Alameda County 
from State hatcheries, have been planted in creeks around Hay- 
ward. In a year or a year and a half it is expected that Hay- 
ward will be topmost on the list of fishermen's paradises. 
Twenty-eight automobiles were required to convey the fish 
from the State fish car to the different creeks, and much diffi- 
culty was experienced in getting the precious loads intact over 
the mountain roads. Almost 93,000 fish were planted in Hay- 
ward waters last year. The average size of the fish caught in 
nearby creeks is ten inches, though many larger fish are to 
be found. Steelheads weighing up to fifteen pounds have been 
caught frequently. 

* * * 

Washington Trade Association 

Representing more than 90 per cent of the output of motor 
vehicles in this State and every line of automobiles or motor 
trucks, nearly one hundred of the leading distributors and 
dealers attended the first annual convention of the Washington 
Automobile Chamber of Commerce held in Tacoma recently. 
The following named officers were elected for the coming year : 

R. P. Rice, Seattle, president; W. W. Wing, Tacoma, vice- 
president; Frank M. Fretwell, managing secretary. Board of 
Trustees — A. C. St. John, Centralia and Chehalis; H. F. Deal, 
Bellingham; M. G. Thomle, Stanwood; W. C. Baldwin, Tacoma; 
F. C. Sheraton, Everett; F. A. Williams, Spokane; Guy Riegel, 
Spokane; J. D. Moore, Walla Walla; J. C. Kelleher, Ellens- 
burg; Fred Chandler, North Yakima; A. S. Witter, Waterville, 
and H. N. Rothweiler, A. S. Eldridge, W. A. Wicks, H. P. 
Grant, P. E. Sands, A. G. Schaefer and William T. Patten, all of 
Seattle. Executive Committee — P. E. Sands, Seattle, chairman, 
and H. N. Rothweiler, W. A. Wicks, H. P. Grant, A. S. El- 
dridge and the president, vice-president and managing secre- 
tary. The association decided to maintain permanent headquar- 
ters in Seattle, which will be in charge of the managing sec- 
retary. 

* * * 

Look Out for the Trap 

Autoists, beware of speed-burning in San Joaquin County! 
Somewhere along the county's system of paved highways there 
is a speed-demon trap, which snaps the time, registers the num- 
ber of the car, and, of course, pulls the record on the driver, to 
be used in a convenient justice's court, where fines are the in- 
variable outcome. 

_ This was learned recently by State Highway Engineer Aus- 
tin B. Fletcher. He was caught in the trap, and the thorough- 
ness of its working is testified to by the fact that the man who 
is building $18,000,000 worth of paved roads for California was 
neatly separated from $25. 

Fletcher started for San Francisco, going through San Joaquin 
County. He has a machine which, for consistent running, is 
something like a cross between an express train and an aero- 
plane. Merrily he chugged through San Joaquin. He was not 
warned, nor was he stopped en route ; but when he returned to 
Sacramento there was awaiting him a summons from a township 
justice, charging speeding. 

Fletcher was told that he had "hit 'er up" at a thirty-five 

mile clip. He could not deny it, and sent down bail money 

$25 — to appease the formalities of the San Joaquin justice. 

It is known to autoists, who have had the same experience 
as Fletcher, that somewhere in San Joaquin there is maintained 
a trap, which consists of a mile stretch of paved roadway. 
Where it is or how the system works are not known, but it is 
effective. 



Some Enterprise 

The firm of E. J. Day & Co. gives the other fellow a chance — 
that is, its customers. It has just issued a most comprehensive 
time-table of the ferries, which is as follows : 

Oakland and San Francisco Ferries — Leave Oakland, foot of 
Broadway. Sunday only, 9 :30 p. m. and 10 :30 p. m. Daily 
(half-hour) 6:15 a. m. to 8:45 p. m. ; (hourly) 8:45 p. m. to 
12:45 a. m. Fare: Auto 75c; motorcycle 10c; passenger 5c. 

Leave San Francisco, south end of Ferry building. Daily 
(half-hour) 6 a. m. to 9 p. m; (hourly) 9 p. m. to 1 a. m. Sun- 
day only, 9 :30 p. m. and 10 :30 p. m. Fare : Auto 75c. ; motor- 
cycle 10c. ; passenger 5c. 

Point Richmond and San Rafael Ferries — Leave Point Rich- 
mond — Daily, 8:15 a. m. and 10:15 a. m.; 3:45 p. m. and 5:45 
p. m. Sunday only, 12:15 p. m. and 7:20 p. m. Daily except 
Sunday, 1 :45 p. m. 

Leave Point San Quentin — Daily, 7:20 a. m., 9:20 a.m., 11:20 
a. m.; 2:40 p. m., 4:40 p. m. Sunday only, 6:35 p. m. Fare: 
Auto 75c; motorcycle 25c; passenger 10c 

Martinez and Benicia Ferries — Leave Martinez — Daily, 
(hourly) 7 :30 a. m. to 11 :30 a. m. ; 1 :30 p. m. to 7 :30 p. m. 

Leave Benicia — Daily (hourly) 7 a. m. to 11 a. m.; 1 p. m. 
to 7 p. m. Fare : Auto 75c ; motorcycle 25c ; passenger 15c 

* * * 

Auto Racing Up North 

Robert A. Hiller, manager of the Northwest Automobile As- 
sociation, is now arranging the summer and fall dates for the 
inter-city auto events. Portland, July 24-25, will be followed 
by racing at Boise, Idaho; Salt Lake City, Butte, Bismarck, 
Fargo, Spokane, September 12-13; Walla Walla, North Yakima 
and possibly one day's racing at Madison Park late in the fall 
to close the year's racing in this section. 

Hiller states that with Thaddeus S. Lane; Guy E. Reigel, 
Harry Twitchell, Harry Davenport and several other Spokane 
capitalists now at work on speedway plans for next year, a two 
mile speedway for Spokane is assured. On the success of the 
auto racing at the Rose City speedway, Portland, July 24-25, 
much will depend as to the future movements of Portland for a 
two mile speedway, but with speedways at Spokane, Tacoma 
and Portland, next year this section of the country could com- 
mand the world's greatest drivers. 

The Northwest Automobile Association has made a record of 
conducting clean, high-class inter-city auto events in the Pacific 
Northwest. The association is composed of Seattle men who 
have had the courage to promote auto racing where there is 
keen competition in all of the larger cities of this section, and 
Manager Hiller is already at work on the 1916 itinerary, which 

will include every large city in the West. 

* * * 

A Real "Get Together" Spirit 

A terrific cyclone of good fellowship swept over the entire 
organization of the F. B. Stearns Company, Cleveland, Ohio, 
makers of Sterns-Knight cars, completely wrecking an elabo- 
rate chicken dinner one night last week. The cyclone struck 
the plant at 5 :30 p. m. just as the executives, department heads 
and foreman sat down to enjoy a "get together" dinner. So 
terrific was the onslaught of the storm that by 10 p. m. all 
titles and "Misters" were buried deep under the wreckage of 
chicken bones, and everybody knew everybody else as just plain 
Tom, Dick or Harry. All during the terrific slaughter there was 
music, canned and otherwise. Talking "shop" was tabooed. 
That organization just ate together, sang together and vowed to 
work together. As a climax, every belt was slipped a notch, 
and all sang "Auld Lang Syne." Good fellows all, they stole 

forth into the Silent Knight! 

• • • 

Huff Nominated 

Russell Huff, consulting engineer of the Packard Motor Car 
Company, is nominated for the presidency of the Society of 
Automobile Engineers, which includes the most able creative 
men of the motor industry. The nomination is equivalent to an 
election. Mr. Huff is one of the foremost engineering authori- 
ties, having been identified with Packard development since 

the enterprise was started in Warren, Ohio, sixteen years ago. 

• * * 

"That sermon you preached the other Sunday on thrift 

had a great effect on me," said Griggs to his minister; "I went 
out before the collection." — Christian Register. 



July 17, 1915 



and California Advertiser 



21 



Building Cole Sixes 

Immediately following the Cole Motor Car Company's an- 
nouncement of the improved Cole Big Six, which was made less 
than a fortnight ago, comes the word that production on the 
new model has actually begun, and deliveries are already being 
made. The fact that this company was able to announce the 
beginning of production on the improved Big Six so shortly 
after the announcement of the model is considered by many 
motorists in close touch with the industry to be one of the sur- 
prises of the year. 



"Mamma, is papa going to die and go to heaven?" "Why, 

Bobby, what put such an absurd idea into your head?" — Life. 



KELLY'S SHOP 

San Francisco 's Best Overhauling Shop 
Does all kinds of 

Auto Repairing and 
Auto Machine Work 

GET OUR PRICES FIRST— Estimates Given Free 
SERvkT STATION VAN NESS &, POST 

PHONE PROSPECT 4300 



M0T0R0L 

"It suits because it doesn't soot" 

If you want to prolong the life of your engine 
If you want to eliminate smoke and carbon 
If you want to reduce your oil expense 



Use M0T0R0L 



Hughs on & Merton, Inc. 

530 Golden Gate Avenue 

San Francisco. Cat. 



AUTOMOBILE STARTING 
and LIGHTING SYSTEMS 

Give Satisfactory Results When Given Proper Attention 

We specialize on electrical equipment, storage bat- 
teries, etc., and guarantee satisfaction. 

GUARANTEE BATTERY COMPANY 

BRAND & CUSHMAN 
639 Van Ness Ave., S. F. Phone Franklin 2772 



TIRES VULCANIZING 

TOM H. ELKINGTON 

Long Mileage Tire* »nd Second-Hand Tirea 
ETerything Needed for the Bu» 

1 135 VAN NESS AVE.— Near Geary Phone PROSPECT 1566 




AUTOISTS 

SHOULD NEVER BE 

WITHOUT 
THEM 



FOR SALE SOON 



$100- REWARD $10 ° 00 

For Best Slogan Submitted Before Sept. 15th on 

Monogram Oils and Greases 

1st Prize $25.00 2nd Prize $15.00 And 16 Other Prizes 



NEW YORK LUBRICATING OIL CO. 



516 SECOND STREET 



SAN FRANCISCO, CAL. 



Tips to Automobilists 

(CUT THIS OUT.) 
The News Letter recommends the following garages, hotels and supply 
houses- Tourists will do well to cut this list out and keep It as a guide: 

PALO ALTO.— LARKIN'S CAFE— just opened. The only strictly flrst- 
clasa cafe on the Wishbone Route devoted to the patronage of automobile 
owners and their families. Corner of University avenue and The Circle. 

SAN JOSE.— L.AMOLLE GRILL, 36-38 North First street. The best 
French dinner in California, 75 cents, or a la carte. Automobile parties 
given particular attention. 

PALO ALTO.— PALO ALTO GARAGE, 443 Emmerson St., Tel., P. A. 
333. Auto livery at all hours. Tires and sundries in stock. Gasoline, oil. 
repairing, lathework, vulcanizing. Open day and night. 



AUTOMOBILES AND TOURISTS' BAGGAGE 

INSURED AGAINST 

Fire, Theft and Transportation 

While anywhere In United States, Canada and Europe 



/ETNA INSURANCE CO. 



OF HARTFORD 
PACIFIC BRANCH — 301 California Street 

Telephone Sutter 3010 



San Francisco 



We Make a Specialty of Repairing Auto Lamps, fladiaiors and Fenders at Short Notice 

PHONE MARKET 751 




Manufni'lur.rs of LAMPS. LANTERNS. REFLECTORS of all Description 
METAL SPINNING 



WHERE SERVICE MEANS SERVICE 

M & H GARAGE 



819-835 ELLIS ST. 

WHERE THE PRIVATE OWNER FEELS AT HOME 



Between Polk and 
Van Ness Avenue 



PAiiEiD nramra 



FBEE FROM CAB BOX 

BERNARD I. BILL 



543 GOLDEN GATE AVE. 



SAN FRANCISCO, CAL. 



Hoover Auxiliary Spring & Shock Absorber 

Full factory equipment on all Packards, Oldsmoblles, Coles* 
Thomas and seven others. Absolutely perfect. Full set of 4— 
$14 to $18. Under compression by heavy loads, rough roads 
or bumps. Under all conditions rides as easy as on asphalt. 
impossible to break springs. No competition. 



HOOVER SPRING COMPANY 



617 TURK STREET 



SAN FRANCISCO 



CLASS A" GARAGE, inc. 

Strictly Fire Proof Building 

STORAGE SUPPLIES REPAIRS 

BEST SERVICE ASSURED 

735-751 POST STREET SAN FRANCISCO 

TELEPHONE PROSPECT 2280 



22 



San Francisco News Letter 



July 17, 1915 



INSURANCE 



It has been officially announced by the Midland Casualty 
Company that one of the largest deals ever put over in casualty 
insurance is now nearing completion. The first merger has 
just been completed, whereby the Midland has taken over three 
casualty companies — the Badger Casualty Company of Green 
Bay, Wis., the American Bankers' Company of Wisconsin (the 
third is in a formative stage.) The greater company will be 
known as the Midland Casualty Company. The capital for the 
present will remain at $200,000, but will soon be greatly in- 
creased by the additional resources at present being placed in 
the company's surplus account. Mr. O. S. Edwards, who has 
been vice-president and general manager of the Midland, will 
continue to devote his energy to the future progress and further 
extension of the company's affairs. Mr. J. J. Helly, ex-mana- 
ger of the Bac'ger Casualty, will become general manager. Mr. 
E. J. Johnson and Mr. Wm. S. Guff, secretary and superinten- 
dent respectively of the Midland, will remain, few other 
changes being contemplated. The Midland wrote $152,000 net 
premiums in 1914, and the Badger Casualty $50,000. The Mid- 
land is a company of the progressive type, and is rapidly gain- 
ing in favor with the public as a reliable and prompt payer 
of losses. Mr. John L. Hamilton, director of the Midland and 
president of the American Guarantee, is very much interested in 
these merger deals, and it is thought that the American Guar- 
antee will also become a part of the Midland. Messrs. Edward 
P. Fish & Son, with offices at 708-12 Merchants' Exchange 
Building, San Francisco, are general agents in California. They 
have always been optimistic as to the growth and extension of 
the company, and are rejoicing over the glad news. The Mid- 
land's business in California is showing a steady increase. 

* * * 

The State Supreme Court has issued six writs of review, 
which are made returnable of August 2d in this city, at which 
time oral arguments will be heard bearing on the validity of 
the workmen's compensation act and the powers of the In- 
dustrial Accident Commission operating under the act. The 
validity of the compensation provisions of the act have not 
yet been passed upon by the court, although the court intimated 
in an opinion handed down in the case of the Great Western 
Power Company on May 12th last, that the act's validity will 
be considered in the cases now pending. A large number of 
appeals have been made from the Accident Board's decisions, 
and petitions have been filed for writs of review of proceedings 
had by the board and of awards for compensation made in the 
cases of employees injured or killed while at work. It is be- 
lieved that the Supreme Court will render an opinion soon af- 
ter the hearings in August which will establish the legal status 
of the act and of the Accident Board's powers. The writs 
issued Thursday are based on awards made by the Accident 
Board in favor of the following: Fred Douglas, injured in 
Los Angeles; William O'Brien, killed in San Francisco; Henry 
E. Trobitz, injured in Alameda; H. J. Peterson, injured in 
San Francisco; Percy McCay, injured in Bakersfield; and Jos. 

Salvatore, injured in San Francisco. 

* * * 

At a meeting of the stockholders of the California Casualty 
Company, held at the office of the company in the Merchants' 
Exchange building, at eleven o'clock recently, the proposition 
to increase the capital stock of the corporation from $100,000, 
divided into 1,000 shares of the par value of $100 each, to $200,- 
000, divided into 2,000 shares of the par value of $100 each, was 
unanimously approved. Samuel Rosenheim is president of the 
company, and M. A. Higgins is secretary. Marshall A. Frank 
is the promoter and managing underwriter. He is well known 

on the coast, and has had large experience. 

* * * 

In the absence of Fire Marshal Towe on his vacation, his 
office is investigating a fire which recently practically de- 
stroyed the story and a half frame residence at 652 Seventeenth 
avenue. The occupants were not at home, and when the firemen 
arrived, they reported that flames were issuing from two distinct 
fires in different parts of the building. 

* * * 

Oscar G. Dornin died at his home in Berkeley on the morning 
of July 7th, as the result of illness extending over a period of 
six months. He leaves a wife, two daughters and one son. 



Owing to the exceptional hazards involved, the Bureau of 
War Risk Insurance will consider these ports only when ap- 
plication is made for coverings. The bureau reserves to itself 
the right to decline any risks to these ports, or, if accepted, to 
name such rates as may seem in its judgment adequate. This 
list is subject to change without notice, and is as follows : 

All United Kingdom ports. 

All ports on the Continent of Europe other than Spanish or 
Portuguese ports. 

All African ports in the Mediteranean Sea. 

All Colonial possessions of Germany and Turkey. 

The ports above mentioned comprise the present special list 
of ports referred to in the vessel form of policy, to which ves- 
sels may not clear and proceed without special permission of 
the bureau. 

Application for insurance to the above-mentioned ports must 

contain full particulars of the proposed cargo as well as the 

amount of insurance. The latest lists issued may be obtained 

from the Bureau of War Risk Insurance, Washington, D. C. 

* * * 

Rolla V. Watt, Pacific Coast manager for the Royal and 
Queen, shipped his machine to Los Angeles on Tuesday, and 
went down on the train with the intention of motoring back, 
consuming about one month's time on the trip. General Agent 
Logue of the Royal is a recent arrival in San Francisco, having 

motored all the way from Pittsburg. 

* * * 

As soon as the necessary blanks have arrived, the German- 
American, through the general agency of George H. Tyson, will 
become an active competitor on the Pacific Coast for automo- 
bile, tourist floaters, mail package and sprinkler and leakage 
lines. The company has been writing these lines in the East 

and Middle West for more than a month. 

* * * 

F. J. Canty, general attorney for the London Guarantee and 
Accident, is registered at the Hotel Stewart with his family. 
He will remain for two weeks. 




ereen and yellow 



The superb liqueur of 
the ages. Unvarying in 
character — unsurpassed 
in excellence. 



The Monks' Famous 
Cordial 



At flrst-class Wine Merchants, Grocers, 
Hotels, Cafes. 

BatJor & Co.. 15 Broadway. New York, N. Y. 
Bole Agents for Dotted States 




July 17, 1915 



and California Advertiser 



23 



Commisisoner of Corporations N. L. Carnahan warns the 
public against a new game of the brokers and agents who used 
to pocket 30 to 60 per cent of the proceeds of stock sales in 
California, and whose profits in that direction have been cur- 
tailed by the operation of the Blue Sky Law. The field to which 
they have directed their activities is to buy up privately owned 
stock of little or no value, over which the State has no juris- 
diction, and trade it for good stock which can be converted 
into cash. Aged people and the credulous who have had little 
or no business experience, and readily listen to a glib-tongued 
salesman, frequentily find themselves in the possession of 
worthless shares for which they have exchanged good securi- 
ties. "It is reasonable to assume," says Carnahan, "that the 
man who wants to trade you something believes that what you 
have is worth more than what he proposes to trade for it. It 
would be well for persons who have no knowledge of the value 
of stocks and other securities which they are urged to buy or 
to accept in exchange, to consult their banker, lawyer or some 
business man of experience, in whose judgment they have con- 
fidence, before acting." 

* * * 

John L. Davie, Oakland's recently elected Mayor, elected on 
a retrenchment platform, announces his intention of proposing 
a plan to the commissioners relating to industrial insurance for 
municipal employees which will require each employee to pay 
his pro rata of the premium, thus relieving the city of that 
expense. Strong opposition is expected from the majority of 

the board. 

* * * 

At the request of the United States department of labor 
statistics, the Metropolitan Life Insurance Company has be- 
gun a census of the unemployed in San Francisco. The com- 
pany will compare similar statistics at the other points on the 

Coast. 

* * * 

A radical change in the California compensation law will 
become effective August 7th, at which time the amendments 
passed by the last legislature will become operative. After 
that date, employees will be entitled to full medical, surgical 

and hospital attention necessitated by industrial injuries. 

* * * 

Macdonald & Miles have begun suit against the Citizens' Fire 

to recover damages in the sum of $17,000 for cancellation of a 

three years' contract for the Pacific Coast general agency. The 

Citizens' went to the firm of Bertheau, Selbach & Bertheau one 

year ago. 

Misc"i';i.i..\i\Ki>i:s 
SYNOPSIS OF THE ANNUAL STATEMENT OF COMMONWEALTH 
BONDING & CASUALTY INSURANCE COMPANY, of Phoenix, in the 
State of Arizona, on tin- Slst -lav of Dncnmber, LB14, made i i the Insur- 
ance Commissioner of the State ol California, pursuant i<> law: 
CAP1T \l. 

Amount of capital paid-up 1800,000.00 

INCOME. 

Total net premiums U 

Pollcj 

Total gross Interest and rents 16.475.15 

From ill other sources 

Total Income ¥373. 

DISBURSEMENTS 

Total n.i amount paid for losses $117 

Investigation and adjustment of claims '.'. 

Policy fees retained by agents t. 

Commissions or brokerage 70, 

Salaries and fees of ornoers directors tru t< imi office 

employees 30, 

Rents 2, 

licenses and fees 2 

All other disbursements 32, 



673.58 

71V J 2 

172. IB 
120.19 



i disbursements |2M 

ASSETS 
Bool value of real estati $ U 

520..W.6I 

Book value of bonds an. I stock* 6S.000.00 

Cash in company's office mo, I banks 

Ion U 

Agents 

I fixtures 



6T60.219.W 

NON LEDGER \SSI0TS— 

.uol rent > led % 

k value 1 



$844,234.13 

i admitted 

Total admitted $bl 

i i ABILITIES 
I liability and workmen's 

Si ! liability aiul workmen's 

tcpenses of it uol adjustment of claims 

*ks 11 

due 

All oth 39.739.57 

liabilities 

lent. 
I! P. ALLEN, .11: - 
- 



Fire and Automobile Insurance 

Ample Facilities for Handling Large Lines 

PACIFIC COAST DEPARTMENT 

Williamsburgh City Fire Insurance Company Organized 1853 

Merchants Fire Assurance Corporation Organized 1910 

United States Fire Insurance Company Organized 1824 

New Brunswick Fire Insurance Company Organized 1826 

North River Insurance Company Organized 1822 

WM. W. ALVERSON, MANAGER 

374 Pine Street, San Francisco, California 

SPECIAL AGENTS 



R. R. ROPER, San Franciaco 
T. J. KELEHER, Los Angeles 



A. M. LOVELACE, Portland 
W. T. BOOTH, Spokane 



SECURITY AND SERVICE 

That's What You Get When You 

Bond Your Employees 

With 

Pacific Coast Casualty Company 

Of San Francisco, Cal. 
A California Insurance Company 

$250,000.00 on Deposit with State Treasurer as a Guarantee to Policy Holders 
Agents in Every California City 



1863 



1915 



FIFTY-SECOND ANNIVERSARY 

Fireman's Fund Insurance Co. 

Capital $1,500,000 Assets, $10,000,000 

FIRE MARINE AUTOMOBILE 

California and Sansome Streets, San Francisco, California. 

The Connecticut Fire Ins. Co. 

OF HARTFORD 

CHARTERED 1850 



PACIFIC DEPARTMENT 

The Insurance Exchange, San Francisco 

Benjamin J. Smith, Manager 

West Coast — San Francisco Life Insurance Company 

Pine and Leidesdorff Sts. San Francisco, California 

Thomas L. Miller, President 

A strong, well managed Institution; organized under the rigid Insurance 
laws of California. Its policy forms are clear and explicit, and define and 
guard the interests of policy-holders as do those of no other company. 
Ask any agent, or write the company for sample of policy forms. 



W. t>. Fenn'more 



<M : \:<Xi/s/ 



A. B IVnmmor* 




181 Post Street 

2508 Mission St. 

1221 Broadway. Oakland 



San Francisco 



Double Vision Glasses 
Used at Front 

Hani offlcan an<i 
are now wearing the nefl pal 
anted "Caltei 

finals, i 

are mad- 1 from » sinjrl" piece 
of i-lear ophthalmic *!»-- and 
combine l"»th rending and dis- 
tance gift -i- Y"ii 
ran look off at a dfstl 
then down at your letter or 

ihoul any discomfort 
whatsoerer— nol neceamrj to 
irear two pairs of a 
■ 
Bifocal*. On prescription these 

an be soppll 
friends at the Front. 



NEW PARISIAN FRENCH LAUNDRY 

Mme. C. La FON 

First Class Work at Reasonable Prices 

Laces and Lace Curtains a Specialty 

Club, Restaurant and Hotel Service 

991 OAK STREET 
SAN FRANCISCO 



Phone Park 4962 



24 



San Francisco News Letter 



July 17, 1915 



FINANCIAL 



Local Share Trading 
Continues Promisinc. 



Trading in local securities continues 
along conservative lines with a good 
undertone, favorite issues showing 
an improving undertone. Associ- 
ated Oil, California Fruit Canners and Alaska Packers ad- 
vanced during the week. Associated continues an enigma to 
many of its followers; some see in its peculiar actions negotia- 
tions that may end in the distribution of the control of the 
stock held by the Southern Pacific Company among the stock- 
holders of that company. Evidently the four big oil companies 
in California see a future for that great product of the State, 
despite the low price of oil now prevailing, for they are all ex- 
pending large sums of money to extend and improve their 
equipments. Union Oil Company has just contracted for a 
gigantic tanker of 80,000 bbls. with the Union Iron Works, to 
be completed next July. The company has another big tanker 
on the docks which will be ready for service before the close of 
the year. With the exception of 40 shares outstanding, the 
whole capital issue of Giant Powder Company has been sold 
or turned in for exchange to the Atlas Powder Co., so the latter 
company controls 29,960 shares. Sugars for the time being 
seem content to rest at their top levels. 



Los Angeles announces that its assessment valuation is 

now approximately $500,000,000 for taxation purposes, on the 
basis of 50 per cent of actual value. Its new City Directory 
gives the population of the city as 528,817. The total area 
of the city, including the recent annexation of Palms and San 
Fernando, is 279 square miles. The city now has 900 miles 
of improved streets, and during the last year constructed 100 
miles of sewers, 80 miles of curbing and 90 miles of cement 
sidewalks. It has 20 miles of streets lighted with ornamental 
lights, with more than 2,000 posts. The latest figures show that 
it has 220 churches, 199 school buildings, with 2,650 teachers 
and 92,000 pupils ; its 2.300 manufacturing concerns produce an 
output valued at $100,000,000 annually. 



San Francisco's position in property is reflected in the 

half-year report on real estate transactions. The total num- 
ber of real estate sales recorded during the half year ending 
June 30, 1915, was 2,679, amounting in value to $14,335,296. 
This is an increase of more than $1,300,000 over the total 
amount for the last six months of 1914. The average of one- 
half year reports for like periods from 1900 to 1915 show an 
average of $20,224,000. The scarcity of money for loans on 
real estate and higher interest rates which result has, however, 
had the effect of placing the purchase of real estate and im- 
provements on a much more conservative and safer basis. 



The San Francisco Chamber of Commerce announces 

that the city's rank in comparison with the cities of the United 
State during the year 1914 are as follows : First in actual value 
of land and improvements per capita; third in average capital 
per national bank; fifth in building contracts; fifth in foreign 
imports ; fifth in total national bank capital ; seventh in foreign 
exports of domestic goods; eighth in bank clearings; eleventh in 
number of manufacturing establishments. 



The Crocker National Bank shows a notable increase in 

business in its report to the U. S. Comptroller of the Treasury 
as of June 23d. Deposits aggregate $22,753,350; loans $15,- 
027,914; cash and sight exchange, $11,467,712; surplus and un- 
divided profits, $3,112,797, and resources, $30,214,145. 



Despite the chilly spring day little Wilbur was out play- 
ing without his coat. This worried a neighbor, but her advice 
went unheeded. Finally she said : "Wilbur, go home and get 
your coat, and when you come back I'll give you a piece of 
cake." The bribe worked, and Wilbur soon returned with his 
coat on and was dully rewarded. Next day he knocked at the 
door to announce, significantly: "I ain't got my coat on to- 
day."— C/in'sf/arc Register. 



Wedding Presents. — The choicest variety to select from at 
Marsh's, who is now permanently located at Post and Powell 
streets. 



"I must say these are fine biscuits!" exclaimed the 

young husband. "How could you say those are fine biscuits?" 
inquired the young wife's mother in a private interview. "I 
didn't say they were fine. I merely said I must say so." — 
Washington Star. 



Hokus — Old Gotrox is devoted to music. There is a 

clause in his will leaving twenty-five thousand dollars to estab- 
lish a home for poor singers. Pokus — How inadequate. Twenty- 
five millions wouldn't begin to house all the poor singers. — 
Life. 



REMOVAL NOTICE 

Max I. Koshldnd begs to announce that he has removed his 
offices to MILLS BUILDING, SUITE 12 (ground floor) on 
July 1st, 1915. Specializing STOCKS, BONDS, INVEST- 
MENT SECURITIES. Member of San Francisco Stock and 
Bond Exchange. 



FOR SALE 

ROSS, MARIN COUNTY 

Unusual opportunity In Ross. Eight rooms, beautiful home, and 
three cottages completely furnished, with piano, on two and one- 
half acres, natural forest, live springs on property. 500 ft. on 
boulevard; only $8,000; terms. See owner on property. Will sub- 
divide. Inquire LANG REALTY CO., San Anseimo, Cal. 



DIVIDEND NOTICE. 
The Hlbernia Savings and Loan Society. 
For the half year eliding June 30, 11*15. a dividend has been li- 
the rate of four i-D per cent p^r annum on ail deposits, payable on and 
after Thursday, July l. 1915. Dividends not drawn will he added to de- 
positors' accounts, become a part thereof, ami will earn dividends from 
July 1, 1915. Deposits made on or before July 12, 1916, will draw i] 
from July 1, 1915. 

R. M. TOBIN. Secretary. 
Office— Corner Market, McAllister ami Jones Stfl. 

City Index and Purchasers' Guide 

CHIROPODISTS. 

Dr. R. T. Leaner, Surgeon Chiropodist, formerly of 6 Geary street; 
removes corns entirely whole — painless — without knife. Bunions and In- 
growing nails cured by a special and painless treatment. 212-214 West- 
bank Bldg., 830 Market St. Tel. Kearny 3578. 

NOTARY PUBLIC. 
Martin Aronsohn, Notary Public and Pension Attorney. All legal 
papers drawn up accurately. 217 Montgomery St.. above Bush, San Fran- 
cisco. Cal. Phone Douglas 601. 

ATTORNEYS- AT- LAW 

Samuel M. Shortrldge, Attorney-at-Law. Chronicle Building. San Fran- 
cisco. Tel. Douglas 2176. 

Marcus Lome Samuels, Attorney-at-Law, Pacific Building, Market St.. 
at Fourth. San Francisco. Cal. Tel. Douglas 304. 



You Will Look Younger 




Your personal appearance will be greatly im-^fg. 
proved if you wear Mayerle's new invisible Bifocals ' 
— the new near and far glasses. No disfiguring "^5^ 
seams, a beautiful and perfect lens in every detail, 
and highly recommended for strained and weak eyes, poor sight, 
tired, itchy, watery, inflamed, gluey eyes, floating spots, crusty or 
granulated eyelids, cross eyes, astigmatism, headache, dizziness, 
children's eyes and complicated cases of eye defects. Two goid 
medals and diploma of honor awarded at California Industry Expo- 
sition, also at Mechanics' Fair October. 1913, to 
GEORGE MAYERLE 
Graduate German Expert Optician 
Established 20 years. 9C0 Market street, opposite Empress Theatre, 
San Francisco. 

Mayerle's Eyewater, at Druggists', 50c; by mall, 65c. 



TRAIN AND AUTO TRIPS 

TALLAC (Lake Tahoe) AND RETURN $20 



Leave San Francisco 

Key Route Ferry 

7:20 A. M. 

Observation Car 

Electric Train to 

Sacramento 




Summit Mt. Diablo 

And Return 

S3.00 



See the wonderful 

view from top of 



Thence by Auto Mt. Diablo 

Oakland Antioch & Eastern Railway 

SAN FRANCISCO DEPOT- KEY ROUTE FERRY 




t.UUl*^ My ML Mi 

Devoted to the Leading Interests of California and the Pacific Coast. 




Vol. xc 



San Francisco, Cal., Saturday, July 24, 1915 



No. 4 



The SAN FRANCISCO NEWS LETTER AND CALIFORNIA ADVER- 
TISER is printed and published every Saturday by the Proprietor, Fred- 
erick Marriott. 21 Sutter street, San Francisco, Cal. Tel. Kearny 3594 
Entered at San Francisco, Cal., Post-offlce as second-class mail matter. 

Chicago Office — Geo. Hlsche, 1310 Westminster, Westminster Building, 
Chicago, 

London Office — George Street & Co., 30 Cornhill, E. C, England. 

Matter intended for publication in the current number of the SAN 
FRANCISCO NEWS LETTER AND CALIFORNIA ADVERTISER should 
be sent to the office not later than 6 p. m. Wednesday. 

Subscription Rates (including postage) — 1 year. $4.00; 6 months, $2.25; 
Foreign — 1 year, 16.00; 6 months, $3.26. 



Bill Bryan has been swimming in the Pacific. Truly a 

peaceful ocean now. 

Bryan wants peace at any price. Silence on his part at 

any price would please the public. 

If it had been a prizefight instead of a war, a draw 

would have been declared long ago. 

Thaw says he's coming to the Exposition. Oh, well, come 

along — but we can get along without you. 

Champ Clark left Los Angeles for San Francisco a day 

sooner than he had intended. Grape-juice or cafeterias? 

Reports of excessive heat in Alaska. Next thing we 

know, Satan will be sending a hurry-up call for radiators. 

Thaw was at least no loonier than the immense crowd of 

curiosity seekers who follow him wherever he goes. 

The Liberty bell didn't pass through Oakland. What a 

shame — after all that Alameda County did for the Exposition ! 

Post-office clerk who had stolen $20,000 hid $13,000 

of it under a hencoop. Intended it for a nest-egg, we presume. 

Champ Clark refers to Bill Bryan as a "scamp." No, 

no, Champ. Bill's intentions are all right — he simply doesn't 
know. 

Austria-Hungary has issued a Red Book on the war. The 

only one of the whole chromatic lot that has been appropriately 
named. 

England has executed another German spy. With the 

shooting of a few more, the occupation of espionage will become 
unpopular. 

The Federal weather bureau in Oakland has been closed 

for lack of funds. Come over and have some of our weather, 
neighbors. 

Professor See of Mare Island says he has discovered the 

cause of gravitation, and scientists are awaiting his revelations 
with deep gravity. 

Most of the people who run their legs off in a patriotic 

desire to see the Liberty Bell will be unpatriotic enough to vote 
at the coming election for whoever the politicians put forward. 
There is such a thing as being too busy with sentimental patriot- 
ism to attend to the practical sort. 



The Spirit of 76 that animated those who have crowded 

to see the Liberty Bell has been very largely mixed with the 
spirit of curiosity. 

It looks as though the Barbary Coast has been pretty 

well closed at last. But in view of past reforms, it is hard 
to keep just a shade of skepticism from creeping in. 

The city has been cluttered up with Eastern governors 

and mayors. We've grown so blase that nothing less than presi- 
dents, princes and kings could excite us now. 

With Anthony Comstock here, one would expect the 

statues at the Exposition to hop from their pedestals and run 
shrieking for a hiding place in the bay. 

Hotels full, streets full, Exposition grounds full — one 

could hardly blame San Francisco for celebrating the success 
of the Exposition by getting full en masse. 

The Kaiser says that the war will end in October. For 

those who can summon faith in the Kaiser's ability as a pro- 
phet, the prediction is a very comforting one. 

San Quentin prisoner who had escaped was located by 

two guards. He knocked them both out and escaped. He'd 
make good material for a guard himself if caught. 

Leaders in the moving picture game are censorious of 

the censor. They don't want their morals regulated. The chief 
trouble with the moving pictures is not a surplus of immorality, 
but of stupidity. 

Billie Burke has become a movie star at $8,000 a week. 

The drammer is looking up since the days of Booth, Bar- 
rett, Jefferson and others of the old-fashioned sort, who were 
merely stage stars. 

What's the use of having Edison and a lot of other dis- 
tinguished citizens form an advisory board for the upbuilding 
of the navy, when the country is full of newspapers which offer 
all sorts of advice gratis? 

The Non-Smokers' League of America met at the Expo- 
sition last week. The name indicates that the members are 
averse only to burning the weed; that they look on snuffing 
and chewing as legitimate pastime. 

Barbary Coast resort owner, bringing suit to compel the 

issuance of a dancing license for his place, says he is a man of 
good moral character. Excuse us, Mr. Coaster — but we're in- 
clined to believe that you're a humorist. 

Opponents of the billboards say that billboard conditions 

are worse here than in any other city. The owners of the 
billboards agree with them. Then, all that is needed is the in- 
jection of a little common-sense into the tangle — but alas, our 
city rulers seldom demonstrate that they are possessed of even 
the commonest sense. 



EDITORIAL COMMENT 



Mexico Exhausted. 



A mere scrap of paper. Whenever Labor, in the 
belligerent countries, chooses to regard it as such. 
— Minor in the "New York Call." 



Mexico has 
been em- 
broiled in a 
civil war practically since the re- 
tirement of President Diaz in No- 
vember, 1911. As in Europe at 
present, exhaustion seems to be the 
only solution. Madero, who suc- 
ceeded Diaz, was a broad and con- 
scientious man and an invincible 
patriot. He might have done great 
things for his country, but he en- 
tered the scene too early. A great 
deal of blood letting was necessary 
to abate the animal in a large part 
of the Mexican population. There 
were too many ambitious and 
greedy second rate leaders of the 
Richard III type, who, through the 
lesson set by Diaz, realized that 
they too might cut their way to su- 
preme power. Madero lacked the 
iron hand to control these aspiring 
dogs of war. The first to turn 

against him was one of his most trusted officers, General Pas- 
cual Orozco. In a time of extremity, Orozco deserted Ma- 
dero and joined his enemies. The hand of Fate appeared when 
Madero summoned General Huerta to punish Orozco. Huerta 
succeeded, and returned victoriously to Mexico, where Ma- 
dero humored him with special distinctions. Very quickly other 
ambitious leaders began to spring up from all points of the com- 
pass, each apparently afraid lest another rival should outstrip 
him in capturing the loot and power in sight. Pillage, rapine 
and murder began with this period. Zapata started his revolu- 
tion in the southern part of Mexico. General Reyes set forth 
on his uprising on the Texas frontiers, and crossed the Rio 
Grande into Mexico, but was made a prisoner and taken to the 
capital. So was General Felix Diaz, a few months later, after 
his unsuccessful uprising at Vera Cruz. The capture of these 
two valiant rebels failed to check their aspirations and greed, 
for they joined forces in prison and continued their plots. They 
secured the support of some of Madero's army officers, with the 
result that two regiments revolted within sight of the Presi- 
dent's headquarters, and Madero was face to face with 
revolution at his own doors. General Reyes was killed in the 
melee. Madero ordered Huerto to suppress the uprising. That 
order presented the opportunity sought by the ambitious Huerta 
— then in supreme command of the military arm that controlled 
the situation — the step to supreme authority. He joined with 
Felix Diaz; Madero and the vice-president were imprisoned, 
and forced to resign. Huerta was proclaimed Provisional Presi- 
dent of the Republic, in Feburary, 1913. A few days later, 
Madero and Vice-President Juarez were murdered. On the 
day that Carranza received this news he started a revolution 
in the north, and organized a Constitutionalist army which grew 
rapidly. By August, 1914, the Carranzaists had defeated Hu- 
erta and his followers, and had entered the capital. Among 
the early birds who plunged quickly and with gusto into the 
revoluto game for its life and spice was Francisco Villa, who 
ultimately drifted into the position of commander of the north- 
ern division of the Constitutional army. Like all the other rev- 
olutionary chiefs, Villa felt that he had just as good a right to 
power and the control of treasure as any of the others, and fric- 
tion soon developed between him and Carranza. Meetings have 
been held by the group of chieftains still remaining in the field, 




: 



with a view to coming to an agree- 
ment on the Plan of Guadaloupe for 
the government of the country. 
Naturally no definite conclusion has 
been reached with the elements of 
greed and power intervening. Pri- 
vately they style one another bri- 
gands, and they are right. President 
Wilson is on record as saying that 
under no circumstances will he in- 
terfere in Mexico. The problem of 
settlement is accordingly hanging 
suspended indefinitely in the air, 
with no native leader of adequate 
capacity in sight to deal with the 
situation. 

The old Liberty 
Liberty Bell. Bell of Independ- 
ence Hall, Phila- 
delphia, the totem of the nation and 
the pride of all Americans, suc- 
cessfully made its long journey 
across the continent to San Fran- 
cisco, this week, and was given a rousing and loyal welcome at 
the Panama-Pacific Exposition. Eyes sparkled and pulses beat 
at sight of it. The return journey to its belfry in Philadelphia 
will undoubtedly be the final outing trip of the old bell. The 
crack in its side is lengthening, and this fact is regarded omi- 
nously by those who are anxious to preserve the relic in its 
niche in Philadelphia for the generations to come. The bell 
was cast in England on orders given by the town council of 
Philadelphia, and was shipped to this country in 1752. A crack 
developed when it was first rung, and another casting was or- 
dered. This did not save it, for another rent developed in its 
side in 1835. This fissure only added to the intense patriotic 
and sentimental interest which invests this historical old relic, 
representing, to all Americans, the spirit and times that marked 
the Revolutionary war and the signing of the Declaration of 
Independence. Its ringing days have long since passed, and 
now it is indulgently cared for as the emblem of the national 
spirit which proclaims Liberty throughout the land. 

SB- 
Next Friday will mark the close of 
the first year of the prostrating Eu- 
ropean war; the two sides have 
fought practically to a standstill. 
Germany has been the aggressor throughout, but a rough sum- 
ming up of the results shows that she has failed to capture the 
territory she originally planned, and she has lost at least half 
of her foreign possessions. At no point has German prowess 
been able to win a decisive victory, and while the past month 
has been full of triumphs in Galicia and Poland, it has de- 
veloped no footing whereby Germany could influence the allies. 
An arbiter would pronounce it a deadlock. Italy is still bottled 
in the rocky passes of the Italian Alps, so that its threats have 
no influence in relieving the German drive against the hard 
pressed Russian lines. The Balkan States continue to see-saw 
between the promises of the diplomats, representing the two 
sides. France, with the means at her command and a spirit 
of unquenchable patriotism, has done heroic work. Russia has 
surprised the world with her readiness to fight and to "come 
back" after every defeat Just now she is sorely handicapped 
through lack of munitions of war. England is now generally 
regarded as the nation that should step forward and throw more 



The Situation After 
One Year of War. 



July 24, 1915 



and California Advertiser 



3 



weight in her army side of the conflict, which is said to 
be holding one-tenth of the hard fought western line. More 
men and more ammunition are needed there to get results. A 
prominent English war critic stated recently that when General 
Joffre was ready for his great drive he would ask England for a 
million men, and they would be sent. Like Kitchener's drive 
in May, the Joffre drive must develop before winter, or exhaus- 
tion will begin to rear its head. Germany very likely senses 
something of this character, and her plans now seems to com- 
prehend the seizure of the most important border territory on 
the east, and to hang on bull dog fashion to all she has captured 
on the western line in order to make the best terms possible 
should terms of peace develop unexpectedly. Already there are 
signs that the common people are anxious to see the war ended. 
But an end in this inconclusive way would lead to danger spots 
and keen dissatisfaction to the loyalties of several nations. Such 
a conclusion is hard to conceive in view of that noted agreement 
early made among the combatants of each side, "no country 
may sign a treaty without the consent of its allies." The only 
card the allies have at present to play in a treaty with Germany- 
Austria is the large extent of African and South Sea territorial 
possessions captured from Germany. At this juncture it does 
not seem probable that Germany would consider a proposition 
to exchange any part of captured Russian Poland, the Russian 
Baltic strip and Belgium for these non-contiguous possessions. 
One of Germany's movements this week is significant, the des- 
patch of supports to retake a corner of German territory in Al- 
sace which the French have captured. With that strip re- 
covered, Germany's lines will be intact, and she will then likely 
take the position diplomatically that with the test of war un- 
decided, the dictation of the terms of peace is her prerogative. 
Meanwhile, though general prostration looms larger in the 
foreground with the months, the allies hope through diplomacy 
in the Balkans to turn the tide of battle their way. 

W 

The increasing activities and spirit 
Peace Preparedness as displayed by the two groups which 
A National Issue. are lining up throughout the country 

on the question of national defense 
give every sign of incorporating their slogans and ideas into 
the planks of the two leading national parties as an issue in 
next year's presidential election. The Administration at Wash- 
ington has as much as expressed itself that unusual naval and 
army preparedness and the fostering of the accompanying spirit 
precipitates war. The coalition that now forms the Republican 
party is naturally backing the plea of stronger armaments to 
preserve peace. Grim War has thrown his burly weight into 
the mess of things these days in a way that compels Uncle Sam, 
because of his peculiar position and force of circumstances, to 
decide whether he will mingle among the belligerents with or 
without his gun. David Starr Jordan and other protagonists 
of peace began a world wide campaign of preaching disarma- 
ment more than a year before the present war dropped from 
the skies. Comparatively recently, and more so since the Lusi- 
tania incident, those who are advocating a national defense have 
stepped into the ring and are prepared to give the Peace advo- 
cates a strong contest. Boiled down, the question resolves it- 
self on how much preparedness is necessary to maintain the 
nation's honor and at the same time meet the ordinary contin- 
gencies should war be declared against this country. Too much 
preparedness paves the way for loose contracts and graft in 
building war vessels and in furnishing munitions of war to the 
army, as was evidenced in the army and navy departments of 
Japan, France and Germany a short time before the outbreak 
of the present war. Big munitions companies and big ship 
building corporations are not above giving fortunes in bribes 
to obtain heavy contracts, as Japan, England and France know 



Pity the Woes 
Of the Fat Man 



by experience. Several U. S. Senators see chances to get into 
the limelight through the "Peace armament problem," when 
Congress assembles, and they are already drafting measures 
which they believe will appeal to popular prejudices. Some of 
the ideas forecasted suggest a doubling of the force of the 
present army, a trained militia of at least 200,000 men, enlisting 
high school boys for one year, volunteer officers to be educated 
during evenings in lessons provided by government-paid in- 
structors, these officers tc be commissioned later on a satisfac- 
tory examination; government owned arsenals, making mili- 
tary training in the public schools compulsory, summer camps 
lor practical experience and other ideas along corresponding 
lines. War conditions are at present extraordinary, and it will 
require extraordinary legislators of fine discernment and men- 
tal balance to define the details of this problem for the welfare 
of the nation and the nation's treasury. 

It is comforting to reflect that our 
mighty editors have not relaxed 
their endeavors to make fat men 
thin, despite the awful war in Eu- 
rope. Sapient writers, this sunny summer season, have returned 
to this all-absorbing subject with a new vigor, which speaks 
well of the large generosity, well curtained from curious eyes, 
which abides in the hearts of our leaders in the fourth estate. 
Indeed, an editor of the New York Sun advises those unhappy 
gentlemen afflicted with too much fat to adopt a sane diet com- 
bined with muscular work every night between 9 p. m. and 12 
midnight. Alas! No more shows for them. No more the light 
supper with the sizzling drink — but stay, there is yet some hope, 
— perhaps the gentlemen meant the fox trot and other varia- 
tions of alleged dancing when he wrote "muscular exercise be- 
tween the hours of 9 p. m. and 12 midnight, every night." That, 
however, can only be indulged in if "your heart and kidneys 
are sound," and then this exercise is to be tempered with 
"drinks of sugarless egg albumen and lemonade or whey com- 
bined with a fatless piece of meat." Ah, this is the life! Sugar- 
less egg albumen, lemonade and whey! While we believe 
firmly that this "sane diet," with pop-corn and peanuts added, 
would meet with enthusiastic welcome in Los Angeles and its 
neighboring rival cities, Pasadena and Watts, we fear that our 
own reckless fat men will continue to stay fat, and defy death 
and disease rather than submit their luxury loving carcasses to 
such simple life supporters. 

A short life and a merry one has been the motto of San Fran- 
cisco for many, many years, and we have rubbed along ex- 
ceedingly well on those lines, and so we who are living in the 
best fed city in the world, just now, will pay no heed to the 
gentleman of New York. 

Indeed, our many friends from the East who are summering 
with us should feel grateful to the railroads for enabling them to 
reach a city where there is so great an abundance of the good 
things to eat, and at such reasonable prices. This will enable 
many to abandon their persistent practice of devouring pop- 
corn, a most terrible thirst producer, which necessitates the be- 
nevolent cities of the West to provide free drinking fountains at 
every available street corner for the use of the tourists from the 
East. 

It is just such pestiferous writing that is the death of con- 
viviality. Who under the sun could be cheerful and witty on a 
diet of peas, string beans and whey? Why, such a menu as 
this would even curb the oratorical activities of Mr. Jitney John- 
son, and his master, Mr. J. Francis Neylan, and we really shud- 
der to think what would happen to the other intellectual Pro- 
gressives who are existing on several thousand dollars a year 
paid by the tax-payers when, if left to their own efforts, they 
would be earning less in hundreds a year. 



San Francisco News Letter 



July 24, 1915 




-Glory be! At last we have discovered the base line of 



Billy Sunday, the acrobatic, sweat-rolling evangelist, 

has been sidetracked by local influences from appearing in' 
San Francisco. It was feared that his mental pyrotechnics and 
syncopated religious antics would engender some rather biting 
criticism if splashed into the center of the giddy whirl of 
purely worldly attractions that the city is now enjoying. Be- 
tween you and me, there was some jealousy among the local 
pleasure impresarios at the Exposition regarding the devilish, 
successfully sleek ways in which Bill can conjure, flim-flam and 
extract a dollar out of a corpse and $50,000 out of a religion- 
proof multi-millionaire. Sinners are Billy's meat: he eats their 
pocket-books alive. And as for thank-offerings at the close of 
his gatherings in any city, he gets them in U. S. Treasury 
chunks; $21,000 from Scranton; Wilkes-Barre, $19,000; Pitts- 
burg, $29,000; and $100,000 from Philadelphia. Billy is liter- 
ally paid for advertising himself. He is the only man in the 
country that gets the money from both ends and the middle. 
All sorts of charges hang over his head : that he is in the pay 
of the capitalistic class of the country, and is deftly leading 
labor into religion where they will accept Christ's mandates 
against strife and submit meekly to a peaceful socialistic life. 
In proof, it is cited that no strikes have followed Billy's foot- 
steps in years, according to those watching his extraordinary 
career. He is supported by leading members of the liquor trust 
and yet he preaches against "booze." He is said to be very 
tactful along this line, and though he preaches against drink 
he does not preach against the politicians supporting the liquor 
element. He has nothing to say against the rich man unless 
he is inordinately greedy. He hobnobs with Wanamaker, Car- 
negie, the Drexel-Biddles, the Stotesburys, and is entertained 
at their houses. He is of slender build, has an ex-prize fighter 
for a bodyguard, wears a fur-lined overcoat, and is one of the 
most emotional men in the country. In delivering an exhorta- 
tion he goes through enough contortions to wreck the body of 
any gymnast on the Orpheum circuit. Dollars and converts 
follow him wherever he goes — except in San Francisco. 

The philosopher sitting on the side lines of the game of 

life, as played by ordinary humans, is forced to grin over the 
superheated arguments covering tipping in this country. An 
anti-tipping bill has just been vetoed by the Governor of Wis- 
consin on the ground that it would be interference with personal 
liberty, and was therefore unconstitutional. My salute to the 
Governor: he has an unusually level head in these days of 
"machine-made laws while you wait." God save us all from 
the deluge of these "protecting" laws; laws that deprive us of 
the liberty to do as we please in matters purely personal. If 
the waiter serves me satisfactorily, he gets a tip; if he does 
not, let the devil paint a deserving scowl on the waiter's face. 
Modern extravagant living has commercialized the tip and 
things commercialized must bow to the immutable law of supply 
and demand. Tip troubles in this country are acute, and hold 
the center of a scrappy war zone simply because the ordinary 
mortal with an ordinary amount of cash seeks to keep in the 
running of the speedier boys ahead of him. Comfortable old 
Europe settled the tipping problem long ago on a recognized 
10 per cent basis, and you will not find any of the guns of the 
belligerents pointed at the tipping system. When Americans 
find themselves, which the bulk of them are slowly doing, they 
will wake up kicking themselves over their crass stupidity in 
trying to control tipping by asinine laws. 



decency, and by the same token the border line where vul- 
garity begins. A woman delegate at the recent international 
convention of dance teachers at the Exposition is the Mrs. 
Columbia who brought to light this equator of the habitat of 
our morals. She did it just as easy as picking up a two-step, 
and without the use of the Lick telescope or thumbing the latest 
Blue book issued by local society, and by the leading Petro- 
niuses of Barbary Coast. A blue pencil run around the human 
body, due south of the solar plexus, marks the dead line as 
boldly and accurately as Mason and Dixon's line separated 
by a hair's breadth the territory and views that obtained in the 
North and in the South during the early '60's. Know then that 
in dancing, Vulgarity rules above the belt, according to this es- 
timable discoverer. Art, that's what she calls it, chemically 
pure, moral art, chaste, alluring and always becomingly garbed, 
loiters skittishly like blushing Hebe, ahem! nearer the — the 
garters. The devil lurks in the Bunny Hug and couples locked 
in the Grizzly Hug are tripping straight to perdition. We are 
warned by the lady discoverer that when man's insidious arm 
begins to hedge north over the waist line and upsets the warning 
sign, "Cut the hugs," danger ensues, especially if they drift 
home in the same taxi. A noble and self-restraining arm with 
pure impulses that is content to lounge round under the waist, 
waiting patiently for something to develop, eventually gets its 
reward, according to the lady discover, "men become graceful 
and the inherent beauty of women shines with new blushes, and 
when the dancing is correctly done it is purifying and ennob- 
ling." Oh, Terpsi, Terpsi, Terpsichore, how could you, could 
you, could you skid round in ancient go-as-you-please days with- 
out even the semblance of La Loie Fuller's diaphanous leaves 
and never call the attention of pop-eyed men to your extremely 
moral — er — waist, and the immorality of your alabaster throat? 

The trial and discharge of Harry K. Thaw is a keen-cut, 

ironical commentary on the manufacture of law and verdicts 
in this country. No wonder Labor and Socialists bitterly ac- 
claim that "there is one law for the rich and another for the 
poor." For nine years the Thaw fortune shielded him in pris- 
ons and asylums; now he is out in the public limelight, receiving 
the congratulations of his friends, while abashed Justice looks 
on and groans. Astute lawyers made him play the "insane" 
part before the trial jury, and he escaped the gallows; all they 
could hope. Later, another set of lawyers turned the angle of 
his head around several degrees, and proved that his mind 
was sound. Certainly it was; Thaw was never insane at any 
point in this notorious and hectic melodrama. The case has 
been serviceable only to show that certain obnoxious excres- 
cences develop occasionally on so-called plutocratic society, 
and that the courts of this country occasionally drop into a 
rotten streak of verdicts, when glib and tricky lawyers set the 
scenes. The only reassuring incident in the case was the com- 
ment of the trial judge on those brazen liars who disguise them- 
selves as alienists. One of this gentry had the effrontery to tell 
the court that it is impossible to determine the sanity or insanity 
of a person without taking the word of alienists. "Bosh," was 
the concentration of the judge's reply, and declared that the 
actions of these doctors who helped prepare a case and then 
go on the stand as expert witnesses is essentially wrong, and 
he called the attention of the legislature to this malpractice of 
law and decency. While on this line he might have excoriated 
and exposed several other kinds of practices performed by 
professional experts who command bulky booty by tendering 
their reputations and services to the side that will pay the 
larger retaining fee. 

The whale, mistaken for a submarine and shelled in the 

Mediterranean, is the only neutral that hasn't filed a protest. 



July 24, 1915 



and California Advertiser 



"Bravo, Black Squad!" 

A Vivid Pen Picture of Life in the Engine-Room of a 
Dreadnought in Action. 

"Clang!" 

The bell of the engine-room telegraph rings out loudly and 
insistently, and the engineer glances at it sharply. But smart 
as has been his action, that of the engine-room artificer has 
been smarter, and before the words "Full speed ahead" pass the 
engineer's lips, the throttle is half-way opened. 

Ting-aling-aling! This time it is a telephone bell which is 
clamoring for attention, and a stoker launches himself across 
the slippery plates at the instrument. He listens for a moment, 
then : 

"Shut down, sir," he reports to the engineer. 

The officer repeats the order, and almost immediately the 
various indicators are telling the four stokeholes to '"Close all 
water-tight doors." 

The battle has commenced. 

Let us, as a matter of interest, imagine that we are in the 
engine-room of a modern Dreadnought in action. On each side 
of us, unobtrusively stowed away in their mahogany brass- 
bound cases, are the great turbines. Their humming — though 
we cannot see them — fills the vast space with the sound as of 
a million bees let loose. Near each one hovers a grimy stoker, 
oil-can in hand, and his duty it is to see that these monster 
humming-tops do not lack for lubrication. 

Right in front, on the foremost bulkhead of the engine-room, 
are the telegraph dials and the telephones, each of which is con- 
nected with the bridge, and under the direct control of the 
captain. These are the things which tell us how the fight is 
going, for the keen engineer can read signs and portents in the 
changes which are rung upon the telegraph dials. 

A tremendous thing is the fighting strain. It is bad even up 
in the great turret where men play their parts in the grim drama, 
and hurl death and destruction at the foe, but down here, where 
one does nothing but wait for orders, it is terrible. Every time 
the big guns fire one can feel the ship quiver, and one can also 
hear the "thud-thud" of the enemy's shells as they strike the 
ship. 

The only man who does not seem to feel the strain is the one 
who has apparently least to do, and that is the engineer. He, 
however, is busily doing mental arithmetic. He knows how 
many revolutions his screws are doing per minute, and he real- 
izes that as yet she still has a little bit of speed up her sleeve. 

He has just received a private hint from the bridge that she's 
doing all that is necessary — at present; that she is holding the 
enemy, and keeping her well within range. 

By and by that last half knot may be asked for, and he is 
calculating how much speed he will be able to present to the 
captain when that final effort is asked for. No one knows but 
he, and he won't tell. 

There seems to be a kind of waiting expression on most 
of the faces, and if they could tell you what they were all 
waiting for it would surprise you. Shut up as they are in a 
small steel boxful of machinery, they are not thinking of the 
chance of an enemy's projectile coming through and killing 
them, nor are they waiting for death to come to them in some 
other manner. What they are dreading is that something should 
go wrong with their beloved engines — something that would pre- 
vent their "doing their bit" in this fight. 

They are listening — ever listening — for the hiss of escaping 
steam which will tell them of a main steam pipe hit and car- 
ried away; for the shot that might smash one of the boilers into 
small pieces; for the rattle of the steering engine as the rudder 
is blown away, and the ship hangs, without a guide, in the bal- 
ance. And then, with a sickening sidelong twist and a rattle of 
the steering engine, the floor of the engine-room takes on a 
sickening slant. The ship has made a sudden and acute turn. 

The engineer's face turns from cheery optimistic red to a 
fear-stricken sallow green. 

"My God!" he mutters. "Submarines!" 

Every man in that engine-room and every stoker in the stoke- 
holds knows what that sudden and horrible twist means. It 
means that the ship has commenced a quadrille with death; 
that under-water craft are seeking to end her life and the fight 
at the same time. 



Hard a port. Hard a starboard. Amidships for a second, 
then hard over again. The helm seems to be possessed. And 
at every movement the deck of the engine-room slants this way 
and that as the giant rudder presses against the water and brings 
the ship round "on the heel," as they say in the Navy. 

The strained look has gone now. Every one is eager and anx- 
ious to do but one thing, and that is to obey the orders which 
come down from the bridge as fast as they possibly can be 
obeyed. The bridge is having an anxious time, but men in the 
depths trust it and reckon it up to dealing with the biggest flo- 
tilla of submarines that their foe owns, any day. 

Then, while the ship is running all she knows, the unexpected 
happens. With a louder and more sudden roar than ever the 
steering engine rattles over to hard a port. At precisely the 
same second the telegraph rings "Full astern starboard en- 
gine. Full ahead port." The ship takes a horrible heel as the 
rudders — two of them — grip her; the port screw slows down 
perceptibly as it feels the mighty column of water deflected 
from the rudder, and the starboard one hums along smoothly 
as it feels the reversed turbine's thrust. 

And even as they spin round, the men can hear the guns, 
putting in good work and blazing away for all they are worth. 
Ten minutes later the enemy's fleet — or what are left of them — 
are steaming for harbor again as fast as they can go. 

Imagine yourself shut up in a chattering, humming steel box, 
with the odds on being killed, either by shell or torpedo ex- 
plosion, or drowning, or scalding to death, and with Death him- 
self throwing all sorts of missiles at you which you can't even 
see coming, and you will have a very good idea of what being 
in a battleship's engine-room is like in a real pitched battle. 



The famous Inside Inn on the Exposition grounds, and 

rated as one of the best among the first-class hotels of the city, 
broke all records one day last week of registering guests. The 
total was 1,150, a record that is likely to stand for many years 
as the largest registration in twenty-four hours, and is due 
essentially, of course, to the great popularity of the Inside 
Inn, with the increasing crowd of visitors from all quar- 
ters of the globe to the Exposition. Among these guests were 
some of the most famous people of the world, who are the star 
features of the big events that are on the program from day to 
day. Guests of this class contribute a specially attractive social 
atmosphere to the lobby of the Inn. No ordinary visitor to the 
Exposition can afford to miss seeing these famous people. It 
is the most interesting part of the review of the Passing Show 
of 1915 now going on in San Francisco. 



There was a most agreeable surprise for the ladies at 

Techau Tavern last Wednesday evening, Carnival Night, when 
each one found, tucked away in the bag of fun-making souve- 
nirs which are presented to each guest on these occasions, a 
pretty little bottle of Carolina White perfume. This perfume 
is made by V. Rigaud of Paris, the celebrated perfumer who 
originated Parfum Mary Garden, and it is the equal of that well 
known scent. The corps de ballet, which appears each evening 
in a series of dances arranged by V. Vestoff, of the Pavlowa 
Ballet, has won its way to the enthusiastic favor of Tavern 
guests, through the charm of its classic ensemble dances. 



/WILLIAMS^ 
HUMBERT)] 

JEREZ. SPAIN li 

fcv SHERRY a 



FOR QUALITY, THE BEST 

In Bulk and Cases 

Charles Meinecke &, Co. 

314 SACRAMENTO ST., S. F 



ItlNTt P»cine COAST 



San Francisco News Letter 



July 24, 1915 




Perhaps the visitors who are furnishing the most thrills to 
Blingum society are the fascinating brunette beauty : Mrs. Pat- 
rick Campbell, and her handsome blonde husband, Lieutenant 
George Cornwallis West. San Francisco is the focal point for 
the fashionable pilgrims who cannot turn their footsteps to- 
ward the accustomed Mecca of Europe. Not a week passes 
that does not bring distinguished visitors from the East, names 
to conjure with in the patter of Newport and New York, names 
of breathless importance in the social rosters of all the big 
Eastern cities. Nor can any one say that we have not stood up 
squarely on smart heels and saluted as befits soldiers in the 
army of social conquest. Nor have the accredited hostesses of 
the fashionable set failed to do their duty by the mere wives 
of distinguished politicians and others of that diplomatic ilk 
who have trailed along in the reflected glory of the shining 
shields born aloft by their husbands. No one can hint that our 
hostesses have failed to weave the rich and varied pattern into 
the social tapestry which the Exposition occasion furnishes 

But on the other hand it has remained for the English actress, 
with the dash of Italian in her make-up, to make society sit 
up with more bolt upright interest than any other visitor so far. 
To be sure, the fact that she has a young and handsome blonde 
husband with a military record and social distinction to spare, 
has added a piquant touch to her always successful social sea- 
son in these parts. Mrs. Campbell, unhusbanded, and spon- 
sored by Mrs. Francis Carolan, has always been a welcome and 
picturesque guest in the Burlingame set. But husbanded by 
George Cornwallis West, she has created as much of a stir as 
though she were newly come to these parts. 

Perhaps it would be more technical to say that "they have 
created, etc.," for of course the quickened interest is largely 
generated by the West. Here is an Englishman who has played 
his part on the battle field, in politics and in the drawing room 
well enough to be catalogued under his own title. But it has 
been his fate to be bracketed otherwise. At the time of the 
Boer war, society people the world over were surprised at the 
news of the marriage of Lady Randolph Churchill and Lieuten- 
ant George Cornwallis West. Immediately the bridegroom 
found his identity slipping away from him, and he was known 
as the "husband of Lady Churchill" or the "step-father of Win- 
ston Churchill," a young man about his own age and already in 
the forefront of the younger English politicians. Lady Ran- 
dolph Churchill, American by birth and a member of the fam- 
ous Jerome family of New York, visited San Francisco many 
years ago and devotes a chapter to this city in the book which 
she wrote after a tour of the world with Lord Churchill. Her 
comment is kindly, but the description seems almost prehistoric, 
for that was in the days when only a few millionaires squired 
San Mateo County, and visitors were swung down there in a 
coach and four — or seven. 

The marriage of Lady Churchill and the young Lieutenant 
did not bridge the disparities which the appraising eyes of 
their friends saw from the beginning, and the divorce court 
audited the final accountings. The marriage of Mrs. Patrick 
Campbell and George Cornwallis West did not surprise those 
who knew that for several seasons he was at the feet of the dis- 
tinguished actress. His sister, the Princess of Pless, is cred- 
ited with the comment that having just lost the right to be 
known as the "husband of Lady Churchill, or the step-father of 
Winston Churchill," George was about to become the "husband 
of Mrs. Patrick Campbell." 

Mrs. Carolan and Mrs. Campbell, who bear a striking re- 
semblance to each other, unconsciously almost stop the tra'fic 
wherever they have been seen together, at the Exposition, in 
the shopping district, or at luncheon at the St. Francis. The 
other night at a supper following the performance which the 
Carolans gave, a bellboy handed a note to Mr. Carolan intended 
for Lieutenant West. Which goes to prove that the resemblance 
between the two men is not just a fancied one spun by a few 
friends who have called attention to it. The men are not built 
in replica, and could easily be distinguished apart by any one 



save a bellboy, but there is a vague resemblance that is curi- 
ous, considering the marked resemblance between their wives. 
& * 5) 

Society had looked forward to a formal church wedding, with 
the usual accessories in the way of decorations and attendants, 
so it was a genuine surprise when Miss Mildred Byron, daugh- 
ter of Mr. and Mrs. D. J. Byron, and Frederick C. Busby de- 
cided to forego the formalities of an elaborate wedding, and 
instead of the usual fuss and flurry concomitant with the mar- 
riage ceremony, the service was read in the home of the bride's 
parents, with only the family and intimate friends present. 

The groom is the Sacramento Valley manager for the Pacific 
Coast Casualty Company, and he urged business affairs as a 
pressing reason for hastening the wedding with such success 
that the bride's parents consented to arrange the wedding on 
twenty-four hours' notice. The Byron home was prettily deco- 
rated in summer bloom for the occasion, and the bride, who is 
a radiantly pretty girl, with an artistic talent of more than ama- 
teur worth, gave her personal attention to all the details of the 
arrangements. The bride's family is prominent in San Jose, 
where they made their home until recently, so there was a fam- 
ily contingent from San Jose, including her sister, Mrs. George 
Singletary, wife of the millionaire capitalist of that town, Mrs. 
George Hatch and several friends. The young couple will 
make their home in Sacramento, to the regret of their friends 
here, but frequent visits to San Francisco are on their calendar. 
* © S> 

The news, verified in a statement given out by Mr. R. G. Han- 
ford, that he and his beautiful wife, Gabrielle Guittard Coval- 
sky Hanford, were divorced a year ago in this city is another 
mysterious chapter in the always spectacular affairs of this 
couple. How they ever managed to swathe the divorce pro- 
ceedings here in such mystery that publicity never penetrated 
until the New York newspaper sleuths set about verifying the 
rumor of Mrs. Hanford's engagement to another man, is not 
known. Hanford, from his New York hotel, admits the divorce, 
but refuses to confirm the engagement rumor, saying with be- 
coming delicacy that it's up to his ex-wife and her new admirer 
to deny or confirm that. 

The story of Hanford's wooing of Mrs. Covalsky is one of 
the ten-twenty-thirty romantic exploits that are only occasion- 
ally put on the movie screen of real life. The millionaire min- 
ing man, as he was then rated, was supposed to be dying, and 
he told his wife that he wanted to say farewell to Mrs. Coval- 
sky, whom he had just met a few weeks before at Del Monte, 
and for whom the "grande passion" of his life, as he phrased 
it, flamed into being. The wife sent for the lady who had 
started these fireworks, and it was said that the conflagration 
was a surprise to both women at that time. However, the visits 
of the lovely Gabrielle Guittard Covalsky proved so stimulating 
to the dying man that he got well; there were divorces all 
around, and in due interlocutory time Hanford and his "grande 
passion" were married, and he built her a castle on Russian 
Hill which was dubbed the "House of the Grande Passion" by 
the wags. 

But the passion vine that grew over the high fence and 
climbed the turrets of the house seemed to thrive better than the 
more delicate one that grows in the land of hearts, and even 
before Hanford was unfortunate enough to be one of a party 
with Mrs. De La Montanya before she shot herself, it was 
known that the Hanfords managed to exist very pleasantly 
without each other for a good part of the year — she at the home 
he bought her in Long Island, and he in the "Hammam bath," 
which is what friends called the little house he built himself on 
a part of the old Fair lot in Pine street, the name acquired be- 
cause the house is built around a luxurious swimming pool. 

Those San Francisco friends who have kept in touch with 
Mrs. Hanford and the Guittard family refuse to believe that she 




'A 

A u . 1 ■< ;• 2 



July 24, 1915 



and California Advertiser 




Miss Helen Hughson 

— Habenicht, Photo. 

is going to marry again, although they admit that she kept the 
divorce so secret that she may intend to remarry with equal 
reticence. 



Miss Helen Hughson's engagement to Mr. Stephen Sheridan 
Nerney was announced at a luncheon given by Miss Leo Beckett 
on July 6th. The wedding is to take place in October. Both 
of the young folks are members of Mrs. Bowie Detrick's As- 
sembly. Miss Hughson belongs to an old Pioneer family of 
California. Her father, well known as "Billy" Hughson, is a 
prominent clubman of San Francisco, belonging to the Family, 
Olympic, Commercial, Shrine, and Knights Templar, Elks, Com- 
mercial Travelers, Knights of Macabees and National Union. 
He is one of the pioneers of the automobile business, president 
of the Pacific Kissel-Kar branch, president of Hughson & Mer- 
ton, Inc., vice-president of Standard Gas Engine Company. 
The young man is the son of Mr. and Mrs. Captain Thomas 
Nerney. 

© © © 

Miss Mabel Riegelman, prima donna soprano of the Chicago 
Grand Opera Company, is spending the week with the Charles 
A. Winsbys at their home on the bay shore of Alameda, where 
she is being extensively entertained. 



"Who was Shylock, Aunt Ethel?" "My dear! 

you go to Sunday school and don't know that!" — Life. 



And 



Furnished Home in Alameda to Rent. — The house 

consists of seven rooms, completely furnished; two bath 
rooms; a lovely garden and a garage. The most desirable 
place to be found in Alameda. A show place on the bay. 
The rental is $100 per month, and the property may be 
seen by appointment only. Any one interested, telephone 
Kearny 3594. 



Dr. Byron Haines. Dentist. Iws >,«iruoJ practice. M !>ls ■■ 



Within the Gates of the Exposition 

The past week has been the busiest of any yet at the Expo- 
sition with its array of "special days," averaging eight events 
each day, but they were of varying character. We have had the 
Christian Endeavor Day, Fraternal Brotherhood Day, National 
Association of the Deaf Day, McDowell Clan Day, Optometry 
Day, Wilkesbarre, Pa., Day, Talking Machine Jobbers' Day 
and so on through a long list of organizations and other things 
and places seldom heard of by the average citizen. These 
events draw crowds, though, and they are to continue through- 
out the Exposition's life. Perhaps the biggest events of the 
week were the Shriners' and Elks' Days. 

* * * 

The McLarens, father and son, have hardly met their due 
in the matter of appreciation of what they have done in the 
way of beautifying the Exposition grounds. As landscape en- 
gineers, they have done wonders to what formerly was a des- 
ert waste. It is now a lovely garden. Donald McLaren, under 
the general guidance of his distinguished father, works as as- 
siduously now as he did in the early days, when fertile soil 
had to be brought to the Exposition site in scows. Periodically 
the color scheme of the flowers is changed. For a period it is 
largely yellow; this week it has been changed to crimson, which 
means that thousands of plants have to be dug up and removed, 
to be replaced by others of a different hue. Next to the Tower 
of Jewels, the Exposition gardens are probably its most attrac- 
tive feature, and they grow lovelier every day. 

* * * 

The efficiency of the Exposition fire department was amply 
shown last Sunday night, when a blaze broke out in the Press 
building. Like most of the exhibit palaces, that building is 
highly inflammable, and the fire started in a mass of papers. 
It had gathered much headway before discovery, owing to its 
being at first in a close room, but the moment the alarm was 
sounded the apparatus was on the spot, and the few people in 
the building at that hour — 7 :30 p. m. — were already plying the 
hose on it before the firemen came. It was extinguished in a 
jiffy. The damage done was slight. 

* * * 

The fashion display in the French pavilion continues to draw 
the gentler sex in throngs. But the exhibit of dainty modes is 
for display only. Woe to the heedless one who is caught mak- 
ing a sketch of any of the beautiful draped figures. This is 
strictly tabu. The exhibitors are keeping their designs to 
themselves. Even the daily press is forbidden to make a 
sketch, and as for using a camera, why, the camera bearer is 
promptly ejected from the pavilion. However, there is balm 
to the imitators in the fact that a good memory enables one to 
carry the impression until a few minutes later, when a memo- 
rized sketch may be made outside of the pavilion with im- 
punity. 

* * * 

A strong influx of visitors to the Exposition is expected in 
the autumn, when the big events of the Live Stock department 
will take place. In addition to the races, which will attract 
thousands, there will be the big judgings of pure bred stock 
of various kinds. There will be an array of horses, cattle, 
sheep and swine that bids fair to surpass any ever seen any- 
where. Already there are on view herds of fine cattle and 
some splendid percheron and shire horses, not to mention some 
Berkshire hogs that conjure up fond recollections of roast pork 
and savory bacon. 

* * * 

Although Russia, Germany and Great Britain declined to par- 
ticipate officially, as nations, in the Exposition, nevertheless 
there are many highly commendable exhibits from those nations 
in various palaces. Exhibits of British and German products 
are very striking in the Palaces of Manufactures and of Varied 
Industries. These are all made by private firms and individ- 
uals. Even Russia and the Balkan States are well represented 
at the Exposition, although not extensively. 

* • • 

People often say that we are not a military nation, but it is 
noticeable that the parade every afternoon of the battalion of 
marines in front of the Tower of Jewels never fails to draw 
large and admiring crowds. The precision of this crack body 
of fine-looking soldiers in their manual of arms and marching 
excites actual enthusiasm. 



San Francisco News Letter 



July 24, 1915 




PL/EASURD'S WAND 



'We obey no wand but Pleasure's." — Tom Moore. 




mwiumi 



Mrs. Patrick Campbell a 
Hit in "Pygmalion." 

Mrs. Campbell is almost 
a stranger here. Some 
years have elapsed since 
her last visit to us. In the 
meantime she has grown 
Hg in her art. To witness a 
Shaw play places the audi- 
tors in a peculiar position. 
They never know when to 
take him seriously, or when 
he is poking fun at them. 
His satirical shafts are so 
veiled as well as pungent 
that we often wonder who 
they are meant for. "Pyg- 
malion" is dubbed a roman- 
tic comedy. This does not 
exactly describe it. It is a 
comedy, but a comedy of 
satire, with a thread of a 
story running through it. 
Shaw likes to make fun of 
the English aristocracy. He 
is a hater of snobbery. He 
can always be depended up- 
on to say something clever. 
Very often he hits straight 
from the shoulder. In 
"Pygmalion" he seems to 
take an almost fiendish de- 




Gus Edwards' new song revue of 1915, next week at the Orpheum. 



light in taking a flower girl from the streets, and showing how, 
with a little education and training, she could be passed off as 
a Duchess among the best people of London. He does this to 
prove that, after all, the common people are as good and very 
often better than those of the upper classes. Shaw can at times 
become an out and out socialist. He says what he likes, and 
in the way he wants, and he does not care who is scorched. 

Mrs. Campbell gives a performance of the flower vender 
who is brought to high estate that is characteristic. She in- 
vests the part with her own personality and individuality, and 
a simplicity which is the very acme of good acting. Her lack 




of artifice, if nothing else, would stamp her as an excellent 
artist. She manages to bring out the significance of the Shaw 
speeches in a manner which is pleasing and impressive. In 
the hands of a less experienced person, the role would without 
doubt suffer. A capacity house greeted her. Society was out 
in force, and sprinkled here and there one could almost pick 
out your real Shaw disciple. For the important part of Henry 
Higgins, A. W. Austin has been assigned. This good actor 
showed us a performance which at times was easily on an act- 
ing level with the star, and made the part stand out in every 
particular. The role of Alfred Doolittle was in the hands of 
Colonel Cornwallis West, the well known husband of Mrs. 
Campbell. Colonel West is in this country on a sick leave. 
He was in command of a naval division at Antwerp. The 
gentleman is making his first effort in professional company. 
His role is a difficult one, but he manages it with discretion and 
marked intelligence. The others in the cast are excellent. Mrs. 
Campbell at her best and Shaw in his most humorous and 
satirical vein, is a combination hard to beat. 



Big Class Bill at Pantages. 

A real bill of headliners is in evidence this week, the real 
cream of vaudeville. First place by sheer merit is given to our 



PAUL L. SNUTSEL 

ART GALLERY 

Paul L. Snutsel, (Art Expert) 

Of London, Paris, Brussels and New York 

Invites Inspection of 

His Choice Collection of Paintings 

Expert and Appraiser 
Private Galleries Catalogued and Valued 

RUSS BUILDING, MAIN ROTUNDA 

MONTGOMERY AND BUSH STREETS 



July 24, 1915 



and California Advertiser 



old friend, George Primrose, the old-time minstrel man. Prim- 
rose still retains much of his vigor and ginger, and best of all, he 
still retains his knack of knowing what the public likes. Gone 
are the genuine old-fashioned days of minstrelsy. They are 
but a memory, of which Primrose is a very valuable asset. 
Especially will the younger generation enjoy Primrose. His 
popularity is as large as ever, and his reception is most cor- 
dial. Taking second place on the program in point of import- 
ance is a war play, entitled "Across the Border," written by 
Beulah M. Dix. The little sketch paints in vivid colors the 
futility and uselessness of war. There are four scenes, and the 
whole thing is carried out in a rather unusual manner, which 
is on the whole quite impressive. The unfolding of the story is 
gripping and enthralling, as well as timely. Cecilia Rhoda and 
George Crampton are seen in a clever operatic playet entitled 
"Between the Reels." Miss Rhoda will be remembered locally 
as the clever prima donna of the former Tivoli Opera Company. 
She possesses a beautiful voice, which she knows how to use. 
Pantages circuit is to be congratulated on the acquisition of 
Miss Rhoda. A boys' band, which hails from Oakland, opens 
the show. The finish in their playing is surprising in young- 
sters. Chartres Sisters and Holiday contribute a diverting fif- 
teen minutes of fun and revelry. They are clever people who 
work earnestly. Er.rly and Laight have an act which is a 
scream from beginning to end. They keep the audience in good 
humor. The moving pictures are always a big feature of a 
Pantages program, and they are always of the best kind. The 
bill this week has class written all over it. 

Paul Gerson. 

* * * 

Venus and the Puritan. 

There was quite a little excitement yesterday in front of the 
Living Venus show in the Zone, when a clerical looking indi- 
vidual, who evidently hailed from our sister State of Cafeteria, 
demanded to see the proprietor of the performance. He was 
somewhat taken back when Miss Lolita Perine appeared in 
response to the summons, but pointing excitedly to Miss Jeanne 
Hague, the young lady who performs on the swing in front of 
the theatre, he insisted that she was under the legal age for 
theatrical performers, and that unless she was immediately dis- 
charged he would complain to the authorities. As Miss Hague 
is no bigger than a split of grape juice, there seemed to be 
some warrant for his action. However, Miss Perine explained 
to the self-constituted guardian of juvenility that the cradle 
was not being robbed and that the young lady was quite old 
enough to vote if she felt so inclined. The reformer seemed to 
be quite peeved that he was denied the exquisite pleasure of 
"getting" somebody. 

* * * 

ADVANCE ANNOUNCEMENTS. 
Biggest "Joy Day" Ever at the Exposition. — This Saturday, 
July 24th, is "Newspapermen's Day," the "day of days" at the 
Exposition. It will open at 10 a. m. with the "Press Caravan" 
parade from the Ferry Building to the Van Ness avenue en- 
trance of the Joy Zone. The pick of the famous men of the 
city, the most notorious, the greatest soldiers and sailors on the 
Coast, the biggest caricatures of the most prominent of the 
citizens of the city and State, clowns in dominoes and without 
dominoes, floats, "sinkers," "Art" Smith, performers from the 
Zone, and trailing thousands of freaks, etceteras, and hobgob- 
lins that have been hocus-pocused into this line of fantastical 
things, will make your eyes pop if you are without smoked 
glasses. At noon there will be athletic events on the Marina; 
at 2 p. m. "The Thrilling Battle of the Marina;" at 3:30 p. m. 
more aquatics, sprinkled with spectacular swimming and diving; 
at 8 p. m. "Venetian Night Carnival," an Aladdin Night's 
Dream; at 8:30, special events on the Zone (do you get me?) 
and at 11:30 p. m.. midnight ball in the Marine Cafe on the 
Zone, where a loving cup will be presented to "Art" Smith. 
The details of this program cover a wild dream of delirious joy. 
Every good fellow in the bay counties will be there with his 
best girl, and Joy will be boosted to the highest mark in history. 
Get in and boost. 

* * • 

Miss Anglin's Program at Greek Theatre. — Margaret Anglin 
has arrived in Berkeley, and has already begun rehearsals for 
her three great productions of Greek plays in English sched- 
uled for the month of August at the Greek Theatre of the Uni- 



versity of California. The order of presentation of the plays 
will be as follows : Saturday evening, August 14th, Europides' 
"Iphigenia in Aulis;" Saturday evening, August 21st, Euripides 
"Medea," and on Saturday evening Sophocles "Electra," which 
Miss Anglin presented at the Greek Theatre two years ago. Ac- 
companying the noted actress is Livingston Piatt, the distin- 
guished artist and technical director. A special feature of Miss 
Anglin's Greek festival will be the musical settings by the 
noted musical director, Walter Damrosch. The cast of princi- 
pals will include Fuller Mellish, Ruth Holt Boucicault, Lawson 

Butt, Pedro de Cordoba and a number of other classical actors. 

* * * 

Big Song Revue at the Orpheum. — Gus Edwards (himself) 
and his Song Revue of 1915 will be the headline attraction at 
the Orpheum next week. For many years this popular com- 
poser has successfully toured the chief cities of this country 
with a company of boys and girls (mostly girls) offering a de- 
lightful entertainment composed of song, dance, mimicry and 
refined comedy. Mr. Edwards has probably written more songs 
than half a dozen composers combined. In his company are 
still "Little Georgie" and "Cute Cuddles." These two young- 
sters are the biggest "little stars" of the theatre, and as mimics 
compare favorably with the majority of adult impersonators. 

A special feature and one of unusual excellence will be 
Miss Katherine Heyman, recognized as one of the greatest 
and most brilliant pianists of the day. Miss Heyman recently 
was the soloist of the three concerts given by the illustrious 
French composer, Camille Saint-Saens, at Festival Hall, Pan- 
ama-Pacific International Exposition Grounds. Nan Halperin is 
a singing comedienne who entirely differs from others of her 
ilk. She baffles description, but she is a genius to insinuate 
herself into the good graces of her audiences. Allan Dinehart 
will present a sketch written for him by Everett S. Ruskay, 
called "The Meanest Man in the World." He will have in his 
support Marie Louise Dyer, who won great praise for her work 
in the legitimate drama. The Volunteers is modestly announced 
as "A Singing Novelty," and it is the particular desire of Billy 
Cripps, Al. Rauph, Jerome Daley and Fred Lyon who intro- 
duce it that no eulogy or description should precede it. With 
this bill, the Misses Campbell, Bert Melrose and Marion Mor- 
gan's classic dancers will conclude their engagements. 

* * * 

Matinee of Music. — The program to be presented at the 
regular weekly Matinee of Music at Kohler & Chase Hall, 
Saturday afternoon, July 24th, will be essentially an operatic 
event. The soloist will be M. Navarro, tenor, who as member 
of the Western Metropolitan Opera Company and the Lambardi 
Company has scored a series of artistic triumphs. Mr. Na- 
varro possesses a lyric tenor voice of fine quality. G. Vargas 
will look after the accompaniments and a number of piano 

solos, all of which he will render on the Knabe Player Piano. 

* * * 

La Loie Fuller at Festival Hall. — La Loie Fuller, the famous 
"Mistress of Light," and her wonderful girl dancers, will give 
their final performances for the month at Festival Hall next 
Wednesday evening at half-past eight, and Saturday afternoon, 
July 31st, at half-past two. No small part of the excellence 
of the performance is due to the delightful music played by the 
Exposition Orchestra of eighty artists, under the leadership of 



A Perfect 
Complexion 

Gives that deli- 

cately clear and 
H refined com- 
™ plcxion which 
k every woman 
I desires. Keeps 
"away skin 

troubles. 

Gouruad's 

Oriental Cream) 

We will send a completion cham- 
ois and book of Powder leaves for 
15c to cover cost of mailing and 
wrapping. 
At Druggists and Department Stores 
FF.RD. T HOPKINS & SON 
IT Great Jones St 





10 



San Francisco News Letter 



July 24, 1915 



Georges George. The coming program will include the best 
features of Miss Fuller's earlier performances, and among the 
offerings will be the mystic "Sirenes," the dazzling "Thousand 
and One Nights," the weird "Night on Mont Chauve," and the 
brilliant and bewildering "Birth of the Great Black Opal." The 
prices for these performances will be popular, and seats may 
be obtained at the Exposition box office, 343 Powell street. 

A notable event at Festival Hall will be "American Com- 
posers' Day," Sunday afternoon, August 1st, when the Expo- 
sition Orchestra will give a program devoted to native works, 
many of which will be conducted by the composers themselves. 

* * * 

Columbia Theatre. — Commencing Monday night, July 26th, 
Mrs. Patrick Campbell opens her second week in Bernard 
Shaw's masterpiece, "Pygmalion." The matinees on Wednes- 
day and Saturday are played at special prices, ranging from 
SO cents to $1.50. There will be no Sunday performances by 
Mrs. Campbell, and her tour embraces San Francisco and Los 
Angeles only. 

Margaret Anglin and her company are in this city, and pre- 
parations are being made for the performances to be given at 
the Greek Theatre, Berkeley. Following these performances, 
Miss Anglin comes to the Columbia Theatre in her latest com- 
edy success, "Beverly's Balance." 

Montague Glass' creations, "Potash and Perlmutter," will be 
seen here in the near future. 

* * * 

Big Pep in the Jungle Girls at Pantages. — Tom Linton and 
his jungle maids are the topliners on the new eight-act show 
which opens Sunday at the Pantages. Linton calls his offering 
a "Zulu festival of tropical oddity," in which the jungle girls 
troop in and out with frivolous abandon. Linton is a funster 
with decided methods, and has surrounded himself with a bevy 
of bewitching dancing and singing girls. It serves thirty min- 
utes of jollification and new song hits. The name of Eddie 
Ross is likely to be the gossip of the city after his opening per- 
formance. Unannounced, and without any preliminary herald- 
ing, the comedian has scored the biggest hit that any single 
entertainer has yet made on the Pantages circuit. Alexander 
Pantages has signed Ross for an immediate return over the cir- 
cuit, so great has been his success. Herbert Bashford, the well 
known literary editor and playwright, wrote "The Stranger," 
which Charles King, Virginia Thornton and Ernest Sevay will 
play the leading roles. Herbert Dane and his Six Adorables 
will offer a classical dance revue presenting the latest steps in 
the new art. Stella May and Margie Addis style their act 
"Daughters of the Regiment of Fun." Arthur Don and George 
Stanley, locally popular comedy makers, and Phil La Toska, 
the talkative juggler, will complete the rest of a strong bill. 



THE PRAYER FOR PEACE. 

They prayed to-day for the nation — that we remain at peace 
In time of stress and peril, till foreign wars should cease — 
And over the altar-railing the candle-flame was flung, 
And the organ sobbed to silence with the Nunc Dimittis sung! 

Judge of the jasper portals, where the powder-smoke is blown 
Over the crystal ramparts to the gun-reeked, golden throne, 
Through the wailing of the wounded, through the tortured 

dead's despair, 
Did that petition reach you — that pattered puerile prayer? 

We of the safer cities, and sheltered, do we dare 
To send God's Other Children but the farce of formal prayer? 
Were the liturgy yet louder, its anthems would not hide 
A sound, like tears, of water on Lusitania's side. 

They prayed to-day for the Nation — for plenty and increase — 
That foreign wars should find us not, and we remain at peace — 
And over the altar-railing, like swaying censor swung, 
As the organ sobbed to silence, was the candle-flicker flung! 
— Katherine Drayton Mayrant Simons, Jr. 

Hokus — Old Gotrox is devoted to music. There is a 

clause in his will leaving twenty-five thousand dollars to estab- 
lish a home for poor singers. Pokus — How inadequate. 
Twenty-five millions wouldn't begin to house all the poor sing- 
ers. — Life. 



The Supreme Court of Illinois, in Aulger vs. the People 

of Illinois, 34 111., 486, held that the following was not a chal- 
lenge to fight a duel, but seemed rather to invite one: "Sir — It 
appears that a nife is your feverite of settling fuses and if so 
bea the case you can con sider that it will sute me you are a 
Cowerd and darsent to except of my offer, i want the same 
chanse of sharpening mi nife you can set your day and I will 
be on hans . . . come uplike a man chuse your man an I will 
chuse mine this thing must be settlediam not a cowerd." — Chi- 
cago Tribune. 



"Bah!" sneered the blustery man. "Bluff is the thing. 

A man can bluff his way through life." "But," said the con- 
servative, "if you couldn't swim and fell in, you couldn't bluff 
the river for a second." — Livingston Lance. 



BEETHOVEN 
FESTIVAL OF MUSIC 

CIVIC AUDITORIUM ofst,, 

AUGUST 6lh. 7th «nd 8th TWO ™£ffi?,,jS88,S UNDAV 

ALFRED HERTZ, CONDUCTOR FRANK W. HEALY, MANAGER 
JOSIAHZURA. Chorus Master 2000 SINGERS BYM PHONY ORCHESTRA 

I 

Friday Night, August 6th Beethoven Ninth Symphony 
Saturday Night, August 7th — Wagner Programme 
Sunday Afternoon, August 8th — Artists' Matinee 
SOLOISTS - MAKCKIXA CRAFT, Soprano: ERNESTINE SCHUMANK- 
HRINK; PAUL ALTHOUSE. Tenor; OTTO GORITZ. Baritone. 
Prices— Season ticket.-; (three concerts), #-\ $ii."-">; single concerts, $*_», $1.50, $i . 
On sale July 0, Sherman, Clay & Co. and Ron let & Chase. Mail orders with 
checks to Beethoi en Festival Committee, car" Bherman, Clav A Co. 



The Living Venus on the Zone 

Not a Picture, But a 

Singing, Dancing and Dramatic Performance 
of Great Beauty 

Pretty Girl, in Barefoot Dances 

Sensational Climax Showing the Most Beautifully Formed Wcman 

in the World Admission 10 Cents 



Columbia Theatre 



Corner Mason and Geary Streets 

Phone Franklin 150 

The Leading Playhouse 
BEGINNING MONDAY NIGHT. JULY 'Jcltli. SECOND WEEK 

MRS. PATRICK CAMPBELL 
In G. Bernard Shaw's Romance 

"PYGMALION" 
No Sunday Performances, matinees WEDNESDAYS AND SATURDAYS, 
Hoih Matinees, sue 10 Si . *). 

NOTE — MRS. CAMPBELL'S Tour will include San Francisco and Los 
Ingeles Only, 



Orpheum 



O'Farrell Street 



Bet. Stockton and Powell 
Phono Douglas 70 



Week beginning THIS SUNLVAY AFTERNOON. MATINEE 
EVERY DAY'. 

PEERLESS VAUDEVILLE 
GUS EDWARDS I SUmselfl and His NEW sung REVDE OF 1815 Beaded by 
the Boy Phenomenon " Little Georgle " assisted by "Cute Cuddles;" MISS 
KATHERINE kith HEYMAN, Tii. Celebrated Pianist, Late Soloist ol the 

Camilla Sain t-Snens Cot rts al Festival Hall; nan BALPERIN assisted by 

Some Personality; ALLAN DINEHART 4 CO.. in "The Meanest Man in The 
World:" THE VOLUNTEERS, A Singing Novelty; in i; misses CAMP- 
HELL; BERT MELROSE; MARION MORGAN'S CLA8SIC DANCERS. 
Evening Prices, 10c. 25c. 50c. 75c Box seats. $1. Matinee prices 
(except Sundays and holidays). 10c. 25c. 50c Phone Douglas 70. 



Festival Hall 



PANAMA-PACIFIC INTERNATIONAL 
EXPOSITION GROUNDS 
Wednesday Evening. July 2s. and Saturday Afternoon, .Inly 81 
LA LOIE FULLER 
And Her 
WONDERFUL DANCING GIRLS 
Assisted by the EXPOSITION ORCHESTRA. 

Prices — 50C to $1; Box Seats. $■-'. on sale at the Exposition Box OIHre. 
348 Powell Street. 
Sunday. Afternoon, August 1 — "AMERICAN COMPOSERS' DAY." 



Pantages' Theatre 



Markot Street Opposite Mason 



Commencing Sunday Afternoon. July 25 

A CLEVER BILL 
TOM LINTON a his .1! ngi.e maids. " a Zulu Festival Of Tropical Oddity." 
IVCoinBdy'Slngrdg arid Daneintr Fnnmaker>; BI.Ai'KFACE EDDIE 
"Hi.' African llirp." VaudeyilU'a 'ireai.-st Burnt Cork Comedian: HUBERT 

Dane and ins six AdORAHLEB. a Classical Dance Bel 
ANOTHER SPLENDID 8 ACT BILL. 






July 24, 1915 



and California Advertiser 



11 



Exclusive Amateur Sports 



Harry Payne Whitney to Race Stable. 

For the first time in a period of over two years the thud of 
the thoroughbred on the turf will be heard again in California, 
with the opening of the Panama-Pacific Exposition race meet- 
ing to be given under the auspices of the Golden Gate Breeders' 
Association. This meeting will start the middle of August, ac- 
cording to the committee on arrangements, and will be a fore- 
runner to an annual meeting in the State, which is to be run 
without the one objectionable feature, namely, gambling. With 
Charles Clark, Jr., son of the Montana copper magnate, and 
former Senator from that State, at the head of the association, 
and with such stables as those bearing the colors of Harry 
Payne Whitney, E. R. Bradley, and several other Eastern capi- 
talists, in competition at the Exposition track, the success of 
the affair is practically assured. That such a meeting can be 
carried on without the aid of gambling, as was formerly seen 
at the California tracks, is shown by the success the New York 
jockey clubs are having. It is, however, impossible to elimin- 
ate entirely wagering on the races, for individual bets will be 
placed wherever there is a contest. It is the open form of 
gambling that is the bone of contention, and with this a back 
number, the California Breeders' Association expects to revive 
the "sport of kings" in California. Ideal weather conditions in 
the early fall is one of the strong points in favor of an annual 
meeting in this State. 

* » » 

World's Record Made by Kahanamoku. 

Duke Kahanamoku still reigns supreme in the water-world, 
following his performance last week in this city when he won 
the 100, 50 and 220-yard dashes, defeating representative swim- 
mers from all sections of the United States. His feat is still 
the more remarkable when it is seen that in the 100-yard event 
he lowered the world's record by one-fifth of a second, swim- 
ming the distance in 54 2-5 seconds. Ludy Langer's victory in 
the 500 yard swim, also the 440, brought a victory to California 
and also set two more records, the former being a world's rec- 
ord and the latter an American mark. Langer swam the 550 
yard dash in 6 minutes 18 4-5 seconds, while the former time 
was 6:20 3-5. In the quarter mile event, he broke the mark 
formerly held by Duke Kahanamoku since 1913. Eastern 
swimmers failed to come up to expectations, and none of the 
Atlantic Coast champions were able to finish first in more than 

one event. 

* * * 

Eastern Tennis Stars Meet Defeat 

The smash-bang game of the California racquet wielders 
proved the downfall of the careful, choppy play of the Eastern 
tennis stars at the recent Exposition matches, in which no East- 
ern representative was able to last until the semi-final round 
of the tourney had been reached. R. Norris Williams, national 
title holder, was the most successful of all the Atlantic squad, 
and was able to reach the near semi-finals, only to be elimi- 
nated by "Peck" Griffin, who in turn was defeated by William 
Johnston. Those reaching the semi-final and final rounds were 
all Californians in both single and doubles matches, while the 
dazzling play of Maurice McLoughlin stood out as the feature of 
the tournament. "Maurie" played his game of old, and his 
work both at the net and back court brought rounds of applause 
from the enthusiasts. To William Johnston, the "runner up," is 
also due considerable credit, for although handicapped by in- 
experience and knowledge of the game, he played McLoughlin 
to the finish in the final match. From last week's showing it is 
almost a certainty that the next Davis Cup team to represent 
the United States will be composed almost entirely of Califor- 
nians, R. Norris Williams being the only Easterner to be con- 
sidered. 

* * • 

Dick W. Captures Free-tor- All Pace. 

The San Francisco-California Driving Club's matinee last 
Sunday resulted in a victory for Adolph Ottinger's Dick W. 
in the free-for-all pace on the Exposition track, while Kid 
Cupid, owned by Charles Silva. took the free-for-all trot in 
straight heats. Victor Pouter, belonging to D. W. Keating, 
won the mixed event, and Bradmont, owned by G. J. Giannini, 
finished first in the 2 :12 pace. The 2 :15 pace resulted in a vic- 



tory for Senator H., owned by J. M. Kidd. Next Sunday's 
matir.ee will be held at the Park Stadium track, owing to the 
fact that the Exposition track will be occupied by the Turn 
Verein, and the amateur horsemen will return to their old quar- 
ters for the day, moving to the Exposition the following Sun- 
day. 

* * * 

Amateur Sportsmen Await Fall- 
Summer vacations have wrought havoc with amateur sport- 
ing events in the vicinity of San Francisco, and few contests of 
importance have been seen for some weeks past, with the ex- 
ception of the recent tennis and swimming matches. With the 
coming of fall, however, the amateur sportsman will be the 
center of activity, between the various college contests, polo 
games, yachting races, tennis, swimming and golf events. Two 
different brands of football will be offered by the University 
of California and Leland Stanford, Jr., University, the former 
playing the American game and the latter Rugby. Plans are 
also well under way for the coming Exposition track and field 
meet at which Ted Merideth, Norman Taber, Hans Kohlman 
and several other noted "knights of the cinder path" will be 
participants. Taber and Merideth are particularly in the lime- 
light, owing to the fact that the former was the recent sensa- 
tion at the Cambridge stadium, where he ran the mile race in 
world's record time, lowering a mark of twenty-nine years' 
standing. Merideth will be watched for his attempt to break 
the middle distance records, and George Parker is also carded 
to start in both the 100 and 220 yard dashes. 

* * * 

Notes in General. 

Now that the East has sent us tennis, track and swimming 
stars, how do we compare? 

The Duke has that disconcerting habit of shattering world's 
records which leads us to believe that certain scribes who 
labeled him as a back number were either mistaken or just try- 
ing to be droll. 

Sir Thomas Lipton is preparing to launch another interna- 
tional cup defender, is the report. It is hard to convince a 
man that he is outclassed. 

Jack Neville and his partner failed to "come through" in the 
recent Eastern golf play, but they finished so strong that the 
winning team took a long and lingering breath when the match 
was over. 

After watching McLoughlin perform on the court, it is easy 
to predict who will lead the American tennis team against for- 
eign invasion (meaning, of course, tennis) if any European 
racquet wielders are left a year from now. 



KO-KO-SANS WINNING THEIR WAY. 

Those who have seen the play of "Madame Butterfly" or 
have heard the opera will recall that, unlike most modern 
plays, there is no court-room scene in the fourth act, and no 
breach of promise suit. In the days of Ko-Ko-San, damsels in 
distress did not take their troubles before a jury. They either 
tried to forget them, or else settled the whole matter, causing 
the minimum of bother to the rest of the world, by the simple 
means of hara-kiri. Lately, there has come a change. 

Miss Hede Nozawa has been awarded $10,000 by the highest 
court of Japan from Sozahira Vanaka for breach of promise. 
This is not only the first breach of promise case adjudicated 
in Japan, but a long step forward in the recognition of the 
rights of women who, under the old regime, were considered 
more or less as chattels, as they are in most of the Orient. 

Under the existing law, a marriage is not valid unless regis- 
tered, and registration is not compulsory or even usual. Miss 
Nozawa had consented to share Vanaka's house on the condition 
that their union be entered on the records. Vanaka put the 
matter off for a month, and then left the house after quarreling 
with the girl. Instead of yielding to circumstances in the meek 
Oriental way. Miss Nozawa brought suit. One court turned 
down her case. She took it to another. Again she lost. But, 
i:ndiscouraged. she went to the highest tribunal in the land, and 
the result was damages amounting in Japan to a small fortune. 



"What is a man-of-war?" said a teacher to his class. 

"A cruiser," was the prompt reply. "What makes it go?" "Its 
rrew , sir." "Who goes with it?" "It's crew, sir." — Sailors 
Magazine. 



12 



San Francisco News Letter 



July 24, 1915 



Pears' 

Pears' Soap fur- 
nishes all the skin 
needs, except water. 

Just how it 
cleanses, softens 
and freshens the 
delicate skin-fabric 
takes longer to ex 
pound than to expe 
rience. Use a cake. 

Sold in every quarter of the globe. 



FASHION'S FADS AND FRILLS 



PALACE HOTEL 

SAN FRANCISCO 

WITH ITS FAMOUS COURT 



AND 



THE FAIRMONT 

WITH ITS BEAUTIFUL TERRACES 

Under Management of 

PALACE HOTEL COMPANY 




TABLE D'HOTE 
Breakfast— 7 to 11— Fifty Cents 
Luncheon— 12 to 2— Seventy- Five Cents 
Dinner— 6 to 8— $1.25 
Also a la Carte Service 

Supper Dance In the Rose Room every evening, except Sunday 
from nine o'clock. 



HOTEL OAKLAND 

Direct Ferry to Exposition 

Very reasonable a la carte and table d'hote service 

Attractive permanent rates 

Victor Reiter, Manager 



HOTEL SHATTUCK 

FIREPROOF 

BERKELEY, CALIFORNIA 

Thirty-five Minutes From San Francisco 

$3.00 par day American Plan $1.50 per day European Plan 



PASO ROBLES HOT SPRINGS 

EFFECTIVE MINERAL WATERS, SULPHUR AND NATURAL HOT 

PEAT MUD BATHS 

Splendid Golf Links. Dancing every evening. Four trains dally on 
Southern Pacific line, with stopover privilege. Thirty-day round-trip 
rate for fare and a third. Summer hotel rates In effect. The halfway 
stopping place for motorists touring the coast line highway. 



Many novelties in sports clothes have been introduced in the 
past few weeks. With the coming of warm weather, the minds 
of both young and old naturally turn to the great out-of-doors, 
and Fashion is not slow to take up the cue of the golf ball and 
tennis racket. Stores have caught the spirit, and sweaters and 
other sports paraphernalia have taken up their stand. It would 
seem each store is striving to outdo its neighbor in featuring 
something distinctly new and surprising in the way of sports 
apparel. 

A Trousered Costume for Tennis. 

One house offers a novelty tennis costume with trousers. Al- 
ready a number of these 
have been sold and the suit 
bids fair to be one of the 
fads of the summer. The 
blouse is cut in one, with 
the trousers like the body 
portion of a bathing suit, 
with the bloomers longer 
and left free. The skirt is 
attached to a wide belt and 
buttons on separate. The 
advantage of the suit is ob- 
vious. With the trousers 
made of the same material 
as the skirt, they are al- 
most invisible when the 
skirt blows out in the wind, 
and, aside from this fact, 
they give a freedom of ac- 
tion which is impossible 
with petticoats wrapping 
around the feet. One wo- 
man said she was buying 
the dress to wear around 
the house. It is easy to un- 
derstand the comfort of 
such a costume, especially 
for house-cleaning times, 
when climbing step-ladders 
and like occupations are 
the order of the day. An- 
other woman, who is out- 
fitting girls for camp life, 
has ordered the costume for 
every member of the party. 
She explained that when 
they were around the camp 
she intended letting them 
A Trousered Cretonne Dress for wear tne trousers, like over- 
Tennis. a jis, without the skirts. 

Bright wall-paper cretonnes, also Oriental black-and-white 
patterns, are used for these dresses, with collar and cuffs of 
white Swiss or organdy. In the less expensive models, linen 
and chambray are substituted. It is really surprising how 
charming the effect is in these materials, with a touch of white 
in the collar and cuffs. 

Calico Follows the Craze of Cretonne. 

In many instances, calico takes the place of the cretonnes, 
which have been so extensively favored for outing apparel. The 
very oldest of the old-time patterns are revived. The quaint, 
figured reds our great-great-grandmothers wore, the bright daf- 
fodil yellows, the crisp blues are all there, as light in weight 
and cool as ever. These qualities in the calico are an advan- 
tage over the cretonnes. In fact, some of the prettiest of the 
cretonne patterns have been duplicated in the calico that the 
effect may be gained without the weight. 

One of the old-time reds is made up in a middy style for 
a tennis costume. What a contrast the frock will make among 
the white dresses! A specialty shop is showing a dainty after- 
noon dress of yellow in peplum style, with parasol to match; 
and there is an old blue crinoline frock with waist gathered be- 
low a yoke, skirt full and white crochet ball-buttons for trim- 
ming. 

Simple as these dresses sound, they are not what you would 




July 24, 1915 



and California Advertiser 



13 



call inexpensive, unless, perchance, you make them yourself. 
They are few and far between, exclusive in the true sense of 
the word. At the pretentious homes up the Hudson, at the 
Casino at Newport — these are the places where the calicoes 
are found. 
Smocked Sports Coats. 

The woman to whom the unusual appeals will welcome these 
latest novelties. They offer a relief from the ordinary cut-and- 

dried sweater; are far more ,,._ 

becoming to the average 
woman, smarter and more 
swagger than their prede- 
cessors. A light-weight 
silk Jersey material is used 
in the making. This comes 
in all the brilliant shades, 
the emerald greens, the 
popular rose shades, the 
soldat blues, and in black- 
and-white checker board 
and diamond checks. Hand- 
smocking, in effectively 
blended coloring, adds a 
decidedly new touch at the 
wrist and below the yoke 
at the shoulder. 

There were some charm- 
ing new models shown on 
the Avenue the other day, 
quite eclipsing the cretonne 
coats, the blazer-striped 
flannels and the beach 
coats of tan toweling. One 
was a soldat blue, bordered 
in old gold at the front, 
with cuffs and collar to 
match; with the smocking 
done in the same shade of 
wool. One of rose-red 
had a Grecian border in 
blue at the lower edge and 
was smocked in dark blue, 
while a brilliant green was 
combined with white. To 
all outward appearances, 
they are the garden smocks, 
a trifle shorter and belted, 
it is true ; but, nevertheless, 
with the same quaint air 

that goes so charmingly with the cretonnes, calicoes and novelty 
printed pique skirts. 
Bryn Mawr College Blouses. 

We have Bryn Mawr College to thank for the sweater-blouse. 
It was here that the fad originated; these blouses are a cross 
between a waist and a sweater. They are cut on the lines of 
the regulation sailor and are made of soft Italian silk. This 
silk has a high sheen and is somewhat similar in appearance to 
light-weight silk Jersey material. The blouses are about the 
length of a middy, made with coat closing at the front and a 
loose belt or straight sash of the material. They can be worn 
inside or outside of the skirt, according to fancy, and are find- 
ing favor for riding, tennis, golf and all outdoor sports of the 
summer. Emerald green is a popular shade. There are also 
awning stripes, checks and pastel shades shown. 




The Sports Smock of Jersey. 



Jules restaurant, south side of Market street, near Third, 

is the headquarters of those who appreciate the best viands of 
the season, served most appetizingly. Dinner with wine is one 
dollar. An excellent cafe entertainment is provided, and there is 
capital music for the gay-hearted people who love dancing and 
a good time. 



Caswell's Coffee 



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IS ITS UNIFORM ATTRACTION" 

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14 



San Francisco News Letter 



July 24, 1915 




ENGAGEMENTS 

BEXT LEY-POWELL. — Another engagement which occasioned some sur- 
prise in the younger circles of society was made known by cards 
which Miss Esther Bentley sent out telling her friends of her betro- 
thal to Stanley Powell. Although no definite date has been set for 
the wedding, it will probably I"- an event of the late fall. 

MATHER-DU VAL.— The engagement of Mrs. Mason Whiting Mather and 
William Moylen Du Val is announced. The wedding will take place in 
Octobi i. 

POLIARD-HXJND.— Announcement has been made of the engagement of 
bliss Evelyn Pollard, daughter of Thomas Pollard of Ross, and Fred- 
erick A. Hund. The marriage will be an evenl Of the fall, and will 
take place quietly in Ross. 

WEDDING ANNOUNCEMENTS. 

(JHADWICK-WASHBURN.— Miss [Catherine Chadwick, who is visiting at 
the home ol ■ • I I nd Senator James D. Phelan, will he married 

lo Lieutenant Edward David Washburn in October. 

CODE-WILSON.— Miss Uleen r John C. Wil- 

son on Saturday. July :!ist. On account of recent bereavement in 
both families the wedding will be a quiet affair. The ceremony will 
take gto noon in St. Lulo 's Episcopal Church, Rev. Edward 

Morgan officiating. 

ETUGHSON-NERNEY. — An importanl soi I il vent that will take place in 
the autumn will be the marriage Of Miss Helen Hughson and iv 
Nerney. It will be an evening affair, and the date will probably be 
Wednesday, October 6th. 

WEDDINGS. 

EBEY-MANSS.— Miss Edith Ebey, daughter of Mrs. R. L. Ebey, and Paul 
Herman Manss, were married recently at a very simple wedding at 
San Mateo. They left shortly afterwards for Southern California. On 
returning, they will be at home, after August 15th. at the Ross-Early 
Apartments. 

SALLEE-FITZPATK1CK. -Miss Mildred Sallee became the wife of Timo- 
thy L Fitzpatrick Mon I l; li oon, the ceremony taking place at the 

home of the bride's sister. Mrs Vere KHinwood. Only the members 
of the two families w- - Mr. and Mrs. Fitzpatrick will reside 

at an apartment on Buchanan and Sacramento street when they re- 
turn. 

SCHI'LTZ-GILLESPIE. — Pink, lavender and white were combined in the 
decorations of the Presidio chapel Wednesday afternoon when Mrs. 
Ruth Merriam Schultz became the bride of Albert Edward Gillespie. 
The ceremony, which took place at 6:30 o'clock, was witnessed only 
by a group of close friends. Chaplain John A. Randolph officiated. 

WEDDING ANNIVERSARIES. 

OHLANDT. — Mr. and Mrs. Nicholas Ohiandt celebrated the forty-ninth 
anniversary of their wedding recently by giving a dinner party at 
their home on Steiner street. Mr. Ohiandt is the president of the 
German Savings Bank of this city. 

LUNCHEON. 

ALEXANDER. — Mrs. Charles B. Alexander was the honored guest at an 
elaborate luncheon over which Mis. William Hinckley Taylor presided 
Monday afternoon at her home in Claremont. 

BERG.— Mr. and Mrs. Carl Berg entertained some of their friends at a 
luncheon party this week, given in honor of Mr. and Mrs, Hi 
Green of Rochester, N. Y.. and Miss Madelaine Paddison of New 
York i 

BLISS. — Mrs. Dudley Bliss. Jr.. who is visiting her mother, Mrs. Georgi 
Lingard Payne, at Menlo Park, entertained some of her friends at a 
luncheon recently al the Pi tip. 

CROCKER. — Mrs. William H. Crocker has issued Invitations for a lunch- 
eon in honor of Mrs. Theodore Roosevelt for this afternoon at the 
Fairmont Hotel. 

DE FOE. — : An informal luncheon was the pleasurable affair ovei 

Miss Correnah De Pue presided recently at 1m r home on Sacramento 
street. 

DEERING. — Mrs. Frank Deering entertained recently at lunchen at the 
Franeisca Club in honor of Mr*. John Glover Kellogg of Boston, and 
Mrs. J. A. Tracy of > I 'too. 

DOUGLAS. — Mr. and Mre iglas gave a luncheon on Wed- 

nesday at Yerba Buena in honor of Mr! and Mrs. Waltei Pulitzer <>f 
New York. 

JOHNSON.— Mrs. Theodore Roosevelt was the guest of honor at a lunch- 
eon over which Mrs. Hiram .Johnson presided Thursday afternoon at 
the St. Francis Hotel. 

LAMAR. — Mrs. William Bailey Lamar will gtve a luncheon at th< I 

mont Hotel next Monday, in honor of Mrs. William Jennings Bryan. 
NICKEL. — Miss Beatrice Nickel gave a luncheon at her home on Tuesday 

for Miss Alice de la Marr. .Miss Niekei accompanied friends to Santa 

Barbara this week. 
OXNARD. — Mrs. William Henry Pool of Virginia, who is visiting her 

mother, Mrs. Richard Sprague, was the incentive for one of the 

delightful luncheons of the season Wednesday afternoon, when Miss 

Marie Oxnard entertained at her home on ' Lvenue. 

SCHWBBIN.— A group of friends enjc ed the tiospltality of Mrs. Rennie 

Piei-i - al an Informaj luncheon Thursday afternoon al bei 

home in San Mateo. 
TILLHAN. — Frederick Ti'lmann will give a luncheon on next Sunday at 

tie BurlirJgame Country Qlub, hi bpnor of Mies Gertrude O'Brii 

William Mayo Newhall and their bridal party. 



DINNERS. 

C ° I a?^^ C n aPta / n ^ "l!* C ' arenCe "■ Con »<»-gave a delightful dinner 
at their quarters at the Presidio recently 

DBERTNG—Mr and Mrs. Frank Deering entertai I at dinner Saturday 

evening a their home on Washington street. The bon , guests were 

Mrs Benjamn Brundred and her daughter ,,- Lois Brundred 
prominent Philadelphians. naea ' 

I °MMto and Mrs. Washington Dodge give a dinner party on Satur- 

^■^-.."'l in "° r ° f Mr ' and Mra ' WaJter ] aHtzer of New STork 

mar^l.-oo 'n.esday evening Mrs. George T. Marye entertained in honor 
Mr. and Mrs. Charles B. Alexander, the Stotesburys and the Brooks 
at a gala dinner party at the Hotel St. Francis 

NBWHALU— Mr. and Mrs. William Mayo Newhall gave a dinner Friday 
evening at their home in Scott stn Bt 

SCOTT.— Mr. and Mrs. Henry T. Sett of Burlingame entertained a num- 
ber of friends at dinnei recently. Mrs. George T. Marye, who has 

1 ■"■'"■' "■'-'» ""■-■ h.-r anivai in San Francisco was the 
honored guest on this occasion. 
SCOTT.— Dinners seen, to be the favorite mode of entertaining for the 
week. Mr. and Mrs. Laurance rrvlng Scott entertained at their home 
down the peninsula on Wednesday evening. 
SHEA - ■ ln honor of Major William Casey, Mr. and Mrs. James Shea eater- 
■■ appointed dinner Sunday evening at their home 
on Octavla e 

SPROULE.— Mr. and Mrs. William Sproule will be hosts at dinner this 

ling. It wlU be in honor of Mr. and Mrs. Edward Stotesbury 

The hosts' horn.- on Pacific avenue will he the setting for the all lir 
STOTESBURY.— Mr. and Mrs. E. T. Stotesbury will entertain a number Of 

Wends at an elaborate dinner which they will give Sunday evening at 
the Fairmont Hotel. 
WALLACE.— Mrs. Ryland Wallace entertained a group of friends at din- 
ner Tuesday evening at le-r home on Clay street. Mr. and Mrs. Henry 
Pool were the honored guests on this occasion. 

TEAS. 
AVERT.— Mrs. Henry E. Avery was the honored guest at a tea over 

which Mis. Henry Campbell presided Thursday afternoon. Mrs. 

Campbell's plcturesqui home In Sausaltto was the scene of this en- 
joyable affair. 
niXLER.- Mrs. David BixJer has issued Invitations foi tea to be given this 

afternoon at her home on Pierce sheet. Mrs. Edwin Gillette Of Chi- 
cago and Miss Helen Hyde will he the complimented guei 

CANTWBLL.— Mrs. John C. Cantwell has ask..: i friends to 

share her hospitality this afternoon at tea. The guests will assi 

in hei attractive home In Sausallto, where they have been bidden in 

honor of Mrs. Max Garber. 
ELLICOTT.— Mrs. C. F, Williams, wife of the late Colonel Williams. FJ. s. 

Marine Corps, was the guest of honor at a bridge tea given by Mis. 

John BUlcott Thursday afternoon at her home at Mare Island. 
ROCKWELL.— Mrs. Phoebe C. Rockwell entertained at a handsome tea at 

the Sorosis Club on Tuesday, having her friends to meet Mrs. Ernest 

Kroeger of St. Louis, wife of Erni >i ECroeger, the spi i lal lei turer on 

music at the summer school at Berkeley. 
RUANO. — Mrs. B. Ruano, a charming young matron, who is here with her 

daughter from SaS Salvador, was hostess at a pretty tea at the Hotel 

st. Francis recently, entertaining In honor of Mrs. s. <;. Melendez, 

of the president of San Saivado,. and the Countess dl 
Spain, who has also resided in San Salvador. 
\\ tLSON. — Mrs. Raymond Wilson and Mrs. Irving Wright gave a tea 

Thursday at the Wilson home to meet Mrs. Arthur Rtckard and Miss 
Daisy Polk. 

RECEPTIONS. 
Ti AVER. — Mrs. Charlemagne Tower has sent out Invltatio to reception 
at the Fairmont Hotel ballroom for July 30th. 

THEATRE PARTIES. 

WALLACE.— Mrs. Ryland Walla dned a coterie of her friends at 

the theatre recently, with supper at the St. Fran, is afterwards. The 

party was in honor Of Mr. and Mrs. Hairy Pool. 

GARDEN PARTIES. 
GIRVIN. — Mrs. Richard Girvin and her assistants, who gave thi 

fete at the s. W. Hopkins place, in Menlo Park, Saturday, felt much 
■ d at the success ol th< affair. The lovely weather added to the 
pleasure of the afternoon. 
KAkMANY. — In honor of General Geme.. Barnett, United States Marine 

Corps, and Mrs. Barnett, Colonel and Mrs. Lincoln Karmany will be 

hosts ai an elaborate garden party, the date to bo determined shortly 
after the arrival of General and Mrs. Barnett in San Francisco, about 
July 30th. 

DANCES. 

TALBOT.— Mr. Andrew Taihot entertained a number of friends at :i dance 
which he gave Wednesday evening at his home in San Mateo, 

ARRIVALS. 

i:aix.— Mrs. Ferdinand Bain has arrived From Santa Barbara, and is ■ 

guest at the home of Mis. Joseph 1'., Crockett in Burlingame. 

<-Ai;y _;mi- s . Clarence Cary has arrived In California from her home In 

New York, and will paS! Ch*e i ■ n i.u ml. ■( Of thi >■< MOnteCttO^ 

v, herl ■ ii nffs takeVi an ftfraotive oungoIMv, 



July 24, 1915 



San Francisco News Letter 



15 



BERONIO. — Miss Eda Beronlo lias returned from Santa Ciub, whi 
was the guest of Mr. and Mrs. Francis H, Davis. 

CROl TempIetOn Crocker :md Miss Mai i;ui 

New hall, who have bi ig the last few months In Hoi 

returned Tin sday on the Matson liner. 
PIEtiD . act panted By Mrs. Worthlngton and Mis, 

Barnes ol Chicago, are at the Hotel ^t. Francis for e few days, 
ni<;\\ TIT.— Mi. and Mrs. Dixwoll Hewitt returned to town Friday, aftei 

a fortnight's visit at the country home of Mrs. Charles M. Ham 

at Clear Lake. 
MILLER.— Miss Mary Ashe Miller has gone East, whore she will spend 

several weeks visiting friends. 
POOL. — Mr. and Mrs, William Henry Pool returned Monday from Del 

Monte, where they have been enjoying a stay of several days. 
RICE. — Mrs. Clarence Rice has arrived from New Yoik ami will be ai the 

Plaza Hotel for the next two weeks. 
WATERMAN, — Mrs. Douglas Waterman arrived a few days ago from her 

home in Havana, and is the guest of her mother. Mrs. William J. 

Dutton, at the Fairmont Hotel, 

DEPARTURES. 

BOOTH. — Miss Edna Booth has gone to Santa Barbara to be the guest 
of her aunt, Mrs. Charles H. Hopkins. 

DUTTON. — Mrs. Henry Foster Dutton, who has been at Burlingame dur- 
ing the summer, left Saturday for Webber Lake, where she will enjoy 
a sojourn of several weeks. 

HARVEY. — Mrs. J. Downey Harvey has returned to Hotel Del Monte, af- 
ter a two- weeks' visit with her son-in-law and daughter at their 
ranch m Mendocino County. 

HEALY. — Mr. and Mrs. M. J. Healy, who have lived here for several years, 
have gone to Kansas City to reside. Mrs. Healy recently gave a fare- 
well tea at the Sorosis Club, which was beautifully adorned for the 
occasion. 

POOL. — Mr. and Mrs. Henry Pool, accompanied by Mr. and Mrs. Lawrence 
Pool of New York, will leave to-day for Woodside, where they will 
visit for several days at the home of Mr. and Mrs. John Gallois. 

ROCHE. — Mr. Francis Burke Roche left Monday evening for Lake Tahoe, 
where he is the guest of Mr. and Mrs. C. Frederick Kohl. 

SCOTT. — Mrs. Henry S. Scott has gone to Medford, Ore., to visit the 
Frank Prestons there. 

TOBIN. — Mr. and Mrs. Joseph O. Tobin and Mr. and Mrs. George S. 
Cameron accompanied Mr. and Mrs. Mfacomber of Pasadena to the 
Yellowstone Park. They left here Thursday, and will be away about 
three weeks. 

INTIMATIONS. 

BARRON. — Mr. and Mrs. Ward Barron are entertaining Mrs. J. Downey 
Harvey, Miss Helen Jones. John Parrott, Jr., and Heinrich von Bhcroe- 
der at their ranch in Mendocino County. 

BOTHIN. — Mr. and Mis. Homy 10'. Bothin will leave early In August for 
their beautiful country h< ■ in Montecito. They are at present occu- 
pying their Ross Ve lley homo, 

CARPENTER. — Mrs. Edward Emery Carpenter and her little girl, Miss 
Juliette Carpenter, who have been ai San Rafael for the laal fort- 
night returned Tuesday to their home on Jackson street. 

COLEMAN. — Mrs. Edith Blanding Coleman is enjoying a stay "i 

weeks -it Paso Robles, haying gone down last week From her bom< 
in this city, 

FECHTELER. — Miss Margaret ETachteler, who arrft ed recently from 
Washington, D. C, to visit her grandparents, Judg< i! "i Mis. w. \v. 
Morrow, is passing a few days with hei cousin, Mrs. Harold Mum. 
at her home on Lake street. 

FREEMAN.— Mrs. Rlugene Freeman, who n ntly returned from an ex- 
tended visil in Victoria, B, C has been pa Ini the past tew weeks at 

BOTtlett Springs. 

BELIN Mr and Mrs. Adrian Fselln ol New Rochelle, x v.. hav< 

the George Howard home at Burlingame i"<- tl The How- 

ards an planning to be at Santa Barbara until Sept i 

MILLER, aii and Mis. C. G Mrs. Bernard Ford, 

wini have been .it Del Monti have returned to their 

respect I \ a hornet 

POND.- Mr, and Mrs. sTamuel Pond and MlSS Karhara Pond 

a month at the Feather River Inn. 

REIS. — Mrs, JullUS RelS, with 1mm- -on - in -lav and daughter, Mr. and Mis. 

Benjamin Selbj Faeobe are enjoying a visit in 

1 1- i Monte 
SCHW1 ft] P Schwerln, Mrs Baldwin Wood, Mlse A 

Schwerln and Master Richard Schwerln will leave next week toi 
bars for an Indefinite visit. 
SPENCER -Mis. h M Spencer and B 

Ing a few w ivi.s ai San1 
STETSON, Mi a nd Mtrs. Harry Stetson are enjoying the month of July 

at Santa B id taking a leading part in th< ' that 

fasli, 
WALLER, Lawranci Wallei and Philip Bekeaxi imping 

trip to Lake Tahoe, having Durney by motor 

DB SfOUNG. MlS! P Young will leave Sunday for the 

■ s. Fletchei Mlse Doris Ryei at Newport 



LIBRARY TABLE 



The Elks created something of a furore at the Exposi- 
tion, this week, by marching with their big band through the 
Palaces and other buildings, and giving exhibitors as well as 
visitors a rousing thrill of stirring music. The display was 
greatly appreciated by the throngs, and introduced a capital 
original stunt into the routine life of the exhibitors. 



Three Modern French Plays. 

The latest addition to the modern drama series is a volume 
of three plays by the French realist, Maurice Donnay, "Lovers" 
(Amants), "The Free Woman" (L'Affranchie), and "They" 
(Eux), have been chosen, and with justice, as truly representa- 
tive of the author. As has been his invariable rule, each deals 
with the theme of love, and (without for the moment consider- 
ing the one-act trifle, "They") the loves are those of man and 
mistress, outside the marriage bond. "Lovers" is one of Don- 
nay's earliest plays, written in 1895, and if it is not his strongest 
it is conceded generally that he has never done better. Lud- 
wig Lewisohn, in his recent book on "The Modern Drama," 
calls it a modern Romeo and Juliet. "Two human beings who 
love each other utterly are separated by social and moral bar- 
riers peculiar to their time and place and character." The re- 
lationship is voluntarily broken off and the "amants" are cured 
by absence. "The Free Woman," dealing with the same re- 
lationship, is yet different because the affair is ended when the 
woman is caught in a deception. The weakness of one charac- 
ter alters the entire situation. "They" is a keenly satirical one- 
act sketch written by Donnay in 1889, at the very outset of his 
career, and which helped to gain him his first prominence. 

Maurice Donnay, who was born in 1859, was trained to be 
a civil engineer, but his natural instincts led him to the cabarets 
of Montmartre so unhesitatingly that he was asked to resign 
his position. He did so, and soon began, first in a small way, 
and then with the display of much genius, to win his way in the 
field of drama. With the French Georges Porto-Riche, Arthur 
Schnitzler, the Austrian dramatist, and others, he is in the fore- 
front of those who have devoted themselves to realism. His 
works deal always with an erotic subject, but his devotion to 

art restrains him from pointing the moral of his situations. 

• • • 

Semi-Centennial Number of The Nation. 

The Nation, founded in 1865, published and owned by the 
New York Evening Post Company, and recognized as one of 
the highest authorities in comment and criticism in America, 
celebrated its 50th year this month with the issue of a Semi- 
centennial number, a compendium of the many excellencies 
that have made it the welcome weekly household guest of many 
thousands of readers. The publication stands for its name, The 
Nation. Its editors, beginning with E. L. Godkin and W. P. 
Garrison, have been towers of strength in that field of American 
thought permeated by the American spirit. In the early days 
of The Nation, Cambridge traditions fostered its tendencies; 
these have mellowed with the years, as is evidenced in this 
semi-centennial number. The issue is especially attractive and 
welcome, as it furnishes a review of the political and literary 
history of the United States in the last fifty years. There are 
also reminiscent articles by old-time editors and contributors 
relating their experience and recollections of important and 
anecdotal events in the paper's history. The leading article, 
"Recollections of E. L. Godkin and W. P. Garrison," is by Lord 
Bryce, former ambassador from England to this country. Among 
other contributors are Henry James, A. V. Dicey, Gustav Pol- 
lak, W. C. Brownell, Henry Holt. C. C. Nott, A. G. Sedgwick, 

B. L. Gildersleeve, William R. Thayer and George H. Putnam. 

* * * 

The Fiction Number, August Scribner's, has an innovation 
in the way of a complete novelette. It is by Kate Douglas Wig- 
gin, author of "Rebecca of Sunnybrook Farm" and other popu- 
lar successes. It is about a very pretty and a very clever and 
charming young American girl who goes abroad to study music. 
"Miss Thomasina Tucker," known to her friends as "Tommy," 
has some amusing experiences, and, of course, falls in love. The 
love story is a pretty one, and the lover a very nice and lonely 

American. 

» « * 

Maxim Gorky's "My Childhood," which is the story of the 
great Russian author's life from his earliest memory to his 
seventeenth year, when he was pushed out of his grandfather's 
house to shift for himself, is scheduled for publication shortly 
by The Century Company. The book is said to be an astound- 
ing narrative of brutalities and beauties, following one another 
in unforgetable contrast. 




16 



San Francisco News Letter 



July 24, 1915 



The Independence Bell 

A Cherished Legend of Philadelphia, July 4, 1776. 

When the Declaration of Independence was adopted by Con- 
gress, the event was announced by ringing the old State House 
bell, which bore the inscription "Proclaim liberty throughout 
the land, to all the inhabitants thereof!"- The old bellman 
stationed his little grandson at the door of the hall, according to 
a version of the several stories connected with the Liberty Bell, 
to await the instructions of the doorkeeper when to ring. At 
the word, the young patriot rushed out, and clapping his hands, 
shouted: "Ring! Ring! Ring!" 

There was tumult in the city, 

In the quaint old Quaker town, 
And the streets were rife with people 

Pacing restless up and down — 
People gathering at the corners, 

Where they whispered each to each, 
And the sweat stood on their temples 

With the earnestness of speech. 

As the bleak Atlantic currents 

Lash the wild Newfoundland shore, 
So they beat against the State House, 

So they surged against the door; 
And the mingling of their voices 

Made a harmony profound, 
Till the quiet street of Chestnut 

Was all turbulent with sound. 

"Will they do it?" "Dare they do it?" 

"Who is speaking?" "What's the news?" 
"What of Adams?" "What of Sherman?" 

"Oh, God grant they won't refuse!" 
"Make some way there!" "Let me nearer!" 

"I am stifling!" "Stifle, then! 
When a nation's life's at hazard, 

We've no time to think of men!" 

So they surged against the State House, 

While all solemnly inside, 
Sat the Continental Congress, 

Truth and reason for their guide. 
O'er a simple scroll debating, 

Which, though simple it might be, 
Yet should shake the cliffs of England 

With the thunders of the free. 

Far aloft in that high steeple 

Sat the bellman, old and gray; 
He was weary of the tyrant 

And his iron-sceptered sway, 
So he sat, with one hand ready 

On the clapper of the bell, 
When his eye could catch the signal 

The long-expected news to tell. 

See! See! The dense crowd quivers 

Through all its lengthy line, 
As the boy beside the portal 

Hastens forth to give the sign! 
With his little hand uplifted, 

Breezes dallying with his hair. 
Hark, with deep, clear, intonation, 

Breaks his young voice on the air. 

Hushed the people's swelling murmur, 

Whilst the boy cries joyously: 
"Ring!" he shouts. "Ring, grandpapa! 

Ring! Oh, ring for Liberty!" 
Quickly, at the given signal 

The old bellman lifts his hand, 
Forth he sends the good news, making 

Iron music through the land. 

How they shouted! What rejoicing! 
How the old bell shook the air, 



Till the clang of freedom ruffled 
The calmly gliding Delaware! 

How the bonfires and the torches 
Lighted up the night's repose, 

And from flames, like fabled Phoenix, 
Our glorious liberty arose! 

That old State House bell is silent, 

Hushed is now its clamorous tongue; 
But the spirit it awaken'd 

Still is living — ever young; 
And when we greet the smiling sunlight 

On the fourth of each July, 
We will ne'er forget the bellman 

Who, betwixt the earth and sky, 
Rung out, loudly: "Independence!" 

Which, please God, shall never die! 



H 



ITCHCOCK 
MILITARY 

ACADEM 

THIRTY-EIGHTH YEAR 



Y 



Locate! one mile from San Rafael in the healthiest part of beautiful Marin 
County. School fully accredited. Highest rank accorrii'rt by U. 8. War D>-pt. 
Hik'ii morais and strict attention demanded. Special attention to Physical 
Culture and Athletics. Expert and experienced instructors. Separate ro 

for each pupil. Juniors in separate building. Thirty-fiKlitli year tj<-Kins in 
August. Wrile lor catalog. 

ADDRESS 

President Hitchcock Military Academy 

SAN RAFAEL, CALIFORNIA 



The Beringer Conservatory of Music 

926 Pierce Street, near McAllister 
PHONE FILLMORE 840 SAN FRANCISCO 

Directors: Joseph Beringer (Concert Pianist) 
Mme. Jos. Beringer (Concert Contralto) 

Thorough education in Pianoforte Playirif and Singing. 
Special departments for beginners, amateurs and 
professionals. Pupils prepared for the operatic and 
concert stage. Opportunities given to advanced piano 
and vocal students to join the well known Beringer 
Musical Club for public appearances. 



MISS HAMLIN'S SCHOOL 
FOR GIRLS 



2230 PACIFIC AVENUE 
2117) 



2123J 



BROADWAY 



SAN FRANCISCO, CAL. 



Boarding and Day Pupils. "Accredited" by all accredit- 
ing institutions, both in California and in Eastern States. 
Fall Term Begins August 23d 

TELEPHONE WEST 546 



California Conservatory of Music 

Offers Instructions and Training in All Branch 
MUSIC. ELOCUTION. DRAMATIC AUT. DANCING 
Private Leasons in All Branches to suit the Con- 
venience of the Pupil 

Studios and Recital Hall 

1509 Gough Street, near Sutter San Francisco, Cal. 

Oakland Branch-— Pacific Building---! 6th and Jefferson Streets 



A. W. BEST 



ALICE BEST 



BEST'S ART SCHOOL 



1625 CALIFORNIA STREET 



Life Classes 
Day and Night 



Illustrating 

Sketching 

Painting 



July 24, 1915 



and California Advertiser 



17 



URAD 

THE TURKISH CIGARETTE 




MURADS ARE IN SALES 

The Foremost High-Grade Cigarette 
in the World 

Far greater than any other 1 5 Cent cigarette 
Far greater than any 20 Cent cigarette 
Far greater than all 25 Cent cigarettes 



The Background of the War Zone 



How prodigiously the new use of artillery is increasing the 
cost of war may be seen from Lloyd George's recent statement 
that Austrian and German factories were producing a quarter 
of a million shells a day, and that the entente powers must 
prepare to equal or exceed that figure. Taking $15 as an aver- 
age cost of a shell, this comes to $3,750,000 a day for each side 
for this item alone. The cost of maintaining a soldier in the 
field has commonly been estimated at $2.50 a day, the estimate 
including ammunition. No such estimate can hold when the 
cost of shells alone for both sides equals the entire estimated 
cost of 3,000,000 soldiers. It is easy to see how British ex- 
penses, $5,000,000 a day last fall with 2,000,000 men under 
arms, have increased to $15,000,000 a day. The Dardanelles 
expedition, to be sure, is costly, but a very important item is 
the increased use of shell since the spring offensive began in 
Flanders. This item alone will far exceed the total cost of 
m6st wars. The cost in life is fortunately by no means propor- 
tionate; no trustworthy figures are yet available as to the pro- 
portion of casualties caused by artillery and by small arms, 
but it is certain that the money cost of taking life by artillery 

fire is very high. 

» * * 

Much is being said about the iniquity of the trade in arms 
which ought to have been said years ago in time of peace. 
When war has broken out the question of the traffic in arms be- 
comes of minor importance, and to call those engaged in it "ac- 
cessories to the crime," as Congressman Porter does, is to mis- 
understand the situation. When men are fighting they will fight 
regardless of the supply of arms and ammunition, and the less 
efficient their weapons the greater will be the loss of life; to 
cut off from both sides the supply of powder and shell would 
be to make the struggle closer and deadlier, for with each im- 
provement in weapons the percentage of casualties has de- 
clined. Therefore, the sale of arms after war has once begun 
does not increase the slaughter of the battlefield, and the profits 
of the traffic are not to be called blood money. Some agitators 
have put stress upon the iniquity of carrying on such a trade 



for profit, but it is precisely the commercial character of the 
transaction which keeps it neutral; to make a gift of weapons 
to either side would be a distinctly partisan act. Some have ar- 
gued that the matter of making arms should be a government 
monopoly; that would suit Germany's book, but how about 
nations whose industries do not run to iron? The fact is that 
no scheme has been proposed which favors militarism so little 
as the free right to purchase munitions of war when they are 
needed, and until a way is found to end war this is a sufficient 

justification for the trade. 

* * * 

The Russian defeats, the deadlock on the Western battle- 
iine, and the lack of progress made by the Allies in the Darda- 
nelles have produced a very cheerful frame of mind in the 
Turkish capital. The Constantinople papers are crying victory, 
and seem to regard the war as virtually over. They point to 
the predictions made in the press of the Allies about the series 
of defeats which were to be inflicted upon the Germanic arms 
as soon as the spring campaign should commence, and recall 
Kitchener's famous prophecy that the war would "begin in 

May." 

* * * 

Professor Kern Kamp, of the University of Utrecht, Holland, 
himself the son of a German father, when asked what his coun- 
trymen thought of Germany's menace of Holland, replied: 
"Among our educated classes the sole essential question is : 
'Does a victorious Germany threaten danger to our national in- 
dependence?' And this question is universally answered in 
the affimative. So long as Belgium existed, Holland did not 
experience any such danger, but to-day it appears to be greater 
than in 1886 or 1871. The logical consequence is that we wish 
Germany anything else but victory . . . Where could Ger- 
many possibly find a better naval base than Flushing, and more 
valuable economic outlets than the mouths of the Scheldt, the 
Maas, and the Rhine? It would be incomprehensible if Ger- 
many did not desire them. Therefore we are apprehensive." 



His Wife — Dearie, do you think hoop-skirts will ever 

come in again? Her Husband — Not in this apartment, love. — 
Judge. 



18 



San Francisco News Letter 



July 24, 1915 



Von Mackensen, Conqueror of Gahcia 

Somebody has said that this is "an old man's war," and the 
truth of the assertion seems proved beyond doubt when the 
ages of the commanders of all the nations engaged are consid- 
ered. The young men, indeed, are paying the price of war with 
their lives, health and happiness ; but the men who direct their 
sacrifice and determine just how many hundreds of young men 
may be sacrificed to gain any one position of advantage are 
nearly all middle-aged, are of the time of life that some would 
not hesitate to call old age. General Joffre is seventy, Kitche- 
ner and French are over sixty, the idolized von Hindenberg 
is sixty-nine, and Italy's leader, Count Cadorna, is seventy. Of 
the two German generals now in command of the Austro-Ger- 
man forces sweeping through Galicia, Linsingen is sixty-five 
and von Mackensen is sixty-four. 

Von Mackensen won a place equal to von Hindenberg's niche 
in the German Hall of Fame, even before Lemberg fell and 
the Russ fled in utter rout. He won his way from obscurity to 
prominence with no help save such recognition as was the just 
reward of his ability. He began his career in the Franco-Prus- 
sian War as a plain "Mackensen," a one-year volunteer, the 
son of a country squire in Saxony. After the war he re-entered 
the service, and since then has gradually made his way to the 
top of the military ladder. 

On August 5, 1870, he was ordered to take a small detach- 
ment of hussars and make a reconnoissance in the direction of 
Worth, where one of the big battles of the war was fought. 
Mackensen reached the outskirts and found that a bridge across 
a river giving access to the village had been destroyed; only 
the posts were left standing. He managed to crawl from one 
to another of these posts, crept stealthily into the village, and 
found it filled with zouaves. They opened fire on the intruder, 
and he had a hard time getting back over the river and into his 
own lines. 

At Toury, in France, on October 5, 1870, there was a piece of 
scouting to be done that looked like certain death to those at- 
tempting it. Prince Albrecht, the Prussian commander, called 
for volunteers. Mackensen stepped forward. So did other 
daring spirits. Mackensen was placed in command of four of 
them and set off. He got within the French lines and found 
out what was wanted. Then the five men scattered and started 
back. 

Over and over again Mackensen had to hide from squads of 
French soldiers, or else disarm the suspicions of peasants — 
once he did this by covering his Prussian helmet and uttering 
a few words in French to a group, who went their way never 
suspecting that they had to do with one of the invaders. 

But after a while the youth's elation at having escaped so 
many dangers got the better of his prudence, and, meeting a 
French soldier, he shouted "Vive la Prusse!" at the top of his 
lungs and dashed past. The Frenchman fired, other French sol- 
diers appeared, and it looked as if it was all up with Macken- 
sen. But by furious riding he got away and burst into the Prus- 
sian lines with his precious information about the enemy, after 
he had been pretty well given up for lost. Prince Albrecht him- 
self stepped forward to meet him, and exclaimed: 

"You have given an example to your comrades of which they 
and you should be proud." The daring scout was then com- 
manded to dine at the Prince's table, where he was obliged to 
tell the story of his adventure from first to last to an admiring 
group of his superiors. A few weeks later he received the Iron 
Cross. 

The recklessness of his youth has given place to an imper- 
turbable firmness and calm. He is called "the sphinxlike," be- 
cause of his aversion to unnecessary conversation. He never 
discusses a plan until it is distinctly outlined in every detail 
in his own mind. Then he is willing to listen to comment and 
criticism, and quick to make such changes as the opinions of 
his subordinates reveal to him as necessary. But the first 
scheme must be wholly his own, and to this in the main he 
adheres. 

Although von Mackensen is one of the few German officers 
who did not graduate from the War College, he is to-day recog- 
nized as one of the greatest strategists in the German Army. He 
is a master of organization and concentration. He is quiet and 
unassuming, and many stories are told in Germany about his 
democratic demeanor. During the Lodz campaign strict orders 



had been issued to the German outposts to allow nobody to 
pass their lines without a special pass signed by General Mac- 
kensen personally. While he and several of his staff officers 
were one day inspecting the outposts of Mackensen's army, a 
Bavarian trooper, disregarding the coat of arms on the automo- 
bile bearing von Mackensen, stopped him and his companions 
at rifle's point. They had no passports, and although the offi- 
cers in General Mackensen's company told the sentry that he 
was delaying the commander-in-chief, he refused to ignore the 
orders which had been issued to him. 

Von Mackensen, naturally of a quiet, observing disposition, 
said nothing. Finally he sent for the commander of the out- 
posts, who ordered the sentry to let the distinguished party 
pass. A few days later the simple Bavarian was appointed 
sergeant by express direction of General Mackensen. 

These and similar actions have endeared him to his soldiers. 
They adore and swear by him. The word of the "old man" is 
law. His judgment is regarded as infallible. During the early 
stages of the fight around Lowicz, the Germans were repulsed 
with great losses. The soldiers never murmured. "It's part 
of the old man's plan," they said, and went cheerfully into 
battle. 

Recently he has received a monster petition from the German 
people expressing the gratitude of the nation and calling him 
the "Liberator of East Prussia," as von Hindenburg was called 
before him. The Kaiser is quoted as declaring that with him 
and his equally celebrated confrere leading the Eastern opera- 
tions no Russian can ever hope to set foot on German soil. He 
has been the target of a host of honors, including degrees from 
two universities. Yet with it all he remains a simple, hard- 
working soldier. 



SUNBEAMS 



Fond Mother — Improvise? Why, my daughter can im- 
provise any piece of music you put before her. — Judge. 

"Poor old Jiggs! He found this a hard world." "Died 

in poverty ?" "No ; he fell out of an airship." — Buffalo Express. 

"Mamma, is papa going to die and go to heaven?" 

"Why, Bobby, what put such an absurd idea into your head?" 
—Life. 

"Do you know everything, pa?" "Yes, my son." "What 

is the difference between a son of a gun and a pop of a pistol ? 
— Williams Purple Cow. 

— —"Mrs. Clinnick thinks a great deal of her husband." 
"You've got the wrong preposition. Make it 'for' instead of 
'of.' " — Browning's Magazine. 

"Of course you are in favor of peace?" "So much so 

that I don't even want to get into an argument about the best 
way to secure it." — Washington Star. 

Customer — I've taken seventeen of these bottles now and 

I'm feeling no better. Drug Clerk — But how would you feel if 
you hadn't taken them? — Dallas Neivs. 

"I follow the medical procession," remarked the new- 
comer, proudly. "Surgeon?" was asked politely. "No, under- 
taker," he replied gravely. — Brooklyn Eagle. 

"Why do you allow your wife to be a militant suffra- 
gette?" "When she's busy wrecking things outside we have 
comparative peace at home." — Baltimore Sun. 

"I hope my daughter's playing doesn't disturb you," said 

the man who had just bought a new piano. "Not in the least," 
replied his next door neighbor; "I work in a boiler factory all 
day." — Musical America. 

"Any distinctive feature to your 1915 model?" "Yes, sir. 

Each machine is plainly lettered : 'This car is not a jitney.' This 
feature is greatly appreciated by our fashionable trade, I as- 
sure you." — Pittsburgh Post. 

"What does MCMXIV spell ?" asked the man who was 

looking at the calendar. "I dunno," replied the man who was 
looking into space. "New dance, I suppose. Some variation 
of the Maxixe." — Washington Star. 



Wedding Presents. — The choicest variety to select from at 
Marsh's, who is now permanently located at Post and Powell 
streets. ' 



July 24, 1915 



and California Advertiser 



19 



THE AUTOMOBILE 



By R. R. l'Hommedieu 

The following are the changes in the road conditions as re- 
ported by the California State Automobile Association for this 
week: 

Altamont Pass open Friday, July 23, 1915. 

Valley Route South — Leave Oakland via Broadway to 12th 
street, turn right and continue to 13th avenue, turn left one block 
to E. 14th street, thence to 23d ave., turn left to Foothill Bou- 
levard, turn right and continue to Hayward; Dublin Boulevard 
to Livermore; Altamont Pass to Tracy. 

Intersecting roads to Valley Route South — Tracy to Stockton 
via Union and Roberts Island being graveled. Tracy to New- 
man, thence to Merced, good. Manteca to Oakdale and Knights 
Ferry good. Merced to Dos Palos and Los Banos fair. Madera 
to Firebough only fair to rough. Fresno to the Pines good. 
Fresno to Clovis, Letcher. Toll House, Shaver and Huntington 
Lake good. Fresno to Coaliuga via Helm or Caruthers good. 
Visalia to Lemon Cove and Sequoia National Park good. Visa- 
lia to Hanford and Lemoore good; to Coalinga fair to rough. 
Bakersfield to Freeman via Walker Pass good. Bakersfield to 
Santa Margarita poor (rough and dusty.) Tejon Pass impass- 
able. Bakersfield to Mojave, rough stretches; Mojave to Free- 
man, Olancha, Lone Pine. Independence, Big Pine to Bishop, 
fair with some sand. Bishop to Mono Lake, quite sandy; 
Mono Lake to Gardnerville and Carson City, lava roadbed, 
fairly smooth, but hard on tires. 

Coast Route South — Sargent and San Juan, thence via new 
San Juan Grade to foot of grade, detour to Natividad. 

San Benito County Roads — Hollister to San Felipe and over 
Pacheco Pass only fair to Los Banos. Gilroy to Hollister, good. 
Hollister to Paicines, Cooks, Bitterwale to King City, good. Bit- 
terwale via Priests Valley, to Coalinga, good. Bitterwale via 
Peachtree to Stone Canyon, Parkfield, Shandon to Paso Robles, 
good. Paicines to San Benito and Benito Pass to Coalinga, 
fair. 

To Santa Cruz and Del Monte — Only advisable routes via 
highway to Sunnyvale, turn right to Saratoga, Congress Springs 
and old road to Summit, take extreme right hand new road 
through Big Basin to Ben Lomond and Santa Cruz, in good con- 
dition, but narrow and winding, requiring careful driving, thence 
to Del Monte; or State highway to San Jose, Morgan Hill, Gil- 
roy, Sargent, detour to San Juan, new San Juan grade to foot, 
take road to Natividad, thence to Salinas and Del Monte. Route 
via Halfmoon Bay, Pescadero and Ocean Shore, good to Half- 
moon Bay, but rough balance of way. Route via Los Gatos and 
Soquel under construction between Los Gatos and Alma, very 
rough. Bear Creek road from Los Gatos to Boulder Creek, 
passable but rough. Woodside to La Honda being graded, not 
advisable. Monterey to Sur and Big Sur in very good condi- 
tion. 

Lake Tahoe — Truckee to Independence Lake, good. 

Yosemite Valley. All roads passable, in fair condition — 
State highway to all points of departure for the valley, all in 
fair condition to foothills; from foothills into valley, mountain 
roads not so good. 

Feather River Route — Via Pacific highway to Stockton, Sac- 
ramento, Roseville, Lincoln, Wheatland, Marysville, all high- 
way except nine miles between Lincoln and Wheatland. From 
Marysville via D street to Oroville good; thence via Bidwell 
Bar, Berry Creek, Mountain House, Merrimac, Buck's Ranch 
to Quincy, fair to rough; thence to Blairsden, Mohawk and 
Clio, in good condition. From Mohawk to Gold Lake good. 
Gold Lake to Sattley impassable. Returning via Mohawk to 
Clio, Sattley, Sierraville, Truckee, thence via Lake Tahoe to 
Sacramento, in good condition. 

Contra Costa County — Bay road from Berkeley to Richmond. 
San Pablo, Rodeo, good. Highway grading between Tormey 
and Crockett. Crockett to Port Costa and Martinez, good. Tun- 
nel road from Berkeley to Walnut Creek, north to Pacheco, 
thence via Clayton Road to Byron, good. Martinez to Antioch 
and Byron, good. Franklin Canyon road, good. 

.:! Grant Park and King Rii'Cr Canyon — State high- 
way to Fresno, thence via Ventura avenue to Centerville and 
Minkler and Squaw Valley road to Dunlap; turn southeast to 



Sand Creek road into General Grant Park, proceed through 
Park and follow road to Hume, new road completed five miles 
beyond Hume. Take pack mules from Hume to Kanawyers 
Hotel in Kings River Canyon. Return from Park via Sand 
Creek Road to Orange Cove, Reedley to State Highway below 
Fowler. 



MOTOR CARS AT THE EXPOSITION. 



Bulck Trophy Display at the Exposition 

The Howard Automobile Company has a most interesting 
display of trophies won by the Buick car in the Transportation 
building at the Exposition. It is an exhibition of prizes won 
in contests which demanded of the car such qualities that have 
made this vehicle such a satisfactory one to the owner. Shortly, 
this company will have on display all the new 1916 models. 

Mitchell Factory Among Those Present 

The Mitchell factory has sent out a most interesting display 
which is being taken care of by Osen-McFarland Auto Com- 
pany, local distributors. There is on display a De Luxe model, 
a Sedan, display chassis, motor, and a full line of parts, show- 
ing just how well the Mitchell car is built. 

Oakland Motor Car Display 

The Oakland Motor Car Company has some six cars on dis- 
play. There are touring cars in the 4 and 6 cylinder models, 
display chassis, and shortly there will be placed on exhibition 
the wonderful $795 six-cylinder. 

* * * 

Important Change In Local Trade 

The announcement last Thursday that the Oakland Motor 
Company had decided to discontinue its branch, and that Don 
Lee had taken over the Oakland car, was another of the sea- 
son's surprises. Ever since this factory announced that it would 
bring out a cheap six there has been a great demand for the 
agency throughout the Coast. It was not thought that there 
would be a change in the local conditions, and the announce- 
ment comes as a great surprise. 

* * * 

Road Work wllh Convicts 

The first step in the experiment of working convicts on the 
State highways under authority of the convict labor bill has 
been taken by the State highway commission in determining 
to appropriate $250,000 for this work out of the $2,500,000 
State highway bonds which will be sold this month. Requisi- 
tions for the men have been forwarded to the prison directors. 
Convicts in San Quentin now are busy making the khaki work- 
ing clothes and heavy boots and shoes to be worn by the work- 
ers, and camp outfits are being manufactured. 

* * * 

Where to Have Your Car Carefully Cared For. 

The visiting motorist demands that his car must be carefully 
cared for. Many of the garages in this city have come to ap- 
preciate this fact. Dow & Green have appreciated this fact, 
and now this place is called the garage on Taylor street, between 
O'Farrell and Geary, where a car is carefully cared for. 

* • • 

Some War Car 

Capable of more than sixty miles an hour ahead and twenty 
miles on reverse, having double steering, carrying four mitrail- 
leuses, with armor plating impervious to rifle bullets fired at 
almost point blank range, the latest French type of armored au- 
tomobile is a formidable weapon of attack. The design of this 
vehicle is largely the work of Count de Lambert, the first pupil 
of the late Wilbur Wright, and of Paul Tissandier, a pioneer 
French aviator and engineer, who also took his first lessons in 
flying from the Dayton air pilot. 

* • • 

Dall Bearings 

Probably the largest factor in ball bearing efficiency for mo- 
or cars is accuracy of dimensions, and this is already such that 
ten thousands of an inch is the limit of error. Makers of 
hearings aim at an ever-increasing accuracy, and it is anticipated 
hat bearings will be made to much finer limits than this, as 
knowledge is gained concerning processes and materials. 



20 



San Francisco News Letter 



July 24, 1915 



THE FRANKLIN SIX 

Pleasing lines, luxurious riding qualities, ease of control, eco- 
nomical in use of gasoline, lubricating oil and tires, safety, reliability 
and lasting qualities. 

These features are all predominant in the Franklin car. 




Call and investigate the Six-Thirty at our salesrooms. 



JOHN F. M C LAIN COMPANY 



2841 BROADWAY 
Phone Oakland 2508 
OAKLAND. CAL. 



1635-1645 CALIFORNIA ST. 

Phone Franklin 3910 

SAN FRANCISCO. CAL. 



KELLY'S SHOP 

San Francisco 's Best Overhauling Shop 
Does all kinds of 

Auto Repairing and 
Auto Machine Work 

GET OUR PRICES FIRST— Estimates Given Free 



D )N VAN NESS & POST 

PHONE PROSPECT 4300 



SERVICE STATIOr 



M0T0R0L 

It suits because itdoesnt soot" 

If you want to prolong the life of your engine 
If you want to eliminate smoke and carbon 
If you want to reduce your oil expense 

Use M0T0R0L 

Hughson & Merton, Inc. 

530 Golden Gate Avenue 

San Francisco, Cat. 



AUTOMOBILE STARTING 
and LIGHTING SYSTEMS 

Give Satisfactory Results When Given Proper Attention 

We specialize on electrical equipment, storage bat- 
teries, etc., and guarantee satisfaction. 

GUARANTEE BATTERY COMPANY 

BRAND & CUSHMAN 
639 Van Ness Ave., S. F. Phone Franklin 2772 



TIRES VULCANIZING 

TOM H. ELKINGTON 

Long Mileage Tire» and Second-Hand Tirei 
ETerything Needed for the Bus 

1135 VAN NESS AVE.— Near Geary Phone PROSPECT 1566 



Look to Your Tag 

Motor tag violators beware. The State inspector will get 
you if you don't watch out. Arrests and prosecutions are to be 
begun by Inspector Stephen Neal of Sacramento, who is work- 
ing long hours on the roads looking for machines improperly 
lagged. Neal recently made a trip to San Bernardino, with the 
result that in two hours 56 tag violations were found. 

"There are many who have failed to properly register substi- 
tutions and transfers. The law is plain in this manner, and we 
are preparing to begin action," says the inspector. 

* * * 

What the Counties Get 

Eight hundred thousand dollars soon will be apportioned to 
the several counties of the State from the earnings of the State 
motor vehicle department. This money will go into the road 
maintenance funds of the counties, to be used in the upkeep of 
the county highways. 

This represents half of the money — $1,600,000 being the total 
— the State netted from the sale of automobile licenses during 
the fiscal year just ended. The remaining $800,000 goes into 
the State Highway maintenance fund for keeping in repair the 
State roads and the highways constructed under the $18,000,000 
bond issue and the roads constructed by the State by special 
appropriations. Each county gets its share according to the 
number of automobiles registered from that county. When the 
money is apportioned, it will become available immediately, 
and the counties may proceed to use it. 

* * * 

Some Auto Trad* 

Large orders for motor vehicles have reached the Swiss auto 
factories from Germany as well as from France. Night shifts 
have been put to work, and one factory in the eastern end of 
the little country, close to Austria, is putting up new buildings 
to increase production. The government prohibited the export 
of automobile motors and of construction parts, but the export 
of complete vehicles has been allowed under permits in each 
case, and many private owners have shipped the vehicles abroad 
which had become useless to themselves. A peculiar effect has 
been a boom in bicycles. All stocks in this article were soon 
sold to physicians and business persons who could no longer 
drive cars. Especially in Geneva, which is known as the Euro- 
pean city having the largest number of automobiles per capita, 
the disappearance of the cars and the reappearance of the 
bicycle have become noticeable in street life. 

» * * 

New Motor Speedway 

More than two hundred men are busily engaged in converting 
the old Sheepshead bay track, near New York, into a two-mile 
motor speedway. The various old buildings have been razed, 
the ground cleared and a start made on laying the foundations 
of the track itself, which is to be of wood construction seventy 
feet wide on the straight-aways and approximately seventy-six 
feet on the curves. 

The wood used is long leaf yellow pine in 2x4 inch pieces 
laid on edge and running circumferentially or in the same direc- 
tion as the line of travel of the cars when racing. These planks 
vary in length, namely: 12, 14, 16, 18 and 20 feet, so as to give 
lap-jointing everywhere. The planks are soaked in creosote, 
and the track will have a dark-brown appearance. The banking 
is such that at the curves the outer edge is 25 feet 6 inches 
above the ground, the claim being made that the banking will 
permit a higher speed than Brooklands tracks. A cross section 

of the track on the curves follows a parabolic curve. 

* * • 

Some Run to a Fire 

While many astonishing performances in cross-country driv- 
ing in touring cars and commercial trucks are being recorded, 
a similar "stunt" on the part of motor driven fire apparatus is 
rare enough to be peculiarly interesting. Recently two Kissel- 
Kar combination hose and chemical trucks were driven from 
Pittsburgh, Kansas, to Parsons, Kansas, a distance of forty 
miles. The trip is thus described : 

"The drive was made the day following a two weeks' rain- 
fall, and part of the run was over a river bottom, with conditions 
the worst imaginable. We passed through about four miles of 
bog, with the rear footboards frequently scraping the ground. 
The officials with us expressed themselves as amazed at the 
stamina of these trucks." 



July 24, 1915 



and California Advertiser 



21 



BuIcK Trophies 

"What is this — an automobile exhibit or a sample line of 
trophy cups from some of the big Eastern silver factories?" is 
a question being asked every few minutes in the Buick exhibit 
in the Transportation Palace, and really the question is quite a 
reasonable one, as the 108 trophies are easily the most striking 
exhibit in the automobile section, and the big black pyramid 
upon which they are displayed is surrounded by an admiring 
crowd of Exposition visitors every minute of the day. 

The engraved inscription on the cups are interesting. They 
show that the trophies have been awarded for winning in every 
conceivable kind of contest. Ranging through the list are vic- 
tories won in all kinds of track events, hill climbs and endur- 
ance, economy and non-stop runs. In commenting on the dis- 
play, R. F. Thompson, manager of the Howard Auto Com- 
pany, Pacific Coast distributors of Buick cars, says: "The col- 
lection of trophies which is part of the Buick exhibit in the Pal- 
ace of Transportation is, without doubt, one of the finest, if not 
the finest collection of prize cups in the possession of any auto- 
mobile factory, and the Buick organization may well feel proud 
of them. It is hard to imagine a more striking proof of Buick 
power and dependability. These trophies have all been won 
in open competition. 

* * * 

Franklin Economy 

Six owners of Franklin cars in Brooklyn, prompted by the 
high mileage per gallon of gasoline made in the National 
Demonstration of Franklin cars last May, figured in a trial run 
of the same kind a few days ago, following the same rules and 
regulations that governed the test by Franklin dealers. 

Each car was fitted up so that the supply of gasoline was lim- 
ited to one gallon, the object being to see what distance could 
be driven until the fuel gave out. Beside the great personal 
rivalry between the drivers as to whom the honors would go, 
each one strove to beat the national average of 32.1 miles per 
gallon, established May 1st, seeing in their records equally con- 
clusive evidence of the high efficiency of their own car. 

F. F. Koehler went the greatest distance on the single gallon, 
39.2 miles. The other records were 33.5, 33.2, 33, 29 and 27.3. 
The average mileage reached 32.5, exceeding by .4 of a mile 
the record of the efficiency test. Three of the participants were 
new Franklin owners who had driven their cars less than 1,200 
miles. F. H. Evans, who secured the second highest record, is 

a veteran automobile owner, being 76 years of age. 

* * * 

Olds Economic Productions 

"Aside from the fact that we have set out to build four cars 
this year to one last year, and therefore have a better command 
of the market in procuring materials, the recent drop of $190 in 
the price of our four-cylinder car can be attributed, in a large 
measure, to economies- in production which have been effected 
during the last year or so in our plants." 

As best illustrating the truth of this declaration, Sales Mana- 
ger J. V. Hall, of the Olds Motor Works, cites the improved 
method of applying varnish in the process of finishing the natu- 
ral wood wheels which have been attracting widespread atten- 
tion on the four-cylinder Oldsmobile. 

* * • 

Goodyear Tires Win 

The selection of Goodyear Cord Tires as standard equipment 
of the Packard "Twin Six" for 1916 was the result of a series 
of unusual grueling tests by experts of the Packard Motor Car 
Company. Time and again, according to Packard men, they 
tried to put Goodyear cords "out of business" in all manner of 
trials, before passing final approval. Goodyears won the Pack- 
ard place strictly on merit and performance. 



Maud — Don't you think there are just as good fish in the 

sea as ever were caught ? Marie — I don't know. But they are 
smarter, anyway. — Boston Transcript. 



US 



wASHLESs 



& 



@Wf 



USE LIKE AN ORDINARY TOWEL 



AUTOISTS 

SHOULD NEVER BE 

WITHOUT 
THEM 

FOR SALE SOON 



$ioo.°° REWARD $10 ° 00 

For Best Slogan Submitted Before Sept. 15th on 

Monogram Oils and Greases 

1st Prii. $25.00 2nd Prize $15.00 And 16 Other Prize. 



NEW YORK LUBRICATING OIL CO. 

516 SECOND STREET SAN FRANCISCO, CAL. 



Tips to Automobilists 

(CUT TH18 OUT.) 

The Ntwi Letter recommendi the following garage*, hotel* and supply 

house*. Tourlat* will do well to cut this list out and keep It a* a guide: 

PALO ALTO.— LARKIN'S CAFE— Just opened. The only strictly first- 
class cafe on the Wishbone Route devoted to the patronage of automobile 
owners and their families. Corner of University avenue and The Circle. 

SAN JOSE.— LAMOLLE GRILL, 36-38 North First street. The best 
French dinner in California, 75 cents, or a la carte. Automobile partie* 
given particular attention. 

PALO ALTO.— PALO ALTO GARAGE, 443 Emmerson St., Tel., P. A. 
333. Auto livery at all hours. Tires and sundries In stock. Gasoline, oil, 
repairing, tathework, vulcanizing. Open day and night. 



AUTOMOBILES AND TOURISTS' BAGGAGE 

INSURED AGAINST 

Fire, Theft and Transportation 

While anywhere In United States, Canada and Europe 



/ETNA INSURANCE CO. 



OF HARTFORD 
PACIFIC BRANCH — 301 California Street 

Telephone Sutter 3010 



Sid Francisco 



we Hake i Specialty ol Repairing Auto Lamps, Radiators and Fenders at Short Notice 

PHONE MARKET 751 




Manufacturers of LAMPS. LANTERNS. REFLECTORS of all Description 
METAL SPINNING 



WHERE SERVICE MEANS SERVICE 

M & H GARAGE 

819-835 ELLIS ST. 5.^ n^-Ta^SE 

WHERE THE PRIVATE OWNER FEELS AT HOME 



p a in ah d nramran 



FBEE FROM CARBON 

BERNARD I. BILL 



543 GOLDEN GATE AVE. 



SAN FRANCISCO, CAL. 



Hoover Auxiliary Spring & Shock Absorber 

Full factory equipment on all Packards, Oldsmoblles, Coles* 
Thomas and seven others. Absolutely perfect. Full set of 4— 
$14 to $18. Under compression by heavy loads, rough roads 
or bumps. Under all conditions rides as easy as on asphalt. 
Impossible to break springs. No competition. 



HOOVER SPRING COMPANY 



617 TURK STREET 



SAN FRANCISCO 



CLASS A" GARAGE, inc. 

Strictly Fire Proof Building 

STORAGE SUPPLIES REPAIRS 

BEST SERVICE ASSURED 
735-751 POST STREET SAN FRANCISCO 

TELEPHONE PROSPECT 2280 



22 



San Francisco News Letter 



July 24, 1915 



MISCELLANEOUS 
SYNOPSIS OF THE ANNUAL STATEMENT OF COMMONWEALTH 
BONDING & CASUALTY INSURANCE COMPANY, of Phoenix, in the 
State of Arizona, on the 31st day of December, 1914, made to the Insur- 
ance Commissioner of the State of California, pursuant to law: 
CAPITAL 

Amount of capital paid-up 5300,000.00 

INCOME. 

Total net premiums 318,^11.22 

Policy fees 1.006.00 

Total gross interest and rents 15,175.15 

From all other sources 7,922.21 

Total income J373.573.58 

DISBURSEMENTS 

Total net amount paid for losses $117,516.95 

Investigation and adjustment of claims 9,392.70 

Policy fees retained by agents *'^°*i!2 

Commissions or brokerage 70,748.22 

Salaries and fees of orflcers, directors, trustees and home office 

employees 30.565.85 

Rents 2,380.85 

Taxes, licenses and fees 2,172.16 

All other disbursements 32.120.39 

Total disbursements {266.S92.12 

ASSETS 

Book value of real estate i 11.040.50 

Mortgage and collateral loans 520.349.64 

Book value of bonds and stocks 55.000.00 

Cash in company's office and banks 34,518.76 

Premiums in course of collection 119, 302.66 

Agents debit balances 3,171.78 

Furniture and fixtures 3,835.71 

Ledger assets $750,219.04 

NON-LEDGER ASSETS— 

Interest and rent due or accrued $ 77.707.72 

Market value of real estate over book value 16,307.37 

Total gross assets $844,234.13 

Deduct assets not admitted 223.362.06 

Total admitted assets $020,872.08 

LIABILITIES 
Net unpaid claims, except liability and workmen's compensation $ 56.HS4.64 
Special reserve for unpaid liability and workmen's compensation 61,892.24 
Estimated expenses of investigation and adjustment of claims 1,125.00 

Total unearned premiums on unexpired risks 113,193.08 

Commissions and brokerage due or to become due 25.003.80 

All other liabilities 39,739.67 

Total liabilities (except capital) $298,838.33 

BACON SAUNDERS. President. 
B. F. ALLEN, JR., Secretary. 
Offices — 314 Kohl Building, S an Francisco. 

City Index and Purchasers' Guide 

CHIROPODISTS. 

Dr. R. T. Leaner, Surgeon Chiropodist, formerly of 6 Geary street; 
removes corns entirely whole — painless — without knife. Bunions and in- 
growing nails cured by a special and painless treatment. 212-214 West- 
bank Bldg., 830 Market St. Tel. Kearny 3578. 

NOTARY PUBLIC. 
Martin Aronsohn, Notary Public and Pension Attorney. All legal 
papers drawn up accurately. 217 Montgomery St., above Bush, San Fran- 
cisco, Cal. Phone Douglas 601. 

ATTORNEYS- AT- LAW 
Samuel M. Shortridge, Attorney- at-Law, Chronicle Building, San Fran- 
cisco. Tel. Sutter 36. 

Marcus Lome Samuels, Attorney-at-Law, Pacific Building. Market St.. 
at Fourth, San Francisco. Cal. Tel. Douglas 304. 



TRAIN AND AUTO TRIPS 

TALLAC (LakeTahoe)AND RETURN $20 



Leave San Francisco 

Key Route Ferry 

7:20 A. M. 

Observation Car 
Electric Train to 

Sacramento 
Thence by Auto 




Summit Mt. Diablo 

And Return 

S3.QO 



See the wonderful 

view from top of 

Mt. Diablo 



Oakland Antioch & Eastern Railway 

SAN FRANCISCO DEPOT- KEY ROUTE FERRY 



HONOLULU JAPAN CHINA PHILIPPINES 

REACHED VIA "THE SUNSHINE BELT" 

S. S. MANCHURIA (27,000 Tons) 

SAILS SATURDAY, JULY 31st. 

SEND FOR ILLUSTRATED BOOKLET AND POSTALS 

PACIFIC MAIL STEAMSHIP CO. GARF P £?£ E 1201 

384 FLOOD BUILDING, SAN FRANCISCO 



NEW PARISIAN FRENCH LAUNDRY 

Mme. C. La FON 

First Class Work at Reasonable Prices 

Laces and Lace Curtains a Specialty 

Club, Restaurant and Hotel Service 

991 OAK STREET 
san Francisco Phone Park 4962 



INSURANCE 



The announcement in a San Francisco paper to the effect that 
John W. Stetson, attorney for the insurance commission, had 
received word to begin proceedings for the recovery of $200,- 
000 return premiums due insurance companies from the State, 
was evidently an exceedingly garbled reference to the facts 
which it is to be assumed must have occasioned it. These facts 
are, briefly, that there is pending litigation brought by numer- 
ous life insurance companies tc recover taxes paid the State un- 
der protest. The taxes were levied and collected under the 
State law which gives insurance companies the right to deduct 
on account of return premiums. The insurance companies con- 
tend that dividends, distribution of surplus and surrender values 
are returns of premium, and therefore that they are entitled to 
deductions on account of them. The proposition was recently 
discussed of compromising these cases, but the State Board of 
Control and the State Board of Equalization determined to se- 
cure a final judicial determination in the matter. The chief 
occurrence since the last annual report of the State Board of 
Equalization, showing the status of the litigation at that time, 
has been that the cases pending before Judge Seawell in San 
Francisco and referred to in that report have been decided in 

favor of the State. Proceedings on appeal are now pending. 

* * * 

By withdrawing from the bonds of twenty-two jitney 'bus 
drivers by the Pacific Coast Casualty Company, a new diffi- 
culty is placed in the way of those who follow this method of 
earning a livelihood. The Pacific Coast has had inspectors at 
work, and as a result of this investigation, a letter was sent to 
the Police Commission to the effect that because of their care- 
lessness the company is unwilling to assume responsibility for 
injuries these twenty-two men may inflict. This is another ex- 
ample of the benefits arising from the safety first movement. 

To relieve the employer of liability, it must be shown that 
the employment is both casual and not in the course of the 
trade, business, profession or occupation of the employer, is the 
ruling made by the Industrial Accident Commission. Where 
the length of the employment contemplated by the contract of 
hire is less than one week the employment is casual; and where 
a rooming house keeper, as in the case under consideration, em- 
ploys a plasterer for a period of less than one week to lath and 
plaster certain rooms in his house, such work is both casual and 
outside of the usual course of the business of the employer. 
The latter is, therefore, not liable for compensation for an 

injury sustained by the employee. 

* * * 

At the monthly meeting of the Brokers' Association, the ori- 
ginal intention of combining to resist the license fee of $1, ex- 
acted by Insurance Commissioner Phelps was virtually aban- 
doned, it being the opinion that in view of the smallness of the 
fee, resistance would be unprofitable. At the same time, a 
resolution was adopted to the effect that the Association as a 
whole would protect any member who should be prosecuted 

by the Commission for failure to pay the fee. 

* * * 

A committee, of which Coroner T. B. W. Leland is chairman, 
is drawing up safety regulations for the operation of elevators, 
and is co-operating with the State Industrial Accident Com- 
mission in its safety first campaign, and the regulations which 
it recommends, will probably be included by the Commission 
in the comprehensive list of safety rules which it intends to put 
into effect throughout the State. Recent disastrous elevator ac- 
cidents in this city and Los Angeles lend interest to this work. 

* * * 

Members of the Casualty Underwriters' Association of Cali- 
fornia, to the number of thirteen gathered at the Fairmont Grill 
on July 16th to greet Stanley L. Otis, actuary of the Workmen's 
Compensation Service Bureau, and author of the Otis Manual, 
who is visiting San Francisco, where he will devote a week's 
interval to both business and pleasure. The affair was informal, 

and there was no speech making. 

* * * 

Warnings have been issued by the State Forester to hunters 
and campers against the increased danger this year because of 
the high growth of grass made unusually dry by the prevailing 
hot weather. 






July 24, 1915 



and California Advertiser 



23 



Chief James M. Barry, of the Department of Electricity, has 
notified the Board of Supervisors that preparations are about 
completed for the installation of forty new fire alarm standards 
in the down town section of San Francisco. These standard! 
will be modern in every respect, and will constitute a sightly 
and serviceable addition to the municipal equipment. An ap- 
propriation of about $3 per annum for the maintenance of each 
light will be requested. 

* * * 

In the case of the United Railroads Company against the city 
of San Francisco, involving the right of way over the outside 
tracks of lower Market street, bonds were furnished in the sum 
of one hundred and ten thousand dollars by the Commonwealth 

Casualty Company. 

* • * 

John T. Costillo, who was killed last Friday by the over- 
turning of his automobile on the road near Santa Clara, was one 
of the oldest and best known insurance brokers on the street. 

His office was at 218 Pine street. He leaves a widow. 

* * * 

W. E. Hale, a nephew of General Manager A. G. Dent of the 
home office, is visiting San Francisco for a few days, en route 
to Japan, where he will enter the employ of the Liverpool and 
London and Globe in that country, as manager of a department. 
Mr. Hale received his insurance education in the Liverpool of- 
fice of the company. 

* * * 

Police Judge Oppenheim has held Pearl Rollins to answer be- 
fore the Superior Court on the charge of incendiarism, with bail 
at $5,000 bonds and $2,500 cash. Rollins is the young woman 
who is alleged to have fired the Murphy Brothers' saloon at Cali- 
fornia and Fillmore a week ago. 

* * * 

The Pacific Coast Casualty recently cancelled its entire line 
of workmen's compensation covering the Panama-Pacific Inter- 
national Exposition, and the line is now placed with the Mary- 
lad Casualty. 

* * » 

The Pacific Surety Company, now in process of liquidation, 
will be reorganized as a real estate and loan company. A stock- 
holders' meeting will be called for the near future to consider 
a proposition to so amend the company's charter as to eliminate 
all provisions authorizing the writing of insurance. 

* * * 

The City council of Oakland, in executive session, has ap- 
proved of the recommendation that $14,000 be appropriated for 
insuring the city employees against accident. The insurance 
will be taken with the State, and will cover all of the municipal 
employees except those in the fire and police departments. 

* * * 

Edwin R. Perfect, State agent for the American of Newark, 
for Nebraska, with headquarters at Omaha, is a visitor to the 
Exposition city. 

* * * 

The loss by fire of 2,600 feet of Southern Pacific snowsheds 
at Lakeview, twelve miles east of Truckee, is placed at $50,- 
000. The company's force fought the fire all day Sunday. 

Discriminating diners who appreciate a well rounded 

menu, well served amid attractive surroundings, should visit the 
inviting Vienna Cafe, south side of O'Farrell street, near 
Powell, the most famous of the pioneer restaurants of San 
Francisco that have stood the test of time by always leading in 
catering. Manager Galindo is always at hand to make sugges- 
tions regarding the season's delicacies and to provide any 
special dish that is dear to the diner. At present it is the popu- 
lar headquarters of the shoals of visitors from all points of the 
compass who are here to see the Exposition. Those who dine 
there once invariably become patrons. Charges moderate. 

"I understand you got several wedding gifts." "We did. 

At first I thought I'd have to hire a safe deposit vault, but after 
going over the stuff we simply stored 'em in a barrel in the 
cellar." — Birmingham Age-Herald. 

"That man who was waiting for opportunity to knock 

said that all he got was a mighty punk opportunity." "He was 
not waiting for opportunity to knock; he was waiting to knock 
opportunity." — Houston Post. 



Fire and Automobile Insurance 

Ample Facilities for Handling Large Lines 

PACIFIC COAST DEPARTMENT 

Williamsburgh City Fire Insurance Company Organized 1853 

Merchant* Fire Assurance Corporation Organized 1910 

United States Fire Insurance Company Organized 1824 

New Brunswick Fire Insurance Company Organized 1826 

North River Insurance Company Organized 1822 

WM. W. ALVERSON, MANAGER 

374 Pine Street, San Francisco, California 

SPECIAL AGENTS 

R. R. ROPER, San Franci.co A. M. LOVELACE, Portland 

T. J. KELEHER, Lo» Angeles W. T. BOOTH, Spokane 



SECURITY AND SERVICE 

That's What You Get When You 

Bond Your Employees 

With 

Pacific Coast Casualty Company 

Of San Francisco, Cal. 
A California Insurance Company 

$250,000.00 on Deposit with State Treasurer as a Guarantee to Policy Holders 
Agents in Every California City 



1863 



1915 



FIFTY-SECOND ANNIVERSARY 

Fireman's Fund Insurance Co. 

Capital $1,500,000 Assets, $10,000,000 

FIRE MARINE AUTOMOBILE 

California and Sansome Streets, San Francisco, California. 

The Connecticut Fire Ins. Co. 

OF HARTFORD 

CHARTERED 1850 



PACIFIC DEPARTMENT 



The Insurance Exchange, San Francisco 

Benjamin J. Smith, Manager 

West Coast-San Francisco Life Insurance Company 

Pine and Leidesdorff Sts. San Francisco, California 

Thomas L. Miller, President 
A strong, well managed Institution; organized under the rigid insurance 
laws of California. Its policy forms are clear and explicit, and define and 
guard the Interests of policy-holders as do those of no other company. 
Ask any agent, or write the company for sample, of policy forms. 

The Home Insurance Company 



Organized 1853 



Cash Capital, $6,000,000 



Insurance on personal effects of tourists and temporary sojourners any- 
where in United States, Canada and Mexico. Insurance against loss by 
fire. Automobile insurance. Indemnity for loss of rental income by fire. 
H L. ROFF, General Agent. J. J. SHKAHAN. Ass t General Agent. 

333 California Street. 



\Y iV Fenn'more 



A. R Fcnniroort 




181 Post Street > c r 

oan rranasco 
2508 Mission St. 1 

1221 Broadway. Oakland 



Mysterious Problem Solved 

Fur y- .1 

baffled a.- ti. why man 

could not wear MouM 

r any de- 

I 

■ 
foeali then wm generally 

annoying rainbow 
rnition which 
prevented c!pst vision. In 
lh-' n>:-w pa' 

■s arf* frrounil 

regular pair of glass*?, and the 
reading 
-'.tnce portion- 
-a Me. 



24 



San Francisco News Letter 



July 24, 1915 



FINANCIAL 



New High Levels 
In Security Issues 



New high levels were reached by 
so-called "war shares" in the New 
York stock exchange this week. 
Bethlehem Steel reached 198} 2 . 
Railroad issues improved chiefly under the stimulation offered 
by the bumper crops of the country. War contracts are behind 
the general movement of the leaders on the list. The excellent 
weather now prevailing throughout the East has shaved down 
the price of wheat. In local security circles trading in small 
lots continues; it is well distributed, with the sugars still the 
center of the limelight. Extra dividends keep popping up all 
along the line. Onomea joined the favored ones this week with 
an extra dividend of 80 cents per share in addition to the regu- 
lar 20 cents per share, both payable August 20th. This is the 
second extra dividend paid by the company this year. Honomu 
declared a 5 per cent dividend, payable August 5th, the total be- 
ing $6.50 per share. Pepakeo Sugar increased its dividend at 
the last moment to $6.50 per share, an added l 1 /^ per cent. 
Honolulu Plantation is also expected to give an extra slice of 
melon in the near future. 



This country's shipbuilding indus- 
A Better Outlook. try is in a highly prosperous condi- 

tion, with some of the yards en- 
gaged with contracts which will take two or three years to com- 
plete. It is expected that definite steps will be taken upon the 
reassembling of Congress to repeal, or greatly modify, the 
Seaman's Act and other obnoxious laws which have made it 
absolutely impossible to build up an American merchant marine 
at the time when it was most needed. Within the last month 
the problem has been brought forcibly before the chambers of 
commerce and other commercial bodies in different parts of 
the country, with the result that public sentiment is being cre- 
ated in favor of laws which foster American shipping. The 
railroad industry is picking up, and during the balance of 
the year it is probable that gross earnings will make a better 
comparison, month by month, with a year ago, than at any time 
since the European war started. The steel industry reflects 
such an increased demand, due to larger orders from domestic 
and foreign sources, that it is difficult to see how some of the 
material can be produced if the present ratio of increase is to 
be maintained. There has been immense buying of steel pro- 
ducts from abroad; also an appreciable increase in domestic 
business. Foreign buyers are taking immense quantities of 
bars, while the European orders for tin plate have been suffi- 
cient to advance prices materially. In nearly every branch of 
the industry, conditions are better than they were even a few 
weeks ago. 



Spring Valley Water Company has called a meeting of 

stockholders on September 16th for the purpose of authorizing 
the issuance of $2,500,000 two-year 5 per cent gold notes dated 
September 1, 1915. The proceeds of the notes will be used in 
retiring the present two-year note issue due December 1, 1915, 
of which $2,000,000 are authorized and $1,000,000 are outstand- 
ing. The old notes will be called for payment on September 
1st at 100 1 ;, and interest, the optional price. The remainder 
of the proceeds will be used in paying floating debts created by 
new construction, and also to carry on that construction, made 
up chiefly of work at Calaveras dam and in municipal pipe 
extensions. 

A report of the State Superintendent of Banks as of 

June 23d shows individual deposits of $247,205,781 in San 
Francisco, and $581,410,024 in the State. This is an inclusive 
gain of $8,191,484 for the State. The individual deposits in 
San Francisco banks increased $7,394,074 in the year. 



Frank B. Anderson, president of the Bank of California, 

has been elected a director of the Fireman's Fund Insurance 
Company, to take the place vacated by the demise of Charles 
R. Bishop. The company has declared its regular quarterly 
dividend of 4 per cent. 

Copper was quiet and steady this week at 19% cents, no 

sales exceeding twenty. 



Pacific Gas and Electric Company has issued its income 

report for the month of May, the five months ending May 
31, 1915, and the 12 months ending May 31, 1915. Some of 
the important items in assets are : Cash with trustees of sink- 
ing fund, $181,094; bills and accounts receivable, $2,248,999: 
cash on hand and in banks, $1,593,007; discount, etc., on capital 
stock issued, $1,850,873. Items in liabilities — Stock issued, 
$52,286,600; stock of subsidiaries, $77,270,300; bonds called 
but not redeemed, $1,105; current liabilities, $2,753,694; re- 
serves, $3,833,750. Total assets $141,610,487. 



Hutchinson Sugar Plantation has increased the dividend 

from 15 cents to 20 cents a share, payable August 10th. This 
increase will be maintained monthly until further notice. Paau- 
hau Sugar has increased its monthly rate from 20 cents to 25 
cents per share, payable August 10th, and on each month there- 
after till further notice. 



"Are you going to the Exposition?" "Nope; can't afford 

it." "But your wife bought an entire new outfit to wear at the 
Exposition." "That's why we can't afford it." — Houston Post. 



"I'm going to ask her to be queen of my home," said 

the enamored youth. "Yes," replied the cynic, "and she'll ac- 
cept with the idea that the home is to be an absolute mon- 
archy." — Topeka Star. 



He — They, say, dear, that people who live together get 

in time to look exactly alike. She — Then you must consider 
my refusal final. — New York Sun. 



"My man, where did you become such an expert swim- 
mer?" "Why, lady," responded our hero, modestly, "I used 
to be a traffic cop in Venice." — Buffalo Express. 



"I always believe in saving something for a rainy day." 

"How much have you saved?" "Oh, I haven't saved anything, 
but I believe in it." — Chicago Record-Herald. 



City Editor — What do you mean when you wrote "The 

statement is semi-official?" Reporter— Mrs. Blinks wouldn't 
talk, so I got the story from her husband. — Philadelphia Public 
Ledger. 



Poke Eazley had a good offer on his squirrel rifle the 

other day, but decided to wait and see what the United States 
is going to do. — Hogwallow Kentuckian. 



REMOVAL NOTICE 



Max I. Koshland begs to announce that he has removed his 
offices to MILLS BUILDING, SUITE 12 (ground floor) on 
July 1st, 1915. Specializing STOCKS, BONDS, INVEST- 
MENT SECURITIES. Member of San Francisco Stock and 
Bond Exchange. 



FOR SALE 

ROSS. MARIN COUNTY 

Unusual opportunity In Ross. Eight rooms, beautiful home, and 
three cottages completely furnished, with piano, on two and one- 
half acres, natural forest, live springs on property. 500 ft. on 
boulevard; only $8,000: terms. See owner on property. WIN sub- 
divide. Inquire LANG REALTY CO., San Anselmo, Cal. 



You Will Look Younger J 




Your personal appearance will be greatly Im- 
proved If you wear Mayerle's new Invisible Bifocals 
— the new near and far glasses. No disfiguring 
seams, a beautiful and perfect lens In every detail 
and highly recommended for strained and weak eyes, poor sight, 
tired, itchy, watery, Inflamed, gluey eyes, floating spots, crusty or 
granulated eyelids, cross eyes, astigmatism, headache, dizziness, 
children's eyes and complicated cases of eye defects. Two gold 
medals and diploma of honor awarded at California Industry Expo- 
sition, also at Mechanics' Fair October. 1913, to 
GEORGE MAYERLE 
Graduate German Expert Optician 
Established 20 years. 960 Market street, opposite Empress Theatre, 
San Francisco. 

Mayerle's Eyewater, at Druggists', 50c; by mall, 65c. 



MOTORING MAGAZINE WITH THIS ISSUE 






EalablUhed July 20, 186« 




AND 

California ActirriiBrr 



PRICE 10 CENTS 



SATURDAY, JULY 31, 1915 $4.00 PER YEAR 




■We are advertised by our loving friends" 




Mellins Food Ba 






WAR ATLAS 



OF 



EUROPE 



Detail Maps of Each Country 



THE World, showing Colonial Possessions; General ., 
Map of Europe, Great Britain and Adjacent Coun- 
tries, Netherlands, Belgium and Luxemburg, Den- 
mark, Schleswig-Holstein, Norway and Sweden, 
Russia, German Empire, Austria-Hungary, Switzerland, 
Northern France, Southern France, Spain and Portugal, 
Italy, Balkan States; also Portraits and Brief Biography 
of each ruler. 

This valuable work, with subscription for the OVER- 
LAND MONTHLY for one year, $1.25. Good until 
August 1st. 

OVERLAND MONTHLY 

21 SUTTER STREET 

SAN FRANCISCO 



HIGH CLASS PRINTING 



We have just added another new 
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furnished : : : : 



SAN FRANCISCO NEWS LETTER 
Tel. Kearney 3594 21 Sutter Street 



H 



ITCHCOCK 
MILITARY 

ACADEM 

THIRTY-EIGHTH YEAR 



Y 



Located one mile from San Rafael in the healthiest part of beautiful Marin 
County. .School fuily accredited. Highest rank accorded by U. S. War Dept. 
High morals and strict attention demanded. Special attention to Physical 
Culture and Athletics. Expert and experienced instructors. Separate room 
for each pupil. Juniors in separate building. Thirty-eighth year begins in 
August. Write for catalog. 

ADDRESS 

President Hitchcock Military Academy 

SAN RAFAEL, CALIFORNIA 



The Beringer Conservatory of Music 

926 Pierce Street, near McAllister 
PHONE FILLMORE 840 SAN FRANCISCO 

Directors: Joseph Beringer (Concert Pianist) 
Mme. Jos. Beringer (Concert Contralto) 

Thorough education in Pianoforte Playing and Singing. 
Special departments for beginners, amateurs and 
professionals. Pupils prepared for the operatic and 
concert stage. Opportunities given to advanced piano 
and vocal students to join the well known Beringer 
Musical Club for public appearances. 



MISS HAMLIN'S SCHOOL 
FOR GIRLS 

2230 PACIFIC AVENUE 

21231 BROADWAY SAN FRANCISCO, CAL. 

Boarding and Day Pupils. "Accredited" by all accredit- 
ing institutions, both in California and in Eastern States. 
Fall Term Begins August 23d 

TELEPHONE WEST 546 



California Conservatory of Music 

Offers Instructions mul Training in All Branchi.-s of 
MUSIC, ELOCUTION, DRAMATIC ART. DANCING 
Private Lessons in All Brunches to Suit the Con- 
venience of the Pupil 

Studios and Recital Hall 

1509 Gough Street, near Sutter San Francisco, Cal. 

Oakland Branch---Pacific Building— -16th and Jefferson Streets 



A. W. BEST 



ALICE BEST 



BEST'S ART SCHOOL 



1625 CALIFORNIA STREET 



Life Classes 
Day and Night 



Illustrating 
Sketching 

Painting 



Novelties for ''Welcoming" and 
"Bon Voyage" Packages 



Flowers Delivered to Any Part of 
the World 



SEND YOUR HOSTESS A DISTINCTIVE BOX OF FLOWERS 

FROM JOSEPH'S FLORISTS 
GRANT AVENUE, NEAR SUTTER STREET 



PILLSBURY'S 


PICTURES, inc 


VIEWS OF 


CALIFORNIA 


KODAK finishing done 


by EXPERTS. We will send 


for your films. 




219 POWELL STREET 


Phone Kearny 3841 




■•UHIAW July M IM4 




Devoted to the Leading Interests of California and the Pacific Coast. 




Vol. xc 



San Francisco, Cal., Saturday, July 31, 1915 



No. 5 



The SAN FRANCISCO NEWS LETTER AND CALIFORNIA ADVER- 
TISER is printed and published every Saturday by the Proprietor, Fred- 
erick Marriott, 21 Sutter street, San Francisco, Cal. Tel. Kearny 3594 
Entered at San Francisco, Cal., Post-office as second-class mail matter. 

Chicago Office — Geo. Hische, 1310 Westminster, Westminster Building. 
Chicago. 

London Office — George Street & Co., 30 Cornhill, E. C. England. 

Matter intended for publication in the current number of the SAN 
FRANCISCO NEWS LETTER AND CALIFORNIA ADVERTISER should 
be sent to the office not later than 6 p. m. Wednesday. 

Subscription Rates (including postage) — 1 year, $4.00; 6 months, $2.25; 
Foreign — 1 year. $6.00; 6 months. $3.25. 

■ It should be called the Impurity Congress. 

The Bryan coo, the Roosevelt roar, are equal in their 

power to bore. 

Whether we like Teddy or not, we have to admit that he 

has the punch. 

It will seem a quiet, dull and exciting old world after 

the war and the Exposition are over. 

Berkeley professor says Roosevelt is medieval. The 

professor hardly goes far enough back. 

A bad cold and the vacation fever bring the same results 

— confusing and conflicting advice from all your friends. 

Roosevelt's secretary used his fists in a political argu- 
ment while here. This strenuosity is as catching as smallpox. 

Woman named Pocraczalek injured in an automobile 

accident. Her name came out of the smash-up unshattered. 

The world is full of amateur diplomats and statesmen 

who could have showed 'em, by gosh, what kind of a note to 
write. 

— — Schmitz has cast his hat into the ring. While it may come 
out badly battered, it is likely to be very much in the way of 
the other candidates. 

The Busch estate has paid the State of California $31,- 

756 in inheritance tax. Isn't that something for the temperance 
people to have a fit about? 

Aren't there any really big or decent men in San Fran- 
cisco? If there are, why doesn't some one try to induce one 
of them to run for Mayor? 

Where to go for your vacation? Ask all your friends 

and get their varying recommendations, then you will be more 
unsettled about it than before. 

The prevalence of illicit love affairs in Los Angeles, with 

resulting murders and suicides, proves that the tighter the lid is 
put on, the higher it flies when it blows off. 

To-morrow will be Sunday — Billy Sunday. No doubt 

San Francisco will pay the cash tribute that he is shouting for, 
and send him away considerably richer than he came. 

It is proposed now to add the deaf and dumb sign lan- 
guage to the list of school studies. The school curriculum is 
so cluttered up already with fads that keep the pupils from 
learning anything useful that one more hobby couldn't do any 
harm. 



An elaborately equipped bath-room is to be part of the 

Mayor's suite of rooms in the new City Hall. We may have 
clean Mayors in that way — but it takes more than bath-tubs to 
produce clean politics. 

"There are higher standards in business than the accu- 
mulation of profits," says the manager of a corporation that has 
refused an $80,000 contract to make war materials. Unluckily, 
such high standards are rare. 

The question of who is to lead our symphony orchestra 

has been settled to the satisfaction of a lot of the elect. But 
the common run of people persist in thinking at the price of a 
three-rib roast is a bigger problem. 

To hang the owners of the Eastland wouldn't restore the 

lives that were lost; but it would make the owners of other un- 
safe boats rub their necks contemplatively, then get busy to 
prevent their own feet dangling in the air. 

Police Captain Peterson of Oakland told the Purity Con- 
gress some wholesome truths about the social evil, and was 
driven from the platform. They want only such truths as are 
in accord with their distorted imaginations. 

The California wine industry has been denounced by 

the Purity Congress as one of the causes of white slavery. The 
fact that these purists seldom know what they are talking about 
takes some of the sting from the denunciation. 

Automobile accidents have increased fifty per cent since 

the jitney 'bus was inflicted upon an already suffering public. 
The only consolation to be got from the casualty figures is that 
it makes us fifty per cent more agile and active. 

Prince Poniatowski, husband of a California girl, is men- 
tioned as possible king of Poland, after all this fuss in Europe 
is over. Of course, being democratic, we wouldn't be the least 
swelled up over providing a queen for a throne. Oh, of course 
not! 

You don't have to go to the Zone to have fun at the Ex- 
position. One rich source of amusement is the Palace of Fine 
Arts, where the discerning observer with a sense of humor can 
gain many a chuckle by watching the attitude of middle-aged 
Widdle-west women toward paintings of nude ladies. I saw one 
of them the other day. When the nude first struck her eye she 
gave a little gasp of pleasurable horror, then turned her eyes 
away. But they were drawn back by the awful fascination. 
She looked furtively around to see if anybody were observing 
her. It was evident that her guilt was known only to herself. 
But she must look some more. So she seated herself, and be- 
gan making a close study of the landscapes in the room. I 
don't think she really saw one of them. After a pretended look 
at a painting, she would shift her eyes again to that wicked 
nude for a quick glance. I don't believe there is a detail of it 
that is not indelibly impressed upon her mind. And she will 
go back to Ohiowa or wherever she came from with a story, 
to be told only to her intimates, of what a wicked place the 
Fair is, and what a brazen set the Westerners are. 



EDITORIAL COMMENT 



The report 
Salvage Signs recently re- 
For Pacific ceived from 

Mail S. S. Co. New York 

to the effect 
that an important banking 
syndicate had been formed to 
take over the stock control of 
the Pacific Mail S. S. Com- 
• pany now held by the South- 
;rn Pacific Company is gen- 
erally regarded as a logical 
move that will benefit the 
company and meet the re- 
quirements of the depressing 
new Seaman's bill which is 
scheduled to go into force No- 
vember 4th next. Under the 
law laid down for the Panama 
Canal, the Pacific Mail S. S. 
Company cannot use that 
waterway while it is a subsidi- 
ary or in any way connected 
with the railroad company. 
The two must be divorced, and 
this proposition from the New 
York bankers is one way out 
of the predicament. For a 
month or more past, a Chinese 
banking syndicate has been 
fishing for an option on this 
fleet of vessels. It is to be 
hoped, however, that the fleet The Iron 

will remain under American 

registry and become a leading impulse in the creation of the 
long hoped for upbuilding of an American marine. Never be- 
fore in the history of the country has Uncle Sam been in such 
direful need of a national fleet to handle the immense increase 
in the country's thriving trade. The moment is vital, and if 
prompt advantage is not taken, the golden opportunity will slip 
by, and the sea-carrying trade of the world will rapidly be re- 
covered by the leading mercantile nations of Europe, while 
America will lapse again into the old practice of paying hun- 
dreds of millions of dollars annually to the sea carriers of other 
countries. Any purchasers of the Pacific Mail steamers may, 
in a measure, denature the most restrictive clause of the Sea- 
man's bill, the one relating to wages, by teaching the larger 
part of the Oriental crew to speak English, and undoubtedly if 
the vessels remain under the American flag this will be done. 
From the way events are developing, there seems to be a likely 
promise that this historical pioneer fleet, which has done so 
much to develop commerce on the Pacific Coast, will be pre- 
served. A company that carries 45 per cent of the Coast ton- 
nage and 60 per cent with the Orient, is a local instrument of 
constructive value that not only ought to be preserved, but must 
be preserved for the interests of the mercantile community. 
The time is ripe and the emergency imperative to improve 
the ship owning facilities of the United States. Conditions un- 
der the old system and in the face of the new Seaman's bill are 
pitiful ; more than that, they are threatening. Barely ten per 
cent of the carrying trade of the world is under the American 
flag. Recent efforts to coax vessels to come in have been 
futile. During the week ending July 10, 1915, there were ad- 
mitted to registry under the act of August, 1914, one bark of 
1,337 tons. To date, the total number of vessels admitted un- 




der the same act is 151, with 
a gross tonnage of 530,361 
since the act went into effect. 
England now carries twice as 
much freight as all the other 
nations put together. All the 
countries of the world just now 
are beckoning to America to 
enter into trade with them. At 
the recent Pan-American con- 
gress, South America practi- 
cally agreed to give Uncle 
Sam the bulk of her trade, but 
this country is not in a posi- 
tion to take advantage of the 
offer because foreign ships, 
which control the carriage of 
sea cargoes, regulate their 
rates and routes so that South 
American exports must per- 
force go to Europe. If Amer- 
ica had the ships she could 
bore an entrance through this 
combination of foreign ship- 
pers and be welcomed by the 
eager South Americans. Un- 
fortunately, the new Seaman's 
bill stands in the way of this 
competition on account of the 
prohibitive wages it accords 
seamen as compared with the 
r SIB^ wages prevailing on European 
Cross. vessels of the same character. 

-Thomas in "London Opinion." There is a strong movement 
on foot throughout the country to modify these wage clauses 
in the bill, when Congress meets this fall. If this is done, a 
promising era would dawn on the shipping field of this country. 

JSr 

We on this side of the Atlantic, 
"Non-Intercourse War" and on the sane side of the world 
As a Pressure for Peace, for the time being, are of the opin- 
ion that the United States will not 
be dragged into the European war except to defend the national 
honor, as there are several courses that may be taken to check 
the bumptiousness that may be developed by any one of the 
several belligerents. For instance, one course is the boycott. 
It is only fair to state that a number of returned American 
travelers from abroad aver insistently that sentiment there is 
to the effect that the Unied States will be pressed into a diplo- 
matic corner of controversy by either Germany or England, and 
forced to resort to arms. War saturates the air breathed abroad, 
which undoubtedly accounts for such impressions brought back 
to America. The controversies with the two belligerents named 
arises primarily from the fact that the chief points debated are 
located in what may be termed a twilight zone. The differences 
with Germany center principally in the employment of the sub- 
marine, a new arm in warfare, on the activities and zone of 
which the members of the Hague tribunal has not passed judg- 
ment. With no international laws to hamper them, the sub- 
marines of Germany are working overtime, doing very much as 
they please in destroying anything and everything that threat- 
ens the prestige or safety of Germany. For this reason the 
Lusitania was torpedoed without hesitation, the idea being to 
terrorize England. The notes interchanged between Germany 
and the United States over this event and others of somewhat 



• 



July 31, 1915. 



and California Advertiser 



like character have failed, and will continue to fail while Ger- 
many continues to be so hard pressed by the English blockade. 
To preserve her position she will undoubtedly continue to ex- 
ercise every opportunity to destroy the vessels of her enemies 
and those of any neutrals suspected of assisting them. Were 
Germany in a position to get proper supplies from abroad, there 
is little doubt but what the Emperor would yield a point or 
more on the straining demands at issue. The German Emperor 
is not looking for war with this country, and thus it is that notes 
will be exchanged until Uncle Sam makes a definite stand. It 
is unlikely that under the Wilson administration the United 
States will go to war. The indications are that diplomatic com- 
munication between the two countries would be severed and a 
boycott against Germany follow. This would be a condition 
defined ten years ago by Judge Brewer as ^'non-intercourse, 
war without arms." It seeks to compel by moral might rather 
than by physical force, and isolates a nation very much as 
Robinson Crusoe was on the lonely isle of Juan Fernandez. 
Radical advocates of peace have been vehemently urging this 
course against all the European countries engaged in the pres- 
ent war. It has been estimated that, under present conditions, 
if the arms and provisions now being shipped abroad were 
stopped the war would not last more than three months. Con- 
certed action among the peace loving nations of the world might 
bring success. But would not the poisonous national hatred 
which engendered this war remain a cankering element that 
would eventually develop another storm of siege guns ? Could 
the countries now at war reach agreeable peace conclusions 
without one side as the recognized victors and entitled to war 
reprisals? 

From reliable Belgian sources 
comes the story, intimated in 
last week's issue of the News 
Letter, that the Pan-German 
spirit now sweeping over Germany-Austria is crystalizing into 
the dominant idea that "Belgium will and must be annexed to 
Germany." Indicative of this action are a number of hard facts 
in the shape of several new orders imposed on the Belgians by 
iheir invaders. General von Bissing, governor-general of Bel- 
gium, has issued orders prohibiting school teachers, under pen- 
alty of a year's imprisonment, from influencing their pupils in 
any anti-German sense; also the Belgians have been forbidden 
to make any demonstrations with their flag. German propa- 
gandists have seized the occasion to urge with intense vigor 
the Germanizing of Belgium. Arguments are made that the 
Belgians are part of the German people. Caesar, Goethe, his- 
torians and ethnologists are being quoted to support this view. 
Louis Viereck, a prominent Berlin correspondent, writes of the 
plans of a German newspaper to be founded in the near future 
in Brussels "to become a strong breastwork for the German 
cause." Songs are being composed and sung to rouse the emo- 
tions to the view that both Alsace-Lorraine, Belgium, and Hol- 
land as well, naturally belong in the great Germanic bund. This 
movement of Pan-Germanic extension along the northwest has 
attained sharp impetus since the social Democrats in the Prus- 
sian Chamber of Deputies vigorously protested against annexing 
Belgium. The bold and determined utterances and articles in 
the public press of this radical wing of Pan-Germanism is caus- 
ing new uneasiness in neutral countries. This sudden change 
taken from the position assumed by Germany six months ago 
has added greater uncertainty to the great issue at stake. In 
1870 this same idea to Germanize the captured provinces of 
Alsace-Lorraine developed in a whirlwind of enthusiasm, and 
was carried through while the fever and fervor were at their 
height. At the time, arguments were made that the inhabi- 
tants were the "little brothers over the Rhine" of the Ger- 



Pan-German Spirit Claims 
Belgium and Holland. 



The Exposition a 
Bait for Tourists 



mans. Bismarck had no illusion regarding such a relationship 
and bluntly dubbed the claims pure pedantry. At the least it is 
a strain on the reason, and puts too much stress on theoretical 
claims of relationship or former possessions. It gives no heed 
to the natural desires of the inhabitants of the territory taken 
over. Were West Prussia by any chance seized and Russian- 
ized by the Slavs, Germany would likely view such a parallel 
case in a different light. With this new and aggressive attitude 
taken by Germany over territory captured by her, the contest 
is certain to be waged from now on with more intense bitterness 
and vastly more determination. 

SB" 
The month of July has floated the 
management of the Panama-Pacific 
Exposition into that high tide of 
financial success which was ex- 
pected with the warm weather in the East and the gathering of 
the crops in the Middle West. A net cash income of $180,679 
has been earned since the opening day, February 20th. For 
the two weeks ending last Saturday it is estimated that the net 
income will be $150,000, or nearly as great as the entire first 
twenty weeks of the Exposition. The gate receipts now flooding 
the turnstiles are a reflection of the increasing crowds of visi- 
tors from all points of the compass. This is the advent of the 
year of years for California. Other quarters of the country may 
be suffering somewhat from the war in Europe, and a number of 
lines of California's natural industries may be experiencing 
sluggish demand, but on the whole the State is experiencing its 
greatest uplift to a higher place in the sun through the increas- 
ing crowds of visitors centering this way through the extraor- 
dinary attractions offered by the Exposition. The past few 
weeks the big local hotels have been pressed hard to handle the 
increasing number of guests. This is California's opportunity, 
her day of days, and events have so conspired in her favor that 
even the usual annual contingent of tourists to Europe is obliged 
this year "to see America first." Of all the States of the 
Union, California offers the most varied of picturesque and 
beautiful scenery in land and waterscape. Secretary of State 
Lane estimates that $100,000,000 heretofore spent in Europe 
by American summer tourists will this year be scattered in 
travel between the Atlantic and Pacific. The estimate is based 
on the unusually large flood of inquiries regarding details of 
visiting the great national parks and the Yosemite region. Fig- 
ures covering the travel to Europe for the fiscal year ending 
June 30th last show less than 170,000 tourists, the smallest 
number in a generation. The average daily attendance at the 
Exposition has risen past the 62,500 mark, and is growing with 
the days, with profits beginning to exceed $150,000 per month. 
The turnstiles have already clicked off 18,000,000 entrances, 
and the average increase indicates that by December 4th the 
total number of visitors will reach the record breaking attend- 
ance of 20,000,000. Of the many thousands of well-to-do citi- 
zens who visit us for the first time under the present extraordi- 
nary conditions in the world's seasonal travel, certainly a large 
percentage will acquire a predilection for California. May 
they spread the habit. California's investment in the Exposi- 
tion gives every sign of yielding splendid returns in an in- 
creasing annual tourist travel. 

W 
The Prohibition movement in this country has never con- 
cerned itself with the question of finding new revenue for the 
government in place of the liquor taxes, a vital item in the 
problem. The issue has been moral and social rather than fis- 
cal, although broadly economic considerations have a part in 
the general agitation. Now that business men are becoming 
more interested in the liquor question, there may be more of an 
effort to supply a complete program of reform. 



San Francisco News Letter 



July 31, 1915. 




iMow that Bryan and Roosevelt are barking at each other 

in the open, the public may glean something more than is sown 
in diplomatic words on this political wind storm. Both have 
written themselves into the country's political history, and each 
seems to be striving to bombastinado the other into the down- 
and-out club. Each is trailing somewhere in the class of can- 
didates that hope they are heading somewhere in the direction 
of the Presidency. This statement reads somewhat like their 
own spiflications, but it possesses credence with those who are 
keeping their eyes glued on the gathering bunch of prospective 
candidates trying to sneak into the line at this stage of the 
game without being detected. "Peace with honor" and "proper 
preparations for war" are now admittedly two of the leading 
planks that will be introduced into the respective party plat- 
forms next year. Bryan with his stuffed dove of peace and 
Teddy with his stuffed bear are two stuffed prophets that are 
warranted to lead the whole bunches of stuffed goats astray in 
the shape of voters. The practice is a national disease, signs 
of the quadrennial ranting and ranging "to put one over" on the 
easy-going American voter. Barnum thought he had the great- 
est show on earth. His little exhibit in man's native rube quali- 
ties would hardly answer as a side show at the great exhibition 
the national party managers will try to give the people next 
year. 

Eugene Schmitz, twice Mayor of San Francisco, has 

chucked his castor into the ring, and is cavorting around the 
political areas of the city with all the aplomb and grace of 
bearing that made him the hero of the gangsters in the happy- 
go-lucky days when everything was open — for those who 
quietly put up the mazuma and forgot to take receipts. As a 
"come-back," Schmitz has the suppleness and resiliency of a 
new spring mattress that was never exercised in his adminis- 
trations. He must have sunk on the side great wads of the 
"good old times," which he claims were so prevalent when he 
warmed the Mayor's chair, for he promises to bring them out for 
another airing of the city's dirty linen line. — should he be 
elected to office. There's nothing the matter with Schmitz, ex- 
cept his effrontery and the clothes-horses that are trying to 
pry him into the place where he will be a charge on the city 
treasury. Hot air explosions here this fall will be dangerous 
enough without Schmitz and his lieutenants endangering the 
new Civic Center and adjoining hustings. Somebody pull the 
strings on him : he shouldn't be handled. 

It is well enough for big corporations to hang the sign 

of "Safety First" on their front doors, but why in heaven's name 
do some of them dodge the observance when opportunity knocks 
at a side door and offers golden returns by taking chances, as 
was illustrated by the sinking of the steamer Eastland at the 
wharf at Chicago and the resulting appalling death loss of ex- 
cursionists. The vice of Greed has been trumpeted to the gen- 
erations of the world time without number, but only when the 
death toll is announced does the ordinary man stop to consider 
the result of the lesson. A new spirit has arisen, and "safety 
first' is its motto in preserving the lives of working people. The 
sentiment is noble and the purpose grand, but behind it looms 
the specter of human selfishness, Greed itself in appearance. 
Statisticians and employers have at last figured out that it pays 
to preserve life; human life preserved becomes an asset, and 
the returns show large increases to the national exchequer as 
well as to corporation balance sheets. 



Newspapermen's Day at the Exposition was the usual 

joke, a winking light as compared with the old time flare-ups, 
except in that pregnant hour when the "late watch" reached 
the scene on the Zone in time to join the day's dawning whoop- 
up. As a matter of fact, the real newspaperman, much as he de- 
lights in fliers with Frivolity, is a slave to working hours. The 
hybrid bipeds that usually decorate the conspicuous vantage 
points of a scheduled newspapermen's day are those that are 
prodigals of time, and have a left-handed bowing acquaintance 
with general publications. Conspicuous on the Zone on Satur- 
day night were the hectic bohemians and the bunches of rah! 
rah! college chaps who acquire their "blown in the bottle" news- 
paper tone and nerve by vigorously training to inhale tobacco 
smoke and traditions in the cafe of the Press Club. The 
sparkling, ripping, colorful bohemian life which the irrepress- 
ible student thinks he experiences is practically unknown to the 
great majority of every-day working newspapermen. Time has 
shunted their jobs along prosaic business lines. A decade ago 
newspaper tang and tone ruled the Press Club, but the growing 
urgency of a larger supply of funds to maintain the upkeep, 
demanded in the ranks of thriving local clubs, compelled the 
members to throw open the doors to applicants outside news- 
paper and professional ranks. The dues of these business men 
and university students defrayed these rising expenses, and 
the new blood introduced a wider social life in the club rooms. 
The Bohemian, Southern and other local clubs have had a like 
experience in efforts to meet climbing club expenses. The fare- 
you-well of the old-time newspaperman's day was April, 1906, 
when the big fire swept the city of its old haunts and trans- 
formed the old times as experienced by Arthur McEwen, Pete 
Bigelow, Hugh Burke, George Squires, Tom Williams, Billy 
Naughton, Billy Hart, the Lawrences, Tom Garrett, Cosey 
Noble, Jake Dressier, and others of the clan. In those fat days 
it was Newspapermen's Day in each of the 365 daily celebra- 
tions of the year. 

Those outsiders who are so vehemently throwing bricks, 

bottles and their own condemnation at the "Pioneer Mother" 
statue, temporarily set in front of the entrance of the Fine Arts 
Building at the Exposition, should learn that the artist who exe- 
cuted it had begged and implored numbers of the ladies on the 
committee in charge to allow him freer scope in the design, but 
after the manner of ordering a fashionable dress they wanted 
the effect to be up-to-date and presenting a smart appearance. 
Some imported chic might have been introduced had time 
allowed. They held control of the purse-strings, and hence had 
final say. The original design of the artist, which was satis- 
factory to a number of ladies on the committee who possessed 
well-grounded ideas of their own regarding creative art, was 
changed so often by the precieuse critics that at last he threw 
up his hands in despair and dumbly prepared the present 
bronze cast after their directions. As a pioneer mother with 
a couple of kids she is entitled to a prominent place in the 
line of our famous Market street statues. There is one thing 
in her favor and her fortune : had the artist not rushed his work 
quickly, in order to end the incessant bickerings of the kickers, 
Dr. Cogswell's ghost only knows what kind of an inhuman being 
she and her offspring would have become. However, the 
group escaped one crown of sorrow : they will never be used 
to advertise breakfast foods. A man of the Roosevelt fighting 
character, gripping a safe and defiant position on the back of 
a shooting star passing this earth, might hazard the remark 
that had this same coterie of lady kickers been placed on the 
list of "hanging and placing" committee of the Exposition, 
what a battleground of wreckage, rivaling anything in 
Europe, would now cover the acreage surrounding the Fine 
Arts Building. Was Kipling right, after all, about the female 
of the species being more deadly than the male? 



July 31, 1915. 



and California Advertiser 



My Son's Wife 



— Arno Roberts. 

She was only sixteen years old when my boy brought her to 
the country home where I lived in solitude, save for his occa- 
sional visits from the metropolis, where he was studying medi- 
cine — a dark-skinned, velvet-eyed girl, with a light step like 
that of some beautiful wild creature, so full of grace and free- 
dom was it. I v/as seated by myself, reading my Bible, when 
Hugh opened the door and said to me, after the first filial greet- 
ing: "Mother, dear, here is a daughter for you." 

"A daughter!" I echoed, dropping my spectacles to the 
ground, where they shivered into a score of sparkling pieces. 
For this was the first I had heard of my son's marriage. "Hugh, 
what do you mean?" 

"Didn't you get my letter, mother?" said he. 

I had received no letter, and I told him so. 

"That is unfortunate," said Hugh, gravely. "But I can tell 
you know what I wrote you last week — that I am married to 
Margaret Sinclair. Have you no welcoming kiss for my wife?" 

Mechanically I kissed her, but there was no heart in the 
action. 

"Come into the parlor, my dear," said I, "and take off your 
hat and shawl. I suppose you are very tired with your journey, 
and would like a cup of tea." 

Margaret did not answer, only looked at me with her dark, 
solemn eyes. 

"For mercy's sake, who is she?" I asked Hugh, when I re- 
joined him, after leaving her in the one spare room of my cot- 
tage. "Where did you meet her? And how did you come to 
marry her in this unexpected way?" 

"She is the daughter of a broken-down actor, who boarded in 
the same house where I did, and died suddenly. She was left 
utterly alone and unprovided for, and I became interested in her 
before I knew it." 

"Humph !" was my comment. 

"You will try to love her, mother, for my sake?" urged Hugh, 
laying his hand caressingly on my shoulder. I could feel the 
sudden tears brimming into my eyes. 

"Hugh," cried I; "I would try to love a beggar girl, if you 
brought her home here and asked me to love her. But it may 
not be such an easy task." 

Mrs. Dudley, an acquaintance of ours, came to tea the next 
day, and I told her all about it. 

"She seems a pretty girl enough," said Mrs. Dudley. 

"But she's such a mere child," said I, "and as inanimate as a 
block of wood. And an actor's daughter, too! Hugh has mar- 
ried her out of pity, and I hope he won't live to repent his rash 
quixotism, that's all." 

"Do you really mean it?" 

"He as good as told me so himself," said I. 

Margaret must have heard this conversation, although I had 
no suspicion of it at the time. 

When the tea bell rang, Margaret was nowhere to be found. 

"I suppose she has gone out to meet her husband," said I. 
"These young married people are so silly. We won't wait tea 
for them, Mrs. Dudley." 

The meal, however, was but half over, when Hugh came in, 
very pale, and with a set look about the muscles of his mouth 
which I had never seen there before. 

"Mother," said he, passionately, "what is this thing that you 
have done?" 

"I?" echoed I, in amazement. 

"You have driven my wife away from me!" 

"Hugh!" 

"Yes, with your cruel words," he went on vehemently. "This 
note, which she has left, tells me that she has gone forever, poor 
girl; but she knows no home but the one I have brought her 
from. Get my things, mother. I will follow her at once." 

But when he reached the metropolis, and called at the house 
where he had first met his wife, Margaret had not been there; 
and no trace could he find of her anywhere. 

He came back looking full ten years older. 

"Mother," said he, hoarsely, "this is your work." 

"Oh, Hugh!" was all I could say, as I wrung my hands in 
mute despair. "I didnt mean any harm. I didn't indeed." 

"You have blighted my life!" he said bitterly. "And poor, 



poor little Madge! Heaven only knows what has become of 
her." 

I can hardly remember how that autumn and winter passed 
away. But it was the next spring when Hugh fell ill of typhoid 
fever; and in his delirium he kept calling day and night for 
"Madge! Madge!" He never mentioned his mother's name; 
he never looked up into my face with eyes of tender recognition, 
but he fancied himself looking for a lost child, and the name of 
that child, repeated over and over again, like a sad refrain, was 
"Madge!" 

"Who is Madge!" the doctor we had called in suddenly 
asked. "Whoever she is, let her come in. It may be his 
salvation." 

And then I was forced to tell him all. 

"Put an advertisement in the paper," said the doctor. 

"Do you think it would do any good?" I asked piteously; 
and he answered : 

"It is worth the trial at all events." 

I was sitting at the kitchen table that very evening studying 
out the form of an advertisement — I chose the kitchen, so that 
the light of the lamp should not annoy my poor boy — when the 
curious magnetic thrills which sometimes announce to us the 
presence of another humanity than our own in the room crept 
through my veins, and, looking up with a start, I saw Margaret. 

Standing on the threshold, dark skinned and velvet eyed, 
just as she had stood that radiant September afternoon when 
first I saw her. 

"Is it true?" she asked me, with a wild vehemence of man- 
ner of which I had scarcely believed her capable, "that he is 
sick, dying and I not by his side?" 

I ran to her, holding out both my arms. 

"Stand back!" she cried, passionately. "I have neither pity 
nor favor to ask of you. But I loved him! Oh, I loved him, 
even though he did not care for me!" 

"Margaret!" cried I; "listen." 

And from the sick room came the pitful reiteration of the one 
word: 

"Madge!" 

She threw herself upon my bosom, with a burst of sobs and 
tears, which seemed to relieve her poor, overcharged heart. 

"Tell me," she faltered, "that my ears are not deceiving me. 
Tell me, does he want me?" 

"He is breaking his heart for you,'" I answered. "He loves 
you better than his own life." 

"May I go to him?" 

"Go!" 

I stood listening while she hurried into the darkened room — 
listening, with one hand pressed over my heart. And still came 
forth the pleading cry: 

"Madge! Madge!" 

Until all of a sudden it paused, and I heard my poor boy say, 
with an utterance of ineffable relief : 

"She has come back to me, my Madge, and now I can die in 
peace." 

But he did not die, my only son. He lived, thanks to the 
tireless nursing and tender devotion of the dark eyed young wife 
who had come like a healing angel to his side. 

"Madge," I said to her, the day that he first sat up in a 
cushioned chair, "it is you that we have to thank for this." 

"And do you think you can love me now?" she said im- 
ploringly. 

"My darling; my darling!" was all that I could say, as I 
clasped the slight, small figure cose to my heart. 

And from that day to this there has never been the sightest 
shadow of a doubt or dissension between me and my son's wife. 



The crew of the Harpalion, one of the British ships tor- 
pedoed off Beachy Head, had arrived in London. Mr. S. Har- 
per, the second officer, describing the experiences of the crew, 
said the ship was sailing down the Channel at the rate of about 
eleven and a half knots. "We had just sat down to tea," said 
Mr. Harper, "at the engineers' table, and the chief engineer 
was saying grace. He had just uttered the words, 'For what 
we are about to receive may the Lord make us truly thankful,' 
when there came an awful crash." — London Times Nen-s Item. 



ding Presents. — The choicest variety to select from at 
Marsh's, who is now permanently located at Post and Powell 
streets. 



San Francisco News Letter 



July 31, 1915. 




The Purity Congress, with its inhibitions and prohibitions, its 
suppressions and its resemblance to that gentleman of limerick 
fame, one "Rev. McGotten, to the pure all things are rotten,'" 
will be interested in hearing that other visitors have been struck 
by the abstemiousness of local society. 

Anthony Comstock and others of his ilk went sniffing around 
these parts and decided that while San Francisco was not 
steeped in sin and vice, there was a dilution of wickedness con- 
stantly sprayed over the landscape by the purveyors to vicious- 
ness, and they called upon the righteous to stop this flow of 
sin. They railed at the evils of "high society," and sounded 
warnings to the "sex agitated, cigarette smoking, cocktail drink- 
ing three o'clock in the morning fashionables who have al- 
lowed the country club to corrupt even suburban life." 

Here is a contradiction ready-made for controversy. Come 
men like Lord Neville, personal representative of King George 
of England, and after banquets at the Exposition, the Pacific- 
Union, Bohemian and Country Clubs, and in the homes of the 
rich and mighty, Lord Neville says: "I observe that the wave 
of restraint that has struck the rest of the world has reached 
these shores, too, and men out here are taking drink in that mod- 
eration which is true temperance." 

One wonders how Anthony Comstock and his sisters and 
brethren in the Purity League found an opportunity to get first 
hand information of the doings of the clubs of the rich and 
mighty! Of course investigators of their sort would never make 
second-hand charges. So it must be that Walter Hobart or 
Harry Scott or Robin Hayne, or some pious young member of 
the Burlingame Club, took Comstock down there incog and 
set up the grape juice for him and let him observe society — 
men and women acquiring a suburban past. Or perhaps Larry 
Harris or Lan Mizner, or some other humorless uplifter took 
the official symbol of Purity slumming through the clubs in 
town. Or could it be that the Purity League did not know what 
it was talking about ? 

© © © 

To be sure, no one can deny that sex agitation, cigarette 
smoking, cocktail drinking and late hours are not unknown fea- 
tures of life in these parts, in and out of fashionable clubs. But 
there is no doubt that one phase — the cocktail drinking : in fact, 
drinking of all kinds — is growing less and less in the clubs, 
which means that people in that set have gradually acquired a 
new standard of temperance. It would be altogether too Cubist 
to paint any one of these clubs without sketching in a few of the 
good old pickled soaks who are never altogether sober, but on 
the other hand just inquire how the profits from the bar have 
in recent years fallen off in the Bohemian and the Pacific-Union 
Clubs, and you will be convinced that drinking intoxicating 
liquors is on the decline. A year or two ago a witty director 
of the Bohemian Club ran an appraising eye over the amour.t 
of mineral water consumed that month at the club, and re- 
marked, "Some chap must have recently come down with a 
blood clot on the brain that all the rest have taken to milk and 
water. If another old soak goes off this month, we'll have to 
raise the dues or go into insolvency." 
© © © 

There has never been a drinking scandal in the Town and 
Country Club, or the Francisca, the two fashionable San Fran- 
cisco clubs for women. To the contrary, although cocktails and 
wine may be ordered there, so negligible is the demand for 
them that liquor is not even an item in the maintenance of the 
club. It may be that the warfare has not been between good 
and evil with good conquering, but between the flesh and the 
Devil, as it were, for there is no doubt that reprehensible 
curves and cocktails make covenant, and as most women want 
to keep in the sylph, or near-sylph class, they tabu alcohol for 
the sake of their figures — if not for the good of mankind. At 
the luncheon hour, one sees the ubiquitous cigarette, but sel- 
dom the thin-stemmed glass where fashionable women con- 
gregate. Solemn renunciation comes easier at the noon hour 
than at any other time of the day. 



There are plenty of authentic stories about this or that 
society woman with an undisciplined taste for bubbles, but for 
every woman who has been limelighted through illumination of 
this sort there are hundreds of society women who never over- 
indulge. The muck-rakers, with ears highly trained for the pop- 
ping of corks, pass these by, and take note only of those who 
go in for excesses. Ask any caterer or chef how the amount of 
wine for a function these days compares with the amount con- 
sumed a decade ago, and he will shake his head and mournfully 
say that if the consumption of alcoholic beverages is on the 
increase in America, the smart set cannot take any credit for 
that increase, for the fashionable thirst has been nursed into 
a decline, for one reason or another. 
© © © 

At the Burlingame Country Club and the other clubs down 
the peninsula, the managers tell the same story about the de- 
cline in bar profits, owing to the number of members who have 
a more rigid code about that sort of thing than used to obtain. 
This is not an effort to show society high and dry reading tracts 
on the How to Be Happy Though Sober. But it is a refutation 
of the charges of the putrescent purists who would have the 
world believe that our fashionable set is about to be submerged 
in intoxicants. 

see 

Lord Neville is the charming type of Englishman, who does 
not accept hospitality as though it were his due, and King 
George could not have sent a more affable nobleman to repre- 
sent him at the Exposition. He has been entertained in the 
formal fashion befitting his credentials, and likewise in the in- 
formal manner in which officials of this sort always delight. 
There was a time when San Franciscans felt a little antagonism 
because England was not, as a nation, exhibiting at the Exposi- 
tion, and there is still no doubt that the gallant French exhibit 
has given the French a special place in our affections, but on 
the other hand, all resentment against the non-exhibiting nations 
has faded out, and Lord Neville cannot feel any rebuke in the 
attitude of the people here for his visit has been piled high with 
private and public honors. 

Incidentally, Captain John Barneson has had "the time of his 
life," for Barneson, though he has lived in 'Blingum several 
years, and made his money in British Columbia, so near the 
American border that he speaks and understands English like 
an American, is still English enough to appreciate a real, live 
Lord, and the English colony here could not have chosen a more 
enthusiastic member than Barneson to do honors for the per- 
sonal representative of King George. Captain Barneson has 
entertained at several luncheons and dinners for the distin- 
guished visitor. 

© © © 

Colonel and Mrs. Daniel Jackling are planning to cruise the 
Alaskan waters again this August, and on this trip through the 
inland passage they will be accompanied by the Walter Martins 
and some New York friends. The Martins were to have gone 
North with them before, but were prevented by business affairs 
which held Walter Martin in Oregon. Mrs. Jackling will prob- 
ably be glad to get on the high seas for awhile and escape the 
hordes of people who want to sell her things, or offer them- 



Notice to the Public 



Paul L. Snutsel Art Gallery 

Russ Building 

Montgomery and Bush Streets 



Closed for the Summer 



Will Re-Open About September 15th 



July 31, 1915. 



and California Advertiser 



selves up as deserving objects of any philanthropic plans she 
has in view. Nothing but a sense of humor, which is possessed 
in high degree by both husband and wife, could save them from 
the situation which has been created by all the willy-nilly pub- 
licity which has been given to their millions and their yachts 
and private cars. Jackling is one of the big men in the scien- 
tific mining world, but he has not yet discovered any process 
which will reduce the iron nerve of the vendors and hawkers 
who have besieged them since it was reported that Mrs. Jack- 
ling was already collecting priceless objets d'art for the "pal- 
ace" which they will build for a town house. Perhaps the most 
interesting catalogue she could make when her house is com- 
plete would be a list of things, all "priceless," of course, which 
she might have purchased, but did not. 



The management of the Hotel Claremont, Berkeley, has is- 
sued invitation cards to its host of friends for an inauguaration 
dance in the new ball room on Saturday evening, July 31st. 
The patronesses of the occasion are : Mrs. Carl A. Bachelder, 
Mrs. Ralph Herbert Cross, Mrs. David Howard Foote, Mrs. 
Herbert H. Hart, Mrs. Frank C. Havens, Mrs. Wickham Hav- 
ens, Mrs. Joseph Hoyt, Mrs. Edward James Hudson, Mrs. Sam- 
uel C. Irving, Mrs. Erick O. Lindblom, Mrs. James K. Moffitt, 
Mrs. Isaac L. Requa, Mrs. Mark L. Requa, Mrs. Francis Samuel 
Spring, Mrs. Samuel J. Taylor, Mrs. William Milton Thompson, 
and Mrs. Benjamin Ide Wheeler. 



THE ROCKEFELLER IDEA. 

The senior Rockefeller is probably our most striking exem- 
plar of considering the interests of the individual. He thinks 
in terms of the man, not of the group. It is his idea that the 
group cannot do for the man what the man cannot do for him- 
self. Economic advantage he holds to be the fruit of strength 
and character. 

"It is my personal belief," he says, "that the principal cause 
for the economic differences between people is their difference 
in personality, and that it is only as we can assist in the wider 
distribution of those qualities that go to make up a strong 
personality that we can assist in the wider distribution of 
wealth." 

In other words, we need a more equitable distribution of 
brains before we can hope to accomplish a more equitable dis- 
tribution of wealth. Mr. Rockefeller has been thinking of this 
in trying to devise intelligent means of administering his own 
vast accumulations. He believes that it will be best for the 
country if those who have inherited or acquired property retain 
it "until some man, or body of men, shall rise up capable of 
administering for the general good the capital of the country 
better than they can themselves." The only alternatives he 
can conceive are these, both of them unsatisfactory: 

"We might put our money into the treasury of the nation and 
of the various States; but we do not find any promise in the 
national or State legislatures, viewed from the experience of 
the past, that the funds would be expended for the general 
weal more effectively than under the present methods; nor do 
we find in any of the schemes of socialism a promise that wealth 
would be more wisely administered for the general good." 

Neither Mr. Mahon nor Mr. Rockefeller will win the unani- 
mous assent of those who hear or read them. The human mind 
does not work that way. Both have voiced an element of truth. 
Both have expressed significant tendencies of our times. And 
if they, and all who follow them in thought, and all who follow 
neither of them, will think of their country's interests first, or, 
failing that, if they will think of their own interests in terms 
of their country's interests this democracy will never fear the 
test of national unity and national action. Peace hath her vic- 
tories. 



A BOOMERANG. 

Shronk stopped his motorcar at a desolate crossroads and 
yelled to a farmer who lay on a cart of fertilizer: "Hey, Com- 
silk, is this the way to Croydon?" 

The farmer raised himself from the fertilizer in astonishment. 
"By heck, stranger, how did you know my name was Corn- 
silk?" he asked. 

"I guessed it," said the motorist. 

"Then, by heck," said the farmer, as he drove off, "guess 
your way to Croydon." — Exch 



WOMEN THE CLOSEST BUYERS. 

It is generally admitted that women buy closet than men do. 
They have a keen sense of values in household furnishings 
clothing and food supplies. The family where the woman does 
the buying usually lives cheaper than the home with a man as 
purchaser. 

One principal reason for this contrast is that women study 
the stores, their contents and their newspaper advertisements 
more closely. While the men are reading baseball or politics, 
the women are after the store news. They examine it thor- 
oughly, and any announcement of special values, bargain sales 
odd lots, closing out sales, is studied word for word. After a 
woman has looked over the newspapers and starts downtown 
on a shopping expedition she knows pretty nearly what she 
wants. She has a pretty definite tour mapped out, knows where 
she wants to go, what she is after and what it is going to cost 
her, and the result is that the family pocket-book goes a long 
way in the hands of the prudent and businesslike woman. 

SIGNS OF BETTER TIMES. 

The large demand for subsidiary silver coins, according to 
Robert W. Wooley, director of the mint, is one of the best evi- 
dences of increasing prosperity. The calls are said to be prac- 
tically unprecedented, considering the time of the year. This 
"means not only that a lot of money will be needed for moving 
crops, but big industrial pay-rolls, prosperous times in the re- 
tail trade and plenty of patronage for summer resorts." 

When money circulates freely, business is generally in a 
sound condition, and money cannot pass from hand to hand 
unless it is in convenient denominations. It is said that in the 
West "minor coins are in more general use than ever before, 
and there are big stocks of cents, nickels, dimes and quarters 
on hand at the Denver and San Francisco mints to meet the ever 
increasing calls." 



FIGHTING WITHOUT HATE. 

Comparing the harsh and violent statements of the armchair 
diplomatists and fighters at home with the simple, human let- 
ters that come back from the men at the front, one is tempted 
to wonder why it is that so many of these really blood-thirsty 
patriots have apparently been deprived of the chance to wear 
out their wrath upon the field ? For there is yet to appear an 
authentic letter from a private or officer on either side that con- 
tains a tithe of the virulence and bitterness shown in the state- 
ments and writings of many non-combatants. Referring to a 
letter of a young officer, in the London Times, the New York 
Tribune remarks that in his mildness and honest appreciation of 
the enemy he "makes an odd contrast with the haters, German 
and English, who are doing their hating at home, safely beyond 
the reach of shell or bayonet." 



SUPERFLUOUS GRIT. 

During a particularly nasty dust-storm at one of the camps a 
recruit ventured to seek shelter in the sacred precincts of the 
cook's domain. 

After a time he broke an awkward silence by saying to the 
cook: "If you put the lid on that camp-kettle you would not get 
so much of the dust in your soup." 

The irate cook glared at the intruder, and then broke out: 
"See here, my lad, your business is to serve your country." 

"Yes," interrupted the recruit, "but not to eat it." — Tit-Bits. 



-The popular Inside Inn, located in the heart of the most 

beautiful and convenient surroundings on the Exposition 
grounds, easily maintains its prestige as the center of social 
life on the grounds. Among the many important gatherings 
held in the spacious assembly halls there, this week, was the 
special breakfast tendered Mrs. T. Vanetta Morse, national life 
president of the National Vocational Art and Industrial Federa- 
tion. Covers for one hundred and fifty guests were laid in what 
the Eastern visitors regarded as a flower bed, so plentiful were 
the rich bossoms. Mrs. Morse will have charge of the Voca- 
tional Art Day, July 29th. Reservations are being taken in such 
large numbers at the popular Inside Inn, the only hotel on the 
grounds, as to substantiate the claim made by the management 
three months ago that August and the following months would 
witness by far the largest throng of Eastern and Pacific Coast 
visitors that have yet gathered on the grounds. 



San Francisco News Letter 



July 31, 1915. 




PL/E/ASURE/S WAND 



'We obey no wand but Pleasure's." — Tom Moore. 




Capital Acts at the Orpheum. 

A diversified bill is in evidence this week. The 
new classical dancing figures as set forth by Marion 
Morgan's sextette is something really new in the 
Terpsichorean art. The groupings and movements 
are striking and wonderfully effective. There is 
originality in the costuming. It is a radical depart- 
ure from the conventional order of things. Bert 
Melrose and his tables are back. Melrose is as funny 
in his pantomimic work as Joe Jackson with his bicy- 
cle. As exponents of silent acting, they demonstrate 
that pantomime is not a lost art. The Misses Camp- 
bell give a refined fifteen minutes of entertainment, 
rendering Southern songs with much expression and 
real fervor, a specialty which has much to commend 
it. Katherine Ruth Heyman, the pianist who came 
into local prominence through her excellent work at 
the Camille Saint-Saens concerts, has gone into vau- 
deville. As a technician, pure and simple, Miss 
Heyman is an artist. Allan Dinehart presents him- 
self in a clever act entitled "The Meanest Man in 
the World." The little play is not near so bad as it 
sounds. It is a pretty love story much out of the 
ordinary as enacted by Dinehart and Miss Dyer. A 
quartette called "The Volunteers" render some good 
music, and these chaps go about their work in a lit- 
tle different manner from others, their comedy being 
both new and good. 

Nan Halperin, who claims to have a personality 
all her own, sings songs and gives impersonations 
which clearly establishes the fact that she is all that 
she claims. She scores a large-sized success. Gus 
Edwards is paying us another visit, accompanied by 
his company of juveniles. There is something worth 
while every moment. It's a good bill, an old story at 
this theatre, where capacity houses are always the 
rule. 

Paul Gerson. 

* * ■-:■■ 

Capital Bill at Pantages. 

Ripping good dancing, tropical and classical, was 
the feature of this week's bill. Tom Lindon and his 
Jungle Girls, in the skit of "The Up-to-Date Mis- 
sionary," gave a Zulu festival of songs, fantastic 
caperings and original dances that kept the house in 
a furore of thrills, punctuated with interchanging 
sr.ow balls between the lively dancing girls and the 
enthusiastic audience. Everything went with a zip and bang. 
Hubert Dane and his six adorables in a repertoire of classic 
dances were revelations of beauty, grace, composition and the 
essence of poetry in motion. Hubert Dane, as a Chinese Em- 
peror with offerings to Buddah, introduced a clever and real- 
istic drama of pantomimic dancing. The ensemble of the 
group in the dance of the Bacchanals brought down the house 
in a tumult of applause. Jue Quong Tai, billed as a Chinese 
nightingale and a Canton beauty, made plain that she carried 
the blue ribbon in each class. She possesses a sweet voice of 
flexibility, and has the rare talent of selecting suitable songs 
for its range, with the result that the audience demanded of 
her all the contributions the time allowed. She changes her 
dress with her songs, and both are revelations. Black Face 
Eddie Ross and his African harp are simply laughs in black 
shape; he kept the house rocking in laughter while relating his 
weird experiences with an escaped lunatic; he tickles his Afri- 
can harp till it hums with airs that actually set the feet of the 
audience to keeping time. Stella Maye and Margie Addies are 
two unusually clever comedian singers, and stamp "class" on 
the program. They introduce a number of very entertaining 
stunts in singing and acting, and handle them with the fine 
finish of artists. Arthur Don and George Stanly put over a 
very clever "kidding" stunt, and Phil La Toska does some very 
clever work with superlative ease of manner as a talkative jug- 




William Morris, the famous legitimate star, next week at 
the Orpheum. 




DRY 



DOORD'S 

LONDON, ENG., GINS 

OLD TOM 



TWILIGHT 

Charles Meinecke & Co. 

t<i>Ti Pacific Coast 314 SACRAMENTO ST., S. T. 



July 31, 191S. 



and California Advertiser 




Ernestine Schumann- He ink, ccntiaiio, at the Beethoven 
Festival of Music, Civic Center Auditorium, Aug. 6, 7, 8. 

gler. "The Stranger," a playlet that made a hit on the Orpheum 
circuit, continues to repeat its success with the same cast. A 
packed house rendered hearty appreciation of the bill. What 
more can a management ask? 

• • • 

San Francisco Musical Club. — On Tuesday evening next, 
August 3d, the San Francisco Musical Club will give its final 
concert in the ballroom of the California building. Those who 
heard "Lobetanz" on June 2d will no doubt be glad to avail 
themselves of the second and last contribution of this very 
worthy organization of women which stands for the best in 
music. 

The concert will have much to attract the public. The pro- 
gram will be divided into two parts : the first includes the Cesar 
Frank sonata for piano and violin which had so much favorable 
mention at the recent Biennial in Los Angeles, and will be 
played by the same able artists, Miss A. M. Wellendorff and 
Miss Elsie Sherman. Then follows a group of songs, "The 
Cry of Rachel," Mary Turner Salter; "Ah, Love but a Day," 
Mrs. H. H. A. Beach; and Chadwick's "Before the Dawn." Mrs. 
Arthur J. Hill's clear soprano will be heard to advantage in all 
of these numbers, and it is of interest to know that the com- 
posers of the respective songs are to be present! Two piano 
solos follow, probably Shubert's "Impromptu in A flat" and 
Chopin's Ballade, also in "A" flat, by Mrs. Emilie Gna"e Mc- 
Laughlin. 

The second half of the program will be devoted entirely to 
the compositions of Miss Mabel W. Daniels, who will be at the 
piano. Two trios, "A June Rhapsody" and a cycle, "Spring- 
time," for women's voices, the latter uses an obligato soprar.o, 
and is a most meritorious work. The artists participating will 
be Mrs. Arthur J. Hill, Mrs. Marion Holmes Nash, Mrs. G. Fred. 
Ashley, and Mrs. Horatio Stoll. The program will close with a 
group of charming contralto songs, "Fields o' Bally Clare;" 
"Song of the Persian Captive" (in press), and "Daybreak," all 
admirably suited to the singer, Mrs. Marion Holmes Nash. 

The club express themselves jubilant over the fact of being 
able to present the works of so able a woman as Miss Daniels, 
who will, as one of the American composers, direct the orchestra 



on Sunday next, at Festival Hall, in her tone poem, "Desolate 
City." 

Betty. 

* * * 

Venus and the Bull — An Anatomical Expert. 

Have you seen the bullfight in the Streets of Seville on the 
Zone ? There are some who are unkind enough to say that the 
management, in its efforts to produce humane bull-fighting, have 
denatured the performance too much. A matinee was given not 
long ago for the performers in the other concessions. In de- 
scribing her experiences Miss Ruth Stewart, the charming little 
soubrette of the Living Venus show, ingenuously remarked: "I 
don't claim to be an authority on the subject, but in my opinion 

or.e of those bulls was a cow." Perhaps it was a "neutral." 

* * * 

Miss Mabel Riegelman in Operatic Selections. 

Miss Mabel Riegelman, prima donna soprano of the Chicago 
Giand Opera Company, charmed a large audience in the Audi- 
torium of the California Building at the Exposition Sunday af- 
ternoon. In a program of operatic selections, she displayed her 
raie versatility and unusual finish. The exceptional beauty and 
fullness of her notes, combined with their lyric qualities, won 
the admiration of the audience, and the popular California art- 
ist was roundly applauded. 

* • • 

ADVANCE ANNOUNCEMENTS. 
Orpheum. — William Morris, one of the cleverest and most 
popular leading men Charles Frohman ever had, and subse- 
quently a most successful star, will be the headline attraction 
next week at the Orpheum. Mr. Morris will present a con- 
densed version of the famous farce, "Mrs. Temple's Telegram," 
in which he originally played the leading role. A special fea- 
ture of extraordinary interest will be the famous Orquesta Tor- 
lebanca of twenty pieces, which is the finest musical organiza- 
tion of Mexico. Attired in the picturesque costume of their 
native land, these splendid musicians play from their immense 
repertoire classical, national, operatic and popular numbers. 
Sra. Rivera, who accompanies the orchestra as vocal soloist, is 
the possessor of a lyric soprano voice of unusual sweetness and 
flexibility. Stewart Jackson and Dorothy Wahl, musical com- 
edy favorites, who are meeting with great success in vaudeville, 
will present a diverting skit entitled "Before the Theatre," in 
which singing, dancing and piano playing are introduced with 
enjoyable effect. James Teddy, the Champion Jumper of the 
World, will give an exhibition of his marvelous skill in leaping. 
He held the Victor International Championship during 1911, 
1912 and 1913. Allan Dinehart and his company, in Everett 
S. Ruskay's sketch, "The Meanest Man in the World;" Nan 
Halperin, the singing comedienne; "The Volunteers," and Gus 
Edwards and his Song Revue of 1915, will concude their en- 
gagements with this bill. 

* * * 

Columbia T-heatre. — The problem of the tainted woman is 
treated in "The Second Mrs. Tanqueray," the first of the series 
of great plays that have come from the pen of Arthur Wing 
Pinero, which will be presented by Mrs. Patrick Campbell at 
the Columbia Theatre next Monday night, August 2d, and all 
week. Paula Tanqueray is a woman whose reputation for 
moral and social regeneration through marriage to a man brings 
about a relentless tragedy. It is a powerful and concrete state- 
ment of the proposition that the wages of sin is death. The 
Paula of Mrs. Patrick Campbell bears the stamp of authenticity. 
She created the part, and she plays it with the most impressive 
artistry. During Mrs. Campbell's engagement at the Columbia, 
special priced matinees are given on Wednesdays and Satur- 
days. 

* • • 

Bohemian Grove Play at Cort. — The annual presentation of 
the Bohemian Grove play will take place this year at the Cort 
Theatre, Tuesday afternoon, August 10th, at three o'clock. The 
book is entitled "Apollo," by the distinguished librettist, Frank 
Pixley, and the music is by Edward F. Schneider, composer of 
"The Triumph of Bohemia," a great success of former years. 
"The Dance of the Saplings," by Mr. Schneider, is well re- 
membered. The principal soloists of the afternoon will be 
George Hamlin, the famous tenor, and Clarence Whitehill. the 
renowned basso. Mail orders, accompanied by check, will be 
received at the Bohemian Cub and filled as near the location 
desired as is possible. 



10 



San Francisco News Letter 



July 31, 1915. 



Mormon Tabernacle Concerts. 

The Mormon Tabernacle choir of Ogden, Utah, gave four con- 
certs to enthusiastic audiences at Festival Hall at the Exposi- 
tion. The two hundred voices, men and women, entered into 
the program with the enthusiasm of heart and soul, under the 
stimulus of Joseph Ballantyne, the director. The body of the 
tone of the singers proved smooth and even, their choir attack 
excellent, and their ensemble work finished to a degree. Their 
repertoire was judiciously selected, and more than filled expec- 
tations. Emma Gates, the soprano soloist, captured the audi- 
ence with the velvety tone of her voice and the clear flexibility 

of her higher notes. 

* * * 

Big Playlet the Feature at Pantages. 

The success following the initial production of the Holbrook 
Blinn thrillers under the direction of Milton Stallard has en- 
couraged the management of the Pantages Theatre to present 
several of the most popular of these playlets in San Francisco, 
Oakland and Los Angeles. Next week, "Fear," the tense one- 
act that had all this city talking last season when the piece 
was produced at the Columbia, will be offered with J. Anthony 
Smythe in the principal role of "Beverley," the Civil Service 
official whose heart is filled with terror at the thought of being 
stricken with the plague. Stallard will give "Fear," a splendid 
production from a scenic standpoint. James Dillon will be 
cast for a strong part. Ethel Davis, a favorite at the Pantages, 
and her "Baby Dolls," will return with a revised edition of her 
rollicking nautical musical farce, "The Candy Ship." Gus 
Leonard, the veteran German comedian, is supporting Miss 
Davis. Jessie Hayward, assisted by Leon Hahn, have a jolly 
little sketch with a real plot, entitled "The Quitter." Bigelow, 
Campbell and Rayden, a trio of rousing cabaret singers, feature 
in the new bill. Neuss and Eldrid have a burlesque acrobatic 
act called "The Yaphank Guardsmen." Fred Rodgers, a col- 
ored dancing comedian, and Farwell, the human band, are 

other acts. 

* * * 

American Composers' Day at Exposition. — La Loie Fuller, 
"Mistress of Light," will give her last performance of the month 
at Festival Hall this Saturday afternoon, and on Sunday after- 
noon one of the most interesting and novel concerts in the musi- 
cal history of San Francisco will take place. The occasion will 
be known as "American Composers' Day." Director of Music 
George W. Stewart has been able to prepare a remarkable pro- 
gram. Only works of native writers will be played, and each 
composition, with one exception, will be conducted by the com- 
poser in person. The one exception will be the Concerto for 
pianoforte, in C sharp minor, by Mrs. H. H. A. Beach, played 
by the composer, but conducted by Richard Hageman. George 
W. Chadwick, the eminent writer of symphonic and chamber 
music, will lead the Exposition Orchestra of eighty musicians 
in his overtures, "Melpomene" and "Euterpe," and Miss Mabel 
W. Daniels, whose father, George F. Daniels', was president 
of the Handel and Haydn Society of Boston for many years, 
will conduct the orchestra in her poem for baritone, "The Deso- 
late City," which will be sung by Cecil Fanning. Miss Daniels 
has as wide a reputation for conducting as she has for com- 
posing. Dr. Parker, of Yale University, whose $10,000 prize 
opera, "Fairyland," recently created a furore in Los Angeles, 
will wave the baton over his overture, "Northern Legend," and 
Frederick Stock, conductor of the Theodore Thomas Orchestra 
of Chicago, will direct a "Symphonic Sketch" and "Symphonic 
Waltz" of his own composition. Ernest R. Kroeger, of St. Louis, 
renowned pianist, organist and composer, will lead the four 
movements of his suite, "Lalla Rookh," and Carl Busch, of 
Kansas City, will interpret his tone poem, "Minehaha's Vis- 
ion." Our own California composer, W. J. McCoy, whose "Ha- 
madryads" is so well known, will offer the prelude to the third 
act of his opera, "Egypt." Seats may be obtained at the Ex- 
position box office, 343 Powell street. 
* * * 

Arrangements Ready for Beethoven Festival. — Manager 
Frank W. Healy has completed all the preparations for holding 
the great Beethoven Festival of Music scheduled at the Civic 
Center Auditorium, Larkin and Grove streets, next Friday, 
Saturday night, and Sunday afternoon, August 6, 7 and 8th. A 
selected chorus of 2,000 singers is engaged, and a symphony 
orchestra of TOO, conducted by Alfred Hertz, a well known 
leader of the Metropolitan Opera House, New York. The solo- 



ists will be Marcella Craft, soprano; Schumann-Heink, con- 
tralto; Paul Althouse, tenor, Arthur Middleton, bass-baritone, all 
from the Metropolitan Opera House, New York. In addition 
to the rendering of the famous Ninth Symphony, the programs 
will present the cream of the great composer's best works. A 
feature in the program that has aroused intense enthusiasm and 
expectation will be Schumann-Heink's singing of Schubert's 
"Die Allmacht" (The Almighty), accompanied by the full 
strength of the symphony orchestra. Liszt pronounced this song 
one of the greatest ever written. Manager Healy has had the 
acoustics of the Civic Auditorium corrected in every particu- 
lar, so that the full beauty and delicate shading of the vocal 
and instrumental tones may be rendered in all their excellence. 
Complete programs, seating plans and tickets are to be found 
at the headquarters of Sherman, Clay & Company, Sutter and 
Kearny street, and at Kohler & Chase, 26 O'Farrell street. 

* * * 

Margaret Angiin in Famous Greek Plays. — Margaret Anglin's 
forthcoming revivals of three of the greatest works of the an- 
cient Greek dramatists at the Greek Theatre, Berkeley, where 
the plays will be presented in the following order : Saturday 
evening, August 14th, the "Iphigenia in Aulus" of Euripides, 
Saturday evening, August 21st, the "Medea" of Euripides, and 
Saturday evening, August 28th, the "Electra" of Sophocles. 

The plays selected by Miss Angiin indisputably belong to the 
best works of the greatest of the ancient Greek dramatists, and 
the cast of principals which she has assembled for the interpre- 
tation of the texts will insure careful, intelligent and scholarly 
reading. Miss Angiin will play the title character in each trag- 
edy, and the other characters will be in the hands of well known 
actors, including Fuller Mellish, Ruth Holt Boucicault, Pedro 
de Cordoba, Howard Lindsey, Lawson Butt and others. Wal- 
ter Damrosch, who has composed the musical settings for each 
play, will arrive in Berkeley on Saturday to select and re- 
hearse the choruses and conduct the orchestra of sixty instru- 
ments at each performance. Upwards of two hundred super- 
numeraries will be employed in the "Iphigenia." The seat 

sale for all performances will open on August 9th. 

* * * 

Pageant Drama at the Exposition. — Carloads of scenery 
have been brought from Carmel to present the outdoor pageant 
drama of "Junipero Serra" at the Court of the Universe, Pan- 
ama-Pacific Exposition grounds, on the evenings of July 30th 
and 31st. Four hundred actors and cavalrymen will take part. 
Father Serra will be enacted by the well known writer, Freder- 
ick Bechdolt, and Grant Wallace, war correspondent and all- 
round writer, will play the part of Portola. Zuela and Ynez 
Peralta, the leading female characters, will be played by 

Frances Pudan and Bonnie Hale. 

* * * 

Matinees of Music. — Another delightful program has been 
prepared for the summer series of the Matinees of Music given 
weekly at Kohler & Chase Hall for next Saturday afternoon, 
July 31st. The attraction will be Miss Gladys MacDonald, 
contralto, a young vocalist of rare artistic qualifications. Thanks 
to her unquestioned artistry, she has become a favorite with 
concert audiences. G. Vargas will supervise the instrumental 
portion of the program as usual, and in addition he will render 
a number of piano solos on the Knabe Player Piano. 



To visit San Francisco without seeing A. Andrews' Dia- 
mond Palace would be like visiting the city and not seeing the 
Exposition. It is a leading feature of San Francisco, a marvel 
of beauty and unique decoration. To be appreciated, it must 
be seen. Visitors and residents are cordially invited. Estab- 
lished 1850. Open 8 a. m. to 6 p. m. 50 Kearny street, near 
Market street. 

Have Healthy, Strong, Beautiful Eyes | 




Oculists and used Murine Eye Remedy many 
pu.;.;... years before it was offered as a 
l nysiuans Domestic Eye Medicine. Murine is Still ?. 
Compounded by Our Physicians and guaranteed by them 
asa reliable relief for Eyes that Need Care. Try it in your g 
Eye&, in Baby's Eyes — No Smarting — Just Eye Comfort. ^ 

Buy Murine of your Druggist—accept no Substitute. 

and if interested write for Book of the Eye FREE fj 

Murine Eye Remedy Company, Chicago ^ 



»^*NN•»s^^^■^.v^N^^*^^^^^s^*^s^»^^»N^N^^^^^^ 



July 31, 1915. 



and California Advertiser 



11 



AN OPEN LETTER. 

Editor News Letter, 

San Francisco, Cal. 
Dear Sir : 

It appears that our neighboring city of Oakland possesses a 
Mayor who is attempting to "jimmy" his way into some hall ol 
ill-fame. The antics of a professional politician are not ordi- 
narily of much concern outside political regions, but in this in- 
stance it seems that the public should be told that the Mayor of 
Oakland, if permitted to continue in the project he has an- 
nounced, will bring down upon his city, and incidentally upon 
California — which, though incidental, is a graver aspect of the 
case — the laughter or the scorn of the rest of the country. This 
project is to remove from the wall of the Mayor's office in the 
City Hall in Oakland a mural painting by Frank Van Sloun, 
part of a lunette which decorates that room, and which has for 
its subject matter aspects of early California history. The 
picture in question portrays the Indian and Mission period. In 
it, Frank Van Sloun introduces the figure of a Franciscan friar. 
He could no more help doing this than a painter portraying 
the history of Massachusetts could avoid introducing a Pilgrim 
Father. But it appears that the Mayor of Oakland, formerly 
a leader in the gutter movement known as the A. P. A., objects 
to this picture and proposes to substitute for it a copy of "Wash- 
ington Crossing the Delaware" — no doubt a worthy and histori- 
cal painting in its own place, but having little relation with the 
particular chapter of American history which the Friars wrote 
in blood and spirit in early California. 

Apart from this incidental aspect of apparent bigotry, the 
wider consideration is that it is an attack upon the growing and 
admirable creative art of California. It is an altogether ad- 
mirable thing to find the artists of our State more and more 
working in harmonious relations with our architects, builders 
and interior decorators, instead of confining themselves to easel 
paintings which, by their very nature, are cut off from the com- 
mon life of most of our people. For Mr. Van Sloun as an art- 
ist I have no need to set up a particular case, but all who take 
to heart the progress and development of Western painting in 
one of its most worthy departments, viz : the adequate decora- 
tion of public buildings, should unite to point out to the present 
holder of the Mayor's office in Oakland that he is doing an al- 
together indefensible thing — in fact, the people of Oakland 
should not permit this man to bring his community into the 
limelight of ridicule which will be directed upon it from all 
parts of the country if he succeeds in his asinine project. Surely 
to point the thing out with adequate publicity is to check it 
once and forever; at least, one can only hope so. 
Yours very sincerely, 

Michael Williams. 



BRILLIANT SETTING READY FOR BIG NAVAL BALL. 

Preparations for the big Naval Ball to be given at the Civic 
Auditorium on the night of August 9th are well under way, and 
the event promises to be one of the greatest successes marking 
the gay social life of the Exposition. Eight hundred and fifty 
midshipmen, familiar with all the intricate steps of modern 
dancing repertoire, will be present in their spotless gold-braided 
uniforms. As these young representatives of the U. S. Navy are 
all strangers here, the reception and floor committes of the big 
ball realized that a difficult problem was before them in prop- 
erly introducing them to the throngs of delighted young bells 
who will attend the ball. That difficulty has been overcome by 
a decision reached by the committee this week by which the 
eight hundred and fifty midshipmen are to be permitted to ask 
any young woman to dance with them who takes his fancy. In 
other words, a blanket introduction is to be given all the mid- 
shipmen to all local society, and the formality of personal in- 
troductions will be overlooked. The local staff of naval offi- 
cers stationed here will stand sponsor for the behavior of the 
gallant young representatives from Annapolis. A large 
ber of reservations of boxes has already been taken, and very 
few of the $100 boxes are left. The other boxes range in price 
from $50 to $75: single tickets. $2, including a reserved seat 
and dancing privileges. Supper reservations are being taken 
by society folk on both sides of the bay. The Army and Navy 
will, of course, be strongly represented. Following are some 
prominent box-holders: Mesdames A. K. Macomber, Richard- 
son Clover, H. T. Scott, George T. Marye, Joseph D. Grant, 



Elliott McAllister, George A. Pope, Alfred S. Tubbs, J. A. Mc- 
Gregor, Phoebe A. Hearst, Charles N. Felton, Leopold Michels, 
George Wingfield, the Misses Morrison, I. Lowenberg, Philip 
Van H. Lansdale, Frank Miller, Geo. W. Gibbs and R. E. 
Schumann. 



It's awfully hard to appreciate good advice that doesn't 

tally with our desires. 



The Beethoven Festival of Music 

Civic Center Auditorium 

Friday, August 6th at 9 P. M. Saturday, August 7th at 9 P. M. 
Sunday, August 8th at 3:15 P. M. 

SYMPHONY ORCHESTRA OF 100 

ALFRED HERTZ, Conductor 

2000 Chorus Singers 5 World's Famous Soloists— 5 

Marcella Craft - Soprano 
Schumann-Heinle - - Contralto 
Paul Althouse - Tenor 
Arthur Middleton - Barytone 
Roderick White - - Violinist 

Reserved Seats, $1.50, $2.00— Admission, $1.00. 
Seats on sale at Sherman, Clay & Co.'s and Kohler & 
Chase's. 



The Living Venus on the Zone 

Not a Picture, But a 

Singing, Dancing and Dramatic Performance 
of Great Beauty 

Pretty Girls in Barefoot Dances 

Sensational Climax Showing the Most Beautifully Fcimed Woman 

in the World Admission 10 Cents 



Columbia Theatre 



Corner Mason and Geary Streets 
Phone Franklin 150 

The Leading Playhouse 



VYEF.K COMMENCING MONDAY AUGUST 2 

MRS. PATRICK CAMPBELL 

in \ w. I'm. liece 

"THE SECOND MRS. TANQUERAY" 
i ■ , i Matii 
Weel -i' August 9th— Lasl Wees MRS. PATRICE CAMPBELL and first 
\iM.ii.;ni production ■ ai London success, "SEARCHLIGHTS," bj 

1 1. mm icbell. 



'Jrpfwum 



O'Farrell Street 



Bet. Stockton and Powell 
Phone Douglas 70 



THE ONLY HIGH 
beginning THIS 



CLASS VAUDEVILLE CIRCUIT 
SUNDAY AFTERNOON. MATINEE 



•Week 

EVERY DAT. 

WILLIAM MORRIS in tin ons lomedy "Mrs, Temple's 'i i ! 

: i ' i ' KSOM .v 

II ITHY tt'.UIL ii I 1ES TED 

Jumper.. NAN HALPIN: ALLAN DWEHART & CO. in " The 

i , 'THE VOLUNTEER;" Last Week GU8EDWARD8 

A N 1 1 1 1 i 

Box seats, $1. Matinee prices 
(except Sundays and holidays), 10c., 26c, 50c. Phone Douglas 70. 



Festival Hall 



PANAMA-PACIFIC INTERNATIONAL 
EXI' lUNDS 



unlay afternoon at 2:30, LA LOIE FULLER And Her H 
DanclOK Girls, will ' ' -ira. 

- 
GRAND 

AMERICAN COMPOSERS 

ck stock. 
In ick anil W. I 
I bj Mr?. II. II. A. Bench. 
c to $1. on sale at the Exposition B<rj I 



Cort Theatre 



SPECIAL ' TUESDAY -N, August 10. ai I o'clock. 

THE BOHEMIAN GROVE PLAY OF 1915 

,rge \V. 
Hamli hit eh ill and C 

OpW>. accompan c-1 at Uie 

■ 



Pantages' Theatre 



Market Street Opposite Mason 



A GOOD VAUDEVILLE SHOW 
M 
" FEAR 

- - 
SPEC I A 

Offering a R. TITE 

A GREAT EIGHT ACT SHOW I I 



12 



San Francisco News Letter 



July 31, 1915. 



Within the Gates of the Exposition 

The Del Castillo-Skiff affair last week, in which General En- 
rique Loynaz del Castillo, Cuban commissioner-general to the 
Exposition, was on the point of challenging Director-in-Chief 
Skiff, as a result of what the General considered an insult, v. as 
not the first instance wherein foreigners attending the fair have 
been seriously affronted by the conduct of certain Exposition 
officials, many of whom seem to be grossly ignorant of what 
constitutes courtesy. Not long ago the Danes were in a huff. 
In their exhibit in the Palace of Varied Industries many things 
are on sale. The Exposition told them that not their own, but 
an Exposition cashier, must receive the moneys for these sales, 
holding out the Exposition percentage, and turning the rest 
over to the exhibitors. The Danes threatened to withdraw en- 
tirely if this implication of dishonesty on their part were not 
immediately withdrawn. It was. The first serious incident was 
more than a year ago at a luncheon given by President Moore 
and the Board of Directors, in the Palace Hotel, to Vahan 
Cardashian, Turkish Commissioner. It was a delightful lunch- 
eon, until the time came for Cardashian to speak. In the course 
of his address he thanked the Exposition for the courtesies ex- 
tended him generally. Then came the shock. Keeping his 
eyes steadfastly upon a division director of the Exposition 
staff, who sat across the table from him, Cardashian said: 
"This courtesy has been marked and universal, with a single 
exception. You cannot argue with a man and educate him at 

the same time." 

* * * 

The National Purity League had all kinds of developments 
during its convention here last week under the auspices of the 
Exposition. One of numerous funny incidents concerned a very 
attractive and very young married woman who covered the con- 
vention for a local paper. Although she is a mother of a nearly 
grown daughter, she does not look much more than 18 or 20 
years of age. When she entered the hall where the convention 
was being held, the presiding officer ordered her out. "You 
cannot remain here, miss," he exclaimed. "You are too young 
to listen to the discussions that will take place here." It was 
not until she proved she was a long-married woman that she 

was permitted to report the proceedings. 

* * * 

A very thoughtful thing has been done at the Exposition in 
the placing, at many spots, tables and chairs where basket 
luncheons may be enjoyed by visitors. Thousands of people 
daily bring their luncheons with them. To eat these on park 
benches, or anywhere else out of doors, is awkward and uncom- 
fortable, especially in windy weather, besides leaving a litter 
to be blown about broadcast. They can now be eaten with 
genuine enjoyment. Among the places where these al fresco 
luncheon provisions are made are the south side of the Palace 
of Horticulture, the neighborhood of the Japanese pavilion and 

not far from the Palace of Machinery. 

* * * 

The Navy Department, having adopted the practice of nam- 
ing only battleships after States of the Union, and the cruisers 
after the cities, the flagship South Dakota, of the squadron now 
lying off the Exposition Marina, is the only cruiser of the lot 
still bearing the name of a State. When this must be yielded 
to a battleship, the name of some South Dakota city must re- 
place it. Just what the city will be is causing much discussion. 
The collection of names of leading cities is not promising. The 
capital is Pierre. Yankton already has a warship named after 
it. Other big cities are Lead, Aberdeen and Mitchell. South 
Dakota, though, is better off in this way than North Dakota, 
the capital of which is Bismarck. At an Exposition social af- 
fair the other day, the difficulty was discussed at length, but 

unsatisfactorily, by a number of naval officers. 

* * * 

Every one who attends an affair in the California building is 
impressed with the admirable manner in which the building is 
adapted to dinners and balls. The floor arrangements, the 
boxes, the dressing rooms and the entrance are wonderfully 
convenient. There are few buildings, private or public, in San 
Francisco so well suited for social entertainments. 

* * * 

A feature of the Exposition buildings that has been favorably 
commented upon many times recently by visitors is the ap- 



pearance of antiquity that the various palaces have. The imi- 
tation travertine rock of which the walls are made had that ap- 
pearance to some extent from the outset, but it has been mar- 
kedly increased with the passage of the weeks since construc- 
tion was finished. The absence of dazzling colors, the general 
subdued, even faded shades, the simulation of weather-worn 
bronze on the lamp-posts and other ornaments, all combine to 

give a general effect of great age. 

* * * 

The relative sizes of the crowds that attended Bryan Day and 
Roosevelt Day at the Exposition can hardly be taken as meas- 
ures of the relative popularities of the two men. On Roosevelt 
Day the Colonel himself was the only attraction. Bryan Day 
was also Independence Day, when great crowds would have 

come anyhow. 

* * * 

Reports of gate admissions and receipts indicate that the 
Exposition has passed the tremulous stage of its existence. It 
is a success. The running expenses are less than at any time 
since opening day, and are still being reduced. The receipts 

are increasing rapidly, and goodly net profits are shown. 

* * * 

In a brochure entitled Gullible's Travels to the Panama- 
Pacific International Exposition, Mollie Slater Merrill has 
set forth in mildly humorous vein the imaginary visit to the Fair 
of a seagull from the Farallones. The idea is, of course, a 
parody on "Gulliver's Travels," but without the bite that marks 
(or mars) the great satirist's work. The author's assumption, 
however, once being accepted, the story runs smoothly and con- 
vincingly, and with many little sly and facetious sallies which 
enliven the description; sugar-coated by wit, as it were, what 
might be, in less skillful hands, a somewhat jejune narrative. 
The book is beautifully illustrated by engravings admirably 
chosen by the author, and on the cover is a golden gull in full 
flight and a color print showing an attractive view of the Horti- 
cultural building. 



The management of Techau Tavern never asks "what 

will it cost," when any entertainment feature is under consider- 
ation, but "will it please the patrons of a really first-class fam- 
ily cafe." So we have, in all Tavern attractions, the element of 
refinement, coupled with lavish expenditure along artistic lines. 
Such is the policy which has given the patrons of this famous 
cafe the ballet ensemble which is now the chief feature of the 
program. Miss Van Derhoff, who was the star of the Ruth St. 
Denis Company, heads the corps of expert toe dancers, and no 
less a personage than V. Vestoff, late of the Pavlowa Russian 
ballet, has arranged the dances. A new feature has been added 
to the Candy Dances which are of nightly occurrence. Not only 
do the ladies receive beautiful souvenir boxes of Foster & 
Orear's superior confectionery, but the gentlemen are presented 
with a large box of Pall Mall cigarettes — all without compe- 
tition of any kind. 



"Dad, what's 'out of sight, out of mind,' mean?" "That 

those who will not see as we do are crazy." — Philadelphia Pub- 
lic Ledger. 

PASO ROBLES HOT SPRINGS 

effective mineral waters, sulphur and natural hot 
PEAT MUD BATHS 

Splendid Golf Links. Dancing every evening. Four trains daily on 
Southern Pacific line, with stopover privilege. Thirty-day round-trip 
rate for fare and a third. Summer hotel rates In effect. The halfway 
stopping place for motorists touring the coast line highway. 



Newly and Elegantly Appointed Hamman Baths 

Under the pergonal supervision <>f 

GEORGE D. GILLESPIE, D. C. 

Turkish. Russian, Medicated Baths, Massage. Exprrt Chiropodist, Department 

of Scalp Treatment. Facial Massage, Hair Dressing. Electricity in all its 

modalities. 

ALMA HOTEL BUILDING 335 STOCKTON STREET 

Next Doorto II 1 Plaza Garfield 2120 



GOURAUD'S Gives that snowy white complex- 
ORIENTAL ion which fashion requires the 

CREAM well groomed womanto possess. 

AT DRUGGISTS AND DEPARTMENT STORES 



July 31, 1915. 



and California Advertiser 



13 



Exclusive Amateur Sports 



Ludy Longer is New Swimming Sensation. 

Ludy Langer, a product of the California beaches, set a 
record at the recent swimming championships held over the 
Exposition course which will probably stand for some years 
to come. The record is not one for a single race, but the re- 
markable feat of breaking five swimming records in seven 
days. Langer proved to be the feature of the meet in the open 
water distance swims, and broke three American records, to- 
gether with two world marks. His win in the mile race in the 
fast time of 24 minutes 59 2-5 seconds set a new American rec- 
ord, and was made under the most adverse conditions. In the 
880-yard event, Langer also smashed the American mark held 
by Daniels since 1909, and swam the distance in 12 :08 3-5. 
This youthful champion competed under the colors of the Los 
Angeles Athletic Club and is captain of the University of Cali- 
fornia swimming team for the season of 1916. His victories 
place him foremost in the aquatic world as a distance swimmer, 
ranking him ahead of Perry McGillivray, Joe Wheatley and 
other performers of national repute. 

* * * 

Aileen Captures Novelty Yacht Race. 

The annual novelty race of the San Francisco Yacht Club, 
held Sunday over the Exposition course, resulted in a victory 
for E. Polhemus' yacht Aileen. There were four entrants in 
the race, and the winning craft had a handicap of seven min- 
utes, but this proved unnecessary, as the actual times did not 
differ three minutes. In this race C. Miller's Alert finished 
second, J. E. Punnet's Mondoon third, and Morrow's Challen- 
ger fourth. Six yachts started in the double event held by the 
Sausalito Yacht Club, and was won by H. Apte's Gee Whiz, 
with the Pearl second and the Vixen third. The winning yacht's 
time was 1 :30, and the victory gave Apte the right to take pos- 
session of the Sorenson cup. The Exposition trophy race was 

won by the Vixen, this craft being the only one to finish. 

* * * 

Fair Foursome Makes Good Score. 

Have a care, "male knights of the brassie," for the "ladies 
of the green" are becoming dangerous as golf players. Mrs. T. 
S. Baker, Mrs. A. R. Pommer, Mrs. Alfred Swinnerton and Mrs. 
Max Rothschild, all of the Burlingame Country Club, played 
a foursome over the 6,200 yard course, and their medal scores 
put to shame those of many of the class B players. Mrs. Baker's 
card showed a total of 93, and Mrs. Pommer a 94, while the 
other fair golfers exceeded the century by but one or two 
strokes. Although this is a high grade of golf, the foursome 
announced that it is determined to improve on this showing, 
hence the men of Sequoia need be wary lest they are the vic- 
tims of feminine skill. 

« » » 

Vera Hal is Winner at Matinee Races. 

Vera Hal, the fast mare belonging to Harold Cohen, cap- 
tured the free-for-all pace of the San Francisco Driving Club's 
light harness matinee, Sunday, in straight heats at the Park 
Stadium. Cohen's entrant showed a good turn of speed in each 
heat, but was closely pressed by Dick W. throughout. St. Pat- 
rick won the free-for-all trot, while the 2:15 pace was won by 
Jack, with Senator H. second and Happy Dentist third. Aero- 
lite won the honors in the 2:25 mixed race in straight heats, 
while Hamburg Bell captured the 2 :18 pace. The club will re- 
turn to the Exposition track tor next Sunday's races, having 
removed to their old quarters in order to let the Turn Verein 

hold its annual exhibition at the new driving park. 

* • » 

Program Drawn Up for Race Meeting. 

Seven handicaps, also the program for the first day's racing 
of the Golden Gate Breeders' Association, were mapped out at 
a meeting of the Association last week. The meet will start 
on August 21st, and run for a period of 30 days. The program 
for the first day will be as follows : 

First race — Six furlongs, for three-year-olds and upward; 
purse $400. 

Second race — Four and a half furlongs, selling, two-year- 
olds; purse $300. 

Third race — Five furlongs, two-year-olds; purse $300. 



Fourth race — One mile, Exposition handicap, three-year-olds 
and upward; $1,000 added by President Charles Clark. 

Fifth race — Six furlongs, (or three-year-olds and upward; 
purse $300. 

Sixth race — One mile and a sixteenth, three-year-olds and up- 
ward; purse $300. 

The other turf events besides the inaugural handicap will in- 
clude : 

August 28th — Steward's Cup, seven furlongs, selling, $1,000 
guaranteed. 

September 4th — President's Cup, one mile and an eighth; 
$1,000 added by the Association. 

September 6th — Geraldine stakes, six furlongs; $1,000 guar- 
anteed. 

September 9th — Golden Gate Handicap, one mile and a quar- 
ter; $1,500 guaranteed. 

September 11th — Juvenile stakes, five furlongs; $500 guar- 
anteed. 

September 18th — San Francisco stakes, one mile; $1,000 
guaranteed. 

If the association sees fit, several other stake races will be 
added to this list of handicap events in order to give horses that 
were unable to enter in the former list a chance to participate 

in several stake races. 

• • • 

Comment Gathered at Random. 

The Pacific Coast has a two-man team that appears to be 
good enough to win a swimming meet unassisted in the persons 
of Ludy Langer and Duke Kahanamoku. The former could 
enter in the 440, 880 and mile events, while the Duke could 
swim the 50, 100 and 220-yard races, and both could win with 
little trouble, according to their showing at the recent Expo- 
sition swimming championships. 

Golf seems to have become a habit with President Wilson. 
In almost every paper we read of how the President spent a 
few hours on the links before taking up official duties. 

William Jennings Bryan's drop from the limelight was 

quicker than that of a fallen baseball idol or football star. 

* * * 

New Record is Established at Shoot. 

A season's record was established by Martin F. Blasse at 
Shell Mound Park when he scored 13 in the bull's-eye shoot of 
the Germania Schuetzen Club's competitive event. August 
Westphal won the Norddeutcher Club's medal, and Lawrence 
Hawxhurst was first in the Golden Gate Club's monthly rifle 
event. The pistol honors were captured by George Kimball. 
Nothing of especial interest took place at the local traps dur- 
ing the past week-end. 



Los Angeles 



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Oakland 



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San Francisco 



Ll~) I I A CTC DESIGNER AND 
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15 Years with Sbreve & Company 

Illustrations for all Commercial Purposes 
STUDIO- 141! 6th Avenue Phone Sunset 1225 



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"CONTINUED SATISFACTION 
IS ITS UNIFORM ATTRACTION" 



14 



San Francisco News Letter 



July 31, 1915. 




• , : - ■*■••■," ;,-,,;;;„ " 



m - *m$ ! iiii i tf>, ii ; ^. 



SOGKL^PEKSOML 



ENGAGEMENTS. 

HARRISON-LAWSON. — Mr. and Mrs. Edward C. Harrison announce the 
engagement of their daughter. Miss Therese Harrison, to Andrew 
"Werner Lawson, Jr., son of Professor and Mrs. Andrew Werner Law- 
son. The marriage will probably not tak next spring. 

MILLER-GANTZ. — Mrs. Ferdinand Randall Bain announces the eng - ,: - 
ment of her daughter, Miss Beatrice Wooster Miller, daughter of the 
late Charles Wo,.sU-.-i' Miller, to First Lieutenant Harry Gantz, junior 
military aviator of the signal corps, 1'. S. Army. With the announce- 
ment of the betrothal comes the word that the wedding will take 
on September 1st. It will be solemnized in the Church of All-Souls- 
by-the-Sea, in Montecito, 

WEDDING ANNOUNCEMENTS. 
SARGENT- BATES.— Miss Helen Sargent, of Alameda, has chosen August 
4th as tin- date for her marriage to Lieutenant Norman C. Bat s, 
U. S. N. The ceremony will take place at the San Antonio 
home of the bride-elect's parents, Mr. and Mrs. F. G. Sargent 

WEDDINGS. 

TILLOTSON-MILL1SR.— A marriage that took place Saturday al 3ea 

bright, near Santa Cruz, ard that Is of interest to a wide clr C 

friends in this city, is thru of Miss Lucy Vaux TlUotson and Hugo 
Herman Miller. The ceremony took place al n o'clock Saturday 
morning in the Calvary Episcopal Church, of which Rev. Til 
is rector, and he officiated al the marriage. 

WEEK-END PARTIES. 
PHELAN.— Miss Ellen Anderson Glascow is here from Virginia with Miss 
Caroline Coleman. They were guests of honor at a week-end house 
parly which Senator James D. Phelan gave this week at his home 
at Saratoga. 

LUNCHEON. 

ALEXANDER.— Mr. and Mrs. Charles B. Alexander entertained a number 
of their friends at a luncheon recently at Burlingame, in honor of 
Mr. and Mrs. Edward T. StOtesbury of Philadelphia. 

BARNESGN. — Captain John Barn, son gave a luncheon in honor of Lord 
Neville at the Bohemian Club on Tuesday. 

BLACK. — Miss Mary Louise Black entertained informally at luncheon 
Tuesday afternoon. It was giv> n at her home on Broadway, and Miss 
Mary Withers was the complimented guest. 

BOWLES. — Mrs. Philip E. Bowles has issued Invitations to a luncheon 
which she will give next Wednesday afternoon at "The Pines," her 
handsome home in Oakland. It is planned in honor of Mrs. Charle- 
magne Tower. 

DARGIE. — Mrs. William E Dargie presided over a most attractive lunch- 
eon at the Fairmont Hotel re< sntly. As a compliment to the guests 
of the hostess. Senor Lorenzo Constantino, the noted tenor, sang 
several songs in a charming manner. 

DARLING.— Complimenting Mrs. James A. Robinson, Mrs. Clara i. Dar- 
ling entertained a group of Friends Informally at luncheon Wednesday 
afternoon at the Francises Club. Afterwards the party went to the 
Columbia. 

DEL SALAZAR. — The Countess del Salazar was hostess at a luncheon 
party at the Hotel St. Framis recently, having as li<a guests, among 

others, the Mesdames James Rolph, Jr., William Bailey Lama i 

Eleanor Martin. 
GOULD. — Mrs. Harry F. Gould presided overs kimiieon in honor of Miss 

Sara Gillon, the fiancee of George Browning, who are to be married 

tins fall. 
LANSDALE.— Mrs. Philip Van La pave a luncheon on Fri- 

day in honor of Mis William TImlow. 
PHELAN. — Mr. and Mis. Willi. mi j. 'nntngs Bryan were the guests of Mr, 

James D. Phelan at a luncheon parts plven at his country home on 

Saturday. 
MLLSBURY. — .Mrs. Horace Davia PHlsbury, who. with her mother. Mrs. 

Charles Taylor, returned lasl week from Boston, was hostess al 

luncheon recently al her home on Pacific avenue. The gnosis have 

been asked In honor of Mrs. Taylor. 
POST, — A coterie of friends enjoyed the hospitality of Mrs, William Post 

at luncheon Tuesday after n at the Fairmont Hotel. Ai 

Beauty roses ornamented the I hi 
MARYE.— Mrs. Q ge B of Major-General Barnett. r s M. 

C, and Mrs. Charlemagne Tower will be the guests of honor al a 

Luncheon to bi given bi Mrs. George T. Marye this afternoon al hei 

home in Burling 
TILLMANN. — Frederick Tillmann, Jr., was hosl recentlj at a merry 

luncheon party at the Burlingame Country Club, entertaining In honor 

of Miss Gertrude O'Brien and William Mayo Newhall, who are to b< 

married next month. 

DINNERS. 

BARNES) >N. — More than a score oi guests enjoyed the hospitality of 

Captain and Mis. John Barneson at dinner recently, having been 
asked in compliment to Lord Nevlll, the perspnal representative of 
King George of England to the Exposition. 

: i: Samuel But kl I his daus. M id i aret Buckbee, 

entertained al an informal dinner recently ai their I ie on I 

avenue 




KARMANT.— Unusually handsome in its appointments was the dinner 
given Wednesday evening by Colonel and Mrs Lincoln Karmany at 
their home at Mare Island, in honor of General and Mrs. Georg 
Barnett. 

marti x.- -Mis. Eleanor Martin's beautiful hum*- on Broadway was 
Handsomely decocted with American Beauty roses, palms and potted 
ferns on Wednesday evening, the occasion having been an elaborati 
dinner. 

McNEAR. — An informal dinner was given Tuesday evening by Barroll 
McNear at bis home in Ross Valley. 

McNEAR, — Mrs, John A. McNear will give a dinner party on Thursday 
night in honor of Mr. and Mrs. W. W. Chapln, who returned from 
their honeymoon In Southern California a few days ago. 

SESNON.— Lord Neville, the personal representative of King George of 
England to the Exposition, shared with Mr. and Mrs. George Denis 
of Los Angeles the honors of an elaborate dinner at which Mr. and 
Mrs, W'ilham T. Sesnon were hosts recently. 

SPRY.— Governor William Spry of Utah and the Utah Commissioners to 
the two California Expositions, were hosts recently at one of the Ex- 
position's elaborate dinners. It was for President Moore and the 
directors, and was held at Old Faithful Inn. 

tower. — Mrs. Charlemagne Tower chaperoned a party of young folk 
at dinner Tuesdaj - renlng at the Fairmont Hotel. After dinner they 
motored to the Exposition, where several hours were enjoyed on the 
Joy Zone. 

WRIGHT. — Judge and Mrs. Henry Manvllle Wright gave a large dinner 
party at the Claremont Country Club on Saturday night, entertaining 
in eompliment to Miss June Barboui from New York. 

TEAS. 

LOVELL.— Mrs, Mansfield Lovell of Berk) was hostess al a tea 

given Thursday afternoon at the Century Club. It was in honor of 
her sister-in-law. Miss Mary Lovell of Xew York. 

RAMSEY. — Captain and Mrs. Frederick A. Ramsey were hosts at a de- 
lightful tea aboard the U. S. S. Or. cently. After tea, dancing 
was enjoyed on the quartor-deck. 

SPRECKELS. — Mrs. Clans Augustus Spreukela was the honored guest al 
a tea given Tuesday afternoon by Mrs. Charles 0. A ]i Kander, 

DANCES. 

kittelle.— in compliment to Miss Priscllls Ellicott, a dancing party 
was given on board the Maryland Thursday evening by Captain Sum- 
ner E. ay. Kittelle. 

NICKEL. — The younger set who are summering on the Peninsula are look- 
ing forward to the evening of August 14th, when Miss Beatrice Nickel 
will be hostess al B darning party. It will have for Its sitting hot- 
handsome home in Menlo Park, 

ARRIVALS. 

EPLER. — Judge Carl E, Epler. of Qulncy. 111., arrived in San FranclSCO 
this week. He is the guest of lis brother-in-law and sister, Mr. and 
Mrs. Cari"ii o.-oig, Cainbn>n. at their residence on Sacramento street. 

SMITH.— Mr. and Mis. Cotton Smith of Washington, l ». «',, have arrived 
in California for a atai ol Indi Inltt length. They are the guests of 
Rear-Admiral and Mrs. Richardson Clover at "Leavergne," Napa 
City. 

DEPARTURES. 
CROCKER, — Miss Marian Crocker has return- 1 ,] to > i .-> r raneh at Clover- 

dale, after an enjoyable visit in Lo* Altos as the guest of Mi 
Mrs. Horace Hill, 

HOWARD.— Mrs. George Howard and her son. Henry Howard, left re- 
cently for Santa Barbara, where they will enjoy a sojourn of bi 
weeks. 

O'CONNOR.— Miss Cornelia O'Connor left M lay for the East to spend 

August and September with friends in the Adlrondacks. 

POPE.— Mr. and Mrs. George A. Pope and their three children have cone 

to Lake Tahoe. Joining Mr. and Mrs. George Newhall. who havi been 

at the lake for several weeks. 
PRYOR. — Mrs. Francis Davis Pryor has gone to Lake Tahoe, where sh 

will remain a week with her aunt, Mrs. Donzell Stoney. 
SCHWERIN. — Mrs. Rennle Pierre Schwerin and Miss Arabella Schwerin 

left Monday for Santa Barbara, where they will enjoa a sojourn of 

some weeks. They made the trip by motor, 
SPROUL— Mrs. J. D. Sproul and her daughter. Miss Marian Sproul, have 

returned to their home In Chico, after a few days' visit in town, 
VAX VORST.— Mr. and Mrs. C. R. Van Vorst and Miss Lillian Van Vorsl 

left this week for Japan, to i" RV, iy nontha or.so 

2J3TLE.— Miss Ruth Zelle left recently for Cloverdale, where she will be 

the guest of Miss Marion Crocker. 

INTIMATIONS. 

BJ3YLARD.— Mr. and Mrs. E. Duplessls Beylard and Miss Sop 

have rented thi Ir h i In San Mateo foi the summer months, and will 

De I,, Santa Barbara for the remainder of the season. 

CAMERON.— Mr. and Mrs George Cameron and Mr. and Mi 

Tobln are with Mr. and Mrs, Macomber of Pasadena at Yelk* 

CLIFTON.— Mr\ and Mrs. Horace B. Clifton have taken possession of their 
new homo at S739 Broderick Btreet 



July 31, 1915. 



San Francisco News Letter 



15 



DE V' 1 en route to Newporl h> loin 

Mrs. Fiet' her Ftyer 

,.::., i at Santa E 

i i 'i :., -■ i and will be there several « 

IRWIN.- Mrs, \\ iir or the summei In Burllngame, 
trj home, "C has rec< mi i j bee mplete 

KKi.i [AM. --.Mr. and id their little son, Brui e, 

return ' ly from a motoi ti lolinas, wl thei have been 

■ 

is".— l'r. and >rge H. Martin hst c up from their 

country i n Pasadena, and will pass several months In tov, i, 

•re they have taken the home of Mr. and Mrs. Harry Kolbrook 

M \i:, i: -Mr. and Mis. Thornton Marye of Atlanta, G gia, are here to 

see Hie Exposition and visit their relatives. Mr. Marye Is a cousin 
of George T. Marye. 

NRAX..— Mr. and Mrs. James H. Neal of Pasadena are visiting friends 
here. They are at the Palace Hotel. 

PETTINGELL. -Mr. and Mrs. Frank liervev Pettingell of Los * 

are in this city for a few weeks visitinc; the Exposition. Mr. Pettin- 
is a delegate to the International Congress of Genealogy, repre- 
senting the New England Historic and Genealogical Soc f Bos- 
ton, ami several other historic and patriotii societies of New England. 

PDSE.— Mr. and Mrs. Key Pike are having their home on Pacific Avenue 

renovi I- It was the home of the late Captain A. M. Simpson. 

father of Mrs. Pike. 

POBTT.— Mrs. Henry Poett and Mrs. William Timlow, with their children, 
are contemplating Leaving shortly for the Tuolumne Meadows. 

SPROUL-E.— Mr. and Mrs. William Sproule, Misses Marie Louise Baldwin 
and Alice Delamar were the week-end guests of Mr. and Mrs. George 
Whitlell ;il their country home in Woodside. 

STOTESBURY.— Mr. and Mrs. Edward T. Stotesbury and Mr, and Mrs. 
Walter Brooks, Jr., wdio left San Francisco Monday after an i njoyable 
stay of two weeks, are at present in Yosemite Valley, 

fl ELCH.— Mrs, Stanley Welch is entertaining Miss Helen Clink and Ger- 
ald Clark, cousins, who are here from New York. 

WI1 DER— Mr and Mrs. Garritt Wilder of Honolulu have taken the apart- 
„i former!! >upied by Mrs. James Robinson at Stanford Court. 



A LESSON IN ETIQUETTE. 

When Roosevelt arrived, he was escorted by a military guard 
and was greeted at the Presidio by a salute of twenty-one guns, 
which is customary and proper in the case of ex-presidents. All 
of which is apropos of a story concerning Bryan's first visit to 
the Fair that has just leaked out, and is now worthy of repe- 
tition, even at this comparatively late day. It appears that the 
Exposition officials thought that the ex-Secretary of State was 
still of sufficient importance in the world to warrant a military 
guard of honor for his escort. Accordingly some one interested 
telephoned to Major Jack Myers, in command of the Marine 
Corps stationed in the Fair grounds, and somewhat pompously 
made the request that a suitable guard of honor be provided for 
Mr. Bryan. Imagine the consternation of our hero director 
when over the 'phone came the stentorian tones of the good- 
looking officer in charge of the sea-soldiers, thusly: "Who is 
this Mr. Bryan?" On being informed that it was the ex-Sec- 
retary of State whom they wished to honor, the officials were 
quietly told that "ex's" are not recognized according to mili- 
tary regulations, with the exception of ex-presidents, who, 
when in office, are commanders-in-chief of the forces. 



WAR ORDERS THAT PAY. 

We grow enthusiastic over war orders because they aggre- 
gate a billion dollars, but we forget that the wages paid by the 
railroads of this country during the past ten years aggregated 
over $11,000,000,000, that they have nearly 2,000,000 employees 
to whom every year they are paying almost $1,500,000,000 in 
wages, or just 50 per cent of every dollar the railroads earn. 

What does it mean to the workingmen of this country, to the 
shopkeepers, the bankers and business men to know that one- 
eighth of the total mileage of the railways is now in the hands 
of receivers? It means this, and I make the statement on the 
authority of a prominent railroad man, that if the railways were 
given fair play and decent treatment, they stand ready to spend 
at the rate of $3,000,000 a day. or $1,000,000,000 a year con- 
tinuously for the next five years. Talk about "war orders!" 

The day will ccme when the present warfare against the rail- 
roads and industries of this ccuntry will be looked upon as one 
of the darkest pages in the history of the American people. 



"It's five years ago to-day and I'm going to celebrate my 

wouldn't wedding." "Wouldn't wedding? Wooden, you mean." 
"No. Wouldn't. Five years ago to-day since I asked a girl 
if she would marry me. and she said that she wouldn't."— 
Browning Magazine. 



WELLINGTON'S FEELINGS AFTER WATERLOO. 

Here is a remarkable conversation which Lady Salisbury had 
with the Duke of Wellington as to what he thought at the mo- 
ment of victory at Waterloo. 

Wellington was then only 48, and the self-analysis of a man 
of supreme intellectual power, at the highest moment and in 
the greatest achievement of his career, is regarded as a very 
striking bit of literature. 

He had saved Europe, he was the trusted adviser of every 
crowned head of Europe, and yet he walked amongst his coun- 
trymen as one of themselves. To Lady Salisbury, Wellington 
once explained his feelings after Waterloo, and how he men- 
tally compared himself with other men. As a conversation 
revealing not merely the feelings of a great soldier in the mo- 
ment of victory, but as a revelation of the self-judgment of one 
of the great figures in history, the conversation is of profound 
interest. 

Lady Salisbury had asked Wellington whether he felt sure 
of victory at Waterloo when he saw the defeat of the Old 
Guard. She added: "What was your feeling at the moment? 
Did it not surpass all that one can imagine?" 

"It is very singular," was the reply, "but I have no recol- 
lection of any feeling of satisfaction. At the time I was by no 
means secure of the victory, nor till long afterwards. I can 
recollect no sensation of delight on that day — if I experienced 
it. My thoughts were so entirely occupied with what was to be 
done to improve the victory, to replace the officers that were 
lost, to put everything in proper order, that I had not leisure 
for another idea. I remember our supper that night very well, 
and then I went to bed. and was called about three in the morn- 
ing by Hume to go and see poor Gordon, but he was dead be- 
fore I got there. Then I came back and had a cup of tea and 
some toast, wrote my despatch, and then rode into Brussels." 

Lady S. — "But now, while you were riding there, did it never 
occur to you that you had placed yourself on a pinnacle of 
glory?" 

The Duke — "No. I was entirely occupied with what was 
necessary to be done. At the door of my own hotel I met 
Creevey; they had no certain accounts at Brussels, and he 
called out to me: 'What news?' I said: 'Why, I think we've 
done for 'em this time.' ... I stayed all that day in Brussels, 
making different arrangements; among other things there was 
a mutiny among 3,000 prisoners we had in gaol, with only 600 
troops to guard them. I sent orders to the commanding officer 
that if they attempted to break a single bar he was to fire in 
among them, and I sent them word that I had done so. We 
heard no more of them after that. Then the Mayor came in 
great alarm. His people had seen some troops they mistook 
for French, and fancied they were coming upon them. I told 
them there was no fear; that Napoleon's army was scattered to 
the devil, and half-way to Paris by that time. I left Brussels 
next morning at four o'clock; the second night I slept at Mal- 
plaquet; the third I took Peronne; the fifth day I joined the 
Prussians before Paris. But it was not till ten or twelve days 
after the battle that I began to reflect on what I had done, and 
to feel it." 

Lady S. — "But the feeling of satisfaction must have come at 
last. I can't conceive how it did not take possession of your 
mind immediately — that you did not think how infinitely you 
had raised your name above every other." 

The Duke — "That is a feeling of vanity; one's first thought 
is for the public service." 

Lady S. — But there must be a lasting satisfaction in that feel- 
ing of superiority you always enjoy. It is not in human nature 
that it should be otherwise." 

The Duke — "True. Still, I come constantly into contact with 
other persons on equal or inferior terms. Perhaps there is no 
man now existing who would like to meet me on a field of bat- 
tle ; in that line I am superior. But when the war is over and 
the troops disbanded, what is your great general more than any- 
body else ? ... I am necessarily inferior to every man in his 
own line, though I may excel him in others. I cannot saw and 
plane like a carpenter, or make shoes like a shoemaker, or un- 
derstand cultivation like a farmer. Each of these, on his own 
ground, meets me on terms of superiority. I feel I am but a 
man." — Cornhill Magazine. 



"Was your husband's a protracted illness, Mrs. Nurich?" 

'No; it wasn't catching at all." — Dalhs S'ens. 



16 



San Francisco News Letter 



July 31, 1915. 




Fond Mother — Improvise? Why, my daughter can im- 
provise any piece of music you put before her!" — Judge. 

"He does a roaring business." "What's his line?" "He 

blows the megaphone on a sightseeing 'bus. — The Club Fellow. 

"How do you sell your music?" "We sell piano music 

by the pound and organ music by the choir." — Columbia Jester. 

"Can you give me any ideas about making my yard 

more beautiful?" "Yes. Remain in the house." — Houston 
Post. 

Customer — Waiter, this is the first tender steak I've ever 

had in your shop. Waiter — My goodness! You must have got 
the guv'nor's. — Tit-Bits. 

"Has your son any technical training, Mrs. Nurich?" "I 

should say not! No frills for us. We sent him to an engineer- 
ing school." — Buffalo Express. 

Freddie — Are you the trained nurse mamma said was 

coming? Nurse — Yes, dear; I'm the trained nurse. Freddie — 
Let's see some of your tricks, then. — Seattle Star. 

Herr Hammerschlegel (winding up the argument) — I 

think you iss a stupid fool ! Monsieur — And I sink you a polite 
gentleman; but possible, is it, we both mistaken. — Life. 

Private Smith (getting anxious over the non-arrival of 

a German attack which his company had been told to expect) 
— Hope nothing's happened to the blighters! — London Opinion. 

"They contemplate a trip to the 'Frisco Exposition." 

"That's cheap enough." "What? Why, the fare " "I was 

speaking of the contemplation."- — Philadelphia Public Ledger. 

"This advertisement for a prepared food says that if a 

man eats less meat his back will stop hurting." "Of course 
it will." "I should like to know why." "Because he won't have 
to work so hard to earn a living." — Houston Post. 

Mrs. Bacon — I understand one can learn different lan- 
guages from the phonograph? Mrs. Ebert — Well, since our 
neighbor got his, I know my husband has used language I never 
heard him use before. — Topeka Journal. 

"That's a nice house you've built there, Subbubs; but it 

is rather thrown in the shade by that new mansion next door." 
"Yes; that's the contractor's house, built out of the profits he 
made on mine." — Boston Transcript. 

"I want you to distinctly understand, Emil, that when 

your colleague's wife has a new hat, I want one, too." "Calm 
yourself, my dear. We've settled it between us. You're nei- 
ther of you going to get one.' — Stray Stories. 

"Henry," said the sheriff to the negro on the gallows, 

"have you anything to say?" "Yas, suh," said the condemned 
man; "I'se got a few words to say. I merely wishes to state 
dat dis suttinly is going to be a lesson to me." — New Orleans 
Picayune. 

Edith — That Mr. Phan is conversationally impossible. 

Ethel — Why so? Edith — We were talking about the theatre, 
and when I inquired what was his favorite play he said if he 
had any favorite it was seeing a man steal second. — Boston 
Transcript. 



If you are a stranger in San Frar.cisco and in search of 

one of the best of its famous restaurants, without hesitation go 
to "Jules," south side of Market street, near Third. There they 
have everything appetizing, and all the season's rarities pre- 
pared by a blue ribbon chef. Dinner with wine, $1. In addition 
an excellent cafe entertainment is provided, as well as captivat- 
ing music for those who are inclined to dance. 



IF GOD HAS COUNTED WOMEN'S TEARS. 

(David Starr Jordan, in his recent speech before the Detroit 
Board of Commerce, said that if God counted women's tears, the 
kings of earth had a sorry reckoning before them.) 

If God has counted women's tears, 
That fall upon their murdered dead, 
How fares it with the kings of earth, 

Whose greed decrees these tears be shed? 

What lust of gold, or power or land, 

On His eternal balance weigh, 
Against the hearts that bleed and break 

When brutal war holds deadly sway? 

Are kings as murderers exempt 

When justice speaks her steadfast ban, 

Or, are her laws the bands that hold 
Alone the guilty common man? 

God of Might, must women weep 
And plead before Thy holy shrine, 

While safe from screaming shot and shell 
The war lords drive the battle line? 

Hast Thou no vengeance, Lord of Hosts, 
No bolt of Heaven canst Thou re'ease 

To drive the fiend of war from earth, 

And bring her weeping women peace? 

God eternal, smite and crush 

The mailed hand of wanton greed, 

Make kings and kingdoms bend before 
These torrent tears of women's need! 

— Birch Arnold. 



PALACE HOTEL 

SAN FRANCISCO 

WITH ITS FAMOUS COURT 

THE FAIRMONT 

WITH ITS BEAUTIFUL TERRACES 

Under Management of 

PALACE HOTEL COMPANY 



Eles^sOrill 

TABLE D'HOTE 
Breakfast-7 to 11— Fifty Cents 
Luncheon— 12 to 2— Seventy-Five Cents 
Dinner— 6 to 8— $1.25 
Also a la Carte Service 

Supper Dance In the Rose Room every evening, except Sunday 
from nine o'clock. 



HOTEL OAKLAND 

Direct Ferry to Exposition 

Very reasonable a la carte and table d'hote service 

Attractive permanent rates 

Victor Reiter, Manager 



HOTEL SHATTUCK 

FIREPROOF 

BERKELEY, CALIFORNIA 

Thirty-five Minutes From San Francisco 

$3.00 per day /..jierican Plan $1.50 per day European Plan 



July 31. 1915. 



and California Advertiser 



17 



LIBRARY TABLE 



The House of the Dead. 

The fifth volume in Constance Garnett's translations of the 
works of Fyodor Dostoevsky is "The House of the Dead" 
(Macmillan, $1.50.) Dostoevsky, sentenced to death in 1849, 
at the age of 27, had his sentence commuted to four years in 
Siberia and enforced military service in the ranks for life. It 
is the events of these four years that he chronicled in "The 
House of the Dead" under the guise of the manuscript of a set- 
tler convict found among his effects after his death. This fic- 
tion was adopted for self-evident reasons, since the book was 
published only five years after its author's release from prison, 
and before his ultimate recall from exile in 1859. 

"The House of the Dead," the most remarkable piece of liter- 
ature of its kind ever written, has its points of kinship with 
another work of an utterly different sort, "The Essays of Elia." 
Both are conversational, both are discursive, digressive, rami- 
fied, specimens of disordered orderliness — in Lamb's case, of 
course, known to be the result of studied and conscious artistry. 
But in Dostoevsky the conversational element often becomes 
garrulity; he is often repetitious, and not always with the clever 
intent of artifice. For "The House of the Dead" is Dostoevsky 
at his best and worst — the parts fragmentary, half-organized, 
masses of seeming irrelevancy; the whole vital, intense, mov- 
ing as few pieces of writing are moving. 

There is nothing hectic about it, neither is it wholly without 
passion. Dostoevsky was at no time in his life an Olympian 
observer of other men's woes, least of all when he slept in the 
common prison bed, shared the prison porridge and tasted the 
cup of gall. There is no stress upon the oddity of it all; the 
half-shaven heads, the clank of anklets, these and the hundred 
other humdrum monotonies of prison life the reader soon ac- 
cepts as the ordinary and the expected. It is the humanity of 
it all that compels attention. Here are wrongdoers of as many 
classifications as there are individuals, somehow men, and 
thereby alone bound together. 

"The House of the Dead" is infinitely more than a mere 
hodge-podge of anecdote, despite its lack of organic sequence, 

its baffling sense of timeliness. 

* # * 

The Future of Boys. 

Many heads of families would sit up with an awakening 
shock on reading a few pages of this little volume, written by 
a "grown up" friend of boys to voice their idea of the new and 
great changes in life confronting them these days, changes a'- 
together different from those their fathers experienced. Large 
numbers of the fathers of to-day were raised on farms or in 
lonely villages, and their fathers usually gave three or more 
hours a day to association and inculcating helpful suggestions 
of ordinary business and social life. In these later days of 
aggressive competition, few fathers find time to spend more 
than a few hurried minutes with their youngsters each day. The 
boys claim that unless they are engaged in something useful 
they are likely to get into mischief. Through years of intimate 
association with boys, the greatest asset of the country, the 
author has obtained their viewpoint on life, and the eager de- 
sires that are awakening in their receptive minds, and he voices 
these demands tersely and strongly, beginning with "You 
fathers should rearrange your work so as to devote more time 
to training us boys. You should as carefully plan to get our 
confidence as to get that of your employees or customers." It 
is a timely point to raise, and touches the vital interests and 
development of every household. 

Published by Babson's Statistical Organization, Boston. 

• * * 

"Marie Tarnowska," 

One of the early fall books announced by the Century Com- 
pany will be "Marie Tarnowska," by Anne Vivanti Chartres. 
the confessions of the "fatal Russian Countess," whose tragic 
story went round the world seven years ago and who has just 
been released from the Italian prison to which she was sen- 
tenced for instigating the murder of a lover. The author suc- 
ceeded not only in gaining access to the penitentiary — a privi- 
lege very seldom granted in Italy — but in spending some days 
with this modern Circe, as she has been called. The book is 
said to be neither a defense nor an extenuation, but a pure con- 



fession, which leaves the reader free to draw favorable or un- 
favorable conclusions. It is, moreover, an involuntary expose, 
often in minutest detail, of the manner of life of the fast aris- 
tocrats of Russia. F. G. Bettany, the English critic, calls it 
"a study of the feminine temperament in derangement and of 
the psychology of crime which leaves us aghast and disturbed." 
Countess Tarnowska's son is at present a page in the Czar's 
Imperial Guard. 

* * * 

Harper Books to be Reprinted. 

Harper & Brothers announce that they will put to press im- 
mediately for reprinting: "When a Man Comes to Himself," by 
Woodrow Wilson; "The Martyrdom of an Empress;" "The Iron 
Woman," by Margaret Deland; ''Desert Gold," by Zane Grey, 
and "The Hollow-Tree and Deep-Woods Book," by Albert 

Bigelow Paine. 

* * * 

Stephen Phillips' First Prose Play. 

Stephen Phillips, the English poet and dramatist, contributes 
his first prose play to the August Fiction Number of Scribner's. 
It tells the story of a famous Italian painter and his seeking for 
the ideal human types for the two principal figures of his great 
work. The scenes are in the Milan cathedral and a Naples 

prison. 

* * * 

Recent Reprints. 

Ernest Poole's "The Harbor," according to reports compiled 
by the Bookman, was one of the six best sellers for the month 
of June in fifteen of the leading cities in the country. The thir- 
teenth edition of it has just gone to press. Other interesting 
reprints of the first week in July include Edgar Lee Masters' 
"Spoon River Anthology," now in its third edition, Herbert 
Harrison's "A Lad of Kent," and May Sinclair's "The Three 

Sisters. (The Macmillan Company.) 

* * * 

The regeneration of a faulty character through association 
with dignified, honest work and simple, sincere people, is the 
theme which Mr. Eden Phillpotts, author of "The Three 
Brothers," has chosen for his latest novel. Always an artist, 
he has, in this book, made what will perhaps prove to be his 
most notable contribution to literature. Humor and a genuine 
sympathetic understanding of the human soul are reflected 
throughout it. The scene is largely laid in a pottery, and the 
reader is introduced in the course of the action to the various 
processes in the art. The central figure is a lad who, having 
escaped from a reform school, has sought shelter and work 
in the pottery. Under the influence o r the gentle, kindly folk 
of the community, he comes to realize himself. 

Cloth, 12mo, $1.50 net. Published by The Macmillan Com- 
pany. 

* * * 

The name of Bertha Runkle, author of "The Helmet of Na- 
varre," is associated chiefly with fiction dealing with people 
of lands and times far off; but early in the autumn, The Cen- 
tury Company will publish a novel by her, entited "Straight. 
Down the Crooked Lane," dealing with people of to-day in 
high society life in Newport and army life in the Philippines. 



The Shortest Distance 
Between Two Points 

IS LONG DISTANCE 




The 
Pacific Telephone 
and Telegraph Co. 




18 



San Francisco News Letter 



July 31, 1915. 



FULFILLING THE OMENS. 

Camille Flammarion, a noted French astronomer, has just 
furnished an ingenious article to the Paris press in which he 
shows that all the celestial and terrestrial omens of war in which 
our forefathers so firmly believed duly ushered in the present 
European war: 

"These include (1) the total solar eclipse of August 21, 1914, 
visible in Europe and Asia; (2) Delavan's naked-eye comet, 
known as the 'war comet,' discovered at the close of 1913 and 
destined to remain visible for the next five years (from which 
the superstitious might augur seven years of war); (3 1 the 
transit of Mercury on November 7, 1914; (4) the fall of a 35- 
pound meteorite in England last October; (5) the great Italian 
earthquake of January 13, 1915; (6) a 'tricolored' star, of which 
M. Flammarion promises to furnish particulars later, only re- 
marking for the present that it was an optical effect much ex- 
aggerated by the popular imagination; and, lastly, all sorts of 
remarkable weather, including a wintry day in June of last year, 
with a minimum temperature of 41 deg. in Paris. It would be 
loo bad to refute this accumulated evidence of the futility of 
modern science by seeking for previous periods of a year or so 
in which similar omens were manifested and no war followed." 



THE AUTOMOBILE 



ABSORPTION OF GOLD BY INDIA. 

India is a mystery to the financiers of the world in the way 
she acts as a sink hole for the gold that comes her way. In 
the five years ended with 1900, India absorbed $83,000,000 of 
gold; in the next five years it took $183,000,000, and in the 
five years ended with 1910, India's net gold imports exceeded 
$220,000,000. The net imports of India for 1911 were $77,- 
760,000, and for the first three months of 1912 they have 
reached the enormous sum of $60,000,000. This absorption 
of gold by India is becoming a great menace to the finances of 
the entire world. As recently pointed out by Sir Moreton 
Frewen, in a discussion of the absorption of gold by India, the 
gold sent to that country is practically lost to the commerce of 
the world, because it is either buried in the ground or worked up 
into ornaments. The hoard that is buried can in an emergency 
be dug up for use, but at this time India is taking considerably 
more gold than the entire production of the Rand, and 50 per 
cent more than it took for the corresponding time last year. 
India is now taking the Rand gold as fast as it can be pro- 
duced. 



A QUICK DIAGNOSIS. 

A youthful physician had been summoned as a witness in 
a case which depended on technical evidence, and opposing 
counsel in cross-examination asked several sarcastic questions 
about the knowledge and skill of so young a doctor. 

"Are you," he asked, "entirely familiar with the symptoms 
of concussion of the brain?" 

"Yes." 

"Then I should like to ask your opinion of a hypothetical 
case. Were my learned friend, Mr. Banks, and myself to bang 
our heads together, should we get concussion of the brain?" 

"Mr. Banks might." — Pittsburg Chronicle Telegraph. 



HER DIFFICULTY. 



A young lady who lisped very badly was treated by a spec- 
ialist, and after diligent practice and the expenditure of some 
money learned to say: "Sister Susie's Sewing Shirts for Sol- 
diers." 

She repeated it to her friends at a private rehearsal, and was 
congratulated upon her masterly performance. "Yeth," she 
said dubiously, "but it ith thuth an ectheedingly difficult re- 
mark to work into a converthation — ethpethially when you con- 
thither that I have no thither Thuthie." — Current Opinion. 



Furnished Home in Alameda to Rent. — The house 

consists of seven rooms, completely furnished; two bath 
rooms; a lovely garden and a garage. The most desirable 
place to be found in Alameda. A show place on the bay. 
The rental is $100 pet month, and the property may be 
seen by appointment only. Any one interested, telephone 
Kearny 3594. 



Bv R. R. l'Hommedieu 

The following are the changes announced by the California 
State Auto Association in the road conditions for this week. 
All other roads and parts of roads are the same as last week: 

Altamont Pass open. Four miles dirt road fair. Balance 
highway. 

Valley Route South. — No change. 

Coast Route South — In Templeton cross bridge and take first 
right hand road, continuing on same into Civic Center at Atas- 
cadero. This avoids very bad stretch north of Atascadero. High- 
way to San Luis Obispo, Pismo Beach and Arroyo Grande; 
rough to River; from Santa Maria to Orcutt, highway, thence 
four miles good dirt road; thence highway to Los Alamos and 
good dirt road to Los Olivos and Santa Ynez. San Marcos 
Pass, rough this side, fair other side. Requires careful driving 
and good brakes. 

To Santa Cruz and Del Monte. — Santa Cruz to Watsonville, 
Castroville, Salinas and Del Monte. Rough between Salinas 
and Del Monte. 

Feather River Route — Gold Lake to Sierra City impassable. 
Parties making round trip should go via Truckee and return via 
Oroville, on account heavy up-grade between Oroville and 
Quincy. Marysville to Sattley via Camptonville and Downie- 
ville only fair, rough stretches. Chico to Lake Almanor via 
Humbug Valley and Butte Meadows, rough first 16 miles, bal- 
ance good. Oroville to Lake Almanor via Cherokee, fair to 
rough. Red Bluff to Lake Almanor, Chester and Susanville, 
good; thence via Long Valley to Reno, good. 

Calaveras Big Trees and Alpine Highway to Woodfords, 
Meyers and Lake Tahoe. — Via Pacific Highway to Stockton 
and Lodi, thence via highway to short distance beyond Cle- 
ments, and over good dirt road to Valley Springs, San Andreas, 
Angels Camp, Murphy, Big Trees. From Big Trees to Blood, 
Loope, Markleville, Woodfords, Meyers and Tahoe, fair, with 
some rough stretches, one very steep grade going. Short cut 
from Tahoe to Yosemite is via this route through Markleville, 
Big Trees to Angels Camp, thence south to Sonora, Chinese 
Camp, and over Big Oak Flat to Yosemite Valley. 

Tioga Road from Yosemite to Mono Lake Opened July 28th. 
— Mono Lake to Carson City fair excepting some bad washes 
in Antelope Valley. 

Coast Route to Oregon — Ukiah to Mendocino, Fort Bragg, 
Westport and along ocean to Kenny, Thorn, Petrolia and Eu- 
reka, good. 

Pacific Highway North — Marysville to Yuba City, Gridley, 
Biggs, Nelson, Durham to Chico, good. From Chico via direct 
road to Los Molinas and Red Bluff, Redding, good. Redding 
north via Kennett, narrow and crooked. Construction at La- 
moine. Dunsmuir, Yreka over Siskiyou Mountains on new 
grade to Ashland, Medford, Grant's Pass, good. Balance of 
way good. 

* * » 

Oh, Joy! Washington Is Now on the Mapl 

Oh, Joy! Washington, the capital of the United States, is 
to be put on the map. Henry B. Joy, the president of the Lin- 
coln Highway Association, has found a way that will make it 
possible for the association to include this minor city ( ?) of 
this country in the routing. 

Good road associations and highway organizations, and the 
motorists at large, are crying for a national highway, yet how 
few when it comes to designating main arteries of travel in- 
clude the unimportant city of Washington in the routing. 

It seems that there are but about three important cities to 
be considered. New York, San Francisco, and not forgetting 
Los Angeles. It looks as if there were no other places on the 
map. 

Every national highway should start from Washington. That 
is the most important city in the United States. While from 
a money standpoint there are others that make it look like a 
country village; yet when all has been said and done, Washing- 
ton is it with a big IT. So it was very kind of the Lincoln 
Highway Association to allow Washington to be placed on its 
map. 



July 31, 1915. 



and California Advertiser 



19 



Let's Have Trees Along the State Highway 

There was a time when trees along a road were an objection. 
They kept the road from drying up, and made bad mud holes. 
That was before the coming of the motor car, which, with its 
coming, has changed the system of road construction. 

Now that we are building better roads, and it is hoped the 
kind that will last, there is now no objections for the planting 
of trees along the highways. In fact, they are now to be 
desired. If owners of land along these reads will not plant 
them, it should be up to the State. The State Highway Com- 
mission should make it a part of the contract of road construc- 
tion to insist that trees be planted where they do not exist. 

* * * 

The Columbia River Highway 

"Taking Switzerland and Swiss roads as the criterion, how is 
the Columbia River Highway rated?" asks Ralph J. Staehli in 
"The Oregonian." 

This question was asked a few days ago by a man who had 
done practically all of his touring in Europe in the summers of 
the past few years. His playground had been made unsafe, and 
he is going to tour the Northwest this year. This man is only 
one of a good many thousand, for the registration at the Pan- 
ama-Pacific headquarters is constantly increasing. 

However, his question is one that often has to be met. To 
compare the scenery is idle. The Columbia River Highway, 
longer than any route through the "Top of Europe" is too dif- 
ferent. However, the construction and material features can be 
compared. 

The roads of the Alps have been famous since the time of 
the Romans. Their construction has been the model for high- 
way work the world over. Our own Columbia River Highway 
has the best features of the roads in the Bernese Lake country, 
to which are added the wonders of American engineers, namely, 
the concrete bridges and viaducts. One of the newest roads in 
the Alps is that running from the Bruenig Pass to Briens, in the 
Oberland. This road is one which all who have been on it say 
is most like the Columbia Highway. There, too, may be found 
the immense stone cuts, the tunnels and masonry. Still, there 
are many who would pick the Columbia as the more pictures- 
que, the better constructed and the more valuable to the coun- 
try. The Columbia Highway is broader in all parts than the 
Bruenig-Strasze. The virgin forest of the Columbia adds much 
to the charm. The Swiss road has the Alps. It has the deep 
valleys and the blue lakes of Brienz and Thun in the distance. 

We say our green hills, tall pines, wooded ravines and the 
blue Columbia, in its rock walls, almost matches virtues of the 
European scenery. Maybe the Swiss are better business mana- 
gers than the people of Oregon. At any rate, in the 16 1 2 miles 
of Riviera on the right-hand shore of the Thuner Sea there are 
107 first-class hotels and pensions. 

Most of these are open the entire year round, while they 
formerly were known as summer resorts only. The Columbia 
River Highway, if hard-surfaced, could be said to have gone 
the model one better in several ways. It undoubtedly would 
lead to a community growth such as that must necessarily 
stand in back of such a system of hotels. 

These hotels are in the most prosperous part of Switzerland, 
and while the people are most industrious artisans, their biggest 
money comes from the tourist of the summer, and their com- 
mercial activities tide them over the winter. 

* * * 

Club Values Autos 

The Columbia Automobile Club, of Columbus, Ohio, has 
opened a bureau for the purpose of valuing motor cars for tax- 
ation purposes. The bureau has arrived at taxable value of all 
makes of cars, based on the year's model, and the taxation au- 
thorities have agreed to accept the figures. As a result, it is 
hoped that the friction between the assessors and the owners 
which was prevalent in former years, will entirely disappear. 

* * » 

Ilalian Government Takes Auto Factories 

Italian advices indicate that the government at Rome is pre- 
pared to take over all the private machinery shops in the Milan 
and Turin districts for the manufacture of war material. Many 
automobile shops having works at Milan, Turin and Genoa will 
be included in the list of works to be utilized for war munitions 
manufacturing, but for the present these plants will confine 
their efforts to turning out automobiles for the army. 



8s In 1884 

The eight-cylinder engine in which the cylinders are vertical 
and arranged concentrically one above the other in tandem ap- 
pears first in the United States patent office about 1884, and 
at various intervals since. In 1900 and up to 1905 several 
patents were issued here and in Europe showing this type of 
cylinder. During 1901 and 1902 the type was tried in Europe 
extensively, but owing to the imperfect lubrication, particularly 
of the upper, or small, cylinder, and other difficulties, it was 
abandoned. 

* * * 

Some Grasshoppers 

Grasshoppers are causing difficulty in Arizona motoring. Re- 
cently, Phoenix and other towns in the Salt River Valley were 
visited by a plague of grasshoppers. Thousands flew and 
crawled under each street light. In the paved district of Phoe- 
nix the pavements soon became slippery with the bodies of 
the insacts, crushed under the tires of cars. Several machines 
skidded, and there were two or three near accidents. There 
are unconfirmed reports that the windshields of moving cars 
were cracked by coming in contact with flying grasshoppers. 

* * * 

Cars Entering Canada 

Motorists will have no difficulty with immigration officers in 
entering Canada, according to an official announcement received 
by authorities of British Columbia from the superintendent of 
immigration at Ottawa, Ont. Reports had reached Washington 
motorists that passports would be necessary in order to motor 
into the Dominion, but this ruling removes all doubt on the 

question. 

* * * 

Jits In Connecticut 

The expected development of the jitney 'bus invasion of 
Connecticut has taken the form of a jitney express line, which 
is to be operated between New London and Old Saybrook. For 
articles weighing up to five pounds the charge is 5 cents, and 
each additional ten pounds calls for another 5-cent charge. The 
limit of weight has been set at 105 pounds, packages weighing 
that amount to cost the sender 55 cents. Glassware, crockery 
and other breakable articles are charged for at double rates. 

« ::- * 

The Dallas Automobile Club has adopted the following slo- 
gan : "Less noise and more safety." At a recent meeting its 
president appointed a committee to confer with city officials 
regarding a plan to compel motorists to make less noise and to 
compel pedestrians to be more careful of their safety. 



TAXICABS 



Why Pay 



TOURING CARS 



More Than $2.00 Per Hour 
For Automobile Hire? 



[ -Jl'lSIMJ 


r 


Sfc — 



Telephone Franklin 1836 

The White Star Line Auto 
Touring Company 

-zer touring r hour 

per hour. I 

A Suggestion— \; 

i m. 

TELEPHONE FRANKLIN 1836 



for th«* 






20 



San Francisco News Letter 



July 31, 1915. 



Bridges In Mill Creek Canyon 

The first bridge to span the Santa Ana has been put in place 
and four gangs are at work in Mill Creek Canyon placing these 
bridges for the accommodation of the hundreds of people who 
are seeking the mountains for the summer. Pipe has been or- 
dered for a couple of bridges, and by the time these are com- 
pleted, the wood-chopping gangs will have enough logs chopped 
to complete the other seven bridges. Henry Shay has come 
out of Bear Valley by the Crest road, his stage being the first 

over the crest this year. 

* * * 

Los Angeles Auto Show 

Every foot of space has been taken by the motor car dealers 
of Los Angeles for the eighth annual automobile show which 
takes place September 18th to 25th. Again the exhibit — which 
is to be the first motor car show of the United States in 1915 — 
will be in the Shrine Auditorium. 

The show committee is as follows: Don Lee, Walter M. 
Brown, Earle C. Anthony, George R. Bentel, Harold L. Arnold 
and Al. G. Faulkner. A partial list of the cars to be shown is 
Packard, Cnalmers, Grant, Cadillac, Paige, Woods Electric, 
Stutz, Hudson, Dodge, Mercer, Simplex, National, Oakland, 
Saxon, Fiat, Jeffery, MacFarlan, Chandler, Franklin, Scripps- 

Booth, and R. & L. Electric. 

* * * 

Guyot at the Front 

Albert Guyot, the famous French racing driver, got a call to 
report at barracks when he was trying to get over his disap- 
pointment in the French Grand Prix. Without waiting to say 
good-bye to his family, whom he has not seen for ten months, 
he joined his regiment as a sergeant. In a few days he was 
appointed driver to the general commanding the Fifth army 
corps. In an ambush prepared by the enemy he saved his 
general's life, and as a reward has had to spend the entire win- 
ter in the Argonne, sleeping in a house with only half a roof. 

* * * 

Small Land Owners Biggest Buyers 

Investigation proves that it is the little-lander rather than the 
big farmer in Western Washington and in Oregon who is buying 
a motor car. Through the country districts almost every owner 
of a 20-acre or 40-acre farm owns, or is getting ready to own, 
a car. Investigation also proves that the little-lander makes 
the best use of his car. To him it is a thing both of pleasure 
and actual profit. He uses his car everyday, and he uses it to 
the best advantage. His car enables him to get to market the 
produce from his little place at a saving of time and the making 
of money. By using his car on the road for transportation pur- 
poses, for hauling and trucking, he needs to keep only two 
horses, where the big farmer must have six or eight. 

* * * 

Government Road Information 

The United States department of agriculture is collecting in- 
formation which, when complete, should not only give the total 
mileage of public roads in the United States and their cost, but 
should serve as a basis for estimating the relative value of the 
different kinds of highways. 

* * * 

Horses In Yellowstone Park 

The possibility of horses taking fright at the sight of auto- 
mobiles in Yellowstone Park when it is opened to motor traffic 
on August 1st has brought out a plan, worked out by Colonel 
Brett, U. S. A., superintendent of the park, which will give 
entrance to the park during certain hours to horse-drawn vehi- 
cles alone. All traffic must be in one direction — opposite to 
the hands of the clock. 

* * * 

Many Visitors Prove Value of Garage 

The large number of visiting motorists has proved the value 
of service, as extended by Dow & Green's garage on Taylor 
street, between O'Farrell and Geary. The great rush of trade 
has made some garage owners careless in their haste. They 
have had so much business that, if you do not like the service, 
why, it is up to you to go somewhere else. 

In Dow & Gresn's Garage, service means following out a cer- 
tain line of work on a car. It makes no matter if there is one 
or one hundred cars in the garage, every one must have a like 
care. This is one of the reasons why it is so popular with own- 
ers who have come to town for a day or two.. 



MOTOR CARS Al THL EXPOSITION. 



Loco Cars at the Exposition 

The Locomobile Company is exhibiting two models of the 
"48" touring cars. These are stock, and give a splendid idea 
of the high grade vehicle that this old, well-known factory is 
turning out. Besides, there is on display a "48" chassis which 
shows the substantial design of the power plant of the "Loco." 

Packard Factory Displays an Old Timer 

The Packard Company has on display one of the first models 
ever turned out. It is of the roadster type, and shows the splen- 
did workmanship that was put in, even in those early days. Be- 
sides, there is to be seen a 3-38 seven-passenger touring car 
and a Packard three-ton truck. 
White Company Has a Large Exhibition 

The White Company has ten cars on the floor in the Trans- 
portation Building. It is one of the most comprehensive dis- 
plays to be seen at the Jewel City. 

There is a semi-touring car, a laudeulet-limousine, a town 
car, two touring cars, a five and seven passenger, an 18 passen- 
ger enclosed 'bus, a 1,500 pound express car, a 5-ton dump 
body truck, and a three-ton chassis. 

Bowser Supplies a Necessity 

There has just been placed on the market a tank hose that is 
more than welcomed. Garage men and those who handle gaso- 
line have all kinds of trouble with the ordinary hose, for the 
gasoline breaks it up, and if an owner fails to strain the gaso- 
line, the particles of rubber get into the tank, and later into the 
carburetor. 

There has been a metal hose on the market, but this is not 
flexible, and is liable to scratch the car. Now S. F. Bowser 
& Company has brought out a rubber hose that is canvas lined 
and besides has a wire coil lining. This makes it impossible 
for rubber to get into the tank, as the gasoline never touches 

the rubber, and the steel coil makes it flexible. 

* * * 

The Right Price to Pay for a Touring Rent Car 

The White Star Line Auto Touring Company has just in- 
stalled a service that will be most acceptable to visitors and the 
public at large. The company has set a flat rate of $2 per hour 
for automobile service for the city or country for its big seven- 
passenger touring cars. For their closed cars, they charge a 
rate of $2.50 an hour. Besides, the company has a fine taxi 
service, with rates in keeping with the other service. The com- 
pany also makes special rates for full day trips, or for extended 

lours in the country. 

* * * 

James Horsburg. Jr., Now In the Auto Trade 

The importance of the Willy-Knight car can be appreciated 
when it is announced that Willys has secured the services of 
James Horsburgh, Jr., to look after the Knight interests on the 
Coast. Hosburgh has long been identified with the railroad 
interests on the Coast, and the announcement that he would join 
the Willys' interests has been considered as a strong move by 

this leading factory in the industry. 

* * « 

Moskovlcs Is In Town 

F. E. Moskovics, one of the best known men in the auto- 
mobile industry in the United States, is paying San Francisco 
a visit in the interests of the Marmon cars. 

In speaking of the business outlook, he says that the Marmon 
Company has enjoyed its share of the business, especially on 
the Pacific Coast. He has come West to look over the field, as 
he considers that this section of the country will be the future 
market for high grade motor cars. 

* ;.-- t 

Advanced Electric Car Service System 

As a costly offset to its patrons' deprivation of the privilege 
of leaving their cars unattended, a Chicago electric vehicle 
garage instituted a call and delivery service between its estab- 
lishment and certain prominent hotels and downtown stores. 
In most cases, of course, such a remedy is out of the question. 
In cities where parking is recognized as a necessary element of 
traffic, several economic and successful solutions have been 
found, and there is no good reason why other cities should not 
face the situation before it becomes seriously difficult. 



July 31, 1915. 



and California Advertiser 



21 



Spar! on Safety Clubs Being Formed 

Captain William Sparks, general manager of The Sparks- 
Withington Company, Jackson, Mich., in the furtherance of his 
Safety First idea among automobilists, is forming a Sparton 
Safety First Club in New York. 

The qualification for membership — only one is necessary — is 
a promise that "from this date every effort will be used to pro- 
mote Safety." Safety is the big thing. In fact, the only object 
of the club, Billy Sparton, secretary of the club, in his letter to 
members, explains that the holders of membership cards are 
under no obligations whatever except to use their best efforts 
to promote safety. 

Captain Sparks hopes that these clubs may be formulated all 
over the country. He it was who originated Safety First in 
motordom, and he seems to have a limitless fund of Safety First 
ideas from which to draw. 

In addition to being general manager of The Sparks-Withing- 
ton Company, manufacturers of the Sparton Safety Signals, 
Captain Sparks is Mayor of Jackson and president of the 
Chamber of Commerce of that city. 

The Sparton Safety Signals are chief among the Captain's 
safety devices. The Sparks-Withington Company has the 
largest factory in the world devoted to the manufacture of auto- 
mobile safety signals. 

* * * 

Klssel-Kar Truck Announcement 

That Kissel-Kar Trucks will hereafter appear in seven sizes — 
adding one model to the line — is the official announcement from 
the Kissel factory. The capacities will be 1,000 lbs., three- 
quarter to one ton, one to one and one-half ton, one and one-half 
to two ton, two and one-half to three ton, three and one-half to 
four ton, and six ton. 

The one thousand pound delivery is the new member of the 
group, and marks the entry of Kissel into the light commercial 
vehicle field. It is, therefore, attracting a lot of attention in 
the trade. The stripped chassis weighs 2,200 pounds, and the 
length over-all is a little more than 14 feet. It carries a new 
Kissel-built block motor of 32 horsepower. The wheel base 
is 115 inches. Aside from this new model probably the most 
interesting feature of the Kissel announcement is the adoption 
of a worm drive rear axle on the medium size models. The 
worm is of David Brown construction. 

All the trucks have Kissel-built motors. The two smaller 
sizes have 32 horsepower, the next two a 36 horse plant, cast 
enbloc. The two and one-half to three ton has forty horsepower, 
the two larger sizes a 50 horsepower engine. 

The Kissels are presenting as features of the truck line sev- 
eral standard body designs, including a street sprinkler and 
flusher, dumping wagons, fire apparatus, ambulances, police 

patrols and jitney 'buses. 

* * * 

Big Orders for Mitchells 

Mitchell-Lewis Motor Company at Racine contract to deliver 
$1,200,000 worth of autos to one territory. 

On July 6th was placed what is said to be the largest single 
motor car order ever placed for delivery in the States. The 
Carl H. Page Motors Company of New York City placed their 
order for $1,200,000 worth of Mitchell "The Six of 16," cars 
to be delivered within ten weeks. Boston, Washington, Buffalo, 
Pittsburg and Cleveland cannot get enough cars to fill all their 
orders. 

Chicago, Detroit, Minneapolis, Omaha, Des Moines, St. 
Louis and Denver keep up a rapid fire of orders. 

Orders from Seattle, Portland, San Francisco and Los An- 
geles indicate the largest automobile business the coast has 
ever known. The South is recovering in great shape, and 
Dallas, Houston, New Orleans and Atlanta are showing the ef- 
fects of the betterment of conditions over last year. 

Since announcing "The Six of '16," the new Mitchell Six 
model and "The Perfect Eight," the Mitchell-Lewis Motor Co. 
have booked approximately $5,000,000 worth of business for 
delivery as the product comes from the factory. Only by work- 
ing the big plant night and day, including Sunday, can this 

business be taken care of. 

* * * 

Will Bul'd Marions and Imperials 

The Mutual Motors Company of Jackson, Michigan, an- 
nounces that it has acquired the exclusive sales right, good will, 
trade name, etc., of both the Marion and the Imperial cars, and 



will hereafter market both of these through individual and 
separate departments of its own company, instead of as here- 
tofore through separate selling corporations. The Mutual Mo- 
tors Company has heretofore confined its program to the manu- 
facture of Imperial cars for the Imperial Automobile Company 
and Marion cars for the Marion Motor Company, all of Jackson, 
Michigan. 

* * * 

Jeffery Quad Can Almost Swim 

An American consul in England sends home a glowing ac- 
count of the work of American-made motor trucks on Salisbury 
Plain, England, previous to their embarkation for the war in 
Belgium and northwest France. He reports : 
■ "In March I motored with an American officer about forty 
miles north to a camp of the Canadians. The roads were bad. 
The army traffic was very heavy, and with my lighter machine 
I got along and passed a number of motor lorries stuck in the 
plastic mud of Salisbury Plain. At one place I saw a Jeffery 
Quad with ten men aboard going right along in a field, on an un- 
made roadway or trail, and moving through the mud at good 
speed. The truck was down in the mud almost up to the axles, 
but shoving through it without a break or hitch. I carry a small 
American flag on my car, and the Quad driver saluted it, and 
called out: 'This blooming Yankee machine can almost swim.' " 

Goodyear Tires Makes Showing 

A Buick owner was successful in reaching the city of the 
Golden Gate after five weeks of journeying through every kind 
of weather and road conditions. A severe tornado impeded his 
journey in Nebraska, terrific rainstorms surprised them on their 
road — these storms were of such fierceness that the top of the 
automobile was literally riddled. Mud, in the worst sense of 
the word, was encountered in the above State. Special mud- 
hooks had to be applied to the wheels to enable the car to plow 
its way onward. 

Tanned and weather-beaten, but their countenances plainly 
displaying the pleasure that they enjoyed on their 5,696 mile 
trip, from Perryman, My., to San Francisco, F. M. Clotworthy 
and Norman J. Lee arrived here". They crossed the continent 
on the old Midland Trail. Both Clotworthy and Lee attribute 
the largest percentage of the success they had to the tires with 
which their Buick was equipped. These being Goodyear Tires. 
The front wheels still contained the Maryland air, and are in 
fine condition, the 5,696 miles traveled having hardly left their 
imprint upon them. The rear wheels put up a splendid showing, 
being in first-class shape up to the city of Reno, where they 
met with their first disaster, receiving their first puncture. In 
spite of mud, rain and tornado, these Goodyear tires were true 

and loyal servants. 

* * * 

Wins Chalmers Prize 

At the conclusion of the Chalmers Spring Sales Contest re- 
cently, the most successful sales contest ever conducted by this 
company, Leo Lux, Chalmers dealer at Wadsworth, Illinois, 
was awarded a five passenger Light Six touring car, the great 
sweepstakes prize. Lux made the remarkable record of selling 
697 per cent of his quota between April 19th and June 30th. 

In his presentation speech made before a large audience of 
Chalmers officials, dealers and employees, Vice-President Lee 
Olwell said: "Mr. Lux's record in this contest is an example of 
salesmanship of the first water. When you know that Wads- 
worth is a town of only 150 people, the fact that Lux was able 
to win the first prize is most astounding." 




A. R I cnnlmor* 



Mysterious Prctlcm Solved 



of| 



181 Post Street 

2508 Mission St. 

1221 Broadway. Oakland 



San Francisco 





■ 












■ 
















- 



















22 



San Francisco News Letter 



July 31, 1915. 



INSURANCE 



President Osborne of the Pacific Board announces that, as 
the result of a re-survey of the city which has been under way 
during the past year, a reduction of rates affecting San Fran- 
cisco of approximately 8 per cent, and possibly more, will be 
made in the near future. This is the third substantial reduc- 
tion in rates covering San Francisco made since the great fire 
of 1906, since which time substantial improvements have been 
made in both improved construction and fire-fighting facilities. 
Although the city has not fully lived up to its agreement in 
these respects, the reports made by the engineers of the board 
as to the work accomplished and in contemplation appears to 
justify the present action by the underwriters. President Os- 
borne in a written statement to the News Letter says in expla- 
nation that "this reduction is one that has been promised by the 
Board of Undt rwriters to the property owners of San Francisco, 
based upon the promise of the city to fulfill certain obligations 
in the way of improvements of the fire department and the fire 
fighting facilities. A number of these improvements have been 
made, and from time to time reductions have equally been 
made by the Board in consonance with their promise, and the 
present reduction is made not because of any recent improve- 
ments to warrant that reduction, but upon the assumption that 
the city is making every reasonable effort to further improve 
the conditions so as to warrant the present reduction. The 
Board realizes that it is in a sense anticipating the improve- 
ments upon which this rate reduction is made, and would not 
feel justified in making it if in return it did not feel that the 
city within a reasonable time would complete the improvements 

to warrant it." 

* * * 

H. B. Keith, who has been with the Vulcan Fire of Oakland 
for the past three years, has been appointed assistant under- 
writing manager of the company, with headquarters at San 
Francisco. Mr. Keith has a happy faculty of making friends, 
and a thorough knowledge of coast underwriting conditions, ac- 
quired both in the office and the field. In 1888 he entered the 
office of George D. Dornin, and after working his way to the 
endorsement clerk's desk, took the field for the Continental. 
Returning to San Francisco, he became associated with the 
North British and Mercantile office, at that time under the man- 
agement of Tom C. Grant, leaving that position in 1907 to go 
into the insurance brokerage business, relinquishing his interests 

in that field to join forces with the Vulcan in 1912. 

* * » 

Monday, October 4th, has been designated as American Life 
Convention Day at the Panama-Pacific International Exposi- 
tion. This date will be the first day on which the World's In- 
surance Congress will meet, but the Congress will adjourn at 
3 p. m. and proceed in a body from the Civic Auditorium to 
the Scott street entrance of the Exposition, where they will be 
met by a band and military escort, and proceed to the plaza in 
front of the Tower of Jewels, where at 4 p. m. a bronze plaque 
will be presented to the body by W. L. Hathaway, commis- 
sioner of the Congress. The plaque will be accepted on behalf 
of the American Life Convention, and responses will be made 

by three members. The indications are for a full attendance. 

* * * 

The Fraternal organization known as the New Hoo-Hoo an- 
nounces San Francisco as the place where its twenty-fourth 
annual convention will be held. The date will be September 
9-12th. Supreme Bojum R. A. Hiscox, who is also president 
of the San Francisco Retail Lumbermen's Club, has appointed 
a committee to arrange the business and entertainment program, 
and promises that the attendance will be large and enthusiastic. 
Mr. Hiscox was chairman of the committee that entertained the 
Western Retail Lumbermen's Association at its annual confer- 
ence in San Francisco last February. 

* * * 

Claiming the effort of the California insurance commissioner 
to collect a tax from the insurance brokers of San Francisco to 
be unlawful, the members of the San Francisco Brokers' Ex- 
change have adopted a resolution to the effect that should action 
be taken by the commissioner against any broker for non-pay- 
ment, the Exchange shall undertake his defense, and secure a 
judicial decision as to the commissioner's authority to enforce 
a license fee. 



The officers of the recently organized Casualty Inspectors' 
Association of California consist of B. A. Dole, Frankfort- 
General, president; E. C. Woods, London Guarantee and Acci- 
dent, vice-president; 0. J. Smith, Workmen's Compensation 
Bureau, secretary and treasurer. Standing Committee : T. C. 
Thayer, London and Lancashire; J. B. Munson, Hartford Acci- 
dent and Indemnity; L. D. Miller, Employers' Liability. The 
general place of meeting will be at San Francisco. The char- 
ter membership consists of twenty-four. 

* * * 

F. H. Robbins, manager at San Francisco for the Northern 
Assurance, who has been looking after the Los Angeles office 
during the illness of special agent G. Mueller, is back at his 
desk after an absence of a week. Special agent Mueller has 
so far recovered from the effects of his recent operation as to 

be able to resume his usual duties. 

* * * 

W. H. Price, who for a year and a half has been one of the 
California State Life's most successful producers, with head- 
quarters at Fresno, has been appointed general agent for the 
company for the State of Texas, and Samuel Barnes has ac- 
cepted the position of general agent for Kansas. 

* » » 

In response to a request from Corporations Commissioner 
Carnahan, Attorney-General Webb has given an opinion that 
the provision of the Blue Sky Law contained in Section 3, that 
the act shall not apply to corporations "subject to Federal regu- 
lation," does not mean that all corporations which are subject 
to some form of Federal regulation are exempted from the 

provisions of the act. 

* * * 

The two days preceding the American Life Convention, Sep- 
tember 28th and 29th, will be devoted to a golf tournament un- 
der the auspices of the California companies and the Del 
Monte Golf and Country Club, on the course of the latter. All 
desiring to enter are requested to address the secretary of the 

club at Hotel Del Monte. Del Monte, Cal. 

* * * 

H. L. Cope, who recently resigned fiom the Tyson agency to 
accept the position of special agent for the Norwich Union 
Fire under manager Fuller, was married, the other day to an 
estimable young lady of Stockton, and the happy couple are 

now spending their honeymoon in the central part of the State. 

* * • 

The Title Insurance and Guaranty Co., of San Francisco, 
Cal., which began business in 1849, has acquired by purchase 
the business and assets of the Standard Title Insurance Com- 
pany of California, which was organized in 1900. Both com- 
panies have a capital stock of $500,000. 

* * * 

Invitations are out from the Pacific Mutual Life Insurance 
Company for a banquet to be given the delegates to the com- 
pany's agency convention at the Palace Hotel, San Francisco, 

on Monday evening, August 9th, at 6:30 o'clock. 

* * * 

Applications for license in all States west of the Rockies are 
being made by the American Eagle Fire, recently incorporated 

to take over the business of the Fidelity Underwriters. 

* » * 

Commissioner Phelps, of the California insurance depart- 
ment, has begun an independent examination of the West 

Coast-San Francisco Life Insurance Company. 

* * * 

Special agent George W. Carey of the Hartford's Accident 
and Indemnity Department is spending a week in San Fran- 
cisco. 

City Index and Purchasers' Guide 

CHIROPODISTS. 
Dr. R. T. Leaner, Surgeon Chiropodist, formerly of 6 Geary street; 
removes corns entirely wholes — painless — without knife. Bunions and in- 
growing nails cured by a special and painless treatment. 212-214 West- 
bank Bldg.. 830 Market St. Tel. Kearny 3578. 

NOTARY PUBLIC. 
Martin Aronsohn, Notary Public and Pension Attorney. All legal 
papers drawn up accurately. 217 Montgomery St., above Bush. San Fran- 
cisco. Cal. Phone Douglas 601. 

ATTORNEYS- AT- LAW 
Samuel M. Shortridge, Attorney-at-Law. Chronicle Building, San Fran- 
clsco. Tel. Sutter :;'■. 

Marcus Lome Samuels, Attomev-at-T.,aw. Pacific Building. Market St- 
at Fourth, San Francisco. Cal. Tel. Douglas 304. 



July 31, 1915. 



and California Advertiser 



23 



The Background of the War Zone 

Paris has now undergone a number of Zeppelin raids, but it 
is curious to note that the damage, slight as it is, has occurred 
only in a small section of the suburbs. This is explained on 
the theory that the measures for the prompt extinction of all 
lights have not been so rigorously enforced in the suburbs, and 
that the few lights allowed to burn served in every case as a 
target for the bomb-throwers. It is also pointed out that the 
protecting aeroplanes hovered for the most part over the center 
of the city and that they were carefully avoided by the Zeppe- 
lins. Unofficial observers assert that the Zeppelins dropped 
twin bombs, one incendiary and the other explosive, and that 
they were linked together. The incendiary bombs are in the 
form of a tube which enlarges, mushroom-like, at the base. At 
the top is the detonator, which at the moment of impact lights 
a fuse which traverses the tube. Inflammable liquid, usually 
benzine, is contained in the center of the tube. At the moment 
of impact the liquid is forced out horizontally through holes 
in the wall of the tube to a considerable distance, and takes fire 

as it spreads. 

* * * 

The casualties in the British army and navy have reached a 
total of 321,889, according to a printed statement issued by 
Premier Asquith. On April 11, M. J. Tennant, under-secretary 
of war, announced the total of British losses since the begin- 
ning of the fighting as 139,347. If his figures were correct, the 
British have lost 182,542 men in the last fourteen weeks, an 
average of 13,000 a week. Great Britain is the only one of the 
powers engaged in the war which has announced from time to 

time her total casualties. 

* * * 

Less than 170,000 tourists sought Europe in the fiscal year 
ended on June 30th, during eleven months of which period the 
war has been in progress. This is the smallest number of de- 
partures for Europe in a generation. The war in Europe has 
frightened away the thousands of rich Americans who every 
summer to the number of 350,000 had gone to foreign countries 
and expended during their absence from $100,000,000 to $150,- 
000,000. This vast sum of money, it is claimed, will be kept 

within the United States this year. 

* * * 

In the August "American Magazine" a well known American 
banker writes an authoritative article entitled "The Money Side 
of the War," in which he says: "Despite what any one may 
think, it is inconceivable that any of the four large countries, 
like Germany, Great Britain, France or Russia (or even Italy) 
will become bankrupt. If, for example, Germany should con- 
quer France, France's obligations to pay her debts would, in 
my judgment, be just as good after, as before the war. The 

same case would hold true if Germany were beaten." 

* » * 

The Berlin Government has issued a decree regulating the 
menus at restaurants, as follows: 1. Table d'hote meals are 
abolished; in the future only special orders will be filled. 2. 
The larger use of vegetables and restricted use of meat must 
be encouraged. 3. Less roast meat and more boiled meat must 
be offered. 4. The use of fat must be decreased. 5. The use 
of potatoes must be limited to the lowest degree possible; only 

boiled and fried potatoes may be served. 

* * * 

A German statistician puts the losses of the allies, in killed, 
wounded, sick and captured, at 5,000,000. As to German losses 
he is silent, but the Prussian figures lately issued, showing the 
loss of over 1,300,000 men, have led to the estimate that the 
German total is about 2,000,000. Adding, we get 7,000,000 as 
the total losses of the war, and if the usual ratio holds, the loss 
of life would come to at least 1,000,000. 



"I understand that you have a new motor car." "Yes." 

"Do you drive it yourself ?" "Nobody drives it. We coax it." 
— Washington Shir. 



"Auntie, did you ever get a proposal?" "Once. dear. A 

gentleman asked me to marry him over the telephone, but he 
had the wrong number." — Louisville Courier-Journal. 

Dr. Byron Haines. Dentist. I his office in Ounst 



Fire and Automobile Insurance 

Ample Facilities for Handling Large Lines 

PACIFIC COAST DEPARTMENT 

Williamsburgh City Fire Insurance Company Organized 1853 

Merchants Fire Assurance Corporation Organized 1910 

United States Fire Insurance Company Organized 1824 

New Brunswick Fire Insurance Company Organized 1826 

North River Insurance Company Organized 1822 

WM. W. ALVERSON, MANAGER 

374 Pine Street, San Francisco, California 

SPECIAL AGENTS 



R. R. ROPER, San Francisco 
T. J. KELEHER, Los Angeles 



A. M. LOVELACE, Portland 
W. T. BOOTH, Spokane 



SECURITY AND SERVICE 

That's What You Get When You 

Bond Your Employees 

With 

Pacific Coast Casualty Company 

Of San Francisco, Cal. 
A California Insurance Company 

$250,000.00 on Deposit with State Treasurer as a Guarantee to Policy Solders 
Agents in Every California City 



1863 



1915 



FIFTY-SECOND ANNIVERSARY 

Fireman's Fund Insurance Co. 

Capital $1,500,000 Assets, $10,000,000 

FIRE MARINE AUTOMOBILE 

California and Sansome Streets, San Francisco, California. 

The Connecticut Fire Ins. Co. 

OF HARTFORD 

CHARTERED 1850 



PACIFIC DEPARTMENT 

The Insurance Exchange, San Francisco 

Benjamin J. Smith, Manager 

West Coast-San Francisco Lite Insurance Company 

Pine and Leidesdorff Sts. San Francisco, California 

Thomas L. Miller, President 

A strong, well managed Institution; organized under the rigid Insurance 
laws of California. Its policy forms are clear and explicit, and define and 
guard the Interests of policy-holders as do those of no other company. 
Ask any agent, or write the company for sample of policy forms. 



TRAIN AND AUTO TRIPS 

TALLAC (LakeTahoe)AIMD RETURN $20 



Leave San Francisco 

Key Route Ferry 

7:20 A. M. 

Observation Car 

Electric Train to 

Sacramento 




Summit Mt. Diablo 

And Return 

$3.00 



See the wonderful 
view from top of 



Thence by Auto Mt. Diablo 

Oakland Antioch & Eastern Railway 

SAN FRANCISCO DEPOT- KEY ROUTE FERRY 



NEW PARISIAN FRENCH LAUNDRY 

Mme. C. La FON 

First Class Work at Reasonable Prices 

Laces and Lace Curtains a Specialty 

Club. Restaurant and Hotel Service 

991 OAK STREET 
SAN FRANCISCO 



Phone Park 4962 



24 



San Francisco News Letter 



July 31, 1915. 



FINANCIAL 



Trading in the N. Y. Stock Ex- 
Better Prospects in change continues to show strength. 
N. Y. Stock Exchange. The conservative element believes 

that the so-called "war stocks" are 
being manipulated too high, and they sound a note of warning 
to ignorant investors. Railroad shares have a better tone on 
account of the St. Paul dividend. Railroads apparently see 
better days ahead in hauling the enormous crop of the country 
and in the new attitude of the Inter-State Commerce Commis- 
sion to allow better rates. The express companies have been 
allowed better rates, and hopes are entertained that the turn 
of the Western railroads will come shortly. The remarkable 
earnings of U. S. Steel (see below) gave a stout-hearted stimu- 
lus to the market prospect. The firmness of the market in the 
line of the basic issues which constitute its foundation, indi- 
cates that Wall Street sees no danger of the United States be- 
ing mixed up in the European war. The local investment mar- 
ket continues steady on small investments well distributed. 
The sugar market continues firm, with no threatening signs in 
sight, and owners of sugar stocks looked for a prolonged period 
of extra dividends. 

The regular quarterly dividend of 1 3 4 per cent was declared 
this week on the preferred stock of the United States Steel Cor- 
poration. No action was taken on the common. Total earnings 
for the corporation for the second quarter of 1915 were $27,- 
950,055. The net surplus was $8,267,645. These returns com- 
pare with total earnings at the end of the preceding quarter of 
$12,457,809, net income of $6,684,573 and a deficit of $5,389,- 
861. 



This year's federal income tax promises to be so large in 
the aggregate as to silence those who have sought to discredit 
it as a practical failure. If the amount collected reaches $83,- 
000,000, as treasury officials now anticipate, the practical suc- 
cess of the tax as a revenue producer will be established. Such 
an amount will go far toward wiping out the present treasury 
deficit for the current fiscal year. The federal income tax will 
not only stay with us; it will be made higher still for the well- 
to-do classes if the country decides to have a much larger army 
and navy. Preparedness for war in the United States must be 
tremendously expensive. 



On the authorization of the State Railroad Commission, 

the Tulare County Power Company has sold its electrical dis- 
tributing system and plant in Tulare County to the Mt. Whitney 
Power and Electric Company for $550,000. On June 30th last 
it had 1,053 consumers and distributed 4,665 h. p. At the hear- 
ing, Mr. Holley, secretary and director of the Tulare Company, 
estimated that its gross operating revenues for the next twelve 
months would amount to $181,285, and its net revenue approxi- 
mately $56,000. He estimated that the Mount Whitney Com- 
pany would be able to handle the business at a saving of not 
less than $25,000 per annum. 



In the reorganization of Western Pacific it is the intention 

of the committee to adopt a plan of reorganization through 
measures of securing a decree for the sale and foreclosure of 
the railway company at as early a date as practicable. The 
proportion of bond deposited must in a large measure deter- 
mine the nature of any plan of reorganization. For that reason 
the committee wishes to have on deposit under the agreement 
of May 1, 1915, substantially all the outstanding first mortgage 
xinds. The benefits of any plan of reorganization that may 
be adopted by the committee and of any purchase of the mort- 
gaged property that may be made will accrue only to these de- 
positors. Accordingly all bond-holders who have not depos- 
ited such securities are asked to comply as early as possible. 



Net profits of the Bethlehem Steel Corporation for the 

first half of 1915, after interest and all other charges except 
depreciation, were in excess of $6,000,000. Net earning of the 
corporation for the second half of the current year are expected 
to be much larger than during the first six months, the expecta- 
tions being based on much heavier shipments from now until 
the end of the year. 



The record breaking American export commerce of the 

fiscal year ended June 30th, made public this week, show that 
the trade balance in favor of the United States — the greatest 
in its history — was $1,094,422,792. This is an increase of 
$623,800,000 over the year preceding and $428,000,000 more 
than the best previous record. Exports total $2,768,643,532, an 
increase of $404,000,000 over the preceding year. Imports 
were $1,674,220,740, a decrease of $219,700,000. 



Alaska Packers declared a dividend of $1.50 per share, 

payable August 10th on stock of record July 31st. 



THE LATEST WAR LEXICON. 

Trench — A modern substitute for home. 

Official Report — A system of concealing the truth. By read- 
ing all of them at once you come back to the place where you 
started. 

Reprisal — A philological excuse for committing any crime. 
(See Murder, Arson, etc.) 

Battle — Any event in which the enemy loses one hundred 
thousand men. 

Victory — Any event in which from one to one hundred thou- 
sand of your own men have been killed to gain two feet of 
ground. 

Arbitration — (Obsolete.) 

Loan — Putting all your money on a killing contest. 

Pryaznysz — A more or less infectious disease afflicting war 
correspondents and editors, who are violently seized by an at- 
tack cf it every time there is news from the front. — Exchange. 



THE CENTRAL I. 
O little self, within whose smallness lies 
All that man was, and is, and will become, 
Atom unseen that comprehends the skies 
And tells the tracks by which the planets roam; 
That, without moving, knows the joys of wings, 
The tiger's strength, the eagle's secrecy, 
And in the hovel can consort with kings 
Or clothe a god with his own mystery : 
O with what darkness do we cloak thy light, 
What dusty folly gather thee for food, 
Thou who alone art knowledge and delight, 
The heavenly bread, the beautiful, the good! 
O living self, O god, O morning star, 
Give us thy light, forgive us what we are! 
-John Masefield in August Fiction Number of Scribner's. 



REMOVAL NOTICE 



Max I. Koshland begs to announce that he has removed his 
offices to MILLS BUILDING. SUITE 12 (ground floor) on 
July 1st, 1915. Specializing STOCKS, BONDS, INVEST- 
MENT SECURITIES. Member of San Francisco Stock and 
Bond Exchange. 



FOR SALE 

ROSS. MARIN COUNTY 

Unusual opportunity In Ross. Eight rooms, beautiful home, and 
three cottages completely furnished, with piano, on two and one- 
half acres, natural forest, live springs on property. 500 ft. on 
boulevard; only $8,000; terms. See owner on property. Will sub- 
divide. Inquire LANG REALTY CO., San Anselmo, Cal. 



You Will Look Younger JBBJ 

Your personal appearance will be greatly Im- n 
proved if you wear Mayerle's new invisible Bifocals 
— the new near and far glasses. No disfiguring '% ,-t^rz^.\^- : 
seams, a beautiful and perfect lens In every detail. // /JT*i™ , v^ 

and highly recommended for strained and weak eyes, poor sight. 
tired, Itchy, watery. Inflamed, gluey eyes, floating spots, crusty or 
granulated eyelids, cross eyes, astigmatism, headache, dizziness, 
children's eyes and complicated cases of eye defects. Two gold 
medals and diploma of honor awarded at California Industry Expo- 
sition, also at Mechanics' Fair October, 1013. to 
GEORGE MAYERLE 
Graduate German Expert Optician 
Established 20 years. 960 Market street, opposite Empress Theatre, 
San Francisco. 

Mayerle's Eyewater, at Druggists', 50c; by mall, 65c. 



(•UMUhU July to. nsa 




M^m&MMf^M >lr^ ^-V^ 




Devoted to the Leading Interests of California and the Pacific Coast. 




/ol. xc 



San Francisco, Cal., Saturday, August 7, 1915 



No. 6 



The SAN FRANCISCO NEWS LETTER AND CALIFORNIA ADVER- 
TISER is printed and published every Saturday by the Proprietor, Fred- 
erick Marriott, 21 Sutter street, San Francisco, Cal. Tel. Kearny 3594 
Entered at San Francisco, Cal., Post-office as second-class mail matter. 

Chicago Office — Geo. Hische, 1310 Westminster, Westminster Building. 
Chicago. 

London Office— George Street & Co., 30 Cornhill, E. C, England. 

Matter intended for publication in the current number of the SAN 
FRANCISCO NEWS LETTER AND CALIFORNIA ADVERTISER should 
be sent to the office not later than 5 p. m. Wednesday. 

Subscription Rates (including postage)— 1 year, $4.00; 6 months, $2.25; 
Foreign— 1 year, $6.00; 6 months. $3.25. 



PUBLISHER'S NOTICE 

With this issue the San Francisco News Letter, the oldest and largest 
weekly publication in the West, takes over the "Exposition News." a weekly 
review devoted to the important events of the Fair, and also the monthly 
"Motoring Magazine," the leading motoring journal on the Coast, The distinc- 
tive features of the merged publications will be preserved in the consolidated 
journal; subscribers receiving the benefit of the additional reat.ing matter and 
the advertisers the largely increased circulation which the combination 
provides, without additional cost to either, 

FREDERICK MARRIOTT. 

Publisher vv. Proprietor 



Harry Thaw is on his way to the Exposition. 

in the Zone. 



Put him 



A compulsory national day of rest is the avowed aim 

of the Lord's Day Congress. Aw, give us a rest! 

Did you hear Billy, Sunday? You won't grasp this side- 
splitting joke unless the printer puts the comma after Billy. 

Reports say that the Kaiser has grown white-haired dur- 
ing the past year. Yet nobody can accuse him of showing the 
white feather. 

Another Illinois honor system convict has killed a wo- 
man in brutal fashion. It's a fine system — for the devil and 
the undertakers. 

Sun spot, six times the size of the earth, has been ob- 
served by astronomers. Old Sol has been on his summer vaca- 
tion and got freckled. 

The fact that predictions of a few months ago have all 

gone wrong does not prevent the war prophets going merrily 
on with their forecasts. 

The "drys." defeated for the fourth time at Merced, have 

acknowledged a knockout and quit. This is their first indication 
of a glimmer of intelligence. 

Gompers, the labor leader, tells the unionists that em- 
ployers have rights. Gompers will be out of a job if he con- 
tinues such a policy of honesty. 

Billy Sunday describes his methods as twisting the 

devil's tail. It hurts Satan fearfully, no doubt — but he makes 
less noise about it than Billy does. 

The old knock-'em-down-and-walk-on-'em football is to 

be played at the Exposition. And still Roosevelt says we are 
mollycoddles. And what will Bryan say? 

Mrs. Charlotte Hogg has been freed from her husband 

through the divorce courts because he refused to come from 
London and join her in San Francisco. The pig ! 



Adolph Otto Feador Maximilian Jean Hans Le Jeune dit 

Jung has applied for American citizenship papers. Why not 
split his name into sections and become several citizens? 

In America it is considered better to be right than to be 

president. Down in Haiti, where they make mincemeat of their 
rulers, it is better to be almost anything than to be president. 

Henry James has become a British citizen. The peo- 
ple who object to it and call him an ex-patriate are of the same 
class as those who abuse Englishmen who live here and do not 
become citizens. 

Loren Coburn has to pay $55,000 to the lawyers who de- 
fended him on incompetency charges. Soon he will have so 
little left that no one will want to fuss over whether he is com- 
petent or not. 

The deer season is bringing out the usual number of 

"killed-his-friend-in-mistake-for-deer" tragedies. A few man- 
slaughter verdicts in the courts would cause less manslaughter 
in the forests. 

The municipal marriage bureau in New York joins cou- 
ples free, the only cost being ten cents for a revenue stamp. 
It will be a happy day for the fickle of heart when divorces, 
too, are put down to a dime. 

Two big Eastern manufacturers have announced plans 

for sharing profits with the employees. The news is received 
with disgust with labor agitators, who see their occupation of 
stirring up discontent going glimmering. 

Cantraband opium and cocaine worth $45,000 was boiled 

into a stew and dumped into the sewers the other day. Forty- 
five thousand dollars' worth! — and many a poor dopey could 
have had an hour of heaven just on ten cents' worth of it. 

Pittsburg has appointed four women policemen to act 

as a board of censors on all magazines and see if they are fit 
for the citizens to read. It would be more appropriate to have 
a board seek out something unfit enough for that scandal-en- 
gendering town. 

Woman in Oakland has had a youth arrested on a mur- 
der charge for killing her dog, which she says had as much 
intelligence as the average human being and was worth two 
policemen. He could be all that, and still not be such a won- 
derful dog. 

Eugenists propose to establish a bureau in each large 

town, for the distribution of blue ribbons to perfect fathers 
and mothers and babies— that is, perfect physically. Having 
no brains, the eugenists never offer prizes for what they con- 
sider unnecessary. 

Emperor Franz Josef has snubbed the Pope by failing 

to send him a congratulatory telegram on his birthday, and 
diplomats are standing on their heads and waving their heels 
in the air in excitement over the incident. The rest of the 
world brutally refused to be fussed. 



EDITORIAL COMMENT 



Wanted: A Mayor! 
This Means YOU. 

Who wants a job as 
Mayor of San Fran- 
cisco? Willis Polk went 
gunning for one in the 
political wilds of the 
present San Francisco, 
but even he, with all the 
Polk persistency and de- 
termination, failed even 
to bag a "has been." The 
woods that were once 
filled with the "goats" of 
the old political parties 
are now filled with con- 
tented zanis drowsing 
over civil service leaflets 
— careless of political 
upheavals and the con- 
tents of the city trough. 
Time was when they 
fought to get their fore- 
feet into that same 
trough. The new offices 
of the Mayor at the 
Civic Center is con- 
ceived in a suite of steen 
rooms, with boudoir, 
shaving parlors, a plunge 
bath in onyx marble and 
a hose spray that is 
connected with the city's 
new high pressure sys- 
tem, which guarantees to 
remove the tan and any 
political mud adhering 

to the occupant. The furnishings are Oriental in their fancy 
and the decorations bizarre and ornate enough to spur the de- 
termination of any good mixer in the town to get into the run 
for the Mayoralty this fall and loll in abundant luxury. 
Incidentally, a black servitor hands the Mayor, on a clean tray, 
exactly 6,000 bucks per year — no more, no less. And no 
man, not even the uppish royalties of Europe, with all their 
State exchequers bursting with other people's gold, can levy, 
garnishee or prig one penny of those 6,000 plunks. It's a cinch. 
Yet not one of San Francisco's brainy merchants, lawyers, doc- 
tors, ex-politicians, or Zone freaks, can be prevailed upon to 
take the job; of course, the $6,000 would be taken quickly 
enough could it be pried away from the job. 

Prosperity with a big "P" is pouring such a cornucopia of 
success and abundance of substantial things among us with so 
generous a hand that the ordinary San Franciscan is too busy 
picking up the twenty dollar slugs that overflow his safe and 
dancing the happy hours away at the popular cafes to pay any 
attention to a measly $6,000 job with a few scant, perfunctory 
"duties of Mayor attached. If the tourist travel to the Exposi- 
tion continues a few days longer, the Mayor's job may be 
junked or given to any itinerant peddler that will cart it away. 
Of course, in making this broad statement, we pass over two 
perennial candidates for office of any kind : Brother Gallagher, 
the laborite, and the double X mayor, Schmitz — they are sup- 
posed always to be running for a better job. Both want to lift 
the city into a bigger prosperity; Schmitz by turning it upside 
down, and Andy by turning it downside up. The ordinary citi- 




— Des Moines Register and Leader. 
THE 1914 VINTAGE 



zen, busy as he is in 
piling up great wealth, 
'shrewdly suspects that, 
this is some new thim- 
ble-rigging game, and 
he takes little interest. 
He likes best the old 
game with the strap. 
Anyhow, he has no time 
to gamble in politics: he 
thinks he can make sure 
money playing the new 
games the tourists are 
introducing. Any inter- 
ior politician on his up- 
pers, who is not above 
being insulted with a 
pickayunish salary of 
$6,000 per year, and 
who is expected only to 
sit on the plush furni- 
ture to keep the dust 
worms from populating 
the fuzzy stuff and turn 
on the faucets occasion- 
ally to run the bluff that 
somebody is taking a 
bath, can enjoy a pipe 
dream of the "easy life" 
by kicking in the main 
door of the Civic Center 
any day between 11 and 
11:30 a. m. At any 
other working hour of 
the day, call at Stultz's 
Grocery store around the 
corner, bar entrance. 



38T 



Bushwhacking in 
Republican Convention 



Some political, in- 
spired jokesmith started 
a great bluff in sending 
out notice that the Republican National Committee had offi- 
cially selected Chicago as the place for the national convention 
next year; or was it, perhaps, a maneuver to forestall the plans 
of some exasperating rival. Anyway, the convenient persim- 
mon is still hanging high, awaiting the bid of any city that is 
willing to top a $100,000 bonus for its interesting presence. 
Chicago wants the convention, of course. What is there that 
travels between the East and the West that Chicago does not 
want? But there are indications among the majority of the 
national committeemen that Chicago is not the psychological 
spot to gather the Republican lambs this year. The memories 
there of the convention of three years ago still hang heavy 
over the committeemen, and the feeling is strong among them 
that the horrid, yapping hoodoo of the last national gathering 
there still haunts the hall. Glooms sit on its beams and cor- 
nices. The party is looking for a convention hall that is filled 
with the spirit of Hope, adorned with Success, and furnishes 
ample room for the large collection of new party planks war- 
ranted to hypnotize an unthinking voter. St. Louis is out bush- 
whacking for the convention, and seems in easy mind that it is 
going to get it. But nobody knows how a Republican national 
committeeman is going to vote till he catches the eye of the 
chairman. Ergo, St. Louis is still a safe uncertainty, despite 
the fact that it offers one special attraction, and that is, it has 



August 7, 1915 



and California Advertiser 



Taxpayers Facing a 
Serious Situation. 



no candidate for the presidency on the Republican ticket; there- 
by showing itself in an extravagantly anomalous position 
among the States of the Union, and some indecency in exhibit- 
ing so much self-restraint. With its over-supply of political- 
fed products, including fat ambitions, California offers two full- 
fed candidates, warranted as to color, weight and quality of 
nerve. (See past performances). To-wit: Governor Johnson 
and Eugene Schmitz. The latter is not as badly tarnished as the 
former, but he is still in stock and is programmed to step from 
the mayor's chair to the gubernatorial, and thence to the presi- 
dency, if the ghost of the Graft Prosecution does not trip him 
at the hurdles. With such a brace of candidates at hand and 
full lung-trained, California believes she is entitled to the Re- 
publican convention. It is the only convention that has slipped 
a cog in the 873 conventions that are now in course of going 
through the Panama— Pacific Exposition. 

3Sr 
The advance sheets of the decennial 
report of the Department of Com- 
merce shows tersely and illuminat- 
ingly the orbit pursued by those ex- 
travagant expenditures by State, county and municipal govern- 
ments which marked the 8-10 year period preceding the out- 
break of the European war, a period in which officials framing 
budgets began to develop an intense eagerness for State, muni- 
cipal and county improvements. All three branches apparently 
tried to outstrip each other in their proportionate right to issue 
bonds in order to raise funds. There were times when the com- 
munities obtained value received, but in a large percentage of 
cases crumbling roads and decaying new public buildings show 
that rotten materials and slurred work slid under the specifica- 
tions, and something of the nature of "50-50" was "slipped 
over" on Mr. Taxpayer through the machinations of the usual 
"ring" composed of greedy officials and unconscionable con- 
tractors. To quote the summaries of the Bureau of the Census, 
national wealth for the last eight years shows an increase of 
75 per cent ; net Federal indebtedness an increase of 6 per cent 
in 11 years; net State indebtedness, 44.5 per cent in 11 years; 
a per capita increase of 18 per cent; net county indebtedness, 
an increase of 89 per cent in 11 years; net municipal indebted- 
ness an increase of 114 per cent in 11 years; in the general 
property tax levy 86 per cent increase in 10 years — which is go- 
ing some in playing ducks and drakes with taxpayers' coin. Mr. 
Careless Taxpayer is not of the bird breed that can escape fur- 
ther sousing in payment, for over his head hangs for many 
years the interest payments on those interminable bonds which 
he so negligently allowed the political bunch to "put over" on 
him. Added to this interest payment are the interminable 
funds that will be required for the repair of the numerous "rot- 
ten" structures erected under the "loop hole" contracts and 
slip-shod specifications. Local taxes are climbing faster than 
the years and the population. This condition has awakened a 
number of big taxpayers to a study of the situation and the 
remedy. The California State Tax Payers' Association has 
pointed out some of the waste and inefficiency, a sort of diag- 
nosis of the case. Taxpayers must familiarize themselves with 
the most important of these uncovered facts, and go farther 
than usual — act. If Mr. Tax Payer, in his usual illogical and 
careless way, fails now in this imperative civic duty, his fat 
indifference and pocket book will be badly mangled with the 
coming years, for even such an authority as the Finance Com- 
mittee of the present Board of Supervisors have written the 
following significant statement into the budget report for the 
coming year: "Rigid economy and a higher standard of effi- 
ciency must be enforced, else San Francisco's tax rate, which 
is now lower than cities of comparable size, will rise to a 
disastrous figure." 



Uncle Sam Mending 
His Defense Lines. 



There was a lurking feeling of doubt 
throughout the country that Secre- 
tary Daniels was organizing some 
sort of a naval side show to stall 
criticism when he appointed the new advisory board of experts 
and inventive geniuses to furnish ideas for improving the effi- 
ciency of the navy, but that doubt lifted when Edison declared 
his willingness to serve. Edison is a man of wide vision, and 
as chairman of the board very likely sees a wide and intensive 
field to work. In these days and currents of thought, war and 
war implements are thrilling problems for master-minds. Back 
of it is the salvation of a nation, as is shown by the daily illus- 
trations going on among the contending belligerents of Europe. 
This idea of Secretary Daniels has made a great impression 
throughout the country, and has created deep satisfaction, 
crowned as it has been by the appointment of such eminent and 
excellent specialists in their respective callings. Such wise 
consideration has not always attended the capping of a good 
idea evolved at Washington, as the thinking men of the nation 
know only too well. Germany has practiced these appointments 
of specialists throughout all the lines of her endeavor for the 
past fifty years, and now she is practically a nation filled with 
specialists along the leading lines of her development, commer- 
cially, financially, socially, politically and in military affairs. 
In the latter she is exhibiting her extraordinary proficiency after 
thirty years of aggressive striving to organize and stimulate 
to the highest efficiency every unit in warfare that makes for 
success. Europe, with its jealous and ambitious nations des- 
perately seeking world trade is a hot-bed of irritation and un- 
rest. War there is in the nature of a disease. There is plenty 
of elbow room still remaining in the Americas, and the likeli- 
hood of internecine strife is significant. Uncle Sam rarely looks 
at his cobwebbed rifle hanging on the cellar wall. But the Lusi- 
tania and a number of like harrowing incidents have aroused 
him to the fact that he has a seat at the table of the nations, 
and that in the present melee a dish of wienerwurst or a brick- 
bat may fly his way. Hence the Daniels idea. As Germany 
has worked out her ideas of national defense through experts, 
there is no reason why the United States should not do appre- 
ciably as well; that is, considering that we are a Democracy, 
while Germany, as dominated by Prussia, is practically an au- 
tocratic government ruled by a small, highly organized class, 
the head an emperor, an ideal form of efficiency and govern- 
mentalization when properly ruled. The decentralized powers 
of our Democracy offer no such opportunities to get such com- 
pact, united and quick results. But the United States are rich, 
extensive, resourceful, practically independent of ordinary sup- 
plies from other nations, and only under extraordinary circum- 
stances would any of the larger nations provoke war with her. 
Such chances as might occur, as in an extravagant Lusitania 
incident, might prick Uncle Sam to grab his dust-covered rifle. 
In such case, the new plans and suggestions of this board of 
specialists, headed by Edison, would prove the hardest first 
line of new defense for the enemy to tackle. Democracy does 
not care to fight, but if it is compelled to fight for its honor or 
its life, the enemy will surely know that war is on. The hard 
and stubborn contest of the Civil War shows the spirit that ani- 
mates the nation to preserve its life : a still stronger spirit would 
spring to its defense. Let Edison and his fellow committeemen 
plan in case of necessity. 

W 

Two cats in a fight tipped over a lamp in a Washington 

town, and the whole village burned down. They will rank in 
history with the cow that burned up Chicago, and the woman 
that started the big auxiliary fire in San Francisco on April 18, 
1906— remember when that was? — by cooking her husband's 
breakfast. 



San Francisco News Letter 



August 7, 1915 




Tn these days of contagious "brainstorms," any one of 

us that has been pronounced mentally sane by competent alien- 
ists and can show a certificate to that effect has a grim advan- 
tage over any certificateless fellow. Accordingly, we must re- 
gard with more than. ordinary respect the Seal of the Empire 
State of New York which officially announces on such a certifi- 
cate to an ordinary dippy world that "H. Thaw, the bearer," 
has a sound and irreproachable nut. In this new field of fame 
and climbing endeavor, California, with the Panama-Pacific 
Exposition as a pace-maker, is not without proud distinction. 
Our own popular "Norry" Shorb, Society's Idol, who takes an 
occasional flyer in trying to be human, according to the story 
told between the lines of the recent complaints filed against him 
in the local courts by relatives, has likewise just been exam- 
ined by alienists and pronounced fit to go the limit in brain 
gymnastics. Accordingly, the East and the West are now shak- 
ing congratulatory hands over the fact that they are the only 
two sections of the country that have indisputably at least a 
sane man each. These Heavenly Twins are the only two con- 
spicuous chaps that can act that have dodged the tempting of- 
fers of the vaudeville circuits. Thaw is now giving a super 
demonstration of his high sanity by bringing along with him 
on his way West his own omniscient attorney to protect him 
against the notorious shyster loons that infest this neck of the 
woods. They may adopt the old tactics of trying to prove to 
the court that Thaw may be dippy while they are apparently 
sane, together with the plea that they are in the majority. 
Thaw's bank account was tapped so frequently and insistently 
between Canada and New York by trailing shysters of the 
same breed that he is taking no chances. The glad hand hosts 
of local society will make no headway with Thaw unless Chief 
of Police White can mesmerize one of the stool pigeons of the 
department to prig the certificate. Some of the befoozleum 
hosts who are helping so successfully to work this town will be 
at a great disadvantage when they graciously attempt to an- 
nex Thaw with his clearance ticket of sanity pasted to the lapel 
of his coat. 

A lot of prominent local people, true patriots and al- 
truistic warriors bold, braved their moral scruples the other 
day at the Exposition and unblushingly got into line for a eu- 
genic blue ribbon at the anointed eugenic feast. Any of you un- 
regenerates who fail to sport conspicuously one of these blue 
ribbons will be promptly suspected of something worse, or bad 
habits, or of being vain of the fact that you belong to the 
Adumbration Club, or some annex with the sign of an interro- 
gation point over the door. Try to be a perfect parent even if 
you never had one. Other fellows are doing it: why not you? 
This excellent movement is really the cause of the deserted 
streets of San Francisco. No, all the taxpayers are not out 
on the Exposition Zone. Have you seen Eddie Rainey, John 
Ginty, Joe Scott, Hartland Law, Robert Roos, Tom Boyle, 
Frank Jordan, Harry Mulcrevy, Ed. Painter, George Pippy, Dan 
Ryan, Julius Kahn, Oscar Tolle, Sam Berger, Jack Phillips, 
Doc. Leahy, Billy McCarthy, Frank Hennessy, Jack Nolan, 
Tom Mulvey and others of the generous and affluent strain 
loitering about the clubs and social life recently? Not a 
glimpse. All are supposed to be in training for blue ribbon 
honors. A bas! with the former horse shows and dog shows. 
The world is climbing into the higher life along with the high 
cost of living, and if the coat tails of the latter do not give way 
we'll land in that beautiful Malthusian country where even 



the meals, drinks and clothing are Burbanked. Eugenics has 
come to stay in San Francisco — if only some one has the nerve 
to clap down the lid. 

Ex-Mayors Phelan, Schmitz, Taylor, McCarthy and 

Mayor Rolph are to be "done" in oil and their pictures "hanged" 
in the new City Hall at the Civic Center, according to the man- 
date issued this week by the Board of Supervisors. The latter, 
of course, are adroitly preparing a situation where they, in their 
turn, can order paintings of themselves to decorate the new 
Hall of Fame that is to be tacked on the Civic Center. We sug- 
gest, instead, that they be pickled in raw oil tinted with gall; 
that method is more efficacious and expensive, a matter that 
should appeal to them, as the taxpayers will, as usual, pay for 
the supervisorial luxury of living in eternal fame. Phelan, 
Schmitz, McCarthy, et als., will of course be turned over to that 
master-painter who does such up-to-date impressionistic, 
pseudo-primitive-anti-Whistlerian effects on the billboards of 
the city. He is a past master in the modern dauber's art, and 
could have slung paint all around Michel Angelo and Titian 
while the latter were making ready to start. This new idea of 
the Board of Supervisors is hardly up to most of the extrava- 
gant thinkumbobs of our machine-thinking end of the local 
government, when one considers the emoluments given them for 
incubating "Mutt" ideas. However, in these times of arduous 
war, the city, of course, must accept whatever suggestions may 
be handed them from this unrecalled source. Though Petaluma 
is a country town, it seems to be making a larger profit out of 
this incubating game than we do; eggs are going up in price 
there, while these novel ideas hatched by the board of super- 
visors are nearly always junked. The one just contributed on 
a Hall of Fame decorated with the phizes of the five ex-mayors 
and the bodies of the supervisors in crude oil is a humdigger, 
and deserves at least a bronze plaque from the Exposition — 
"everybody's gettin' one." If the idea is carried out as sug- 
gested, we forecast one big, swift, mighty kick by the brave, 
honest, diligent and patient merchants who control the Market 
street trade. A side-show of such mugs at the Civic Center as 
proposed would draw all the passenger and jitney traffic from 
Market street these sunny afternoons, and where would the 
trade of the honest merchants be? On the blink! 

The advent of the gong-beater — "here we are!" — Billy 

Sunday is another striking illustration that something is the 
matter with the churches of to-day. More and more are the 
ministers breaking across the line into vaudeville stunts. As 
usual, they are somewhat late, and should take a jump to the 
movies to catch up with the procession. Sunday is a vaude- 
villian of ginger, activity, nerve, pep., and resourcefulness, and 
he certainly puts over his "patter" in a way that rivals anything 
on the Orpheum or Pantages circuits. The "emotional" sinners 
come through and furnish the novelty by walking down the 
"sawdust trails," after the manner that the "mesmerized" stum- 
ble down the aisles of a theatre at the call of the mesmerists 
for subjects. Thousands jam his meetings because it is an 
excellent and unusual free show, and the antics of some of the 
repentants who "get salvation" is a novelty to the curious. The 
rampart of ordinary ministers lined up behind the raucous 
voiced and gymnastic Sunday rouses sardonic smiles from the 
thoughtful. How have the spiritual leaders of the Faithful 
fallen — a side-show, a decorative wall treatment to the vaude- 
ville exhibition of the garbage-can brand of religion put over 
theatrical footlights by Billy Sunday. After listening to his 
torrent cf rabid rot, it is little wonder that thoughtful people 
begin to suspect that the Devil has been greatly maligned by 
the Church, and that he possesses at least some of the gentle- 
manly instincts not sported by Billy Sunday and his fellow- 
calumniators. 



August 7, 1915 



and California Adv r!is«* 



THE GREEK PAVILION 



The ordinary visitor, lost among the myriad attractions of the 
Panama-Pacific International Exposition, has no idea of the 
life and activities which stimulate and surround the prominent 
men who are at the head of the many affairs and enterprises 
under way there. For instance, the State buildings of this 
country are a social world within themselves, each distinctive in 
some leading endeavor and requiring a social genius and experi- 
ence to dominate the situation and win general approval. The 
same situation prevails among the special buildings representing 
the nations of the world who are taking an active part in this 
great Exposition. Many of the spectators who wander among 
these beautiful buildings which have been erected with so much 
care and expense and adorned with beautiful decorations in art, 

though they are to last only 
a twelvemonth, look with 
varying degrees of pleasure 
on the material products of 
the country, and leave the 
place under the impression 
that they have seen all that 
was of interest. They have 
greatly deceived them- 
selves, for behind this out- 
ward show of material pro- 
ducts is the far higher pro- 
duct of that country — its 
cultivated and refined so- 
cial life — and those who 
have cards to this inner 
circle have entrance to the 
most entertaining and cap- 
tivating part of the Exposi- 
tion. The building furnishes 
simply a background of this 
life, and that is why the 
rooms given over to these 
gatherings are uniformly so 
beautiful and decorative. 

Take, for instance, the 
building of Greece, filled 
with the priceless treasures 
of ancient Greek art, to the 
genuine artist the most 
superb and stimulating ex- 
hibit on the grounds. The 
alluring and captivating 
decorative and furnishing 
effects that have evoked so 
much impulsive praise, 
were conceived and mater- 
ialized by Mrs. Vassardas- 
kis, the wife of Commis- 
sioner - General Cleanthe 
Vassardakis, sent to this country as General Consul at large, 
with special authority to fill purchasing orders of Greece in this 
country, and as Commissioner-General to the Panama-Pacific 
International Exposition. In the short time he has been here, 
Mr. Vassardakis has won the high esteem of his brother com- 
missioners, and made the Greek building one of the most at- 
tractive centers on the grounds. Mrs. Vassardakis has been 
here only two months, but in that comparatively short period 
she has consummated an immense amount of deft work, the re- 
sults of which are reflected in the hearty approval of the thou- 
sands of visitors who daily throng the building. Though bom 
of the old Colonial stock of America, Mrs. Vassardakis is an ar- 
dent admirer of Greece and the Greek nation. So sincere and 
constant were her social efforts, at certain periods, as patroness 
of national work that she was made member of the Greek 
Society "Athena," an organization of Young Greek students 
at Geneva, the only woman ever favored with this distinction. 
Mrs. Vassardakis has spent much of her life in Greece, the 
history, romance and beauty of which bewitched her when, as 
a child, she first visited that historic land with her governess. 
Her father, T. D. Crocker, an eminent judge of Cleveland, O., 
was prominent among that early group of fortunate investors 
who, about 1869, preceded John D. Rockefeller in the develop- 




Commissioner-General Cleanthe 
Vassardakis of Greece. 



ment of. the promising oil industry in Pennsylvania. His pho- 
tograph is still extant in a famous group which contains John 
D. Rockefeller, several of his brothers, the Scofields, Amasa 
Stone, Henry M. Flaglor and others that later on budded into 
multi-millionaires. The beautiful mansion of the Crockers on 
Euclid avenue was the decorative background of much of the 
brilliant social life of that period and place. Among the bril- 
liant social leaders and distinguished men who were constant 
visitors was Sam Clemens (Mark Twain), who became a friend 
to the Crocker family on that historical trip to Europe which 
was rendered famous by Twain writing "The Innocents 
Abroad." Judge Crocker was a member of the committee of 
organization who handled the arrangements of the steam-yacht 
"Quaker City" and the comfort of the sixty guests who made 
up the happy party on the voyage to Europe. Only three 
now survive, Mr. and Mrs. Solon Severance of Cleveland, 
and Charles Langdon of 
Elmira, a brother-in-law of 
Mark Twain. 

On the eve of sailing, a 
big farewell-happy-speed 
dinner was given in honor 
of the "Quaker City" voy- 
agers by Henry Ward 
Beecher. Mrs. Crocker later 
recounted to her daughter 
illimitable entertaining an- 
ecdotes of that remarkably 
interesting voyage Among 
them was the famous one 
covering the pranks of 
Twain and Judge Crocker, 
when they were placed on 
a committee to rir?.ft the 
"Pilgrims" address to Em- 
peror Alexander of Russia, 
and which was later pro- 
nounced before the Em- 
peror in all seriousness by 
Judge Crocker. Twain al- 
ways regarded this piece of 
Americanism as a master- 
piece of Yankee humor, and 
so incorporated it in his 
famous book with immense 
satisfaction. Mrs. Vassar- 
dakis, as a girl, frequently 
met Twain on his visits at 
her Cleveland home, and 
also when the humorist 
dropped in on the family 
wherever they might hap- 
pen to be. One of the last 
visits was during a winter 
in Florence, when Twain, 
together with his daughters, 

lived at the Villa de Quarto. When in the mood, she recounts 
many entertaining stories of Mark Twain's humorous angles 
of thought and piquant jests during that memorable visit. 

Harrison Gray Otis, of Los Angeles, is" a near relative. Mr:. 
Vassardakis comes quite naturally by many of her accom- 
plishments socially and mentally through an inherited family 
strain which blazed unusually strong as in the person of Mrs. 
Harrison Gray Otis, her grand-aunt, who dominated social life 
of Boston in the '40's and '50's. Much of her younger life was 
spent abroad, as in the case of Mrs. Vassardakis, but after her 
return to Boston she boldly undertook the task of lifting the so- 
cial life of that famous old city from its ancient ruts of preten- 
tious formality and exclusiveness by breaking up its stiffness' 
and self-satisfaction. Only an independent and courageous 
spirit, firm in its own unquestioned social position, would have 
dared such an enterprise. In her youth she had been Elizabeth 
Boardman, the daughter of one of Boston's richest merchants; 
she had been a famous beauty and belle, and had married a 
nephew of James Otis and of Mercy Otis Warren, Harrison 
Gray Otis. She was intimate with the best social circles be- 
tween Boston and Washington, and numbered in her train Dan- 
iel Webster and Henry Clay. Her innovations of society, 
(Continued to Page 17) 




Mrs. Vassardakis. 



San Francisco News Letter 



August 7, 1915 




The flood of visitors, inundating every household that has not 
joined the Anti-Hospitality Society, has with every turn of the 
tide demonstrated that it does not take very deep sea thinking 
to prove that there are certain life-saving rules that every host 
must observe if he would not be in the trough of despair until 
the Exposition is over. 

The first of these rules is the made-in-England custom of 
definately stating the duration of time in an invitation. Along 
with five o'clock teas and eight o'clock dinners, and other Anglo- 
Saxon habits, society people may still go on calling an elevator 
an "elevator" instead of a "lift," but those who are wise in 
their day and generation may shed or ignore every other Eng- 
lish custom and fad, but cling they will, with everything cling- 
some in their natures, to the perfectly proper English invitation 
which definately states just how long the visitor is expected to 
stay. Only in this way can a visit happily fail to become a 
visitation! 

American hostesses, trained to the English manner, have been 
doing this for some time, and even those who have never been 
swathed in a London fog, nor entertained at a shooting box, are 
used to the week-end invitation which explicitly states from 
"Friday until Monday," or some equally specific duration of 
time. No one, however provincial, is now offended at this sort 
of invitation, but there was a time when it blasted the enthu- 
siasm of the sensitive guest. 

It sounds prehistoric now. and yet in units of time it is rot 
so long ago that the hostess who did it created a controversy. 
I think that it was Mrs. Will Crocker who first "Englished" her 
invitations, and the shock to some of the guests was so severe 
that they did not know whether to accept and to go with their 
feelings carried in a sling, or to refuse and nurse the pain at 
home. Of course they went, for the lure of Mrs. Crocker's 
hospitality was too great to withstand. But they asked each 
other: "Have I ever overstayed my welcome?" and equally in- 
growing questions, and the answers, unlike all guaranteed plas- 
ters, did not always draw out the pain and inflammation! 

But those who had spent much time in England and had been 
used to that sort of thing over there, wondered why they had not 
adopted it sooner, and before long the society chatelaine of a 
country home could do long or short division on the week in 
just as fashionable a scrawl as ever the invitation of an Eng- 
lish hostess showed. So it is not the ultra-fashionables of the 
Peninsula who are learning for the first time the efficacy of 
time-limit invitations. They are the ones who have neatly 
divided the calendar and made it clear to every guest whether 
a day or a week or a month is the portion of hospitality served. 
But some of the less faithful followers of the English code find 
themselves embarrassed by visitors with qualities that give a 
chemical reaction like glue. 

Said one of these hostesses to me the other day: "Of course, 
if I were inviting people down to the country place I would 
have made it a week-end invitation, but when I asked visitors 
to be 'sure and spend a few days with us here in town while 
they were in San Francisco,' little did I think that I would have 
guests by the month. A New York woman whom I thought 
might stay three or four days has just left after a three months' 
visit. If she were a relative she could not have taken more 
undue advantage of an invitation." 

Remember that it is perfectly correct, form fitting and Eng- 
lish tailored to check off for a guest the exact number of days 
that you have reserved for said guest, and that it is no violation 
of American neutrality to observe here and now that England 
did much for the peace of the household when she gave us that 
custom. 

Si £> a 

It is interesting to hear from Mrs. William Younger, who has 
left her arduous work in the French hospitals for a brief vaca- 
tion here, that so many San Franciscans are doing the genuine 
drudgery of hospital work for the French army. The cynic who 
lives third-floor-back in the minds of most of us has wondered 
whether a lot of women who are entirely undisciplined by Life 



itself and by special training are not seeking new sensations 
against the perfectly safe but very dramatic background of the 
hospital service. 

Scratch goes the trenchant pen of Lady Warwick, and the 
cynic applauds the sound. The titled Englishwoman holds a 
brief against the society volunteer nurse, and maintains that 
she is as much of a nuisance now as she was in the South Afri- 
can war, and should be packed out bag and baggage. She fore- 
casts that those in authority will eventually have to take the 
stand of the English general who would not let a shipload of 
volunteer nurses of high social degree land in African waters. 

But Mrs. Younger takes issue with the cynic in our own con- 
sciousness and the Englishwoman. She says that the volunteer 
nurses are doing excellent work in the French hospitals, and 
while some frivolous ones may come in for a new sensation, 
they do not stay, and the majority render genuine service. The 
sights and sounds and smells of a hospital filled with the 
wounded from the battlefields tries the metal of the soul, and 
only the staunchest survive the test for any length of time, says 
Mrs. Younger. 

Two young San Francisco musicians who have earned her 
praise are William Gwin and Edward Montgomery. Young 
Montgomery tried to enlist, but was physically disqualified for 
service, so for a time he acted as interpreter for an English gen- 
eral, but more recently he has been doing hospital work, and 
has in addition to work raised considerable money for the hos- 
pital service. Young Gwin is at the head of a hospital in Ser- 
via, and is earning the praise of the medical men. 

Dr. and Mrs. Younger are being extensively entertained by 
their friends here, and during the absence of Dr. Younger at 
Bohemian Grove, Mrs. Younger is dividing her time between 
town and the country homes of her friends who are clamoring 
for more opportunity to entertain her. 
O 9 

The "rubber-neck" wagons, the democratic conveyances of 
the common or garden variety of tourist who is not afraid of be- 
ing catalogued as a "weed," no longer pass through residential 
districts with the signs of summer proclaimed by drawn blinds. 
It is the rarest exception to find a town house closed this year, 
even though the family may be spending most of the time in the 
country. But every one is doing some town entertaining, and 
even those who swaddled their town houses up in summer lirens 
have found that convenience demands the unswathing of the fur- 
niture and the house in order for any emergency. 

Out Broadway and Pacific avenue, along the heights where 
the Mansions of the Mighty (incomes) rear themselves, the 
bright lights still burn. Among the Burlingame dwellers who 
came to town this week to stage a social event are Mrs. George 
Pope, Mrs. William Irwin and Mrs. Robert Oxnard. Mr. and 
Mrs. M. H. de Young came over on Wednesday from San Ra- 
fael to dispense their usual delightful hospitality at their home 
in California street. A dinner and dance, with a number of 
young people coming in for the dancing, was the form of enter- 
tainment chosen. Mr. and Mrs. "Ferdie" Theriot assisted their 
parents in receiving, the other members of the family being 
out of town. The George Camerons and the Joe Tobins are 
touring Yellowstone with the Macombers, and Miss Phyllis de 



S3 


*SE 


ttfrtlff noi 


W" SCOTCH 


r 

From MACKIE & CO. 
ISL.AY. SCOTLAND 

Never in Bulk 

Charles Meinecke & Co. 

IWn P.cino Court 314 SACRAMENTO ST.. S. F 



August 7, 1915 



and California Advertiser 



Young, who returned from the East but a month or two ago, 
has again flitted away at the urgent call of her young chum, 
Miss Doris Ryder. Mrs. Fletcher Ryder has a cottage in New- 
port this summer, and Miss Doris is a great belle and a favor- 
ite of the matchmakers who maintain that she has but to take 
her choice of several devoted swains of the "first families." 

Mrs. Theresa Fair Oelrichs, who is a life-long friend of the 
de Young family, will doubtless wave her wand to make the 
stay of Miss Phyllis at Newport a memorable one for the young 
California girl. 



tractive features will be introduced to make the occasion a 
great success. Among them will be new dances interpreted by 
specialists. 



On Monday last at noon, under a rose-laden bower in her 
mother's home, Miss Edna Helen Schloh, daughter of Mrs. Au- 
gusta Schloh, of 1310 California street, was married to George 
Black Marriott, managing superintendent of Sherman, Clay & 
Co.'s factory department, of this city. The maid of honor was 
Miss Alyse Schloh, sister of the bride, and Fred A. Marriott 
(no relation) attended the groom. Mrs. Marriott is a beautiful 
and accomplished young woman, and a great favorite among 
her friends and in society. Although being highly talented as 
an artist and linguist, she has devoted much of her time to the 
cultivation of her gifts, rather than in the more frivolous pur- 
suits of the ballroom and bridge table. Her artistic tempera- 
ment is by virtue of direct descent, as her maternal grandfather 
was William Weiger of Hanover, the most noted European vio- 
linist of his day. After the wedding the party assembled at the 
Techau Tavern, where a sumptuous breakfast was served, and 
later the joyous pair departed on their honeymoon, the destina- 
tion of which is a secret even from their most intimate friends; 
but rumor has it that an auto trip to Santa Barbara, the Mecca 
of the newly-weds of society, is included in the itinerary. 
© © © 

Judge and Mrs. Elbert H. Gary, who were at the Fairmont a 
month ago and made the trip to Honolulu, are again in their 
magnificent apartments overlooking the bay, at the Fairmont. 

D. M. McNeill, millionaire copper magnate, whose home at 
Colorado Springs is one of the show places of that city, is at 
the Fairmont. Mr. McNeill, who is interested in copper in 
Utah and Alaska, is planning to visit Alaska with D. C. Jack- 
ling on his splendid yacht, the "Cypress." 

Mrs. Charlemagne Tower and her two charming daughters 
are still at the Fairmont, and are being much entertained. The 
Jean St. Cyrs are also there for an indefinite stay. Mrs. St. 
Cyr was formerly Mrs. "Silent" Smith. 

The Herbert Satterlee party, consisting of Mr. and Mrs. Her- 
bert Satterlee and the Misses Satterlee, who came to the Fair- 
mont after making the trip from New York on the Kroonland, 
have gone to the Yosemite for a short trip, but will return to the 
Fairmont before leaving for the East. Mrs. Frank Tilford and 
daughter, Miss Franc Tilford, who have been at the Fairmont 
for the past fortnight, have also gone to Yosemite. Mr. Til- 
ford is the President of Park & Tilford of New York. Mme. 
Frohlich, wife of the well known Swedish sculptor, whose 
father is Ambassador from Sweden to the Court of St. James, 
has also been at the Fairmont for some time, and has gone into 
the Yosemite for a week. 

e © e 

Among the recent arrivals at the Palace is the beautiful 
Countess Franz Hoyas, of Vienna, whose reputation as a big 
game hunter and explorer is only exceeded by her charming 
femininity. She has taken rooms for an indefinite stay. 

The Harvard clubs, five hundred strong, left New York last 
Saturday on the steamer "Finland" for San Francisco, where 
they will hold their annual convention. The palace has been 
chosen as the headquarters for the Harvard men, and a whole 
floor has been set aside for them, as has the University room 
of the hotel. Their arrival will be the signal for the most elabo- 
rate entertainment, which will culminate in the great Harvard 
banquet which will be held in the golden ball room of the 
Palace. 

Wm. Boehing, millionaire sportsman and capitalist of Seattle, 
whose fast yacht is one of the finest that has ever entered the 
Golden Gate, is at the Palace. He is accompanied by his 
brother-in-law, Rudolph Ortman, and Mrs. Ortman of Chicago. 
Ortman is a prominent steel manufacturer. 



READY FOR THE BIG NAVY BALL. 

The naval officers who have invaded the realm of stagecraft 
in building a fitting setting for the brilliant Navy Ball to be 
held at the Civic Auditorium next Monday night, have put be- 
hind them the greatest task that confronts producers of all 
great pageants. The six hundred and fifty midshipmen from 
Annapolis arrived early this week with the big battleship fleet. 
The principals — admirals, rear-admirals, captains, command- 
ers and officers of every branch of the American service — are 
here or are on their way. Those who are to take the feminine 
roles are ready. Society's buds, just budded, and the buds of 
other seasons, and those who are in full bloom, will all be there. 
The cadets of the Naval Training Squadron have been given 
the right to pick out the fairest of them all, and invite them to 
dance without the formality of an introduction. Great was the 
problem that Captain Philip Andrews, chairman of the Execu- 
tive Committee, solved when he hit upon the happy idea of 
permitting the gallants of Annapolis to choose their partners 
without having to wait for the usual formal presentation. Had 
it not been for the foresight of Captain Andrews, the middies 
here would have been compelled, very likely, to adorn the 
walls. Captain Andrews and his fellow-members of the Ex- 
ecutive Committee have called on every individual member of 
the floor and reception committees to regard it not only as his 




.Via/'. John T. Myers, U. S. N. C. Chairman Floor Committee, 
Navy Ball. August 9th. 



privilege, but as his first duty, to take the Annapolis boys un- 
der their wings and present them to as many of the girls in 
San Francisco as possible. The floor and reception committees 
are doing heroic work. 

Meanwhile, the tickets are selling rapidly. The demand 
has greatly exceeded expectations, and this is due, it is be- 
lieved, to the fact that the seats have been priced at $2, includ- 
ing dancing privileges. Seats are on sale at Sherman, Clay & 
Co.'s and at the headquarters of the Navy Relief Society, the 
beneficiary of the ball, in room 4023 Palace Hotel. The boxes 
are priced at $100, $75 and $50, and so many of the $100 boxes 
have been sold that a new tier is being built. 



The Hotel Claremcnt, Berkeley, will give a dance for the 
American National Association. Masters of Dancing, in its new 
ball room, this Saturday afternoon, August 7th. Specially at- 



Miss Vine — Do you favor women proposing. Mrs. Oaks 

— Certainly not. When a woman picks out a man she should 
make him propose. — Chicago Tribune. 



San Francisco News Letter 



August 7, 1915 




PLyE>ASURE>'S WAND 



'We obey no wand but Pleasure's." — Tom Moore. 



immm 



"The Second Mrs. Tanqueray" at the Columbia. 

It is a matter of theatrical history how Mrs. Campbell scored 
a tremendous success in England as the originator of the role 
of the Second Mrs. Tanqueray, which proved to be the impetus 
that launched her as a star in the theatrical firmament. Since 
that eventful performance the world has moved on, and inci- 
dentally Mrs. Campbell has come into the fullest maturity of 
her art. Her Paula of to-day is perhaps a little more matronly 
and dignified, and there may not be the real flame of a young 
love dominant in her impersonation, but there is the technical 
finish in which artifice has no part, the smoothness and con- 
fidence which betokens a consummate artist. Mrs. Campbell 
never makes a move in her acting which is not significant. She 
never strains for a point. There is the naturalness and direct 
simplicity which we always associate with the good actress. 

The play has been done in this country time without number 



Vaughan and Lytell at the Alcazar. 

There is joy once again on O'Farrell street. The Alcazar 
stock company is home again, and this time everybody hopes 
it will be for another twenty years without cessation. The Al- 
cazar stock company was always regarded as part and parcel 
of San Francisco. It is a local institution pure and simple. This 
time Mr. Belasco and Mr. Davis have cleaned house, and have 
brought here an entire new company headed by old favorites. 
There is a new stage director, a young man and a hustler. New 
ideas and a new spirit is being fostered these days at this 
theatre. Monday evening the theatre was packed to capacity. 
Everybody wanted to have a share in the joyousness of the oc- 
casion. The management was all smiles, and an air of happi- 
ness permeated everything. Naturally there was a wealth of 
flowers handed over the footlights, and Lytell was obliged to 
make a speech, in fact two speeches. He related how happy 




Gladys Clark and Henry Bergman in "The Society Buds" next week at the Orpheum. 



by several of our best-known actresses, but giving due credit 
to everybody, it must be conceded that Mrs. Campbell is the 
real flesh and blood creation as Arthur W. Pinero, the author 
of the play, desired her. The company gives a very good ac- 
count of the various roles. Of the men, the acting honors were 
carried off by Edgar Kent as Cayley Drummle. J. W. Austin, 
who gave such a good account of himself in "Pygmalion," as- 
sumed the part of Aubrey. I imagine the role is new to him, 
as he did not appear to do himself justice. Col. West, the 
husband of the star, appeared to excellent advantage in the part 
of Sir George Orreyed. He really scored a personal success. 
All the ladies in the cast were uniformly good. Special men- 
tion should be made of Doris Bateman as Ellean and Madeline 
Meredith as Mrs. Cortelyou. and Gladys Morris as Mrs. Or- 
reyed. For her final week, Mrs. Campbell is to honor us with 
the first American performance of a play which ran for a hun- 
dred nights at the Savoy in London, and which is said to afford 
her rare opportunities for the display of her emotional ability. 



they were to come among us again, and that they hoped the 
Alcazar would once again take its place as the foremost and 
representative stock company of this country. Later on, Harry 
Shumer was called on for a few remarks. Harry was a member 
of the Alcazar in the days before the fire. 

The Alcazar has always had a loyal following. What was 
needed was the infusion of some new and younger blood, and 
this has been done. Mr. Belasco informs me that the best plays, 
regardless of their cost, will be procured for the edification of 
their clientele. An ambitious program of offerings has already 
been selected, many of them plays which have never been wit- 
nessed in this city. The play this week is "The Misleading 
Lady." It had a large measure of success in the East, and is 
a well constructed play which affords everybody in the cast a 
good opportunity to introduce themselves in an appropriate 
manner. The settings are in the best approved and artistic 
Alcazar style. Everybody became a booster, and vowed that 
the Alcazar shall be taken into the reckoning of the theatrical 






August 7, 1915 



and California Advertiser 






THE TURKISH CIGARETTE 

^THOUSANDS of smokers of 

25 cent brands have tried 

MURADS, adopted MURADS, 

and remained loyal to MURADS— 

because they like MURADS better 

Today MURADS are the largest-selling 
15 cent Turkish cigarette, not only yst 
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ConooxATioN 

Makers of the Highest Grade 
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public of this city, and assume again the place it always main- 
tained — the best stock company in America. 

Paul Gerson. 

* * * 

ADVANCE ANNOUNCEMENTS. 

Lively Bunch of "Society Buds" at Orpheum. — The Orpheum 
bill for next week will be headed by Gladys Clark and Henry 
Bergman in "The Society Buds," book and lyrics by William 
LeBaron and Robert Hood Bowers. The girls who personate 
"The Society Buds" are of unusual beauty and ability, and their 
costumes are the last word in Paris fashions. The Fox Trot, 
which will be rendered in a novel manner by Mr. Bergman and 
the "Buds," is an interesting number called "The Chained An- 
kle Glide." All the girls' ankles are encased in silver chains, 
allowing them only a small space in which to manipulate the 
peculiar steps of the dance. Supporting Miss Clark and Mr. 
Bergman are the popular English comedians, Vincent Earl and 
Jack Claire. Foster Ball and Ford West will present a charac- 
ter study entitled "Since the Days of '61." The act is a skill- 
ful combination of humor and pathos, with Mr. Ball in the role 
of a typical Civil War Veteran, and Mr. West in an enjoyable 
straight part. Mike Bernard and Sidney Phillips, "like good 
wine need no bush." The Three Steindel Brothers, Ferdinand, 
Max and Alvin, will present a short recital of the best classical, 
operatic and popular music. The Gaulsmidts, eccentric clowns 
who are ably assisted by two Spanish poodles, indulge in an 
acrobatic routine which is enjoyable because of its skill, nov- 
elty and genuine humor. The remaining acts will be Jackson 
and Wahl in "Before the Theatre," and William Morris and his 
company in "Mrs. Temple's Telegram." 

* * » 

Bohemian Club's Play at the Cort. — The concert of the mid- 
summer music of Bohemia, to take place at the Cort Theatre 
next Tuesday afternoon at 3:15 o'clock, is eagerly anticipated 
by members and friends of the Bohemian Club. This year's 
concert will be made additionally interesting, from a vocal 
standpoint, from the fact that George W. Hamlin, the eminent 
tenor, and Clarence Whitehill, the distinguished basso, will be 
heard in solos and a duet from the Grove Play of 1915, 



"Apollo," book by Frank Pixley and music by Edward F. 
Schneider. There will be an orchestra of eighty, and the first 
part of the program will be opened with the prelude and dance 
from "The Hamadryads," the Grove Play of 1904, and con- 
ducted by the composer, William J. McCoy. Then will follow 
a group of three Camp Fire Songs, sung by the Bohemian Club 
Double Quartet and including "Farewell to the Forest," by Men- 
delssohn, Caro Roma's "Can't You Hear Me Calling, Caroline," 
and "Embers," by Joseph D. Redding. The prelude to "St. 
Patrick of Tara," the Grove Play of 1909, and directed by the 
author, Wallace A. Sabin, is an always welcome number, and 
will complete the initial portion of the afternoon's entertain- 
ment. 

Excerpts from "Apollo" will comprise the second part of the 
program. The action takes place in the sacred grove of Apollo 
at the base of Mt. Olympus. Its theme is the attempt of Male- 
ficus, the Spirit of Evil, to overthrow the Gods. He directs his 
attack first against Apollo, whom he subjects to a series of 
temptations, all of which fail. Pan, a shepherd boy transformed 
into a half goat, bemoans his fate because he is debarred from 



An Ideal Complexion 

Gives that 
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ion which fashion r< quires 
the well groomed woman 
. to possess. 

IWe will send a complex- 
ion chamois and book of 
Powder leaves for 15c. 
i cover cost of mailioj 
I wrapping. 

3 and Department Stores 

Gouraud's 

Oriental Cream 

FERD T. HOPKINS & SON Props. 
JT Greai Jon.'* St., Hew York City 



10 



San Francisco News Letter 



August 7, 1915 



human society and love, and in pleading his cause he explains 
to Apollo, who knows nothing about human emotions and pas- 
sions, the meaning of love. Reserved seats, $2 and $1, may be 
obtained at the box office of the Cort Theatre on Monday and 
the day of the concert. 

* * * 

Plenty of Pep. in ihe Pantages Shoiv. 

The "Candy Ship" bundle of girls, with Ethel Davis at their 
head, introduced enough zip and ginger to stimulate any old 
audience to join in the catchy choruses. The skit has a "come 
back" that will make it a success for several seasons, as its 
fun, pep., and jokes are elastic and new, and timely hits can be 
introduced ad lib. "Fear," that famous playlet which made 
such a big hit at the Columbia with the Holbrook Blinn play- 
ers, scored its usual thrill as another of those high class pro- 
ductions which Pantages is rapidly signing while searching the 
theatrical world for the best to be had for his patrons. Though 
Fred Rogers is no Black Patti, he puts over his songs in the 
pure moke spirit, and is one of the cleverest jig and knock- 
about dancers on the circuit. He has a method all his own, and 
his hardest work was to escape the boisterous applause of the 
delighted audience. Cain and Adam, the singing duo, are 
"something different" from the regulars of their class. He has 
an original manner in putting over his jokes, and She feeds 
him with rare judgment and restraint. Their turn has a dis- 
tinctive snappiness. Jessie Hayward is to be congratulated on 
the ease and skill with which she puts over the "Quitter." As 
a chambermaid in search of a diamond necklace thief who in- 
advertently captures a husband, she deserves all the approval 
accorded her by the audience. Bigelow, Campbell and Rayden 
contributed rousing melodies, rendered with spirit and all the 
enthusiasm of choristers in the delight of enjoying their own 
songs. The Continental comedians, Neuss and Eldrid, put over 
a line of unusually clever acrobatic stunts under humorous dis- 
guise in a clean and clever way that captured the crowded 
audience. 

* * * 

Margaret Anglin in Greek Plays. — The general public sale 
of seats for Margaret Anglin's performances of three Greek 
plays in English at the Greek Theatre, Berkeley, will open 
Monday morning, August 9th. The "Iphigenia in Aulis" of 
Euripides will be given Saturday evening, August 14th; the 
"Medea" of Euripides Saturday evening, August 21st; and the 
"Electra" of Sophocles, Saturday evening, August 28th. The 
seat sale will be at Sherman, Clay & Co.'s, San Francisco and 
Oakland, and at Tupper & Reid's, Morse & Geary's, The Sign 
of the Bear, and Sadler's in Berkeley. 

Miss Anglin has arranged for the most effective lighting and 
scenic and costume equipment, which will enhance the gran- 
deur of the productions. Musical settings have been especially 
composed for the plays by Mr. Walter Damrosch, who has 
come from New York to prepare and rehearse the scores. Miss 
Anglin's company embraces many notable classic actors. The 
principals are Fuller Mellish. Lawson Butt, Ruth Holt Bouci- 
cault, Alfred Lunt, Howard Lindsey, Pedro de Cordoba, Ralph 
Kemmet. Saxone Morland and a score of others. There will be 
upwards of 150 supernumeraries employed in the "Iphigenia." 

* * * 

Stunning New Bill at Pantages. — The four Hanlon Brothers, 
world famous superba artists, and Bothwell Browne and his 
stunning company of show girls, in "The Green Venus," will 
divide the headline honors at Pantages on Sunday. The Han- 
lon Brothers are unquestionably the greatest exponents of the 
art of pantomime before the public to-day. In "The Haunted 
Hotel," which is the name of their silent comedy offering, the 
brothers specialize in mirror dances and trick acrobatic per- 
formance. Bothwell Browne and his company are popular fav- 
orites, and in "The Green Venus" the producer has conceived 
an original and daring idea in musical comedy shows. Besides 
Browne, Francis Young, the inimitable German comedian, and 
Alice Mason, a handsome young actress, will have strong roles. 
Edith Helena, who is said to possess the highest soprano sing- 
ing voice in the world, and was for many years associated with 
the Metropolitan Grand Opera Company, is the big special at- 
traction on the new bill. Other acts will be Kitner, Haynes and 
Montgomery, "Swells at Sea;" Kelly and Galvin, "The Actor- 
and the Italian;" Barto and Clarke, in "Marooned," and the 
Morton Brothers, paperologists and harmonica experts. 



Music Matinees Over to Next October. — G. Vargas, mana- 
ger of the Kohler & Chase Matinees of Music, announces that 
these delightful events will be discontinued for the balance of 
the summer months, and will be renewed early in October. 
During the 1914-15 series many prominent artists of national 
and international, as well as purely local reputation, were in- 
troduced to the public, and the recitals have become estab- 
lished musical events of importance, which are being looked 
forward to every week. Mr. Vargas himself has taken a promi- 
nent share in the artistic success of the same, and is deserving 
of much credit for his artistry on the player piano, as well as 

for his discrimination in selecting the artists. 

* * * 

Great Beethoven Festival of Music is Ready. — All is in readi- 
ness at the Civic Center Auditorium for the three performances 
of the Beethoven Festival of Music, Friday and Saturday nights 
at 9 o'clock, and Sunday afternoon at 3:15 o'clock. Orders for 
seats came from points as far East as Winemucca, Nevada and 
every portion of California will be represented in the audience. 



The Beethoven Festival of Music 

Civic Center Auditorium 

Friday, August 6th at 9 P. M. Saturday, August 7th at 9 P. M. 
Sunday, August 8th at 3:15 P. M. 

SYMPHONY ORCHESTRA OF 100 

ALFRED HERTZ, Conductor 
2000 Chorus Singers 5 - World's Famous Scloists — 5 

Marcella Craft - Soprano 
Schumann-Heink - - Contralto 
Paul Althouse - Tenor 
Arthur Middleton - Barytone 
Roderick White - - Violinist 

Reserved Seats, $1.50, $2.00— Admission, $1.00. 
Sears on sale at Sherman, Clay & Co.'s and Kohler & 
Chase's. 



The Living Venus on the Zone 

Not a Picture, But a 

Singing, Dancing and Dramatic Performance 
of Great Beauty 

Pretty Girls in Barefoot Dances 

Sensational Climax Showing the Most Beautifully Fcrmed Woman 

in the World Admission 10 Cents 



Columbia Theatre 



i orner Mason and Gear? Streets 
Phone Frank! ii 

The Loading Playhouse 



■ nnmencfng Hondas . August 91 b 

MRS. PATRICK CAMPBELL 

in the firsl presentation in America of the latest London 

'SEARCHLIGHTS" 
a modern play by Horace Annessley Vaohel 
Matinees Wed. and Sat. 50c to I. " I. 



Orpkeum 



O'Farrell Street Bet. Stockton and Powell 
Phone Douglas 70 



THE ONLY HIGH CLASS VAUDEVILLE CIRCUIT 
Week beginning THIS SUNDAY AFTEKNOON. MAT I. NEK 
EVERY PAY. 

GLADYS I I IRK & HENRY BERGMAN in "THE SOCIETY BUDS;" PALI. 
& WEST in -ii..- Daysol 61 " MIKE BERNARD 

and SIDNEY PHILLIPS Singing Chai tertian: THREE 

STEINDEL BROTHERS in a Short Musical Recital: TUP QAUDSMIDTS 

Ei ntrlc Clowns wii'i their Spanish P lies; JACKSON 4 WAHL: "FIOHT- 

isu BLOOD" a Dramatic Western Episode: Last Week WILLIAM MORRIS 
,t ro. in " Mi- i- up! '- Telegram." 

Evening Prices, 10c. 25c. 50c. 75c. Box seats. $1. Matinee prices 
pt Sundays and holidays). 10c. 25c, 50c Phone Douglas 7n_ 



Cort Theatre 



ii ESDAY AFTERNOON, August 10. at 8:15 

CONCERT OF THE MIDSUMMER MUSIC OF BOHEMIA 
Given by the Bohemian Club. 
Performed bj an Orchestra ol R0 and Members of the Club 

■ -George W. Hamlin and Clarence WhitehU. 
Reserved Seats, ?-' and (1. ftl Corl Theatre, Monday. 



Pantages' Theatre 



Market Stre.-l Opposite Mason 



A GOOD NEW BILL 

BOTHWELL BROWNE & CO.. In the Col I] Classic "THE ORBEN 

VENUS.' Spools Bcs noil Hirls: FOUR HANLON BROTHERS, 

Aiu-i- and i i i- PanTorole Stars. "THE HAUNTED Hi 

iii-.i.kn I, World's Kighesl - 
GRAND Opera- Co. EIGHT WONDERFUL PANTAGES FEATURES. 



August 7, 1915 



and California Advertiser 



11 



The musical masterpiece will be the performance of the Ninth 
Symphony of Beethoven, with the assistance of the great sym- 
phony orchestra of 100 musicians, conducted by Alfred Hertz, 
and assisted by the great vocal quartet; Marcella Craft, so- 
prano; Ernestine Schumann-Heink, contralto; Paul Althouse, 
tenor; and Arthur Middleton, bass-baritone. The Beethoven 
Festival sets a record for low prices of admission, considering 
the financial cost. More than $20,000 will be spent, and the 
"gate" of $2, $1.50 and $1 is made possible only by the large 
seating capacity of the Civic Center Auditorium. The box of- 
fices and doors of the Auditorium will open two hours in ad- 
vance of the concert time. Seats and programs may be ob- 
tained now at the box offices of Sherman, Clay & Co., and Koh- 

ler & Chase's. 

* * * 

Mrs. Patrick Campbell Gives New Play. — For the fourth 
week of her limited engagement at the Columbia Theatre, be- 
ginning Monday night, August 9th, Mrs. Patrick Campbell will 
present a modern three-act play from the pen of Horace Annes- 
ley Vachell, entitled "Searchlights." The play turns on the 
searchlight and lays bare the soul of a woman. The leading 
character, Mrs. Robert'Blaine, which is to be played by Mrs. 
Patrick Campbell, is the type of heroine heretofore made popu- 
lar by this talented star. Although dissimilar from the char- 
acter of Paula Tanqueray, the role is not unlike that hectic 
heroine, for Mrs. Blaine is also a woman with a secret sorrow, 
who has an episode in her career that will not be acceptable to 
Mrs. Grundy. The play has a number of well drawn character 
types. The usual special priced Wednesday and Saturday 
matinees will be given next week. The play has the credit of 

a successful run of 100 nights at the Savoy Theatre, London. 

* * * 

Miss Mabel Riegelman, prima donna soprano of the Chicago 
Grand Opera Company, who is spending the summer in San 
Francisco, is a daily visitor this week at the demonstration 
schools conducted by Madame Maria Montessori in the Palace 
of Education at the Exposition. Miss Riegelman is deeply in- 
terested in the musical training of children, and holds some ori- 
ginal views on the subject. She is intensely absorbed in the 
Montessori system. 



THE CLIMBERS. 



When Jack and Jill were wedded, they 

Were seemingly content 
With what, in a less gilded day, 

Was called a "tenement." 

Jack's modest weekly wage was raised 

From ten to twelve; whereat 
Ambition's tiny spark upblazed — 

They moved into a "flat." 

Jack soon was marching with the van; 

No money cares perplexed. 
Ambition blazed still higher. An 

"Apartment" housed them next. 

But this, in turn, was voted slow, 

Not quite the proper sort, 
They wanted something better, so 

They shifted to a "Court." 

Now, one would think that by this time 

They'd be content. Somehow 
They're not, but still are on the climb. 

They 'ive in "Chambers" now. 

— Bert Lesion Tavlor in Puck. 



A little dancing and a round of clever vaudeville enter- 
tainment are delightful side attractions with which to garnish 
an excellent meal. That is why gourmets and those who are 
looking for the best to be had go to Jules, south side of Market 
street, Monadnock building. The fifty cent luncheon is es- 
pecially attractive. 



Sugar is high on account of the war. The area planted 

to sugar beets in the United States, this year, is 659,300 acres, 
an increase of 146.000 over 1914, and 79,000 over 1913. An 
average yield of this acreage would reach 800,000 long tons, 
an increase of 12 per cent over the crop of 1914. 




First Lawyer 

ond Lawyer- 



-Did his speech carry conviction? Sec- 
It did. His client got five years. — Judge. 



Mrs. Homespun — This paper says a wife in Formosa 

costs five dollars. Mr. Homespun — Well, a good wife is worth 
it.— Life. 

Knicker — Look at Miss Bearit's decollete. Did you 

ever see anything like it before? Bocker — Not since I was a 
baby. — The Club Fellow. 

■ She — Suffered ? I thought I never should live to tell the 

tale. He — For a woman that must have been suffering, in- 
deed. — Boston Transcript. 

Dewitt — What is the sense of that rule forbidding an 

athlete to sell his prizes ? Winks — They are afraid some fellow 
might find out how much his $110 gold watch really cost. — New 
York Post. 

"What," queried the unsophisticated youth, "is the best 

way to find out what a woman thinks of you?" "Marry her," 
replied the Shelbyville sage; "then wait a few days." — New 
York Times. 

"Have you any creepers about your house?" "Yes — 

one." "What kind is it?" "Very fat, breaks up everything it 
can get hold of, and makes me walk the floor with it all night." 
— Baltimore American. 

Master — Norah seems quite gone on that letter carrier. 

Mistress — Gone! Why, she actually mails a postcard to her- 
self every night so he'll be sure to call at the house next morn- 
ing — Boston Transcript. 

"Could I interest you in a little scheme to make you 

rich?" asked the suave caller. "You might," answered the busy 
person at the desk, "if you would pay me the first dividend in 
advance." — Birmingham Age-Herald. 

"I have a great idea for a musical comedy!" exclaimed 

one manager. "Something in the way of a plot?" "No. But I 
know how to get a letter of introduction to a man who might put 
up money to run the show." — Washington Star. 

"These South Sea Islanders are a queer lot. They have 

many things which are taboo, mustn't be touched." "I see 
nothing strange about that. It is the same principle on which 
we carefully plant a lot of grass for people to keep off of." — 
Louisville Courier-Journal. 



This week, as usual, the popular Inside Inn on the Ex- 
position grounds was the center of many notable assemblies of 
delegates and representatives who gathered in the cool and con- 
venient assembly rooms. At the same time, a number of im- 
portant social events were transpiring in the large rooms speci- 
ally decorated for such occasions. At the same time distin- 
guished guests from all parts of the world were coming and go- 
ing, thereby giving life at the Exposition an unusually interest- 
ing feature, as the Inside Inn is one of the best hotels on the 
San Francisco peninsula, and is the only one on the grounds. 
Its electric 'buses meet all steamers and trains, and bring guests 
direct to the Exposition grounds. 




^N«NN^^N^»^c>»^^»^^^^N«^»!^>Ns»^^^N^^^^ 



12 



San Francisco News Letter 



August 7, 1915 



Punishment of Dexter 



By Mary C. Ringwalt. 

It was the same old story, the same shopworn excuse — a con- 
stant urge of pressing bills, a constant glitter of temptation, 
with a stream of gold pieces daily passing through his fingers, 
the rare opportunity to make a little pile of his own that would 
land him on Easy street for the rest of his life. And so he had 
"borrowed" from the bank for "a temporary accommodation." 

That had been six months ago. Six months of feverish hopes 
and shivering fears as the stock market fluctuated with little 
jumps up and down like the fluttering light of a wind-blown 
candle. But the promised startling advance had not yet mater- 
ialized, and Dexter, who had pooled his money with an inner 
ring of friends of the broker, who had given him the tip, could 
not pull out if he would. 

Then had come the blow between the eyes — a sudden seizure 
in the midst of a Saturday morning's rush that had crumpled 
him up in an mconscious heap. He was still in a dazed state 
when they bundled him into an automobile and took him home, 
Gertie's panic-stricken face as they helped him into the house 
the one thing that made any vital impression. 

"It was just a sort of dizzy spell," he tried to reassure her. 
"I'll be all right by Monday." 

But Monday morning when, in direct disobedience to the doc- 
tor's orders, he tried to get up, another seizure swept over him, 
and it was all he could do to reel back to bed. Fate had turned 
a cold shoulder on him. The game was up. Exposure inevi- 
table. 

They kept him perfectly quiet. His prone body chained 
hand and foot in weakness. But his mind did not slip a cog, and 
his eyes were always busy — watching the door. For a day 
passed in safety meant no security. They had such confidence 
in him at the bank they would not dream of any crookedness 
until some little quirk of figures excited suspicion — led to an 
expert being put on the books. 

As he lay in the unbroken stillness of the room, where even 
voices walked on tiptoe, there was nothing to interrupt his go- 
ing over every agonizing detail of the future staring him in the 
face — the piping voice of the newsboy shrieking his shame up 
and down the streets, the horror in Gertie's eyes when she 
learned the truth, the bewildered, grief-stricken expression of 
the goldenlocks princess whose sweet girl life had been shel- 
tered from all knowledge of evil, Dick's indignation and scorn. 
A sense of physical nausea lapped over him in waves. 

Then the humiliation of the trial. If only he could go through 
it alone! But his friends would rally about him. Gertie would 
think it her duty to be there. The sweat gathered on his fore- 
head. He would be alone afterward. Alone, shut away from 
all his kind — from Gertie and the children. A convict clothed 
in stripes, his head like a clipped dog's. Locked in a cell at 
night, working in a jute mill by day, eating coarse prison fare 
from coarse prison dishes. Week in and week out, month in 
and month out, year in and 

In spite of his clenched teeth a groan escaped him. Gertie 
slipped from the room to telephone the doctor; he knew it by 
the assumed casualness of her movements. 

And he shrank from the doctor's presence. Those keen gray 
eyes of his were gimlets that bored into a man's soul. Dexter 
felt sure that already the doctor had guessed his secret. Would 
he tell Gertie? He had told Gertie. Dexter knew it three days 
later when, suddenly rousing from a troubled sleep, he caught 
her in tears. 

"Gertie!" 

At the sound of his voice she gave a start, tried to force a 
smile through her tears, and broke down. "It's my fault," she 
sobbed. "I'm the one to blame." 

Had she upbraided him he could have borne it. But her gen- 
erous attempt to share his guilt was too much. He could not 
speak. He could only stretch out a hand and lay it upon her 
bowed head. Its shaking touch instantly calmed her. 

"I'm ashamed of myself," she said, dashing aside her tears. 
"Exciting you this way when everything depends upon you be- 
ing quiet. But I've been so stupid — so blind. Ever since we 
built this new house, bought our automobile, went in for a hun- 
dred other foolish extravagances, we've been spending more 
money than we ought. It was my fault. Because I kept want- 



ing things — for the house, for the children! And, dear, gener- 
ous boy that you are, instead of denying me, you did what you 
have done — overworked and overworried until you broke down 
under the strain." 

So that was what she meant. Dexter gave a deep-drawn sigh 
of relief. After all, she did not know, did not suspect — yet. 

Until this breakdown, Dexter's health had been superb, and 
in the final tussle between nerve and sinew, his iron constitu- 
tion won out. Convalescence was slow, but once the dark cor- 
ner turned, the gain was steady. 

The time came when he was allowed to see visitors. 

And still his shortage had not been discovered. Or was the 
bank simply keeping quiet? As the spider keeps quiet until 
ready to pounce upon the fly safely locked up in his web ? That 
was it. He knew it the first day he went out for a ride in the 
automobile, and, as luck would have it, passed the president of 
the bank in the park. The peculiar look in his stare before 
he lifted his hat in his slow, ponderous manner gave the whole 
Ihing away. 

Should he make a clean breast of it to Gertie and skip the 
country before it was too late ? He had been a fool— and worse 
— but he'd not be a coward. Besides, no doubt he was already 
watched. He was sure of it the day he finally started down 
to the bank and caught a nervous glimpse of a man walking 
up and down at the same street corner as though waiting for a 
car. And all the way to the bank a taxi followed close to the 
automobile's heels. By the time he reached his destination he 
was in a cold sweat, while his legs shook so he could hardly 
walk from curb to entrance. 

Inside, the ordeal grew harder at every step. He thought he 
had nerved himself to face the music, but the friendly attitude 
of his old associates gathering round him with outstretched 
hands — their playing up to the part that nothing had happened, 
that they felt toward him as before — completely bowled him 
over. 

Then over the shoulders of his smiling comrades he caught 
sight of some one who came in at the side entrance, and with 
quick, silent steps slipped into the president's private office. 
It was the man from the taxi. Dexter laid down his hat, took 
off his overcoat — for the last time in the old familiar place, he 
thought with quivering lips — then he turned to a little pile 
of letters waiting on his desk, and began to fumble with them. 
Would it never be over? 

The door of the president's office opened and the president 
and the man from the taxi came out arm in arm. As plainly 
as he had so often heard electric lights click on, Dexter now 
heard the click of handcuffs on his wrists. For an endless 
minute the two men stood in earnest conversation. Then with 
a little nod of understanding the detective fell back — waiting. 
In his slow, ponderous manner, the president came toward Dex- 
ter's desk alone. As he watched him approach, Dexter's dry 
tongue cleaved to the roof of his mouth, while it seemed to him 
that every drop of blood in his body surged in shame upon his 
cheeks. In his slow, ponderous manner the president held out 
his hand. 

"Glad to see you back, Dexter. You've become so much a 
habit it didn't seem natural without you." 

Dexter's hand fell limply at his side as the president turned, 
and in his slow, ponderous way went back to his waiting client. 
Still in a daze, he picked up and fumblingly opened the top 
letter in the little pile on his desk. It was from his broker — 
a memorandum of sale of his stock at a figure that took his 
breath away. 



W. i). Fennimore 




181 Post Street 
2508 Mission St. 

1221 Broadway, Oakland 



San Francisco 



Value of Eye- 
sight Doubled 



The value of eyesight has 
reallj been doubled on account 
hi" a new Invention in glasses. 
These new i.v patented lenses 
mile.] "caltex Onepiece" Bl- 
eu Is do the work of t«<> rmirs 
of gausses for they permh I he 
wearer to use thi'm for hoth 
reading and distance. These 

h lerful lenses are ground 

Eroni l I'itM'* of eleur white 

optica] glnss and havr none 
of the disadvantages of die old 
style double vision Klassi-s. 
Anyone requiring two pairs 
of glasses can now make one 

imircio the work of tuo with 
entire satisfaction. 



August 7, 1915 



and California Advertiser 



13 




Is It Art? 

This is the question asked in a very interesting little booklet 
written by J. Nilsen Laurvik, commissioner of fine arts from 
Norway at the Exposition. The author couches a free lance in 
the twilight zone of art. He enters the field in a sportive spirit 
with an intent rather to draw out the theories of his adversaries 
and argue with them, in an endeavor to see their inner light, 
and thereby acquire a clearer vision and understanding of their 
position. He premises that any artist uses a canvas merely to 
express his ideas in colors, and he asks the cubist, the post-im- 
pressionist, the futurist and the anti-Whistlerian: "Why?" The 
explanations of their ideals and aspirations he sets forth in a 
sort of clearing house of ideas of the modern ultra schools. It 
is done as impartially as any judge upon the bench, for with his 
Lohengrin search for the pure in art, the author refuses to allow 
bias or any besetting weakness to influence his upright judg- 
ment. Mr. Laurvik sets forth clearly the view points of the 
several schools of adventurers seeking new ideas in expressive 
art, and thus lights the way for the reader. For instance, here 
is part of an excerpt from one : 

"However, it is quite possible that many of these men pro- 
ceed in good faith, with a deep conviction that they are on the 
right path, that they are redeeming art and enlightening human- 
ity, and, like Don Quixote, they establish the Golden Age in the 
past, and not in the present nor in the future. But it occurs to 
me to ask : Is not art a manifestation of the spirit of the epoch 
in which it is produced, and must it not correspond to the hopes, 
doubts, sufferings and ideals of that epoch? If so, do these 
sentiments make us regret the past and oblige us to look into 
the future and to struggle for it?" 

The little book has a number of reproductions of cubist and 
futurist art, which, in some cases, look like an architect's plans 
for a subway. However, in some quarters these artists are be- 
ing considered seriously; they are at least a product of the 
period, and thereby worth at least a casual examination by those 
interested in art and its manifestations. 

Paper cover, price 50 cents, published by the International 

Press, New York. On sale locally at Paul Elder Company, 239 

Grant avenue. 

* * * 

A Bit of Love. 

From the pen of one of the company of English writers who, 
stronger patriots than pacificists, have raised their voices in 
well-considered presentation of the cause of England, there now 
appears a little play of inner strife idyllically set in "a village 
of the West" — Cornwall rather than California, of course. The 
play, John Galsworthy's 11th, called "A Bit o' Love" (Scrib- 
ners, 60 cents), belongs in the category of "Joy," and, with less 
exactitude, that of "The Pigeon," for it combines the dramatic 
intensity of the one with much of the delicate comedy of the 
other. It is a presentation of a case, as were "The Fugitive" 
and "The Mob," which immediately preceded it — a case ar- 
gued on its individual merits or lack of them. 

"A Bit o' Love" is a story of a village curate whose wife has 
deserted him for another man. Only once does she come into 
the play, and then to tell him that it is impossible for her to re- 
turn and to have from his lips her lease of liberty. The humble 
parishioners hear of the consent granted, permission highly 
immoral in their eyes — better the blatant but pious satisfaction 
of the divorce court — and straightway decide to oust the pastor, 
or shame him so that he may oust himself. Words are passed 
in the village tavern and the curate is constrained to knock the 
village drunkard out of the window, a feat which wins him mo- 
mentary admiration, but cannot dispel the black cloud. Accord- 
ingly, after meeting, as he is passing through the common, he 
is hissed by the propriety-respecting villagers and a verse of 
his own poetry flung at him in derision from behind a hedge. 
That night he is about to hang himself in the barn, when a lit- 
tle dancing village girl discovers him without learning his ob- 



ject. _ Standing in the moonlight, he prays for "strength to go 
on, till I love every living thing." 

This is the bare outline, and it does scant justice to Mr. Gals- 
worthy. It is because the plot itself, as such, is of relatively 
scant importance. The curate, Strangway, is almost typically 
a Galsworthy hero — he is the misunderstood patriot of "the 
mob," he_ is "the pigeon" himself, younger and in less comfort- 
able spiritual environment. 



What Pictures to See in America. 

Like many other writers of similar books, Lorinda M. Bryant 
has this year turned her attention from the art treasures of Eu- 
rope to those of this country, and the result is "What Pictures 
to See in_ America" ($2; the John Lane Company.) To-day 
it is possible to find in the art-galleries of this country paint- 
ings which form a consecutive history from Giotto and Fra 
Angelico through such great masters as Botticelli, Raphael, 
Titian, Rubens, Rembrandt and Velasquez to the modern mas- 
ters of both European and American art. Mrs. Bryant has pre- 
viously written several books about the art treasures to be found 
in Europe, and brings to her present book the skill acquired 
through her earlier work. Her intention has been by no means 
to mention all the pictures well worth seeing in the country, or 
to mention all the galleries which have masterpieces on their 
walls. Indeed, in her preface, Mrs. Bryant says that she has 
"unwillingly omitted collections in several cities because re- 
peated efforts have failed to gain the hoped-for co-operation of 
those in charge of the galleries." 

The art tour begins with museum of fine arts in Boston, and 
the greatest space is devoted to the Metropolitan museum of 
art in New York City, special attention being given to the Alt- 
man collection. Other galleries mentioned across the conti- 
nent are the Jarves collection of early Italian masters at Yale 
University, the Institute of Arts and Sciences in Brooklyn, the 
Pennsylvania Academy of the Fine Arts in Philadelphia, the 
Corcoran Gallery of Fine Arts in Washington, the Carnegie In- 
stitute in Pittsburg, the Art Institute of Chicago and the In- 
stitute of Art in San Francisco, besides other art galleries in 
Syracuse, Rochester, Buffalo, Toledo, Detroit, Muskegon, Mil- 
waukee, Minneapolis, Indianapolis, Cincinnati, New Orleans, 
Fort Worth, St. Louis and Sacramento. 



Wild Mustard. 

In these days of agitation for votes for women, "Wild Mus- 
tard, A Seven Days' Chronicle," by William Jasper Nicholls 
(J. B. Lippincott Company, $1.25 net), comes as a protest 
against the tendency of the times. It is an adroitly-worded 
plea, in story form, of an "anti," for the "status quo" of women. 
A well known editor, writing anonymously, presents the oppo- 
site view in serio-comic vein. He states his case wittily in 
"How It Feels to Be the Husband of a Suffragette," by 
Him (G. H. Doran Company, 50 cents net), but says 
nothing for his suffraget wife that cannot be said of any good, 
sensible wife by any good, sensible husband. 



It is nothing short of marvelous, the tireless ingenuity 

with which V. Vestoff evolves new dances for the ballet at 
Techau Tavern. The habitues of the cafe are always sure of 
some fresh feature admirably interpreted by Miss Van Der Hoff 
and her corps of toe-dancers. Yet when one reflects that Vest- 
off is of the Pavlowa Russian Ballet and Miss Van Derhoff of 
the Ruth St. Denis Company, it is not surprising that two such 
artists, working in harmony, should produce such delightful re- 
sults. It is not the ladies only who now receive souvenirs at 
the Candy Dances. They are still presented with those artistic 
boxes of Foster & Orear's fine candies, but the gentlemen are 
also remembered with large boxes of Pall Mall cigarettes. 



"What do you think? A man brought back the um- 
brella he took from our hall-stand!" "H'm! It speaks well for 
the honesty of the man, but it's a terrible slight to the um- 
brella!" — Judge. 



Wedding Presents. — The choicest variety to select from at 
Marsh's, who is now permanently located at Post and Powell 
streets. 



Dr. Byron Haines, Dentist, has resumed practice at his office in Gunat 
Building. S. W. corner Geary and Powell streets. 



14 



San Francisco News Letter 



August 7, 1915 



A Weekly Review of Important 
Events 



E 



EXPOSITION EVENTS 



THE WEEK'S ATTENDANCE. 

July 28 57,242 

July 29 61,229 

Julv 30 61,267 

July 31 79,516 

August 1 68,298 

August 2 54,264 

August 3 57,989 



439,805 



PERSIA'S PRICELESS DISPLAY. 

West met East July 28th in a walled- 
off corner of the Court of the Universe 
at the Exposition. Two of the walls were 
those of the court's corner and the other 
two were of large rugs, rare in texture 
and ancient in design. A door to the east 
led into the Palace of Manufactures, and 
there, still more rare in fabrics, other 
rugs, newly hung, were exposed to the 
gaze of the public. 

In this setting Persia officially opened 
its national exhibit and received its due 
of official recognition. Mirza Ali Kuli 
Khan, Persian charge d'affaires at Wash- 
ington and commissioner to the Exposi- 
tion, personally met the invited guests 
and was the recipient of an engrossed 
scroll commemorative of his nation's par- 
ticipation, presented for the Exposition 
by Vice-President M. H. de Young. 

The speakers of the day were : M. H. 
de Young, on behalf of the Exposition; 
Mirza Ali Kuli Khan; Edward Rainey, 
representing Mayor Rolph ; William Bai- 
ley Lamar, and Arthur Arlett for the Fed- 
eral and State governments, respectively. 



PIONEERS ARE PRAISED. 

Eulogies and tales of California's 
sturdy pioneer men and women were 
voiced by the Daughters of California 
Pioneers at the Exposition August 2d. 
More than fifty members of the society 
were welcomed by Exposition officials 
and assisted in ceremonies east of the 
California building. The program was 
commemorative of the pioneers' work in 
the Golden State. It was a perpetuation 
of the fact that the Bear Flag stood for 
"civil and religious liberty for all and 
encouragement of virtue and liberty." 

Mrs. William A. Limbaugh was chair- 
man. She opened the ceremonies with 
a brief speech, eulogizing the "stick-to- 
itiveness" of El Dorado's early settlers. 

The bear flag was unfurled by Mrs. 
Kathryn Boyns, president of the Daugh- 
ters of California Pioneers' Society. 

W. D. Egilbert, State Commissioner, 
and Dr. Margaret Mahoney also spoke. 
Colvin Brown presented and Mrs. Boyns 
received the usual plaque. 



PANAMA'S WELCOME. 

The bond of national kinship between 
the United States and Panama, the coun- 
try which the Panama Canal traverses, 
and which contributed a name for the 
Exposition, was reforged on July 30th 
with the dedication of its handsome pavil- 
ion at the Exposition. 

Vice-President M. H. de Young, of the 
Exposition, in presenting a commemora- 
tive bronze medal to Alexandre Briceno, 
Commissioner-General of Panama to the 
Exposition, said the great artery of navi- 
gation joining the oceans would make the 
republic the clearing house of the west 
coast of the Americas. 

The dedication of the Panama building 
marked the last dedication of the foreign 
nations participating in the Exposition. 
It also marked Panama's first participa- 
tion in an international exposition. 



FAIR TURNS THE CORNER. 

That the Exposition is a financial suc- 
cess is indicated by a statement just is- 
sued by Rodney Durkee, comptroller and 
chief of the accounting department. The 
profits for the last three weeks are $210,- 
243.99, or more than the entire profits of 
the previous twenty weeks. 

Attendance from February 20th to July 
31st totaled 9,381,092. The July attend- 
ance alone amounted to 2,064,260. 

Officials of the department of conces- 
sions and admissions estimate that the 
attendance for the balance of the Expo- 
sition will not be less than 10,000,000, 
and the net profits up to Desember 4th 
will fully realize expectations. 

The statement of income and expendi- 
ture which follows was prepared by 
Comptroller Durkee on a strictly cash 
basis, after the elimination of all revenues 
collected before February 20th, and 
shows sufficient funds on hand to meet 
all outstanding obligations up to date: 

Income. 
Admissions, ticket sales. . .$1,887,017.82 
Concessions revenue and col- 
lections 815,974.87 

Miscellaneous income 887,986.09 

Total $3,580,978.78 

Expenditure. 

Operating expenses $3,026,372.12 

Special reserve 164,358.65 

Total $3,190,734.77 

Net profit 390,244.01 

A ttendance for July. 

3 to 9 535,978 

10 to 16 417,157 

17 to 23 559,167 

24 to 30 471,958 

31 79,516 

Total 2,063,776 



XPOSIT 



BIG BATTLESHIPS ARRIVE. 

With 650 Annapolis midshipmen 
aboard the Naval Academy Practice 
Squadron, composed of the battleships 
Missouri, Ohio and Wisconsin, in com- 
mand of Rear-Admiral William J. Ful- 
iam, arrived at 1 o'clock last Sunday from 
the Atlantic Coast, the first battleships to 
pass through the Panama Canal. 

The trip to San Francisco from the At- 
lantic consumed three weeks, and was de- 
layed because the Ohio lost a propeller 
and because of a two days' stop at San 
Diego. The arrival of the battleship 
squadron brings the fleet of war vessels 
now at anchor off the Exposition to an 
imposing number. Eight men-of-war now 
ride at anchor off the harbor. 

The fleet will remain until August 14th 
and then start on its return trip. About 
12,000 miles is the length of the cruise 
Admiral Fullam plans. 



SECRETARY WILSON WELCOMED. 

W. B. Wilson, United States Secretary 
of Labor, told a large Exposition audi- 
ence last Monday that the logical solu- 
tion of America's industrial problem 
would be the bringing together of the 
man and the land, and the man and the 
employment which he is most capable of 
performing. 

Sec'ty Wilson and party came to San 
Francisco to attend the Conference of 
Labor. He appeared in the afternoon at 
a special affair arranged in his honor, so 
that the Exposition might present him, 
as a member of the Cabinet, with a com- 
memorative bronze tablet. United States 
army and navy forces in San Francisco 
turned out to do honor to the Secretary 
of Labor. Nine hundred middies from 
the United States Naval Academy at An- 
napolis were, to San Franciscans at least, 
a novel feature of the military parade, 
which was reviewed by Secretary Wilson 
and his party. The middies were greeted 
with cheers along the line of march. 



KING GEORGE'S 

YACHTING TROPHY. 

In the picturesque scarlet of the army 
of Great Britain, Lord Richard Plantage- 
net Nevill, equerry of the Duke of Con- 
naught and personal emissary of His 
Majesty, King George V. of England, 
made formal presentation to the Exposi- 
tion, on July 29th, of a cup of gold, to be 
competed for by sloops of the "N" class 
in the Exposition yachting regatta, to be- 
gin August 14th. 

This, being Britain's first official recog- 
nition of the Exposition, was an event of 
unusual importance and significance. The 
cup, which is of a value of $7,500, and is 
the handsomest trophy ever raced for by 
yachts of this class in Pacific waters, was 
accompanied by a personal message from 
the King, and was presented by his emis- 
sary and received by the Exposition amid 
great rejoicing. 



August 7, 1915 



and California Advertiser 



15 



DN 



N 



EWS 



At the Panama-Pacific International 
Exposition 



EXHIBITS 

Lost in the mists of antiquity, the ori- 
gin of the Philippine brass-work prob- 
ably antedates the siege of Tyre by the 
Assyrian hordes. In any event, the 
marked Tartar traits of the natives and 
the fact that this product strongly re- 
sembles the Russian and Eastern brass- 
work, points to the comparatively civi- 
lized races which sprang from the valley 
of the Euphrates as the originators of 
both design and methods. 

These brasses are on display and for 
sale in the Philippine pavilion at the 
Fair for prices that would astonish those 
who are in the habit of paying fancy 
sums to curio dealers for similar or in- 
ferior articles. These are made by the 
Moros attached to the Government shops 
under the Department of District Mar- 
kets; and all profit made by the Govern- 
ment which, however, is very little over 
the bare cost of handling, goes to the 
education and betterment of the natives : 
besides which, they are encouraged in 
industry and thrift by being provided 
with an incentive and occupation. Pur- 
chasers, therefore, will be performing an 
act of philanthropy at a profit to them- 
selves—surely a very happy state of af- 
fairs. The natives themselves used this 
brass both as an investment and as a 
medium of exchange, but Americans will 
find it of interest not only as curios and 
as ornaments, but also of practical use 
for cigar humidors, jewel-boxes, by con- 
version into lamps and as drinking meas- 
ures of Homeric proportions, and other 
objects of art and utility. 



IN THE ZONE. 



The Grand Prize in the Department of 
Liberal Arts has officially been awarded 
to the Panama Canal attraction on the 
Zone. The Superior Jury of Awards, af- 
ter having made the original announce- 
ment of selecting the Panama Canal as 
the winner of the first prize, was obliged 
to consider a protest filed by Norman E. 
Mack, Commissioner for the State of 
New York. It was claimed that no Zone 
show should be allowed to compete 
against the regular exhibitors. This pro- 
test was disallowed, and the final decision 
of the Jury was in favor of the Zone peo- 
ple. The regular official Grand Prize 
ribbon, bearing the signatures of Chas. 
C. Moore, President of the P. P. I. E.; 
F. J. V. Skiff, president of the Superior 
Jury; Asher C. Baker, Director of Ex- 
hibits; O. H. Fernbach, Secretary of the 
International Award System; and Theo- 
dore Hardee, Chief of Department of 
Liberal Arts, is now on exhibition at the 
Panama Canal building, together with 
the other prizes which were won by this 
concession. Every visitor to the Expo- 
sition who has seen this wonderfully per- 
fect reproduction of the Isthmian water- 
realizes that the Superior Jury of 
Awards made a wise selection. 



CONVENTIONS 

CONVENTIONS, SPECIAL EVENTS 

AND MUSIC DURING THE WEEK 

OP AUGUST 9TH TO 1STH. 

Monday — Society for the Promotion of 
Agricultural Science (two days.) Mis- 
souri State Life Insurance Company (one 
day.) Farmers' and Bankers' Life In- 
surance Company (one day.) The 
American Society of Agronomy (two 
days.) American Farm Management As- 
sociation (two days.) Central Life As- 
surance Society of the United States (two 
days.) Pacific Fisheries Society (three 
days.) American Society of Sanitary 
Engineers (three days.) International 
Congress for Thrift (four days.) Ameri- 
can Statistical Association (five days.) 
Spanish-American War Nurses (five 
days.) American Economic Association 
(six days.) American Pharmaceutical 
Association (six days.) United Master 
Butchers' Association of America (six 
days.) American Conference of Pharma- 
ceutical Faculties (six days.) National 
Association of Boards of Pharmacy (six 
days.) American Sociological Society 
(six days.) Indian School Workers' Con- 
ference (six days.) International Immi- 
gration Congress (seven days.) Con- 
gress on Indian Progress (seven days.) 

Tuesday — American Association for 
the Advancement of Agricultural Teach- 
ing. American and California Osteo- 
pathic Associations (one day.) Grand 
Lodge, Ancient Order United Workmen 
of California (one day.) Bankers' Life 
Insurance Company (one day.) National 
Conference on Race Betterment (two 
days.) National Association of Life Un- 
derwriters (three days.) American Phil- 
atelic Society I three days.) Pac. Coast 
Gold and Silversmiths' Association (three 
days.) Improved Order Red Men, Cali- 
fornia Reservation (four days.) Degree 
of Pocahontas, Improved Order Red Men 
(four days.) National Tax Association 
(five days.) Political Science Associa- 
tion of Pacific Coast (five days.) County 
Assessors' Association of California (five 
days.) National Congress of Boys' and 
Girls' Agricultural Clubs (six days.) 

Wednesday — Sorority Editors' Confer- 
ence (one day. I Pacific Jurisdiction, 
Woodmen of the World (one day.) Pa- 
cific Highway Association of North 
America (two days.) Association of 
American Agricultural Colleges and Ex- 
periment Stations (three days.) National 
Pan-Hellenic Congress (four days.) Phi 
Chi Fraternity (tour days.) 

Thursday — Michigan Agricultural Col- 
lege Reunion (one day.) California As- 
sociation of Nurserymen, Pacific Coast 
Association (three days.) Phi Delta Chi 
Fraternity (three days.) Phi Chi Frater- 
nity (three days.) National Association 
Scientific Angling Clubs (four days.) 



Friday — American Association Farm- 
ers' Institute Workers (two days.) North- 
western Mutual Life Insurance Company 
(three days.) 

Saturday — California Shorthand Re- 
porters' Association (one day.) Express- 
men's Mutual Benefit Association (one 
day.) International Hindustanee Stud- 
ents' Conference (three days.) National 
Grand Lodge of United States, Good 
Templars (four days.) League of Teach- 
ers' Association (eight days.) 

Sunday — Florida Life Insurance Com- 
pany. Grand Council, Young Men's In- 
stitute (four days.) Young Ladies' Insti- 
tute (four days.) Smith College Re- 
union. International Life Insurance Con- 
vention (fifteen days.) 

MUSIC. 

Famous Boston Band of 65 players. 
Daily concerts. 

Philippine Constabulary Band of 90 
players. Daily through the Exposition. 

Miramba Band. Daily concerts in 
Guatemalan Building. 

Marine Corps, United States Band. 
Daily concerts. 

Cassasa's Official Exposition Band. 
Daily concerts. 

Chamber music in various State build- 
ings daily. 

Daily recitals on the Exposition's $50,- 
000 pipe organ by famous organist. 

Great Exposition Orchestra of 80 
pieces. Daily concerts. 

SPECIAL DAYS AND SPECIAL 
EVENTS. 

Monday — Wisconsin Day. Sigma Chi 
Day. Dixie Day. Savannah, Ga., Day. 
Milwaukee Day. 

Tuesday — Yakima Day. Jewelers' Day. 
Sonoma County Apple Day. Rogue River 
Valley Day. Commercial Law League of 
America Day. Manufactures and Varied 
Industries Day. 

Wednesday — Butchers' Day. Wood- 
men of the World Day. Pacific High- 
way Association Day. 

Thursday — National Eagles' Day. Day- 
ton, O., Day. Osteopathy Day. Ameri- 
can Philatelic Day. Spanish-American 
War Nurses Day. National Thrift Day. 
National Association Life Underwriters' 
Day. Reedley, Cal., Day. 

Friday — Varied Athletics Day. Na- 
tional Fly Casting Tournament begins. 
American Pharmaceutical Association 
Day. American Insurance Union Day. 
National Decathlon Day. Inter-Collegi- 
ate Athletic Championships Day. 

Saturday — Knights of Columbus Day. 
International Yacht Regatta. Red Men's 
Day. Phi Delta Chi and Phi Chi Frater- 
nities Day. 

Sunday — Young Men's and Young Lad- 
ies' Institutes Day. Syracuse, N. Y., 
Day. Matinee harness races. 



16 



San Francisco News Lett 



er 



August 7, 1915 



Amateur Sports 



An Unfortunate Oversight. 

It is unfortunate that the Exposition authorities did not build 
some kind of a wind-break at their running track, for with the 
time of two world's records beaten and two equaled in the Far 
Western meet last Saturday, and which were admittedly aided 
by the strong wind, there will be a stigma on any genuine rec- 
ords which may be made in the big meet to-day. This is doubly 
unfortunate, owing to the distance we are from New York, the 
athletic center of the country and the seat of the governing 
body. Experience has proved that the farther away from New 
York that contests occur, the more difficult it is to get phenome- 
nal times accepted. The innumerable affidavits and other cor- 
roborative data required when Horine made his world's record 
in the high jump is ample proof of this. The writer brought 
this consideratior to the attention of the sporting editor of one 
of the local dailies at the time the P. P. I. E. athletic meets 
were first discussed, and the latter agreed with him. However 
the "I told you so" statements generally are more provoking 
than useful. 

A Prospective World Beater. 

McBride, the Denver high-school boy, appears to be the find 
of the meet. While his style hardly can be called finished, yet 
his performance in cutting the time of the world's record in the 
220 by one-fifth of a second, making the distance in 21 seconds 
flat, even with the assistance of the wind, stamps him as a 
comer. But his time record is completely overshadowed by the 
fact that he beat Drew, the recognized world's greatest sprinter, 
by four yards. As McBride was behind at 50 yards from the 
finish, it is evident that he is a slow starter, a fault, however, 
which time and experience may cure. 
* * * 

The Greatest Miler of All Time. 

Norman S. Taber, the man who has propelled himself on his 
feet at a faster pace for a mile than any man in all time, ar- 
rived here in the early part of last week. The best previous 
time had stood for almost 30 years, having been made by W. G. 
George of England, after he had turned professional, at Lilly- 
bridge, London, in 1886, when he beat Cummings, the champion, 
in 4.12 3 4. Taber, although from Oxford University, is an 
American Rhodes scholar, and this is the first time that America 
has been absolutely supreme at the distance. Some question, 
however, has arisen as to the validity of the record, as it was a 
paced performance and not made in actual competition. To force 
the pace on the mile would be almost impossible, as there are 
only two or three men in the world capable of 4.15, or better, 
and then only in the most favorable circumstances. Taber's 
record is 4.12 3-5, made in the Harvard Stadium on July 17th 
last. 

* * * 

Can He Round Into Form ? 

Fred Kelly of Los Angeles, world's record holder in the 120 
yards high hurdles, surely is not in the best condition, for al- 
though he equaled his record on Saturday, yet he was much 
favored by the wind conditions, and the writer observed him 
slow up noticeably in the latter part of the race, which is un- 
usual for the Southern crack, as he is a strong finisher when 
"right." 

* * * 

The Retreat from Moscow. 

Now that our golf representatives have returned from the 
Western Association meet, we have been hearing a number of 
explanations for their sorry showing. With four out of five of 
the super-golfers of the State— Heine Schmidt being the fifth- 
competing in a field which was by no means classy, two of 
them failing to qualify, and only one, Jack Neville, surviving 
the_ first round, the outcome certainly is disappointing to even 
their warmest supporters. This is somewhat aggravated by the 
fact that on his showing in the past two seasons, Neville has 
been looked on as the weak sister of the aggregation. That 
Harry Davis could average around 84 in six consecutive rounds 
on any courseon earth, even with strange clubs and unfavorable 
weather conditions, is astounding. However, as we have been 
assured solemnly and with an air of great originality by both 
Jack Neville and Chick Evans in their capacity as newspaper 



reporters, or rather experts: "Golf is an uncertain game." So 
we must accept the dictum of these pundits. 

* * * 
The Municipal Gclf Course. 

By the way, why is not the beautiful course at Lincoln Park 
used more, and by more people. There is a popular misconcep- 
tion to the effect that golf is an expensive game — fancy a game 
that is popular in Scotland being expensive. It can, of course, 
be made costly by extravagances that have no connection with 
the actual playing of the game. On a free links, however, the 
game can be played at an average expense for, say, two rounds 
in a day, or at least five hours of healthy amusement, at not to 
exceed 20 cents as the proportional cost for balls. The initial 
cost of the clubs, enough for any beginner need not be over 
six or seven dollars, and with care these last almost indefinitely. 
Ted Ray, former world's champion, when he was out here used 
a driver twelve years old. 



BRIDGE. 

She lingered at bridge till midnight, 

The clock was striking the hour. 
Her husband stayed home with the children, 

His face was a vision sour. 
He was miffed at his wife's ambition 

To gather the sordid pelf, 
He'd a date at a poker party 

And wanted some dough himself. 

— Milwaukee News. 



After Art Smith Flies hurry to the Vienna Cafe, 171 

O'Farrell street, and secure your table before the crowds ar- 
rive. The Vienna is noted for its excellent service, fine chops 
and steaks, and delicious pastries. 



&antner ( J l //latter/i (3r 

Grant Avenue at Post Street 

" HEADQUARTERS" 

Bathing Suits 

(Men, Women, Children) 

Ladies' and Misses' $2, $3, $4, $5, up 

Men's Suits $1, $1.50, $2, $3, up 




Ladies' and Misses' 
Alpaca and Mohair 
Z BATHING SUITS 

Vi on 
Sweaters 

(Men, Women. Children) 

Awarded Grand Prix P. P. I. E. 

Knitted in all Qualities, Styles and 

Shades. 

Wool Sweaters $2.50 to $10.00 

Angora Sweaters. ..$4.50 to $15.00 

Art Silk $4.65 to $6.50 

Silk Fiber $7.50 to $13.50 

Thread Silk $18.50 to $35.00 




Aucust 7, 1915 



and California Advertiser 



17 



The Greek Pavilion 



{Continued from Page 5) 

founded as they were on good sense and genuine love of people 
and ideas, were a success from the stait. The theory on which 
she worked she embodied in a novel, "The Barclays of Boston," 
considered a very valuable document of the manners and cus- 
toms of Boston in her time. Capable and natural social leaders 
of other cities took the ideas of Mrs. Harrison Gray Otis, as 
embodied in this book, and put them into practice with great 
success. 

Consul-General Vassardakis is considered one of the most 
popular commissioners of the Fair, and the Greek Pavilion is 
well worthy of a visit, not only by lovers of art, but by all who 
attend our wonderful Exposition. 



STRUCK A POSER. 



He was from the East, and also important. He lIso had a 
kick coming to him, and he proceeded to kick. He had started 
from New York over the New York Central, and somehow was 
booked for the return trip via the Santa Fe. Now, he wanted to 
visit Pebble Beach and talk it over with his friends, the Crock- 
ers and the Stillmans and the Huntingtons, and also others. 

"See here," he shouted when he entered the New York 
Central office in Los Angeles to Fred Blanche, "your New York 
office knows nothing. I told them I wanted ot go to Pebble 
Beach, and they sold me a ticket over the Santa Fe. They did 
not know where Pebble Beach is. Such ignorance is intoler- 
able." 

"Well, how on earth do you expect a man in New York," said 
Blanche, "to know where Pebble Beach in California is?" 

"Not know?" shouted the New Yorker. "I know where every 
place in the United States is." 

"You do, do you?" cried Blanche. 

"I do. You bet, I do." 

"Well," replied Blanche, as he delivered this poser, "where 
is Ocean Park?" 

"Ocean Park? Which one? The one near Los Angeles or 
the one in Jersey?" 

"No," said Blanche, recovering his presence of mind; "the 
one in Connecticut." 

"No such place, young man. No such place." 

Blanche does not intend to be geographical in future. 



WALKING BACKWARDS TO NEW YORK. 

Patrick Harmon, from Seattle, left San Francisco, Thursday, 
for a trip across the Continent, on which he will walk back- 
wards, traveling an average of fifteen miles a day. He will 
make the trip on a wager, and be accompanied by a guide, 
carrying with them a knapsack and such paraphernalia as they 
may require on the trip. Harmon expects to earn his own liv- 
ing on the journey, part of which will be made by taking sub- 
scriptions for the Overland Monthly. It will take about 200 
days to make the trip of 3,000 miles. He is a tall, wiry in- 
dividual, and has had great experience already in walking 
backwards. His best gait is five miles an hour. 



"We are now," said the passenger in the dripping oil- 
skins, "about to round Cape Horn. Don't you want to come out 
and see it?" "I should say not,' answered the passenger with 
the novel; "you made me go and look at Sandy Hook, and it 
wasn't a hook at all. You can't fool me a second time." — New 
York Sun. 



"I suppose it is hardly necessary for me to tell you, sir, 

that I am in love with your daughter," said the trembling suitor. 
"Not at all, young man," replied the father. "And further- 
more, I've seen enough idiotic symptoms in the past month to 
convince me that your passion is reciprocated. — Birmingham 
Age-Herald. 



THE DREAM-HOUSE. 

Somewhere in the West, I know 
There's a little bungalow, 

Wee and brown, 

Above the town. 
Where whole plots of red flowers grow — 
(How should I know each one's name? 
Flowers to me are all the same.) 

There's a cool verandah, wide, 
There are tiny rooms inside, 

Three or four, 

Maybe more. 
Shut your eyes. Why, if we tried, 
We could play this dingy flat 
Was a bungalow like that. 

Just another year or so — 
(Yes, my salary's small, I know; 

Living's high) — 

But you and I 
Yet will find our bungalow! 
With the flowers. (I'm not to blame! 
How can I know each one's name?) 

Mary Carolyn Davies. 



"Sometimes I think," remarked the timid young man 

in the parlor scene, "that if I — er — had money I would — er — 
get married. "Well," suggested the dear girl, who was occu- 
pying the other end of the sofa, "why don't you try and — er — 
borrow some?" — Philadelphia Ledger. 



■ "My face is my fortune," said the conscious beauty. 

"Well, it isn't necessary for you to be constantly flashing your 
roll," remarked the male cynic. — Judge. 



E. J. EVANS 

The 

FURRIER 

Formerly of 
Lofstad & Evans 

We specialize in all the latest styles 
of Foxes 

107 GRANT AVENUE 




Southerner — Why are you Northerners always harping 

on the children employed in Southern factories ? Northerner — 
Well, for one thing, it detracts people's attention from the 
children employed in ours. — / 




H. Bette 



Ladies' Tailor 

and 
Habit Maker 

Importer of Fine Novelties 

Fall Importations and Styles Just Received 
165 POST STREET Telephone Kearny 2578 



18 



San Francisco News Letter 



August 7, 1915 




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ENGAGEMENTS. 
r>ILLIXGHAM-DILLIXGHAM. — Formal announcement has been made of 
the engagement of Miss Julia Dillingham to George Dillingham of 
Mexico. The marriage will be an event of the latter part of Novem- 
ber. It will be a adding, to be followed by an elaborat 

ception at the home of the bride. After an extended honeymoon. the 
young couple will live in Mexico. 

WEDDING ANNOUNCEMENTS. 

BEAVER- GUSHING. — Miss Isabel Beaver has chosen August 21st as the 
date of her marriage to John Gushing. It will be an event of the 
afternoon, and will be solemnized at the home of the bride's parents. 
Mr. and Mrs. Frederick Hope Beaver, on Webster street. It will be 
a quiet affair, with only relatives and a few close friends to witness 
the ceremony. 

BROOKS-EYTINGE.— Miss Marion Brooks will become the bride of Dr. 
Ernest O. Eytinge on the afternoon of September 11th. It will be 
of the prettiest weddings of the season, and will be held in the chapei 
at Man Island. Rev. J. T. O'Brien will officiate. Only relatives and 
close friends will witness the ceremony, which will be followed by an 
elaborate reception at the home of the bride's parents. Paymaster an ; 
Mrs. Jonathan Brooks. 

ENGLE-WELCH. — The marriage of Miss Margaret Engle and Harry V. 
Welch will take place August 9th at the home of the bride's sister, 
Mrs. H. E. George of Virginia street. 

SPENCER-HARRIS.— The wedding of Miss Daisy Spencer, daughter of 
Mr. and Mrs. J. C. Spencer of Alameda, to Cecil M. Harris of San 
Francisco, is to be a September ceremony at Christ Episcopal Church 
in Alameda. Tne engagement was announced last week. 

WEDDINGS. 

CODE-WILSON, — Two hundred guests witnessed the marriage of Miss 
Eileen Code, daughter of Mrs. James A. Code, and John C. V 
Jr.. which took place at noon Saturday at St. Luke's Church. Owing 
to a recent bereavement in both families, there was no reception af- 
ter the ceremony, the bride and bridegroom leaving that afternoon 
for their honeymoon in the southern part of the State. 

HEXRV-APESECHE.— The marriage of Miss Robina Henry, daughter of 
Mrs. Neville Castle, and Francisco Apeseche was solemnized Wednes- 
day morning at the home of the bride on Jackson street It was 
witnessed only by members of the immediate family, and the cere- 
mony was performed by Right Rev. William Ford Nichols. Immedi- 
ately after the ceremony the bride and bridegroom left for the East. 
and from there will sail for Argentina, where they will make their 
home. 

L'E LISSA-F1NLAY.— The marriage of Miss Haidee de Lissa to Robert 
Finlay of Sydney, Australia, took place Monday at the home of the 
bride's sister, Mrs. F. D. Phillips of Oakland avenue, in the presence 
of the relatives of the two families. 

POMEROY-IRVINE.— A wedding of interest to Berkeley social circles 
which took place last week in Phoenix, Arizona, was that of William 
C. Pomeroy, son of Mr. and Mrs. C. A. Pomeroy of Berkeley, to Miss 
Veronica Irvine, a former resident of the college town. After a honey- 
moon in Southern California the couple will some to Berkeley to reside. 

ANNIVERSARIES. 
REDINGTON.— Mr. and Mrs. C. II. Redington celebrated the forty-fourth 
anniversary of their wedding day on Saturday with an elaborate din- 
ner party at their home in the Lakeside district. 

LUNCHEON. 

ALEXANDER. — Society from Philadelphia, New York and London was 
represented at the luncheon over which Mr. and Mrs. Charles B. Alex- 
ander presided Sunday afternoon at their home In Kan Mateo. 

ANDREWS.— Captain Philip Andrews, commandant at the Naval 
ing Station at Yerba Buena, was host at a luncheon party Wedn< 
in honor of Admiral William F. Fullam. commander of the vis 
fleet from Annapolis. The luncheon was at Yerba Buena Esland. 

BERTHOLF, — Lieutenant-Commander and Mrs. Wallace Bertholf were 
hosts at luncheon Wednesday afternoon at their attractive Quarters 
at Yerba Buena. It was in compliment to Mr. and Mrs. George I 
leaders of the smart set of Seattle. 

BOWLES. — Mrs. Philip E. Bowles gave a luncheon party at The Pines 
Wednesday, in honor of Mrs. Charlemagne Tower, 

CARPENTER. — Mrs. Edward Emery Carpenter entertained at luncheon 
recently at the Burlingame Country Club. It was planned in honor 
of Mrs. Garrit Wilder, one of the social leaders of Honolulu. 

CROCKER. — Mr. and Mrs. William H. Crocker were hosts at a luncheon 
party recently at their home in Burlingame. 

FORD. — Miss Gertrude O'Brien, the fiancee of William Mayo Newhall, 
will be the inspiration for an elaborate luncheon to be given this 
afternoon by Mrs. Bernard Ford on the Peninsula. 

LAMAR, — Mrs. William Bailey Lamar will preside at one of the most 
elaborate luncheons of the season next Tuesday afternoon, when two 
score guests will enjoy her hospitality. The red-room at the Fairmont 
Hotel will be the setting for this affair, at which Mrs. George T 
Marye will he the guest of honor. 

LOWBNBERG. — Mrs. I. Lowenberg was hostess at a luncheon on Mon- 
day in honor of Mr. and Mrs. Mark Cohen "f New Zealand, deleg 
to the recent Press Convention. 



MARYE.— Mrs. Charlemagne Tower and Mrs. George Barnett divided the 
honors of the luncheon over which Mrs. George T. Marye presided 
Saturday afternoon. 

MORROW.— Judge William W. Morrow gave a luncheon at the Pacific 
Union Club Tuesday in honor of Admiral William F. Fullam. super- 
intendent of the U. S. Naval Academy, who is here with the visiting 
squadron. 

NERNEY.— Mrs. Thomas Xerney gave a matinee and luncheon party 
recently in honor of Miss Helen Hugh son, the fiancee of Mrs. Nei 
son, Stephen Nemey. 

POPE.— Mr. and Mrs. George A. Pope entertained fourteen guests at a 
most enjoyable luncheon which they gave Sunday at their home in 
Burlingame. 

SHEA.— Mrs. Alfred Quinn and Miss Margaret Quinn of Australia, wife 
and daughter of the commissioner to the Exposition, were guests of 
honor at a luncheon which Mrs. James Shea gave at the Fran 
Club this week. 

TAYLOR. -Mrs, William Hinckley Taylor will entertain at a luncheon at 
the Franclsca Club on Friday. It will be in honor of Mrs. Charle- 
magne Tower. 

ZEIliE. — A luncheon in which the decorations and favors were E{ 

in design was the pleasurable manner chosen by Mrs. Marian Zeile 
in bringing together a group i>f friends who several years ago toured 
Egypt together. It took place Saturday afternoon at thi Pi 
Club. 

DINNERS. 

GRANT.— Mr. and Mrs. Joseph l>. Grant will be hosts at dinner Monda 
evening. It will take place at their home on Broadway. 

CROCKER.— Mr. and Mrs. William H. Crocker were hosts at a large din- 
ner party at New n.n e Wednesday evening in honor «.f Mr. and Mrs. 
Charles B. Alexander. 

DE YOUNG.— Mr. and Mrs. M. H. de Young entertained at a dinner and 
dance recently at their home on California Btro 
were Sir Arthur and Lady Herbert and Lord Nevill. 

FREER. — Mr. and Mrs. Burr Freer were hosts at an Informal dinner 
Saturday evening at their home in Belvedere. After dinner the entire 
party attended the dance given by Dr. Florence Ward and Dr. and 
Mrs. James W. Edwards at the Country Club. 

IRWIN. — In honor of Mrs. William Post, who has been passing the ■■■■'■ 
end with her, Mrs. William G. Irwin was hostess at a handsomely ap- 
pointed dinner recently. 

LAMBERT.— M. and Mme. J. G. Lambert, the former the French Com- 
missioner, entertained some of their friends at a dinner party at the 
Fairmont Hotel on the 5th of August. 

MARTIN.— Mrs. Eleanor Martin is doing much for the enjoyment of visit- 
ing notables. Professor Raphael Altamlra of Madrid, Spain, one of 
the foremost educators of Europe, was guest of honor Monday night 
at a dinner which Mrs. Martin gave. 

MARTIN. — In honor of Sir Arthur and Lady Herbert a group of the smart 
set assembled Saturday evening at dinner in the home of Mrs, Eli anor 
Martin on Broadway. 

MOORE. — The San Mateo Polo Club was the setting for one of the most 
enjoyable affairs of the e Saturday evening, when more than a 

score of guests enjoyed the hospitality of George g. Moor< at 
ner dance. 

OXNAR1 >. — Mr. and Mrs. Robert Oxnard were hosts at a dinner party 
Tuesday evening at their home. 

TUBBS. a coterie of friends will enjoy the hospitality of Mr, and Mrs. 
Alfred Tubbs at a dinner to be given Monday evening &i 
on Broadway. 

TEAS. 

ALEXANDER.— Mr. and Mrs. Charles B. Alexander had a number of 
their neighboring friends at tea at their borne recently to meet their 
eastern friends who are visiting here and down the Peninsula.. 

BERTHOIjF. — Lieutenant Commander and Mrs. Wallace Bertholf are en- 
tertaining in honor of their friends, who are here with the Beet from 
Annapolis. Wednesday they gave a tea at their home at ferns 
Buena Island In honor of Mr. and Mrs. George Boole of Seattle, 

CLARK, — Miss Mildred Clark and her sister, Miss Margaret Clark, were 

hostesses at a pretty tea Saturday afternoon In honor of their cousin. 
Miss Louise Kroeger of St. Louis. 

CROSS.— Mrs, Joseph C. Cross gave a tea this week In honor of Mrs. 
Elsa May Smith, a distinguished md author, who is here 

from Columbus. Ohio, and Mile. Yvhiih •]-■ Treville, a singer well 
known here and abroad. Mrs. Smith is a sister of Mis. Cn 

LANS DALE. Mrs, Philip Van Home Lonsdale presided al tea 

tertioon at Lit home on Broadway, when she ent i lalni d for the 
midshipmen who are visiting in San Francisco from Annapolis, 

ROOS.— Mrs. A. Roos entertained at an elaborate tea dansant a1 Del 
Monte recently. There were about forty guests pri 

THEATRE PARTIES. 

drown". — Mr. and Mrs. Wlllard Drown chaperoned an enjoyable theatre 
party at the Columbia recently, the members later going to the St 
Francis for supper and dam ii 

POOL. — Mrs. Claus Augustus Spreckels was the honored guest at a 

in party on Monday evening given by Mr. and Mrs. William Henry 
Pool. Supper and dancing were enjoyed at the St. Francis at the 
conclusion of the performance at the th 



August 7, 1915 



San Francisco News Letter 



19 



rriiAM. — First Lieutenant and Mrs, i-\ s Upham, retl 

Ing in ..i and Mrs. h. n. wi;i 

tre party was preceded by d 
dinner at Talt'8. 

WEEK-END PARTIES. 

HEARST. — Mrs. Phoebe rlearsi entertained a [arse house parts over the 

>k-end at "Wyntoon," her handsome homo on the McCl I Rive 

MOORE, -Mr. and Mrs, Charles C. M e gave a party at their ci j 

e, Rancho Tres OJos del Aqua, near Santa Cruz, over the recenl 
week end, havlnj oung people as their gruests. 

CARDS. 

FOOTE.— The regular meeting of the Fori Scotl Bridge Club was held 
Thursday afternoon al the quarters of Colonel and .Mrs. Stephen Poote. 
Fort Winfleld Scott. 

HOOPER. — Mrs. Elisha Henderson Hooper entertained at bridge on Wed- 
nesday afternoon, August 4th, at her home, 2900 Pierce street. 

HOUSE PARTIES. 
MOORE. — Miss Josephine Moore was hostess at a large house party which 

she gave over Saturday and Sunday at the Moore residence near Santa 

Cruz. 
ROSSI. — The Misses Marita and Esther Rossi have been entertaining a 

merry house party at their beautiful country home in Sonoma County. 
TTSON. — Miss Man,' Tyson entertained a large house party recently al 

the Tyson country place near Saratoga. 

DANCES. 

MORST. — Mr. and Mrs. E. Clemens Horst's home at Presidio Terrace 
was the scene of much gayety Tuesday night, when they entertained 
a score of friends at an informal dance, 

MITCHELL. — Miss Marion brooks and her fiance. Dr. Ernest Eytinge. 
r. S. N.. whose wedding will be a social event next month at Mare 
Island, were the complimented guests at a supper dance given Thurs- 
day evening by Lieutenant-Commander and Mrs. Alexander Mitchell 
at their home at the yard. 

TONNINGSEN. — Mr. and Mrs. John Tonningsen, who reside at the Hotel 
St. Francis, gave a party there recently, having some of their friends 
in for informal dancing and supper afterwards. 

ARRIVALS. 

JACKSON. — Mr. and Mrs. Henry Eugene Jackson have returned to thi ii 
home on the Mandana Boulevard after a fortnight's sojourn at Brook- 
dale. 

GARY.— Judge and Mrs. Elbert H. Gary and Mr. and Mrs I McNeil 

have returned from lien,, lulu after a brief Visit. They sailed from this 
city July 10th. 

RUCKER.— Miss Edith Rucker returned recently from Saratoga 
she passed ten days as tin' guest of Mil Id trie I >son. 

satterlee. — Mr. and Mrs. Herbert Satterlee ami i' ol the 

Converse family, who have been a i. Eosemlte Park, have r, turned I i 

the Fairmont Hotel, They will i"' lei. several days I i Ing 

to New York. 

DEPARTURES. 
MORTON. — Mr. and Mrs. <: W. M.,ib,n sailed on Saturday for the I'liili- 

pines. 
THAYER. — Many Tien, r. who with Mis. Thayer arrived recently from 

Philadelphia to visit i lay for the Bast, Mrs 

Thayer did not accompany him, but will be here until the 16th. She 

: at the Fairmont I tote!. 
WALKER. -Mr. and Mrs. -rail,,, i Walker, Miss Marlon Zeile and Frank 

.baas leave to-day on trip that will hai 

destination Portland and 

weeks. 
WHITNEY. State 

here from (Jevi i ir* Mr. Whlti 

one of tic New \ oil, Commlssloi 
WILDER. Mis. Arthur wilder hit Wedn 

111 and Mrs. Samuel MOnS 

INTIMATIONS. 
CRANE— W. II. Crane, the rotor, and Ml 
I stay. 

hlngton, I' ' 

Mrs. George T. Maryo at Burllng&me for th mlng I 

so. Mrs. Howry Is the we- Howry of \v . 

JAMISON. -Mis. Chester Jamisoi 
lupylng the Mate 
ter .i f the summer in Mill 

VN Mr. and Mis C ' an. who \ 

a, urn at Lake Tale" will retain 
l.AKKFY. Dr and \l r \ S 

of Mr. and Mrs Hem ) 

l.lnforth Ol 

apartment! 

midshipmen to E 

Mr and Mis w 

PRATT 

turn, 
SHARON.— Mrs l 

SBYD1 

gust at Pi 
summer home. 



SPENCER. Mr. ami Mrs. ii. McDonald Spei 

winter In low n. ami have cl 

possess an apartment on Pad 

si rei IK ELS. \ii s Rudolph Sprei ki 

Sobi e \ Ista, in Son i * lo 

SYrui'iit, Mi, ami .Mrs. Leigh Syphor are spending thi weel wll 

I', ,nk Pixies ai Pebble Beai b. 
WEIHE. Mr. ami Mrs, Harry Weihe will leavi in a r. ,i ,,. 

toga, a lea',, they win be I he gTiesI s oi tfi 51 [hi 

Mrs. George it. Tyson, who are in' ling the n i i ths there 

WILSON. Mr. en, i Mrs. Mountford S, Wilson 

tin- past two weeks at the Webber Lake Country Club, are al , 

Visiting Mr and Mis. George Aimer Nev.hall al Lake Inline. 

WINN.— Colonel ami Mrs. Frank Winn are here from Bl Pas,, vise 

and Mis. Frank 1 ,a ugstrnth. the latter a daughter ol' Colonel Winn. 



"I want you to be nice to the Greens to-night." "Now, 

why do you insist on that? You know I have no use for either 
of them." "I know, but I've just looked over the guests at this 
party, and the Greens are the only people here who own a car 
who go home our way." — Detroit Free Press. 



■ Bill — Were you at the Prohibition meeting? Jill — Yes, 

I was. Bill — What in the world do you want to listen to those 
fellows for? Jill — It's cheaper. Bill — Cheaper? Jill — Why, 
yes ; their statements didn't cost me anything, and they made me 
stagger. — Dallas News. 



Furnished Home in Alameda to Rent. — The house 

consists of seven rooms, completely furnished; two bath 
rooms; a lovely garden and a garage. The most desirable 
place to be found in Alameda. A show place on the bay. 
The rental is $100 per month, and the property may be 
seen by appointment only. Any one interested, telephone 
Kearny 3594. 



HIGH CLASS PRINTING 



We have just added another new 
M I EH LE PRINTING PRESS 

to our equipment and are prepared 
to execute orders for all kinds of 
printing- Our facilities for high- 
class printing and COLOR WORK 
are unexcelled. Estimates gladly 
furnished : : : : 



s\\ FRANCISCO NEWS LETTER 

lei. KearncN 3594 2\ Sutter Street 



ASSESSMENT NOTICE. 
MacNamara Mining and Milling Co. 

- 

- 



20 



San Francisco News Letter 



August 7, 1915 



TYPICAL OF CALIFORNIA 

PALACE 

HOTEL 

Since 1875 the Historic Hotel of San Francisco 
NEW MANAGEMENT NEW POLICY 

European Plan Only. Rates from $2 per day upward. 

FAIRMONT HOTEL 

The Most Superbly Situated Hotel in the World. 

Under Same Management. 




TABLE D'HOTE 
Breakfast— 7 to 11— Fifty Cents 
Luncheon— 12 to 2— Seventy- Five Cents 
Dinner— 6 to 8-$1.25 
Also a la Carte Service 

Supper Dance In the Rose Room every evening, except Sunday 
from nine o'clock. 



HOTEL OAKLAND 

Direct Ferry to Exposition 

Very reasonable a la carte and table d'hote service 

Attractive permanent rates 

Victor Reiter, Manager 



HOTEL SHATTUCK 

FrREPROOF 

BERKELEY, CALIFORNIA 

Thirty-five Minutes From San Francisco 

fcj.C } per day K_n«ric*n Plin $1.50 per day European Plan 



Los Angeles 



Pasade 



Oakland 




PHOTOGRAPHS 



■ 41 QRANT AVENUE 

San Jose Sacramento San Francisco 



L. 


B. HASTE 


DESIGNER AND 
ILLUSTRATOR 




15 Years with Shreve & Company 

(Reference by Pennisiion) 

Illustrations for all Commercial Purposes 




STUDIO- 1411 6th Avenue 


Phone Sunset 


1225 



Phone Kearny 2842 

Cosgrove's Hair Store 



Established 20 Years 

239 Powell Street 

San Francisco 



Awarded "T~ | r~) /^ 

"GRAND PRIX" I | T U 

P. P. I. E. R E D W I N E 



FASHION'S FADS AND FRILLS 

Wash frocks are not what they used to be. Indeed, you have 
to rub your eyes and look twice to believe such altogether smart 
garments were ever intended to touch the water. The nets, the 
voiles, the Swisses, and even the linens, have that mysterious 
something called chic in their make-up that gives them entree 
wherever the one-piece silk dress may go. 

Skirts Overlap Waists and Vice Versa. 

The treatment of the waistline is one of the most important 
features of the frocks that the big stores are showing us. 
Invariably, the skirt comes 
up and finishes with a head- 
ing at the girdle, or the 
waist extends into a peplum 
and covers the skirt. This 
overlapping of waist and 
skirt offers a welcome relief 
from more pronounced join- 
ings and is in itself a trim- 
ming for the dress. 

There are skirts with 
slightly raised waistlines 
and plain inch and a half 
headings; others with wide 
girdles below the heading, 
and again the skirt is 
shirred or corded, with the 
heading extending above. 
The peplums, too, are 
treated in different ways. 
Many are made with the 
new normal waistlines, but 
there are still a few with 
the raised waistlines. Usu- 
ally, with the peplum idea, 
the waist has a vest, leav- 
ing an open space in the 
peplum in front. At the 
waistline, there are double 
lines of shirring, a crushed 
girdle, a belt of the mater- 
ial, or one of the new fancy 
belts of patent leather and 
white kid. 




The Popularity of Voile. 

It has been said, and 
with truth, that this is a 
voile season. As in silk, 
taffeta is the favored weave 
so in wash materials voile 
predominates. The loose, 



Sf 

n 

One of the New Figured Voiles 
in an Afternoon Dress, with a 
Smart Satin Hat and 
Japanese Parasol 
cross-mesh lends itself readily to the quaint styles of the 1915 
season. Whole windows of the large stores are given up to 
frocks of voile; the avenue throngs with people who wear it, 
and the lesser stores on the side streets contribute their share 
to its popularity in exclusive models for a chosen few of New 
York's select society. 

One model of unusual merit is a symphony in pink and white, 
standing on the spacious third floor of an avenue store. The 
pink is a delicate salmon shade, printed in bars and embroid- 
ered in big coin dots in every fourth square. This material is 
used for the waist cut surplice fashion, and for the skirt that 
comes up over the waist with a heading, while the collar and 
cuffs are v/hite voile, edged with a pleating of the pink and 
white. 

Pockets a Feature in Misses' Skirts. 

If misses' skirts are properly pocketed, they are smart this 
season. Indeed, pockets in their newly-found popularity have 
outgrown skirts and extend into straps on the belts and even 
into suspenders on the blouse. They are real pockets, conven- 
iently placed squarely over the hip, that a girl can put her 
hands into and swagger down the street like her big brother — 
pockets that are big enough to hold the knickknacks of the 
handbag, and last, but not *he least important, pretty enough 
in shape to trim the skirt. 



August 7, 1915 



and California Advertiser 



21 



They appear on the rough-and-ready skirt of linen, washable 
corduroy and cotton, gabardine. There are some charming mod- 
els in soft blue and rose linens, with suspender pockets; sports 
skirts of corduroy have pockets that button over the belt — big, 
roomy affairs — at the sides that will be the pride and joy of 
some girl's life. 

Pipings for Linens. 

One of the smartest ways of finishing the linen skirts is with 
pipings. A store that makes a specialty of junior dresses is 
featuring a rose linen piped in white. The skirt is made with 
the large patch pockets at the side that extend into suspenders, 
on the waist. The skirt, suspenders, pockets and cuffs are of 
the rose linen, while the waist is white Swiss. The pocket is 
outlined with a piping of white that accentuates its shape and 
adds to the style. 

Midsummer Hats of Satin. 

Satin hats are an innovation of the midseason. Large shapes 
are favored in these, and trimmings are unique and original. A 
broad-brimmed white satin has a flat bow inserted in slits in 
the front of the crown; a black satin has white velvet birds 
pasted flat on the crown, and still another white satin has a 
crown of wool made in four sections, each section embroidered 
in a different color. The last suggests the cap of the jockey set 
down on the top of a satin hat, with coloring even more brilliant. 

Velvet Combines with Hemp and Chip. 

Velvet is one of the fads in summer hats. However, it is 
seldom used alone. This season it combines with hemp and 
chip. One particularly attractive hat has a wide, soft brim of 
white hemp, with the low, close-fitting crown of black velvet 
finished at the front with a swirl of black velvet. This is held 
at the center with a pin stuck through diagonally. The head 
of the pin is a flower cut out of a flat piece of wood and painted 
in color. And so it goes, each hat is a story in itself, absolutely 
different from its neighbor. 



Pears' 

Don't simply 
"get a cake of soap." 
Get good soap. Ask 
for Pears' and you 
have pure soap. 
Then bathing will 
mean more than 
mere cleanliness; it 
will be luxury at 
trifling cost. 

Sales increasing since 17S9. 



PASO ROBLES HOT SPRINGS 

EFFECTIVE MINERAL WATERS. SULPHUR AND NATURAL HOT 

PEAT MUD BATHS 

Splendid Golf Links. Dancing every evening. Four trains daily on 
Southern Pacific line, with stopover privilege. Thirty-day round-trip 
ratefor fare and a third. Summer hotel rates In effect. The halfway 
stopping place for motorists touring the coast line highway. 



THE "VASTY INN." 

Still, still as if deserted, 

Withdrawn from day and din, 

Its sign, a torch inverted, 
There stands a vasty inn — 

So deep withdrawn, so quiet, 
Vined with such subtle care, 

Spent travelers pass by it, 
Nor dream that it is there. 

Yet vast, from every station, 

The throng that thither pours; 

Dense with a viewless nation 
Its silent corridors. 

For 'tis the goal of mortals, 

And ever, night and day. 
Dim guests glide through the portals 

That open but one way. 

Like children, all misgiving, 

They knock, the timid ghosts, 

The dead that were the living, 
For Death, the host of hosts. 

His lowlier guests Life knows not; 

Death greets each guest by name. 
A guest that comes, but goes not, 

Mere transient, whence he came. 

By Earth's sad sons and daughters, 
Death's new-come guests, is quaffed 

The sweetest of all waters, 
His deep Lethean draught. 

Death's Inn is never guestless. 
Yet nightlong hears no sound; 

The sleep of beds is restless. 
But that of gTaves, profound. 

— Harry Concll. 




easons 



Ad 



vance 



shown to the best advantage in 



THE NEW 

AUGUST 

McCALL 

Patterns and 

Fashion 
Publications 



Now On Sale 



Smart Summer £\Codel 
II Patterns 

'if>9. We arc - 
my other new and 
attractive August designs. 



Subscribe To-day 
for 

McCALL'S 
MAGAZINE 

Only 35c a year when pur- 
chased with any 15c McCall 
Pattern. It is full of Use- 
ful Household Suggestions 
as wrll as Interesting Stories, 
Fashion News etc. 




A Cool Summer Cottumt 

6&07. Two of the nen 

August designs. 



NEWMAN MAGN1N & CO. 
MARKS BRi 



SAN FRANCISCO 



CALIFORNIA 



22 



San Francisco News Letter 



August 7, 1915 



THE AUTOMOBILE 

The following changes have been announced in the road con- 
ditions for this week by the California State Automobile Asso- 
ciation: 

Coast Route South — King City to San Lucas, thence to Lock- 
wood and via Jolon road to Bradley. 

From Santa Maria highway to Blake, dirt road to Los Olivos 
and Santa Ynez. 

Pacific Highway — Baird road rough, torn up, but passable. 

Trinity Highway, Eureka to Redding or Red Bluff and Susan- 
ville — Eureka to Fortuna, Bridgeville, Peanut, in good condi- 
tion. From Peanut to Weaverville, thence to Redding, fair. 
From Peanut to Knob, Beegum, Rosewood and Red Bluff, fair, 
with rough stretches. Red Bluff to Chester and Susanville, 
which is best route to see Mt. Lassen, good. Susanville to Al- 
turas and Lakeview, fair. 

Tioga Road Open to Motorists — Leave Stockton via Big Oak 
Flat road to Knights Ferry, Chinese Camp and Sequoia or 
Crockers Resort, thence over Tioga Road to Mono Lake, in fair 
condition, with no hard grades. Mono Lake north to Carson 
City, fair to rough, with some bad washes in Antelope Valley 
between Mono Lake and Gardnerville, thence to Carson City 
good. Mono Lake south to Bishop, Owens Lake and Los An- 
geles, deep sand between Mono Lake and Bishop, balance in 
fair condition. 

Vallejo North via Suisun, Winters, Dunnigan, Willow, Corn- 
ing to Red Bluff — Benicia to Cordelia, direct road closed for 
construction. Benicia to Vallejo, paved, thence to Jameson 
Canyon Road, fair; turn right into Canyon road to Fairfield. 
(One rough detour at Salt Mills), thence on highway cut-off just 
west of Vacaville, over fair dirt road to Winters, Madison, 
Blacks, Dunnigan, Arbuckle, detour west of Arbuckle for con- 
struction work, in good condition; thence to Williams, with de- 
tour west for construction work, returning to Willow and over 
good dirt road to Orland, highway to Corning. Road between 
Proberta from Corning V/ 2 miles, turn north to Red Bluff, good 
condition. 

Oakland to San Jose — Via Foothill Boulevard to Hayward, 
thence highway to Decoto Junction, turn to Centerville and Ir- 
vington, thence to Milpitas and Berryessa detour between Mil- 
pitas and San Jose. Hayward to Niles, thence through Niles 

Canyon, in good condition. 

* * * 

Changes to the Trade 

Never since the motor car first made its appearance in San 
Francisco has there been such a changing around of the repre- 
sentation of the big sellers as has been seen this season. 

The taking on of the Maxwell car by Cuyler Lee, who up to 
the present time has centered his efforts on the Packard, showed 
that there was a keen move on not only the part of the manu- 
facturers to control the trade, but also on the part of the deal- 
ers. Don Lee has practically taken up all of the General 
Motors lines. There are but two left, the Buick and the Olds- 
mobile. The former is held by C. S. Howard, who has han- 
dled the car since it first came to the coast, and is responsible 
for it being one of the most popular cars from the Mexican 
line to British Columbia. 

The Olds has just been given to Captain Ryus, and that will 
not be disturbed. There are, however, several other important 
changes that will be announced within the next thirty days that 

will be something to talk about amongst the trade. 

* * * 

New Winton Car at the Exposition 

The Winton Motor Car Company has just placed in the 
Transportation Building in the big Exposition one of the finest 
motor cars ever seen on the Pacific Coast. The car was spec- 
ially built for this display. 

It is one of the latest baby tonneau models, being finished 
in raw umber with trimmings. The upholstery is of brown 
Spanish leather, brown silk mohair top, and all the latest stand- 
ard equipment. 

The demand for the Winton car this season has almost made 
it impossible for them to keep cars on the floor, and it was to 
show the extreme expert craftsmanship of the Winton factory 
that this latest car was sent West. 

The Winton display has won one of the gold medals which 
have been awarded to the motor car exhibitors. 



Into General Grant Park 

Work is being rushed by the United States engineering de- 
partment on the new road connecting General Grant Park with 
the Sequoia forest in California, which will afford a fine motor 
tour through that portion of the Sierras. The road will run 
from General Grant Park past Jennie, Ellis Lake, through 
Round Meadows and over Old Shelley mountain to Cahoon 
Meadows, and the grade on the entire route will not exceed five 
per cent. 

* * * 

No More Cactus Derby 

There will be no 1915 revival of the Phoenix road race. The 
"desert classic," greatest of all western motor events, is a race 
of the past, according to prominent Los Angeles automobile men 
and city and county officials. It is contended by the authorities 
that the great Southwest has outgrown road racing. 

The "Cactus Derby" has served its purpose. No longer is it 
a great demonstration for an automobile to travel on its own 
power from Los Angeles to the Arizona capital. Every month 
hundreds of motorists cover the same course. Women and 
children drive over the desert roads that were once almost im- 
passable — desert roads that once called for death defying nerve. 

Gun from Auto Parts 

W. O. Jopson, Concordia, Kan., has evolved a coast defense 
gun which is weird and wonderful, but most noted because it is 
made from parts of motor cars. The base has a friction plate 
from a Metz car, and a brake drum from a Buick. The carriage 
has a universal from a Buick, and parts of the connecting rods 
from two White steamers. The gears operating the mechanism 
that raises the gun are from a phonograph. This gun was made 
as a curiosity to be used in Fourth of July celebrations. 

* * * 

Car Service and Consideration 

Care, service and consideration is to be found in its complete- 
ness in Dow & Green's garage on Taylor street, between OFar- 
rell and Geary streets. This is what has made this one of the 
most popular places to garage a motor car in San Francisco. 



WAR ATLAS 



OF 



EUROPE 



Detail Maps of Each Country 



THE World, showing Colonial Possessions; General 
Map of Europe, Great Britain and Adjacent Coun- 
tries, Netherlands, Belgium and Luxemburg, Den- 
mark, Schleswig-Holstein, Norway and Sweden, 
Russia, German Empire, Austria-Hungary, Switzerland, 
Northern France, Southern France, Spain and Portugal, 
Italy, Balkan States; also Portraits and Brief Biography 
of each ruler. 

This valuable work, with subscription for the OVER- 
LAND MONTHLY for one year, $1.25. Good until 
September 1st. 

OVERLAND MONTHLY 

21 SUTTER STREET 

SAN FRANCISCO 



August 7, 1915 



and California Advertiser 



23 



Passing of the Carriage 

From the reports of the tax assessors in Columbus, 0., which 
boasts of 225,000 population, only four of the old-fashioned 
family carriages were returned for taxation this year. That 
shows how the motor car industry has made inroads in the car- 
riage building trade and how the motor car has supplanted the 
old family carriage. 

* * * 

Must Not Kill Birds from Auto 

One of the novel acts of the present session of the Wisconsin 
Legislature is the passage of a law prohibiting the killing of 
game birds from motor cars. The penalty is a fine of $10 to $25 
or ten to thirty days in jail. The law is now effective. Wiscon- 
sin is a great fishing and hunting State, and the practice of 
shooting game without leaving the comfortable cushions of mo- 
tor cars has grown to large proportions. During the deer hunt- 
ing season, November 1 to 20 of each year, many deer are 
killed in this manner, but the chances are regarded as too small 

to make it necessary to regulate the practice by law. 

* * * 

Altamont Pass Opened 

Altamont Pass, the safest, best and most direct pathway 
joining Alameda and San Joaquin Counties, is again open for 
traffic, and the news will bring joy to the hearts of the motoring 
public who for practically a year have been forced to cross over 
the steep, dusty and unattractive Patterson pass in making trips 
into the valley districts. 

The action of the Highway Commission in rebuilding the Al- 
tamont road during the present year when touring was at its 
greatest brought forth much complaint from the motoring pub- 
lic. The commissioners were severely scored for what was 
termed their "stupidity." But to-day the automobile tourist 
who uses the pass will forget all the hardships that he encoun- 
tered in negotiating the Patterson route, and he will laud the 
highway officials for their splendid piece of road work. 

Accompanied by C. A. McGee, of the Howard Automobile 
Company, who piloted one of the 1916 six-cylinder Buicks, 
members of the press went over the highway last week from the 
San Joaquin County line to where it joins the old Livermore- 
Santa Rita-Dublin road, and found the new path to be one of 
the most attractive bits of highway to be found in any part of 

the State. 

* * * 

Highway Between Coalings and Fresno 

Supervisor Charles Wells has announced plans for construct- 
ing a highway east from Coalinga to connect at the west end 
with the road from this city to the oil fields, and at the east 
end with the county road at Newhope and Wheatville. It will 
be a graded and oiled road, and will give the people of Coalinga 
a good highway at all times of the year between Coalinga ai d 
Fresno across the plains, making the distance much shorter 

than by way of Huron, Hanford and Goshen. 

* * * 

One-Fifth of Property Is Autos 

One-fifth of the assessed personal property of the city of 
Redlands is in automobiles, according to the assessment rolls 
which have just been made by City Clerk C. P. Hock. The 
rolls show 600 automobiles in the city alone, their assessed 
valuation being $160,000. The total assessed valuation of the 
city jumped almost $400,000 during the year, being $8,843,150 

this year, as against $8,476,325 last year. 

* • • 

Don't Use Drags 

Drags on automobiles coming down the mountain grades 
around San Bernardino are tabooed by the road overseer; snd 
watchmen will be placed on the switchbacks nnd .ithe,- 
where drivers with weak brakes may resort to the use of Jrag- 
i'ing green boughs behind their cars. Drags fill the roa 
locks, and cause trouble for following automobiles, as well as 

additional work for the road gangs. 

* * • 

Twenty-Five Per Cent Own Autos 

Acceding to an estimate which has beer, made by Deputy 
Assessor C. W. Talbott, one-fciirth of the families living in 
Pomona own automobiles. His leport shows that there are S25 
machines here, and that they represent an original :.xpenditure 
of more than $500,000. though their jssessed valuation is now 
$165,000. The total amount of tax collected on automobiles ua 



the city this year will be $2,700, or about 2 per cent of the en- 
tire tax collections of the city. The deputy assessor estimates 
that $10,000 is the sum that was paid this year for State 
licenses. The State and county taxes amount to $3,300, :md 
the city taxes were $2,700, bringing the total expense of own- 
ing cars up to $16,000 for the year. Fifty cars have been pur- 
chased since the assessor closed his books. Talbott's figures 
allow one machine for every fifteen citizens. 

* » * 

Auto Stages Common Carriers 

Motor cars transporting passengers between Globe and 
Phoenix, Arizona, by way of the Roosevelt dam, are common 
carriers, the Arizona Corporation Commission has decided, and 
the commission has issued an order prescribing their rates and 
running time. Cars are divided into two classes, according to 
weight, with 2,000 pounds as the dividing line. For the heavy 
cars the round trip rate is $25, and for the light cars $18. Other 
rates are in proportion. No light car is allowed to make the 
trip, 115 miles, in less than ten hours, and the heavy machines 
must use nine hours. No car shall carry more passengers than 
the seating capacity rated by the manufacturer. 

* * * 

Look to the Lights 

Have you a vehicle other than motor drawn? If so, you must 
attach a light to it when you drive at night. The last legislature 
passed a law to that effect. The lights must be burnt when 
driving on the highways later than half-hour after sundown. 
The law passed in response to the request of travelers — especi- 
ally automobilists. Stanislaus County is preparing to enforce 
the law by detailing a motorcycle officer upon that particular 
duty. 

* • * 

Members of the Automobile Club of Maryland and other mo- 
tor vehicle owners have started their war against unjust arrests 
and speed traps. 

* * * 

The organization of a mutual liability insurance company for 
jitney 'bus owners is one of the latest developments in Mil- 
waukee. 



TAXICABS 



Why Pay 



TOURING CARS 



More Than $2.00 Per Hour 
For Automobile Hire? 



mini 




Telephone Franklin 1836 

The White Star Line Auto 
Touring Company 

i- hour 

ars. $2.50 pei hour.) Best and 

town. 

A Suggestion — After ti 

f- thing doing every minute until 1 a 

TELEPHONE FRANKLIN 1836 

Wat h for the car with tbe White Star uniformed 



The State Automobile Association 

INVITES MEMBERS AND FRIENDS TO MAKE USE 
OF THEIR 

PARKING STATION 

AT FILLMORE ST. ENTRANCE TO EXPOSITION 



24 



San Francisco News Letter 



August 7, 1915 



WHERE SERVICE MEANS SERVICE 

M & H GARAGE 

Q1Q ooc 171 I IC CT Between Polk and 
Olj-OOD HiI_i1_iIO Ol. Van Ness Avenue 

WHERE THE PRIVATE OWNER FEELS AT HOME 



We Make a Specialty of Repairing Auto Lamps, Radiators and Fenders at Short Notice 

PHONE MARKET 751 




Manufacturers of I \.MPS. LANTERNS, REFLECTORS of all Description 
METAL SPINNING 



$ioo.°° REWARD $10 ° 00 

For Best Slogan Submitted Before Sept. 15th on 

Monogram Oils and Greases 

1st Prize $25.00 2nd Prize $15.00 And 16 Other Prize* 



NEW YORK LUBRICATING OIL CO. 

516 SECOND STREET SAN FRANCISCO, CAL. 



E. & T. GARAGE 

Absolutely Fireproof Full Line of Accessories 

1336-1344 Post St., Bet. Franklin and Gough Sts. 

Around the Corner from the Professional Chauffeurs' 

Association 



HOOVER SPRING COMPANY 



Guaranteed Auto Springs 

617 Turk St., near Van Nest Ave. 



Quick Repair Work 

Phone Franklin 3318 



Tips to Automobilists 

(CUT THI8 OUT.) 
The News Letter recommends the following garages, hotels and supply 
houses. Tourists will do well to cut this list out and keep It as a guide: 

PALO ALTO.— LARKIN'S CAFE— Just opened. The only strictly first- 
class cafe on the Wishbone Route devoted to the patronage of automobile 
owners and their families. Corner of University avenue and The Circle. 

SAN JOSE.— LAMOLLE GRILL. 36-38 North First street. The best 
French dinner In California. 76 cents, or a la carte. Automobile parties 
Kfven particular attention. 

PALO ALTO.— PALO ALTO GARAGE, 443 Emmerson St.. Tel., P. A. 
333. Auto livery at all hours. Tires and sundries In stock. Gasoline, oil, 
repairing, lathework, vulcanizing. Open day and night. 



French Best at Auto Trucks 

Here is the way the French test the war trucks and drivers. 
In Versailles they are individually examined and fitted out, two 
drivers are put on each truck or tractor and they are sent where 
required at the front in convoys of twenty. Each convoy is in 
charge of a lieutenant on a touring car, and one of the trucks 
is equipped as a repair shop, and another carries the cooking 
stove for the men. They were taken over the hilliest and rough- 
est country around Paris. The Jeffreys had to go through a 
ditch so deep that when the nose of the first machine was down, 
the starting crank was broken off. The crank was fastened up, 
and each machine went through the ditch with a clearance at the 
front, when the rear was elevated, of not more than a couple 
of inches. This test was for the benefit of drivers, as well as 
machines, and no green man could possibly get through it with- 
out detection. 

• * * 

Highway Along the Border 

D. E. Colp, secretary of the Bexar County Highway Associa- 
tion, San Antonio, Texas, and other promoters of the proposed 
motor highway that is to be built in the form of a loop from 
San Antonio south to Corpus Cristi, thence to Brownsville in the 
lower Rio Grande Valley, thence up the valley of that interna- 
tional boundary stream to Laredo and from the latter place 
north to San Antonio, are enthusiastic over the prospects for 
an early consummation of the project. Local organizations have 
been formed in many of the towns and communities along the 
route of the proposed highway for the purpose of rendering 
material assistance in carrying out the purposes of the plan. 
The route is to be called the Diamond Highway, and it is in- 
tended that it shall be made specially attractive to visiting 
tourists. It will have a total length of about 800 miles. 

• • • 

Tires by Parcel Post 

Otto Praeger. postmaster of Washington, D. C, has put in a 
plan whereby Washington motorists when on tour can ship their 
tires back to Washington for repairs by parcel post. The plan 
was launched recently as an experiment, and proved such a 
success that it has been made a permanent feature of the parcel 
post plan. Tires weighing 11 pounds are carried for 10 cents 
in the local zone, in an eight-mile radius, and 15 cents for the 
first and second zones; the 14 pound tire takes a 12 and 18 
cent rate; 17 pound 13 and 21 cents; 21 pound 15 and 25 cent; 
22 pound, 16 and 26 cent; 30 pound, 20 and 34 cent; and 35 
pound, 23 and 39 cent. 

• * * 

Auto Helps Start Bank 

The incorporators of the Zenith State Bank of Zenith, Kan., 
were granted a charter recently on testimony of the town's pros- 
perity that consisted chiefly of the showing of motor cars 
owned and used there. One exhibit was the books of a motor 
car agency showing that it had sold seventy-three cars in the 
last eleven months. Another bit of testimony was that nineteen 
cars were counted in front of one store on a Saturday after- 
noon. The clinching testimony was that ninety-six farmers 
had come in their cars to attend a short visit of a Hessian Fly 
special. All that — and a few words about elevators and stores 
— quickly convinced the board that a bank was a necessity in 
Zenith. 



AUTOMOBILE 

Directory 


I -1 T 7f T* LATHAM ' DAVIS & CO. 
_f »X«Xi.« X • Van Ness and Post 


yV«*~JL Mm The six of s ' x teen 
J >CipM*'***^fc? OSEN McFARLAND CO. 
^ MOTORCARS Golden Gate Ave. 


ff*. t , HOWARD 
7%Mt/Sȣt* AUTOMOBILE CO. 
^^^^•4fi%i^r^^ Van Ness Avenue and 
W^^ m ~ m ~~ m ^F r California Street 


■B— 1^-VT-kT-X. PACIFIC KISSEL KAR 

FORD BRANCH 

Van Ness and Geary 


n" . ■ P1ERCE-ARROW 

rierce-Arrow motor sales c ° 

Geary and Polk Streets 


Peacock Motor Sales Co., 
f14A10n( FP Distributors 
VOHWI/vLll 1350 Van Ness Avenue 
San Francisco 


|fl ■ ■/ PACIFIC KISSEL KAR 
H ICQDllt D T BRANCH 
IMUUUllXCll van Ness and Geary 




SIMPLEX ar.d MERCER 


&MP&C. 


Pacific Coast Agency 




1319 Van Ness Ave. 


FEDERAL pacif ' c br k a'n s c s h l kar 

TRUCKS van Ness and Geary 


— ^ SIMPLEX and MERCER 
KJpHr'C'D Pacific Coast Agency 
'"*"' **Wlt 13 19 van Ness Ave. 


O'T'T TTf^ LATHAM . DAVIS & CO. 
\J X vJ X Z-i Van Ness and Post 



August 7, 1915 



and California Advertiser 



25 



Annual Meeting of the Cole Company 

At the annual stockholders' meeting of the Cole Motor Car 
Company, held during the last week in July, the usual cash 
dividend was declared and a satisfactory amount carried into 
the surplus account. 

The company's annual statement shows that the last year 
has been one of the best in the history of the company, with 
every indication that the season upon which the concern is now 
entering will exceed by several million dollars the business of 
any previous year. 

At the present time a most unusual condition exists at the 
Cole factory where, due to an unexpected increase of business 
at this season of the year, the company is finding it necessary 
to increase their orders for material which they are fortunately 
able to do because of their long-established connections with 
large unit builders of known strength and volume of production. 

During the last three months of the fiscal year just closed the 
Cole Motor Car Company shipped approximately one hundred 
carloads a week to all parts of this country, and including most 

of the foreign countries. 

* * * 

Cha'mers Will Not Retire 

At the annual meeting of the Chalmers Motor Co. the follow- 
ing directors were elected: Hugh Chalmers, C. A. Pfeffer, Lee 
Olwell, C. A. Woodruff, S. H. Humphrey, C. C. Hinkley, Geo. 
Edwards. This personnel, headed by Chalmers as president and 
general manager, is the same as it has been for some months 
past, and disposes of a vague rumor that has been heard in 
motor circles lately to the effect that a change of ownership 
might take effect at the Chalmers plant with the new fiscal 
year. The rumor, as heard among motor and newspaper men, 
was to the effect that the Chalmers Company might join a com- 
bination with other interests, or that Mr. Chalmers might retire 
and let other interests take over the control which Mr. Chal- 
mers has owned personally since 1909. 

With respect to these rumors, Mr. Chalmers said : "There 
is absolutely no truth whatever in the report that I am going to 
or have considered retiring from the Chalmers Motor Company, 
or that I am going to do anything except continue my personal 
control and management of the business. I have never had the 
slightest idea of retiring." 

Olds Hars Foreign Department 

While practically the entire output of the Olds factories up 
to the present time has been required to meet the remarkably 
heavy demands for domestic consumption, and the company has 
been hindered from accepting any large volume of foreign busi- 
ness, it is stated by J. V. Hall, sales manager, that plans are 
under way for greatly enlarging the activities of the Olds 
Motor Works in foreign countries. One of the preliminary steps 
has been the establishment of a foreign department which has 
been put in charge of a man experienced in handling foreign 
sales — W. von Zimmerman. 

* * * 

Taken Premier for St. Louis 

Walter Bieling, sales manager of the Premier Motor Manu- 
facturing Company, Indianapolis, Ind., announced this week 
that A. H. Sullivan & Co., 4145 Laclede avenue, St. Louis, Mo., 
has closed a contract for the sale of Premier cars in St. Louis 
and surrounding territory. The territory which Sullivan will 
cover is as follows: Washington, Franklin, St. Charles and Cole 
Counties in Missouri, and Madison, St. Clair, Monroe and Ran- 
dolph Counties in Illinois. 

* * * 

American automobile and truck imports into Australia since 
1909 have amounted to more than $10,000,000. From the figure 
of $50,625 in 1908 this value has risen to $2,707,780 in 1914, 
or nearly fifty times its magnitude. 



KdgL AUTO TraiN 

IN C. 

AROUND EXPOSITION BUILDINGS 
From Fillmore Street Entrance to Massachusetts 

Building or Stadium 10c each way 

Special Service on Zone 5c each way 

Special Service on Administration Avenue to 

California Building 5c each way 



MoJoRoL 

"It suits because itdoesnt soot" 

If you want to prolong the life of your engine 
If you want to eliminate smoke and carbon 
If you want to reduce your oil expense 



Use MoToRoL 



Hughson & Merton, Inc. 

530 Golden Gate Avenue 

San Francisco, Cal. 



AUTOMOBILE STARTING 
and LIGHTING SYSTEMS 

Give Satisfactory Results When Given Proper Attention 

We specialize on electrical equipment, storage bat- 
teries, etc., and guarantee satisfaction. 

GUARANTEE BATTERY COMPANY 

BRAND & CUSHMAN 
639 Van Ness Ave., S. F. Phone Franklin 2772 



AUTOMOBILES AND TOURISTS* BAGGAGE 

INSURED AGAINST 

Fire, Theft and Transportation 

While anywhere In United States, Canada and Europe 



/ETNA INSURANCE CO. 



OF HARTFORD 
PVCIFIC BRANCH — 301 California Street 

Telephone Sutter 3010 



San Francisco 



T^wASHLESs 

©WO 

I USE LIKE AN ORDINARY TOWEL 




AUTOISTS 

SHOULD NEVER BE 

WITHOUT 
THEM 

FOR SALE SOON 



praRmraEOiomn 



FBEE FROM CABBON 

BERNARD I. RILL 



543 GOLDEN GATE AVE. 



SAN FRANCISCO, CAL. 



TIRES VULCANIZING 

TOM H. ELKINGTON 

Long Mileage Tires and Second-Hand Tires 
ETerything Needed for the Bus 

1135 VAN NESS AVE.— Near Geary Phone PROSPECT 1566 



CLASS "A" GARAGE, inc. 

Strictly Fire Proof Building, 

STORAGE SUPPLIES REPAIRS 

BEST SERVICE ASSURED 
735-751 POST STREET SAN FRANCISCO 

TELEPHONE PROSPECT 2280 



26 



San Francisco News Letter 



August 7, 1915 



INSURANCE 



The Hawaii Accident Commission Board passed over 150 ap- 
plications for accident insurance at its first meeting. H. B. 
Elliot has been elected chairman of the board and James Web- 
ster disturbing officer. Leon Cook is secretary. The other mem- 
bers are David Ewaliko, H. A. Truslow and Frank Woods. Of 
the applications, twenty were from plantations which are to be 
allowed to maintain their own insurance. Chairman Elliot has 
been instructed to prepare an estimate of expenditures for the 
next two years. One of the points upon which the law appears 
to be rather vague and upon which an interpretation is to be 
asked, is regarding contract or independent labor on plantations ; 
most of the plantations seem inclined to provide insurance 
protection for such laborers, whether they are required to do so 

or not. 

* * * 

In the new fre house just installed at Sacramento and Drum 
streets, the San Francisco fire department rejoices in what is 
claimed to be the most modernly equipped establishment of its 
kind in the world. The fire house will be the headquarters of 
Battalion Chief Cook, and contains five pieces of motor driven 
apparatus: Engine Company No. 12, Truck 13, a flying squad 
wagon with life saving paraphernalia, a hose wagon, a high- 
pressure wagon, and Chief Cook's automobile. The building is 
of concrete fire-proof construction, and cost with the equipment 
$344,000. The crew will comprise forty men, exclusive of the 
chief. 

Union Central Life Day, Panama-Pacific International Ex- 
position, Tuesday, August 10, 1915. — 2 :30 p. m : Assemble in- 
side Scott street entrance, met by Exposition officials, military 
escort and band ; march to Ohio pavilion. 2 :45 p. m. : Presenta- 
tion of commemorative bronze medal by W. L. Hathaway, com- 
missioner, World's Insurance Congress events, at Ohio pavilion. 
Acceptance and response by J. R. Clark, president Union Cen- 
tral Life Insurance Company of Cincinnati. Address by John 
Layton Shuff of Cincinnati. Address by Elmer E. Silver, of 

Boston. 

* * * 

Captain John K. Bulger, United States supervising inspector 
for the bay district, has signified his willingness to co-operate 
with the San Francisco officials in an effort to remedy the evil 
of overcrowding the Northwestern Pacific ferry-boats on Sun- 
day afternoons. Captain Bulger affirms that, under the law, the 
supervising inspectors have no right to designate the number of 
passengers to be carried on a ferry boat, as the limit of pas- 
sengers is the limit of life preservers on board. 

* * * 

Owing to adverse experience in the city of Fresno, rates have 
been advanced 15 per cent in the congested district on both 
buildings and contents. The companies have lost money on 
Fresno business, and for several years conditions have become 
steadily more discouraging. Fires this year have occurred with 
such frequency that the fire department has been unable to suc- 
cessfully cope with the situation, and a conflagration is feared. 

* * * 

By the reinsurance of the Equitable Surety by the New Eng- 
land Casualty, A. P. Redding, resident vice-president of the 
former company, becomes un-attached, and is open for an en- 
gagement. Mr. Redding was for many years secretary of the 
old Pacific Surety Company. He has been engaged in the 
business of casualty and surety underwriting in California for 
the past thirty-five years. 

According to figures announced by John K. Bulger, United 
States supervising inspector of steam vessels, thirty million 
passengers were carried on all the San Francisco bay ferry- 
boats without injury through accident during the last fiscal 
year. Only two persons during the last twenty-five years have 

been killed in ferry mishaps on the bay. 

* * * 

Out on the Zone at the Panama-Pacific Internation Exposition 
a new fraternal order called "The Cubs," has sprung into exist- 
ence, and an effort will be made to make it national. The lodges 
of the order are known as "dens," and Sid. Grauman has been 
elected president of Den No. 1. The members thus far include 
men prominent in the amusement section of the Exposition. 



Policyholders representing about fifty per cent of the in- 
debtedness of the Horticultural Fire Relief, Merchants' Mutual 
and Pacific Mutual, have organized for the purpose of securing 
legal assistance in adopting means for ascertaining and meeting 

their obligations. 

* * * 

L. W. Cutter, superintendent of the bonding department of 
the Aetna's Pacific department, returned from the Hawaiian 
Islands last week. He left the agency for the Islands with the 

Dillingham Company of Honolulu. 

* * * 

Guy Francis, managing underwriter for the Vulcan Fire, has 
been taken to Agnew Asylum. His condition has become so 
serious that no hope is entertained by his physicians for im- 
provement in either his physical or mental condition. 

* * * 

With the exception of Vice-President Ewing, all the officials 
of the West Coast-San Francisco Life are now quartered under 
one roof in the building situated at Pine and Leidesdorff 

streets, and everything is working like clock-work. 

* * * 

Frank B. Anderson, president of the Bank of California, 
has been elected a director of the Fireman's Fund, to fill the 

vacancy occasioned by the recent death of Charles R. Bishop. 

* * » 

Corporation Commissioner Carnahan has decided to dis- 
regard the recent advice of the Attorney-General that corpora- 
tions cannot go into debt more than the subscribed capital stock. 

* * * 

Miller, Henly & Scott have placed the Oakland agency of 
the Western and the Firemen's Underwriters with the R. N. 
Burgess Company of that city. 

For the year ending to date, the West Coast-San Francisco 
Life has received 2,875 applications for $4,525,000, and issued 

2,539 policies, insuring $3,892,000. 

* * * 

There was no quorum present at the date for the semi-annual 
meeting of the Oakland Board of Fire Underwriters. An effort 

will be made to secure a meeting for August. 

* * * 

Vice-President and General Manager O. S. Edwards of the 
Midland Casualty Company is visiting General Agents E. P. 
Fish & Son, and the Exposition. 



TRAIN AND AUTO TRIPS 

TALLAC (Lake Tahoe) AND RETURN $20 



Leave San Francisco 

Key Route Ferry 

7:20 A. M. 

Observation Car 
Electric Train to 

Sacramento 
Thence by Auto 




Summit Mt. Diablo 

And Return 

$3.00 



See the wonderful 

view from top of 

Mt. Diablo 



Oakland Antioch & Eastern Railway 

SAN FRANCISCO DEPOT-KEY ROUTE FERRY 



City Index and Purchasers' Guide 

CHIROPODISTS. 
Dr. R. T. Leaner, Surgeon Chiropodist, formerly of 6 Geary street; 
[■••moves corns entirely whole — painless — without knife. Bunions and in- 
growing nails cured by a special and painless treatment. 212-214 West 
hunk Bldg.. 830 Market St. Tel. Kearny 3578. 

NOTARY PUBLIC. 

Martin Aronsohn, Notary Public and Pension Attorney. All legal 
papers drawn up accurately. 217 Montgomery St.. above Bush. San Fran- 
cisco, Cal. Phone Douglas 601. 

ATTORNEYS- AT- LAW 

Samuel M. Shortridge, Attorney-at-Law. Chronicle Building, 8an Fran- 
cisco. Tel. Sutter SO. 

Marcus Lome Samuels, Attorney-at-Law, Pacific Building. Market St.. 
at Fourth. San Francisco. Cal. Tel. Douglas 304. 



NEW PARISIAN FRENCH LAUNDRY 

Mme. C. La FON 

First Class Work at Reasonable Prices 

Laces and Lace Curtains a Specialty 

Club, Restaurant and Hotel Service 

991 OAK STREET 

SAN FRANCISCO Phone Park 4962 



August 7, 1915 



and California Advertiser 



27 



The Background of the War Zone 

Every important war in the past has been followed by a sud- 
den expansion in the industry and commerce of the nations in- 
volved in the struggle. Upon the restoration of peace, pro- 
ducers will seek to dispose of accumulated stocks, materials 
will be purchased with which to renew production, and every- 
body will make extraordinary effort to recover the losses in- 
curred during the war. It is certain that European purchases 
in the United States will be large during the first year or two 
following the declaration of peace. Necessarily, American 
goods will have to be bought upon credit, and it may confi- 
dently be expected that European buyers will extend their 

credit as far as possible. 

* * * 

The extent to which money is wasted in buying war supplies 
is illustrated by the statement made in Washington by Senator 
Reed of Missouri that the farmers of his State have sold all 
qualities of second-grade horses and mules at double prices 

for export to Europe. 

* * * 

The drink controversy in England has subsided as suddenly 
as it arose, with a suddenness which suggests that it was not 
wholly genuine. The drink evil in Great Britain is genuine 
enough, and if steady and persistent reform can achieve as 
high a standard of sobriety as in Germany, it will be of great 
benefit to the country. But as in the case of "war babies" there 
was an enormous and hysterical exaggeration of the evil, and 
the wildest estimates were made as to loss of efficiency in the 
production of munitions due to this cause. 

Cotton will not be king in the South this year — a fact by no 
means to be deplored. The grain crop of that section is enor- 
mously increased, representing a gain in value of $250,000,000 
over last year's figures. But, more significant, the South's grain 
crop will exceed in value by several hundred million dollars 
the most valuable cotton crop ever produced. If the war 
teaches the South to diversify its crops more extensively in the 
future, something worth while will have been gained by it from 
this hard school of experience. 

* * * 

It moves the heart of every horse-lover that 200,000 horses 
have already passed over the Chesapeake and Ohio railroad to 
Newport News, Va., there to be shipped for the use of the 
French and German armies. In addition to the suffering and 
death of man's friend there is also involved the depletion of the 
supply of horses in this country. It has become sufficiently 
plain that motor vehicles can never fully displace horses. 

* * * 

It has been no secret that the Vatican desires to be repre- 
sented at the peace conference at the end of the war, and oppo- 
sition to this desire is a serious handicap to Benedict XV in his 
labors for peace. In a statement just given by the Vatican offi- 
cials to the Associated Press it is said : "The relations of the 
Vatican and the Italian government are considered to have been 
so changed during the past fifteen years that the Vatican hopes 
that Italy will not oppose the Pope's participation at the peace 
conference when the war ends." There is no indication, how- 
ever, that Italy's opposition has grown less; on the contrary, 
the recent interview in which Benedict XV expressed doubt 
as to the ability or disposition of the government to sageguard 
the Holy See aroused considerable suspicion. The Vatican's 
ambition is to have its territory put under international guar- 
antee, and to this Italy is inexorably opposed. 

* * * 

The conviction that military training in the public schools is 
without justification finds striking support in the special report 
of the militia committee of the national security league, an or- 
ganization whose avowed aim is to promote military prepared- 
ness. The committee's chairman is Col. Charles E. Lydecker, 
for years prominent in the national guard. "The better judg- 
ment of all those who join in this report," according to the state- 
ment issued by the committee, "is against efforts to give mili- 
tary instruction to the children of America in the public 
schools." Here is precisely what school boards that are urged 
to introduce military drill into the schools against their judg- 
ment may utilize in support of their attitude. 



Fire and Automobile Insurance 

Ample Facilities for Handling Large Lines 

PACIFIC COAST DEPARTMENT 

Williamsburgh City Fire Insurance Company Oiganized 1853 

Merchants Fire Assurance Corporation Organized 1910 

United States Fire Insurance Company Organized 1824 

New Brunswick Fire Insu